
Humans of Agriculture
Storytelling Podcasts
We're going behind the scenes to see and understand modern agriculture, because no matter whether you're in it or not, you probably don't know all the pieces to just how incredible, diverse and multi-layered agriculture is. We do this by uncovering...
Location:
United States
Description:
We're going behind the scenes to see and understand modern agriculture, because no matter whether you're in it or not, you probably don't know all the pieces to just how incredible, diverse and multi-layered agriculture is. We do this by uncovering the real stories, experiences and voices of modern agriculture.
Language:
English
Website:
https://humansofagriculture.com
Episodes
Inside Sustainable Wool: Data, Traceability and Trust with Sarah McDonald
4/27/2026
(Image: Supplied)
In this episode of Humans of Agriculture, Oli sits down with Sarah McDonald, Head of Sustainable Impact at Zentera (formerly New Zealand Merino) to unpack the reality behind sustainable wool.
Sarah sits at the intersection of growers and global brands, her role is to translate what’s happening on farm into credible, measurable data that brands can trust and consumers can believe. From regenerative frameworks and biodiversity metrics to digital traceability and global legislation, this conversation explores how wool is being repositioned in a rapidly evolving sustainability landscape.
Sarah unpacks the tensions between profitability and expectations, the challenge of comparing natural and synthetic fibres, and why clear communication across the value chain is more important than ever.
This is a deep look into the systems, science and strategy shaping the future of wool.
Key insights from the conversation
Chapters:
00:00 Intro & episode overview
02:15 Sarah’s role & measuring on-farm sustainability
03:13 What Zentera (NZ Merino) does
04:18 Bridging farmers and global brands
05:07 Farm reality vs global expectations
07:21 Sustainability timelines: short vs long term
08:15 How sustainability is measured on farm
09:35 Global pressure, risk & regulation
12:16 Differences across NZ, AUS & South Africa
13:53 The challenge of data collection
15:17 Food vs fashion sustainability gap
17:42 Tech, traceability & supply chains
20:48 Natural vs synthetic fibres debate
23:25 Careers in sustainability & Sarah’s journey
29:51 Animal welfare, mulesing & industry pressure
36:43 Outro & closing remarks
Duración:00:37:18
Tom & Mick: Trading Livestock, Grazing Systems and the Long Game with Nigel Kerin
4/20/2026
The Tom & Mick show continues with a practical conversation on livestock trading, grazing systems, business resilience and long-term decision making.
Tom and Mick are joined by Nigel Kerin, CEO of Kerin Ag, to unpack how his business approaches livestock trading, forward contracts, pasture management, Wagyu, and the systems that drive profitability through both dry and strong seasons.
From the role of grass budgets and forward pricing to lessons from drought, inflation and on-farm technology, Nigel shares a grounded look at what it takes to build a resilient livestock business.
In this episode:
Nigel’s background and Kerin Ag
How the trading business works
grass budgetssell price firstWhy relationships matter
The 2020 lamb trade
Should every livestock producer trade?
absolutely notTechnology and grazing systems
OptiWeighWhy Kerin Ag moved into Wagyu
Inflation and on-farm economics
7.8% annually post-COVIDKey business lessons
This episode is full of practical insight for livestock producers, graziers, advisors, seedstock operators and ag businesses thinking about risk, trading, pasture utilisation and long-term business performance. It’s a valuable conversation on how to build guardrails, use data well, and make better decisions through changing seasons and volatile conditions.
Duración:00:45:37
Fuel, Fertiliser & Feeds: How Charlie Blomfield Is Rewriting Ag’s Public Narrative
4/13/2026
Charlie Blomfield isn’t just building a farm business, he’s building a voice that agriculture can’t afford to ignore.
In this episode of Humans of Agriculture, Oli sits down with Charlie Blomfield at Boridgeree, just outside Canowindra in Central West NSW. Farmer, business owner, marketer and one of the most talked-about voices in Australian agriculture right now, Charlie shares what’s driving him, how he’s built GreatHAY, and why he’s chosen to step so publicly into conversations around ag, media and advocacy.
