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Marketplace Tech

American Public Media

Monday through Friday, Marketplace demystifies the digital economy in less than 10 minutes. We look past the hype and ask tough questions about an industry that's constantly changing.

Location:

Los Angeles, CA

Description:

Monday through Friday, Marketplace demystifies the digital economy in less than 10 minutes. We look past the hype and ask tough questions about an industry that's constantly changing.

Language:

English

Contact:

261 South Figueroa Street #200 Los Angeles, CA 90012 (213) 621-3500


Episodes
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U.S. regulators eye rules for prediction markets

3/24/2026
Marketplace's Meghan McCarty Carino takes a look at how platforms like Kalshi and Polymarket are allowed to function in states with varying gambling restrictions, plus what the CFTC is looking at to try to rein such platforms.

Duration:00:05:22

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What do students lose when they rely on AI for homework?

3/23/2026
More than 60% of middle, high school, and college students in the U.S. are turning to AI for homework help, according to a new study from RAND. Some use it to help them brainstorm or like an encyclopedia. Others do it to get answers. But while kids are relying more on AI, about two-thirds of students surveyed in the study also believe that this AI use will hurt their critical thinking skills. Marketplace’s Stephanie Hughes spoke with Heather Schwartz, co-director of the American Youth Panel at RAND and one of the authors of the report, about why students are worried.

Duration:00:06:39

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Bytes: Week in Review — Gecko's $71M contract with U.S. Navy, BuzzFeed doubts its business viability, and Amazon offers faster delivery

3/20/2026
This week, Amazon speeds up delivery even more. Plus, will BuzzFeed stay in business? But first, Gecko, a robotics startup, landed a $71 million contract with the U.S. Navy. The 13-year-old Pittsburgh-based company says it'll be using its drones and wall-climbing robots to help find defects on ships. Then, it will use artificial intelligence to model current and future structural issues. Marketplace’s Stephanie Hughes spoke with Anita Ramaswamy, financial analysis columnist at The Information, about all these headlines for this week’s “Tech Bytes: Week in Review.”

Duration:00:12:04

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How low-cost drones are used in modern military strikes

3/19/2026
There have been decades of attempts to make destructive drones, going back to World War I. The technology has advanced significantly since then. Drones now range in size from tiny — as in, fitting in the palm of your hand — to so big they look like little planes. Stacie Pettyjohn directs the defense program at the Center for a New American Security. She spoke with Marketplace’s Stephanie Hughes about how drones are being used in the war between Iran, Israel and the U.S., including Iran’s Shahed-136 drone.

Duration:00:07:35

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The ethics of using AI to immortalize the dead

3/18/2026
There's an emerging industry that uses artificial intelligence to create simulations of people who've died. These post mortem avatars are also called griefbots. Some critics, including Tomasz Hollanek, a researcher at the University of Cambridge, say this practice raises a number of ethical issues. He walks us through the mechanics of how this technology works, and how it may or may not be used responsibly.

Duration:00:07:31

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AI-powered workplace tools keep tabs on employees

3/17/2026
More and more companies are incorporating artificial intelligence into their workflows — from AI assistants that record and analyze meetings, to AI notetakers that keep track of what's said, to AI summaries and analyses of emails. Workers may know this technology is being used, but some of these tools, which record and monitor, can still catch them off guard. Still, Josh Bersin, an human resources industry analyst and consultant, says the productivity gains from these tools mean many employers are embracing them. Marketplace’s Stephanie Hughes had him walk her through what he’s seeing businesses try and what they're using at his company — including one HR tool that his company makes and sells called Galileo.

Duration:00:07:20

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How confident are crypto consumers?

