The Affiliate Marketing Podcast

In this episode of the Affiliate Marketing Podcast, Lee-Ann Johnstone is joined by Josh Sebo, COO of OfferVault.com. They discuss Josh's background in the music industry and how he transitioned into affiliate marketing. The conversation also touches on the importance of branding and staying relevant in a competitive industry, the rise of pay-per-call marketing, and the need for advertisers to understand and reach their affiliates on various platforms. Listen to find out more about: Key segments of this podcast and where you can tune in to go direct: [23:50] The success ratio. [27:00] The importance of investing in affiliate managers. [34:30] Achieving work-life balance and finding fulfillment outside of work. EARLY BIRD TICKETS ARE ENDING SOON! ELEVATE Summit 2024 – Where Lead Generation and Affiliate Marketing collide, launches as an in-person conference for the first time, in London 16-17 September. GET YOUR EARLY BIRD TICKET BEFORE MAY 31 Early Bird registration for the ELEVATE Summit is now open, with a Full Two Day Conference pass priced at £149 – when purchased before the 31st May. Thereafter the tickets will increase to £249 per person for this two-day exclusive event! Tickets to this two-day conference at Park Plaza Westminster Bridge, include: Don’t miss your chance to be a part of this groundbreaking ELEVATE summit and take your performance and lead generation marketing efforts to new heights. Secure your ticket and learn with industry veterans what’s new and trending in the Affiliate and Lead Generation worlds – today by clicking here. Rate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!

We return with a look back at Day 2 of this year’s AMPLIFY Summit, which was brought to you by Affiverse. In this week’s episode, Lee-Ann shares insights from expert panels on topics such as: Future-proofing affiliate programs in the iGaming sector, fraud and compliance in affiliate programs, and incrementality and tracking for sustainable growth. We hope that you enjoy listening to these valuable insights and be sure to get your Early Bird ticket booked now for our London event – ELEVATE 2024. Here’s to continuing to empower our industry with the educational insights we all need… Topics covered in this panel were that there are many different types of fraud. Including human fraud forms hired to fill out stolen information, cashback and voucher codes fraud and, believe it or not, bots that play games up to a certain level to avoid being spotted in fraud assessment tools. Not to mention the importance of building relationships with partners, networks and affiliates as a program fraud prevention measure. Listen to find out more about: Key segments of this podcast and where you can tune in to go direct: [04:05] Future-proofing your affiliate strategy [09:50] Fraud and Compliance [18:42] Incrementally and Tracking - Building sustainable growth ELEVATE Summit 2024 – Where Lead Generation and Affiliate Marketing collide, launches as an in-person conference for the first time, in London 16-17 September. GET YOUR EARLY BIRD TICKET Early Bird registration for the ELEVATE Summit is now open, with a Full Two Day Conference pass priced at £149 – when purchased before the 31st May. Thereafter the tickets will increase to £249 per person for this two-day exclusive event! Tickets to this two-day conference at Park Plaza Westminster Bridge, include: Don’t miss your chance to be a part of this groundbreaking ELEVATE summit and take your performance and lead generation marketing efforts to new heights. Secure your ticket and learn with industry veterans what’s new and trending in the Affiliate and Lead Generation worlds – today by clicking here. Rate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training.

This week on the Affiliate Marketing Podcast, we have a very special episode. Lee-Ann brings you a sneak peek at what we experienced at this year’s AMPLIFY Summit, brought to you by Affiverse. This year’s content was streamed to more than 2,500 of you lovely listeners that joined the event! In case you missed it, we are spending the next two weeks taking a look back at what was learned at the event, during both days. Listen to find out more about: Key segments of this podcast and where you can tune in to go direct: [04:08] Using clever data techniques to make better and more informed decisions. [09:09] Wider emerging market trends. [15:00] Future forward – trends you cannot miss. ELEVATE Summit 2024 – Where Lead Generation and Affiliate Marketing collide, launches as an in-person conference for the first time, in London 16-17 September. GET YOUR EARLY BIRD TICKET Early Bird registration for the ELEVATE Summit is now open, with a Full Two Day Conference pass priced at £149 – when purchased before the 31st May. Thereafter the tickets will increase to £249 per person for this two-day exclusive event! Tickets to this two-day conference at Park Plaza Westminster Bridge, include: Don’t miss your chance to be a part of this groundbreaking ELEVATE summit and take your performance and lead generation marketing efforts to new heights. Secure your ticket and learn with industry veterans what’s new and trending in the Affiliate and Lead Generation worlds – today by clicking here. Rate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!

