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Let's Talk Social

Business & Economics Podcasts

The #1 short-form podcast for all things social media, e-commerce, and business! Join Rich Haik and the Alpha Social Media team as they discuss popular topics, strategies and more! This podcast is perfect for the person managing a business' social media, creating content and anything else for digital business.

Location:

United States

Description:

The #1 short-form podcast for all things social media, e-commerce, and business! Join Rich Haik and the Alpha Social Media team as they discuss popular topics, strategies and more! This podcast is perfect for the person managing a business' social media, creating content and anything else for digital business.

Language:

English

Contact:

4175019313


Episodes
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Engage and Convert: Insights into Social Media Advertising - S4 E9

12/28/2023
In this episode of Let's Talk Social, host Rich Haik provides an in-depth overview of social media marketing. He discusses the importance of understanding the marketing funnel and the five key steps to successfully engage with customers. Rich delves into both organic and paid social media strategies, emphasizing the need for a cohesive and balanced approach. He also addresses the question of budgeting for social media spending, offering insights for determining an appropriate investment. Whether you're a content marketer or a business owner, this episode offers valuable insights into maximizing your impact through effective social media efforts. Support the show Thanks for listening!

Duration:00:22:15

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TikTok Mastery: Creating and Capitalizing on Viral Videos

11/10/2023
S4E8 - From Zero to TikTok Hero: Secrets of Viral Video Success If you like going viral on TikTok, this video is going to talk about ways that we can spot trends, ultimately create a viral video, and then the steps after the fact to capitalize on it for our business and marketing goals. Welcome to season four, episode eight of Let's Talk Social. I'm your host, Rich, and I'm going to be taking you through all three topics today. Support the show Thanks for listening!

Duration:00:16:04

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Social Media Simplified: Strategic Posting for Busy Marketers

7/26/2023
Welcome to Let's Talk Social! On this week's episode and host Rich Haik dives into the secrets behind MAXIMIZING your engagement and reach on social media. We'll cover valuable insights on how to maximize reach and engagement for your social media pages, tailored to different follower size ranges. The episode features a breakdown of four essential content types: static solo images, carousel posts, reels, and stories. Each content type plays a unique role in your social media strategy, from entertainment to promotion, inspiration, and education. We'll reveal practical advice on how to spread out these content types across your posts to achieve the best results. By understanding the ideal posting frequency and content mix, you can optimize your social media efforts. Remember to check out our Alpha Social Media website for a downloadable PDF with detailed guidelines to help you implement these strategies effectively. Join us on Let's Talk Social for valuable insights and practical tips to supercharge your social media game and make a lasting impact on your audience! Support the show Thanks for listening!

Duration:00:13:35

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Navigating the Newsfeed: A Dive into Edge Rank Mechanics

7/18/2023
In this eye-opening episode of "Let's Talk Social," host Rich Haik goes beyond the surface to demystify Meta's mysterious algorithm that has long puzzled business owners and content marketers alike. Ever wondered how and why certain posts show up on your Facebook feed while others don't? Well, the answer lies in Meta's EdgeRank algorithm, which uses three crucial factors to score and decide the delivery of posts to users. Rich dives deep into this all-important algorithm, offering an unprecedented understanding of its inner workings, demystifying the roles of affinity, weight, and time decay in the prioritization and ranking of social content. Tune in as Rich breaks down these key factors in easy-to-understand terms, presenting actionable insights for businesses to boost their visibility and reach on Meta's platforms. Whether you're a seasoned social media marketer or a small business owner looking to maximize your social media presence, you'll walk away from this episode with a newfound understanding of Meta's EdgeRank, arming you with the knowledge you need to make the algorithm work for you. Listen in, learn, and take your social media strategy to the next level. Don't miss this game-changing episode that promises to revolutionize your approach to Meta's platforms. Stay tuned and let's decode the science of social together on "Let's Talk Social Support the show Thanks for listening!

