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The MAKE IT Podcast

Media & Entertainment Podcasts

The MAKE IT podcast salutes the Indie Film Creative. Join us weekly for candid conversations with seasoned pros, offering advice, knowledge, and industry insights to fast-track the journey for aspiring film professionals. Discover inspiration and guidance tailored for your cinematic path. Enjoy the journey? Dive deeper at www.themakeitpodcast.com and follow us on Instagram and X @_makeitpodcast.

Location:

United States

Description:

The MAKE IT podcast salutes the Indie Film Creative. Join us weekly for candid conversations with seasoned pros, offering advice, knowledge, and industry insights to fast-track the journey for aspiring film professionals. Discover inspiration and guidance tailored for your cinematic path. Enjoy the journey? Dive deeper at www.themakeitpodcast.com and follow us on Instagram and X @_makeitpodcast.

Language:

English


Episodes
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375 - Reviewing ‘Monkey Man’, Representation in Film, Content Overload, Influencer Personas, Mike Tyson’s Fight with Jake Paul, and Historic Breakout Roles | Indie Talk

5/3/2024
Hello, Hello! In this episode of The MAKE IT Podcast, Chris and Nick discuss the current state of film, television, and streaming content. They delve into topics around content overload, authenticity, influencer personas, and actors' early roles. The hosts also play a trivia game, guessing actors' first feature films and providing film recommendations. We also talk about: Enjoy! Housekeeping: The show Chris called the 3 Body Project is actually titled, 3 Body Problem. Guy Ritchie’s new series is called The Gentleman, and the YouTuber Chris can’t remember is Mrwhosetheboss. Finally, Mike Tyson is fighting Jake Paul (not Logan). Indie Artist Spotlight Since their inception, California-based duo PRXZM (pronounced “prism”) has been enthralling global audiences with their distinct fusion of '80s-infused synth-pop. Emma and Nick have consistently transformed their craft, blending mesmerizing vocal performances with ethereal synths across four EPs and an upcoming album. “In A Way” paints a sparkly, ethereal dreamscape that almost hypnotizes you out of feeling the emotions the lyrics invoke, is an ode to a healthy breakup, or a healthy end to something that never was, or never could be. Artist: PRXZM Track: In A Way https://prxzm.com/ https://www.instagram.com/prxzmusic/ https://tiktok.com/@prxzm_ Support our work - every subscriber, rating, and review matters! #MAKEIT Bonsai: https://beacons.ai/themakeitpodcast Listen: https://link.chtbl.com/makeit - https://link.chtbl.com/makeitonspotify Watch: https://link.chtbl.com/makeitonyoutube?at=1406156285 Indie Insights: www.bonsai.film/subscribe YouTube: https://link.chtbl.com/makeitonyoutube?at=1406156285

Duration:01:27:04

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374 - Micah Simms, Cinematographer - The Art of Visual Storytelling, Secrets from a Film and Commercial Shoot Pro, Crafting Shots from Concept to Screen, and Mapping Shots to the Director's Vision

4/23/2024
Hello, Hello! In this episode, we have a conversation with Cinematographer Micah Simms. Chris interviews Micah about his career journey and experiences working in commercials and films. They discuss Micah's passion for the craft of Cinematography and his collaborative work with Directors like Motke Dapp. We also talk about: - Techniques for lighting and shooting scenes effectively - Challenges of the film industry and finding work-life balance - Maintaining integrity through difficult content decisions - Advice for aspiring cinematographers starting out Enjoy! Indie Artist Spotlight Morning Silk is a New York-based alternative indie rock/pop recording project led by Frank Corr. Signature drums, synth sounds, and a wall of screaming guitars can be recognized as Morning Silk's production style. So Fun is a made-up story written in Italy about a time-traveling being from the 1700s who follows someone he found outside in his estate's garden into a portal and is transported into a dance club in the future. Artist: Morning Silk Track: So Fun (Remix) https://www.instagram.com/morning_silk/ https://www.tiktok.com/@morningsilk Support our work - every subscriber, rating, and review matters! #MAKEIT Bonsai: https://beacons.ai/themakeitpodcast Listen: https://link.chtbl.com/makeit - https://link.chtbl.com/makeitonspotify Watch: https://link.chtbl.com/makeitonyoutube?at=1406156285 Indie Insights: www.bonsai.film/subscribe YouTube: https://link.chtbl.com/makeitonyoutube?at=1406156285