From growing up in a tough era for agriculture, to working across Northern Australia and the Middle East, to building a modern mixed farming and hay business from the ground up, Charlie’s story is shaped by curiosity, conviction and a willingness to back himself.
But this conversation goes beyond the farm gate.
It explores the role agriculture must play in telling its story better, why traditional industry communication is falling behind, and how humour, clarity and honesty are helping Charlie connect with audiences far beyond agriculture.
This episode is about leadership, relevance, building teams, making hard decisions under pressure, and why the future of agriculture depends on more people being willing to speak in ways the rest of the country can actually understand.
Key insights from the conversation
Chapters:
00:02 Introduction and why this conversation matters
02:03 Who Charlie is and what drives him
05:13 Growing up in ag and forging his own path
06:21 Global experiences and gaining perspective
10:30 Starting in business and backing himself early
12:00 Moving into farming and building Boridgeree
14:16 Water strategy and evolving the farm business
17:35 Building GreatHAY and the power of simplicity
20:27 Social media, storytelling and cutting through
22:57 Building teams, culture and leadership
27:47 Coaching, performance and managing priorities
34:31 Stepping into media and why ag comms is broken
40:10 Using influence to drive change in agriculture
46:28 Momentum, opportunity and staying relevant
53:18 Decision-making, perspective and what matters most
01:00:05 Advice for the next generation and future of ag
Duración:01:06:16
Optiweigh, Succession, Markets & Ag Supply Chains: 4 Voices from CommBank Cultivate:
4/9/2026
This is a special Humans of Agriculture “radio-style” episode recorded at CommBank’s Cultivate event in the Hunter Valley — bringing together voices from across the agricultural supply chain.
Across four mini-conversations, we unpack the key forces shaping modern agriculture:
This episode captures the energy of the room — where farmers, advisors, innovators, and financiers are all working toward a stronger, more resilient industry.
👥 Featured Guests
Roddy Brown (CommBank)Bill Mitchell (Optiweigh)Glenn Calder (Viridian Financial Group)Tash Greenwood (CommBank)🔑 Key Themes
Chapters:
00:00 Introduction and context from CommBank Cultivate
02:10 Roddy Brown on why Cultivate exists and next generation focus
07:20 Innovation in agriculture and the role of technology
08:10 Bill Mitchell on building Optiweigh from a farm problem
12:30 Lessons in ag tech adoption and customer-driven insights
16:30 Why succession remains agriculture’s biggest challenge
17:40 Glenn Calder on structuring farm businesses and managing risk
20:40 Practical steps to start succession and investment conversations
23:00 Empowering teams and building scalable businesses
25:50 Tash Greenwood on supply chains and market confidence
28:00 Global demand, volatility, and optimism in agriculture
30:40 Reflections on community, collaboration, and the future of ag
32:30 Final takeaways from CommBank Cultivate
Duración:00:34:04
How This Sydney School Built Australia’s Largest Ag Cohort with Scott Graham
4/6/2026
What if agriculture’s biggest opportunity isn’t on farm, but in the classroom?
In this episode of Humans of Agriculture, Oli sits down with Scott Graham, Head of Agriculture at Barker College in Sydney. From a a student base that’s almost entirely from the city, Scott has built the largest Year 12 agriculture cohort in Australia, completely reshaping how young people see the industry.
Scott isn't focused on just one school, he is also completing a PhD focused on engaging metropolitan students in agriculture, and what he’s learned challenges how the entire industry thinks about talent, careers and perception.
This conversation dives into what’s holding agriculture back from attracting the next generation and what needs to change if we’re serious about building the workforce of the future.
Key insights from the conversation
Charles Sturt Uni
Chapters:
00:00 Introduction and why this conversation matters
02:17 Scott’s journey and influence as an educator
04:15 Reimagining agriculture for urban students
08:39 Purpose, passion and careers in agriculture
10:54 Transforming Barker’s agriculture program
13:54 Changing perceptions and building credibility
17:56 The role of industry in showcasing careers
21:28 Off-farm opportunities and the future workforce
24:44 What today’s students are interested in
27:44 The rise of agribusiness and agtech pathways
32:29 Scott’s PhD and understanding student engagement
36:31 Barriers to scaling agriculture in urban schools
39:30 Rethinking how agriculture is introduced to students
42:17 “Plate to paddock” and making ag relatable
46:55 Key findings from Scott’s research
50:29 Why narrative matters for the future of ag
52:34 What keeps Scott motivated
Duración:00:55:35
“For New Zealand to remain relevant on a global ag stage…” with Jack Ternouth
3/30/2026
In this episode of Humans of Agriculture, we sit down with Jack Ternouth, Head of Commercial Operations at Zentera (formerly New Zealand Merino Company), for a conversation that captures what’s possible when curiosity, grit, and opportunity collide in agriculture.
