The Majestic SEO Podcast
Technology Podcasts
The Majestic SEO Podcast is a monthly panel of SEO experts, debating today’s burning SEO-related issues, hosted by David Bain. David also interviews SEO experts on a one-on-one basis as part of the series. Previous topics include: - What are the best approaches to SEO in 2023? - What are the new and old approaches to link building? - What are the best approaches to Social Media Marketing in 2023? - What are the best approaches to Analytics in 2023? - What are the different perspectives between working for an Agency vs In-House? - SEO for large enterprise sites vs SEO for small businesses - How do you manage teams remotely or how do you want to be managed remotely? - How should SEOs leverage Google Search Console and Bing Webmaster Tools? - What stops a site from getting indexed and what steps can you take to speed up the process? - What are some of the most common rookie SEO mistakes and how can you avoid them? - SEO for eCommerce, SEO for Wordpress, SEO Strategy, Audience Intent, Site Performance & Google's Knowledge Graph. Previous guests include: Jenny Halasz, Bill Hunt Senior, Tom Pool, Hannah Thorpe, Frank Watson, Helen Pollitt, Alina Ghost, Shari Thurow, David Mackenzie-Kong, Ned Poulter, Annie Cushing, Jim Sterne, Jill Quick, Sara Clifton, Susan Hallam MBE, Topher Kohan, Viola Eva, Ruth Everett, Judith Lewis, Mike King, Iman Hamdan, Gareth Hoyle, Aleyda Solis, Jo Juliana Turnbull, Fabrice Canel, David Iwanow, Kristine Schachinger, Rasmus Sørensen, Patrick Hathaway, Romain Damery, Dom Hodgson, Laura Hogan, Laurent Bourelly, Rebekah Dunne, Miradna Miller, Shaun Hill, Maria Amelie White, Anna Corbett, Kevin Indig, Imogen Davies, Natalie Mott, Gerry White, Max Brockbank, Amel Mehenaoui, Kevin Gibbons, Gus Pelogia, Antonella Villani, Emma Russell, Kristina Azarenko, Chris Dunn, Dan Taylor, Paige Hobart, Jason Barnard, Keith Devon, Mindy Weinstein, Jono Alderson, Lukasz Zelezny, Pam Aungst Cronin & Jon Henshaw.
Location:
United Kingdom
Genres:
Technology Podcasts
Description:
The Majestic SEO Podcast is a monthly panel of SEO experts, debating today’s burning SEO-related issues, hosted by David Bain. David also interviews SEO experts on a one-on-one basis as part of the series. Previous topics include: - What are the best approaches to SEO in 2023? - What are the new and old approaches to link building? - What are the best approaches to Social Media Marketing in 2023? - What are the best approaches to Analytics in 2023? - What are the different perspectives between working for an Agency vs In-House? - SEO for large enterprise sites vs SEO for small businesses - How do you manage teams remotely or how do you want to be managed remotely? - How should SEOs leverage Google Search Console and Bing Webmaster Tools? - What stops a site from getting indexed and what steps can you take to speed up the process? - What are some of the most common rookie SEO mistakes and how can you avoid them? - SEO for eCommerce, SEO for Wordpress, SEO Strategy, Audience Intent, Site Performance & Google's Knowledge Graph. Previous guests include: Jenny Halasz, Bill Hunt Senior, Tom Pool, Hannah Thorpe, Frank Watson, Helen Pollitt, Alina Ghost, Shari Thurow, David Mackenzie-Kong, Ned Poulter, Annie Cushing, Jim Sterne, Jill Quick, Sara Clifton, Susan Hallam MBE, Topher Kohan, Viola Eva, Ruth Everett, Judith Lewis, Mike King, Iman Hamdan, Gareth Hoyle, Aleyda Solis, Jo Juliana Turnbull, Fabrice Canel, David Iwanow, Kristine Schachinger, Rasmus Sørensen, Patrick Hathaway, Romain Damery, Dom Hodgson, Laura Hogan, Laurent Bourelly, Rebekah Dunne, Miradna Miller, Shaun Hill, Maria Amelie White, Anna Corbett, Kevin Indig, Imogen Davies, Natalie Mott, Gerry White, Max Brockbank, Amel Mehenaoui, Kevin Gibbons, Gus Pelogia, Antonella Villani, Emma Russell, Kristina Azarenko, Chris Dunn, Dan Taylor, Paige Hobart, Jason Barnard, Keith Devon, Mindy Weinstein, Jono Alderson, Lukasz Zelezny, Pam Aungst Cronin & Jon Henshaw.
