One of the keys to having a successful product or service is really understanding your customer. ‘Putting the customer first’ is the mantra for many high performing companies, but what does it actually mean and how do we go about it in an effective way? There are many User research methods we use, today Each&Other's Lar Veale and Tom Cunningham talk about the unsung value of interviewing users.
"One of the worst things a customer can experience is that a company they have a service with really doesn't have a clue about them". In this podcast Each&Other's Peter Keane, Brian Herron and Tom Cunningham discuss Customer Experience, The Single Customer View and building and maintaining trust with your customers. www.eachandother.com @TheOthersHQ
The tools we use for designing, prototyping and testing with users are core to successful teams. But which one's do we choose? Each&Other's Tom Cunningham, Patrick Cusack, Brian Gough discuss the sea of options and the benefits of a unified toolkit within your team.
Continuing on with our series on Bringing UX into Organizations, Each&Other’s Brian Herron talks to Donal O Mahony of Fleetmatics about building design teams and shipping products that users love. Hope you enjoy. www.eachandother.com
Your Brand and Customer Experience are intertwined. Each touch point customers have with a product or service needs to be carefully designed to ensure the overall experience is as good as it can be. Each&Other's Brian Gough and Tom Cunningham discuss the brands that are doing it well and not-so well with some insights into how to improve.
Each&Other's Brian Herron, Tom Cunningham and Brian Gough discuss the importance of prototyping. Test your hypothesis early. Fail faster and learn early with less cost to your business. For more insights go to www.eachandother.com Subscribe on iTunes: https://itunes.apple.com/ie/podcast/conversations-with-each-other/id1223993419?mt=2 @theothershq @tomcdesign @brianherron @brian_gough
Each&Other's Brian Herron and Tom Cunningham discuss the recurring trend with customer experience we've called 'The Pit of Despair' when your customer's experience drops dramatically. For more insights go to www.eachandother.com
The banking industry is on the cusp of major disruption. Each&Other's Laurence Veale and Tom Cunningham discuss the future of banking. Check out our showcase piece on 'Your Bank, Re-imagined' here: http://www.eachandother.com/future-of-banking.html