Lead Through Strengths - Build a Training and Coaching Practice, Based on Strengths

If you lead through the CliftonStrengths talent theme of Connectedness, (or you know someone who does), this is the episode for you! Today's Strength Snapshot is Connectedness The Connectedness talent theme is rooted in meaning, unity, and awareness of how everything fits together. People with this strength are naturally perceptive, listening-oriented, philosophic, and integrating. At its core, Connectedness is about seeing the bigger picture. These individuals instinctively sense relationships between people, events, and ideas. They often feel drawn toward something larger than themselves, whether that's a cause, a community, or a shared purpose. People who lead through Connectedness frequently describe themselves as comforting, seeking, and often…spiritual. We also see a lot of nature-lovers who lead through Connectedness. What motivates them most is the chance to help people see connections. They love recognizing patterns of continuity and helping others understand how separate parts can form a meaningful whole. When This Strength Is Thriving When Connectedness is operating at its best, it brings unity, empathy, and perspective to any environment. This strength naturally integrates parts into wholes and approaches people with acceptance, care, and consideration. Connectedness talent often shows up through relationship-roles like bridge-builder, unifier, integrator, or seeker. These individuals shine when divisions appear. While others may see separation, Connectedness sees relationships. Their ability to build bridges helps groups move from fragmentation toward shared understanding. To close, here's a simple 5-minute experiment to try in the next 24 hours… Think about a situation where people seem disconnected or divided. Ask yourself: What common thread might already exist here that no one is noticing? Then name that connection out loud to someone involved. Well, that's a wrap for today's episode. What small action can you take to show up at your best, given where you're starting today?

If you lead through the CliftonStrengths talent theme of Competition, (or you know someone who does), this is the episode for you! Today's Strength Snapshot is Competition The Competition talent theme is fueled by comparison, performance, and the pursuit of excellence. People with this strength are naturally driven, intense, measuring, and motivated by winning. At its core, Competition is about results. These individuals instinctively track progress, measure outcomes, and evaluate performance. They are energized when there's a scoreboard, a benchmark, or a clear standard to beat. People who lead through Competition often describe themselves as discerning, aspiring, metrics-focused, and selective. What motivates them most is the opportunity to compete against strong performers. They love outperforming others and testing themselves against the best. Coming in second or working without measurement tends to drain their drive. When This Strength Is Thriving When Competition is operating at its strongest, it raises the bar for everyone. This strength brings aspiration, focus, and the determination to excel. It naturally pushes standards higher and encourages others to perform at their best. Competition talent often shows up through roles like winner, comparer, scorekeeper, or measurer. These individuals thrive in environments where performance can be evaluated and progress can be tracked. While others may avoid comparison, Competition leans into it and uses it as fuel for growth and achievement. To close, here's a simple 5-minute experiment to try in the next 24 hours… Choose one area of your work or life and create a simple metric to track your performance. It could be time, output, consistency, or improvement. Then set a personal benchmark and aim to beat it tomorrow. Notice how motivation changes when progress becomes measurable. Well, that's a wrap for today's episode. What small action can you take to show up at your best, given where you're starting today?

If you lead through the CliftonStrengths talent theme of Communication, (or you know someone who does), this is the episode for you! Today's Strength Snapshot is Communication The Communication talent theme thrives on expression, connection, and the power of words. People with this strength are naturally verbal, expressive, conversational, and captivating. At its core, Communication is about sharing ideas in ways that others can feel, understand, and remember. These individuals instinctively turn thoughts into stories and moments into messages. People who lead through Communication often describe themselves as interactive, entertaining, presenting, and transparent. What motivates them most is the opportunity to be heard and understood. They love storytelling, engaging an audience, and helping others express their own ideas clearly and meaningfully. When This Strength Is Thriving When Communication is operating at its best, it brings clarity, engagement, and connection to any environment. This strength helps important messages stand out, helps people feel included, and turns information into something people actually want to listen to. Communication talent often shows up through roles like storyteller, presenter, explainer, writer, or conversationalist. These individuals shine when ideas need to be shared, stories need to be told, or understanding needs to be built. Their words can create bridges between people, perspectives, and possibilities. To close, here's a simple 5-minute experiment to try in the next 24 hours… Take one idea you've been thinking about and share it out loud with someone. Instead of explaining it logically, tell it as a short story. Notice how your message lands differently when it's expressed rather than just thought. Well, that's a wrap for today's episode. What small action can you take to show up at your best, given where you're starting today?

If you lead through the CliftonStrengths talent theme of Command, (or you know someone who does), this is the episode for you! Today's Strength Snapshot is Command The Command talent theme is driven by decisiveness, clarity, and influence. People with this strength are naturally assertive, strong-willed, candid, and persuasive. At its core, Command is about presence. These individuals instinctively step forward when direction is needed. They don't shy away from tough conversations or difficult truths. Instead, they bring them into the open so progress can happen. People who lead through Command often describe themselves as driven, challenging, opinionated, and clarifying. What motivates them most is the opportunity to set direction, resolve uncertainty, and move situations out of chaos into clarity. They feel energized when they can express ideas openly and influence outcomes. When This Strength Is Thriving When Command is operating at its strongest, it brings emotional clarity, decisive action, and conflict resolution to any environment. This strength helps people understand one another, resolve misunderstandings, and move forward with confidence. Command talent often shows up through roles like leader, challenger, persuader, driver, or clarifier. These individuals shine when situations feel uncertain or tense. While others may hesitate, Command steps in, names what's happening, and helps create direction. Their willingness to state truth, even when it's uncomfortable, can unlock momentum for everyone involved. To close, here's a simple 5-minute experiment to try in the next 24 hours… Think of one situation where something feels unclear or unresolved. Initiate a direct conversation to clarify it. State one truth, ask one honest question, and listen for one clear answer. Notice how quickly clarity changes the energy of the situation. Well, that's a wrap for today's episode. What small action can you take to show up at your best, given where you're starting today?

