Pelvic PT Rising

We are living in a golden age of pelvic health. There are more job opportunities, more practice models, and more flexibility than ever before. But with more options comes a harder question: 👉 What does your dream job actually look like? In this episode, we challenge you to zoom out beyond compensation and think holistically about what makes a job fulfilling. Because once a position pays a fair wage, optimizing purely for money often leads to the wrong decision. We dive into: Your career is too important to leave to chance. When you get clear on what matters most, you stop chasing the next offer and start intentionally building your future. Looking for your dream job — or your dream hire? Check out our Pelvic PT Rising Hiring Directory: 👉 www.pelvicptrising.com/map Business owners in our Rising Mentorship Program are hiring - and they share our Ethos about creating an amazing position for anyone who works there. Business owners can also post paid listings to connect with passionate, engaged pelvic rehab providers. About Us Nicole and Jesse Cozean founded Pelvic PT Rising to provide clinical and business resources to physical therapists to change the way we treat pelvic health. PelvicSanity Physical Therapy (www.pelvicsanity.com) together in 2016. It grew quickly into one of the largest cash-based physical therapy practices in the country. Through Pelvic PT Rising, Nicole has created clinical courses (www.pelvicptrising.com/clinical) to help pelvic health providers gain confidence in their skills and provide frameworks to get better patient outcomes. Together, Jesse and Nicole have helped 900+ pelvic practices start and grow through the Pelvic PT Rising Business Programs (www.pelvicptrising.com/business) to build a practice that works for them! Get in Touch! Learn more at www.pelvicptrising.com, follow Nicole @nicolecozeandpt (www.instagram.com/nicolecozeandpt) or reach out via email (nicole@pelvicsanity.com). Check out our Clinical Courses, Business Resources and learn more about us at Pelvic PT Rising...Let's Continue to Rise!

Most pelvic rehab business owners work incredibly hard… and then accidentally leave money sitting on the table. In this episode, we walk through five financial advantages that smart business owners use to build stability, reduce taxes, and create long-term wealth — without doing anything risky or complicated. This isn’t about fancy investing strategies or crypto speculation. It’s about boring, high-leverage fundamentals that add up dramatically over time. 💰 1. High-Yield Savings Accounts (Stop Giving Away 3%) If you’re letting large amounts of money sit in your business or personal checking account, you’re losing out. We break down: 🏥 2. Health Savings Accounts (HSA) If you’re eligible for an HSA, you should understand how powerful it is. We discuss: not🏦 3. Retirement Accounts (IRAs, SEP, SIMPLE, 401k) We give a clear breakdown of: If you’re not deliberately funding retirement as a business owner, you’re missing one of the biggest long-term advantages of entrepreneurship. 🏠 4. Business Use of Home Deduction In today’s world, nearly every business owner qualifies. We cover: 🧾 5. S-Corp Election (When It Makes Sense) If your profit exceeds ~$75,000 per year, you should at least explore this. We explain: 🚀 The Bigger Theme Business ownership gives you more than income. It gives you financial tools that W-2 employees don’t have. But simply owning an LLC doesn’t automatically create freedom. You have to use the advantages available to you. These five strategies: If you’re building a business, you should be building wealth alongside it. Get in Touch! Learn more at www.pelvicptrising.com, follow Nicole @nicolecozeandpt (www.instagram.com/nicolecozeandpt) or reach out via email (nicole@pelvicsanity.com). Check out our Clinical Courses, Business Resources and learn more about us at Pelvic PT Rising...Let's Continue to Rise!

There’s a unspoken soundtrack running in pelvic rehab: “Patients should be better in 6–8 visits.” Most of us don’t say it out loud. But it shapes how we plan care, how we discharge patients, and how we judge ourselves. In this episode, we break down: We ask three important questions: Is it true?Is it helpful?Is it kind?When you look at how other specialties practice.....or how long research studies are conducted for....or tissue healing timelines, motor learning, scar remodeling, behavior change, and nervous system regulation… none of them peak at visit 6. The soundtrack isn't true. And it's certainly not helpful. Not for your patients. Not for yourself with the extra pressure it creates. And not for our field. Lastly, it certainly isn't kind. You would never tell another therapist they aren't any good because they couldn't get a complex patient better in 6-8 visits - yet we're telling ourselves that all the time. So we need to retire this broken soundtrack (as Jon Acuff would say). We also give you three ways to check whether you’ve actually internalized this — or whether the soundtrack is still running the show: This episode kicks off a deeper exploration of time in pelvic rehab — because patient outcomes aren’t just about skill. They’re about skill × time. And if we artificially limit the time we spend, we cap the results for our patients. About Us Nicole and Jesse Cozean founded Pelvic PT Rising to provide clinical and business resources to physical therapists to change the way we treat pelvic health. PelvicSanity Physical Therapy (www.pelvicsanity.com) together in 2016. It grew quickly into one of the largest cash-based physical therapy practices in the country. Through Pelvic PT Rising, Nicole has created clinical courses (www.pelvicptrising.com/clinical) to help pelvic health providers gain confidence in their skills and provide frameworks to get better patient outcomes. Together, Jesse and Nicole have helped 900+ pelvic practices start and grow through the Pelvic PT Rising Business Programs (www.pelvicptrising.com/business) to build a practice that works for them! Get in Touch! Learn more at www.pelvicptrising.com, follow Nicole @nicolecozeandpt (www.instagram.com/nicolecozeandpt) or reach out via email (nicole@pelvicsanity.com). Check out our Clinical Courses, Business Resources and learn more about us at Pelvic PT Rising...Let's Continue to Rise!

