Online Marketing Alchemist

Summary In this conversation, Jess and Erin Porter discuss the upcoming Energetics of Business event, emphasizing the importance of blending strategy with inner work. They explore the unique experience of the event, the significance of building relationships, and the need for actionable insights. Erin shares her vision for the event, focusing on creating a space that allows for both integration and tangible takeaways. They also touch on the importance of nervous system regulation, letting go of past failures, and the necessity of having fun in business. Timestamps 00:00 Introduction to Energetics of Business 03:00 The Unique Experience of EOB 06:00 Building Relationships and Networking 08:52 Actionable Insights and Integration 12:05 Energetics and Business Strategy 14:55 Letting Go of Past Launch Failures 17:58 Nervous System Regulation for Success 20:48 The Importance of Fun in Business 24:00 Final Thoughts and Event Details Get Tapped In Today: https://authenticinfluencemedia.thrivecart.com/tapped-in Join me LIVE in San Diego at The Energetics of Business Event - Use code “JESSA” for 20% off your ticket: https://www.erinnicolecoaching.co/energetics-of-business-live-event Connect with Jess Angelini: Instagram https://www.instagram.com/jess.angelini/ Facebook https://www.facebook.com/jessjacobsensocial LinkedIn https://www.linkedin.com/in/jessicajacobsen/

Summary In this episode of the Online Marketing Alchemist Show, Jess shares her predictions for the online coaching industry in 2025, emphasizing the importance of values in marketing, the rise of audio content, and the significance of collaborations. She discusses the resurgence of in-person events, the need for bingeable content, and the refinement of messaging and positioning. Jess also highlights the importance of personal connections, balancing data with intuition, and the role of AI in business, concluding with a call for responsible business practices. Timestamps Let me upgrade your mindset in one short pocket coaching audio a day for a year: https://authenticinfluencemedia.thrivecart.com/tapped-in/ Join CATALYST interest list: https://www.authenticinfluencemedia.com/catalyst Connect with Jess Angelini: Instagram https://www.instagram.com/jess.angelini/ Facebook https://www.facebook.com/jessjacobsensocial LinkedIn https://www.linkedin.com/in/jessicajacobsen/

In this special 100th episode of the Online Marketing Alchemist Show, Jess reflects on her journey, the evolution of her podcast, and the importance of community. She addresses listener questions about navigating challenging times, marketing strategies, and the balance between intuition and strategy in business. Jess emphasizes the significance of patience, the power of podcasting, and the lessons learned throughout her entrepreneurial journey, encouraging listeners to trust their instincts and focus on long-term growth. Join CATALYST today: https://www.authenticinfluencemedia.com/catalyst Timestamps: Takeaways Connect with Jess Angelini: https://www.instagram.com/jess.angelini/ https://www.facebook.com/jessjacobsensocial https://www.linkedin.com/in/jessicajacobsen/

In this conversation, Jess discusses the implications of the Meta boycott for businesses reliant on social media platforms like Facebook and Instagram. She emphasizes the importance of empowerment and self-care during uncertain times, while also exploring the potential of new platforms for business growth. Jess encourages listeners to diversify their online presence and adapt their content strategies to thrive in a changing digital landscape. Additionally, she introduces her Catalyst program aimed at helping individuals effectively market their offers and grow their businesses. Join CATALYST today: https://www.authenticinfluencemedia.com/catalyst Checkout Metricool: https://app.metricool.com/ Connect with Jess Angelini: https://www.instagram.com/jess.angelini/ https://www.facebook.com/jessjacobsensocial https://www.linkedin.com/in/jessicajacobsen/

In this conversation, Jess discusses the transition from creating heartfelt content to developing a strategic marketing plan. She emphasizes the importance of building effective campaigns, understanding client engagement, and the need for visibility in marketing. Jess encourages entrepreneurs to embody their unique perspectives and highlights the journey of mastering marketing strategies while maintaining authenticity. Timestamps 00:00 From Heartfelt Content to Strategic Marketing 06:07 Understanding Client Engagement 11:47 Embodying Your Unique Perspective Join CATALYST today: https://www.authenticinfluencemedia.com/catalyst Connect with Jess Angelini: Instagram https://www.instagram.com/jess.angelini/ Facebook https://www.facebook.com/jessjacobsensocial LinkedIn https://www.linkedin.com/in/jessicajacobsen/