If you lead through the CliftonStrengths talent theme of Belief, (or you know someone who does), this is the episode for you! Today's Strength Snapshot is Belief The Belief talent theme is grounded in conviction, purpose, and deeply held values. People with this strength are naturally principled, committed, stable, and passionate. At its core, Belief is about meaning. These individuals are guided by a strong internal compass that shapes their decisions, priorities, and direction in life. Their values are not surface-level preferences. They're foundational truths. People who lead through Belief often describe themselves as certain, unchanging, and service-minded. What motivates them most is staying in alignment with their most deeply held values. They love contributing to causes that improve people's lives and feel energized when their efforts serve something bigger than themselves. When This Strength Is Thriving: When Belief is operating at full strength, it brings stability, clarity, and conviction to any environment. This strength often creates trust because others experience these individuals as dependable, ethical, and consistent. Belief talent frequently shows up through roles like contributor, believer, or simply being the person in the room who keeps the intention true. These individuals provide grounding when situations feel uncertain. While others may shift direction easily, Belief offers a steady center rooted in purpose and principle. To close, here's a simple 5-minute experiment to try in the next 24 hours… Think about one task or commitment on your schedule. Ask yourself: How does this connect to what matters most to me? If you see the connection, lean into it with renewed intention. If you don't, consider one small way to realign it with your values. Well, that's a wrap for today's episode. What small action can you take to show up at your best, given where you're starting today?

If you lead through the CliftonStrengths talent theme of Arranger, (or you know someone who does), this is the episode for you! Today's Strength Snapshot is Arranger The Arranger talent theme thrives in complexity, coordination, and real-time problem solving. People with this strength are naturally flexible, resourceful, collaborative, and able to think about multiple variables at once. At its core, Arranger is about orchestration. These individuals instinctively sense how different people, resources, and moving parts can work together in the most effective way. They don't just see pieces. They see systems. Arrangers often describe themselves as interactive, multi-thinking, configuring, and real-time thinkers. What motivates them most is the chance to manage complexity. They love multifaceted projects, necessary change, and opportunities to adjust plans dynamically. Rigid structure and resistance to change tend to drain their energy. When This Strength Is Thriving When Arranger is operating at its best, it brings coordination, adaptability, and strategic resourcefulness to any situation. This strength allows someone to work effectively through others, stay comfortable with many moving parts, and rearrange variables to create better outcomes. Arranger talent often shows up through roles like orchestrator, conductor, coordinator, juggler, or rearranger. These individuals shine in dynamic environments where plans need adjusting and systems need optimizing. While others may feel overwhelmed by complexity, Arrangers see opportunity to refine, realign, and improve. To close, here's a simple 5-minute experiment to try in the next 24 hours… Look at one project or responsibility you're managing. Rearrange just one variable. Shift a task order, reassign a role, or change a process step. Then observe whether that adjustment creates smoother flow or better results. Well, that's a wrap for today's episode. What small action can you take to show up at your best, given where you're starting today?

If you lead through the CliftonStrengths talent theme of Analytical, (or you know someone who does), this is the episode for you! Today's Strength Snapshot is Analytical The Analytical talent theme is driven by logic, evidence, and clarity. People with this strength are naturally objective, questioning, data-driven, and numbers-oriented. At its core, Analytical is about understanding how things actually work. These individuals instinctively look for patterns, causes, and proof. They don't accept ideas at face value. They test them. Analytical thinkers often describe themselves as scientific, skeptical, and dispassionate. What motivates them most is reliable information. They love facts, evidence, and discovering patterns in data. They feel energized when ideas can be supported, measured, and verified. When This Strength Is Thriving When Analytical is operating at its best, it brings grounded reasoning and thoughtful precision to any situation. This strength helps simplify complexity, think through multiple variables, and approach decisions logically and objectively. Analytical talent often shows up through roles like scientist, observer, measurer, fact finder, or logician. These individuals provide clarity when situations feel confusing. They slow things down just enough to ensure decisions are based on reality, not assumptions. Their thinking builds trust because others know conclusions are backed by evidence. To close, here's a simple 5-minute experiment to try in the next 24 hours… Choose one decision you're facing. Write down the facts you know, the facts you need, and one assumption you might be making. Then gather just one missing piece of information before deciding. Notice how clarity increases as evidence replaces uncertainty. Well, that's a wrap for today's episode. What small action can you take to show up at your best, given where you're starting today?

If you lead through the CliftonStrengths talent theme of Adaptability, (or you know someone who does), this is the episode for you! Today's Strength Snapshot is Adaptability The Adaptability talent theme thrives in the present moment. People with this strength are naturally flexible, responsive, spontaneous, and grounded in what's happening right now. At their core, Adaptability is about flow. These individuals are wired to adjust, shift, and respond as circumstances change. Instead of resisting unpredictability, they lean into it and find opportunity inside it. They often describe themselves as easygoing, agreeable, present, and in the moment. What motivates them most is the chance to respond to real-time needs. They enjoy new challenges, spontaneity, and environments that allow them to pivot quickly. Predictability and rigid plans tend to drain their energy. When This Strength Is Thriving When Adaptability is operating at full strength, it brings calm responsiveness and real-time problem solving to any situation. This talent allows someone to follow the lead of change, adjust quickly, and stay productive even when the unexpected happens. Adaptability often shows up through roles like first responder, early adopter, accommodator, or follower. These individuals shine when circumstances shift. While others may freeze or resist, Adaptability steps forward, grounded and ready, meeting the moment exactly as it is. To close, here's a simple 5-minute experiment to try in the next 24 hours… The next time something unexpected changes your plans, pause and ask: What opportunity just appeared that wasn't here before? Then act on one small adjustment that uses the change to your advantage. Well, that's a wrap for today's episode. What small action can you take to show up at your best, given where you're starting today?

