Podcast Editors Mastermind

"Storytelling as a Service” (SaaS, as Mark Deal would say) is a way Podcast Managers, Producers, and even Editors can make money on the development of a serialized, documentary-style podcast Mark Deal and Pat Fenner created “Habitat: Heart, Hammer, and Home”, a documentary podcast about housing, hope, and the people building stronger communities. The project serves as a proof of concept for a higher-tier service, with the core idea of creating compelling, narrative-driven audio experiences that differentiate your offerings in a crowded market. Key moments: (05:43) How Storytelling as a Service Benefits Podcast Professionals (08:10) Challenges in Storytelling as a Service (12:43) Benefits of Storytelling as a Service (24:13) Resource Management and Project Momentum (28:12) Inspirations for Storytelling and Structuring Content (30:34) The Importance of Connection in Podcasting (even for us Editors) (32:54) Song: Level Up the Craft! Our Guests About Pat Fenner: Pat is a podcast producer and strategic storyteller who helps business owners get their message from the mic to the masses. She specializes in story-forward podcasts for coaches, consultants, and service-based brands that build connection. As both a producer and author, she knows how to find the signal in the noise—and turn it into content people actually want to hear, share, and stick with. Get Pat's glossary of Podcast-related words free https://www.patfenner.me/PodWords About Mark Deal: Mark's background begins in engineering and data science, then moved into global corporate marketing and strategy. Over time, that evolved into what he does today… help people think clearly, make better decisions, and build systems that actually hold up in the real world. Mark has been working in the podcast industry since 2013, and that journey led to the creation of Podcast Editor Academy, Podcast Atlanta, Podcast Guest Academy, and several other podcasting communities serving more than 15,000 members combined. A lot of his work lives at the intersection of structure and conversation. I help editors and producers step back, see the bigger picture, and design their business in a way that supports the life they actually want to live. Inside Podcast Editor Academy, Mark work alongside Steve Stewart to guide conversations, shape the direction of the community, and help members navigate the decisions that come with growth… from first clients to long-term sustainability. Join the Podcast Editor Academy while the doors are still open. Resources mentioned in the show: Habitat: Heart, Hammer, and HomewebsiteInstagramglossary of Podcast-related wordsBuilding a StoryBrand 2.0 Podcast Editor AcademyPodATL ______________________________ Tools we used: *Riverside.fm to RECORD We used Riverside to record this episode and create video shorts for marketing the show. *WhisperTranscribe for SHOW NOTES WhisperTranscribe assisted in the crafting of this episode description. It probably saved me 30 minutes by providing a summary and a list of chapters. PodChapters for podcast chapters The fastest way to add chapters to mp3s from an outline, or have the AI tool generate them for you. I probably save at least 2-4 minutes over using another AI tool to generate them and another 4-5 minutes from embedding them to the mp3. PodChapters does it all. *Captivate.fm for our podcast MEDIA HOST Captivate offers amazing features, including dynamic insertion tools, embedded chapters, and Blocks/Shortcodes to quickly add content to show notes (like this section you are reading right now) *Use of the above affiliate links may earn us a commission, which is used to support the efforts of this show. Thank you in advance for your support! ______________________________ Mentioned in this episode: Podcast Editor Academy New, Events, and Tips in the Podcast Editor Industry Newsletter Podcast Editing NEWS, Podcast Editing EVENTS, and Podcast Editing TIPS... You can get all this information...

Implementing fees without alienating clients is a key challenge for contractors like us. Things become exceedingly difficult when trying to balance a normal full-time workload and "incentivize" clients to send their files on time. What are the options we have to shuffle jobs around to accommodate a client who "needs it tomorrow"? Angelina Gurrola and Charles Commins provide solutions you can use in your own business. Key moments: (00:00) Defining Late and Rush Fees (06:35) Enforcing Fees Without Alienating Clients (12:13) Including Fees in Proposals and Contracts (15:38) Client Choices and Boundaries (22:00) Transparency and Trust in Client Relationships (27:53) Preventing Late Submissions and Rush Jobs (35:54) Percentage vs. Flat Rate Rush Fees Resources mentioned in the show: Charles was Non-Employee of the Week (week 38)Chad ParizmanAlejandro Ramirezsent flowers instead of paying a late fee __________________________ Our Panel: Angelina Gurrola is a podcast producer, manager, and strategist offering full-service launch and monthly management packages to creative businesses & brands. She helps her clients connect more deeply with their audience, disrupt the status quo, and create a profitable ecosystem of content through values-aligned support, systems, and accountability. A former music producer & current DJ, Angelina resides in Chicago with her cats, hobbies, and a growing vinyl collection. Website: https://wildwavepodcasting.com Threads: https://www.threads.com/@_angelinagurrola LinkedIn: https://www.linkedin.com/in/angelina-gurrola Charles Commins is the host of the award winning It's All Cobblers To Me podcast, founder of podcast production company, Vibrant Sound Media and co-runner of the largest UK podcaster community, MIC's Podcast Club. From Warrington, Charles spends most of his time running - be that for exercise or simply chasing his two kids around! Website: https://vibrantsoundmedia.com ______________________________ Tools we used: *Riverside.fm to RECORD We used Riverside to record this episode and create video shorts for marketing the show. *PodChapters for CHAPTERS PodChapters allows us to create chapters, incorporate them into the MP3 and RSS feed, and include chapters in the show notes. *Captivate.fm for our podcast MEDIA...