Twitter:
@Majestic
Language:
English
Episodes
PR link building vs ‘conventional’ link building
5/1/2024
Joining David Bain to discuss the merits of PR link building vs ‘conventional’ link building are Alexandra Tachalova from Digital Olympus, Amit Raj from The Links Guy, Eva Cheng from Evolved Search and Nick Rubright from Ranko Media.
Duration:00:45:49
How Does Web Accessibility Impact SEO?
4/3/2024
What are the most important aspects of web accessibility in 2024 and how should this impact your SEO strategy?
In this edition of the Majestic SEO Panel, Billie Geena, Damien Robert, Heba Said and Heike Knip join David Bain to discuss how web accessibility impacts SEO.
Duration:00:46:51
What Should SEOs Know About Analytics?
3/6/2024
In this episode we cover the key aspects of analytics that SEOs should know about, but don’t necessarily know about. Also, how has analytics changed and what are the key metrics to be benchmarking performance against nowadays.
Joining host David Bain to talk all things analytics are Andy Crestodina, Dana DiTomaso, Gemma Fontané, and Sébastien Monnier.
Duration:00:47:35
The State of AI and SEO
2/7/2024
In “The State of AI in SEO,” we delve deep into the evolving landscape where cutting-edge technology meets digital strategy. From the latest AI-driven algorithms shaping search results to the game-changing impact on content creation, we’ll unravel the secrets of staying ahead in the ever-transforming world of SEO.
David Bain is joined by Annika Haataja, Tejaswi Naidu, Garrett Sussman and Pam Aungst Cronin to discuss the past, present and future of AI in SEO.
Duration:00:48:11
How to Set an SEO Strategy for 2024
1/3/2024
How do you plan your SEO strategy for the coming year? Is it best to plan your SEO activities for a whole year or is it more effective to break down your overarching plan into smaller chunks?
David Bain is joined by Katherine Nwanorue, Gianluca Fiorelli, Kevin Indig and Gemma Fontané to discover how they pull together an SEO strategy and how they suggest you do too.
Duration:00:50:11
SEOin2024 – Book Release Preview
12/6/2023
Each year we ask the world’s leading SEOs to share their number one actionable tip for the upcoming year. This makes our SEOin2024 guide a great way to learn from the best in the business and to help you stay one-step ahead of your competitors as we head into a new year.
For this special episode of the Majestic SEO Panel Show our host David Bain is joined by Myriam Jessier, Petra Kis-Herczegh, Sarah McDowell and Marco Giordano to preview the SEOin2024 book.
Duration:00:49:18
How does AI impact EEAT?
11/1/2023
How should you use AI to generate content while at the same time retaining the principles in EEAT? With Adelina Bordea, Edward Ziubrzynski, Ian Helms and Kavi Kardos. Hosted by David Bain.
Duration:00:48:19
How Neurodivergent thinking can supercharge your SEO - with Heike Knip
10/11/2023
David and Heike discuss how neurodivergent thinking can supercharge your SEO.
Talking points include:
- What is Neurodivergent thinking?
- Is this from the perspective of someone who is neurodivergent or who is managing someone who is Neurodivergent?
- How should someone who is Neurodivergent grow their SEO career?
- Does an SEO team leader who is managing someone who is neurodivergent need to be aware of anything in particular?
Duration:00:16:23
Tracking and Attribution Challenges for SEO
10/4/2023
What are the current tracking and attribution challenges that SEOs are facing and how should you deal with these challenges?
Joining host David Bain are Irina Serdyukovskaya, Navah Hopkins, and Brie Anderson.
Duration:00:48:40
Every algorithm update is only ever optimising toward a better user experience - Tom Peyton
9/27/2023
David and Tom discuss how every algorithm update is only ever optimising toward a better user experience - and if you constantly optimise for that, you can't go far wrong.