3/16/2026
Here at Marketplace, we often report on a monthly economic indicator from the University of Michigan called the consumer sentiment index. It basically looks how people are feeling about the economy. Now, a team of academics at the University of Pennsylvania's Wharton School have used that index as a model to create something similar though much more niche: how people feel about cryptocurrency. It's called the Consumer Cryptocurrency Confidence Index, a monthly survey now in its third year. Marketplace’s Stephanie Hughes spoke with Wharton marketing professor Dave Reibstein, one of the creators of the index, about what he hopes to accomplish with it.

Duration:00:05:44

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Bytes: Week in Review - Amazon and AI, YouTube tops the media market and Meta buys an AI-only social network

3/13/2026
This week, the AI chatbot social network Moltbook finds a new home. Plus, YouTube dominates the media landscape. But first, a look at AI-related site outages at Amazon. Marketplace’s Stephanie Hughes spoke with Jewel Burks Solomon, managing partner at Collab Capital, about all these headlines for this week’s “Tech Bytes: Week in Review.”

Duration:00:10:55

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Why Bitcoin falls short as a safe haven in geopolitical turmoil

3/12/2026
Pretty much since its inception, the cryptocurrency bitcoin has been compared to gold: There’s only so much of it, its value isn't tied to any fiat currency. But gold is a traditional safe haven asset, while bitcoin isn't, necessarily. Gold surged in value when news first spread that the U.S. had attacked Iran. Bitcoin didn’t see the same immediate flight to safety. Marketplace’s Stephanie Hughes spoke with Gil Luria, head of tech research at D.A. Davidson, about why investors still don’t see Bitcoin as a safe haven for their assets.

Duration:00:07:34

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An Ohio newspaper gives AI a byline

3/11/2026
The Plain Dealer newspaper in Cleveland, Ohio, has been around since the 1800s. Now, it's leaning into a very 21st century tactic: embracing the use of artificial intelligence in its journalism. That includes AI actually writing articles. The paper's editor, Chris Quinn, says incorporating artificial intelligence is critical to its success. Will Oremus, tech reporter at The Washington Post, says lots of publications are experimenting with AI. But the Plain Dealer has taken it further than most.

Duration:00:08:14

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What do Girl Scouts get out of selling cookies online?

3/10/2026
Girl Scout cookie sales started back in 1917. In addition to raising money, cookie selling is also meant to make the girls more business savvy. The Girl Scouts say it's the largest girl led entrepreneurial program in the world. And now, some of that entrepreneurship is happening online. Marketplace’s Stephanie Hughes spoke with Wendy Lou, who oversees the cookie program as the chief revenue officer at Girl Scouts of the United States of America. She says last season, digital transactions accounted for more than 40 percent of cookie sale revenue.

Duration:00:07:03

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California’s one-stop shop for data brokers to delete consumers' data

3/9/2026
The 39.4 million people who live in California now have a new tool where they can request that data brokers delete their personal information. That may include their online search histories, social security numbers and where they work, among other identifying data. The tool is called the Delete Request and Opt-Out Platform (DROP). It was mandated by a 2023 state law called the “Delete Act.” Data brokers have until August to start processing these requests. Nicol Turner Lee, a senior fellow at the Brookings Institution, says it could limit the sale of our information.

Duration:00:07:54

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Bytes: Week in Review — Prediction markets reel amid Iran conflict, defense contractors to drop Anthropic, and Meta's AI deal with News Corp

3/6/2026
Meta and News Corp reached a licensing deal this week. Plus, defense contractors untangle Claude from their workflows. But first, the online prediction marketplace Kalshi lets users bet on the outcome of many things that can happen in the future. One bet that saw a lot of action was whether Ali Khamenei would be ousted as the supreme leader in Iran. Khamenei was killed over the weekend during a U.S. military strike. Kalshi didn’t pay out the bets that were placed after Khamenei’s death. Instead, it reimbursed those traders. And this outraged some users on the site. Marketplace’s Stephanie Hughes spoke with Paresh Dave, senior writer at Wired, about all these headlines from the week in tech.