Jack didn’t grow up on a farm, but through sheer determination and a willingness to learn, he’s built a career from the ground up in one of the most complex and globally connected parts of the ag industry. From classing wool and working alongside growers to now leading commercial conversations with global brands, his journey is a powerful example of what’s possible in ag today.
On this episode, we explore what it takes to build a career in agriculture without a traditional background, the critical role of mentorship, and why value creation - not scale - is the future for countries like Australia and New Zealand. Jack also shares how Zentera is helping create more certainty for growers in a volatile market through traceability, long-term contracts, and global brand partnerships.
This episode is about ambition, learning on the go, and the next generation shaping agriculture’s future.
Key insights from the conversation:
Chapters:
00:00 Intro & Why This Conversation Matters
01:48 Jack’s Background: From Zimbabwe to New Zealand
04:10 Starting at NZ Merino & Learning the Wool Industry
06:30 Moving Into Commercial & Global Brand Relationships
08:05 Advice for Young People Entering Agriculture
09:40 Learning the Industry Without a Farming Background
11:30 Storytelling vs Data in Modern Agriculture
12:45 Zentera’s Growth & Global Strategy
14:40 Certifications, Traceability & Market Access
16:20 Supporting Growers & Moving Away from Mulesing
18:10 Volatility, Contracts & Creating Certainty
20:15 The Future of Wool & Global Demand
22:10 Long-Term Vision for the Industry
24:10 Opportunities for the Next Generation in Ag
25:45 Wrap Up
Atlas Grazing:
This episode is brought to you by Atlas Grazing.
If you run livestock, you know the results come from countless small decisions made
in the paddock. Season after season. Experience and instinct guide those calls, and
nothing replaces that.
There's a new tool called Atlas Grazing worth taking a look at. Developed from more
than a decade of working alongside graziers and supporting real farm businesses, it
brings your livestock records, paddocks and rainfall together in one place.
The right tools don't replace what you already know. They give you the clarity to act
sooner, with more confidence. See what's happening across your operation at a
glance, adapt as conditions change, and keep work moving wherever the day takes
you.
Atlas Grazing. Clear records. Confident livestock decisions.
Start your free 30-day trial at AtlasAg.com/grazing
Duración:00:27:19
“If we don’t fight for wool, we’ll become a cottage industry” with Zentera CEO Angus Street
3/23/2026
(Image: Supplied)
In this episode of Humans of Agriculture, Oli and Mick Corcoran sit down with Angus Street, CEO of Zentera (formerly New Zealand Merino), for a full-circle conversation on leadership, legacy, and the future of wool.
From growing up on a farm in northern NSW to navigating job loss during the GFC, launching startups in China, and leading major ag businesses, Angus shares an honest reflection on a career shaped by curiosity, risk, and relationships.
Now at the helm of Zentera, Angus unpacks the company’s evolution from a grower-led wool collective into a global, purpose-driven brand focused on traceability, sustainability, and premium markets. He explains why the wool industry must fight for relevance in a synthetic-dominated world, and how consumer trends in Europe, China, and the US are creating new opportunities.
The conversation dives deep into leadership, what it takes to step into an existing culture as CEO, why “discovery before diagnosis” matters, and the importance of putting people at the centre of transformation.
This episode is equal parts strategy, storytelling, and self-reflection - grounded in agriculture but globally relevant.