If there were a magic bullet in business, we’d all be using it. And we’d all be successful. But there isn’t. As pelvic rehab providers, we get frustrated when patients come in looking for the one magic pill, surgery, technique, or device that will instantly fix everything. We know better. We know outcomes are about consistency, skill, time, and effort. And then we turn around and do the exact same thing in our businesses. In this episode, we talk honestly about the ways practice owners distract themselves chasing shortcuts instead of doing the work that actually grows a business. We break down common “magic bullet” traps: None of these are inherently bad. But none of them are magic. At the end of the day, business success is a simple formula: Clear direction × Hard work You have to know where you’re going. You have to know what actually matters. And you have to be willing to put in the work. If you do that, you’ll build something meaningful. If you keep chasing shortcuts, you’ll stay stuck. This episode is tough love — but it’s the kind that moves you forward. About Us Nicole and Jesse Cozean founded Pelvic PT Rising to provide clinical and business resources to physical therapists to change the way we treat pelvic health. PelvicSanity Physical Therapy (www.pelvicsanity.com) together in 2016. It grew quickly into one of the largest cash-based physical therapy practices in the country. Through Pelvic PT Rising, Nicole has created clinical courses (www.pelvicptrising.com/clinical) to help pelvic health providers gain confidence in their skills and provide frameworks to get better patient outcomes. Together, Jesse and Nicole have helped 800+ pelvic practices start and grow through the Pelvic PT Rising Business Programs (www.pelvicptrising.com/business) to build a practice that works for them! Get in Touch! Learn more at www.pelvicptrising.com, follow Nicole @nicolecozeandpt (www.instagram.com/nicolecozeandpt) or reach out via email (nicole@pelvicsanity.com). Check out our Clinical Courses, Business Resources and learn more about us at Pelvic PT Rising...Let's Continue to Rise!

There’s been a recent flare-up in the pelvic rehab world around cash-based versus insurance-based care. And while emotions are running high, we wanted to pause the noise and add something that feels increasingly rare: context. In this episode, we start with what we all agree on: andtobothFrom there, we address the two biggest areas of disagreement head-on. First, the claim that cash-based practices reduce access to care. We walk through the data around deductibles, waitlists, and real-world barriers to care — and why more options actually increase access, not reduce it. Second, the idea that one model inherently produces better care. We’re very clear here: you can get excellent or poor care in any setting. But when you take the same caliber clinician, the environment matters — and we explain why time, autonomy, documentation burden, and feedback loops change outcomes. This episode isn’t about picking sides. It’s about understanding incentives. And it’s about recognizing that the growth of pelvic rehab depends on all of us moving forward together. About Us Nicole and Jesse Cozean founded Pelvic PT Rising to provide clinical and business resources to physical therapists to change the way we treat pelvic health. PelvicSanity Physical Therapy (www.pelvicsanity.com) together in 2016. It grew quickly into one of the largest cash-based physical therapy practices in the country. Through Pelvic PT Rising, Nicole has created clinical courses (www.pelvicptrising.com/clinical) to help pelvic health providers gain confidence in their skills and provide frameworks to get better patient outcomes. Together, Jesse and Nicole have helped 800+ pelvic practices start and grow through the Pelvic PT Rising Business Programs (www.pelvicptrising.com/business) to build a practice that works for them! Get in Touch! Learn more at www.pelvicptrising.com, follow Nicole @nicolecozeandpt (www.instagram.com/nicolecozeandpt) or reach out via email (nicole@pelvicsanity.com). Check out our Clinical Courses, Business Resources and learn more about us at Pelvic PT Rising...Let's Continue to Rise!