Duration:00:13:22

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Iran’s cyberwar on American banks

3/5/2026
As the war in the Middle East intensifies, one risk facing American banks is the possibility of cyber attacks by hackers linked to Iran. There is some historical precedent for this: from late 2011 to mid-2013, nearly 50 financial institutions in the U.S. were attacked repeatedly by a group of hackers aligned with the Iranian government. The attacks disabled bank websites and prevented customers from accessing their accounts. Marketplace’s Stephanie Hughes spoke with Rafe Pilling, Director of Threat Intelligence with the cybersecurity firm Sophos about what those attacks looked like and whether banks are better equipped to fend off those attacks now.

Duration:00:07:39

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Brands are racing to show up in AI search

3/4/2026
You've probably heard of search engine optimization, or SEO. That's what you need to do to get your shoe brand or your coffee shop or your public radio show picked up and pushed out by a search engine. Now, with more people using AI to search for things, these brands have to work on what's being called AEO, or "answer engine optimization." When someone asks Chat GPT "where do I get good coffee in Baltimore?" Your brand shows up. Marketplace’s Stephanie Hughes spoke with Erin Griffith, a reporter at the New York Times, about what companies can do to make the AI look their way.

Duration:00:08:18

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Digital archiving and the global memory shortage

3/3/2026
As tech companies rush to build data centers to power their AI models, they're eating up power, money, and memory. Specifically, memory chips. The research firm IDC says demand from data centers has driven up prices for these chips and that we are dealing with an unprecedented memory chip shortage. That has knock-on effects for other devices that need these chips, including smartphones, PCs, and external hard drives. Marketplace’s Stephanie Hughes spoke with Linda Tadic, a digital archivist and founder of Digital Bedrock, about how the memory shortage is affecting her work right now.

Duration:00:03:44

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How government uses "surveillance as a service" to collect data

3/2/2026
We create digital breadcrumbs all the time — when we buy something online, when we post on social media, and even when we look up directions on the internet. This is data generally collected by private companies — but how and when should the government be able to access it? There have been lawsuits filed recently against the Department of Homeland Security over its collection and use of consumer data. Jeramie Scott, senior counsel and director of the Surveillance Oversight Program at the Electronic Privacy Information Center, explains how the government collects data about us.

Duration:00:05:46

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Bytes: Week in Review - Anthropic and the Pentagon face off, OpenAI teams up with consulting firms and Mac Mini moves to the U.S.

2/27/2026
This week, OpenAI turns to consultants to get more companies to integrate AI coworkers. Plus, Apple will be making its Mac Mini in Texas. But first, U.S. Defense Secretary Pete Hegseth met with Anthropic CEO Dario Amodei this week, reportedly asking for unfettered access to the company’s AI model. If not, Hegseth has threatened to cancel a $200 million dollar contract the Pentagon has with the company. This comes after Anthropic's AI model Claude was reportedly used as part of the operation to capture former Venezuelan president Nicolas Maduro. Anthropic has said it doesn't want its technology used to develop weapons or for mass surveillance of Americans. Marketplace’s Stephanie Hughes spoke with Axios tech policy reporter Maria Curi to learn more on this week’s “Tech Bytes: Week in Review.”

Duration:00:09:03

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Physical media's comeback

2/26/2026
Move over, streaming services. Physicial media is making a comback. A Consumer Reports survey finds that nearly half of people in the US are watching Blu-rays and DVDs. And 15 percent of those surveyed are still watching VHS tapes. So, Marketplace’s Nova Safo went out to learn more about what

Duration:00:03:52

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AI meets the search for a BA

2/25/2026
As teenagers decide whether to go college, and where, more of them are turning to artificial intelligence to help make that decision. According to a survey out today from the education company EAB, about half of high schoolers who are planning to go to college are using AI tools in that search. That’s nearly double the number from last spring. And in turn, colleges are spending big to spruce up their digital footprints for maximum AI discoverability.

Duration:00:04:16