The Revenue Engine

Having a seamless, comprehensive end-to-end revenue process enables your business to have the right visibility to navigate your business towards its targets and goals. But many still cringe when they hear the word “process”. In this episode of The Revenue Engine podcast, Aviv Bergman, the CEO and Co-Founder at Gluework, shares why process is important and how to best leverage process optimization to navigate the Revenue Engine.

Having a strong sales infrastructure is critical to building the revenue engine. But determining what you need at different stages of growth can be difficult. In this episode of The Revenue Engine podcast, Jakub Hon, the CEO and Co-Founder at SALESDOCk, shares his recommendations for turning opportunities into business by having the right sales department structure, leading your customers through the buying journey, and maximizing effectiveness by using the best methods and tools. https://www.salesdock.com/

Driving revenue is a bit of art and a bit of science. The more science - meaning data and insights, but also repeatable, proven processes - the more likelihood of success. In this episode of The Revenue Engine podcast, Jonathan J. Mentor, the CEO and Founder of Successment, shares his proven method of RevOps Science that helps B2B startups ignite revenue at the most critical stage - the $1M to $10M journey. Jonathan also shares why he focuses on impacting economic growth and visibility for disadvantaged people in tech and why companies are focusing on the wrong things when it comes to Diversity, Equity, and Inclusion. This episode is brought to you by Growth Forum Growth Forum is a place to Connect, Learn and Grow. Join Now The program is usually valued at $2500 but if you sign up to Growth Forum now you will receive access to this program for free! https://www.growthforum.io/

The role of Marketing in driving revenue has changed significantly. In this episode of the Revenue Engine Podcast, Jessica Gilmartin, the Chief Marketing Officer at Calendly, shares how to be a successful Marketing leader by cutting through the noise, marketing for both product-led and sales-led GTM motions, and always being in lock step with Sales. This episode is brought to you by Growth Forum Growth Forum is a place to Connect, Learn and Grow. Join Now The program is usually valued at $2500 but if you sign up to Growth Forum now you will receive access to this program for free! https://www.growthforum.io/

Pipeline generation is always top of mind. How do you generate a qualified pipeline? And how can you automate this? In this episode of The Revenue Engine Podcast, Christian Kletzl, the CEO and Co-Founder at UserGems, joins Rosalyn to discuss how to reduce pipeline anxiety by leveraging the right customer data to put pipeline generation on autopilot! This episode is brought to you by Growth Forum. Growth Forum is a place to Connect, Learn and Grow. Join Now. The program is usually valued at $2500, but if you sign up to Growth Forum now you will receive access to this program for free!

Lead generation. More leads. Better leads. Quality leads. Businesses want to generate more leads and book more quality appointments. But how? In this episode of the Revenue Engine podcast, Michael Maximoff, the Co-Founder and Managing Partner at Belkins, shares his experience and insights that helped make Belkins an award-winning full-scale agency, ranked #1 for lead generation, helping businesses in over 50 industries across the globe. This episode is brought to you by Growth Forum Growth Forum is a place to Connect, Learn and Grow. Join Now The program is usually valued at $2500 but if you sign up to Growth Forum now you will receive access to this program for free! https://www.growthforum.io/

What is the secret to efficient growth? One way is to focus your Sales and Marketing efforts on companies with the highest buying readiness. But how do you identify these best fit companies? And how do you prioritize these accounts? In this episode of The Revenue Engine Podcast, Aashish Dhamdhere, the CEO and Co-Founder at Relevvo shares his advice and thoughts on how to better define, identify, and prioritize your revenue efforts to drive the best outcomes. This episode is brought to you by Growth Forum Growth Forum is a place to Connect, Learn and Grow. Join now to access the Skalable Growth Prospecting Program. Join Now The program is usually valued at $2500 but if you sign up to Growth Forum now you will receive access to this program for free! https://www.growthforum.io/

Sales compensation is one of the most powerful tools available to organizations to drive your GTM strategy and achieve your revenue goals. But many companies struggle to get commissions right. How can a sales rep feel confident that they are being paid accurately based upon their plan? In this episode of The Revenue Engine podcast, Dan Goodman, the CEO and Founder at TruCommish, shares his thoughts on comp plan best practices and how to use clarity and transparency to unlock the power of commissions. Connect with Daniel - https://www.linkedin.com/in/daniel-goodman2001/ This episode is brought to you by Growth Forum Growth Forum is a place to Connect, Learn and Grow. Join now to get access to weekly live sessions, on demand session and varios training programs. Free to Join

Product Led Growth or PLG has become a significant GTM strategy for many organizations. But it isn’t easy. And many of today’s tools are not purpose-built for PLG. What can companies do to be successful with PLG? In this episode of The Revenue Engine Podcast, Arjun Saksena, the CEO and Founder at Humanic AI, shares his insights on what PLG is, how to be successful with product led growth, and how to bring together data, insights, and campaigns into one view to accelerate your revenue. Connect with Arjun https://www.linkedin.com/in/arjunsaksena/ This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30 Growth Forum is a place to Connect, Learn and Grow. Launching February 2023 Growth Forum has a new prospecting program to help Sellers take control of their pipeline. The program is usually valued at $2500 but if you sign up to Growth Forum now you will receive access to this program for free! https://www.growthforum.io/

Having an excellent buyer experience is a key contributor to driving revenue success. But how do you engage buyers and provide that optimal experience? In this episode of The Revenue Engine Podcast, Samir Smajic, the CEO and Founder at GetAccept, shares how a digital sales room empowers teams to engage and understand the buyer from opportunity to signed deal. Connect with Samir - https://www.linkedin.com/in/samirsmajic/ This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30 Growth Forum is a place to Connect, Learn and Grow. Launching February 2023 Growth Forum has a new prospecting program to help Sellers take control of their pipeline. The program is usually valued at $2500 but if you sign up to Growth Forum now you will receive access to this program for free! https://www.growthforum.io/