Key insights from the conversation
Chapters:
00:00 Intro & Why This Conversation Matters
02:10 Meet Angus Street
03:50 Early Career, China & AuctionsPlus Journey
08:00 From NZ Merino to Zenterra: The Rebrand
11:30 What Zenterra Does & Global Brand Partnerships
14:40 Moving to NZ & Leading an Existing Team
18:05 First 90 Days as CEO: Curiosity Over Action
21:00 Culture, Change & Leadership Lessons
26:40 Global Wool Demand & Market Trends
30:45 Premiums, Growers & Industry Challenges
33:40 The Future of Wool: Niche or Opportunity?
35:20 Dream Job, Family & Life on the Land
38:40 Wrap Up
Atlas Grazing:
This episode is brought to you by Atlas Grazing.
If you run livestock, you know the results come from countless small decisions made
in the paddock. Season after season. Experience and instinct guide those calls, and
nothing replaces that.
There's a new tool called Atlas Grazing worth taking a look at. Developed from more
than a decade of working alongside graziers and supporting real farm businesses, it
brings your livestock records, paddocks and rainfall together in one place.
The right tools don't replace what you already know. They give you the clarity to act
sooner, with more confidence. See what's happening across your operation at a
glance, adapt as conditions change, and keep work moving wherever the day takes
you.
Atlas Grazing. Clear records. Confident livestock decisions.
Start your free 30-day trial at AtlasAg.com/grazing
Duración:00:39:35
What Happens When You Put Nature First on a 20,000 Acre Cattle Property? with Carly Baker-Burnham
3/16/2026
What happens when you put nature first in a cattle business?
In this episode of Humans of Agriculture, Oli sits down with Carly Baker-Burnham from Bonnie Doone Beef in Queensland’s North Burnett. Together with her husband Grant, Carly has helped reshape their grazing operation by focusing on landscape health, intensive rotational grazing and long-term stewardship.
That shift eventually led them to take part in one of Australia’s early soil carbon projects, resulting in one of the country’s largest issuances of Australian Carbon Credit Units (ACCUs). But beyond the headlines, Carly shares what actually matters: improving soil, increasing biodiversity and building a business that works with nature.
This conversation explores the realities behind soil carbon, the importance of measurement and scientific rigor, and why observation of the land remains one of a farmer’s most powerful tools.
Key insights from the conversation
nature-first approachsoil carbon projectsscepticism around carbon claimsremoving carbon from the atmosphere through healthy soils
Chapters:
00:00 Introduction and life at Bonnie Doone
03:58 Family history and finding their path in agriculture
08:19 Succession, family business and hard decisions
13:22 Moving from reactive farming to strategic business thinking
16:13 Practical grazing changes and adopting a nature-first approach
21:26 Inside Bonnie Doone’s soil carbon project
29:02 Carbon claims, scepticism, and scientific rigour
33:08 Involving the next generation in environmental stewardship
35:05 Where farmers can start with soil carbon thinking
37:57 What Carly is most proud of today
Duración:00:38:30
National Resilience Expert: What Australia's Fuel Challenge Actually Means and where to next?
3/12/2026
As fuel pressure builds across parts of regional Australia, we wanted to step into the conversation in a way that is clear, factual and useful. Not to add to panic, but to help our audience understand what is actually happening, what it means for agriculture, and what bigger questions this moment is exposing around resilience, preparedness and national priorities.
And when it comes to conversations like this, Andrew Henderson is one of our go-to voices.
Andrew is the founder and principal of AgSecure and has built his career working across biosecurity, national resilience and the vulnerabilities that sit inside the systems agriculture depends on. He brings a rare combination of strategic insight, practical understanding and calm analysis, which is exactly what a topic like this needs.
In this episode, Andrew helps unpack the current fuel challenge facing Australian agriculture and Australia more broadly. He explains how the fuel system works, why regional areas are feeling the pressure first, what the Liquid Fuel Emergency Act means, and why this is about much more than a temporary supply scare.
This is a conversation about fuel, but it is also a conversation about resilience, leadership and the reality of operating in a world that is becoming less stable, less predictable and more exposed to disruption.
In this episode, we cover:
Rabobank Community Fund!
Applications for the 2026 Rabobank Community Fund close on 15 March.
If you’re part of a local group, community initiative, or organisation looking to make an impact, this could be the opportunity to bring your idea to life.
Learn more and apply via rabobank.com.au.
