The Navigating Dental Insurance Podcast

During this episode, Rebecca opens with talking about the importance of strong brand identity. Your brand is not just who you are as a dental professional, it's creating an image and a story about who you are but in a way that attracts the type of patient you are looking for. When your branding is strong, using effective marketing channels will help you drive the type of patient you want to see and the type of patient that will resonate with your personality and brand. Rebecca explores the real of patient education and applying some of that educational messaging in your marketing. This helps when patients experience you in real life to where your brand positioning and marketing can play a big role into the patients experience when they visit you in person for treatment. Rebecca talks about how marketing strategies are not just for patient acquisition; it's about patient retention: it's about case acceptance - it's about long term relationships. When it comes to dropping insurance, Rebecca recommends having a very strong brand positioning to give patients a solid reason to stay with you, even if you go out of network. She talks about communication protocols that are helpful in preparing patients for out of network transitions. To Rebecca, relationships matter greatly when it comes to out of network transitions and proper communication with existing patients will hep influence really great patient retention. In short, we learn from Rebecca that marketing is not just about putting your name out there, it's about fostering long term relationship with your patients and in a way where your own patients are promoting you and doing your marketing for you. Contact Rebecca by visiting www.verasoni.com

Check out Brian's podcast and websites: https://practicepurchased.podbean.com/ https://www.dentalbuyeradvocates.com/team/ This episode is packed with a lot of great information about trends with patient attrition/patient retention as it pertains to PPO and FFS (fee for service) practice purchases. The key message Brian shares is that both practice types are totally worth pursuing as the net patient attrition numbers lean in favor of the new practice owner. Among the many practice transition experts we interview, Brian's processes are among the best in the industry as it pertains to practice acquisitions. What's crazy is that among his clients, the average patient attrition trend for new practice buyers after 12 months of ownership is -2.3%. This is the best percentage we've seen in the industry as what that means is you are 2.3% ahead in overall patient count after the first 12 months of of ownership. We've always been a fan of Brian and highly encourage listeners to check out his podcast and website.

Bob was a hospital CEO before he found his second calling, dentistry! Bob brings decades of experience into dental and takes a deep dive on leadership styles as well as relationship dynamics in dentistry. Both he and Bryton share their knowledge on how and why partnerships and associateships tend to not work well in dentistry. Arguably, most partnerships outside of dentistry tend to follow a same pattern of failure over time. With key positions like an associate dentist or partner, Bob and Bryton provide feedback on how to ensure that such relationships are set up for success the first time around. To contact Bob or Bryton directly email them at bob@dentistpartnerpros.com or bryton@dentistpartnerpros.com, or visit www.dentistpartnerpros.com to learn more.

As a hygienist and a biller/coder, Jen covers the topic of hygiene coding and underutilized hygiene codes. With her years of experience as a hygienist, Jen talks about missed opportunities as it pertains to hygiene coding. She shares a number of underutilized codes that many dental practices can implement right away. Jen's knowledge on coding is quite impressive as what she covers is not discussed widely in the industry and are areas of hygiene related coding that can make practices more competitive and more profitable. To contact Jen, email her at jen@hiddendentalprofit.com

During this episode, Ericka talks about different areas of coding and billing that are holding dental offices back, from a revenue perspective. Ericka talks about how insurance companies pay more for a prophy compared to a gingivitis cleaning (D4346) where such a cleaning is more extensive than a prophy. She talks about how perio billing in general is low for most practices. Ericka provides insight on solutions to help with accounts receivables in general and shares her top 5 Key performance indicators for dental billing. To contact Ericka please email her at billingcoach@hiddendentalprofit.com or visit www.hiddendentalprofit.com.

Join the Webinar! https://us02web.zoom.us/webinar/register/8417114682617/WN_Q7sGAPbhQGODKJAfF7gv1g

Bob Speil: robert@spielconsulting.com

Check out Tessina at www.verusdental.com

Check out Tessina at www.verusdental.com

Insurance verification is a common activity in dental offices. Such a process allows team members to gather important information from insurance so that the team can give accurate benefit information and accurate quotes to patients based upon what their insurance covers. With many dental offices struggling to find qualified people to fill any practice need, Tessina has developed a company called www.VerusDental.com to help doctors with insurance verification needs. Tessina's offering to listeners is a grandfathered $15/hr for full insurance verification and such pricing will be locked in over the next 3 years. To learn more, email Tessina at tessinabarney@gmail.com.

During this episode, Dr. Morrow shares his experience in dealing with tongue-tie by sharing a person story on how he was able to treat his daughter. Tongue-tie appears to be a common issue as medical agencies report that nearly 25% of newborns deal with tongue-tie. Russ found that by using laser techniques, not only can he treat tongue tie but do so in a way that is non-invasive compared to surgical outcomes when using traditional methods. Russ further explains the use of laser and how laser technology boosted his own practice revenue. Russ believes that acquiring a laser is one where the laser itself should be considered a major asset in the practice and a tool that is proven to improve clinical outcomes, thereby positively impacting the bottom line for a practice. To learn more about lasers or the use of laser for a number of different types of clinical procedures, visit Biolase.com.

The Automatic Patient Podcast The Million Dollar Membership Plan - Book

In this episode, Jordon & Ben talk business with Kiersten Aucoin to help solve your day to day issues running a dental office.

Boomcloudapps.com dentalsuccessnetwork.com Veritasdentalresources.com

yourdigitalresource.com dental membership software

Million Dollar Membership Plan - Book: https://boomcloudapps.info/squeeze-page1656208290187

Tax Free Wealth Book - https://www.amazon.com/Tax-Free-Wealth-Permanently-Lowering-Advisors/dp/1937832058

During this episode Morgan shares her experience with the struggles of finding good front office resources. By trial and error, she found and wrote about the best ways to deal with the front office. She's created a book, training manuals, and other resources to help the front office navigate the complexities of insurance and practice administration. To learn more about what Morgan offers by way of front office training, please visit her website: https://frontofficefriend.com/pages/about-us

The Million Dollar Membership Plan book - https://boomcloudapps.info/squeeze-page1656208290187?utm_source=Home+Page&utm_medium=Home+Page&utm_campaign=Home+Page&utm_id=Home+Page&utm_term=Home+Page&utm_content=Home+Page

Jordon gives tips on how he built subscription revenue that has made his business, virtually recession proof. Many of us tend to overlook the subscription model as many of us have limited our own subscriptions, or don't think subscriptions are a good idea in general. Ben is one of those guys who hates subscription. Funny enough, Ben has Costco, gym, pool, Amazon, Disney+, Youtube, Netflix, Vacation Clubs, and many other subscriptions that help him enjoy his life. While many of us may not enjoy subscriptions, the vast majority of us do subscriptions as that's what we are used to. In this day and age, it's tough to engage in business or in entertainment without subscriptions. So, building a subscription based business is one that Jordon suggests as it's proven to be a great business model for him and the many business owners that have businesses that are built on a reoccurring revenue model.