Talking points include:
- What sort of user experience should you optimise for?
- How does that increase your organic traffic?
- How do you measure improved user experience from an organic search perspective?
- Why constantly optimise for user experience? Is it not a set it and forget it opportunity?
Duration:00:18:38
Educate Google about your brand and control your customer journey narrative - Leanne Summers
9/20/2023
David and Leanne discuss why you need to educate Google about your brand and control your narrative through the entire customer journey.
Talking points include:
- How do you Educate Google about your brand?
- In which aspects of your customer journey can you control your narrative?
- How do you control your narrative?
- What measurable impact does this have?
Duration:00:19:58
The importance of using hybrid models for AI - with Victoria Olsina
9/13/2023
Victoria Olsina discussed the importance of using hybrid models for AI.
Topics covered include:
- What tasks do humans do best and what tasks does AI do best?
- How do you use AI for keyword research?
- What AI do you use to cluster topics?
Duration:00:18:44
How should SEOs use link graphs?
9/6/2023
Whether you are an experienced SEO professional or just starting in digital marketing, a Link Graph can be a powerful and intuitive SEO tool for link building and Digital PR that helps you understand your website’s neighbourhood.
Joining David Bain for an episode of the Majestic SEO Podcast on using Link Graphs are Bill Hartzer, Julia Logan, and Silke Vanbeselaere.
Duration:00:45:50
Adapt, Adapt, Adapt - with Casie Gillette
8/30/2023
Casie Gillette discusses the importance of being able to adapt, covering:
- With all of the changes currently taking place in search, we have to adapt our strategies and tactics faster than ever.
- How often should you set a strategy?
- What do we adapt?
- How do we adapt?
- What skills will remain the same?
Duration:00:21:26
How to integrate SEO into the broader marketing mix to drive better results overall - Yvie Ansari
8/23/2023
Yvie Ansari shares how to integrate SEO into the broader marketing mix to drive better results overall, discussing:
- How do you integrate SEO into the broader marketing mix?
- How does SEO relate to other marketing activities?
- How does SEO drive results overall?
- How do you measure the impact of SEO when it is positively impacting the sales of other channels?
Duration:00:16:01
How to stay true to brand in a world of AI - with Sally Raymer
8/16/2023
In this episode Sally Raymer shares how to stay true to brand in a world of AI.
Discussion points include:
- Staying true to brand in a world of AI
- Defining what your brand is
- Why is this important?
- What are the AI temptations that are bad?
- What does staying true to a brand mean?
- How do you ensure that every marketer in your organisation can articulate what your brand means?
How do you use AI while still keeping the brand top-of-mind?
Duration:00:15:01
Working on your mindset will make you a powerful SEO Professional - with Adrijana Vujadin
8/9/2023
Adrijana Vujadin discusses how working on your mindset will make you a powerful SEO Professional.
Talking points include:
- What does that mean?
- How does this actually help?
- What do you need to improve?
- How do you improve it?
- How often do you need to do this?
- What impact does it have?
Duration:00:17:06
How to find website performance issues and how to fix them
8/2/2023
In this epsiode of The Majestic SEO podcast we look at how to find website performance issues and how to fix them, with Nikki Halliwell from Journey Further and Prachi Keshavani from MISFIT.
Topics covered include:
- What are the most important website performance issues in 2023?
- How do you monitor for website performance issues?
- How do you fix website performance issues?
Duration:00:42:43
Stop creating new websites and delve into the power of domain consolidation - with Damien Robert
7/26/2023
Stop creating new websites and delve into the power of domain consolidation. This is an approach that not only supercharges SEO, but also provides extensive benefits in sustainability, search generative experience readiness, data and branding. With Damien Robert.
Duration:00:18:15
Embrace AI content... but be smart about it - with Brendan Aw
7/19/2023
Brendan Awe discusses how to embrace AI content, but at the same time, be smart about how you do it.
Discussion points include:
How should we embrace AI content?
What shouldn’t be AI content?
What’s your AI content production process?
What software do you use?
How do you envisage this changing over the next year?
Duration:00:17:29