Are Podcast Chapters a good thing? Most people would say "Of course they are". Steve has reservations, mostly because chapters help listeners more easily skip ads, and that's not a good thing for clients who have ads in their show. However, Podcast Chapters are useful. And very cool...especially when you hear about what can be done with Chapter Images (see chapter #11 of this episode)! In our conversation with Daniel J. Lewis, we talk through all the ins and outs of podcast chapters, their benefits, and how they can transform your client's show into a more interactive experience for your audience. Key takeaways: Resources: https://PodChapters.comhttps://theaudacitytopodcast.com/why-and-how-to-use-podcast-chaptershttps://podcasting2.org/docs/podcast-namespace/tags/chaptershttps://SteveStewart.me/subscribeandfollowhttps://SteveStewart.me/podgagement About Daniel J. Lewis (2026) As Hall of Fame podcasting educator, advocate, and innovator, Daniel gives you the guts and teaches you the tools to start and grow your own podcasts for passion and P.R.O.F.I.T. Daniel has been podcasting since 2007 and has created numerous resources for podcasting, such as hosting award-winning The Audacity to Podcast, he created the Podgagement service to help podcasters supercharge their podcast engagement, and co-founded International Podcast Day. Most recently, he created PodChapters.com for quick transcribing & chaptering podcast episodes. He's also deeply involved in helping innovate the podcasting industry through Podcasting 2.0. Daniel has also hosted multiple award-nominated podcasts covering clean comedy, Christian critical thinking, and the #1 unofficial podcast for ABC's previous hit drama Once Upon a Time, and he continues as a cohost on The Future of Podcasting. ______________________________ Tools we used: *Riverside.fm to RECORD We used Riverside to record and to create video shorts. PodChapters.com for Chapters (of course) You didn't think I was going to use anything else for those awesome chapters, did...

There have been SIGNIFICANT changes in our industry this past year. Our panel of pros reflect on 2025, talk about how A.I. isn't making us undervalued, and we share predictions for Podcast Editors in 2026. Our conversation with Pam Cameron, Jay Yow, and Chad Parizman highlights the need for podcast producers to adapt - and embrace - changes while maintaining the human touch in our work. Key takeaways: Resources mentioned in the show: BlogFox.aiPodChapters.comYouTube's branded video midrolls Our panelists: Pam Cameron began as a freelance editor and now runs end-to-end production. She’s the full-time producer of Acquiring Minds. Connect with her LinkedIn: https://www.linkedin.com/in/pam-f-cameron Jay Yow is an audio professional (for over 16 years) in both music and podcast production. He’s collaborated with the likes of Benedict Cumberbatch, Mike Myers, Mary Louise Parker, Dashboard Confessional, and The James Altucher Show. Connect with Jay at https://www.jayyow.com Chad Parizman provides Podcast Production and Strategy for brands and organizations. Connect with him at https://www.adercommunications.com Mentioned in this episode: Join fellow Podcast Editors at Podfest Expo! We're setting up our "Ask An Editor" kiosk and featuring YOU! No RSVP needed, just show up and make new relationships with podcasters in a casual, non-pressure environment. We will also provide you access to...

Jeremy Enns joins us to discuss observations from his Podcast Marketing Trends report that pertain to Podcast Editors, Podcast Managers, and anyone who helps podcasters grow their reach and audience. Our conversation covers the balance between audio and video content, the challenges of monetization through sponsorships, and the significance of understanding client goals in podcast production. Jeremy shares valuable data on business models in podcasting and offers advice for production businesses to adapt to changing trends. What you'll get from this episode: Resources: Jeremy's Marketing Survey: podcastmarketingtrends.com/surveyResults from the 2025 Survey:podcastmarketingacademy.com/podcast-marketing-trends-report-2025Podcast Marketing Trends Explained podcast:podlink.com/1725822754Jeremy Enns on LinkedIn:linkedin.com/in/jeremy-enns About Jeremy Enns: Jeremy Enns is the founder of Podcast Marketing Academy where he helps underdog creators and challenger brands punch above their weight by engineering scrappy, yet sophisticated podcast growth & revenue generation strategies and step-by-step marketing schematics. He’s originally from the cold, barren Canadian Prairies but now lives in sunny Barcelona. ______________________________ Tools we used: *Riverside.fm to RECORD We used Riverside to record, edit a "Video Lite" version, help source information for the show notes, and create video shorts for MARKETING THIS SHOW! 😄 *Captivate.fm IS our MEDIA HOST We use Captivate to host the podcast. Captivate offers amazing features for a low monthly price, including full control of dynamic insertion, embedded chapters, and Blocks/Shortcodes to quickly add content to show notes (either static or dynamically!) *Use of the above affiliate links may earn us a commission, which is used to support the efforts of this show. Thank you in advance for your support! ______________________________ Mentioned in this episode: "What do you want for Christmas" Trying to answer the question "Hey, what do you want for Christmas?" I've got some ideas: Podcast Editor t-shirts! Or coffee mugs. ☕️ Or hats. 🧢 And even socks!🧦 Go to https://www.PodcastEditorAcademy.com/tshirts New, Events, and Tips in the Podcast Editor Industry Newsletter Podcast Editing NEWS, Podcast Editing EVENTS, and Podcast Editing TIPS... You can get all this information FREE by subscribing to the Podcast Editor Industry newsletter. Podcast Editor Industry Newsletter This podcast uses the following third-party...