Whether we are in an upmarket or a downmarket, the battle for top sales development talent is always on. How do you source and hire the right talent for your sales team and ensure that they are successful when they are hired? In this episode of The Revenue Engine podcast, Chris Waldron, the CEO and Co-Founder of Satellite, discusses how to train, coach, and hire the right talent to accelerate the Revenue Engine! https://www.linkedin.com/in/chriswaldron/ https://www.joinsatellite.io/ This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30 Growth Forum is a place to Connect, Learn and Grow. Launching February 2023 Growth Forum has a new prospecting program to help Sellers take control of their pipeline. The program is usually valued at $2500 but if you sign up to Growth Forum now you will receive access to this program for free! https://www.growthforum.io/

One of the most common revenue challenges in B2B companies is optimizing an integrated sales and marketing revenue engine. In this episode of the Revenue Engine Podcast, Zee Jeremic, the CEO at MASS Engines, shares why organizations need to have an aligned and integrated sales and marketing structure to optimize the revenue process and power the revenue engine! Connect with Zee https://www.linkedin.com/in/jeremicz/ This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30 Growth Forum is a place to Connect, Learn and Grow. Launching February 2023, Growth Forum has a new prospecting program to help Sellers take control of their pipeline. The program is usually valued at $2500, but if you sign up to Growth Forum now, you will receive access to this program for free! https://www.growthforum.io/

Organizations spend a great deal of resources to drive top-of-funnel activities and engage prospects. But once a customer is ready to buy, the process for signing a contract and paying an invoice can sometimes be a horrible experience. In this episode of the Revenue Engine podcast, Sarika Garg, the CEO and Co-Founder of Cacheflow, shares how B2B companies can provide a seamless experience from proposal to payment to truly optimize the customer experience! This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30

This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30 Having the right data and the right intelligence is critical to decision making in business. But even when organizations are doing this right, does the right level of decision intelligence make its way to the CEO? In this episode of The Revenue Engine Podcast, Teasha Cable, the CEO and Co-Founder of CModel, shares more about the challenges facing CEOs today - and offers practical advice and solutions - to empowering executives with the intelligence that they can find the confidence. Links https://www.linkedin.com/in/teasha-cable-35a9b8a/ https://www.c-model.com/home1 This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30

This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30 With the complexities of GTM today in the B2B SaaS market, it’s no surprise that businesses are struggling to get their quote-to-billing done right. In this episode of the Revenue Engine Podcast, Sandeep Jain, the CEO and Co-Founder at MonetizeNow shares best practices for bringing together all business models and all sales channels to provide a seamless, agile, purpose-built experience to support modern B2BSaaS requirements. Imagine having an integrated quoting, billing, and usage platform to accelerate and power the Revenue Engine! Links Join https://www.growthforum.io https://www.linkedin.com/in/sandeeja/ https://www.monetizenow.io/ This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30

This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30 Content is such a critical part of any organization. Especially in today’s world where we are all inundated with information, cutting through the noise and getting the right messaging to the right personas at the right time is so important. In this episode of the Revenue Engine podcast, Rishabh Bhandari, the CEO and Founder at Content Beta, shares how to leverage content to not only engage prospects at the top of the funnel, but how to drive engagement at every stage of the funnel, especially after a prospect becomes a customer. 🔗 LINKS Connect with Rish on LinkedIn, or at the Content Beta website. Follow Rosalyn on LinkedIn. This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30

This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30 What if you could take your best-performing sales executive and clone him/ her? Or at least understand the behaviors and the attributes of that person that help them be more successful than their peers? In this episode of The Revenue Engine Podcast, Yogi Panjabi, the Co-Founder at PeopleLens shares why putting your sales team at the center of your revenue engine can help drive better topline growth, accelerate revenue, and help uplevel your sales organization. 🔗 LINKS Connect with Yogi on LinkedIn, or at the PeopleLens website. Follow Rosalyn on LinkedIn. This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30

This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30 Product-led growth (PLG) is such a hot topic right now. But how do you know if this product-led motion is right for your business? In this episode of The Revenue Engine Podcast, Esben Friis-Jensen, the Co-Founder and Chief Growth Officer at Userflow, shares his perspective on how to set up a PLG motion for success. Esben is a huge champion of the power of product-led and shares best practices around a PLG motion - and explains why it is not just a motion - it’s a mindset. 🔗 LINKS Connect with Esben on LinkedIn, or at the Userflow website. Follow Rosalyn on LinkedIn. This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30

This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30 In Marketing, attribution is always top of mind. But what about revenue attribution? How many of us have struggled to map attribution to revenue - across the end to end funnel - to really understand the impact of the various touch points across the customer journey? In this episode of The Revenue Engine Podcast, Steffen Hedenbrandt, the Co-Founder and Chief Marketing Officer at Dreamdata, shares his expertise and insights around what revenue attribution is, why it’s important, and how to best approach it. If you’ve ever struggled with mapping the key data points across the customer journey, you won’t want to miss this episode! 🔗 LINKS Connect with Steffen on LinkedIn, or at the Dreamdata website. Find the B2B Go To Market Benchmarks 2022 here. Follow Rosalyn on LinkedIn. This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30

This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30 In this episode of The Revenue Engine Podcast, Abhijeet Vijayvergiya, the CEO and Co-Founder of Nektar, joins Rosalyn to discuss best practices for connecting your systems, connecting your data, and driving better productivity and visibility across your revenue team. 🔗 LINKS Connect with Abhijeet on LinkedIn, or at Nektar.ai. Follow Rosalyn on LinkedIn. This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30