Duration:00:19:18

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From Awareness to Advocacy: Social Media's Power - Lets Talk Social S4E5

5/26/2023
Welcome back to Let's Talk Social Season 4, Episode 3. In this installment we delve deep into the transformative power of social media marketing in guiding and enhancing the customer journey. Join us as we walk through the ins and outs of utilizing social media channels to create powerful, engaging customer journeys that evolve, foster brand loyalty, and enhance customer engagement. Whether you're a social media newbie or a seasoned pro, this episode is jam-packed with insights, strategies, and tips that will supercharge your marketing efforts. Support the show Thanks for listening!

Duration:00:17:48

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Website Optimization for Beginners: Ultimate Guide to Site Improvement

4/18/2023

Duration:00:21:54

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TikTok FINED $13.8M, New Instagram Features and More News for April 2023

4/7/2023
In this jam-packed episode of Let's Talk Social, we'll delve into the recent £12.7m fine imposed on TikTok by the UK watchdog for misusing children's data, and how it impacts the future of the platform. We'll also explore Facebook's addition of a 'broadcast' channel chat option for Groups, giving admins a powerful tool for group communication. As the world keeps turning, Australia has banned TikTok on government devices, raising concerns about data privacy and national security. On the other hand, LinkedIn is testing out a new 'Suggested' posts feature to boost user engagement in the feed. As the NFT craze continues, we'll discuss Instagram's decision to deactivate their NFTs on 11 April and what it means for creators and collectors. Don't miss our thoughts on the rollout of TikTok's 'edit post' button and the new '@mention' user feature in Instagram Notes, as well as Meta's new Reels ad options, designed to help businesses thrive on the platform. Last but not least, we'll dive into Twitter's headline-making moves, including their logo change to Doge, open-sourcing their algorithm, and the removal of legacy verified checkmarks. Tune in to Episode 43 of Let's Talk Social for an insightful discussion on the latest developments and trends shaping the ever-evolving social media landscape! Support the show Thanks for listening!

Duration:00:11:47

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6 Ways to Have BETTER POSTS on Social Media

3/8/2023
Welcome to this episode where you'll have the opportunity to learn six effective strategies for enhancing your social media posts. Our host, Rich, will be your guide as he delves into various topics that cover a wide range of techniques, from simple to complex. By listening to this episode, you'll discover valuable insights on when to post on social media and how to make your videos go viral. In today's digital age, social media has become an integral part of our daily lives, and the quality of our social media posts can make a significant impact on our online presence. With this in mind, Rich will provide you with six powerful tips that you can implement right away to improve your social media posts and attract more engagement. During this episode, Rich will cover everything from the best times to post on social media platforms to more advanced techniques, such as creating viral videos. Whether you're a social media novice or a seasoned pro, you'll find something valuable in this episode. To help you put these strategies into practice, we've also prepared a helpful checklist that summarizes the key takeaways from this episode. By following this checklist, you'll be able to achieve faster results and see a significant improvement in your social media engagement. If you're looking to step up your social media game and take your online presence to the next level, then this episode is a must-listen. So head over to our website and tune in to learn six powerful ways to create better social media posts. Thanks for listening! Support the show Thanks for listening!

Duration:00:21:02

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How to Better GROW Your Socials in 2023 - Facebook, TikTok and More

2/20/2023
Welcome to "Let's Talk Social" - the podcast where we discuss all things related to social media marketing! In this episode, we're diving into the topic of "How to Grow Your Social Media in 2023" - an important subject for anyone looking to expand their online presence and reach. We'll be exploring some of the latest trends and strategies for growing your social media accounts in the current landscape, including tips for maximizing your reach, increasing engagement, and building a loyal following. Our expert guest will share their insights and experience on how to effectively use various social media platforms to grow your brand and achieve your business goals. From understanding the algorithms of different platforms to creating compelling content that resonates with your audience, we'll cover everything you need to know to successfully grow your social media presence in 2023. Whether you're a small business owner, an influencer, or simply looking to build your personal brand, this episode is packed with actionable tips and advice that you won't want to miss. So grab your notepad and pen, and join us for this insightful discussion on "How to Grow Your Social Media in 2023"! Support the show Thanks for listening!