If you lead through the CliftonStrengths talent theme of Activator, (or you know someone who does), this is the episode for you! Today's Strength Snapshot is Activator The Activator talent theme is fueled by motion, urgency, and decisive energy. People with this strength are naturally action-oriented, dynamic, influential, and initiating. At their core, Activators are wired to start. They don't wait for perfect conditions. They create momentum by taking the first step. Their instinct is simple and powerful: act now, adjust later. Activators often describe themselves as fast, catalytic, propulsive, and impatient. What drives them most is the opportunity to turn ideas into reality. They thrive when they can initiate, instigate, and get things moving. Waiting drains them. Starting energizes them. When This Strength Is Thriving When Activator is in its strongest state, it brings a surge of energy to people and projects. This strength delivers urgency, instant momentum, and the courage to take risks. Activators naturally step into roles like catalyst, starter, originator, and influencer. They are often the spark that turns discussion into action. While others are still evaluating options, Activators are already testing the path forward. Their willingness to move first often unlocks progress for everyone else. To close, here's a simple 5-minute experiment to try in the next 24 hours… Choose one idea you've been thinking about but haven't started. Take a single visible action toward it today. Send the email. Draft the outline. Make the call. Notice how quickly your energy rises once movement begins. Activators often discover that action itself is their greatest source of clarity. Well, that's a wrap for today's episode. What small action can you take to show up at your best, given where you're starting today?

If you lead through the CliftonStrengths talent theme of Achiever, (or you know someone who does), this is the episode for you! Today's Strength Snapshot is Achiever The Achiever talent theme is all about drive, productivity, and forward motion. People with this strength are naturally diligent, ambitious, and self-motivated. At their core, Achievers are wired to accomplish. They're energized by doing, finishing, and progressing. Their internal engine runs on goals, tasks, and measurable movement. They don't wait for motivation. They generate it from within. Achievers often describe themselves as driven, intense, productive, independent, and diligent. What fuels them most is the opportunity to work toward something meaningful. Completion is satisfying. Progress is energizing. And the next goal is always calling their name. When This Strength Is Thriving When Achiever is operating at full power, it brings remarkable value to any environment. This strength delivers stamina, pace, follow-through, and energy. Achievers often become the pacesetters on a team. Their natural rhythm pulls projects forward. Their diligence keeps things moving. And their consistent output builds trust because others know they'll finish what they start. They often step into roles like producer, doer, completer, or finisher. You can count on them when momentum matters. When there's work to be done, Achievers don't hesitate. They lean in. To close, here's a simple 5-minute experiment to try in the next 24 hours… Pick one task you've been postponing. Set a five-minute timer. Work on it with full focus until the timer ends. Notice what happens internally. Does your energy rise once you begin? Do you feel momentum kick in? Achievers often unlock motivation through action, not before it. Well, that's a wrap for today's episode. What small action can you take to show up at your best, given where you're starting today? --- PS: where are Lisa and Brea? Well, Lisa wrote this and Andy did the voiceover. Lisa is on break with her rock band, Spiral Mischief. So Andy will be hosting your CliftonStrengths 34 series.

In this special season finale, we're closing out Season 10 with a fun, reflective conversation inspired by a few of our favorite things. As we take a short pause from the podcast, we share some of our favorite strengths-based questions, hands-on tools, and learning approaches that actually stick. This episode is full of ideas you can use right away, whether you're a coach, leader, or strengths enthusiast. 🌟 Work With Us! BREA Roper Communication | Woo | Activator | Futuristic | Connectedness If you need a Strengths Hype Girl for yourself or your team, connect with Brea at brearoper.com. She's ready to deliver an inspirational keynote, empowering training, or transformational workshop. If you're looking for an expert guide to support your internal Strengths efforts, reach out today! LISA Cummings Strategic | Maximizer | Positivity | Individualization | Woo To work with Lisa, check out her resources for independent coaches, trainers, and speakers. Get business tools and strategy support with her Tools for Coaches membership. Takeaways ● Turn existing team themes into Strengths conversations You don't need a brand-new initiative to apply strengths. Take whatever theme your organization is already focused on—innovation, change readiness, bravery—and ask how each person's strengths help them show up in that area. This simple shift creates deeper, more engaging conversations. ● Start with the individual, not the Team Grid Team grids can be interesting, but they're not the magic. The real power comes from individuals knowing, owning, and intentionally using their strengths. A well-balanced grid doesn't matter if people aren't actually applying their talents. ● Less can be more when learning Strengths Focusing on just one strength at a time helps people learn faster and apply more confidently. Exploring domains, execution, and collaboration through a single theme makes strengths development feel accessible instead of overwhelming. ● Engagement increases when learning is tactile Using tools like strengths card decks adds a physical, interactive element that draws people into the conversation. When participants can touch, move, and discuss strengths together, learning goes deeper and lasts longer. Take Action ● Try a Strengths Lens Question Take a theme your team is already talking about and ask: How do my strengths help me with this? Start with a short reflection or discussion and notice how the conversation shifts. ● Choose One Strength to Focus On Pick one theme from your Top 5 and pay attention to how it shows up at work and in life. Name it, notice it, and practice using it with intention. ● Experiment with a New Strengths Tool If you facilitate strengths conversations, try incorporating a card deck or prompt-based activity to create more engagement and deeper dialogue. ○ The CS Strengths Deck from StrengthsPlayground is a versatile, hands-on tool for strengths conversations, prompts, and exploration. 🎧 As we wrap Season 10, the podcast is taking a short pause—but we're still here and would love to stay connected. Reach out, explore the resources we shared, and keep strengths flowing while we're away! Let's Connect! ● LISA: Website | LinkedIn | Facebook ● BREA: Website | LinkedIn | Instagram AI-Generated Transcript Lisa: I'm Lisa. Brea: I'm Brea. Lisa: and we are here in our moment to close out season 10. Brea, it's a wrap. Brea: It's a wrap, and not a delicious spinach wrap or a tomato basil wrap, but wrap like we're just gonna take a pause, take a break. Yeah. Lisa: So as a listener, you're going to hear a pause for a minute, and we thought we could wrap up the season and do a little bit of a favorite thing style. Brea: These are a few of my favorite things. Lisa: Oh, that is such a perfect cue up for just the things that I adore, the best things. So we can talk about the best things in the strengths world. Oh, good setup. Good melody. Brea,...