Duration:01:57:21

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373 - Filmmakers Dexter Strong Buell & Derek Mindler on Speaking Truth in an Attention-Seeking Culture, Untangling Cult Cinema Cash Cows, A New Kind of Film School, Indie Ingenuity, and Their Short Film The South Shore | Indie Talk Takeover

4/12/2024
Hello, Hello! In this episode, Chris and Nick talk with filmmakers Dexter Strong Buell and Derek Mindler about their experiences in the indie film space, including Dexter's recent short film "The South Shore" and Derek's work as a cinematographer. They also discuss challenges in filmmaking and education, using new technology like 360 videos for location scouting, and an upcoming film school in New York City focused on below-the-line skills. We also talk about: - The differences between working on indie film sets versus studio sets - Finding success through creative solutions in the indie film world - Bridging the gap between film education and the current film industry - A student-made feature film that was widely distributed on Amazon Prime after starting as a high school short - The cultural impact of low-budget films that are financially successful but not necessarily well-received critically Enjoy! Indie Artist Spotlight Artist: Steve Lewis Track: Get You Recording artist Steve Lewis is a writer and performer who can take a listener to a special place, one where the music transports you and time slips away. While straddling the line between riff rock and melodic lyricism, his material evokes stylists like Kurt Vile and Mac DeMarco while luxuriating in steady grooves and high energy. “Get You” is a high-energy rock tune with a celebratory and conversational lyric about the excitement and optimism of finding a new love. https://www.stevelewismusic.com/ https://www.instagram.com/stevelewismusic/ https://www.tiktok.com/@stevelewismusic MAKE IT x Cotton Bureau: https://cottonbureau.com/people/the-make-it-podcast Bonsai Shop: https://www.bonsai.film/shop Newsletter: https://beacons.ai/themakeitpodcast Listen: https://link.chtbl.com/makeit - https://link.chtbl.com/makeitonspotify Watch: https://link.chtbl.com/makeitonyoutube?at=1406156285

Duration:01:48:05

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372 - Jason Padgitt, Executive Director of the Nashville Film Festival - Inside the World of Film Festival Programming, The Power of Music Docs, What Festival Selections Reveal about a Film, and Balancing Art, Industry and Integrity

4/2/2024
Hello, Hello! In this episode, Chris has a conversation with Jason Padgitt, Executive Director of the Nashville Film Festival. They discuss Jason's role and responsibilities at NaFF, the film selection process, balancing industry and artistic interests, and the future of AI in filmmaking. Enjoy this insightful conversation about the inner workings of a major independent film festival. We also talk about: - Importance of music and music-based films to NaFF - Balancing industry influence with artistic integrity in programming - Role of technical quality versus storytelling in film selections - Managing filmmaker expectations for a music-focused regional festival - Trends in annual programming "points of view" - Role of opening credits in assessing a film - Potential for new "Best AI Film" categories in the future Enjoy! Indie Artist Spotlight Artist: The Familiar Track: Starry Eyes Above the Arctic Circle during Norway’s season of darkness, a chance encounter between an American and a Norwegian spawned a transatlantic musical partnership called The Familiar. The duo of native New Yorker Ruth Mirsky and Tromsø-born producer Mads Martinsen is the northern lights meeting the skyscrapers of New York. "Starry Eyes" tells the story of a woman that knows the odds are stacked against her, but remains optimistic that if she follows her best instincts, satisfaction will arrive. A pebble starts a landslide right? https://www.instagram.com/thefamiliarmusic/ https://www.tiktok.com/@thefamiliarmusic

Duration:01:50:55

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371 - Angus Benfield - Actor, Director, and Producer | The Story Behind “The Keeper,” Independent Filmmaking on a Budget, Tips for Avoiding Burnout, AI Tools, and Following Your Passion into a Career

