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The Untrapped Podcast With Keith Kalfas

Business & Economics Podcasts

Small Business Ownership & Personal Development Hosted by Keith Kalfas from the Landscaping Employee Trap & Window Cleaning Blueprint.

Location:

United States

Description:

Small Business Ownership & Personal Development Hosted by Keith Kalfas from the Landscaping Employee Trap & Window Cleaning Blueprint.

Twitter:

@keithkalfas

Language:

English

Contact:

5862658813


Episodes
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How Chasing Money Can End You Up A Failure

5/3/2024
In this episode, join host Keith Kalfas as he embarks on a journey toward personal growth and enlightenment. Through candid stories and thought-provoking conversations, we unravel the highs and lows of elevating our consciousness. From the allure of social media stardom to the profound impact of spiritual wisdom and community bonds, discover the genuine keys to unlocking personal development. Tune in as we navigate the intricate process of integrating profound insights into our everyday experiences. "True success is not measured by the size of your bank account, but by the depth of your spiritual growth and the strength of your connections with others." - Keith Kalfas Topics Covered: Key Takeaways Authenticity Over Fame: The podcast emphasizes the importance of prioritizing genuine personal growth over the superficial allure of social media success. Spiritual Guidance Matters: Highlighting the significance of spiritual wisdom, the podcast encourages listeners to seek guidance from within and prioritize spiritual well-being. Community Connections: Building strong community bonds is essential for personal development. The podcast underscores the value of supportive relationships in nurturing growth. Integration of Wisdom: Mere accumulation of knowledge isn't enough; integrating wisdom into daily life experiences is crucial for genuine personal evolution. Embracing Challenges: Embracing challenges and setbacks as opportunities for growth is a recurring theme. The podcast encourages listeners to view obstacles as stepping stones toward enlightenment. Connect with Keith Instagram: https://www.instagram.com/keithkalfas/ Facebook: https://www.facebook.com/thelandscapingemployeetrap Website: https://www.keithkalfas.com/resources Youtube: https://www.youtube.com/@keith-kalfas Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here https://www.keithkalfas.com/Landscaping-Series Landscaping Course https://keith-kalfas.mykajabi.com/store/8bFERMcs LANDSCAPING BUSINESS How to Guide: https://www.keithkalfas.com/16 Get Jobber: https://getjobber.com/im/ambassador-referral/?gspk=a2VpdGhrYWxmYXM4NTIx&gsxid=Rs6pwtznLDcs Get Ballard: https://www.ballard-inc.com/ Easy Budgeting Blueprint: keithkalfas.com/budget Smartphone Video Creation Guide: Keithkalfas.com/smartphone Identifying Your Superpower: Keithkalfas.com/superpower

Duration:00:07:57

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It's time to level up your entire life IMMEDIATELY NOW!

4/29/2024
Ready to level up your game? In this powerful session, I dive into the importance of decisive action and preparation. From fighting the good fight to maximizing every minute, I explore the significance of surrounding yourself with the right people, setting healthy boundaries, and finding your purpose. It's time to cut out distractions, gain clarity, and take a bet on yourself. This is your year to shine. Let's do this!" "Believe in your own ability to figure things out and start taking bets on yourself. Awaken the entrepreneur within. Every single minute counts." - Keith Kalfas Topics Covered: 00:00 - Prepare, fight, create structure to succeed. 07:00 - Find supportive people and avoid negativity. 09:05 - Increased self-awareness, connected mind and body. 11:02 - Get fired up; it's your turn now! Key Takeaways Every minute counts: Embrace the power of decisiveness and productivity in your daily endeavors.Set healthy boundaries:Uncover your purpose: Connect with Keith Instagram: https://www.instagram.com/keithkalfas/ Facebook: https://www.facebook.com/thelandscapingemployeetrap Website: https://www.keithkalfas.com/resources Youtube: https://www.youtube.com/@keith-kalfas Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here: https://www.keithkalfas.com/Landscaping-Series Landscaping Course: https://keith-kalfas.mykajabi.com/store/8bFERMcs LANDSCAPING BUSINESS How to Guide: https://www.keithkalfas.com/16 Get Jobber: https://getjobber.com/im/ambassador-referral/?gspk=a2VpdGhrYWxmYXM4NTIx&gsxid=Rs6pwtznLDcs Get Ballard: https://www.ballard-inc.com/ Identify Your Superpower: keithkalfas.com/superpower Free Budget Opt-in: Keithkalfas.com/budget Smartphone Video Creation Guide: Keithkalfas.com/smartphone Identify Your Power: Keithkalfas.com/superpower 2-Day Workshop where you level your Landscaping Business to $100K and beyond: Register for the two day workshop (keithkalfas.com)

Duration:00:11:28

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When You See With "Eyes of Equity" The Things you See Change | IDENTITY SHIFT

