Search Engine Journal

Build lean LLM-ready SEO personas using data you already have to win trust clicks and conversions in the AI search era. The post Personas Are Critical For AI search appeared first on Search Engine Journal.

Data from 250+ tasks shows how AI Overview preview answers, while purchase intent flows through trusted brands, authority domains, and organic clicks. The post Trust Still Lives In Blue Links appeared first on Search Engine Journal.

Google’s AI Overviews show how self-cannibalization works. Kevin Indig revisits product cannibalization with lessons from Apple, Netflix, Amazon, and what it means for marketers. The post Standby As Google Cannibalizes Itself (While Also Devouring All Of Us) appeared first on Search Engine Journal.

Moving from keywords to topics is just the start. Here's how to operationalize a topic-first SEO strategy across content, linking, and measurement. The post Operationalizing Your Topic-First SEO Strategy appeared first on Search Engine Journal.

Marketplaces win when SEO is baked into the product. Kevin Indig breaks down what’s working, and what AI will eat next. The post Effective Marketplace SEO Is More Like Product Growth appeared first on Search Engine Journal.

A data-backed look at how users behave in Google AI Overviews: where they click, how far they scroll, and who trusts the AI-generated answers. The post The First-Ever UX Study Of Google’s AI Overviews: The Data We’ve All Been Waiting For appeared first on Search Engine Journal.

Google introduces new channel-level, search term, and asset reporting for Performance Max. The updates give advertisers greater transparency into campaign performance across all Google surfaces. The post Channel Reporting Is Coming To Performance Max Campaigns appeared first on Search Engine Journal.

Elementor helps users design custom websites without coding knowledge using these three basic elements. The post A Beginner’s Guide To Elementor Editor For WordPress appeared first on Search Engine Journal.

Uncover the potential impacts of Google's new Ask for Me on local businesses and customers. Is it a game changer, or bad for local businesses? The post Google’s New ‘Ask For Me’ Reviewed: Is This Bad For Local Businesses? appeared first on Search Engine Journal.

Learn about the new AI feature on Google Maps that lets you ask detailed questions about places on your mobile device. The post Ask Maps Is Google Q&A’s AI Replacement: Here’s What It Means For Marketers appeared first on Search Engine Journal.

Google launches AI-powered Shopping in the United States, revolutionizing online retail with personalized experiences, dynamic filters, and virtual try-ons for smarter, faster shopping. The post Google Just Completely Rebuilt Its Shopping Experience appeared first on Search Engine Journal.

Learn from Reddit's remarkable growth story and CEO Steve Huffman's insights on succeeding on Google. Find inspiration for your own growth opportunities. The post Reddit Masterclass appeared first on Search Engine Journal.

Boost your Shopify store's search engine rankings with these proven SEO techniques. Optimize your website for Google and drive more traffic and sales. The post Shopify SEO – How To Optimize Your Shopify Site For Google appeared first on Search Engine Journal.

Find out how to easily detect keyword cannibalization with OpenAI's text embeddings. Level up your SEO skills with the help of generative AI. The post Find Keyword Cannibalization Using OpenAI’s Text Embeddings With Examples appeared first on Search Engine Journal.

Discover the reasons behind a high bounce rate on your website and learn effective strategies for reducing it. Improve user experience and SEO performance. The post 12 Reasons Your Website Can Have A High Bounce Rate appeared first on Search Engine Journal.

Gain a clear understanding of what bounce rate really means and how to interpret it using Google Analytics 4. The post What Is Bounce Rate & How To Audit It appeared first on Search Engine Journal.

Enhance your website's SEO and accessibility with alt text. Discover the importance of alt text and how to make it work for your images. The post Alt Text: What It Is & How To Write It appeared first on Search Engine Journal.

Level up your SEO skills with LLMs. Discover how coding and understanding language models can improve your technical SEO efforts. The post Introduction To LLMs Text Embeddings For SEO With Examples appeared first on Search Engine Journal.

Duda announced new AI Assistant tool features that enables digital agencies to handle more clients without adding more costs The post Duda Website Builder For Agencies Adds More AI Tools appeared first on Search Engine Journal.

Unsure if a paid keyword research tool is right for you? Ease into it with Google Keyword Planner using our step-by-step guide. The post Google Keyword Planner: How To Use The Free Tool For SEO appeared first on Search Engine Journal.