Electronic Dance Money

Today we're going to discuss what to expect from the coming months of Electronic Dance Money.

What is up! I am FINALLY back after a few weeks of being MIA. In this episode we are jumping into brand awareness and building your own brand awareness campaign. But first, what is brand awareness? Why is it important to you? How do you build a campaign and why should you build a brand awareness campaign? A brand awareness campaign is a fundamental part to the eco system of building your career. Nailing your brand awareness campaign and set your trajectory or purchase intent and having fans engage in your content and actions. Learn all about this in today's episode. Head to https://enviousaudio.com/episode111 to check out the show notes!

In this day and age, finding the right job can be difficult, but not impossible. "The right job" means you have balance in your day job and your hobbies outside of it. You need flexibility, support and more importantly, something you enjoy doing every day. It might sound like a pipe dream, but it is doable. If you hate your current job, you don't want to miss out on this episode. It was made for you. Speaking more to this topic, there are really 2 types of producers. One that hates their job so much that they use it to fuel their passion, or the second that hates their job and let it ruin everything around them, including their music. If you are the latter, then you need to find a way to get yourself in a position to love what you do, and that's what this episode is all about. Head to https://enviousaudio.com/episode110 to check out this episode of Electronic Dance Money!

Ever wonder what it's like to get first dibs for an audience on a new social media platform? Well now is your chance! In this episode we're talking about why you should be getting on Threads ASAP. If you missed out on the initial Tik Tok craze with audience building, then now you have an opportunity to capitalize on a new social media site. While jumping to a new site is important, having an established email list is just as important and we dive into that topic later on in the show. Don't miss out on this episode because time is of the essence! Head to https://enviousaudio.com/episode109 to check out the show notes!

For this episode we are taking it way back to the basics. If you feel like you're struggling with finding where to even begin with marketing services or promoting a track, then this episode is for you. What is marketing? What is a target audience? How do you determine the pricing of your service or your music? All of these questions are answered and more in this episode of Electronic Dance Money Head to https://enviousaudio.com/episode108 to check out the show notes!

We've got a solo episode today and diving into the world of content. Do you dread content creation? Afraid of wasting time on content that just won't work? Not sure if the content you're creating is the right content? Today we're jumping into how you develop and find the content that works for you. Gone are the days of worrying and not knowing if your content is correct for your brand. Build your content the right way, the first time. Head to https://enviousaudio.com/episode107 to check out this episode of Electronic Dance Money!

This week we have an awesome guest! Simon Hestermann from Masterchannel is on to talk all about their mastering AI tool. Believe me, when I first talked to Simon, I was quite skeptical, until I actually used Masterchannel. Masterchannel is a complete revolution in the mastering space and use of AI tools. Unlike many other "automated" mastering tools like LANDR or Emastered, Masterchannel uses real machine learning to develop and adapt high quality and competitive masters. Today, we're diving into the tech behind Masterchannel, how AI is going to play a role in music and why you should get on board. Head to https://enviousaudio.com/episode106 to check out this episode of Electronic Dance Money!

Live shows are a pivotal role in your overall career as an EDM producer. If you want to hook fans at a show, you have to be able to add tremendous value to that live show. Today, Torbjørn is on to talk about the ways in which he adds value to his own live shows. This episode will be your go-to guide on things to look for, things to work on, and things to implement in order to hook people the second they walk into the door. Head to https://enviousaudio.com/episode105 to check out the show notes!

Brock Shinen from Shinen Law and Indie Music Success comes on the show today to discuss everything you need to know about performing rights organizations. We've talked a bit about companies like BMI and ASCAP, but today we're learning it from a real practicing lawyer. We dive into why PRO's are around, how you need to register your music, why most of the labels you sign with don't register your music, as well as why you need to be careful with remixes and mashups. Get the scoop in this unbelievably packed episode full of knowledge! Head to https://enviousaudio.com/episode104 to check out the show notes!

In the past, we have briefly mentioned value ladders, but we haven't dove head first into exactly what they are. In today's episode, we're going to talk about what a value ladder is, why you need a value ladder and what to include in the value ladder. Personalizing your value ladder to make you unique is the fastest way for you to start making money on your craft today. This episode might be the difference between converting your super fans into paid customers or leaving them in the dust to just listen to your tracks Head to https://enviousaudio.com/episode103 to check out the show notes!