There is a peculiar paradox where many Podcast Editors, Managers, and Producers do not host their own shows. Our panel today explores the reasons behind this, including time constraints and perfectionism, while also highlighting the significant benefits that podcastING can bring to our careers and reputations. The core debate centers on whether post-production professionals should have their own shows -- and no... the answer isn't as easy as you think! Key moments: (00:00) The PodcastING Paradox for Podcast Editors (03:13) Why is this such a debate? (05:23) Should someone start a show before making money as a Podcast Editor? (07:58) Podcast Editor Goals and Revenue (18:02) If you don't have time... 20:00 Could you be qualified if you've never podcasted before? 24:11 Is Perfect Editing Keeping Us From Podcasting 28:58 Scale of 1-10: Should Editors Podcast? Panelists: Julia Levine - ThePodcastTeacher.com Julia, aka The Podcast Teacher™, is a certified podcast growth coach and former educator who helps solopreneurs use their podcasts to attract ideal clients and grow their business. She's the host of Podcasting for Solopreneurs, where she shares strategic tips to turn weekly episodes into powerful marketing assets. With a background in education and a proven track record of helping podcasters grow their audience and increase their impact, Julia is known for making podcast strategy simple, effective, and results-driven. Steve Cosio - Podcast Mansfield From 30 years in news/talk radio to podcaster, since 2020, Steve Cosio is currently the “voice of news” for the city of Mansfield, Texas, in lieu of a local newspaper. Find the show at AboutMansfield.com He also runs Podcast studio in Mansfield, where locals can rent studio time and get their podcast recordings professionally produced, at PodcastMansfield.com Jon Gay - JAG Podcast Productions Following a 15 year radio career, Jon "JAG" Gay founded JAG in Detroit Podcasts in 2018, and rebranded to JAG Podcast Productions in August 2025. He helps clients build podcasts from the ground up and offers producer, co-host, and editing services. He also hosts his own show, "The JAG Show". ______________________________ The Tools: *Riverside.fm to RECORD We used Riverside to record this episode, create video shorts for marketing the show, and create a "Video Lite" version for YouTube. The audio version was edited by Steve Stewart using Audacity. Could you even tell? 😁 *WhisperTranscribe for SHOW NOTES WhisperTranscribe assisted in the crafting of this episode description. It probably saved me 30 minutes by providing a summary and a list of chapters. *Captivate.fm for our podcast MEDIA HOST We use Captivate to host the podcast. Captivate offers amazing features for a low monthly price, including full control of dynamic...

Megan Shields discusses the intricacies of Facebook advertising, particularly for podcast editors who want to help their clients expose their clients’ shows to a larger audience. She emphasizes the importance of understanding the relevance of Facebook ads in today's digital landscape, debunks common myths, and outlines strategies for both client acquisition and podcast promotion. Megan explains the role of the Meta tracking pixel, how to set up effective ad campaigns, and also highlights the importance of collaboration between podcast editors and ad managers to maximize ROI and achieve business goals. Takeaways Key moments: (00:00) The Relevance of Facebook Ads Today (09:31) Understanding Facebook Ads Myths (11:26) Strategies for Client Acquisition vs. Podcast Promotion (18:09) The Role of Meta Tracking Pixel (24:30) Setting Up and Budgeting for Ads (27:36) Content Types for Effective Ads (30:25) Maximizing ROI Beyond "Just" Podcast Promotion (42:43) Key Metrics to Monitor for Ad Success About Megan Shields: Megan is, as her husband calls her, a snow-plow of progress. Starting her sales career at age 24, she hit the ground running and became the top 10% of producers in the nation within the first 2 years by using the power of social media. After realizing how sought after her social media strategies were in corporate America, she decided to start her own business and ChimeHouse Media was born. Alongside her husband they serve clients all over the world, helping them grow their businesses and expand their reach using the power of Facebook and Instagram Ads. Find Megan at ChimeHouseMedia.com ______________________________ Our Editor for this episode: Alejandro Ramierz Interested in talking with Alejandro about editing your show? Find him on LinkedIn. ______________________________ Tools we used: *Riverside.fm to RECORD & SHOW NOTES We used Riverside to record this episode and create the basis of the show notes, including a list of takeaways and chapters. We also used the video editing tools to create a video version for YouTube. *Captivate.fm for our podcast MEDIA HOST We use Captivate to host the podcast. Captivate offers amazing features for a low monthly price, including full control of dynamic insertion, embedded chapters, and Blocks/Shortcodes to quickly add content to show notes (either static or dynamically!) *Use of the above affiliate links may earn us a commission, which is used to support the efforts of this show. Thank you in advance for your support! This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