In this episode, Jess discusses essential marketing strategies for online business owners as they prepare for 2025. She emphasizes the importance of creating a comprehensive marketing calendar, reflecting on the past year, and setting actionable goals for the upcoming year. Jess provides valuable insights on content creation, personal branding, and audience engagement, encouraging listeners to share their experiences and predictions as they transition into the new year. Timestamps 00:00 Introduction to Strategic Marketing for 2025 07:55 Key Posts for Online Business Owners Before Year-End 16:01 Reflecting on the Year and Setting Up for Success in 2024 Snag your ticket to the 2025 Strategic Marketing Calendar Workshop: https://www.authenticinfluencemedia.com/offers/Ffr8oMXL/checkout Join The Portal Waitlist: https://www.authenticinfluencemedia.com/theportal Connect with Jess Angelini: Instagram https://www.instagram.com/jess.angelini/ Facebook https://www.facebook.com/jessjacobsensocial LinkedIn https://www.linkedin.com/in/jessicajacobsen/

In this conversation, Jess Jacobsen discusses her upcoming summit and shares her personal experiences with burnout, motherhood, and the importance of self-care. She emphasizes the need to reassess goals, timelines, and support systems to avoid burnout while navigating the challenges of entrepreneurship and personal life. Jess encourages listeners to prioritize their well-being and create a sustainable work-life balance. Timestamps 00:00 Introduction to the Summit and Personal Journey 02:50 Navigating Burnout and Work-Life Balance 06:07 Reassessing Goals and Timelines 08:49 The Importance of Self-Care and Support Enroll in The Content Coven HERE: https://www.authenticinfluencemedia.com/the-content-coven Connect with Jess Angelini: Instagram https://www.instagram.com/jess.angelini/ Facebook https://www.facebook.com/jessjacobsensocial LinkedIn https://www.linkedin.com/in/jessicajacobsen/

In this conversation, Jess discusses three habits that have changed her life as a content coach since becoming a mom. She emphasizes the importance of still reaching goals and moving forward despite having minimal time. Jess shares her personal journey in starting her business and finding her true calling. She also talks about the transformation she underwent after becoming a mom and how it changed her outlook and daily actions. Jess then introduces her three non-negotiable habits that have transformed how she does business and shows up in her life. Timestamps 00:00 Balancing Goals and Minimal Time 01:01 Finding True Calling and Aligning Actions 02:27 The Transformation of Motherhood 03:45 Non-Negotiable Habits for Success 04:36 Balancing Work and Personal Life 05:06 Setting Boundaries and Investing in Yourself 06:03 Letting Go of Control and Receiving Support 06:55 Defining Realistic Wins and Prioritizing Quality Time 09:12 Gratitude for Family and the Life Created Through Business 15:21 The Purpose of Business: Creating the Life You Want Enroll in The Content Coven HERE: https://www.authenticinfluencemedia.com/the-content-coven Connect with Jess Angelini: Instagram https://www.instagram.com/jess.angelini/ Facebook https://www.facebook.com/jessjacobsensocial LinkedIn https://www.linkedin.com/in/jessicajacobsen/

In this episode, Jess shares her experience of posting a reel every day for 30 days and the lessons she learned from it. She talks about the challenges of being a mom and running a social media-driven business, the importance of growth-style content, and the value of community support. Jess emphasizes the need to prioritize your own brand and develop your voice, the benefits of having a content library of B-roll footage, and the importance of testing new posting styles. She also discusses the significance of quantity and quality in content creation, the importance of saving your ideas and copy, and the power of live community engagement. Jess concludes by highlighting the importance of putting yourself in challenges and aligning your actions with your energy and manifestations. Timestamps 00:00 The Power of Consistent Reel Posting 06:45 Prioritizing Your Brand and Developing Your Voice 11:18 Building a Content Library with B-roll Footage 16:57 Pushing Outside Your Comfort Zone with Posting Styles 19:17 Saving Ideas and Copy for Future Use 21:38 Engaging with Live Communities for Support 29:57 Aligning Actions with Energy and Manifestations Enroll in The Content Coven HERE: https://www.authenticinfluencemedia.com/the-content-coven Connect with Jess Angelini: Instagram https://www.instagram.com/jess.angelini/ Facebook https://www.facebook.com/jessjacobsensocial LinkedIn https://www.linkedin.com/in/jessicajacobsen/