Duración:00:26:28
Meet the 2026 Zanda McDonald Award Winners Bryce Neyland (AU) and Karn Dhaliwal (NZ)
3/11/2026
A short sharp and quick chat with the 2026 Zanda McDonald Award Winners.
2026 Winners:
Karn Dhaliwal (NZ):Bryce Neyland (AU):Bryce Neyland, 35, from Gol Gol in New South Wales, is a civil engineer for Select Harvests, leading projects across their almond orchards and processing facility. Combining a farming background with strong engineering and project management expertise, he manages large scale, transformative rural developments.
Karn Dhaliwal, 32, from Te Hoe in Waikato, is the founder and owner of Ohinewai Harvest Ltd and Dhaliwal Ag Ltd. He has built a diverse horticultural and cropping business and is recognised for his entrepreneurial approach to growing, leadership within the vegetable industry and commitment to creating opportunities for the next generation in horticulture.
Zanda McDonald Award Chairman Shane McManaway said both winners demonstrated outstanding leadership and a strong vision for the future of the primary industries.
Rabobank Community Fund!
Applications for the 2026 Rabobank Community Fund close on 15 March.
If you’re part of a local group, community initiative, or organisation looking to make an impact, this could be the opportunity to bring your idea to life.
Learn more and apply via rabobank.com.au.
Duración:00:10:43
“You don’t need a unicorn idea. You need to find a real gap and solve it" - Johno Mackay
3/9/2026
Johno Mackay grew up remote in the Northern Territory, shaped by hard work, risk-taking parents, and a deep love for the bush. In this conversation, Johno shares the path from School of the Air and station life to building a contract mustering and fencing business in Northern Australia, before an accident in his team pushed him into an entirely new chapter: ag tech.
What followed was the creation of JobSafe Pro, a practical safety and compliance platform designed to help agricultural businesses simplify paperwork, think more clearly about risk, and build stronger safety systems without adding more complexity.
This episode is about far more than an app. It is about backing yourself young, learning to lead, finding opportunity in tough moments, and recognising that agriculture today can open more doors than ever before. Johno also shares his belief in the value of the North, the importance of mentors, and why the people who get ahead are often the ones willing to work hard, show initiative, and keep having a crack.
It is a grounded and forward-looking conversation about agriculture, ambition, safety, and building something meaningful from the bush.
In this episode we cover
JobSafe ProFarmers2FoundersAgForceElders
Rabobank Community Fund!
Applications for the 2026 Rabobank Community Fund close on 15 March.
If you’re part of a local group, community initiative, or organisation looking to make an impact, this could be the opportunity to bring your idea to life.
Learn more and apply via rabobank.com.au.
Duración:00:41:34
Rabo Community Fund & How it can help your community!! (Partnered ep)
3/5/2026
Australian agriculture runs on more than crops, livestock, and markets. It runs on people and communities.
In this episode, Skye Ward shares the story behind the Rabobank Community Fund, a program designed to invest directly into grassroots initiatives across rural and regional Australia.
Since launching in 2021, the fund has invested over $4 million into projects that strengthen leadership, improve wellbeing, and support the resilience of rural communities.
Skye also shares her personal story of growing up in the Monaro region, the experience of moving towns and building community as an adult, and why belonging remains one of the most powerful drivers of strong rural places.
From succession workshops and financial literacy programs to melanoma skin-check trucks and simple community events that bring people together, the fund supports practical initiatives that make a real difference on the ground
This conversation highlights why investing in people and community capability is just as important as investing in farms and businesses.
In this episode we explore
strong communities underpin successful agricultural regionsRabobank Community Fundgrassroots funding creates real impact on the groundleadership development and wellbeing programsFind out more & apply now!!
Applications for the 2026 Rabobank Community Fund close on 15 March.
If you’re part of a local group, community initiative, or organisation looking to make an impact, this could be the opportunity to bring your idea to life.
Learn more and apply via rabobank.com.au.
Rabobank Community Fund!
Applications for the 2026 Rabobank Community Fund close on 15 March.
If you’re part of a local group, community initiative, or organisation looking to make an impact, this could be the opportunity to bring your idea to life.
Learn more and apply via rabobank.com.au.