3/22/2024
Hello, Hello! In this episode, Chris and Nick talk with Angus Benfield about his career as an Actor, Producer, Writer and Director and his upcoming film "The Keeper" which tackles the important issue of veteran suicide. They discuss Angus' process for bringing real stories to the screen, finding financing for independent films, and keeping creative energy as a filmmaker. Chris and Nick also have a thoughtful conversation with Angus about the role of artificial intelligence in the film industry and whether it could replace human storytelling. We also talk about: Enjoy! Indie Artist Spotlight - Mom Rock Featured Track: Bullseye Originally formed at Berklee, this Nashville-based Power-pop trio is tearing up the indie scene with a sound that evokes iconic 90’s rock bands like Weezer and Cake. Since their 2017 debut, they’ve racked up millions of streams, rocked packed houses, and cut catchy anthems that landed them a feature in Rolling Stone Magazine. The song is about everyone having a soft underbelly – insecurities, anxieties, shortcomings. Being an artist and putting art into the world is one of the most vulnerable undertakings there is, and we wanted to examine that vulnerability in a fun, campy way. https://www.instagram.com/momrockofficial/ https://www.tiktok.com/@momrocktiktok https://twitter.com/MomRockOfficial

Duration:01:35:51

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370 - Launching Films in the Digital Age, New Models for Connecting Creators and Audiences, Navigating the Legal Landscape of Entertainment, and Optimizing the Film Industry | Daril Fannin & Austin Worrell - Founders, Kino Studios

3/12/2024
Hello, Hello! In this episode, Chris and Nick talk with Daril Fannin and Austin Worrell from Kino Studios. They discuss challenges in the film industry and opportunities for new models to empower creators through technology. Daril and Austin share their experiences and explain their mission to build efficient tools through Kino Studios to help filmmakers launch globally and connect with audiences. We also talk about: - The meaning of "making it" in the film industry and how technology can empower creators - Challenges in the current entertainment system, including unfair contracts and lack of transparency - The mission and features of Kino Studios' digital premiere app to help filmmakers launch globally - Inefficiencies in film marketing and distribution that new models could improve - The potential for education and training programs to develop emerging storytellers Enjoy! Indie Artist Spotlight niko! niko! Is the moniker of Colombian-American musician and songwriter Nick Maxwell, a gifted young bedroom producer cooking up some really cool Alternative R&B. He has garnered over 400,000 streams and was featured on Apple Music’s Editorial Playlist, “Brown Sugar." Taking inspiration from Childish Gambino’s “Redbone", niko! taps into a sultry and raw side of R&B that’s filled with lo-fi synths and off-beat drums, which help deliver an experimental indie aesthetic. As the second single off of his upcoming project, ‘Love Fi’, this track specifically deals with themes of desire, doubt, and the way a person makes another feel. niko! on social media https://www.instagram.com/niko.wav/ https://www.facebook.com/niko.artist.music

Duration:01:34:23

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369 - Balancing Art and Commerce in Independent Film, Using Art for Activism and Social Change | Actor, Writer & Producer Jordan Charles

3/4/2024
Hello, Hello! In this episode, Chris and Nick talk with Actor, Writer, and Producer Jordan Charles about his film project "Brothers in Arms," which explores themes of family, redemption, and the impact of war through two brothers separated at a young age. Jordan shares how his own family history influenced the film and informed his perspective as an artist. Chris and Nick provide insights into navigating the creative and business sides of independent filmmaking, as well as using art as a platform for activism. We also talk about: - Podcasting, filmmaking, and communication - Creativity, hobbies, and sharing interests - Activism, art, and environmentalism - Filmmaking and the importance of understanding both creative and business sides - Independent vs. studio films' emotional impact Enjoy! Indie Artist Spotlight Helen Kebede Helen is an independent Pop and R&B artist from the DMV, like my co-host Nick and Producer Joe. She has been writing songs for over a decade and gained notable recognition when her track "Bitter Bitch" was featured in the Netflix movie 'Do Revenge.' A broad spectrum of artists, from Michael Jackson to Britney Spears and ABBA, influenced Helen's music. Helen aims to provide an escape for listeners, crafting songs that resonate with their emotions and experiences. She's deeply involved in the creative process of songwriting and producing and making music videos, showcasing her multifaceted talent. Helen's journey reflects a passionate commitment to her artistry, combining nostalgic elements with a contemporary twist to create a unique sound that stands out in today's music scene. Follow Her Socials: https://helenmusic.info/ https://www.instagram.com/helenkebede/ https://www.tiktok.com/@helenmusiicc *How you can continue to enjoy MAKE IT content:* Subscribe to the MAKE IT YouTube channel. Subscribe to the MAKE IT Podcast wherever you listen to podcasts. Subscribe to our newsletter at https://www.bonsai.film/subscribe. The MAKE IT podcast amplifies the voice of the filmmaker by exploring the filmmaking journeys of actors, writers, directors, producers, and a host of other creatives from across the film industry.