In this conversation, Jess Angelini shares about the art of letting go in various aspects of business and life. Jess shares her personal experiences and lessons learned from holding onto things for too long. She emphasizes the importance of tuning into your body and trusting your gut when deciding to let go. Jess also discusses the need to align your actions with your long-term vision and the importance of taking intentional action. She encourages listeners to release what no longer serves them and believe that something better is coming. "When you're thinking about letting something go, even if it's like a lot of money or an important team member or somebody like a client who you ‘should’ keep or an offer that's making you a ton of money, it’s important to tune into your true vision.” -Jess Angelini  Timestamps 00:00 - Introduction to the Art of Letting Go 02:24 - Tuning into Your Body and Trusting Your Gut 06:33 - Letting Go vs. Burning Down 09:31 - Manifesting Something New and Better 11:51 - Aligning Actions with Long-Term Vision 14:09 - Releasing What No Longer Serves You 16:01 - Conclusion and Taking Intentional Action Enroll in The Content Coven HERE: https://www.authenticinfluencemedia.com/the-content-coven Connect with Jess Angelini: Instagram https://www.instagram.com/jess.angelini/ Facebook https://www.facebook.com/jessjacobsensocial LinkedIn https://www.linkedin.com/in/jessicajacobsen/

In this episode, Jess talks about the importance of consistent content creation and how it can help grow your business. She emphasizes that quality does not exist without quantity and encourages listeners to put out enough content to gather data and understand what works. Jess also highlights the need for content support and suggests joining a community or working with experts to generate endless content ideas. She advises listeners to listen to their audience and focus on providing value to their ideal clients. Jess shares strategies for content batching and utilizing B-roll footage to create engaging content. She concludes by discussing the benefits of consistent content, such as increased visibility, audience growth, and opportunities for collaboration. “Quality does not exist without quantity. Put out enough content to gather data and understand what works.” -Jess Angelini Timestamps: 00:00 - The Magic of Consistent Content 01:26 - Quality vs Quantity in Content Creation 07:33 - Consistency and Nurturing Audience 11:40 - Generating Endless Content Ideas 18:03 - Content Batching and B-roll Footage 25:24 - The Benefits of Consistent Content Enroll Enroll in The Content Coven HERE: https://www.authenticinfluencemedia.com/the-content-coven Connect with Jess Angelini: Instagram https://www.instagram.com/jess.angelini/ Facebook https://www.facebook.com/jessjacobsensocial LinkedIn https://www.linkedin.com/in/jessicajacobsen/

In this episode, Jess discusses how to incorporate witchy rituals into your business practices. She emphasizes the importance of spiritual connection and explores different ways to infuse intention and magic into everyday tasks. Jess shares tips on using visualization, astrology, and tarot/oracle cards to enhance your business journey. "You already have the power inside of you that you're looking for from some external source." -Jess Angelini Timestamps: 00:00 - Incorporating Witchy Rituals into Business Practices 06:58 - Infusing Intention into Everyday Tasks 09:19 - Aligning Business Decisions with Astrology 16:03 - Using Tarot and Oracle Cards for Business Inspiration 18:13 - Trusting Your Intuition in Your Business Journey The Content Coven is OPEN for enrollment! https://www.authenticinfluencemedia.com/the-content-coven Connect with Jess Angelini: https://www.instagram.com/jess.angelini/ https://www.facebook.com/jessjacobsensocial https://www.linkedin.com/in/jessicajacobsen/

In this episode, Jess challenges the idea of niching down in business and argues for the importance of staying true to your vision. She shares her personal experience of being advised to stick to a specific niche and how it led her to self-abandonment. Jess emphasizes the need to trust your intuition and not blindly follow the advice of others, even if they are more successful. She encourages listeners to be specific about their clients and the results they help them achieve, but also to leave space for their own uniqueness and passions. "Just because someone has the things in life that maybe you want doesn't mean that everything they tell you is something that is going to help you get to where they're at." -Jess Angelini Timestamps: Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507 Connect with Jess Angelini: https://www.instagram.com/jess.angelini/ https://www.facebook.com/jessjacobsensocial https://www.linkedin.com/in/jessicajacobsen/

In this episode, Jess discusses the importance of resting and resetting in the online business world. She reflects on the pressure to constantly hustle and achieve massive success, while also acknowledging the need for balance and self-care. Jess shares her personal experiences with launching her program, The Portal, and the challenges she faced during the process. She emphasizes the importance of taking time to rest, reset, and listen to one's own voice. Jess also hints at her plans for audience growth and the development of lower ticket offers in the future. "Pay attention to the nudges as you rest and you reset." -Jess Angelini Timestamps: Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507 Connect with Jess Angelini: https://www.instagram.com/jess.angelini/ https://www.facebook.com/jessjacobsensocial https://www.linkedin.com/in/jessicajacobsen/

In this episode, Jess Angelini discusses the three biggest mistakes people make with their content during launches. She emphasizes the importance of creating urgency and focusing on one offer at a time. She also highlights the need for energy management and context in content. Additionally, she discusses the lack of strategy and storytelling in content and the importance of being authentic and magnetic. Jess encourages entrepreneurs to step into their CEO energy and work a launch strategy that allows for data analysis and growth. "One of the biggest mistakes I see people making in their launches is that their energy management is not there." -Jess Angelini Timestamps: Join the waitlist for The Portal: https://www.authenticinfluencemedia.com/theportal Connect with Jess Angelini: https://www.instagram.com/jess.angelini/ https://www.facebook.com/jessjacobsensocial https://www.linkedin.com/in/jessicajacobsen/