We continue with the second half of our conversation featuring guests, Emily Leeb, CEO of Saroca and Claire Adamou, VP of Development at Saroca. They talk to Lee-Ann about affiliate manager burnout – how to recognise the signs, how to handle them and how to approach these things with your manager. We have received a tremendous amount of praise for this important topic being under the spotlight and the relatable insights shared by Emily and Claire. So, let’s waste no time in learning from part two… Listen to find out more about: Key segments of this podcast and where you can tune in to go direct: [02:45] Practical tips to manage stress [10:10] 140 minutes, every seven days! [11:54] The SBIA Formula – Situation Behaviour Impact Agreement Rate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!

This week we have not one, but two guest experts – Emily Leeb, CEO of Saroca and Claire Adamou, VP of Development at Saroca. They join Lee-Ann to talk about affiliate manager burnout, from the perspective of two experienced professionals in the iGaming industry. This is a big topic and it gives an eye-opening account, so we have split the episode into two parts. The conversation covers the signs of burnout, the importance of recognising and addressing it, and steps that leaders can take to support their teams…. Listen to find out more about: Key segments of this podcast and where you can tune in to go direct: \ [05:44] The Four Zones of Flow [24:00] Complete a Self-Assessment for Stress and Burnout [29:00] Bringing humanity back to the workplace Rate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!

In this episode, Lee-Ann Johnstone interviews Richard Dennys, CEO of Game Lounge, about his experience in the affiliate marketing industry. They discuss the differences between iGaming and eCommerce marketing strategies, the challenges and opportunities in the iGaming industry, and the importance of collaboration between operators and affiliates. Richard also shares his insights on emerging trends and shifts in affiliate marketing, emphasising the need for diversification and simplicity in affiliate strategies. The episode provides valuable insights for both newcomers and experienced professionals in the affiliate marketing space. Listen to find out more about: Key segments of this podcast and where you can tune in to go direct: [10:47] Transition from corporate network to publisher [16:53] Differences between iGaming and eCommerce execution of objectives [28:43] Consolidation in iGaming Discover Affiliate Mastery at AM Leaders Live event. April 16. Miami, FL. A game-changing Affiliate Manager training workshop where you can learn from industry leaders, fine tune your affiliate program management skills, and stay ahead of the latest affiliate marketing trends in this tell-all Chatham House rules event. Running in partnership with Hello Partner and Affiverse, this interactive workshop is your path to success. to affiliate program success. Don't miss out on this opportunity to learn from the best minds in the affiliate marketing industry. Book your ticket now Rate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!

This week on the Affiliate Marketing Podcast, Brian McGuigan, Head of Media (Netherlands) at Klarna, joins Lee-Ann. They discuss the Affiliate Proposition of Klarna and how it leverages data to provide a tailored shopping experience for consumers. Brian shares insights on consumer behaviour and payment methods in different countries, as well as the challenges and opportunities of expanding into new regions. Brian also discusses the future of performance marketing and the importance of hyper-personalisation. He provides tips for brands to engage with Klarna and maximise their affiliate campaigns… Listen to find out more about: Key segments of this podcast and where you can tune in to go direct: [07:45] Product Verticals and Opportunities for Brands. [13:51] Tips for Affiliate Managers on Engaging with Klarna and Maximising Campaigns. [24:05] Challenges and Opportunities that Affiliate Managers Can Learn From, Too.\ Discover Affiliate Mastery at AMLeaders Live event. April 16. Miami, FL. A game-changing Affiliate Manager training workshop where you can learn from industry leaders, fine tune your affiliate program management skills, and stay ahead of the latest affiliate marketing trends in this tell-all Chatham House rules event. Running in partnership with Hello Partner and Affiverse, this interactive workshop is your path to affiliate program success. Don't miss out on this opportunity to learn from the best minds in the affiliate marketing industry. Book your ticket now Rate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!