In this episode, we dive into the often-overwhelming world of building a tech stack for your coaching business! We know the thought of sorting through all the technology options can make your eyes glaze over, but fear not! We break it down into manageable pieces, discussing everything from accounting software to payment processors, calendaring systems, and even email marketing tools. Adding tech to your process should save you time and money, not cause you headaches and cost you cash. Our goal is to help you streamline your processes so you can focus on what you do best – coaching! Are you ready to take your coaching business to the next level? Listen in as we share our personal experiences with different tools and provide recommendations that can help you build a solid tech foundation for a thriving coaching practice. 🌟 Work With Us! BREA Roper Communication | Woo | Activator | Futuristic | Connectedness If you need a Strengths Hype Girl for yourself or your team, connect with Brea at brearoper.com. She’s ready to deliver an inspirational keynote, empowering training, or transformational workshop. If you’re looking for an expert guide to support your internal Strengths efforts, reach out today! LISA Cummings Strategic | Maximizer | Positivity | Individualization | Woo To work with Lisa, check out her resources for independent coaches, trainers, and speakers. Get business tools and strategy support with her Tools for Coaches membership. Takeaways ● Define the Role of Your Tech Stack: Before diving into the myriad of tools available, it's crucial to understand the specific roles each piece of technology will play in your business. By treating your tech stack like a team of employees, you can make informed decisions that align with your business goals. This approach helps to reduce overwhelm and ensures that each tool serves a clear purpose. ● Streamline Your Processes: Adding tech to your process should save you time and money, not cause you headaches and cost you cash. That’s why integrating tech can have a great impact! For example, choosing a calendaring system that connects to your payment processor allows clients to pay at the time of booking. This not only eliminates the hassle of chasing payments later, but also enhances the customer experience by making it easy for them to do business with you. ● Choose the Right Tools for Your Needs: Select tools that fit your current business stage. If you're just starting out, a simple spreadsheet might suffice for managing client relationships instead of investing in a complex CRM system. Remember, the goal is to make the tools work for you, and only pay for what you need. Choose tools that will genuinely save you time and effort. Take Action ● Evaluate Your Tech Needs: Reflect on the specific jobs your tech stack needs to accomplish in your coaching business, such as marketing, sales, or delivery of services. This will help you make informed decisions about which tools to invest in. ● Choose a Payment Processor: Set up a payment processor (we recommend Stripe) to streamline your payment collection process. Ensure it integrates with your scheduling system to allow clients to pay when they book appointments. ● Implement an Online Scheduling System: Tools like Calendly, TidyCal can manage your appointment setting, communications, and follow-ups efficiently. Book Like A Boss is a powerful all-in-one that also allows you to build landing pages, sell digital products, and more! ● Explore Email Marketing Options: If your current tools (like your website or scheduling app) can handle your email needs, keep it simple. But if you need a dedicated email marketing platform, consider options like Flodesk, Emma, or Kit (formerly known as ConvertKit, affiliate link). ● Our other shoutouts: ○ Accounting: Quickbooks Online ○ Website: WordPress, Squarespace, Showit, Book Like A Boss ○ Web/Email Domain: Domain.com, Google Workspace ○ CRM: Hubspot ○ ...

In this episode, we dive into a lively showdown between two powerful strategies for nurturing relationships: email marketing vs. online communities. You’ll hear us engage in a playful showdown, where we throw down our best arguments for why our preferred method is the ultimate way to nurture relationships. As we explore the virtues of each approach, you’ll learn about the power of automation and the certainty of email marketing, and the real-time engagement and community-building magic that comes from private online spaces. So, whether you’re team email or team community, or just curious about how to nurture your connections, this episode is packed with fun banter and valuable takeaways! 🌟 Work With Us! BREA Roper Communication | Woo | Activator | Futuristic | Connectedness If you need a Strengths Hype Girl for yourself or your team, connect with Brea at brearoper.com. She’s ready to deliver an inspirational keynote, empowering training, or transformational workshop. If you’re looking for an expert guide to support your internal Strengths efforts, reach out today! LISA Cummings Strategic | Maximizer | Positivity | Individualization | Woo To work with Lisa, check out her resources for independent coaches, trainers, and speakers. Get business tools and strategy support with her Tools for Coaches membership. Takeaways ● Automation in Email Marketing: One of the standout points from our discussion is the incredible efficiency that email marketing offers through automation. With just a little upfront effort, you can create content that continues to nurture your audience for years to come. Imagine spending an hour crafting a message that can be reused and repurposed over a decade! This longevity allows you to stay top-of-mind with your audience, even if they don’t open every email. Email marketing shines with its ability to automate and reuse content over time. You can create a nurturing sequence that continues to engage your audience for years, maximizing the value of your efforts. ● Real-Time Engagement in Online Communities: On the flip side, we explored the dynamic nature of online communities. Unlike email, where messages can get lost in crowded inboxes, a private online community allows for real-time interaction and engagement. Members can set their preferences to see exactly what they want, fostering a more personalized experience. This two-way communication not only builds stronger relationships but also empowers members to support each other, creating a vibrant ecosystem of collaboration. ● Choose What Fits Your Style: Ultimately, the episode emphasizes that the best approach depends on your personal strengths and preferences. Whether you lean towards email marketing or online communities, aligning your strategy with your unique style will yield the best results. Take Action ● Explore Email Marketing Tools: Check out Lisa’s Tools for Coaches membership group and consider using Kit to access pre-built email sequences and automations that can simplify your email marketing efforts. ● Engage in Online Communities: Consider creating or joining a private online community to facilitate real-time interactions and connections. Start with the Lead Through Strengths Podcast Meetup, hosted by Brea. ● Experiment with Content: Test different types of content in both email and community settings. For email, consider sending personalized messages that feel genuine, while in a community, encourage members to share their insights and support each other. Let’s Connect! ● LISA: Website | LinkedIn | Facebook ● BREA: Website | LinkedIn | Instagram AI-Generated Transcript Lisa: I'm Lisa. or Mrs. T Brea: I'm Brea. Iced T Lisa: And, uh, we have our alter egos with us today because we're doing a showdown, like a rap battle about nurturing with email marketing or with a community. And it's the battle. I, Mrs. T, I'm there for the email marketing camp. Brea: and Ice-T checking in, yo, yo,...