4/28/2024
In this episode of the Untrapped Podcast, host Keith Kalfas shares a breakthrough insight on the power of identity in shaping our success, particularly in the realms of small business and personal development. After returning from a speaking engagement in Atlanta and despite being unwell, Keith felt compelled to make this episode to share his realization that one's identity fundamentally controls their reaction to and utilization of information. He contrasts how people with scarcity mindsets and those with abundant, successful mindsets respond differently to the same business ideas, attributing the variance to identity. Keith delves into the psychology behind these mindsets, discussing the influence of self-limiting beliefs, the importance of conviction and alignment with higher principles, and the transformative power of letting go of what no longer serves us. He concludes by emphasizing the importance of faith, continual personal growth, and seeking higher questions to fundamentally change how one perceives and interacts with the world, thereby achieving true success and fulfillment. "The person who is stuck in the victim scarcity mindset might intellectually be very intelligent and awake and understand they're conscious. They're here. And now they'll understand all the information coming in and they'll get excited." - Keith Kalfas Topics Covered: Key Takeaways Identity Controls Everything: Explore how your identity shapes your success in business and personal development. Shift in Mindset: Discover a breakthrough moment after 20 years and the importance of understanding your identity's influence on decision-making. Scarcity vs. Abundance Mindset: Contrasting the mindset of struggling individuals with successful entrepreneurs to highlight the power of identity. Conviction and Faith: Learn about the importance of operating from a place of conviction, faith, and courage to overcome limiting beliefs. Self-Discipline and Growth: Embrace self-discipline, let go of old beliefs, and adopt new perspectives for personal and professional growth. Newsletter Invitation: Support the Untrapped Podcast by leaving a positive review on Spotify to inspire more listeners and help others on their entrepreneurial journey Connect with Keith Instagram: https://www.instagram.com/keithkalfas/ Facebook: https://www.facebook.com/thelandscapingemployeetrap Website: https://www.keithkalfas.com/resources Youtube: https://www.youtube.com/@keith-kalfas Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here https://www.keithkalfas.com/Landscaping-Series Landscaping Course https://keith-kalfas.mykajabi.com/store/8bFERMcs LANDSCAPING BUSINESS How to Guide: https://www.keithkalfas.com/16 Get Jobber: https://getjobber.com/im/ambassador-referral/?gspk=a2VpdGhrYWxmYXM4NTIx&gsxid=Rs6pwtznLDcs Get Ballard: https://www.ballard-inc.com/ Easy Budgeting Blueprint: keithkalfas.com/budget Smartphone Video Creation Guide: Keithkalfas.com/smartphone Identifying Your Superpower: Keithkalfas.com/superpower

Duration:00:19:55

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The Challenge of Raising Prices for Clients

4/23/2024
During today's episode, I discussed how you can raise prices for your business while keeping your existing customers happy. It was fascinating to explore the mathematical precision of price increases and how to navigate customer perceptions. I will share more valuable insights like this at my upcoming free workshop, Level Up Your Landscaping Business. For practical tips, check out my free workbook. Find out more at Keith's Workshop - Level Up. Click This Don't forget it's all about creating a healthy, profitable, and successful future for your business. Stay tuned for more game-changing strategies. Topics Covered: 00:00 - Serving customers with loyalty and offering additional services can dramatically increase profits and allow for business growth. 06:56 - Undercharging for landscaping may attract low-paying clients, impacting your business identity and beliefs. Key Takeaways: Connect with Keith Instagram: https://www.instagram.com/keithkalfas/ Facebook: https://www.facebook.com/thelandscapingemployeetrap Website: https://www.keithkalfas.com/resources Youtube: https://www.youtube.com/@keith-kalfas Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here: https://www.keithkalfas.com/Landscaping-Series Landscaping Course: https://keith-kalfas.mykajabi.com/store/8bFERMcs LANDSCAPING BUSINESS How to Guide: https://www.keithkalfas.com/16 Get Jobber: https://getjobber.com/im/ambassador-referral/?gspk=a2VpdGhrYWxmYXM4NTIx&gsxid=Rs6pwtznLDcs Get Ballard: https://www.ballard-inc.com/ Identify Your Superpower: keithkalfas.com/superpower Free Budget Opt-in: Keithkalfas.com/budget Smartphone Video Creation Guide: Keithkalfas.com/smartphone Identify Your Power: Keithkalfas.com/superpower 2-Day Workshop where you level your Landscaping Business to $100K and beyond: Register for the 2 day workshop (keithkalfas.com)

Duration:00:09:37

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From Itch to Enterprise with Austin Douglas

4/20/2024
In this episode of the Untrapped Podcast, host Keith Kalfas interviews certified arborist Austin Douglas, the visionary behind a unique green industry business that specializes in poison ivy remediation and mosquito control services. Austin shares insights on his entrepreneurial journey, the specialized services his business offers, the importance of certifications in arboriculture, and the niche markets he serves. He also discusses the challenges and solutions in poison ivy removal, the technical aspects of tree care, and his passion for continuous education within the green industry. Furthermore, Austin touches on his educational efforts through Elevate Applicate, aimed at helping individuals become certified pesticide applicators. The conversation encapsulates the journey of a green industry professional who has carved a niche for himself through innovation, education, and a deep-rooted passion for the environment. "You're a problem solver first. Whether you're solving the problem of beautifying a property through mulch or mowing the lawn, you're a problem solver." - Austin Douglas Topics Covered Key Takeaways: Pursuing Passion with Expertise: 'Ditch the Itch' exemplifies how following one's passion, driven by expert knowledge and specialized skills, can lead to creating a unique and successful business. This story inspires us to delve deep into our interests, gain certifications, and become leading figures in niche markets. It's a testament to the power of combining passion with professional growth. Empowering Through Education: The use of digital platforms for education and brand building goes beyond mere marketing. It's about sharing knowledge, inspiring others, and creating a community that values continuous learning and improvement. This approach not only elevates a business but also contributes to the industry's overall advancement, encouraging us all to share our journey and expertise for the greater good. Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here https://www.keithkalfas.com/Landscaping-Series Landscaping Course https://keith-kalfas.mykajabi.com/store/8bFERMcs Landscaping Workshop keithkalfas.com/levelup LANDSCAPING BUSINESS How to Guide: https://www.keithkalfas.com/16 Get Jobber: https://getjobber.com/im/ambassador-referral/?gspk=a2VpdGhrYWxmYXM4NTIx&gsxid=Rs6pwtznLDcs Get Ballard: https://www.ballard-inc.com/ Easy Budgeting Blueprint: keithkalfas.com/budget Smartphone Video Creation Guide: Keithkalfas.com/smartphone Identifying Your Superpower: Keithkalfas.com/superpower Level Up Workshop: Keithkalfas.com/levelup

Duration:00:45:13

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These 3 Tips Will Absolutely Level Up Your Landscaping Business - If You Apply Them