Welcome to a brand new season of the Affiliate Marketing Podcast. We are delighted to launch Season 16 with a huge player in the affiliate and media industry. Sharon Rechter is the Co-Founder and President of First Media, a leading media publisher with over 250 million followers and reaches 71% of US women every month across its brand portfolio. As President she has grown the business from a single linear cable channel to a global media business with over 200 employees across three countries. Sharon has created a phenomenal business empire and shares some of the best advice for affiliate managers and publishers just starting out…. Listen to find out more about: Key segments of this podcast and where you can tune in to go direct: [11:20] [15:00] [33:15] Discover Affiliate Mastery at AM Leaders Live event. April 16. Miami, FL. A game-changing Affiliate Manager training workshop where you can learn from industry leaders, fine tune your affiliate program management skills, and stay ahead of the latest affiliate marketing trends in this tell-all Chatham House rules event. Running in partnership with Hello Partner and Affiverse, this interactive workshop is your path to success. to affiliate program success. Don't miss out on this opportunity to learn from the best minds in the affiliate marketing industry. Book your ticket now Rate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!

It’s time to toast the end of another season of the Affiliate Marketing Podcast. This episode features highlights from Season 15. The topics covered include: expanding affiliate programs, addressing fraud in affiliate marketing, success as a female in the industry, crafting highly converting creatives, opportunities in the Asian market, regulations and trends in the Netherlands, building your personal brand… and so much more! Listen to find out more about: Key segments of this podcast and where you can tune in to go direct: Rate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!

This week on the Affiliate Marketing Podcast, we have a special episode for you to enjoy. Lee-Ann is sharing this insightful podcast that was recorded with two fellow Affiliate OG’s, KJ Rocker and Vasilii Gamov. The three of them met in London last month and this is your chance to hear them discuss what they believe will happen next in this ever-changing industry. Discover why keeping your mindset strong is key for a career in Affiliate Marketing… Listen to find out more about: Key segments of this podcast and where you can tune in to go direct: The Final Countdown! Affiverse AMPLIFY 2024 Virtual Event – March 19 and 20 Grow your knowledge and make connections at our unmissable virtual event for Affiliates and Affiliate Managers. Bringing together some of the most interesting and influential people in the performance marketing industry, don’t miss your chance to attend AMPLIFY 2024 and learn from them. Tickets are free but you must be registered. Or opt to watch at a time to suit you with an All Access Ticket. Your All Access Ticket (£49) ensures that you can watch/listen to all of the content at a time to suit you AFTER the event. Get your ticket now! Rate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!

In this week’s podcast episode, Lee-Ann is joined by Vitaly Anisin, Head of Content Marketing at Alpha Affiliates. They discuss content marketing and its importance in affiliate programs and cover topics such as: the difference between paid and earned content, building personal and business brands through content marketing, and the use of AI in content creation. The conversation emphasises the need for a deep understanding of the target audience, consistent tone of voice, and authenticity in content creation. The episode provides valuable insights and practical tips for Affiliate Managers and businesses looking to leverage content marketing to grow their brands. Listen to find out more about: Key segments of this podcast and where you can tune in to go direct: The Final Countdown! Affiverse AMPLIFY 2024 Virtual Event – March 19 and 20 Grow your knowledge and make connections at our unmissable virtual event for Affiliates and Affiliate Managers. Bringing together some of the most interesting and influential people in the performance marketing industry, don’t miss your chance to attend AMPLIFY 2024 and learn from them. Tickets are free but you must be registered. Or opt to watch at a time to suit you with an All Access Ticket. Your All Access Ticket (£49) ensures that you can watch/listen to all of the content at a time to suit you AFTER the event. Get your ticket now! Rate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!

This week, Lee-Ann invites Floris Assies (Founder and CEO, BetterWorldCasinos.com) and Steven Vrolijk (Managing Partner, XY Legal Solutions) to discuss the strategies and current trends in the iGaming industry in the Netherlands. They provide insights into the history of iGaming regulation in the country and the recent changes that have allowed operators and affiliates to enter the market. They also discuss the marketing and strategic landscape in the Netherlands, highlighting the importance of language and cultural factors. The speakers also touch on the challenges and opportunities in the Dutch market, including the highly regulated nature of the industry and the importance of compliance. Listen to find out more about: Key segments of this podcast and where you can tune in to go direct: The Final Countdown! Affiverse AMPLIFY 2024 Virtual Event – March 19 and 20 Grow your knowledge and make connections at our unmissable virtual event for Affiliates and Affiliate Managers. Bringing together some of the most interesting and influential people in the performance marketing industry, don’t miss your chance to attend AMPLIFY 2024 and learn from them. Tickets are free but you must be registered. Or opt to watch at a time to suit you with an All Access Ticket. Your All Access Ticket (£49) ensures that you can watch/listen to all of the content at a time to suit you AFTER the event. Get your ticket now! Rate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!

