Supercasters
Business & Economics Podcasts
Take your podcast to the next level. Build a show that lasts. Supercasters dives deep into how you can grow your podcast sustainably and build a business out of it. We interview podcasters and industry experts about how to build a thriving business through a strong relationship with listeners. https://premium.supercast.com/ (Become a Supercasters Premium subscriber) to unlock even more great resources: • Extended interviews for every Supercasters episode • Audio recordings of all Supercast blog posts, packed with insights and strategies for building sustainable revenue from your podcast • A private peer networking community for podcasters just like you https://premium.supercast.com/ (Subscribe here for FREE.)
Location:
Canada
Description:
Take your podcast to the next level. Build a show that lasts. Supercasters dives deep into how you can grow your podcast sustainably and build a business out of it. We interview podcasters and industry experts about how to build a thriving business through a strong relationship with listeners. https://premium.supercast.com/ (Become a Supercasters Premium subscriber) to unlock even more great resources: • Extended interviews for every Supercasters episode • Audio recordings of all Supercast blog posts, packed with insights and strategies for building sustainable revenue from your podcast • A private peer networking community for podcasters just like you https://premium.supercast.com/ (Subscribe here for FREE.)
Twitter:
@jsewhoy
Language:
English
Contact:
4157581982
Website:
https://premium.supercast.com/
Email:
hello@supercast.com
Episodes
S3E07 - The Future of Podcasting on YouTube with Samir Chaudry
5/18/2022
Popular YouTubers are switching away from video to podcasting. At the same time, podcasters constantly hear that they should be launching on YouTube. What’s the future of podcasting on the video platform and is it really a great place for your show?
We sit down with veteran YouTuber and creator economy expert Samir Chaudry of The Colin and Samir Show to discuss:
Get a full transcript of this interview at https://www.supercast.com/podcast
Become a Supercasters Premium subscriber to unlock...
Duration:00:15:06
S3E06 - An Easier Way to Find and Manage Host-Read Ad Sponsors with Marty Michael
5/11/2022
Finding advertisers for your show can be a long, hard slog. Wouldn’t it be great if you could offer your ad slots in a store and interested sponsors could add them to their cart in seconds?
That’s the idea behind Gumball, a new host-read ad marketplace. Gumball CEO Marty Michael joins the show to talk about:
Get a full transcript of this interview at https://www.supercast.com/podcast
Become a Supercasters Premium subscriber to unlock even more great podcaster resources:
Subscribe here...
Duration:00:24:10
S3E05 - A Podcaster’s Guide to Growing Your Show on Twitter with Shay Thiyagarajah
5/4/2022
Twitter can be a goldmine for finding podcast listeners and building relationships with them. Twitter’s Shay Thiyagarajah joins us for an insider look at the steps you can take to find your audience on the social platform.
If you’ve been jonesing for a way to get live feedback from listeners during a podcast recording, you’re going to want to hear this! We go deep on Twitter Spaces including how to:
Shay also reveals:
Get a full transcript of this interview at...
Duration:00:29:22
S3E04 - Insider Tips for Building Your Podcast Audience on LinkedIn with Jessi Hempel
4/27/2022
LinkedIn’s Jessi Hempel shares her best tips for using LinkedIn to grow your audience and build connection with listeners.
As the host of Hello Monday and the head of the LinkedIn Podcast Network, Jessi has herself experimented with all that Linkedin has to offer podcasters, and she tells us what she’s found to work best.
We cover:
Get a full transcript of this interview at https://www.supercast.com/podcast
Become a Supercasters Premium subscriber to unlock even more great podcaster...
Duration:00:26:27
S3E03 - Is What You're Creating a Podcast... or Something Bigger? with Gina Bianchini
4/20/2022
The value you create is not in how you deliver your content, says Mighty Networks CEO Gina Bianchini. Your value comes from giving people a reason to pay attention to something they care about, and a way to manifest their identity.
That’s why Gina recommends you stop thinking of what you do as podcasting and start thinking of it as bringing together people who want to find each other.
We cover:
Get a full transcript of this interview at https://www.supercast.com/podcast
Become a...