What is up! We are back with an incredible episode and we have Philip Röder from Pick Yourself! In today's episode, Philip and I jump into everything you need to develop a successful release strategy. From how many consistent tracks you need before you release, whether or not you should self-release and for how long, and how you should be promoting your music. Philip is a music marketing wiz so if there is anyone you should be paying attention to, it is 100% him. His roots run deep in the electronic music world and he will surely breathe a breath of fresh air in the world of marketing music. I strongly suggest you listen all the way up until the end of the episode, that's where the real juicy tactics are ;) Head to https://enviousaudio.com/episode102 to check out the show notes!

Mike is finally back! Woohoo! Today we're discussing the 5 tips you NEED for you to level up as a producer. These 5 tips will give you some foundational items that you can start progressing toward today. Within 3 months, you will be a completely new producer working to solve complex issues to enhance yourself and your brand identity. Listen now to get the insights you need to level up as a producer. Head to https://enviousaudio.com/episode101 to check out the show notes!

Mastering your craft is one of the most difficult tasks to do. It takes years of hard work and grinding to perfect it. Today, on the big 100th episode, I'm going to help guide you through the steps necessary for you to become a master, by first being a student! Understanding how to juggle when you should be a student and when you should apply your knowledge, is a difficult tight rope. Over the years I have developed the perfect guide on how to master your craft and defining your learning process. Through the episode I will be teaching you when you should focus on learning, how to apply your skills, and outlets that will allow you to expand your knowledge on any topic. Let's jump in! Head to https://enviousaudio.com/episode100 to check out the show notes!

For the last few months the world has been captivated by new AI systems that seem to be emerging out of nowhere. Today, we'll be looking at some of these tools and how you can utilize them. From helping generate content ideas, to writing fully produced vocals. The new world of AI is among us and now is your chance to seize the opportunity that is right in front of you. Use these tools to dominate the music space and turn them into your own personal assistant. Head to https://enviousaudio.com/episode99 to check out the show notes!

Struggling to get more people in the door as an opener? Look no further because there is a very simple answer to that problem. Today is a quick episode going into the issue of promoters forcing artists to sell tickets. If that sounds like you, or you just want to get more people in the door then you'll want to check out this episode! Head to https://enviousaudio.com/episode98 to check out the show notes!

Aleks is back on the show to talk all about what it's like being a tour manger! Last time he was on the show was in 2019 when he talked about his record label Storytime. Today, we're getting into his life as a tour manager. He's hit over 30+ shows with Jason Ross managing every aspect of the tour. In this episode we discuss the technicalities of what it's like to be a tour manager, how you can get into the world of tour managing as well as what it takes for you to get your own tour. Head to https://enviousaudio.com/episode97 to check out the show notes!

Just the other day I was talking with a friend and a client about a pretty successful ad campaign she had run for one of the tracks. We eventually got on the topic of Facebook Ads, audience building and Facebook Pixels. A few days later I realized I've yet to have an episode on this topic. Today, we're jumping into retargeting, why it matters, and why you need to start utilizing Facebook Pixels! Imagine you wake up on release day of one of your tracks. You have $100 to spend on marketing, but you just aren't sure who to target... If you set up a Facebook Pixel weeks prior to your release, you can immediately run an ad to thousands of individuals who look just like your target audience, and who have never heard of you before. That's the power of retargeting. Reach an audience that you may not have been able to reach... Head to https://enviousaudio.com/episode96 to check out the show notes!

I'm so so so excited for this episode! Today I've got Justin Benedict of Veridian Management on for today's episode. He drops immense amounts of knowledge on what it's like managing artist on the day-to-day level, objectives for artists, and why you're probably not ready for a manager. If you've been thinking about getting a manager, but you just have no idea where to start, then this episode was made specially for you! Head to https://enviousaudio.com/episode95 to check out the show notes!

In this episode we're taking a step away from focusing on marketing and actual business techniques and focusing on how you can improve your productivity and efficiency through health and wellness. We're diving into the world of exercise, jiujitsu, ice baths, meditation, The Wim Hof Method, and much more. You won't want to miss out on this episode, it will definitely make you a better version of you today. Head to https://enviousaudio.com/episode94 for the show notes.

Many producers are stuck running in circles trying to muster up anyone they can to build an audience of their own. A lot of their work is structured on creating art or contents, sharing it and hoping those that see it will follow them. Today, I've got a hack for you that will help you build your audience twice as fast with half as much work. The ability to collaborate and leverage other peoples audience is not a new idea, but it's one that is not used by many producers today. We're going to dive into the 3 different ways that you can leverage other people's accounts and audience to garner new fans that are already interested in what you're doing. Head to https://enviousaudio.com/episode93 to check out the show notes!