In this episode, Jenny Gonzalez, Co-Founder and CEO, Rocahead, shares her journey into the industry and offers valuable insights. She emphasises the importance of hustle and continuous learning, highlighting the need to stay up-to-date with industry trends and techniques. Jenny also discusses the changing landscape of traffic sources and the role of technology in affiliate marketing. She encourages affiliates and program managers to find their niche and specialise in order to add value to the ecosystem. The episode concludes with a discussion on upcoming events and the importance of collaboration in the industry. Listen to find out more about: Key segments of this podcast and where you can tune in to go direct: Get your On-Demand ticket to AMPLIFY 2024 Grow your knowledge and make connections at our virtual event on March 19 and 20. Bringing together some of the most interesting and influential people in the performance marketing industry, don’t miss your chance to attend AMPLIFY 2024 and learn from them. Your on-demand access ensures that you have access to all of the content from the two days to watch at a time to suit you AFTER the event. Register for your ticket now! Rate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!

In this week’s episode of the Affiliate Marketing Podcast, Lee-Ann Johnstone interviews Parul Bhargava, Co-Founder and CEO of vCommission. Listen to this insightful discussion about maximising affiliate marketing success in Asia. They discuss the growth of affiliate marketing in the Asian market, the importance of language and currency localisation, successful brands in the region, and the strategies for success in the Asian market. They also talk about building relationships with affiliates, tracking and analytics, common mistakes in affiliate marketing, and the trends to watch in the Asian market. Don’t miss these valuable insights for brands looking to expand their affiliate marketing efforts in Asia. Listen to find out more about: Key segments of this podcast and where you can tune in to go direct: Get your On-Demand ticket to AMPLIFY 2024 Grow your knowledge and make connections at our virtual event on March 19 and 20. Bringing together some of the most interesting and influential people in the performance marketing industry, don’t miss your chance to attend AMPLIFY 2024 and learn from them. Your on-demand access ensures that you have access to all of the content from the two days to watch at a time to suit you AFTER the event. Register for your ticket now! Rate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!

In this conversation, Lee-Ann Johnstone speaks with Stuart Allen and Adrian Jooste from Vegas Kings about the psychology of design and how to create successful campaigns for affiliate programs. They discuss the importance of a good brief and provide tips for creating one that effectively communicates the desired outcome to the design team. They also emphasise the need for open communication and feedback between affiliate managers and designers. The conversation covers best practices in design, including the use of colour, imagery, and messaging. The speakers also discuss trends in design and the impact of AI on the industry. Listen to find out more about: Key segments of this podcast and where you can tune in to go direct: Get your On-Demand ticket to AMPLIFY 2024 Grow your knowledge and make connections at our virtual event on March 19 and 20. Bringing together some of the most interesting and influential people in the performance marketing industry, don’t miss your chance to attend AMPLIFY 2024 and learn from them. Your on-demand access ensures that you have access to all of the content from the two days to watch at a time to suit you AFTER the event. Register for your ticket now! Rate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!

This week, the Affiliate Marketing Podcast welcomes Valery Fly, Senior Affiliate Manager at Alpha Affiliates. Lee-Ann and Valery discuss how Valery's team manages their affiliate relationships and why they choose to have one affiliate account manager for each partner. They also explore the benefits of this approach for both the team and the affiliates. Valery shares three tips for affiliate managers: staying updated on industry news, being patient and building good relationships, and networking to build a strong professional community. Valery also reflects on the mistakes she has made and emphasises the importance of focusing on quality partnerships rather than quantity. Finally, they discuss their vision for the future of affiliate marketing… Listen to find out more about: Key segments of this podcast and where you can tune in to go direct: Get your On-Demand ticket to AMPLIFY 2024 Grow your knowledge and make connections at our virtual event on March 19 and 20. Bringing together some of the most interesting and influential people in the performance marketing industry, don’t miss your chance to attend AMPLIFY 2024 and learn from them. Your on-demand access ensures that you have access to all of the content from the two days to watch at a time to suit you AFTER the event. Register for your ticket now! Rate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!