4/15/2024
This episode reveals the secrets to getting your landscaping business to the next level. By defining your service area, developing a focused suite of services, and you can turn landscaping problems into profits. Take advantage of my free 2-day workshop to learn even more about these strategies and unlock the potential of your business. Get started by registering at the link below: https://www.keithkalfas.com/2dayregistermar See you there! Topics Covered: 3:04 - Establish a healthy customer base in specific subdivisions, then raise prices. 4:53 - Reduce your scope of offerings and increase your prices after realizing you were unable to meet demand with too many services. 6:17 - Our "property opportunity checklist" helps landscapers find and capitalize on these opportunities, resulting in higher profits. 8:08 - Learn how to say no so you can grow your business. Key Takeaways: 1. Develop a Specific Service Area: Identify and focus on a specific service area in order to build route density and maximize profitability. 2. Build a Service Suite: Specializing in a few high-quality services is the key to streamlining operations and elevating your brand. 3. Creating Profitable Landscapes: Learn how to turn landscaping problems into opportunities for profit. Connect with Keith Instagram: https://www.instagram.com/keithkalfas/ Facebook: https://www.facebook.com/thelandscapingemployeetrap Website: https://www.keithkalfas.com/resources Youtube: https://www.youtube.com/@keith-kalfas Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here: https://www.keithkalfas.com/Landscaping-Series Landscaping Course: https://keith-kalfas.mykajabi.com/store/8bFERMcs LANDSCAPING BUSINESS How to Guide: https://www.keithkalfas.com/16 Get Jobber: https://getjobber.com/im/ambassador-referral/?gspk=a2VpdGhrYWxmYXM4NTIx&gsxid=Rs6pwtznLDcs Get Ballard: https://www.ballard-inc.com/ Identify Your Superpower: keithkalfas.com/superpower Free Budget Opt-in: Keithkalfas.com/budget Smartphone Video Creation Guide: Keithkalfas.com/smartphone Identify Your Power: Keithkalfas.com/superpower 2-Day Workshop where you level your Landscaping Business to $100K and beyond: https://www.keithkalfas.com/2dayregistermar

Duration:00:08:39

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How to Start a Landscaping Business For Beginners

4/14/2024
This episode explores the process of starting a landscaping business from scratch, providing guidance on landing your first client, marketing your services, and scaling your business. Among the topics I covered were creating irresistible offers, using social media, and managing your business operations. Here's a must-listen episode if you're ready to become an entrepreneur in the landscaping industry. To learn more, check out our free video series at keithkalfas.com/landscapingseries. Topics Covered 1:33 - The importance of marketing and advertising to find clients and build a successful business. 4:57 Start a landscaping business and making good money within two to three years. 5:30 - The low barrier to entry and potential for high earnings in the industry. Key Takeaways: You don't have to start big; securing a single client will be enough to kickstart your landscaping business.You can rapidly expand your clientele by using social media marketing and creating compelling offers.A successful business can be built in just 2-3 years, surpassing the earning potential of a traditional college education. Connect with Keith Instagram: https://www.instagram.com/keithkalfas/ Facebook: https://www.facebook.com/thelandscapingemployeetrap Website: https://www.keithkalfas.com/resources Youtube: https://www.youtube.com/@keith-kalfas Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here: https://www.keithkalfas.com/Landscaping-Series Landscaping Course: https://keith-kalfas.mykajabi.com/store/8bFERMcs LANDSCAPING BUSINESS How to Guide: https://www.keithkalfas.com/16 Get Jobber: https://getjobber.com/im/ambassador-referral/?gspk=a2VpdGhrYWxmYXM4NTIx&gsxid=Rs6pwtznLDcs Get Ballard: https://www.ballard-inc.com/ Identify Your Superpower: keithkalfas.com/superpower Free Budget Opt-in: Keithkalfas.com/budget Smartphone Video Creation Guide: Keithkalfas.com/smartphone Identify Your Power: Keithkalfas.com/superpower 2-Day Workshop where you LevelUp Your Landscaping Business to $100K and beyond: https://www.keithkalfas.com/2dayregistermar FREE 3 Video Series reveals: at keithkalfas.com/landscapingseries.

Duration:00:06:07

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Simple Tips to Grow Your Business from a Guy Who's Built 7 Businesses with Joshua Latimer

4/13/2024
This episode dives into the remarkable journey of Joshua Latimer, from starting as a pizza delivery guy to becoming an entrepreneurial powerhouse, generating $200,000 a month with a window cleaning business that he later sold. Latimer's success story is punctuated by his strategic approach to business through systemization, a focus on marketing tools like 'Send Jim', and educational platforms aimed at teaching entrepreneurs the value of leveraging systems and analytics. He further explores the philosophy of tackling challenges one at a time, akin to setting off a domino effect, attributing his accomplishments to a rigorous work ethic underlined by a family motto 'Do Hard Things'. Highlighting figures like Elon Musk as exemplars of effective time management, Latimer shares his aspirations of generosity and personal development, aiming to donate a hundred million dollars. This episode encapsulates the essence of achieving entrepreneurial excellence through hard work, focused effort, and strategic planning. "All I'm saying that you need to do is market to the neighbors of this job with hyper-targeted, personalized, multi-touch marketing. Could be a door hanger, could be a postcard. But what you want to do is you want to get in front of them and say, Hey, You're our kind of person, and we just did work for your neighbor, and you would love our service. Give us a call. And then it hits them again, and hits them again, and hits them again." - Joshua Latimer Topics Covered Key Takeaways: Humble Beginnings: Joshua Latimer started his business journey with very modest means, originally working as a pizza delivery driver and using a basic car to begin his entrepreneurial venture in window cleaning and exterior cleaning. System Implementation: A significant part of Joshua's success was his focus on implementing systems within his business. These systems allowed for scalability, efficiency, and a transition to significant monthly earnings. Automation and Delegation: Joshua successfully automated his business operations, which allowed him to reduce his working hours to as few as five per week while managing a team and maintaining high productivity and profitability. Team Building and Culture: He focused on building a strong team culture by providing company bonuses, organizing team parties, and creating an environment where employees felt valued and integral to the business's success. Leadership and Mentorship: Joshua is described as a mentor and leader who is not only involved in his business but also actively supports others in overcoming their business challenges through direct engagement and advice. Expanding Beyond Initial Success: After automating and selling his initial business, Joshua moved his family to Costa Rica and then returned to start and develop new ventures, demonstrating his continuous drive for entrepreneurial growth. Educational Commitment: He is committed to educating other entrepreneurs through initiatives like his 'Automate Grow Sell' brand and the 'Send Jim' service, which help other business owners systematize and market their services effectively. Generosity and Community Contribution: Beyond business, Joshua is motivated by a desire to contribute to his community and the broader world, with goals like giving away a significant portion of his earnings. Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here https://www.keithkalfas.com/Landscaping-Series Landscaping Course https://keith-kalfas.mykajabi.com/store/8bFERMcs Landscaping Workshop keithkalfas.com/levelup LANDSCAPING BUSINESS How to Guide: https://www.keithkalfas.com/16 Get Jobber: https://getjobber.com/im/ambassador-referral/?gspk=a2VpdGhrYWxmYXM4NTIx&gsxid=Rs6pwtznLDcs Get Ballard: https://www.ballard-inc.com/ Easy Budgeting Blueprint: keithkalfas.com/budget Smartphone Video Creation Guide: Keithkalfas.com/smartphone Identifying Your Superpower: Keithkalfas.com/superpower