In this episode, we break patient outcomes down into a simple but powerful formula: Patient Outcomes = Skill × Time You need: skilltimeMiss either one — and outcomes suffer. We talk about: andThis conversation was sparked by recent rhetoric criticizing cash-based care — and instead of taking the bait, we zoomed out and asked a better question: What actually creates great outcomes? This episode sets the foundation for future discussions about systems, incentives, and why clinicians often feel frustrated despite doing their best work. 🎧 If you care about results — for patients and clinicians — this one matters. About Us Nicole and Jesse Cozean founded Pelvic PT Rising to provide clinical and business resources to physical therapists to change the way we treat pelvic health. PelvicSanity Physical Therapy (www.pelvicsanity.com) together in 2016. It grew quickly into one of the largest cash-based physical therapy practices in the country. Through Pelvic PT Rising, Nicole has created clinical courses (www.pelvicptrising.com/clinical) to help pelvic health providers gain confidence in their skills and provide frameworks to get better patient outcomes. Together, Jesse and Nicole have helped 800+ pelvic practices start and grow through the Pelvic PT Rising Business Programs (www.pelvicptrising.com/business) to build a practice that works for them! Get in Touch! Learn more at www.pelvicptrising.com, follow Nicole @nicolecozeandpt (www.instagram.com/nicolecozeandpt) or reach out via email (nicole@pelvicsanity.com). Check out our Clinical Courses, Business Resources and learn more about us at Pelvic PT Rising...Let's Continue to Rise!

In this episode, we break down how money actually moves in the insurance-based PT and OT world, why so many clinicians and clinic owners feel financially stuck, and how the landscape has quietly but dramatically changed over the last 20 years. We cover: Most importantly, we talk about why the rise of cash-based care isn’t a trend — it’s a correction. Cash-based models: everyThis episode isn’t about villainizing anyone. It’s about understanding the system we’re operating in — so we can make better, more informed decisions about our careers, our clinics, and our patients. 🎧 Whether you’re an employee, a practice owner, or somewhere in between, this is required context for the modern pelvic health landscape. About Us Nicole and Jesse Cozean founded Pelvic PT Rising to provide clinical and business resources to physical therapists to change the way we treat pelvic health. PelvicSanity Physical Therapy (www.pelvicsanity.com) together in 2016. It grew quickly into one of the largest cash-based physical therapy practices in the country. Through Pelvic PT Rising, Nicole has created clinical courses (www.pelvicptrising.com/clinical) to help pelvic health providers gain confidence in their skills and provide frameworks to get better patient outcomes. Together, Jesse and Nicole have helped 800+ pelvic practices start and grow through the Pelvic PT Rising Business Programs (www.pelvicptrising.com/business) to build a practice that works for them! Get in Touch! Learn more at www.pelvicptrising.com, follow Nicole @nicolecozeandpt (www.instagram.com/nicolecozeandpt) or reach out via email (nicole@pelvicsanity.com). Check out our Clinical Courses, Business Resources and learn more about us at Pelvic PT Rising...Let's Continue to Rise!

Long waitlists are incredibly common in pelvic rehab — and they’re only becoming more common as awareness of pelvic health grows. But a long waitlist isn’t automatically a good thing… or a bad thing. It’s a decision point. In this episode, we break down what it actually means to have a long waitlist and how to think about it strategically and tactically, whether you own a practice or work for someone else. We discuss: notIf you’ve ever felt stressed, guilty, or stuck because your waitlist keeps growing — this episode will help you make intentional decisions instead of reactive ones. About Us Nicole and Jesse Cozean founded Pelvic PT Rising to provide clinical and business resources to physical therapists to change the way we treat pelvic health. PelvicSanity Physical Therapy (www.pelvicsanity.com) together in 2016. It grew quickly into one of the largest cash-based physical therapy practices in the country. Through Pelvic PT Rising, Nicole has created clinical courses (www.pelvicptrising.com/clinical) to help pelvic health providers gain confidence in their skills and provide frameworks to get better patient outcomes. Together, Jesse and Nicole have helped 800+ pelvic practices start and grow through the Pelvic PT Rising Business Programs (www.pelvicptrising.com/business) to build a practice that works for them! Get in Touch! Learn more at www.pelvicptrising.com, follow Nicole @nicolecozeandpt (www.instagram.com/nicolecozeandpt) or reach out via email (nicole@pelvicsanity.com). Check out our Clinical Courses, Business Resources and learn more about us at Pelvic PT Rising...Let's Continue to Rise!