Duration:01:28:05

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368 - Indie Talk Takeover | Why Film Festivals Still Reign Supreme for Filmmakers, Staying Motivated, and Ranking the Best Films of Awards-Season | Host and Founder of Film Wax Radio - Adam Schartoff

2/20/2024
Hello, Hello! In this episode, Chris and Nick talk with Adam Schartoff, the host of the long-running podcast Film Wax Radio. They discuss Adam's experience maintaining a podcast for over 790 episodes and the challenges of keeping enthusiasm and motivation over many years. They also debate strategies for film festival juries and screeners, the importance of festivals for filmmakers, and whether certain mainstream films deserve criticism. We also talked about: - Adam's experience reviewing films for online publications and conducting interviews for the Tribeca Film website - Favorite film critics like Peter Travers and Roger Ebert and their different reviewing styles - The movie recommendation platform Letterboxd and film review aggregator Metacritic - Netflix's challenges in promoting diverse and award-worthy films to audiences - Films mentioned like Maestro, Killers of the Flower Moon, The Zone of Interest, and American Fiction - Visiting the Auschwitz concentration camp and the impact it left - The controversial Sundance film "Jihad Rehab" - Adam's potential for future film projects drawing from personal experiences Enjoy! *How you can continue to enjoy MAKE IT content:* Subscribe to the MAKE IT YouTube channel. Subscribe to the MAKE IT Podcast wherever you listen to podcasts. Subscribe to our newsletter at https://www.bonsai.film/subscribe. The MAKE IT podcast amplifies the voice of the filmmaker by exploring the filmmaking journeys of actors, writers, directors, producers, and a host of other creatives from across the film industry.

Duration:01:34:04

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367 - Indie Talk Takeover | Preserving Culture Through Documentary Filmmaking, Nonprofits, and Education | Filmmakers Nicholas Mihm & Rostam Zafari

2/9/2024
Hello, Hello! In this episode, we are joined by filmmaking partners Nicholas Mihm and Rostam Zafari. They discuss their filmmaking partnership, their new documentary 'Bubjan,' their nonprofit work promoting Iranian culture, and future projects exploring physician burnout through animation and entrepreneurship through documentary storytelling. We also talk about: Things We Should Know Enjoy! *How you can continue to enjoy MAKE IT content:* Subscribe to the MAKE IT YouTube channel. Subscribe to the MAKE IT Podcast wherever you listen to podcasts. Subscribe to our newsletter at https://www.bonsai.film/subscribe. The MAKE IT podcast amplifies the voice of the filmmaker by exploring the filmmaking journeys of actors, writers, directors, producers, and a host of other creatives from across the film industry.