Duration:01:08:51

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Master Certified Arborists Drop INSANE Knowledge Tree Couple in Action 🌳

4/7/2024
In this episode of the Untrapped Podcast, I, Keith Kalfas, host an engaging conversation with Brianna White and Daniel Miraval, co-owners of Emerald Tree Care. Renowned for their expertise in arboriculture, we dive deep into the significance of comprehensive tree care, sharing their journey as certified arborists and emphasizing the importance of root health, the impact of trees on environmental management, and strategies for disease prevention. We highlight the unique challenges and opportunities within the green industry, stressing the value of education, passion, and intuition in driving a successful tree care business. This episode serves as a masterclass for green industry professionals aspiring to elevate their knowledge and services in tree health and preservation. "Arboriculture involves legal scrutiny and credentialing, with arborists often called upon for post-forensic assessments to determine the causes of tree failures, such as improper pruning, to prevent future incidents and advance professional expertise." - Daniel Miraval Topics Covered Key Takeaways: Time Investment: Planting trees is a long-term investment that requires careful planning and maintenance to ensure their survival and contribution to the environment. Proper Care: Proper aftercare programs and attention to detail in tree planting are essential for the long-term health and survival of trees. Environmental Impact: Failure to care for trees properly not only results in financial losses but also has broader implications for the environment, emphasizing the need for sustainable tree management practices. Education and Awareness: There is a need to increase awareness and education about the importance of proper tree care to mitigate the loss of trees and their associated benefits. Long-Term Thinking: Planting trees requires a long-term perspective, as the investment of time and resources in growing them can span years or even decades. Proper Care and Maintenance: To ensure the survival and health of trees, proper care and maintenance are essential. This includes aftercare programs and attention to detail in planting and nurturing trees. Environmental Impact: The discussion highlights the broader environmental impact of tree planting and care. Trees play a crucial role in the ecosystem, and proper management is necessary to preserve their benefits. Educational and Awareness Efforts: There is a need for increased education and awareness about the importance of proper tree care. This includes understanding the time and effort required to grow trees and the potential consequences of inadequate care. Sustainable Practices: Emphasizing sustainable tree management practices is crucial to ensure the long-term health and survival of trees and their benefits to the environment and society. Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here https://www.keithkalfas.com/Landscaping-Series Landscaping Course https://keith-kalfas.mykajabi.com/store/8bFERMcs LANDSCAPING BUSINESS How to Guide: https://www.keithkalfas.com/16 Get Jobber: https://getjobber.com/im/ambassador-referral/?gspk=a2VpdGhrYWxmYXM4NTIx&gsxid=Rs6pwtznLDcs Get Ballard: https://www.ballard-inc.com/ Easy Budgeting Blueprint: keithkalfas.com/budget Smartphone Video Creation Guide: Keithkalfas.com/smartphone Identifying Your Superpower: Keithkalfas.com/superpower

Duration:01:05:34

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3 Tips on How to Deal with Toxic Narcissists

3/29/2024
In this episode of the Untrapped Podcast, Keith shares insights on dealing with narcissistic or toxic people who drain your energy, drawing from his passion for personal development. He explores the psychology behind toxic behaviors, strategies for maintaining emotional distance, and the importance of setting boundaries. Keith advises against engaging in logical conversations with narcissists, as it can lead to manipulation and emotional turmoil. He also discusses the 'mean sweet cycle' of toxic individuals and emphasizes the necessity of pre-deciding how to handle such people calmly and proactively. Additionally, Keith highlights the importance of empathy, self-care, and developing the conscious capacity to support those affected by toxic relations. The episode includes a brief interlude promoting the Ramp Rack product and touches on Keith's personal challenges, such as the burpee challenge. Keith concludes by encouraging listeners to focus on personal development and support the podcast on Spotify. "Empathy and support: Listen, love, and let them be." - Keith Kalfas Topics Covered: Key Takeaways "Imagine that every single time a person who has toxic traits does something that's rude or mean or downright abusive. It's just like if you just stand in your square, you just stand there in presence, in love and faith. Every time they do something. That's disrespectful. Imagine that they just pushed themselves farther away from you. They made a withdraw from the emotional bank account. Now they're going to have to make a bunch of positive deposits into that emotional bank account to earn your trust to get close to you again." - Keith Connect with Keith Instagram: https://www.instagram.com/keithkalfas/ Facebook: https://www.facebook.com/thelandscapingemployeetrap Website: https://www.keithkalfas.com/resources Youtube: https://www.youtube.com/@keith-kalfas Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here https://www.keithkalfas.com/Landscaping-Series Landscaping Course https://keith-kalfas.mykajabi.com/store/8bFERMcs LANDSCAPING BUSINESS How to Guide: https://www.keithkalfas.com/16 Get Jobber: https://getjobber.com/im/ambassador-referral/?gspk=a2VpdGhrYWxmYXM4NTIx&gsxid=Rs6pwtznLDcs Get Ballard: https://www.ballard-inc.com/ Easy Budgeting Blueprint: keithkalfas.com/budget Smartphone Video Creation Guide: Keithkalfas.com/smartphone Identifying Your Superpower: Keithkalfas.com/superpower