Most goal-setting focuses on one or two areas of life — usually work and maybe health — and then we wonder why things feel off balance by February. In this first episode of 2026, we’re sharing the framework we teach every year in our business programs, but one that applies just as much if you work for someone else: Diversify your goal-setting portfolio. Before you set career or business goals, we walk through other areas that matter just as much — and often get overlooked: We share real examples from our own lives — what we’re prioritizing, what we’re not prioritizing, and why sustainable goals matter more than aggressive ones that collapse by mid-January. This episode is about creating goals that actually support the life you want — not just another list of things to chase. About Us Nicole and Jesse Cozean founded Pelvic PT Rising to provide clinical and business resources to physical therapists to change the way we treat pelvic health. PelvicSanity Physical Therapy (www.pelvicsanity.com) together in 2016. It grew quickly into one of the largest cash-based physical therapy practices in the country. Through Pelvic PT Rising, Nicole has created clinical courses (www.pelvicptrising.com/clinical) to help pelvic health providers gain confidence in their skills and provide frameworks to get better patient outcomes. Together, Jesse and Nicole have helped 800+ pelvic practices start and grow through the Pelvic PT Rising Business Programs (www.pelvicptrising.com/business) to build a practice that works for them! Get in Touch! Learn more at www.pelvicptrising.com, follow Nicole @nicolecozeandpt (www.instagram.com/nicolecozeandpt) or reach out via email (nicole@pelvicsanity.com). Check out our Clinical Courses, Business Resources and learn more about us at Pelvic PT Rising...Let's Continue to Rise!

As the year wraps up, it’s tempting to jump straight into planning what’s next — without ever stopping to reflect on what just happened. In this episode, we talk about why crafting a clear narrative for your year is one of the most powerful (and overlooked) tools for preventing burnout, building perspective, and entering the next season grounded instead of reactive. We explore: didn’tWe’ll walk you through a simple exercise to help you name your own one-sentence narrative for the year — before you start planning the next one. If you’re feeling tired, behind, or like the year slipped by too fast, this episode is your invitation to pause, zoom out, and recognize what you’ve actually built. About Us Nicole and Jesse Cozean founded Pelvic PT Rising to provide clinical and business resources to physical therapists to change the way we treat pelvic health. PelvicSanity Physical Therapy (www.pelvicsanity.com) together in 2016. It grew quickly into one of the largest cash-based physical therapy practices in the country. Through Pelvic PT Rising, Nicole has created clinical courses (www.pelvicptrising.com/clinical) to help pelvic health providers gain confidence in their skills and provide frameworks to get better patient outcomes. Together, Jesse and Nicole have helped 800+ pelvic practices start and grow through the Pelvic PT Rising Business Programs (www.pelvicptrising.com/business) to build a practice that works for them! Get in Touch! Learn more at www.pelvicptrising.com, follow Nicole @nicolecozeandpt (www.instagram.com/nicolecozeandpt) or reach out via email (nicole@pelvicsanity.com). Check out our Clinical Courses, Business Resources and learn more about us at Pelvic PT Rising...Let's Continue to Rise!

Binary questions are easy — and often misleading. In this episode, we break down one of the most powerful (and underused) communication tools in pelvic health, leadership, and life: the 0–10 scale. Instead of asking questions that are heavily influenced by power dynamics, assumptions, or people-pleasing (“Are you okay with this?”), the 0–10 scale opens the door to nuance, curiosity, and honesty. We discuss: ends of the scaleWe shares real-world examples of using the scale: realThis simple shift turns communication into interaction — and helps you gather better information, build trust faster, and avoid unnecessary conflict. 🎓 48-Hour Clinical Course Sale To celebrate this episode, we’re running a 48-hour flash sale on all Pelvic PT Rising clinical courses. RISING26only sale like this we’ve done all yearIf you’ve been thinking about taking one of Nicole’s clinical courses, this is the time. 👉 Learn more and grab your course at www.pelvicptrising.com/clinical About Us Nicole and Jesse Cozean founded Pelvic PT Rising to provide clinical and business resources to physical therapists to change the way we treat pelvic health. PelvicSanity Physical Therapy (www.pelvicsanity.com) together in 2016. It grew quickly into one of the largest cash-based physical therapy practices in the country. Through Pelvic PT Rising, Nicole has created clinical courses (www.pelvicptrising.com/clinical) to help pelvic health providers gain confidence in their skills and provide frameworks to get better patient outcomes. Together, Jesse and Nicole have helped 800+ pelvic practices start and grow through the Pelvic PT Rising Business Programs (www.pelvicptrising.com/business) to build a practice that works for them! Get in Touch! Learn more at www.pelvicptrising.com, follow Nicole @nicolecozeandpt (www.instagram.com/nicolecozeandpt) or reach out via email (nicole@pelvicsanity.com). Check out our Clinical Courses, Business Resources and learn more about us at Pelvic PT Rising...Let's Continue to Rise!