In this episode of the Affiliate Marketing Podcast, Lee-Ann chats to Rich Kahn, the founder of Anura.io, to discuss the topic of affiliate fraud. Rich explains the landscape of affiliate fraud, its impact on brands and businesses, and the different types of fraud that exist. He also highlights the need for ongoing vigilance and staying ahead of emerging fraud trends. Join them both as they provide practical tips and strategies for preventing affiliate fraud. Listen to find out more about: Key segments of this podcast and where you can tune in to go direct: [13:38][18:08][29:21] Register NOW for AMPLIFY SUMMIT 2024 As an affiliate manager, you are constantly required to learn and evolve. Grow your knowledge and make connections at our virtual event. Bringing together some of the most interesting and influential people in the performance marketing industry, don’t miss your chance to attend AMPLIFY 2024 and learn from them. Register for your VIP ticket now! VIPs are invited to join us at the live-streamed event on March 19 and 20, or you can choose to access all of the content on-demand at a time to suit you. Rate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!

This week on the Affiliate Marketing Podcast, Lee-Ann is joined by Wade Tonkin, Director of Global Affiliate Marketing at Fanatics, Inc. In this information-packed conversation, Wade Tonkin shares insights on running successful affiliate programs. The conversation covers the importance of trust and education, data-led conversations to establish value, the resilience of affiliate marketing during uncertain times, gaining trust and support from big brands, moving away from traditional affiliate programs, and earning the channel through partner segmentation. Tune in now to gain all the takeaways you need to grow your affiliate program. Listen to find out more about: Key segments of this podcast and where you can tune in to go direct: [11:15] [24:00] [27:00] Register NOW for AMPLIFY SUMMIT 2024 As an affiliate manager, you are constantly required to learn and evolve. Grow your knowledge and make connections at our virtual event. Bringing together some of the most interesting and influential people in the performance marketing industry, don’t miss your chance to attend AMPLIFY 2024 and learn from them. Register for your VIP ticket now! VIPs are invited to join us at the live-streamed event on March 19 and 20, or you can choose to access all of the content on-demand at a time to suit you. Rate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!

Welcome to our second episode of the Affiliate Marketing Podcast for 2024. We’re excited to bring you a whole range of topics over this coming season. In the hot seat this week is Roman Bespalov, the Senior Affiliate Manager of Alpha Affiliates and our sponsor for this season. Roman shares his experiences and insights as an affiliate manager, including valuable advice for new affiliate managers entering the industry. Listen to find out more about: Key segments of this podcast and where you can tune in to go direct: Register NOW for AMPLIFY SUMMIT 2024 As an affiliate manager, you are constantly required to learn and evolve. Grow your knowledge and make connections at our virtual event. Bringing together some of the most interesting and influential people in the performance marketing industry, don’t miss your chance to attend AMPLIFY 2024 and learn from them. Register for your VIP ticket now! VIPs are invited to join us at the live-streamed event on March 19 and 20, or you can choose to access all of the content on-demand at a time to suit you. Rate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!

Welcome to the first episode of the Affiliate Marketing Podcast for 2024. In this reflective episode, Lee-Ann focuses on the key learnings and accomplishments Affiverse has taken from 2023. She discusses the rebranding of the company and the huge success of the award-winning Affiverse Agency Team. Lee-Ann also shares personal lessons learned, including: the importance of self-preservation, taking measured risks, and embracing failure. She emphasises the need for authenticity and staying true to oneself in the industry. PLUS, she gives you a sneak preview of upcoming events and offerings for 2024, including a revised AMPP coaching course and a BRAND NEW Affiliate Industry Survey. Listen to find out more about: Key segments of this podcast and where you can tune in to go direct: Make This Year Your Most Successful, Yet! ⬇️ Register NOW for AMPLIFY SUMMIT 2024 As an affiliate manager, you are constantly required to learn and evolve. Grow your knowledge and make connections at our virtual event. Bringing together some of the most interesting and influential people in the performance marketing industry, don’t miss your chance to attend AMPLIFY 2024 and learn from them. Register for your VIP ticket now! VIPs are invited to join us at the live-streamed event on March 19 and 20, or you can choose to access all of the content on-demand at a time to suit you. Rate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!