Duration:00:34:12
S3E02 - The Truest Trend in Podcasting with Nick Hilton
4/13/2022
Podcaster and producer Nick Hilton shares his take on current podcast industry trends and what they mean for those of us in the long tail.
Is the golden age of podcasting over? Warning! Pessimism ahead.
We cover:
Get a full transcript of this interview at https://www.supercast.com/podcast
Become a Supercasters Premium subscriber to unlock even more great podcaster resources:
Subscribe here for FREE.
Duration:00:29:13
S3E01 - The Magic in Podcasting’s Long Tail with Jeff Vidler
4/6/2022
Your podcast isn’t in the Top 100 list? Don’t despair. Podcasting’s long tail is a great place to be. Jeff Vidler, president of podcast research company Signal Hill Insights, shares his data on the listening and spending habits of podcast audiences, and what the numbers mean for you.
We cover:
Get a full transcript of this interview at https://www.supercast.com/podcast
Become a Supercasters Premium subscriber to unlock even more great podcaster resources:
Subscribe here for FREE.
Duration:00:25:05
S2E11 - Becoming a Full-Time Podcaster Thanks to Subscription Revenue with Kyle Cray
12/15/2021
Do you dream of podcasting full-time? Kyle Cray is here to share how he was able to fulfill that dream, recently quitting his job as a software engineer to go all-in on his show.
Kyle walks us through how he and co-host Kim launched their reality TV podcast and quickly grew it, how they packaged and priced their plans, how they keep fans engaged, and why subscription income is hands-down Kyle’s favorite.
Get a full transcript of this interview on our website at...
Duration:00:33:24
S2E10 - How to Price Your Podcast Subscriptions for Maximum Sales with Steven Forth
12/8/2021
How much should you charge for your podcast subscription? Should you have multiple tiers or one? What about annual or lifetime memberships?
Subscription pricing expert Steven Forth reveals everything you need to know to set a podcast price that will have people clicking to subscribe. From understanding the value you deliver, to using market and competitor benchmarks to your advantage, you’ll learn the secrets of buyer psychology and how to put them to work for your show.
Get a full...
Duration:00:33:56
S2E09 - Understanding Your Ideal Loyal Listener with Terri Lomax
12/1/2021
How do you grow from zero to 3 million downloads in 3 years? For Terri Lomax of Cultivating H.E.R. Space, a few key strategies paid off.
Hear how Terri and her co-host identified their ideal loyal listeners, collected their input, and folded that feedback back into the show. You’ll then learn how Terri has used the PHLIP method to land features in high-profile publications and collaborate with high-profile guests to continue their growth trajectory.
Get a full transcript of this interview...
Duration:00:31:10
S2E08 - Building Creative Elements to 1 Million Downloads in 18 Months with Jay Clouse
11/24/2021
Jay Clouse has built the Creative Elements podcast to nearly a million downloads since its launch in March 2020. It now sits at the heart of a mini media empire that also includes newsletters, a blog, and training courses.
How did Jay grow his podcast so quickly? Listen in as he shares a range of backstage tips, from harnessing the power of a good edit to how he landed Seth Godin as his guest for episode 1.
Get a full transcript of this interview on our website at...
Duration:00:33:08
S2E07 - TubeTalk: How to Get Paid Subscribers on Your YouTube, Your Podcast, and Beyond
11/17/2021
We’ve got a special episode for you today, on loan from TubeTalk, a podcast for YouTube creators. The hosts of TubeTalk recently had Saagar Enjeti and Jason Sew Hoy on as guests.
Saagar Enjeti is the co-host of a hit podcast and YouTube show called Breaking Points. Breaking Points launched a subscription program with Supercast this past summer that landed 10,000 paying subscribers in the first 48 hours alone.
Jason Sew Hoy is the CEO of Supercast. In this interview, Saagar and Jason do a...
Duration:00:48:54
S2E06 - Reaching Podcast Success While Staying True to Your Vision with Allison Horrocks
11/10/2021
American Girls is a podcast mashup of pop culture, '90s nostalgia, and social history. It has quickly blown up, attracting a deeply engaged audience of followers and paid subscribers, along with sponsors and a book deal.