A lot of pelvic health business owners are just surviving. They’re working hard. Seeing patients. Paying the rent and bills, with maybe a bit left over for themselves. But surviving isn’t why most people started a practice. In this episode, we talk about what it actually means to thrive as a business owner—and why the success you want is often on the other side of the work you’ve been avoiding. We walk through the five core areas we see in truly thriving practices: We also discuss why willpower alone rarely gets people there, why grinding harder often backfires, and how getting the right support can completely change the trajectory of your business. If you’ve ever felt stuck between “it’s fine” and “this isn’t what I imagined,” this episode will give you clarity—and a framework to think differently about what’s next. 👉 Want to see where you fall right now? Check out our Thriving Practice Calculator: www.pelvicptrising.com/thriving-practice Business Accelerator Program - Closing Tomorrow! If you want to take your business to the next level - to truly thrive - we'd love to help you. Find all the details and register at www.pelvicptrising.com/accelerator. Registration closes tomorrow (Fri, 12/19). See how 425+ business owners have transformed their practice! About Us Nicole and Jesse Cozean founded Pelvic PT Rising to provide clinical and business resources to physical therapists to change the way we treat pelvic health. PelvicSanity Physical Therapy (www.pelvicsanity.com) together in 2016. It grew quickly into one of the largest cash-based physical therapy practices in the country. Through Pelvic PT Rising, Nicole has created clinical courses (www.pelvicptrising.com/clinical) to help pelvic health providers gain confidence in their skills and provide frameworks to get better patient outcomes. Together, Jesse and Nicole have helped 800+ pelvic practices start and grow through the Pelvic PT Rising Business Programs (www.pelvicptrising.com/business) to build a practice that works for them! Get in Touch! Learn more at www.pelvicptrising.com, follow Nicole @nicolecozeandpt (www.instagram.com/nicolecozeandpt) or reach out via email (nicole@pelvicsanity.com). Check out our Clinical Courses, Business Resources and learn more about us at Pelvic PT Rising...Let's Continue to Rise!

Mentorship has become a buzzword in pelvic PT and OT — but most conversations around it are incomplete. In this episode, we break down the four distinct types of mentorship that actually shape clinical confidence, patient outcomes, and long-term career satisfaction. Most clinicians receive some mentorship — but very few receive all four. We unpack: Hard Skills Soft Skills Information Professional Development youWe also talk honestly about what to do if you’re not getting this level of mentorship where you work — and how to approach your career strategically instead of hoping things improve on their own. 🔍 Looking for a clinic that prioritizes mentorship? We’ve built a Hiring & Mentorship Map featuring pelvic PT/OT practices — many within the Pelvic PT Rising community — that value training, growth, and long-term career development. 👉 Explore the map: www.pelvicptrising.com/map Whether you’re early in your career or years in, this episode will help you identify what kind of mentorship you’re actually receiving — and what you may be missing. Business Accelerator Program Are you a business owner looking to take things to the next level in 2026? If so, make sure you check out the Business Accelerator Program - the January cohort is now open for registration! 👉 www.pelvicptrising.com/accelerator About Us Nicole and Jesse Cozean founded Pelvic PT Rising to provide clinical and business resources to physical therapists to change the way we treat pelvic health. PelvicSanity Physical Therapy (www.pelvicsanity.com) together in 2016. It grew quickly into one of the largest cash-based physical therapy practices in the country. Through Pelvic PT Rising, Nicole has created clinical courses (www.pelvicptrising.com/clinical) to help pelvic health providers gain confidence in their skills and provide frameworks to get better patient outcomes. Together, Jesse and Nicole have helped 800+ pelvic practices start and grow through the Pelvic PT Rising Business Programs (www.pelvicptrising.com/business) to build a practice that works for them! Get in Touch! Learn more at www.pelvicptrising.com, follow Nicole @nicolecozeandpt (www.instagram.com/nicolecozeandpt) or reach out via email (nicole@pelvicsanity.com). Check out our Clinical Courses, Business Resources and learn more about us at Pelvic PT Rising...Let's Continue to Rise!