Duration:01:28:21

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366 - Indie Talk Takeover | Developing a Characters Authenticity, Backstory, and Truth to Roles | Acting Teacher & DigiFest Founder Diane Strand

1/30/2024
**Warning: Early in this episode, Chris says that Charlton Heston was not in a lead role in the iconic film Ben-Hur. This is obviously insane and a short-term hallucination because Ben-Hur is one of Charlton's most iconic roles.** Apologies! Hello, Hello! In this episode, Chris and Nick speak with Acting Teacher and Co-Founder of JDS Actors Studio, Diane Strand. Diane shares her extensive background working in the entertainment industry, where she has taken on many roles including actor, author, speaker, and nonprofit founder. She discusses her philosophy of bringing authenticity to acting through thoroughly developing characters and understanding their motivations. Diane also provides details about her annual DigiFest event, a multi-day film festival and workshop that brings together emerging creators with top industry professionals. We also talk about… and Things We Should Know Enjoy! *How you can continue to enjoy MAKE IT content:* Subscribe to the MAKE IT YouTube channel. Subscribe to the MAKE IT Podcast wherever you listen to podcasts. Subscribe to our newsletter at https://www.bonsai.film/subscribe. The MAKE IT podcast amplifies the voice of the filmmaker by exploring the filmmaking journeys of actors, writers, directors, producers, and a host of other creatives from across the film industry.

Duration:01:12:27

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365 - Indie Talk Takeover | Reinventing the Movie Business with Blockchain: The Future of Independent Film Financing, DAO’s and Smart Contracts | Chris J. Davis - Former WordPress Maverick & Film.io Co-Founder & CTO

1/22/2024
Hello, Hello! A few corrections from episode 364: www.themakeitpodcast.com In this episode, Chris and Nick discuss blockchain technology and its potential applications in the film industry with Chris J. Davis, Co-Founder and CTO of Film.io. We also talk about… Things We Should Know Enjoy! *How you can continue to enjoy MAKE IT content:* Subscribe to the MAKE IT YouTube channel. Subscribe to the MAKE IT Podcast wherever you listen to podcasts. Subscribe to our newsletter at https://www.bonsai.film/subscribe. The MAKE IT podcast amplifies the voice of the filmmaker by exploring the filmmaking journeys of actors, writers, directors, producers, and a host of other creatives from across the film industry.

Duration:00:58:25

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364 - We Survived 2023! A Year In Review - Our Favorite Films, Conversations, and Episodes (And a Look Ahead to 2024) | Indie Talk

1/5/2024
Hello, Hello! In this episode of The Make It Podcast Chris & Nick recapped 2023 and looked ahead to 2024. They reflected on their favorite films of the year, including BlackBerry and American Symphony, and the best guests of the year including Linda Nelson (and more). They also analyzed the implications of the New York Times lawsuit against OpenAI for copyright infringement and how it could change the industry. They also... Enjoy! *How you can continue to enjoy MAKE IT content:* Subscribe to the MAKE IT YouTube channel. Subscribe to the MAKE IT Podcast wherever you listen to podcasts. Subscribe to our newsletter at https://www.bonsai.film/subscribe. The MAKE IT podcast amplifies the voice of the filmmaker by exploring the filmmaking journeys of actors, writers, directors, producers, and a host of other creatives from across the film industry.

Duration:01:40:21

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Happy New Year - Full Episode Drops Friday

1/4/2024
Hello, Hello! Happy Holidays and Happy New Year! Chris provides a short update on episodes and content for this month and a hint at 2024. How you can continue to enjoy MAKE IT content: Subscribe to the MAKE IT YouTube channel. Subscribe to the MAKE IT Podcast wherever you listen to podcasts. Subscribe to our newsletter at https://www.bonsai.film/subscribe. The MAKE IT podcast amplifies the voice of the filmmaker by exploring the filmmaking journeys of actors, writers, directors, producers, and a host of other creatives from across the film industry. We provide a platform for filmmakers to provide advice, lessons learned, personal reflections, and insights through our _Filmmaker Conversations_, _Mistakes in the Making_, _Industry Insights_, _Indie Talks_, and _Film Investment Series_ playlists. We are the go-to film podcast for independent creatives! #film #interview #podcast

Duration:00:01:35

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363 - An Unlikely Journey to the Top of the Film Festival World | Brian Owens, CIFF Artistic Director