Duración:00:24:15
Business Spotlight: AMPS Agribusiness - The Grower-led Innovation with Tony Lockrey
2/23/2026
In this episode of Humans of Agriculture, we dive deep into the innovative world of AMPS Agribusiness. Join us as we sit down with Tony Lockrey, a seasoned agronomist and leader who has dedicated decades to the fields of Northern New South Wales. Tony takes us "under the hood" of AMPS's unique, grower-led model that fast-tracks agricultural research from institutions directly into the paddock.
We explore how AMPS has built a seamless ecosystem connecting research, agronomy, and commercial supply. Tony shares the fascinating story of Lancer wheat, a variety that became a regional powerhouse thanks to intensive, localised trials. Beyond the science, we discuss the evolving role of an agronomist, the importance of nurturing the next generation through a "job-first" education model, and the unparalleled value of a business owned and driven by the growers themselves.
Chapter Markings
[0:00][1:15][3:45][5:10][7:20][9:05][12:30][14:15][17:00][19:40][22:15][25:30][28:10][31:00][34:15][37:00][39:30]
Duración:00:34:49
Tom & Mick: Grain, Livestock and Land - Where Aussie Ag sits in 2026 with Tommy Taylor
2/16/2026
Season 4 of Monthly Markets opens with a strong pulse check across livestock, wool, property and grain.
Tom and Mick begin with:
Then they’re joined by Tommy Taylor from Clear Grain Exchange for a deep dive into the grain landscape.
In this episode:
How Clear Grain Exchange works
2025–26 Harvest Review
Global Market Pressures
On-Farm Storage Trends
China & Canola
Feedlots & Domestic Demand
Tommy’s Advice
This episode is essential listening for growers, traders, feedlot operators, advisors and agribusiness professionals planning for the year ahead.
Duración:00:21:45
The Era that built Australian agriculture is ending. What comes next? Tim Hunt shares his insights.
2/9/2026
For decades, Australian agriculture has operated within a set of conditions that quietly shaped its success - stable geopolitics, expanding global trade, predictable markets, and steady productivity gains.
That era is ending.
In this conversation, Tim Hunt joins Oli Le Lievre to unpack the global forces reshaping food and agriculture right now, from geopolitics and trade fragmentation to climate volatility and rapid technological change. With a career spanning banking, economics, and international agriculture, Tim brings a clear-eyed, global perspective on why these shifts are structural, not cyclical - and what that means for producers, agribusiness leaders, and the wider food system.
Recorded just one week out from evokeAG 2026, where Tim and Oli will be part of the MC team alongside Liz Brennan, this episode is about making sense of a changing world - and asking how Australian agriculture adapts, evolves, and leads in what comes next.
In This Episode, We Explore
EvokeAG 2026:
I'm excited to be one of the MC's for evokeAG in 2026. This event is unlike any other in Aussie agriculture and brings together the brightest minds from across the AgriFood ecosystem focused on solutions to some of our planets biggest challenges. Get your tickets at evokeAG.com
Duración:00:42:43
Millie Moore Quit a Corporate Ag Job to Go Ranching... and It Changed Everything
2/2/2026
Millie Moore didn’t leave her job because she was unhappy. She left because she was curious.
After four and a half years in a corporate ag role, Millie made a decision that many people talk about but few actually take. She quit, moved to Canada, and went ranching to properly immerse herself in the beef industry and test herself on the ground.
That choice led to something bigger. In this episode, Millie shares how ranch life in Alberta opened doors to meat judging, scholarships, and ultimately a fully funded Masters in meat science at the University of Illinois.
This conversation explores career risk, confidence, building networks without a farming background, and why agriculture offers far more pathways than most people realise. It also kicks off a year-long series with Millie, where she’ll continue to share what she’s learning across the US, Canada, and Australia.
