Business of Apps Podcast
Business & Economics Podcasts
The Business of Apps podcast brings you actionable insights from the leaders of the global app industry and the world’s fastest growing apps. App marketing professionals, product managers and developers share the latest approaches to building, marketing and monetizing mobile apps. Every Monday we have a candid conversation with app industry professionals about specific topic that may cover app marketing, mobile advertising or app development and we also help our listeners to get to know our guests better.
Location:
United Kingdom
Description:
The Business of Apps podcast brings you actionable insights from the leaders of the global app industry and the world’s fastest growing apps. App marketing professionals, product managers and developers share the latest approaches to building, marketing and monetizing mobile apps. Every Monday we have a candid conversation with app industry professionals about specific topic that may cover app marketing, mobile advertising or app development and we also help our listeners to get to know our guests better.
Twitter:
@BusinessofApps
Language:
English
Contact:
+447870590654
Website:
https://www.businessofapps.com/
Email:
jamescoops@gmail.com
#194: Driving app engagement with empathy with Naksha Ruiz, Solution Consultant, UserTesting
Duration:00:45:38
#193: Subscription apps monetization in 2024: best practices with Léa Samrani, Product & Growth Consultant
Duration:00:26:44
#192: State of Mobile 2024 with Lexi Sydow Director, Corporate Marketing & Insights at Data.ai
Duration:00:38:11
#191: TikTok App Marketing Best Practices with Inna Sumovska, Senior User Acquisition Manager, Hily
Duration:00:38:12
#190: Better App Experiences: How to Reduce App Crashes and ANRs with Colin Contreary, Head of Content at Embrace
Duration:00:49:48
#189: SKAN 4.0: the 2024 hands-on insight with Pablo Pérez González, Performance Marketing Director at Admiral Media
Duration:00:35:21
#188: Smart Marketing for Smart Apps: AI Insights for 2024 with Günay Aliyeva, Co-Founder of Gamelight
Duration:00:33:36
#187: Boosting App Growth with Ad Creatives with Jessica Gotti, Head of Performance Marketing at Paired
Duration:00:35:49
#186: The best and worst mobile user experiences with Eric Futoran, Co-Founder of Embrace
Duration:00:50:30
How do you scale subscription apps for kids with Luisa Zuleta, Growth Lead at Sago Mini & Toca Boca
Duration:00:39:55
#184: New regulatory landscape of In-App purchases with Michael Bilotta, Head of Digital Goods & Services at Worldline
Duration:00:28:45
#183: Boosting User Engagement and App Retention @ APS Berlin
Duration:00:48:05
#182: Your app growth strategy to survive the streaming wars with Chris Puga, SVP Mobile at Creative Clicks
Duration:00:25:18
#181: App Growth Strategies for 2024 @ APS Berlin
Duration:00:42:35
#180: Fitness app growth marketing lessons with Mansi Sharma, VP, Growth Marketing at MyFitnessPal
Duration:00:29:46
#179: App Subscription A/B Testing best practices with Steve P. Young, Founder at App Masters
Duration:00:47:13
#178: Using Generative AI to boost your monetization strategy with Jenny Kay Pollock, Mobile App Expert
Duration:00:29:39
#177: Preventing App Subscriber Churn with Vahe Baghdasaryan, Sr. Growth Marketing Manager at CoinStats
Duration:00:32:24
#176: A Mobile Consumer Behaviors landscape with Paul Neto, co-founder, Chief Marketing Officer at Measure Protocol
Duration:00:40:14
#175: Enterprise app development security with Greg Ellis, General Manager, Application Security at Digital.ai
Duration:00:23:54