Duration:00:19:33

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These 3 Tips Will Absolutely Level Up Your Landscaping Business - If You Apply Them

3/25/2024
I wrapped up an incredibly insightful session on how to take your landscaping business to the next level. In this episode, I shared 3 absolute game-changers that have helped me succeed in the industry. First off, it's all about strategically defining your service area. Then, it's crucial to develop a focused suite of services to streamline your operations. Lastly, I revealed how to turn landscaping problems into profits using my exclusive landscaping property opportunity checklist, and I'm giving it away for free! Intrigued? Join me, where I'll dive deeper into these strategies and share even more valuable information that could be a game-changer for your business. Here is the link to my workshop: https://www.keithkalfas.com/2dayregistermar. Don't miss out! "Start narrowing your focus and raising your price precedents. There's a saying you got to keep them how you got them. You have to go get brand new customers now that you have nice work shirts with nice embroidery, your trucks are clean and have logos on them, and you're licensed and insured. You go get new customers with your new identity and high-price precedents. - Keith Kalfas Topics Covered 00:01 Broaden the service area initially, then narrow it as necessary. 5:19 Specialize, offer profitable services, and seize new opportunities. 7:10 Leverage property opportunities to maximize your profit. Join the landscape workshop for more insights. Key Takeaways: Define Your Service Area: Take the time to carefully define your service area, focusing on building route density in specific subdivisions rather than spreading yourself too thin. Develop Your Service Suite: Narrow your focus to a few key services that you can excel at, rather than offering a wide range of services that can lead to inefficiencies and low-quality work. Turn Landscaping Problems into Profits: Utilize a landscaping property opportunity checklist to identify additional services you can offer to customers, turning potential problems into profitable opportunities. Connect with Keith Instagram: https://www.instagram.com/keithkalfas/ Facebook: https://www.facebook.com/thelandscapingemployeetrap Website: https://www.keithkalfas.com/resources Youtube: https://www.youtube.com/@keith-kalfas Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here: https://www.keithkalfas.com/Landscaping-Series Landscaping Course: https://keith-kalfas.mykajabi.com/store/8bFERMcs LANDSCAPING BUSINESS How to Guide: https://www.keithkalfas.com/16 Get Jobber: https://getjobber.com/im/ambassador-referral/?gspk=a2VpdGhrYWxmYXM4NTIx&gsxid=Rs6pwtznLDcs Get Ballard: https://www.ballard-inc.com/ Identify Your Superpower: keithkalfas.com/superpower Free Budget Opt-in: Keithkalfas.com/budget Smartphone Video Creation Guide: Keithkalfas.com/smartphone Identify Your Power: Keithkalfas.com/superpower 2-Day Workshop where you LevelUp Your Landscaping Business to $100K and beyond: https://www.keithkalfas.com/2dayregistermar

Duration:00:08:04

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Are You Sick & Tired of Getting Lukewarm Results in Life?

3/22/2024
In this short episode, Keith emphasizes the importance of raising standards across all areas of life, including personal health, relationships, business, and financial management. By elevating standards, individuals can effect positive change in their behavior and interactions with others, leading to growth and improvement. Keith shares personal anecdotes, including lessons learned from their spouse and the impact of taking decisive actions based on high standards. This reinforces the idea that by committing to higher standards, one can drive significant growth in both personal and professional spheres, ultimately leading to a more fulfilling and successful life. "Raising your standards can lead to significant personal and professional growth, transforming your behavior, interactions, and overall quality of life." - Keith Kalfas Topics Covered: Raise all standardsCommitment to changeSelf-reflection and improvementProfessional growthTransformation and growth Key Takeaways The importance of raising standards across all aspects of life, including personal health, relationships, business, and finances. By committing to higher standards, individuals can drive significant growth and improvement in their behavior, interactions, and overall quality of life. The speaker emphasizes the transformative power of elevating standards and encourages listeners to reflect on their own standards and consider how raising them can lead to a more fulfilling and successful life. Connect with Keith Instagram: https://www.instagram.com/keithkalfas/ Facebook: https://www.facebook.com/thelandscapingemployeetrap Website: https://www.keithkalfas.com/resources Youtube: https://www.youtube.com/@keith-kalfas Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here https://www.keithkalfas.com/Landscaping-Series Landscaping Course https://keith-kalfas.mykajabi.com/store/8bFERMcs LANDSCAPING BUSINESS How to Guide: https://www.keithkalfas.com/16 Get Jobber: https://getjobber.com/im/ambassador-referral/?gspk=a2VpdGhrYWxmYXM4NTIx&gsxid=Rs6pwtznLDcs Get Ballard: https://www.ballard-inc.com/ Easy Budgeting Blueprint: keithkalfas.com/budget Smartphone Video Creation Guide: Keithkalfas.com/smartphone Identifying Your Superpower: Keithkalfas.com/superpower Check this out!: ramprack.com discount code: keith10

Duration:00:09:59

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How to Delegate and Not be a Pushover