Can posting your prices harm or help your business? Matthew Bliss and Mike Wilkerson join us to debate the benefits and pitfalls of giving potential clients a peek at what you charge, and the need for a strong value proposition regardless! At the end, Steve shares his 2025 experiment of posting rates on his website. Did it help? Listen to find out! Summary: Visible pricing can attract the right clients but may deter others Discovery calls are essential for understanding client needs and budgets Experience plays a crucial role in determining pricing strategies Building relationships in the podcasting community is vital A qualitative sales page can effectively communicate value Podcast editing is a collaborative effort, not a commodity service Key moments: (00:00) The Pricing Debate in Podcast Editing (12:17) Understanding Client Budgets (18:28) The Impact of Pricing on Client Acquisition (24:59) Navigating the Business of Podcast Editing (32:17) Understanding Value in Podcasting Services (39:00) The Importance of Communicating Value (46:09) Analogies for Podcasting Value (52:22) Resource Allocation and Client Engagement Our guests: About Matthew Bliss: Matthew is an Australian podcast engineer, producer, and educator who relocated from Australia to Ireland. He has worked as IT Classroom Support & Digital Technologies Curriculum Support in schools, and as a trainer, digital workplace expert and learning development professional from his time in State Government in Australia. And Matthew is the founder of MBPod.com, where he offers comprehensive production, consultation, and training services to indie and business podcasters. Plus, he hosts and co-hosts a few shows himself! Find Matthew Bliss at his website or his podcast Re:Thinking Podcasting About Mike Wilkerson: Mike, known as The STLPodFather , has been a pioneering voice in podcasting since 2005, turning every misstep into a lesson for aspiring creators. With thousands of hours behind the mic and keyboard, he’s built The 2GuysTalking Podcast Network into a dynamic hub of business, marketing, and storytelling. From studio capture to editing audio and video programming, voiceover sourcing to promotion, Mike transforms raw ideas into polished productions. His mission? To spark your light bulb moments - and make sure they shine to guide you to a brighter future filled with perspective, education and legacy. Find more at https://2guystalking.com or the show he does with Bryan Entzminger - The Podcast Gauntlet ______________________________ Tools we used: *Riverside.fm to RECORD and edit a video version We used Riverside to record, provide the basis for the show notes, and even edit a different version for YouTube. *Captivate.fm for our podcast MEDIA HOST We use Captivate to host the podcast. Captivate offers amazing features for a low monthly price, including full control of dynamic insertion, embedded chapters, and Blocks/Shortcodes to quickly add content to show notes (either static or dynamically!) *Use of the above affiliate links may earn us a

Adam Schaeuble discusses the three buckets of podcast growth that we can share with our clients: We discuss insights on leveraging paid ads on podcast platforms and the significance of SEO in podcasting - plus the need for helping our clients focus on growth strategies that yield tangible results. Key takeaways: Key moments: (03:04) The Three Buckets of Podcast Growth (05:50) Effort-Based Marketing Strategies (12:03) Paid Advertising Insights (21:50) Organic Discoverability and SEO Strategies About Adam Schaeuble: Adam is an online business coach for podcasters. He teaches podcasters simple strategies to help them make more money with their online business. Adam has been podcasting since 2015 and he's the host of a Top 100 ranked entrepreneurship podcast: Podcasting Business School. Find him at https://www.podcastingbusiness.school Our Editor This episode of the Podcast Editors Mastermind was edited by Alejandro Ramirez. You can find him on LinkedIn if you're interested in talking with him about editing your show. ______________________________ Tools we used: *Riverside.fm to RECORD We used Riverside to record this episode, create video shorts, and help with coming up with ideas for the show notes. *Captivate.fm for our podcast MEDIA HOST We use Captivate to host the podcast. Captivate offers amazing features for a low monthly price, including full control of dynamic insertion, embedded chapters, and Blocks/Shortcodes to quickly add content to show notes (either static or dynamically!) *Use of the above affiliate links may earn us a commission, which is used to support the efforts of this show. Thank you in advance for your support! ______________________________ Mentioned in this episode: Learn how to be a Podcast Editor Get access to Tutorials, Support, Sales Scripts...these are just a few of the things available inside the Podcasts Editor Academy. Interested in learning more about the back end of podcasting? Or how to help clients and make a profitable income while doing it? Come join us inside the Podcast Editor Academy now! Podcast Editor Academy This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

I've been saying for over a decade that 50% of downloads are lies. The truth came out when the IOS 17 update hit, and everyone realized the Emperor had only half of his clothes. But Analytics? Those are GOLD! Seth Silvers from storyon.co shares the importance of analytics and metrics in measuring success. We go into the significance of retention rates, the need for experimentation in formats and the first 5 minutes of an episode, and how he communicate all this to their clients. Our conversation highlights the challenges of understanding downloads versus plays, the role of completion rates, and the long-term benefits of nurturing an audience. Key moments: Resources: Apple's Analytics: https://podcastsconnect.apple.comSpotify's Analytics: https://creators.spotify.comAmazon Music Analytics:https://podcasters.amazon.com About Seth Silvers: Seth is the founder and lead strategist of Story On Media, a podcast strategy and production agency working to help businesses launch and grow podcasts. His team has worked with some of the leading podcasts and creators in the country along with helping launch successful podcasts in micro-niche business industries. Find more at www.storyon.co ______________________________ Tools we used: *Riverside.fm to RECORD We used Riverside to record this episode. It also created an outline and list of key takeaways that helped us finalize the show notes. Oh, and we used Riverside's Ai Tools for making the "Video Lite" version of the episode for YouTube. *Captivate.fm for our podcast MEDIA HOST We use Captivate to host the podcast. Captivate offers amazing features for a low monthly price, including full control of dynamic insertion, embedded chapters, and Blocks/Shortcodes to quickly add content to show notes (either static or dynamically!) *Use of the above affiliate links may earn us a commission, which is used to support the efforts of this show. Thank you in advance for your support! ______________________________ Mentioned in this episode: Learn how to be a Podcast Editor Get access to Tutorials, Support, Sales Scripts...these are just a few of the things available inside the Podcasts Editor Academy. Interested in learning more about the back end of podcasting? Or how to