12/22/2023
Hello, Hello! In this episode of the MAKE IT Podcast we are joined by Brian Owens, Artistic Director Calgary International Film Festival. He provides his film festival tips, advice, and insights on the MAKE IT podcast. Brian has been at the helm of some of North America's top film festivals, helping launch countless careers along the way. In this interview, Brian shares stories from his unlikely path from small town kid to festival kingpin, offering invaluable advice to aspiring programmers and filmmakers. He also pulls back the curtain on what it takes to run major festivals while maintaining a passion for cinema, treating listeners to insightful perspectives on curation and what makes certain films resonate. *Originally released September 13, 2022* Follow Brian https://www.linkedin.com/in/brian-owens-06648577 Calgary International Film Festival https://www.ciffcalgary.ca/ Questions answered in this conversation: *How you can continue to enjoy MAKE IT content:* Subscribe to the MAKE IT YouTube channel. Subscribe to the MAKE IT Podcast wherever you listen to podcasts. Subscribe to our newsletter at https://www.bonsai.film/subscribe. The MAKE IT podcast amplifies the voice of the filmmaker by exploring the filmmaking journeys of actors, writers, directors, producers, and a host of other creatives from across the film industry.

Duration:01:20:12

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362 - Navigating Strikes and Incentives and Getting Films Made in New Orleans with Full Armor Films' Frank Monteleone | Indie Talk

12/5/2023
Hello, Hello! In this episode of the Make It Podcast, independent filmmaker Frank Monteleone joins Chris and Nick to talk about his company, Full Armor Films, his career, and the film industry in New Orleans and beyond. We also talk about: - Frank discusses starting Full Armor Films in New Orleans and how the city's film tax incentives have helped grow the local industry. - The group talks about acting techniques, pitching projects to studios vs. independently, and how recent strikes have impacted the business. - Frank shares his experience getting an exception during the WGA strike to continue production. - Acting exercises like being assigned random characters at parties are discussed as ways to improve skills. - And a brand new Things You Should Know — inspired by Frank! Enjoy! How you can continue to enjoy MAKE IT content: Subscribe to the MAKE IT YouTube channel. Subscribe to the MAKE IT Podcast wherever you listen to podcasts. Subscribe to our newsletter at https://www.bonsai.film/subscribe.

Duration:01:36:23

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361 - The Billion Dollar Tax Loophole: How Studios Legally Pay Zero, Pivoting Your Art to Find Success Later in Life, and The Financial Impact of WGA and SAG-AFTRA Strikes | Indie Talk

11/21/2023
Hello, Hello! In this edition of the MAKE IT Podcast, Chris and Nick discuss artist Jelly Roll's inspirational acceptance speech for Best New Artist at the CMA Awards. They contemplate the ability to pivot genres throughout a career, using Darius Rucker's transition from rock to country, the SAG Strike is over (right?), Coyote Vs. Acme drama, and an all-new Things We Should Know and Culture Check. We also talk about: Enjoy! How you can continue to enjoy MAKE IT content: Subscribe to the MAKE IT YouTube channel. Subscribe to the MAKE IT Podcast wherever you listen to podcasts. Subscribe to our newsletter at https://www.bonsai.film/subscribe. How you can continue to enjoy MAKE IT content: Subscribe to the MAKE IT YouTube channel. Subscribe to the MAKE IT Podcast wherever you listen to podcasts. Subscribe to our newsletter at https://www.bonsai.film/subscribe.

Duration:01:12:16

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360 - Five Night's Box Office Success, Manipulating Criticism and Can Indies Replicate Taylor Swift's AMC Deal? | Indie Talk

11/10/2023
Hello, Hello! This week on The Make It Podcast, Chris and Nick discuss the success of Five Nights at Freddy's and how it was able to capitalize on existing IP in a way that worked. They also analyze Taylor Swift's deal with AMC to distribute her concert film and whether others can replicate her success. Nick provides a culture check on a controversy involving the head of HBO being caught creating fake X (formerly Twitter) accounts to troll critics of its content. We also talk about: Enjoy! How you can continue to enjoy MAKE IT content: Subscribe to the MAKE IT YouTube channel. Subscribe to the MAKE IT Podcast wherever you listen to podcasts. Subscribe to our newsletter at https://www.bonsai.film/subscribe.