3/11/2024
What strategies can be employed to train employees properly and delegate tasks effectively to maintain high-quality work in a business? In today's episode, Keith dives deep into the concept of the 'technical perfection deception' and its impact on business profitability. He discussed the critical importance of upholding high standards and not tolerating shortcuts, along with personal anecdotes of addressing corner-cutting and the value of effective leadership. This episode offers invaluable insights for entrepreneurs striving for sustained success. Tune in for indispensable advice and exclusive offers to elevate your business endeavors. Topics Covered 00:00 - Importance of maintaining business integrity and leadership. 05:02 - Prioritize integrity and quality work over low prices. 09:29 - Increase pricing for thorough, meticulous service provision. 10:30 - Slight quality reduction can increase productivity and profits. 16:01 - Landscaping professional emphasizes perfection and client satisfaction. 17:57 - Delegate effectively, hands-only, and inspect work carefully. 22:09 - Maintain standards, enhance leadership, reduce stress, and improve sleep. 32:10 - Keith Kalfas announces live events and a new book. 34:04 - Free guide for successful smartphone business growth. Key Takeaways: Quality Over Perfection - Instead of striving for 100% technical perfection, consider a minor quality adjustment that allows for efficient time utilization without compromising customer satisfaction. Leadership and Standards - Addressing corner-cutting by employees is crucial for maintaining business integrity and reputation. Effective confrontation and setting high standards ensure top-quality outcomes. Value of High Standards - Equipping yourself with the right leadership mindset, setting high standards, and maintaining quality work not only elevates your business but also positively impacts your employees and personal life. Connect with Keith Instagram: https://www.instagram.com/keithkalfas/ Facebook: https://www.facebook.com/thelandscapingemployeetrap Website: https://www.keithkalfas.com/resources Youtube: https://www.youtube.com/@keith-kalfas Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here: https://www.keithkalfas.com/Landscaping-Series Landscaping Course: https://keith-kalfas.mykajabi.com/store/8bFERMcs LANDSCAPING BUSINESS How to Guide: https://www.keithkalfas.com/16 Get Jobber: https://getjobber.com/im/ambassador-referral/?gspk=a2VpdGhrYWxmYXM4NTIx&gsxid=Rs6pwtznLDcs Get Ballard: https://www.ballard-inc.com/ Identify Your Superpower: keithkalfas.com/superpower Free Budget Opt-in: Keithkalfas.com/budget Smartphone Video Creation Guide: Keithkalfas.com/smartphone Identify Your Power: Keithkalfas.com/superpower

Duration:00:35:04

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He Owns a $15 Million Dollar Landscaping Company | But How is He Smiling?

3/9/2024
In an inspiring episode of the Untrapped Podcast, host Keith Kelfas sits down with Jeremy Talboy, the dynamic founder of North Georgia Landscape Management, a thriving business exceeding $20 million annually. Jeremy, initially aspiring to be a history teacher, shares his transformation into a successful entrepreneur amidst the recession, detailing his ventures into commercial landscaping and pool construction. He emphasizes the significance of learning, teamwork, calculated risks, and a focus on customer satisfaction. Additionally, Jeremy discusses his managerial transition, investing in marketing, and leveraging a comprehensive media team. The episode also delves into navigating business growth, anxiety, and the impact of integrity and faith on success. In closing, Jeremy and the host reflect on the importance of treating people well and acting with integrity. Jeremy recommends following North Georgia Landscape's online presence for their impressive design and build projects. The host, expressing a personal connection, encourages positive reviews and shares the podcast's milestone achievements, including significant downloads and a top-40 ranking in iTunes' entrepreneur category. "The boat won't reach its destination if it stays in the harbor. It's better to start moving, even if it's in the wrong direction at first because you can always course-correct and reach your final destination faster than if you were just sitting still, unsure of which way to go." - Jeremy Talboy Topics Covered: Key Takeaways "You have industry partners and trade partners who can assist you. There are also people on Facebook who can provide support. If you're short on manpower, you can go to Facebook Marketplace to find individuals with access to labor, machines, and trucks. There are always people looking for work, so you need to be resourceful. Here's an epiphany: Chuck in a truck might think, "I committed to digging this ditch, so I'll just work myself to exhaustion to get it done." However, Abundant Anthony would think, "I need a team to dig this ditch because I can't afford to exhaust myself for three nights till 10 o'clock. I need to focus on being the visionary for the facility." - Jeremy Connect with Keith Instagram: https://www.instagram.com/keithkalfas/ Facebook: https://www.facebook.com/thelandscapingemployeetrap Website: https://www.keithkalfas.com/resources Youtube: https://www.youtube.com/@keith-kalfas Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here https://www.keithkalfas.com/Landscaping-Series Landscaping Course https://keith-kalfas.mykajabi.com/store/8bFERMcs LANDSCAPING BUSINESS How to Guide: https://www.keithkalfas.com/16 Get Jobber: https://getjobber.com/im/ambassador-referral/?gspk=a2VpdGhrYWxmYXM4NTIx&gsxid=Rs6pwtznLDcs Get Ballard: https://www.ballard-inc.com/ Easy Budgeting Blueprint: keithkalfas.com/budget Smartphone Video Creation Guide: Keithkalfas.com/smartphone Identifying Your Superpower: Keithkalfas.com/superpower Discover the 3 Steps To Crush It in Your Landscaping Business: Keithkalfas.com/superpower

Duration:01:12:58

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Keith Kalfas Keynote Talk at the SYNKD Live Event in Atlanta - Talking about my P.O.P.P Framework

3/4/2024
In today's episode, I've explored the emotional impact of creating motivational videos and a personal story of overcoming fear to inspire others as I share some inspirational thoughts in this event as a guest speaker. I dove into content syndication strategies and social media engagement tips. You don't want to miss these actionable insights! Oh, and I also shared my journey in growing my brand through video marketing, so stay tuned for that. Remember, it's time to start making videos and sharing your unique story. Let's go all in and make an impact and tune in on the show. "I want you to take your passion and start a podcast, start making videos, you wouldn't believe how many leads come into your business" - Keith Kalfas Topics Covered 00:00 Inspire to create videos, engage, and grow. 04:40 Passion overcomes pressure to be unique. 07:16 Using vulnerability to share business challenges. 11:57 The Character faces an impossible challenge, and commits to change. 16:27 Status plays an individual identity in society. 18:07 Authenticity leads to success and connections. 22:13 Started small, now offering luxury property services. 25:02 Optimized video length varies, tailored to the audience. 30:24 Be mindful of what you share online. 31:55 Using videos to boost confidence and motivation. 36:43 Optimize social media use for maximum engagement. 39:45 Hiring media person to share content widely. Key Takeaways: Authenticity is Key: Understand the importance of being authentic and showcasing your unique personality when marketing businesses on social media. Authenticity builds trust and connection with your audience.Utilize Different Platforms: Analyze the importance of using different social media platforms for business and content marketing. It's important to understand and leverage the strengths of each platform to reach a wider audience and engage potential customers effectively.Embrace Vulnerability: Discover the power of vulnerability and authenticity in creating marketing videos. Sharing genuine stories and behind-the-scenes moments can connect with potential customers and earn credibility for your brand. Embracing vulnerability is the new credibility in marketing. Connect with Keith Instagram: https://www.instagram.com/keithkalfas/ Facebook: https://www.facebook.com/thelandscapingemployeetrap Website: https://www.keithkalfas.com/resources Youtube: https://www.youtube.com/@keith-kalfas Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here: https://www.keithkalfas.com/Landscaping-Series Landscaping Course: https://keith-kalfas.mykajabi.com/store/8bFERMcs LANDSCAPING BUSINESS How to Guide: https://www.keithkalfas.com/16 Get Jobber: https://getjobber.com/im/ambassador-referral/?gspk=a2VpdGhrYWxmYXM4NTIx&gsxid=Rs6pwtznLDcs Get Ballard: https://www.ballard-inc.com/ Identify Your Superpower: keithkalfas.com/superpower Free Budget Opt-in: Keithkalfas.com/budget Smartphone Video Creation Guide: Keithkalfas.com/smartphone Identify Your Power: Keithkalfas.com/superpower