In this episode, we dive into a hot topic that many speakers, trainers, and coaches grapple with: Should you put prices on your website? Of course, there are many pros and cons of displaying prices, so we unpack various strategies that can help you make the best decision for your business. Whether you’re leaning towards transparency or prefer to keep things under wraps, the key is to make a decision that aligns with your business model and audience expectations. So grab your favorite beverage, tune in, and let’s figure out together if listing prices is the right move for you! 💬 I’d love to hear your thoughts! Do you list your prices on your website? Why or why not? Join the conversation in the comments below! 🌟 Work With Us! BREA Roper Communication | Woo | Activator | Futuristic | Connectedness If you need a Strengths Hype Girl for yourself or your team, connect with Brea at brearoper.com. She’s ready to deliver an inspirational keynote, empowering training, or transformational workshop. If you’re looking for an expert guide to support your internal Strengths efforts, reach out today! LISA Cummings Strategic | Maximizer | Positivity | Individualization | Woo To work with Lisa, check out her resources for independent coaches, trainers, and speakers. Get business tools and strategy support with her Tools for Coaches membership. Takeaways on Whether You Should Put Prices on Your Website ● Quality Over Quantity: One of the most compelling arguments for listing prices is that it can significantly improve the quality of your leads. By providing clear pricing information, you allow potential clients to self-select based on their budget and needs. This means fewer inquiries from individuals who may not be able to afford your services, ultimately saving you time and energy. ● Understanding Your Audience: The decision to list prices isn't just about your preferences; it's also about understanding your audience. Different demographics have varying expectations. Tailoring your pricing strategy to fit the needs and preferences of your target audience can enhance trust and engagement. ● Flexibility is Key: There’s no one-size-fits-all answer when it comes to pricing. Offering different prices for corporate clients versus individuals or nonprofits can help you attract a wider range of clients. Also, depending on the nature of your offerings, you might choose to list prices for some services while keeping others more flexible. For example, if you offer a straightforward product, like a $10 guide, it makes sense to list that price. However, for more complex services that require a conversation, you might opt for a range or an "inquire for pricing" approach. This flexibility allows you to cater to different client needs while still providing essential information. ● Use Forms and Automation: Instead of relying solely on discovery calls, consider using forms or chatbots to gather information from potential clients. This can help you provide tailored pricing information without the need for a direct conversation. ● Transparency Builds Trust: Being upfront about your prices can foster trust with potential clients. If you provide context and value alongside your pricing, it can enhance their willingness to engage with you. Take Action If You Decide To List Prices on Your Coaching Website ● Evaluate Your Offerings: Determine if your services are clear and transactional enough to warrant listing prices on your website. If you have standard packages, consider displaying their prices. ● Utilize Forms and Automation: Implement application forms or chatbots on your website to gather information from potential clients before scheduling a call. This can help qualify leads and provide them with a price range based on their responses. ● Create Informative Content: Create videos or educational content that explains your services and pricing structure, especially if you decide to list prices. This can help build trust...

If there’s one question I get from almost every coach I coach, it’s this: how do I know what to charge? That’s why we’ve dedicated this episode to a topic that resonates with so many of us in the coaching, training, and speaking industries: Pricing Your Services. In this episode, we explore various pricing strategies and how they can impact your business. Of course, we also discuss the importance of aligning your pricing with your personal values and strengths. We also talk about the value of adding more to your offers instead of slashing prices, and how to scope down services to meet client budgets. Plus, we sprinkle in some fun anecdotes and practical tips to help you navigate your pricing journey. So, whether you're just starting out or looking to adjust your rates, this episode is packed with valuable nuggets to help you price with confidence! 🌟 Work With Us! BREA Roper Communication | Woo | Activator | Futuristic | Connectedness If you need a Strengths Hype Girl for yourself or your team, connect with Brea at brearoper.com. She’s ready to deliver an inspirational keynote, empowering training, or transformational workshop. If you’re looking for an expert guide to support your internal Strengths efforts, reach out today! LISA Cummings Strategic | Maximizer | Positivity | Individualization | Woo To work with Lisa, check out her resources for independent coaches, trainers, and speakers. Get business tools and strategy support with her Tools for Coaches membership. Takeaways on How to Price Your Services as A Coach or Trainer ● Understand Your Pricing Strategy: There are things to consider basing your pricing strategy on, including cost, the market, client value, and more. Each has its pros and cons, so it's essential to find the one that aligns with your business goals and personal values. ● Add Value Instead of Discounting: Instead of offering discounts, consider adding more value to your services. This could be in the form of additional sessions, resources, or exclusive content that enhances the client's experience and justifies your pricing. ● Experiment and Adapt: Pricing isn't set in stone. It's okay to experiment with your rates and adjust them based on market feedback and your evolving business needs. Remember, you can always change the numbers on your website or pricing documents as you learn what works best. ● Align Pricing with Your Strengths: Your unique talents and strengths should inform your pricing strategy. Whether you prioritize accessibility, customization, or maximizing impact, ensure your pricing reflects what you can sustainably deliver while keeping you fulfilled. ● Offer Multiple Options: Presenting clients with different pricing tiers or packages can help them see the value in your services and choose what fits their budget. This approach not only anticipates budget constraints but also opens the door for future collaborations. Take Action On Your Pricing Strategy ● Market-Based Pricing: Conduct Market Research Spend time researching what competitors in your niche/industry are charging for similar services. Create a list of at least three competitors and note their pricing strategies to help you position your own services effectively. ● Values-Based Pricing: Define Your Value Proposition Write down the unique value you bring to your clients. Consider how your services can lead to specific results for them. Use this information to inform your values-based pricing strategy. ● Create a Pricing Experiment: Set a timeline (ex. 3 months) to test a new pricing strategy. Track client responses and sales. Be prepared to adjust your prices based on the feedback and results you gather. ● Develop Value-Added Offers: Identify at least two ways to add value to your services without discounting. For example, consider offering a free follow-up session for clients who book a package, or providing additional resources like e-books or webinars when the client pays for the...