Co-host Allison Horrocks shares how American Girls has succeeded by staying true to their vision and audience, the tipping points in their growth, and why following standard podcast wisdom isn't always the right thing to do.
"A lot of folks have advice for you and for the...
Duration:00:28:43
S2E05 - The Podcast Production System That Fuels a Subscription Empire with Angela Brown
11/3/2021
Ask A Housekeeper publishes every single day as a podcast, YouTube show, and blog post. How does host Angela Brown do it? “I like to work smart, not hard,” she says.
For Angela, that means using a documented 172-step system, producing in parallel, and repurposing everything from backdrops to transcriptions.
After more than 1,200 episodes, the show is a well-oiled money-making machine. But more than that, it’s a huge marketing funnel for Angela’s core subscription business: a training...
Duration:00:32:29
S2E04 - How to Extend Your Podcast for Continued Growth & Profit with Juleyka Lantigua
10/27/2021
When is your podcast not just a podcast? When it evolves to survive in today’s 500-lane multimedia world.
Juleyka Lantigua, founder and CEO of LWC Studios, joins us to explain how collaborating with your audience to find new extensions of your show isn’t just smart—it’s crucial to your sustained success.
Become a Supercasters Premium subscriber to unlock even more great podcaster resources:
Subscribe here for FREE.
Duration:00:21:58
S2E03 - The Best Way to Build an Audience Today with Dave Gerhardt
10/20/2021
Master marketer Dave Gerhardt shares details of how he built a thriving community of 3,000+ paying subscribers in less than 2 years.
Starting with a podcast, Dave’s DGMG community now includes an active Facebook group, a content-packed “university,” and an industry job board.
In this rapid-fire conversation with host Jason Sew Hoy, Dave unpacks:
Become a Supercasters Premium subscriber to unlock even more great podcaster resources:
Subscribe here for FREE.
Duration:00:26:27
S2E02 - The Secret Magic Trick of Podcast Growth with Espree Devora
10/13/2021
Quick!—Name 3 ways to grow your podcast audience. I bet you didn’t say finding your purpose, protecting your energy, or taking the marketing pressure off.
But podcast veteran Espree Devora is here to share why those things work.
Along the way, we explore podcast SEO, Twitter hacks, mental versus physical subscription, and so much more. You don’t want to miss this episode.
Espree Devora is the founder and long-time host of two podcasts: WeAreLATech and the Women in Tech show, which was...
Duration:00:29:28
S2E01 - Transform from Content Creator to Content Entrepreneur with Joe Pulizzi
10/6/2021
Author & podcaster Joe Pulizzi (Content Inc.) shares what it takes to turn a great podcast into a great podcast business. From focusing on platforms but diversifying revenue to wrapping your audience in the octopus arms of content love, Joe’s insights and examples point the way to growing and sustaining your podcast income.
Become a Supercasters Premium subscriber to unlock even more great podcaster resources:
Subscribe here for FREE.
Duration:00:31:36
S1E12 - Ologies’ Alie Ward on reaching 50 Million Downloads by treating scientists like rock stars
3/24/2021
In this episode, we have Alie Ward as a guest! Alie is a science journalist and host of Ologies, a smart, fun science podcast filled with bizarre stories and science knowledge from many different fields (or -ologies!).
She is also the Daytime Emmy Award-winning science correspondent for CBS’s "The Henry Ford's Innovation Nation with Mo Rocca,” and host of “Did I Mention Invention?” on the CW.
Reaching 50 million downloads on Ologies, we reached out to talk about:
Enjoy!
Timestamps
Join...
Duration:00:28:07
S1E11 - Jack Rhysider of Darknet Diaries: Growing a High-Quality Podcast to $15,000 a Month in Memberships
2/23/2021
In this episode we'll hear from Jack Rhysider, the creator behind Darknet Diaries, an award-winning podcast with over 15 million downloads last year. With loyal listeners paying up to $15,000 a month in paid memberships, this podcast focuses on true stories from the dark side of the Internet: on hackers, breaches, shadow government activity, hacktivism, cybercrime, and all the things that dwell on the hidden parts of the network.
Main Points:
Enjoy!
Join us in the FREE Supercast premium...
Duration:00:38:20