⏱️ EPISODE TIMESTAMPS
00:00 — Quitting a corporate job to go ranching
02:10 — University, early career, and choosing what not to do
03:20 — Why Millie stayed 4.5 years in her first role
04:40 — The fear and reality of moving overseas
06:30 — First impressions of ranch life in Canada
08:45 — Canada vs the US beef industry
09:05 — Not coming from a farming background
10:30 — “If you want to be in beef, go be in beef”
11:40 — How Millie built her network from scratch
13:40 — Why agriculture feels hard to break into (and why it isn’t)
15:20 — Dealing with rejection and imposter syndrome
19:55 — Meat judging and why it shapes so many careers
22:10 — The US meat judging circuit explained
24:40 — Sponsorship, alumni, and industry support
26:20 — Returning to study and why Illinois made sense
28:30 — What’s next and a year of conversations ahead
EvokeAG 2026:
I'm excited to be one of the MC's for evokeAG in 2026. This event is unlike any other in Aussie agriculture and brings together the brightest minds from across the AgriFood ecosystem focused on solutions to some of our planets biggest challenges. Get your tickets at evokeAG.com
Duración:00:29:56
North Queensland's Robot Cowboys and the Future of Farming with Sam Rogers
1/26/2026
At just 19 years old, Sam Rogers is building one of Australia’s most exciting agtech startups. Founder of GrazeMate, Sam is using autonomous drones, robotics, and AI to help farmers and ranchers move cattle, measure pasture, and gain real-time insights straight to their phone. In this episode, Sam shares his journey from growing up on a cattle station in North Queensland to raising capital, relocating to the US, and taking GrazeMate global. This conversation explores innovation in agriculture, resilience, robotics, and what the future of farming could look like when technology meets deep agricultural knowledge.
Keywords: agtech, agriculture innovation, autonomous drones, robotics in farming, cattle mustering technology, GrazeMate, EvokeAG, future of agriculture, ag startups, Australian agtech
Episode Summary
In this episode of Humans of Agriculture, Oli Le Lievre sits down with Sam Rogers, the 19-year-old founder of GrazeMate, an agtech startup redefining how cattle are managed using autonomous drones and artificial intelligence.
Sam shares his remarkable personal story, growing up on a cattle property in North Queensland, competing internationally in robotics as a teenager, surviving a spinal tumour, and climbing peaks in Nepal. These experiences shaped his mindset and ultimately led him to build GrazeMate, a technology that helps farmers muster cattle, estimate liveweight, analyse pasture, and manage grazing with far greater efficiency.
The conversation explores Sam’s rapid rise in the agtech world, including global media attention, raising investment, relocating to California, and preparing to take the stage as a Groundbreaker at EvokeAG. Together, Oli and Sam unpack the opportunity agriculture presents for solving some of the world’s biggest challenges, the power of robotics at scale, and why the future of farming depends on aligning innovation with real on-farm needs.
This is a powerful story about curiosity, resilience, and the role young innovators can play in shaping the future of agriculture.
Chapter Markings
00:00 Why now matters and the idea behind robot cowboys
00:35 Welcome back to Humans of Agriculture and introducing Sam Rogers
03:49 Media attention, Forbes features, and global interest in GrazeMate
05:07 What farmers around the world are really struggling with
06:46 Growing up on a cattle station in North Queensland
08:26 The influence of family, curiosity, and learning by doing
09:43 Early robotics, AI competitions, and environmental motivation
12:09 The origins of GrazeMate and spotting the on-farm opportunity
14:00 Surviving a spinal tumour, Everest Base Camp, and mindset shifts
16:53 Why agriculture is the most important industry in the world
19:39 Technology, incentives, and what society chooses to reward
20:50 Why GrazeMate moved to the US and what is happening on the ground
24:18 Building a world-class team and earning investor trust
27:01 Teaching robots at scale and the future of autonomous systems
29:46 EvokeAG, coming home, and Sam’s message to Australian agriculture
31:39 Final reflections and looking ahead
EvokeAG 2026:
I'm excited to be one of the MC's for evokeAG in 2026. This event is unlike any other in Aussie agriculture and brings together the brightest minds from across the AgriFood ecosystem focused on solutions to some of our planets biggest challenges. Get your tickets at evokeAG.com
Duración:00:33:11
A Re-share of our MOST Listened Episode ever - Clancy Mackay
1/1/2026
Clancy Mackay’s story is one of the most extraordinary ever shared on Humans of Agriculture and there’s a reason it remains our most downloaded episode of all time.
This is a full re release of our most listened to episode ever.