In this rapid-fire episode, we’re celebrating Cohort #6 of the Pelvic PT Rising Business Accelerator 🎉 To mark the milestone of 400+ graduates and 800+ practices mentored, we’re pulling back the curtain and breaking down the entire Accelerator curriculum… in 18 minutes. You’ll walk away with quick insights from each of the 18 modules, organized across the Three Pillars of a Thriving Practice: 🟦 Pillar 1: Marketing & Sales How to attract patients consistently, increase conversions, build trust, stand out locally, and stop relying on chance or burnout-driven marketing. 🟩 Pillar 2: Business Systems The operations, policies, efficiency tools, dashboards, and decision-making frameworks that take you from hustling → stable → scalable. 🟧 Pillar 3: Clinical Excellence Clinical systems that improve outcomes, boost retention, increase buy-in, and create an unforgettable patient experience. We also share: ✨ Why mastering only ONE pillar creates a “surviving” business ✨ Why mastering TWO creates a “growing” business ✨ And why mastering ALL THREE is the key to thriving — financially, clinically, and personally Whether you’re a solo practice owner, a multi-clinician leader, or dreaming of opening your first clinic, this is a fast, dense, practical look at what actually creates a strong business foundation. Perfect for anyone curious about what the Accelerator is really like — and what successful pelvic practices have in common. Interested in joining us and having a different business in 2026? Business Accelerator Program is now open for registration at www.pelvicptrising.com/accelerator. About Us Nicole and Jesse Cozean founded Pelvic PT Rising to provide clinical and business resources to physical therapists to change the way we treat pelvic health. PelvicSanity Physical Therapy (www.pelvicsanity.com) together in 2016. It grew quickly into one of the largest cash-based physical therapy practices in the country. Through Pelvic PT Rising, Nicole has created clinical courses (www.pelvicptrising.com/clinical) to help pelvic health providers gain confidence in their skills and provide frameworks to get better patient outcomes. Together, Jesse and Nicole have helped 800+ pelvic practices start and grow through the Pelvic PT Rising Business Programs (www.pelvicptrising.com/business) to build a practice that works for them! Get in Touch! Learn more at www.pelvicptrising.com, follow Nicole @nicolecozeandpt (www.instagram.com/nicolecozeandpt) or reach out via email (nicole@pelvicsanity.com). Check out our Clinical Courses, Business Resources and learn more about us at Pelvic PT Rising...Let's Continue to Rise!

We dive into one of the most overlooked clinical skills in pelvic rehab: 👉 helping patients make sense of their own story. Patients often arrive with narratives that are fragmented, confusing, or shaped by years of mixed messages. When clinicians accidentally adopt that narrative, both the patient and the plan of care end up lost. We explore: This episode will help you reframe the way you approach the patient story — and how to use it to improve buy-in, clarity, and outcomes. Business Owner Free Training - How to "Convince" Patients to Come to a Cash Practice If you're a business owner, don't miss our free training on Thursday (12/11) all about converting patients. Replay will be available for a limited time. Register to join at www.pelvicptrising.com/convince. About Us Nicole and Jesse Cozean founded Pelvic PT Rising to provide clinical and business resources to physical therapists to change the way we treat pelvic health. PelvicSanity Physical Therapy (www.pelvicsanity.com) together in 2016. It grew quickly into one of the largest cash-based physical therapy practices in the country. Through Pelvic PT Rising, Nicole has created clinical courses (www.pelvicptrising.com/clinical) to help pelvic health providers gain confidence in their skills and provide frameworks to get better patient outcomes. Together, Jesse and Nicole have helped 800+ pelvic practices start and grow through the Pelvic PT Rising Business Programs (www.pelvicptrising.com/business) to build a practice that works for them! Get in Touch! Learn more at www.pelvicptrising.com, follow Nicole @nicolecozeandpt (www.instagram.com/nicolecozeandpt) or reach out via email (nicole@pelvicsanity.com). Check out our Clinical Courses, Business Resources and learn more about us at Pelvic PT Rising...Let's Continue to Rise!