In this episode, we tackle the often-taboo topic of…money. Specifically, money blocks – those pesky limiting beliefs that can hold us back in business. We share our personal experiences with money narratives that shaped our views on wealth and success. From feeling guilty about charging for work we love, to the fear of being perceived as "slimy" when selling, we get real about how these beliefs can impact our businesses. You’ll hear us discuss the importance of recognizing these narratives and how they can affect your mindset and performance. If you've ever felt stuck in your relationship with money or unsure about how to confidently ask for what you deserve, this episode is for you! Join us as we unpack these themes and encourage you to check in on your own money mindset. Let’s break those blocks together! 🌟 Work With Us! BREA Roper Communication | Woo | Activator | Futuristic | Connectedness If you need a Strengths Hype Girl for yourself or your team, connect with Brea at brearoper.com. She’s ready to deliver an inspirational keynote, empowering training, or transformational workshop. If you’re looking for an expert guide to support your internal Strengths efforts, reach out today! LISA Cummings Strategic | Maximizer | Positivity | Individualization | Woo To work with Lisa, check out her resources for independent coaches, trainers, and speakers. Get business tools and strategy support with her Tools for Coaches membership. Takeaways ● Understanding Money Blocks: Money blocks are limiting beliefs and behaviors that can hinder your ability to earn and ask for money. Recognizing these blocks is the first step toward overcoming them. ● Personal Narratives Matter: Money narratives shaped by our upbringing can influence adult perceptions of wealth and success. ● Selling is Helping: Selling doesn’t have to be a slimy or uncomfortable act. Instead, when you focus on providing solutions and helping others, you can shift your mindset around sales. ● The Importance of Mindset: Mindset plays a crucial role in your business success. Feeling confident and positive about what you offer can significantly impact how others perceive you and your services. ● Undercharging: Many people assume they need to charge lower rates until they gain more experience. However, it’s essential to recognize your worth and not undervalue your skills, as there are always clients willing to pay for quality services. Take Action ● Identify Your Money Blocks: Reflect on your personal beliefs and narratives around money. Consider how these beliefs may be affecting your business decisions and overall mindset. Write down any limiting beliefs you recognize. ● Challenge Undercharging: If you find yourself undercharging for your services, evaluate your qualifications and experience. Research market rates for your industry and consider adjusting your pricing to reflect your true value. ● Reframe Selling: Shift your perspective on selling from being a slimy or uncomfortable experience to viewing it as an opportunity to help others. Practice articulating how your services provide solutions and benefits to potential clients. ● Invest in Yourself: Assess your willingness to invest in your personal and professional development. Identify areas where you can seek coaching or training to enhance your skills and confidence in selling. ● Join a Supportive Community: Engage with others who are also working through their money narratives. Consider joining Lisa’s “Tools for Coaches” or Brea’s podcast listener meetups to share experiences and strategies for overcoming money blocks. 🎧 Let’s Connect! ● LISA: Website | LinkedIn | Facebook ● BREA: Website | LinkedIn | Instagram AI-Generated Transcript Lisa: I'm Lisa. Brea: I'm Brea. Lisa: And today, oh, we're talking about money, money, money, money. null: Money. Brea: I was like, oh, this is so high. Lisa: I got my silly voice on. I can hit the high notes with my...