In this conversation, Oli Le Lievre sits down with Clancy Mackay to share one of the most extraordinary stories ever told on Humans of Agriculture.
From growing up off grid in the Northern Territory with no power or running water, to breaking horses, mustering cattle, riding saddle broncs in the US, flying helicopters across remote Australia, and navigating profound personal loss, Clancy’s journey is raw, confronting, and deeply human.
This episode explores resilience beyond the buzzword. It is about grit, grief, purpose, and learning how to keep moving forward when life repeatedly tests you. It is also about respect for animals, people, and place, and why calm leadership and deep understanding matter more than force or ego.
Why this episode matters
Clancy’s story is not polished or comfortable. It is honest.
It reminds us that agriculture is built on people who endure, adapt, and keep showing up. People shaped by hardship, curiosity, and responsibility rather than shortcuts or certainty.
This is an episode to sit with.
An episode to return to.
And an episode worth sharing.
EvokeAG 2026:
I'm excited to be one of the MC's for evokeAG in 2026. This event is unlike any other in Aussie agriculture and brings together the brightest minds from across the AgriFood ecosystem focused on solutions to some of our planets biggest challenges. Get your tickets at evokeAG.com
Duración:01:27:54
Our Rohde's YouTube Video in Audio - have a listen!
12/30/2025
I loved the day we had with the team at Rohde's and the way we crafted this into an amazing video and our last #ThisIsAussieAg video in audio format did pretty well - you can check it out on our YouTube in full!
Watch it on YouTube here - link to our video
EvokeAG 2026:
I'm excited to be one of the MC's for evokeAG in 2026. This event is unlike any other in Aussie agriculture and brings together the brightest minds from across the AgriFood ecosystem focused on solutions to some of our planets biggest challenges. Get your tickets at evokeAG.com
Duración:00:11:32
An update on HOA and Billy Slater & Adrian Capogrecco chat all things leadership and people
11/17/2025
Get your tickets to our Brisbane event now: https://humansofagriculture.com/hoa-events/p/hoa-live-brisbane-26th-november-2025
or here:
In today’s episode, I wanted to do something a little different and share an update on where Humans of Agriculture is heading. Over the last six years we’ve told hundreds of stories and met thousands of people, and it’s clear that the beating heart of our work isn’t just the stories themselves, but the people behind them.
We’re stepping into a new chapter. One that builds on our storytelling roots, but focuses more deliberately on careers, connection, and helping people see what’s possible for them in agriculture.
After that, I sit down with two remarkable leaders. First up is Billy Slater, who shares insights on confidence, preparation, transition, and why the biggest moments require the smallest focus. Then, I chat with Adrian Capogreco, Managing Director of Nutrien Ag Solutions, about leadership, resilience, community, and the future of the industry.
Episode Chapters
00:00 — Welcome and Why This Episode Is Different
01:20 — What’s Ahead: Upcoming Conversations and Guests
02:24 — The Honest Update: Where Humans of Agriculture Is Heading
04:49 — How the Project Started and Why It Still Matters
06:55 — The Pivot: From Storytelling to Stories + Careers + Community
08:40 — Introducing HOA Recruitment
09:36 — Oli’s Personal Challenge: The Longest Resume in Agriculture
10:35 - Setting Up Today’s Conversations
11:00: Leadership with Billy Slater
11:46 — Preparing for Transition and Backing Yourself
12:55 — Earning Confidence
13:34 — Overcoming Self-Doubt
14:45 — Handling Big Moments
15:38 — Vulnerability, Courage, and Team Culture
17:00 — Positive Reinforcement and High Standards
18:32 — Oli’s Reflections on Billy’s Lessons
19:30 - Leadership and the Future with Adrian Capogreco
19:41 — Introducing Adrian at the Nutrien Stand
19:56 — Adrian’s Non-Negotiables in Leadership
20:20 — A Non-Negotiable in Life: Balance
20:55 — Advice for First-Time Managers
21:55 — The Quirks and Strengths of Agriculture
22:40 — Mindset When Things Get Tough
23:45 — What’s Next for Nutrien
24:45 — Wrapping Up with Adrian
Duración:00:26:21