The Do One Thing Well Podcast

The Do One Thing Well podcast is a weekly project. The best way to think of this podcast is as a research tool into brands, businesses, and individuals that ‘Do One Thing (INCREDIBLY) Well’. My job is to try and unpack the secret sauce of these world-class performers. So, we can learn from them and apply some of that magic to our own businesses, brands, and lives. The structure is always the same: 1. We learn the back story. 2. We, oddly, look at the Key Takeaways at the start. 3. The turning point. 4. The strategies. 5. What drives them? 6. How they got the message out. If you want to check out Hiut Denim Co to see the one thing we do well – the best-made jeans in the world: https://hiutdenim.co.uk/ The Hiut Denim Co produces a weekly newsletter, which has become an optimistic gathering for the creative community. The newsletter has been written about in newspapers and magazines and it even inspired a book. Join the community here: Newsletter https://hiutdenim.co.uk/#newsletter-b... Instagram https://www.instagram.com/hiutdenim/ Twitter https://twitter.com/hiutdenim/ TikTok https://www.tiktok.com/@hiutdenim Facebook https://www.facebook.com/HiutDenimCo/ Listen and subscribe to this podcast on the platform of choice: Apple, Spotify, Google. #brand #denim #hooks #founder Music by Lesfm from Pixabay Music by Lesfm from Pixabay

How geeky mathematicians created a cult brand. The Do One Thing Well podcast is a weekly project. The best way to think of this podcast is as a research tool into brands, businesses, and individuals that ‘Do One Thing (INCREDIBLY) Well’. My job is to try and unpack the secret sauce of these world-class performers. So, we can learn from them and apply some of that magic to our own businesses, brands, and lives. The structure is always the same: 1. We learn the back story. 2. We, oddly, look at the Key Takeaways at the start. 3. The turning point. 4. The strategies. 5. What drives them? 6. How they got the message out. If you want to check out Hiut Denim Co to see the one thing we do well – the best-made jeans in the world: https://hiutdenim.co.uk/ The Hiut Denim Co produces a weekly newsletter, which has become an optimistic gathering for the creative community. The newsletter has been written about in newspapers and magazines and it even inspired a book. Join the community here: Newsletter https://hiutdenim.co.uk/#newsletter-b... Instagram https://www.instagram.com/hiutdenim/ Twitter https://twitter.com/hiutdenim/ TikTok https://www.tiktok.com/@hiutdenim Facebook https://www.facebook.com/HiutDenimCo/ Listen and subscribe to this podcast on the platform of choice: Apple, Spotify, Google. #brand #denim #founder #hagoromo Music by Lesfm from Pixabay Music by Lesfm from Pixabay

Do One Thing Well Podcast. How to build an iconic brand. The Do One Thing Well podcast is a weekly project. The best way to think of this podcast is as a research tool into brands, businesses, and individuals that ‘Do One Thing (INCREDIBLY) Well’. My job is to try and unpack the secret sauce of these world-class performers. So, we can learn from them and apply some of that magic to our own businesses, brands, and lives. The structure is always the same: 1. We learn the back story. 2. We, oddly, look at the Key Takeaways at the start. 3. The turning point. 4. The strategies. 5. What drives them? 6. How they got the message out. If you want to check out Hiut Denim Co to see the one thing we do well – the best-made jeans in the world: https://hiutdenim.co.uk/ The Hiut Denim Co produces a weekly newsletter, which has become an optimistic gathering for the creative community. The newsletter has been written about in newspapers and magazines and it even inspired a book. Join the community here: Newsletter https://hiutdenim.co.uk/#newsletter-b... Instagram https://www.instagram.com/hiutdenim/ Twitter https://twitter.com/hiutdenim/ TikTok https://www.tiktok.com/@hiutdenim Facebook https://www.facebook.com/HiutDenimCo/ Listen and subscribe to this podcast on the platform of choice: Apple, Spotify, Google. #brand #denim #founder #rimowa Music by Lesfm from Pixabay Music by Lesfm from Pixabay

In this episode, I researched into Therabody, which was originally called Theragun. What is it? Well, it is a percussive massage tool that uses vibration therapy to give you the best massage in under 2 minutes. It is an incredible story; from years of struggle to finding a business partner that changed everything to becoming endorsed by some of the most famous athletes in the world to becoming one of the fastest growing businesses in America. There is a lot to learn here. Buckle up. Do One Thing Well Podcast. How to create a category of one. The Do One Thing Well podcast is a weekly project. The best way to think of this podcast is as a research tool into brands, businesses, and individuals that ‘Do One Thing (INCREDIBLY) Well’. My job is to try and unpack the secret sauce of these world-class performers. So, we can learn from them and apply some of that magic to our own businesses, brands, and lives. The structure is always the same: 1. We learn the back story. 2. We, oddly, look at the Key Takeaways at the start. 3. The turning point. 4. The strategies. 5. What drives them? 6. How they got the message out. If you want to check out Hiut Denim Co to see the one thing we do well – the best-made jeans in the world: https://hiutdenim.co.uk/ The Hiut Denim Co produces a weekly newsletter, which has become an optimistic gathering for the creative community. The newsletter has been written about in newspapers and magazines and it even inspired a book. Join the community here: Newsletter https://hiutdenim.co.uk/#newsletter-block Instagram https://www.instagram.com/hiutdenim/ Twitter https://twitter.com/hiutdenim/ TikTok https://www.tiktok.com/@hiutdenim Facebook https://www.facebook.com/HiutDenimCo/ Listen and subscribe to this podcast on the platform of choice: Apple, Spotify, Google. #brand #denim #founder #theragun Music by Lesfm from Pixabay Music by Lesfm from Pixabay

In fashion, no one represents our corner of the world better. A lifetime spent at Vogue. A fiery redhead, with a career full of stories. At the age of 80, she proves you are never too old to give up something you love. And she does it all with grace. Music by Lesfm from Pixabay Music by Lesfm from Pixabay

The subject for this one is Sage - the appliance company. Who does a toaster with a button that says 'a little bit more?' Who makes a lemon press for someone with arthritis? This is about an Australian company that had sold its name, it's about two designers who collected patents like they were going out of fashion. Two best mates working together in a foreign city, and sadly how one of them had to read the eulogy at his best mates funeral. Yeah, this...is quite a story. Music by Lesfm from Pixabay Music by Lesfm from Pixabay

Just when we think we've nailed one thing. Wim Hof tells us otherwise. The Hiut Denim team discuss how we can all make breathing the one thing we do well. With little help from the Iceman. Music by Lesfm from Pixabay Music by Lesfm from Pixabay

Flowers, seaweed and peppermint. Pharrell Williams, Jaden Smith and Sarah Andelman. Incubator, textile technology and bio tech. Pangaia. Music by Lesfm from Pixabay Music by Lesfm from Pixabay