Duration:01:02:55

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359 - Director Roxana Baldovin - The Power of Hustle: Cold-Pitching Your Way from Music Videos to Feature Filmmaker | Indie Talk

10/31/2023
Hello, Hello! In this edition of Indie Talk, Chris is joined by Director Roxana Baldovin. She discusses her career journey from growing up with an immigrant background in Brooklyn to directing music videos for major artists. Roxana also shares insights on navigating the unpredictable music video industry, building her skills as a director, and her transition into narrative filmmaking. We also talk about: Enjoy! How you can continue to enjoy MAKE IT content: Subscribe to the MAKE IT YouTube channel. Subscribe to the MAKE IT Podcast wherever you listen to podcasts. Subscribe to our newsletter at https://www.bonsai.film/subscribe.

Duration:01:25:08

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358 - Bias vs. Impartiality: Selection Debates at Independent Film Festivals | Indie Talk

10/20/2023
Hello, Hello! In this edition of Indie Talk, Chris and Nick discuss their experiences at the recent Nashville Film Festival and fielding more feedback from filmmakers than in previous years. They debate filmmakers' perspectives on wanting unbiased consideration from festivals versus wanting special treatment if not accepted. Chris aims to be a voice for independent filmmakers in their community to provide constructive feedback to festival organizers. Topics Include: Things We Should Know Enjoy! How you can continue to enjoy MAKE IT content: Subscribe to the MAKE IT YouTube channel. Subscribe to the MAKE IT Podcast wherever you listen to podcasts. Subscribe to our newsletter at https://www.bonsai.film/subscribe.

Duration:01:25:44

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357 - Effectively Exploit Your Film by Leveraging Influencer Marketing Feat. President of QYOU Media, Inc. Glenn Ginsburg | Indie Talk

10/10/2023
Hello, Hello! In this edition of Indie Talk, we have a conversation with the President of QYOU Media, Inc., Glenn Ginsburg. Glenn provided valuable insights into influencer marketing strategies for major studios and independent films. He outlined how his company executes large-scale social media campaigns for studios using top creators to drive awareness and engagement. The conversation offered filmmakers valuable tips for crafting grassroots marketing approaches and understanding how major studios optimize influencer campaigns at massive scales. Topics Include: Enjoy! How you can continue to enjoy MAKE IT content: Subscribe to the MAKE IT YouTube channel. Subscribe to the MAKE IT Podcast wherever you listen to podcasts. Subscribe to our newsletter at https://www.bonsai.film/subscribe. More About Glenn GLENN GINSBURG is the President of QYOU Media, Inc., an award-winning media and marketing agency whose client portfolio includes Universal Pictures, 20th Century Fox, Sony Pictures, DreamWorks, Warner Brothers, and other leading entertainment companies, as well as Activision, Hyundai, Nerf, MGA and more. Under Ginsburg's leadership, QYOU Media has also become the foremost authority on brand engagement on the popular short-form entertainment platform TikTok. Ginsburg joined QYOU as an SVP in 2015 and has grown the company to over 40. ‍ Ginsburg's oversight includes QYOU's Influencer and brand partnerships, content development, and social channel management. In addition, he supervises building new partnerships with clients, leading Influencers, talent managers, and agencies. ‍ Before joining QYOU, Ginsburg worked with top-tier brands such as Disney, Marvel, and Universal, among others, to help them harness the power of social media stars and develop leading Influencer marketing campaigns that generate buzz online. Previously with Alloy Media + Marketing, he helped structure, implement, and execute Alloy Digital's YouTube go-to-market sales strategy. He worked across cross-functional teams, including sales, integrated marketing, planning, pricing, ad operations, social media, PR, research, and talent. ‍ Ginsburg's extensive background in digital, social, and convergence media and branded entertainment also includes MTV Networks, where, as a VP for several years, he initiated, structured, and developed Comedy Central's Interactive Sales business. His career also includes work with prestigious entertainment brands like Walt Disney, USA Networks, and Marvel Entertainment. ‍ A dedicated "girl dad," Ginsburg recently joined his daughter for a Taylor Swift concert and takes pride in rooting her on at tennis matches. He earned his bachelor's degree from Boston University and resides in Los Angeles.

Duration:01:11:34