Want to help your clients grow revenue? We ask Heather Osgood, CEO of True Native Media, to share how Podcast Editors and Podcast Managers can work with sponsorships and advertising. Heather shares her expertise on what podcasters want from sponsorships, what works best to get a better ROI, and how podcast editors can work with agencies like True Native Media. Key learnings: Heather also touches on the importance of dynamic ad insertion, pixel tracking, and how to avoid ad overload. For more information, check out TrueNativeMedia.com or connect with Heather Osgood on LinkedIn. Key moments: (00:00) Heather Osgood from True Native Media (03:45) Expectations of Podcasters Regarding Sponsorships (06:07) The Role of Podcast Editors in Monetization (10:08) Download Numbers and Sponsorship Viability (12:49) Affiliate Ads as a Starting Point (16:29) Tracking Affiliate Performance (19:51) Qualitative vs. Quantitative Metrics in Sponsorships (24:01) Managing Sponsorships and Tracking Success Resources mentioned in the show: TrueNativeMedia.comLinkedIn.com/in/podcastadvertising/ About Heather Osgood: Heather is the Founder and CEO of True Native Media, a leading podcast representation agency that connects high-quality podcasts with major brands. With a background in radio and a focus on authentic brand partnerships, she’s helped shape the future of podcast advertising. Heather is also the host of The Podcast Advertising Playbook and a frequent speaker at industry events like Podcast Movement and SXSW. Our Editor This episode of the Podcast Editors Mastermind was edited by Alejandro Ramirez. You can find him on LinkedIn if you're interested in talking with him about editing your show. ______________________________ Tools we used: *Riverside.fm to RECORD We used Riverside to record this episode and create marketing assets for the show. Their Ai editing tools saved about 3 hours of work and created the video version you'll find on YouTube. *WhisperTranscribe for SHOW NOTES WhisperTranscribe assisted in the crafting of this episode description. It probably saved me 30 minutes by providing a summary and a list of chapters. *Captivate.fm for our podcast MEDIA HOST We use Captivate to host the podcast. Captivate offers amazing features for a low monthly price, including full control of dynamic insertion, embedded chapters, and Blocks/Shortcodes to quickly add content to show notes (either static or dynamic!) *Use of the above affiliate links may earn us a commission, which is used to support the efforts of this show. Thank you in advance for your...

Meredith Hackwith Edwards founder of an "idea consultancy" called Outsider Advantage, shares with us the challenges and opportunities of using social media to promote our clients' podcasts. She says to have fun when focusing on authentic and purposeful content. Meredith shares her experience working with clients on their specific strategies, while appropriately pricing and packaging our services to include social media support. Key moments: Opus Clips About Meredith Hackwith Edwards: Podcasting since 2019, Meredith is the host & producer of Meredith for Real: the curious introvert, for which she was named one of Podcast Magazines 40 under 40 in 2022. Meredith is the founder of Outsider Advantage, an idea consultancy whose primary offering is podcast launch & production including Voices United in Education, which won two Addy Awards in 2023. She is best known for her imaginative approach to content creation & ability to humanize digital communication. When she’s not researching her next podcast guest, she’s hanging out with her husband at the beach, buying plants she doesn't need or planning her next trip. She believes in being lost in the right direction & that everyone should meet people outside the algorithm. Find her at OutsiderAdvantage (click here) or MeredithForReal.com __________________________ Tools we used: *Riverside.fm to record We used Riverside to record this episode. Use code Yetis at *https://creators.riverside.fm/Yetis for 15% off a membership plan. *WhisperTranscribe for show notes WhisperTranscribe assisted in the crafting of this episode description. It probably saved me 30 minutes by providing a summary and a list of chapters. Click on the *link above to see how it works for yourself! *Captivate.fm for podcast media hosting We use Captivate to host the podcast. Captivate offers amazing features for a low monthly price, including full control of dynamic insertion, embedded chapters, and Blocks/Shortcodes to quickly add content to show notes (either static or dynamically!) *Use of the above affiliate links may earn us a commission, which is used to support the efforts of this show. Thank you in advance for your support! __________________________ Mentioned in this episode: Learn how to be a Podcast...