As entrepreneurs, we often find ourselves in tShohe dual role of both boss and employee, and it can be challenging to navigate that dynamic. In our last episode, Lisa & I talked about being a bad boss to ourselves, so this time we’re flipping the script. We start by remembering how, as our own boss, we have the unique opportunity to create our ideal work environment and set our own priorities. So, how do we use that to our advantage? How can we be a good boss to ourselves? Whether you're just starting out or looking to refine your approach, this episode is packed with insights to help you set yourself up for success by becoming the best boss you can be! 🌟 Work With Us! BREA Roper Communication | Woo | Activator | Futuristic | Connectedness If you need a Strengths Hype Girl for yourself or your team, connect with Brea at brearoper.com. She’s ready to deliver an inspirational keynote, empowering training, or transformational workshop. If you’re looking for an expert guide to support your internal Strengths efforts, reach out today! LISA Cummings Strategic | Maximizer | Positivity | Individualization | Woo To work with Lisa, check out her resources for independent coaches, trainers, and speakers. Get business tools and strategy support with her Tools for Coaches membership. Takeaways Prioritize Your Life Values: One of the most empowering aspects of being your own boss is the ability to set your own priorities and values. Unlike traditional employment, where your contributions and responsibilities are often dictated by someone else, as an entrepreneur, you have the freedom to define what success looks like for you. Make the time to reflect on your life priorities. Then, align your business goals accordingly. This clarity will not only guide your decisions, but also help you stay motivated and fulfilled. Honor Your Natural Rhythms: Recognize when you're at your best, and structure your work around those times. Whether that means scheduling meetings at times that suit your energy levels or allowing yourself breaks when needed (afternoon siesta, anyone?), being attuned to your own needs can lead to greater productivity and satisfaction. Remember, you have the flexibility to create a work environment that truly supports you! Celebrate Your Wins: It’s easy to get caught up in the hustle and forget to acknowledge your achievements, big or small. But a good boss always recognizes effort, praises progress, and celebrates achievement. This boosts your morale and reinforces a positive mindset, making the entrepreneurial journey more enjoyable. So, give yourself a high five or a proverbial pat on the back. You deserve it! Set Clear Expectations:This is crucial. A good boss is kind, and clarity is kindness. Knowing what success looks like on a daily, weekly, and monthly basis helps you stay focused and motivated so you get the results you’re after. Practice Kind Self-Talk:The way you communicate with yourself matters. Approach your self-talk with curiosity and kindness, just as you would with a team member, to foster a supportive and encouraging environment for your growth. Would you talk to a friend or teammate the way you talk to yourself? If not, it’s time to make a change. Take Action ● Define Your Life Priorities: Set aside some time to identify and prioritize what matters most to you in your life and business. Reflect on how these priorities can shape your entrepreneurial journey. ● Set Clear Expectations: Establish a ritual to clarify expectations for yourself on a daily basis. What does success look like for you? How will you get there? What do you need to be successful? ● Honor Your Natural Rhythms: Pay attention to your body’s rhythms, including sleep cycles and energy levels. Track your rhythms to identify when you’re most energized and productive. Schedule your work and meetings accordingly. ● Practice Positive Self-Talk: Be mindful of the conversations you have with yourself. Replace...

In today's episode, we dive into the juicy topic of being a "bad boss" to ourselves as entrepreneurs. Isn’t it funny how some of the very behaviors that made us decide to stop working for a bad boss, are often some of the same behaviors we do to ourselves. Things like overworking, neglecting self-care, not setting boundaries, working unreasonable hours, and more. Together, we explore how these bad boss behaviors can lead to burnout and resentment, So, if you’re ready to stop being a bad boss to yourself and start thriving in your entrepreneurial journey, this episode is packed with insights and encouragement just for you! 🌟 Work With Us! BREA Roper Communication | Woo | Activator | Futuristic | Connectedness If you need a Strengths Hype Girl for yourself or your team, connect with Brea at brearoper.com. She’s ready to deliver an inspirational keynote, empowering training, or transformational workshop. If you’re looking for an expert guide to support your internal Strengths efforts, reach out today! LISA Cummings Strategic | Maximizer | Positivity | Individualization | Woo To work with Lisa, check out her resources for independent coaches, trainers, and speakers. Get business tools and strategy support with her Tools for Coaches membership. Takeaways Here are three key takeaways from our conversation: The Importance of Boundaries One of the biggest traps we fall into as entrepreneurs is the lack of boundaries. Whether it's working unreasonable hours or failing to take time off, we often push ourselves to the limit. In the episode, we discuss how setting clear boundaries (like blocking off time for personal commitments or vacations) can actually enhance our productivity and well-being. Remember, it's not just about working hard, it's about working smart and honoring your own needs.Understanding Your Value Many of us struggle with pricing our services appropriately, often undercharging out of fear that clients won't pay for what we offer. We emphasize the importance of recognizing your worth and understanding the market value of your skills. By doing your research and setting fair prices, you not only protect your profits but also prevent burnout and resentment. Don’t be afraid to charge what you’re worth!The Power of Community Navigating the entrepreneurial landscape can be daunting, but you don’t have to do it alone. We highlight the significance of surrounding yourself with a supportive community. Whether it’s through mentorship, networking, or joining groups like Tools for Coaches, having a network can provide you with insights, accountability, and encouragement. Sharing experiences and learning from others can help you avoid common pitfalls and thrive in your business. Take Action Set Boundaries for Work Hours: Establish clear boundaries around your work hours to prevent burnout. Consider blocking off specific times for work, personal activities, and rest to maintain a healthy work-life balance.Implement a PTO Policy: Schedule regular time off by blocking out vacation weeks in advance. Aim for at least one week per quarter to ensure you take breaks and recharge, even if you don’t have immediate plans.Time Block for Tasks: Create a structured schedule by time blocking for different types of work (e.g., emails, client calls, instructional design). This will help you manage your time effectively and ensure you allocate enough time for all necessary tasks.Evaluate Pricing Strategies: Reflect on your pricing model to ensure it reflects the value of your services. Research market rates and consider charging more for customized offerings to avoid burnout and resentment.Seek Community and Mentorship: Surround yourself with a supportive community or mentors who can provide guidance and share their experiences. Engage in discussions about challenges and solutions to avoid common pitfalls in entrepreneurship. 🎧If you're ready to stop being a bad boss to yourself and start building a business that aligns...