🎙️ Why 90% of Pelvic Health Business Owners Aren’t Hitting Their Financial Goals We break down exactly why so many pelvic health business owners struggle financially — and what to do about it. This episode is based on data from our community and our experience working with more than 800+ pelvic rehab business owners. And the truth? Most owners aren’t missing their financial goals because 'people are afraid of spending money' or 'it just isn't working in my town or they’re “bad at business.” They’re missing them because the system they’re operating in makes financial success nearly impossible without addressing 5 key issues: 1️⃣ Time — The #1 Business Killer Whether you’re a solopreneur drowning in admin or a multi-clinician owner still seeing too many patients, time constraints choke your revenue more than anything else. 2️⃣ Pricing — Starting Too Low and Staying Too Low Most owners undercharge for years… sometimes forever. Your pricing has to support your life — not just cover rent. 3️⃣ Marketing — “People Find Me on Google” Is Not a Plan If you can’t tell us exactly where you’d go to find five new leads this week, you don’t have a marketing system. And without one? You can't control the growth of your business. 4️⃣ Conversions — You Don’t Need More Leads. You Need to Convert the Ones You Have. If you’re not converting at least 70% of inquiries, you’re leaking money. This is one of the highest ROI skills you can fix. 5️⃣ Consistency — The Most Underestimated Skill in Business Life will happen. Burnout will happen. Systems are what allow your business to survive when you can’t run at 100%. The Big Picture: A pelvic health business is a get-rich-slow scheme. It works — but only if you fix the system and run it consistently over time. 🚀 Ready to Stop Guessing and Start Growing? The Business Accelerator opens soon! Six months. Weekly coaching. The systems you’ve been missing. A community that actually gets it. 👉 Apply now at www.pelvicptrising.com/accelerator About Us Nicole and Jesse Cozean founded Pelvic PT Rising to provide clinical and business resources to physical therapists to change the way we treat pelvic health. PelvicSanity Physical Therapy (www.pelvicsanity.com) together in 2016. It grew quickly into one of the largest cash-based physical therapy practices in the country. Through Pelvic PT Rising, Nicole has created clinical courses (www.pelvicptrising.com/clinical) to help pelvic health providers gain confidence in their skills and provide frameworks to get better patient outcomes. Together, Jesse and Nicole have helped 800+ pelvic practices start and grow through the Pelvic PT Rising Business Programs (www.pelvicptrising.com/business) to build a practice that works for them! Get in Touch! Learn more at www.pelvicptrising.com, follow Nicole @nicolecozeandpt (www.instagram.com/nicolecozeandpt) or reach out via email (nicole@pelvicsanity.com). Check out our Clinical Courses, Business Resources and learn more about us at Pelvic PT Rising...Let's Continue to Rise!

🎙️ How to Choose the Right Pelvic Health Job + PelviCon Sold Out in 4 Minutes PelviCon 2026 sold out (again!) in just 4 minutes — which is both incredible and challenging. We wish everyone who showed up at 9:00am could have gotten an in-person spot. And TODAY is the last day to get the lowest possible price on the PelviCon Live Virtual + Recording pass! 💼 Now… let’s talk about HIRING. Whether you’re job-hunting now or planning ahead, this episode walks you through the four things you should be optimizing for based on the season of life you’re in. 1️⃣ Optimizing for Pay Totally valid — but make sure you’re comparing apples to apples. Pay-per-patient vs. guaranteed hours can mean a 2–3x difference in annual income. 2️⃣ Optimizing for Flexibility Can you adjust your start and end time? Number of days? Being off for school pickups? These are HUGE quality-of-life factors and often matter far more than an extra dollar per hour. 3️⃣ Optimizing for Mentorship + Career Growth The reason many residencies pay peanuts is because mentorship is invaluable. Look for structured mentorship and a program that serves you. You’re not just taking a job — you’re building a career. 4️⃣ Optimizing for Ethos + Patient Care Model Ask yourself: multiple patients per hourYour fulfillment comes from doing work you believe in. 🔍 Looking for great pelvic health positions? Use our free Hiring Map: www.pelvicptrising.com/map It’s full of vetted pelvic health practices actively hiring PTs and OTs. 🔥 PelviCon Live Virtual + Recording Today is the final day to get PelviCon 2026 Live Virtual + Recording for the lowest price! 👉 www.pelvicon.com About Us Nicole and Jesse Cozean founded Pelvic PT Rising to provide clinical and business resources to physical therapists to change the way we treat pelvic health. PelvicSanity Physical Therapy (www.pelvicsanity.com) together in 2016. It grew quickly into one of the largest cash-based physical therapy practices in the country. Through Pelvic PT Rising, Nicole has created clinical courses (www.pelvicptrising.com/clinical) to help pelvic health providers gain confidence in their skills and provide frameworks to get better patient outcomes. Together, Jesse and Nicole have helped 800+ pelvic practices start and grow through the Pelvic PT Rising Business Programs (www.pelvicptrising.com/business) to build a practice that works for them! Get in Touch! Learn more at www.pelvicptrising.com, follow Nicole @nicolecozeandpt (www.instagram.com/nicolecozeandpt) or reach out via email (nicole@pelvicsanity.com). Check out our Clinical Courses, Business Resources and learn more about us at Pelvic PT Rising...Let's Continue to Rise!