This episode discusses the importance of focusing on conversion and messaging before prioritizing growth on social media. Jess emphasizes the need to understand and speak to your audience in a way that moves them to action. Jess introduces a three-phase approach to content systems: launch, nurture, and growth. Jess highlights the significance of effectively running a launch campaign and nailing your messaging before focusing on growing your audience. The episode also touches on the importance of being a trendsetter rather than a trend follower and the role of embodiment and CEO alignment in standing out from the crowd. "When you step into that CEO embodiment, you know how to stand out from the crowd." -Jess Angelini Timestamps: The Portal is open for enrollment: https://www.authenticinfluencemedia.com/theportal Connect with Jess Angelini: https://www.instagram.com/jess.angelini/ https://www.facebook.com/jessjacobsensocial https://www.linkedin.com/in/jessicajacobsen/

This episode discusses the importance of the first five days of a launch and how to maximize them. It emphasizes setting the right intentions and goals, regulating the nervous system, and creating a plan in advance. The first five days are crucial for building connection with the audience, putting the offer out there, challenging your potential client's thinking, and sharing case studies and client wins. It is important to speak to the client's unconscious mind and provide content that resonates with them. The conversation also highlights the need to align the launch plan with personal values and to prioritize slow growth and building a strong foundation. Save your seat for the FREE Workshop next week HERE: https://www.authenticinfluencemedia.com/first-5-days-of-your-launch-content "The first five days of your launch are not just important; they're absolutely crucial. It's the foundation of your success." - Jess Angelini Takeaways Enroll in The Portal or book your call to see if it's a fit for you: https://www.authenticinfluencemedia.com/theportal Connect with Jess Angelini: https://www.instagram.com/jess.angelini/ https://www.facebook.com/jessjacobsensocial https://www.linkedin.com/in/jessicajacobsen/

In this conversation, Jess emphasizes the importance of consistency in content creation, especially during busy seasons. She explains that content is the portal through which audience members become paying clients, and it is crucial to stay top of mind with your audience. Jess also discusses the concept of being a 'booty call business owner' and the negative impact it can have on your audience. She highlights the value of attention and intention in content creation and the need to focus on creating core pieces of content. Jess introduces her program, The Portal, which helps entrepreneurs develop a content strategy and stay consistent with their content. "If time is tight, that's actually the perfect time and the most crucial time in your business to double down on your social media and your marketing content." - Jess Angelini Chapters: 00:00: The Importance of Consistency in Content Creation 03:13: Staying Top of Mind with Your Audience 05:03: Avoid Being a 'Booty Call Business Owner' 07:24: The Value of Attention and Intention in Content Creation 09:46: Creating Core Pieces of Content for Efficiency 12:36: The Portal: A Program for Content Strategy and Support Enroll in The Portal or book your call to see if it's a fit for you: Connect with Jess Angelini: https://www.instagram.com/jess.angelini/ https://www.facebook.com/jessjacobsensocial https://www.linkedin.com/in/jessicajacobsen/

This episode discusses the undervaluing of team members in the coaching industry. If you’re investing tens of thousands into coaching & mentorship but think you are entitled to cheap yet incredible done for you work, you are part of the problem. I’m SICK of the coaching industry not valuing their teams & contractors! Part of our duty as leaders and coaches who care about building a better and more equitable world is about knowing how to value what we’re doing. Let's dive in! In this episode, we cover: The Portal is now enrolling! Join HERE: Connect with Jess Angelini: https://www.instagram.com/jess.angelini/https://www.facebook.com/jessjacobsensocialhttps://www.linkedin.com/in/jessicajacobsen/

In this episode, Jess Angelini discusses the problems she sees most online business owners facing in their social media posts. She identifies five key issues: posts not going deep enough, lack of campaigns, unclear ideal client, not embodying the message, and handing off the message too soon. Jess emphasizes the importance of auditing your own social media and developing a strategic approach to attract and convert the most aligned clients. She also introduces her program, The Portal, which focuses on helping business owners develop their message and create effective campaigns. Key Takeaways: Timestamps: Work with me: https://www.authenticinfluencemedia.com/interest-form-feb-2024 Connect with Jess Angelini: https://www.instagram.com/jess.angelini/https://www.facebook.com/jessjacobsensocialhttps://www.linkedin.com/in/jessicajacobsen/