In today's episode, we dive deep into a topic that many coaches struggle with: finding clients. If prospecting makes you want to run and hide…don’t worry. We’ve got you! Listen in as we share some strategies that have worked for us, so you can make them work for you. Plus, we sprinkle in some creative ideas on how to make yourself visible and approachable in everyday situations. You know, just because we’re fun like that. If you’re ready to transform your prospecting game, and maybe even have a little fun along the way, this episode is just for you! 🌟 Work With Us! BREA Roper Communication | Woo | Activator | Futuristic | Connectedness If you need a Strengths Hype Girl for yourself or your team, connect with Brea at brearoper.com. She’s ready to deliver an inspirational keynote, empowering training, or transformational workshop. If you’re looking for an expert guide to support your internal Strengths efforts, reach out today! LISA Cummings Strategic | Maximizer | Positivity | Individualization | Woo To work with Lisa, check out her resources for independent coaches, trainers, and speakers. Get business tools and strategy support with her Tools for Coaches membership. Takeaways ● Throw Away the Rule Book 📚 Contrary to what all the marketing gurus out there will tell you, there is no one-size-fits-all approach! Instead, focus on leveraging your unique strengths. Whether it's through storytelling, networking, or email marketing, find what resonates with you and use it to connect with potential clients. Remember, authenticity is key! ● Know how to answer the question, “What do you do?” When someone asks, they’re standing at the front door of your business. If you don’t have a compelling answer, they will turn around and leave. Tailor your response to spark their interest, and they’ll likely ask to come inside. ● Referrals are the lifeblood of your business. Move beyond the awkward, “It was nice working with you. If you ever know anyone else who might be interested, please send them my way.” Instead, request referrals with confidence, intention, and gratitude. Build intentional relationships to create a network of mutual referrals that benefits everyone involved. ● Visibility is Vital 👀 If going out to find clients feels intimidating, get them to come to you instead! Find creative ways to make yourself visible and approachable in everyday situations, like bringing a relevant book to a coffee shop or wearing a name tag while working at a co-working space. These small actions can invite conversations and opportunities. ● Follow Up with Existing Clients: Don’t overlook your current and past clients. Regularly check in with them and ask for referrals or feedback, as they are often the best source for new business opportunities. Take Action ● Identify and utilize your unique strengths in your prospecting efforts. Focus on what feels authentic to you rather than blindly following conventional methods. Authenticity wins every time! ● Craft Your One-Liner: Develop a compelling answer to the question, "What do you do?" that resonates with your target audience. Ask Brea to share her simple 3-sentence framework that works every time. ● Leverage Referral Partners 🤝Make a list of other professionals who serve your target audience in different ways. Invite them to be an intentional referral partner for you (and you for them!). By collaborating with these partners, you can create a network that mutually benefits everyone involved. ● Utilize Email Marketing: Start or enhance your email marketing strategy to gather and nurture leads. Create valuable content that keeps your audience engaged and positions you as a go-to resource in your field. ● Engage Current Clients for Referrals and Continuing Business: Regularly ask your existing clients for referrals by directly inquiring, "Who do you know that might benefit from my services?" Use feedback forms to gauge interest in additional services or coaching...

In this episode, Lisa and Brea explore the phenomenon of low ticket offers and how they can be a game-changer for your business. While high ticket items often steal the spotlight, we believe that low ticket offers have their own unique magic that can help you build relationships and grow your business. Plus, we have a special invitation for you! Make sure to listen to the end for an exciting new opportunity to connect with other listeners, ask questions, and get support as you implement what you learn. Let’s unlock the potential of low ticket offers together! Work With Us to Decide on Your Low Ticket Offer BREA Roper Communication | Woo | Activator | Futuristic | Connectedness If you need a Strengths Hype Girl for yourself or your team, connect with Brea at brearoper.com. She’s ready to deliver an inspirational keynote, empowering training, or transformational workshop. If you’re looking for an expert guide to support your internal Strengths efforts, reach out today! LISA Cummings Strategic | Maximizer | Positivity | Individualization | Woo To work with Lisa, check out her resources for independent coaches, trainers, and speakers. Get business tools and strategy support with her Tools for Coaches membership. Takeaways on Using Low Ticket Offers In an Independent Coaching Practice The power of the no-brainer factor. Low ticket is a strategy for creating offers that your audience can’t resist, making it easy for them to say "yes!" ● Transform Browsers into Buyers: By offering low ticket items, you can convert freebie seekers into paying customers. This shift not only establishes a business relationship but also increases the likelihood of repeat purchases in the future. ● Creative low ticket ideas: Steal some of Lisa & Brea’s favorite low ticket offerings that you can implement in your coaching practice. ● Leverage Existing Content: Coaches can create low ticket offers from existing materials, such as recorded webinars, activity guides, or coaching templates. This allows you to monetize content you’ve already developed, making it easier to generate income. ● Build Trust and Value: Low ticket offers can help establish trust with your audience. When clients see the value in your lower-priced products, they are more likely to invest in higher-ticket items down the line, creating a sustainable business model. Take Action to Build a Low Ticket Offer Strategy ● Define Your Low Ticket Offer: Determine what your low ticket offer will be. Remember to make it a “no-brainer” for potential customers. ● Repackage an Existing Asset: Look through your existing materials (like recorded webinars, handouts, or coaching questions) and package them into a low ticket offer. Aim to create something that provides value and can be easily sold, such as a workbook or an activity guide. ● Ask For the Sale: After you create a clear offer, it’s time to communicate it to your audience. Remember, people who have bought from you before are more likely to buy again. ● Automate Your Sales: Consider exploring ways to automate the sales of your low ticket offers, such as through email marketing or online sales platforms, to generate income while you focus on other aspects of your business. 🎧 Whether you're just starting out or looking to expand your existing offerings, this episode is packed with actionable insights that you can implement right away. Let’s unlock the potential of low ticket offers together! Let’s Connect! ● LISA: Website | LinkedIn | Facebook ● BREA: Website | LinkedIn | Instagram AI-Generated Transcript Lisa: I'm Lisa. Brea: I'm Brea. Lisa: And today we're talking about a wallet phenomenon. It is all about low ticket offers and how they can help your coaching practice. Brea: Ooh, I love a low ticket offer. Come on. Lisa: Yes. Come on. Brea: I'm here for this. Yeah. All this talk. I hear so many people like, oh, here's how you have the highest ticket. Lisa: Most high end...