We’re giving you the inside scoop on the PelviCon 2026 speaker lineup! 🎤 In this episode, we share how this year’s roster of world-class pelvic health experts came together — and what makes the 2026 event the most diverse, practical, and forward-thinking lineup yet. You’ll hear about: Get ready to be inspired and start planning your 2026 weekend — this is a conference you won’t want to miss! Black Friday Sale 🎟️ Tickets go on sale on Black Friday - make sure you're on the wait list at www.pelvicon.com About Us Nicole and Jesse Cozean founded Pelvic PT Rising to provide clinical and business resources to physical therapists to change the way we treat pelvic health. PelvicSanity Physical Therapy (www.pelvicsanity.com) together in 2016. It grew quickly into one of the largest cash-based physical therapy practices in the country. Through Pelvic PT Rising, Nicole has created clinical courses (www.pelvicptrising.com/clinical) to help pelvic health providers gain confidence in their skills and provide frameworks to get better patient outcomes. Together, Jesse and Nicole have helped 800+ pelvic practices start and grow through the Pelvic PT Rising Business Programs (www.pelvicptrising.com/business) to build a practice that works for them! Get in Touch! Learn more at www.pelvicptrising.com, follow Nicole @nicolecozeandpt (www.instagram.com/nicolecozeandpt) or reach out via email (nicole@pelvicsanity.com). Check out our Clinical Courses, Business Resources and learn more about us at Pelvic PT Rising...Let's Continue to Rise!

“Work-life balance” gets thrown around a lot — but most conversations just blame work. In this episode, we talk about what real balance actually looks like — and how to create it in a way that matches your values, your season of life, and what you’re optimizing for right now. We cover: 🌿 The real question — what are you optimizing for? Profit, time, impact, energy? 🌀 The seasons of business and life (maternity leaves, caregiving, growth spurts) 🎯 Why business goals shouldn’t exist in isolation from personal ones 🧩 Practical tips to schedule, delegate, and truly disconnect from work 💬 How to redefine “balance” so it supports your life instead of drains it 🎯 Ready to build a business that truly supports your life — not the other way around? Join the Business Accelerator for the systems, clarity, and structure you need. 👉 www.pelvicptrising.com/accelerator About Us Nicole and Jesse Cozean founded Pelvic PT Rising to provide clinical and business resources to physical therapists to change the way we treat pelvic health. PelvicSanity Physical Therapy (www.pelvicsanity.com) together in 2016. It grew quickly into one of the largest cash-based physical therapy practices in the country. Through Pelvic PT Rising, Nicole has created clinical courses (www.pelvicptrising.com/clinical) to help pelvic health providers gain confidence in their skills and provide frameworks to get better patient outcomes. Together, Jesse and Nicole have helped 600+ pelvic practices start and grow through the Pelvic PT Rising Business Programs (www.pelvicptrising.com/business) to build a practice that works for them! Get in Touch! Learn more at www.pelvicptrising.com, follow Nicole @nicolecozeandpt (www.instagram.com/nicolecozeandpt) or reach out via email (nicole@pelvicsanity.com). Check out our Clinical Courses, Business Resources and learn more about us at Pelvic PT Rising...Let's Continue to Rise!

Got questions about PelviCon 2026? We’ve got answers! 🙌 In this episode, we run through the most common questions we’ve been getting about the 2026 event — from logistics and travel tips to how Live Virtual works and what to expect at the conference itself. We’ll cover: 🎟️ Whether you’re attending in person or virtually, this episode will make sure you’re fully prepped for the biggest weekend in pelvic rehab! Black Friday Sale 🎟️ Tickets go on sale on Black Friday - make sure you're on the wait list at www.pelvicon.com. Whether you're planning to attend in-person or with our Live Virtual option, Black Friday is the day! About Us Nicole and Jesse Cozean founded Pelvic PT Rising to provide clinical and business resources to physical therapists to change the way we treat pelvic health. PelvicSanity Physical Therapy (www.pelvicsanity.com) together in 2016. It grew quickly into one of the largest cash-based physical therapy practices in the country. Through Pelvic PT Rising, Nicole has created clinical courses (www.pelvicptrising.com/clinical) to help pelvic health providers gain confidence in their skills and provide frameworks to get better patient outcomes. Together, Jesse and Nicole have helped 800+ pelvic practices start and grow through the Pelvic PT Rising Business Programs (www.pelvicptrising.com/business) to build a practice that works for them! Get in Touch! Learn more at www.pelvicptrising.com, follow Nicole @nicolecozeandpt (www.instagram.com/nicolecozeandpt) or reach out via email (nicole@pelvicsanity.com). Check out our Clinical Courses, Business Resources and learn more about us at Pelvic PT Rising...Let's Continue to Rise!