How do you charge for your service as a Podcast Editor? Most charge a flat rate per episode or monthly retainer, but how do you come up with those rate? And how do you know it's earning you more than a part-time job a McDonald's? Learn from top podcast editors as they reveal their proven pricing strategies, helping you optimize your income and building a sustainable business! Key moments: Resources mentioned in the show: Are You Charging Enoughin the Podcast Editor Academy Our Panelists: Chad Parizman Heather Wester Sarah Decker Darrell Darnell Take Action! the Podcast Editor Academy __________________________ Tools we used: *Riverside.fm to record We used Riverside to record this episode. Use code Yetis at *https://creators.riverside.fm/Yetis for 15% off a membership plan. *WhisperTranscribe for show notes WhisperTranscribe assisted in the crafting of this episode description. It probably saved me 30 minutes by providing a summary and a list of chapters. Click on the *link above to see how it works for yourself! *Captivate.fm for podcast media hosting We use Captivate to host the podcast. Captivate offers amazing features for a low monthly price, including full control of dynamic insertion, embedded chapters, and Blocks/Shortcodes to quickly add content to show notes (either static or dynamically!) *Use of the above affiliate links may earn us a commission, which is used to support the efforts of this show. Thank you in advance for your support! __________________________ Coaching Moment: A better way to download all the mp3s from a podcast's RSS feed. This comes in handy for making copies for offline storage of a new client who never kept their files, or you need to edit out baked-in ads when migrating a client to a service with dynamic insertion. I hope this helps! Mentioned in this episode: Learn how to be a Podcast Editor Community. Support. Tutorials. Sales Scripts...these are just a few of the things available inside the Podcasts Editor Academy. Interested in learning more about the back end of podcasting? Or how to help clients and make a profitable income while doing it? Come join us inside the Podcast Editor Academy now! Podcast Editor Academy This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

Getting paid is one of the most important steps in running a thriving podcast editing business. How you invoice for your work can have a huge impact on your cash flow and profitability. Eric Rosenberg shares some best practices when invoicing clients, as a freelancer, and the challenges of balancing your client's needs with our self-employed realities. While listening, pay particular attention to the importance of strategic invoicing for peace of mind, the various payment models available, and how to leverage technology to automate your invoicing process. Key moments: Check out Eric's Invoicing App: freelancerdashboard.com About Eric Rosenberg: Eric is a financial writer, speaker, and consultant whose expertise lies in banking, credit cards, investing, cryptocurrency, insurance, real estate, business finance, and financial fraud and security. His work has appeared in many online publications, including Time, USA Today, Forbes, Business Insider, Nerdwallet, Investopedia, and U.S. News & World Report. Connect with him and learn more at EricRosenberg.com Tools we used: *Riverside.fm to record We used Riverside to record this episode. Use code Yetis at *https://creators.riverside.fm/Yetis for 15% off a membership plan. *WhisperTranscribe for show notes WhisperTranscribe assisted in the crafting of this episode description. It probably saved me 30 minutes by providing a summary and a list of chapters. Click on the *link above to see how it works for yourself! *Captivate.fm for podcast media hosting We use Captivate to host the podcast. Captivate offers amazing features for a low monthly price, including full control of dynamic insertion, embedded chapters, and Blocks/Shortcodes to quickly add content to show notes (either static or dynamically!) *Use of the above affiliate links may earn us a commission, which is used to support the efforts of this show. Thank you in advance for your support! Mentioned in this episode: The Podcast Editor Academy is open now! Community. Support. Editing Courses. Copy/paste Sales Scripts. These are just a few of the things available inside the Podcasts Editor Academy, which is open right now... ...and you know it's open right now because you're hearing my voice and THIS IS A DYNAMICALLY INSERTED PROMO (which we also teach inside the PEA) Interested in learning more about the back end of podcasting? Or how to help clients to make their shows better? How to serve them better? Join during this limited time. Podcast Editor Academy This podcast uses the following third-party services for analysis: OP3 -...

What warning signs should podcast editors watch out for when working with clients? Matthew Bliss shares some of his recent “red flags” — those subtle (and not-so-subtle) signals that things might go wrong in a client relationship. How many of these red flags have you experienced? Listen in on our candid stories, and arm yourself with some practical strategies for handling tricky situations. Whether you’re a seasoned editor or just starting out, this show will deliver useful wisdom for building stronger, smoother client collaborations...and profit! Key moments: Resources: Matthew's episode about "Avoiding Toxic Podcast Teams" About Matthew Bliss: Matthew is an Australian podcast engineer, producer, and educator who relocated from Australia to Ireland. He has worked as IT Classroom Support & Digital Technologies Curriculum Support in schools, and as a trainer, digital workplace expert and learning development professional from his time in State Government in Australia. And Matthew is the founder of MBPod.com, where he offers comprehensive production, consultation, and training services to indie and business podcasters. Plus, he hosts and co-hosts a few shows himself! Find Matthew Bliss at: His website: mbpod.com Connect with Matthew on LinkedIn: linkedin.com/in/matthew-bliss Listen to Matthew's podcast: coffeepodcaster.com Book a Consultation with Matthew (click here) __________________________ Tools: *Riverside.fm to record We used Riverside to record this episode. Use code Yetis at *https://creators.riverside.fm/Yetis for 15% off a membership plan. *Castmagic.io for show notes Castmagic assisted in the crafting of this episode description. It probably saved me 30 minutes by providing a summary and a list of chapters. Click on the *link above to see how it works for yourself! *Captivate.fm for podcast media hosting We use Captivate to host the podcast. Captivate offers amazing features for a low monthly price, including full control of dynamic insertion, embedded chapters, and Blocks/Shortcodes to quickly add content to show notes (either static or dynamically!) *Use of the above affiliate links may earn us a commission, which is used to support the efforts of this...