Duration:00:41:46

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Mastering Social Media Marketing For Explosive Growth In Your Service Business! EXACTLY HOW I DO IT

3/1/2024
In this episode, Keith shares his journey of starting a landscaping business and growing it by leveraging digital marketing strategies, social media, and video marketing. He delves into the value of using virtual assistants to handle aspects of the business such as bookkeeping, marketing, and content creation. Keith underscores the importance of hiring fast and firing fast, maintaining clear communication, and providing fair remuneration to virtual assistants. His business strategy also includes having an integrator role to translate vision into reality, and using online platforms like Upwork to source virtual assistants. "Success is not a solo journey; it's the symphony of delegation, automation, and visionary leadership that orchestrates dreams into reality." - Keith Kalfas Topics Covered: Key Takeaways The takeaway from this passage seems to be about the excitement and fulfillment that comes from achieving dreams and goals in business, particularly through delegation, automation, and hiring the right people. It highlights the importance of having a vision and being able to delegate tasks effectively to grow a business. The example of Marvin and his automation success illustrates how strategic delegation can lead to significant progress and freedom to pursue other goals, such as starting a podcast and traveling. It also emphasizes the value of investing in employees and virtual assistants, recognizing their contributions, and paying them well for their work. Overall, the message is about the transformative power of effective delegation and strategic planning in business growth. Connect with Keith Instagram: https://www.instagram.com/keithkalfas/ Facebook: https://www.facebook.com/thelandscapingemployeetrap Website: https://www.keithkalfas.com/resources Youtube: https://www.youtube.com/@keith-kalfas Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here https://www.keithkalfas.com/Landscaping-Series Landscaping Course https://keith-kalfas.mykajabi.com/store/8bFERMcs LANDSCAPING BUSINESS How to Guide: https://www.keithkalfas.com/16 Get Jobber: https://getjobber.com/im/ambassador-referral/?gspk=a2VpdGhrYWxmYXM4NTIx&gsxid=Rs6pwtznLDcs Get Ballard: https://www.ballard-inc.com/ Easy Budgeting Blueprint: keithkalfas.com/budget Smartphone Video Creation Guide: Keithkalfas.com/smartphone Identifying Your Superpower: Keithkalfas.com/superpower

Duration:00:34:50

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7 Steps to Marketing Your Service Business | Keith Kalfas Speech Lawn Care Life Conference

2/25/2024
In this episode, Keith Kalfas speaks on the importance of developing effective marketing strategies for small businesses, emphasizing the role of networking and attending live events to gain insights. He discusses his seven steps to marketing business which include taking advantage of Google My Business, adopting price transparency, downloading the MailChimp app for email marketing, and making use of ringless voicemail for retargeting existing clients. Keith further emphasizes the need for outsourcing tasks like website building or graphics design to virtual assistants and the importance of delegating tasks to knowledgeable parties rather than attempting to master all roles individually. By being transparent, consistent, and constantly engaging with customers, he suggests businesses can effectively raise their profiles and increase their clientele. "Success grows from nurturing the low-hanging fruit. Retarget your existing clients first; they're the seeds of your future harvest. Stay on their minds, show gratitude, and offer value consistently. Like a well-tended garden, your efforts will yield abundant returns." - Keith Kalfas Topics Covered: Takeaway: "Utilize these seemingly small strategies—such as garnering positive five-star reviews, leveraging ringless voicemail, and implementing email marketing. Additionally, consider hiring virtual assistants to support your graphic design needs and create compelling flyers. These actions can help you establish an effective marketing system, enabling you to generate revenue consistently. Think of it as a reliable tool that you can access whenever needed, providing you with a constant stream of returns." - Keith Kalfas Connect with Keith Instagram: https://www.instagram.com/keithkalfas/ Facebook: https://www.facebook.com/thelandscapingemployeetrap Website: https://www.keithkalfas.com/resources Youtube: https://www.youtube.com/@keith-kalfas Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here https://www.keithkalfas.com/Landscaping-Series Landscaping Course https://keith-kalfas.mykajabi.com/store/8bFERMcs LANDSCAPING BUSINESS How to Guide: https://www.keithkalfas.com/16 Get Jobber: https://getjobber.com/im/ambassador-referral/?gspk=a2VpdGhrYWxmYXM4NTIx&gsxid=Rs6pwtznLDcs Get Ballard: https://www.ballard-inc.com/ Easy Budgeting Blueprint: keithkalfas.com/budget Easy Budgeting Blueprint: keithkalfas.com/4steps

Duration:01:03:30

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Scaling Tree Business: How Joshua Tree Experts Made Franchising Work to Their Advantage

