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Restaurant and Retail Marketing

Business & Economics Podcasts

Marketing and digital trends, tips and advice to help the restaurant and retail industries succeed Hosted on Acast. See acast.com/privacy for more information.

Location:

Canada

Description:

Marketing and digital trends, tips and advice to help the restaurant and retail industries succeed Hosted on Acast. See acast.com/privacy for more information.

Twitter:

@dreyfussca

Language:

English

Contact:

905-933-3094


Episodes
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Rita The Robot Runs Food

4/22/2022
On today's Restaurant and Retail Marketing Flash Briefing, we look at Chili's in the US and how it's using a Robot named Rita to drive guest satisfaction and operational ease. Hosted on Acast. See acast.com/privacy for more information.

Duration:00:03:11

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Food Literacy

4/21/2022
On today's Restaurant and Retail Marketing Flash Briefing, we look at how the pandemic has forced us to explore new foods. As we recalibrate into a world where we are at home more often — restaurants will need to recalibrate. Tomorrow's customer will be more nomadic physically and emotionally. Hosted on Acast. See acast.com/privacy for more information.

Duration:00:02:31

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The Importance of Food Photography

4/20/2022
On today's Restaurant and Retail Marketing Flash Briefing, we look at the importance of food photography on a restaurant's website. We eat with our eyes and there are compelling statistics to indicate we should make great food photos a priority. Hosted on Acast. See acast.com/privacy for more information.

Duration:00:02:16

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Restaurants Are Celebrating 4:20

4/19/2022
On today's Restaurant and Retail Marketing Flash Briefing, we look at April 20th also known as "Weed Day". It's celebrated on 4/20…a reference to the number often associated with cannabis. Hosted on Acast. See acast.com/privacy for more information.

Duration:00:02:25

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Restaurants in the Metaverse

4/18/2022
On today's Restaurant and Retail Marketing Flash Briefing, we look at dining in the Metaverse and how some big chains are entering this brave new virtual world. Hosted on Acast. See acast.com/privacy for more information.

Duration:00:02:13

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Direct Mail Has Strong Conversion Rates

4/14/2022
On today's Restaurant and Retail Marketing Flash Briefing, we continue to look at direct mail and how it can complement your digital marketing to make both stronger. Hosted on Acast. See acast.com/privacy for more information.

Duration:00:02:13

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Young People Love Direct Mail

4/13/2022
New data from Canada Post shows us that direct mail could be the most effective spend for our marketing budgets. Hosted on Acast. See acast.com/privacy for more information.

Duration:00:02:31

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Arby's Menu Items Become…Dog Toys?

4/12/2022
On today's Restaurant and Retail Marketing Flash Briefing, we look at Arby's new line of plush, squeaky dog toys. Fashioned into their iconic menu items — will they help make pet parents fall in love with the brand? Hosted on Acast. See acast.com/privacy for more information.

Duration:00:02:19

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Drinks To Go In NY State

4/11/2022
On today's Restaurant and Retail Marketing Flash Briefing, we look at the legislation in NY state that will make cocktails to go — an ongoing practice for restaurants. Hosted on Acast. See acast.com/privacy for more information.

Duration:00:02:16

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Pinterest Trends —Ancestral Eats

4/8/2022
On today's Restaurant and Retail Marketing Flash Briefing, we look at Pinterest Trends Report and the category called "ancestral eats" and why we're reaching back in our lineage to find the next great meal. Hosted on Acast. See acast.com/privacy for more information.

Duration:00:01:58

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What's A Good Click Through Rate for Restaurant and Retail Emails?

4/6/2022
On today's Restaurant and Retail Marketing Flash Briefing, we look at some research from Mail Chimp on open and click through rates for email campaigns. They've broken it down by industry and there are some great benchmarks for restaurants and retail. Hosted on Acast. See acast.com/privacy for more information.

Duration:00:02:39

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Dark Stores Are Making Delivery Cost Effective

4/5/2022
On today's Restaurant and Retail Marketing Flash Briefing, we look at dark stores and how they are revolutionizing grocery delivery. Similar to the Ghost Kitchen model for restaurants, as more sectors get on the delivery bandwagon — it will become more efficient. Hosted on Acast. See acast.com/privacy for more information.

Duration:00:02:49

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Drone Delivery of Food Is Almost Here

4/4/2022
On today's episode of Restaurant and Retail Marketing Flash Briefing, we look at drone delivery. Picture your food delivered in 3 minutes onto someone's front yard. It may be a sight closer to reality than we realize. Hosted on Acast. See acast.com/privacy for more information.

Duration:00:02:16

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The Oscars of April fools Jokes

4/1/2022
On today's Restaurant and Retail Marketing Flash Briefing, we look at some of the best ever April Fool's pranks of all time. There might be some ideas here for you to have a little safe fun on social media. Hosted on Acast. See acast.com/privacy for more information.

Duration:00:02:19

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Do Canadians Prefer Take Out or Delivery For Their Food?

3/31/2022
On today's Restaurant and Retail Marketing Flash Briefing, we look at new research from NPD Group that reveals where off premise food consumption in Canada is shifting. Hosted on Acast. See acast.com/privacy for more information.

Duration:00:02:23

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Employment Branding| A Sexual Harassment Complaint Process

3/30/2022
On today's Restaurant and Retail Marketing Flash Briefing, we look at how the hospitality industry can improve their employee brand and protect their team and businesses with a sexual harassment investigation process. Hosted on Acast. See acast.com/privacy for more information.

Duration:00:01:59

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What Are the Rules After Work Hours?

3/29/2022
On today's Restaurant and Retail Marketing Flash Briefing, we look at employment branding and how you should define the scope of your sexual harassment policy. What are the rules when employee are off the clock and who's included in the policy parameters? Hosted on Acast. See acast.com/privacy for more information.

Duration:00:03:04

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Why You Need A Sexual Harassment Policy

3/28/2022
On today's Restaurant and Retail Marketing Flash Briefing, we look at how April is Sexual Harassment Awareness Month and why the restaurant industry is one of the worst places to work…and feel safe from sexual harassment. What do you need to include in your employment policy? Hosted on Acast. See acast.com/privacy for more information.

Duration:00:02:35

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When Research Test Results Steer You Wrong

3/25/2022
On today's Restaurant and Retail Marketing Flash Briefing, we look at McDonalds' roll out to 600 US stores of their new plant based protein burger. The pilot in 8 stores was stellar and exceeded expectations…the roll out to more stores is telling a different story. Why do test pilots sometimes lead us astray? Hosted on Acast. See acast.com/privacy for more information.

Duration:00:02:55

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Dining by Candlelight

3/24/2022
On today's Restaurant and Retail Marketing Flash Briefing, we look at March 26 and upcoming Earth Hour. It would probably be a great idea to turn down the lights and light some candles to mark the occasion. Hosted on Acast. See acast.com/privacy for more information.

Duration:00:01:25