Has YouTube won the podcasting game? It sure seems like it. A recent study by Coleman Insights and Amplifi Media shares the perception of what the public thinks a podcast is, where they are discovering new shows, and some surprising information about Spotify's place in the video podcast landscape. BONUS: Steve shares "The Cost and ROI of YouTube videos" at the end. He gives real data behind a successful YouTube video that made $59,000 in ad revenue, and ideas for how you can speak to your potential client who wants to use YouTube to be successful. Key Discussion Points Links And Resources State of Video Podcasting replayWhy The Rise Of Video Podcasting Is Not Killing Audiohttps://colemaninsights.com/podcasting/pod-predictorThe Impact Spotify’s Video Has on PublishersYouTube's Algorythm ABOUT JAY NACHLIS: Jay joined Coleman Insights in 2017 after more than two decades of experience in the radio industry as a program director and on-air talent at stations covering a wide variety of formats in the United States. He has launched multiple successful brands, coached some of entertainment’s brightest talents, and authored a memoir of life in radio. Today, Jay leads podcast research initiatives at Coleman, developing custom solutions for clients to grow strong brands and develop great content by deeply understanding the perceptions and desires of their target audiences. Jay also co-authored “The New Rules Of Podcasting On YouTube,” a landmark 2023 study focused exclusively on video podcasting, and now "The State of Video Podcasting 2025” - as conducted by Coleman Insights and Amplifi Media Tools: *Captivate.fm for media hosting We use Captivate to host the audio episodes. Captivate offers amazing features for a low monthly price, including full control of dynamic insertion, embedded chapters, and Blocks/Shortcodes to quickly add content to show notes (either static or dynamically!) *Use of the above affiliate links may earn us a commission, which is used to support the efforts of this show. Thank you in advance for your support! *StreamYard to record audio and video Jay and Steve went live using Riverside. Each person's track was recorded separately, and some video shorts were created with the click of a single button. *Try StreamYard to see if it works as well for your live...

Do you know how crucial YouTube thumbnails are to the success of a video? Andrew Armstrong reveals strategies to craft video thumbnails that grab attention and make people click Play! Discover how the first impression provided by thumbnails can make or break your client's video's success, functioning as a gateway to garner viewers’ interest. Andrew shares how to leverage YouTube's built-in A/B testing tool to identify the most effective designs that keep audiences engaged. The conversation also touches on how YouTube’s algorithm emphasizes search results based on watch time and audience behavior, shifting the focus from views to meaningful engagement. Listeners will learn: Key moments: (00:00) "YouTube Thumbnails: What you need to know" (03:18) Algorithm Reflects Audience Behavior (07:28) Optimal Logo Placement Strategy (10:07) Video Strategy: Success Elements (14:14) Thumbnail Testing Strategy (19:11) Assessing YouTube Channel Legitimacy (22:57) Maximizing YouTube's Evergreen Potential About Andrew Armstrong: Andrew is a content creator, consultant, and storyteller passionate about helping individuals and businesses craft social media and digital content strategies. He leverages his many years as a full-time YouTuber, and as an industry Social Media Strategist, to help content creators and companies better understand the platforms they work on, the best practices that lead to success, and the behaviors of their audiences. His wife best describes him as "dangerously competent." For consultations, reach out to dawnforgedmedia@gmail.com Tools: *Captivate.fm for media hosting We use Captivate to host the audio episodes. Captivate offers amazing features for a low monthly price, including full control of dynamic insertion, embedded chapters, and Blocks/Shortcodes to quickly add content to show notes (either static or dynamically!) *Use of the above affiliate links may earn us a commission, which is used to support the efforts of this show. Thank you in advance for your support! *Riverside.fm to record audio and video We used Riverside to record this episode. Use code Yetis at *https://creators.riverside.fm/Yetis for 15% off a membership plan. *Castmagic.io for show notes Castmagic assisted in the crafting of this episode description. It probably saved me 30 minutes by giving me a summary to start with and a list of chapters (which helps with the body of the description). Click on the *link above to see how it works for yourself! Sponsored by the Podcast Editor Academy This episode has been brought to you by Podcast Editor Academy. We help individuals like you start and grow a business editing and producing podcasts. Find out more at