2/19/2024
Today, Keith is joined by special guests, Joshua Tree Experts, who share their insights and success in franchising their tree business. From discussing the challenges and trust required in tree work to delving into creating a franchise system, this episode provides a captivating look into the world of scaling a business in the green industry. Listeners can expect to gain valuable knowledge about franchising, budgeting, hiring, and managing a business, along with actionable tips and resources to support their entrepreneurial journey. With engaging discussions and practical insights, this episode promises to be an enlightening and inspiring listen for anyone looking to grow and scale their business. Topics Covered 00:00 Franchising necessitates careful relationship-building and substantial administrative preparation, such as state registration and the development of comprehensive operational and disclosure documents. 06:19 Free education and franchise opportunities in tree care. 09:10 The company successfully implemented the Gino, Wickman, and EOS model. 13:09 Developing diverse skills for strategic business expansion. 14:43 The corporate office offers comprehensive recruitment support. 18:09 Establishing goals, enforcing accountability, fostering team collaboration. 20:49 Franchise support and success processes for franchisees. Key Takeaways: 1. Building a Franchise for Your Business: Learn how Joshua Tree Experts leveraged their expertise in the tree care industry to create a replicable and scalable business model, similar to the franchise systems seen in fast-food chains. Their approach has led them to sell 5 franchises in just over a year, with expansion plans across different cities. 2. Transforming Your Business through Clear Systems and Support: Discover how the Joshua Tree Experts team emphasizes providing a clear system and unwavering support for their franchisees. They have streamlined processes for onboarding, tool and equipment procurement, and even offer a comprehensive recruitment process to ensure their franchisees have the necessary backing to succeed. 3. Nurturing a Collaborative and Forward-Thinking Culture: Joshua and Dylan reveal the importance of fostering a collaborative environment and a forward-thinking mindset within the franchise. They actively seek out entrepreneurial individuals who are not just looking to do the technical work but are keen on investing in and scaling a proven system. Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here: https://www.keithkalfas.com/Landscaping-Series Landscaping Course: https://keith-kalfas.mykajabi.com/store/8bFERMcs LANDSCAPING BUSINESS How to Guide: https://www.keithkalfas.com/16 Get Jobber: https://getjobber.com/im/ambassador-referral/?gspk=a2VpdGhrYWxmYXM4NTIx&gsxid=Rs6pwtznLDcs Get Ballard: https://www.ballard-inc.com/ Identify Your Superpower: keithkalfas.com/superpower Free Budget Opt-in: Keithkalfas.com/budget Smartphone Video Creation Guide: Keithkalfas.com/smartphone Identify Your Power: Keithkalfas.com/superpower

Duration:00:24:25

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Know Your Worth | This Episode Will Change Your Life Forever

2/17/2024
In this episode, Keith share his inspiring journey. From humble beginnings to incredible success, Keith's story is a testament to the power of perseverance and self-belief. Join us as we uncover the secrets to building a successful business and living a fulfilling life. Keith's insights into marketing, branding, and mindset are sure to leave you motivated and ready to take on the world. Tune in as we explore the keys to unlocking your true potential and achieving your dreams. "Nothing is going to change... Nothing's going to happen if you don't know your worth. It's never going to happen. Nothing is going to change." - Keith Kalfas Topics Covered: Takeaway: "Raise the standards of your personal excellence... Raise your personal identity. The old you of where you started is dead and gone. Hug that person, let it go, cry it out, but today you're an entrepreneur and today you get paid what you're worth." - Keith Kalfas Connect with Keith Instagram: https://www.instagram.com/keithkalfas/ Facebook: https://www.facebook.com/thelandscapingemployeetrap Website: https://www.keithkalfas.com/resources Youtube: https://www.youtube.com/@keith-kalfas Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here https://www.keithkalfas.com/Landscaping-Series Landscaping Course https://keith-kalfas.mykajabi.com/store/8bFERMcs LANDSCAPING BUSINESS Launch Your Landscaping Business: https://keithkalfas.com/landscapingseries Manage your finances: keithkalfas.com/budget Identify Your Superpower: keithkalfas.com/superpower

Duration:00:29:12

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How to Deal with a TOXIC Employee - Toxic Workplace

2/12/2024
In this episode, I delve into the delicate but crucial topic of when it's time to part ways with a toxic employee. Join me as I explore the signs that indicate it's time to take action and the impact it can have on your business. Through an engaging story, I will highlight the importance of setting boundaries and maintaining a positive work environment. Discover the valuable lessons learned from facing this challenge and the proactive steps to avoid similar situations in the future. Stay tuned for practical insights and advice on handling toxic employees, and learn about a free resource to guide you through the essential process of training employees effectively. "Work is not a place for drama. It's a place to work. And then it can become a sanctuary, right? Because you said you drew the line, here's what it was." - Keith Kalfas Topics Covered: 00:00 Identify and address toxic employees promptly. 04:28 Be mindful of your actions; they're emulated. Key Takeaway "I was going through a bad mistake because now you've set a precedent where it's okay for them to now start talking about their stuff. And now you become more like friends, instead of the role you're playing of like you're supposed to be the leader, and they're supposed to be working, which is great. You appreciate them, of course. But now it's changed the dynamics of the relationship where there are unhealthy boundaries that aren't being set. And you're paying for the whole thing. You're paying for all of it" - Keith Kalfas Connect with Keith Instagram: https://www.instagram.com/keithkalfas/ Facebook: https://www.facebook.com/thelandscapingemployeetrap Website: https://www.keithkalfas.com/resources Youtube: https://www.youtube.com/@keith-kalfas Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here: https://www.keithkalfas.com/Landscaping-Series Landscaping Course: https://keith-kalfas.mykajabi.com/store/8bFERMcs LANDSCAPING BUSINESS How to Guide: https://www.keithkalfas.com/16 Get Jobber: https://getjobber.com/im/ambassador-referral/?gspk=a2VpdGhrYWxmYXM4NTIx&gsxid=Rs6pwtznLDcs Get Ballard: https://www.ballard-inc.com/ Identify Your Superpower: keithkalfas.com/superpower Free Budget Opt-in: Keithkalfas.com/budget Smartphone Video Creation Guide: Keithkalfas.com/smartphone Identify Your Power: Keithkalfas.com/superpower

Duration:00:05:44