The Changemakers

Technology Podcasts

The Changemakers is a podcast about how the world’s most authentically bold B2B brands are built and grown. Brought to you by the team at the B2B creative agency Shaped By. Find out more about Shaped By on our site, and follow us on LinkedIn.

Episodes

A tech brand built with care, effort and craft

Creating scalable systems through content engineering: Josh Ritchie, Column Five

Creative leadership in the age of AI: Matt Price, tem

How to find and express your brand voice at scale: Ryan Hammill, First Overall

Navigating a global rebrand during hyper-growth: Stuart Shingler, Legora

Protecting your brand voice as you scale: Justin Ballantine, Shaped By

Build your own brand, not someone else's : Alex Waite, Shaped By

Evolving a beloved brand without breaking trust: Myra El-Bayoumi, VP Brand and Corporate Marketing at Redis

Five Years of Shaped By: Nick Farrar, Shaped By

Growing a scale-up brand through iteration and experimentation: Aviv Canaani, Datarails

A cybersecurity giant going back to the future : Maria McLaughin, Abnormal AI

Yin needs Yang: Your visual and verbal brands in powerful harmony : Simon Tandy and Justin Ballantine, Shaped By

The art of unplugging - Practising creativity without permission : Li-Anne Dias, Brex

The art of unplugging - honing your analog intelligence : Everett Katigbak, Works by Everett

Scaling a truly bold brand identity: Scott Smith, Intercom

Putting human emotion at the heart of B2B: Alex Walters, Papaya Global

Episode #60: Navigating the enterprise AI battleground : Joseph Steele, Celonis

Why creative leaders need a seat at the board table : Adam Morgan, VP Brand, Twilio

Why B2B buyers aren't as rational as they think: Richard Shotton, Author of The Choice Factory

Elevating your team from order-takers to strategic partners