Apple recently changed the way they display artwork in their Podcasts app. This is important to note because there can be some negative consequences if you're not following a consistent process or even unaware, as Steve was, about adding artwork to each upload to your clients' media host. Mathew Passy shares the benefits of having good Show artwork (for the entire podcast), and if there is any value in having Episodic artwork (for each episode). Key Takeaways: BTW: We will also be releasing an episode soon about VIDEO thumbnails. Be sure you subscribe to our newsletter so you don't miss that one: https://www.PodcastEditorAcademy.com/newsletter __________________________ About Mathew Passy: Mathew has 15+ years of podcasting experience, starting with his first show at a NJ radio station. He spent 8 years as a podcast producer for The Wall Street Journal Radio Network and later founded ThePodcastConsultant.com, a successful podcast production and consulting agency, which he sold after 8 years. Currently, Mathew runs Custom Podcast Solutions, focusing on comprehensive podcast support. He also hosts Podcasting Tech and serves as a LibsynPro Customer Care Specialist at Libsyn. Find him, and the cool NFT/beacons at https://conntap.com Tools: *Riverside.fm to record We used Riverside to record this episode. Use code Yetis at *https://creators.riverside.fm/Yetis for 15% off a membership plan. *Castmagic.io for show notes Castmagic assisted in the crafting of this episode description. It probably saved me 30 minutes by giving me a summary to start with and a list of chapters (which helps with the body of the description). Click on the *link above to see how it works for yourself! *Captivate.fm for media hosting We use Captivate to host the audio episodes. Captivate offers amazing features for a low monthly price, including full control of dynamic insertion, embedded chapters, and Blocks/Shortcodes to quickly add content to show notes (either static or dynamically!) *Use of the above affiliate links may earn us a commission, which is used to support the efforts of this show. Thank you in advance for your support! Mentioned in this episode: Podcast Editors Club Newsletter Stay in touch with events, live streams, and news that YOU want. Join the Podcast Editors Club Newsletter https://PodcastEditorAcademy.com/newsletter This podcast uses...

They say "The💰💰💰is in the list." Are you maximizing the potential of email lists and newsletters for your clients? The importance of capturing listeners' email addresses can't be underestimated! Personalized welcome sequences ensure engagement and retention that eventually turns into a super-fan who will participate in whatever your client is offering. Paul Gowder has been harnessing the power of newsletters for years - and comes on the show to share strategies for converting listeners into email subscribers. Learn how to repurpose past podcast episodes into valuable content that can drive traffic and increase engagement rates. Plus, explore how effective email lists can boost a podcast's reach and complement other marketing efforts, like social media and live streams. Key Discussion Points Key moments: (00:00) Paul’s 25+ Years of Growing a List (06:11) Improving Email Welcome Sequences (07:24) Converting Podcast Listeners to Subscribers (10:22) Maximize Podcast Reach with Newsletters (13:11) Engaging Personally via Newsletters (19:18) Maximizing Newsletter Value (26:10) Automated Subscriber Management Solutions About Paul Gowder: For over 25 years, Paul has been the driving force behind PowWows.com, the largest online community celebrating Native American culture, arts, and traditions. What started as a passion project has grown into a thriving hub, connecting millions of people with the beauty and spirit of Pow Wows. Paul knows the power of community—because he built one of the most engaged online spaces in the world. His expertise in website development, content creation, social media, and email marketing has not only fueled the success of PowWows.com but also helped countless entrepreneurs grow their own online businesses. A pioneer in live streaming, blogging, and podcasting, Paul brings the energy of Pow Wows directly to millions of viewers through his website and YouTube channel. With hundreds of Pow Wows visited across North America, he captures and shares the sights, sounds, and stories that make these gatherings so special. But Paul isn’t just about building communities—he’s about empowering others to do the same. Through public speaking and consulting, he shares his hard-earned insights on navigating the highs and lows of running an online business. Learn more from Paul at paulgowder.com/podcast Tools: *Riverside.fm to record We used Riverside to record this episode. Use code Yetis at *https://creators.riverside.fm/Yetis for 15% off a membership plan. *Castmagic.io for show notes Castmagic assisted in the crafting of this episode description. It probably saved me 30 minutes by giving me a summary to start with and a list of chapters (which helps with the body of the description). Click on the *link above to see how it works for yourself!

What makes a podcast episode truly engaging - and keeps listeners coming back? The importance of maintaining a structured yet flexible format can’t be stressed enough by our guest, Wendy Wawrzyniak. Our discussion, no matter which way we turned, ended up landing on one form of consistency or another. Consistency not only enhances a listener’s enjoyment but can also promote sustainability and growth. Guess what: Consistency also benefits Podcast Editors like you too! Key topics covered: predictability in podcast formatsrole of podcast editors as managers and consultantsTips to streamline production Key moments: (00:00) "Podcast Consistency Over Structure" (06:07) Keeping listeners engaged mid-episode (07:20) Consistency: The way to earn Trust with an audience (10:38) When a podcast changes their episode format (12:37) Using a compelling clip as a “cold open” (14:55) How consistency during recording benefits the Podcast Editor (18:31) Insight on Directing a Podcast About Wendy Wawrzyniak: Wendy is an experienced educator, speaker, and consultant, specializing in AP History instruction and content creation strategies. As the founder of AP History Help, she provides online courses, tutoring, and resources to help students excel in AP History courses. With a background in virtual teaching and curriculum development, Wendy has also created The World is Your Classroom, where she has expanded her expertise to the podcasting world, speaking twice at Podfest and serving as an education consultant for conferences. She is now leveraging her experience to help podcasters improve their show structure, audience engagement, and presentation skills. Find her at https://TheWorldisYourClassroom.net Connect with Wendy on InstagramConnect with Wendy on FacebookConnect with Wendy on LinkedIn Let's have some fun! Can you find the content edit points?Send Steve an emailEmail Steve Tools: *Riverside.fm to record We used Riverside to record this episode. Use code Yetis at *https://creators.riverside.fm/Yetis for 15% off a membership plan. *Castmagic.io for show notes Castmagic assisted in the crafting of this episode description. Of course, we removed the phrases “Join us as we dive into”, “Uncover the secret behind” and “elevate your podcasting game” - because we also edit our copy!