Duration:00:22:34

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How To Build The PERFECT Landing Page.

11/23/2022
This week's episode of Let's Talk Social is all about how to build the PERFECT landing page for your website. To maximize your website's benefits, listen to Rich's 13 website principles to gain better conversion rates for your business. Make that landing page INCREDIBLE for better conversion rates! Support the show Thanks for listening!

Duration:00:15:48

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People Are Leaving Twitter For Another Platform...

11/9/2022
Is Mastodon the new Twitter? Rich with Let’s Talk Social goes over the competing platform, why people are switching over from Twitter, and what the future looks like with the increasing number of social media platforms being created. Will you be switching to Mastodon? Support the show Thanks for listening!

Duration:00:10:36

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The Death of BeReal & How TikTok Now Can Help Business

10/19/2022
Learn what TikTok did to the up-and-coming social media app: BeReal. Now that the app in is the crosshairs of the social giant TikTok, it is going to have to get serious and figure out how it is going to retain users. Rich goes over how you can use the new feature, TikTok Now, for your business without adding any operational drag. Support the show Thanks for listening!

Duration:00:04:14

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The TOP TRENDS in Branding for 2023

10/5/2022
Do you want to know how business owners can stay relevant through trends this upcoming year? Knowing about trends and how to talk about them will benefit your business in the long run, so Rich goes over 7 ways brands are beginning to trend in 2022 for you to have a successful 2023. Make sure to check out more episodes at www.ltspod.com/ Check out our agency over at www. alphasocial.media/ Find Rich on Instagram here www.instagram.com/rah.creative/ Thanks for listening! Support the show Thanks for listening!

Duration:00:10:15

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The Top 5 Ways To Get Your Ads Moving In 2023! feat. Noah Carper

9/28/2022
You NEED to get started NOW to dominate your digital ads in 2023. Rich and a surprise guest, Noah Carper from Alpha Social Media, go over the top 5 ways to get your digital ads moving and how you can accomplish it. Make sure to check out more episodes at www.ltspod.com/ Check out our agency over at www. alphasocial.media/ Find Rich on Instagram here www.instagram.com/rah.creative/ Thanks for listening! Support the show Thanks for listening!

Duration:00:13:03

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Peoples' "Perfection Fatigue" Can RUIN Your Conversion Rate

9/21/2022
Impactful creative often takes cues from friends, peers, & creators to reach consumers. Are your consumers experiencing Perfection Fatigue? Listen to this week’s Let’s Talk Social episode to find out. Make sure to check out more episodes at www.ltspod.com/ Check out our agency over at www. alphasocial.media/ Find Rich on Instagram here www.instagram.com/rah.creative/ Thanks for listening! Support the show Thanks for listening!

Duration:00:07:30

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Social Proof: How You're Missing Out on FREE Engagement

8/31/2022
In Episode 2 of Season 3, Rich goes over what Social Proof is, how to incorporate It, and how to take advantage of it. Do you have an expert’s stamp of approval? After listening to this week’s episode, we think you will. Make sure to check out more episodes at www.ltspod.com/ Check out our agency over at www. alphasocial.media/ Find Rich on Instagram here www.instagram.com/rah.creative/ Thanks for listening! Support the show Thanks for listening!

Duration:00:14:10

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4 Things Guaranteed to STOP Your Social Media Growth!

8/16/2022
Welcome to season 3 of Let's Talk Social! We're kicking off this season with Rich going over four sure-fire things to put a halt to growing your social media channels. Grab a notepad and get ready for some great notes! Make sure to check out more episodes at www.ltspod.com/ WATCH HERE: https://www.youtube.com/watch?v=Fm34zkHJLHc Check out our agency over at www.alphasocial.media/ Find Rich on Instagram here www.instagram.com/rah.creative/ Thanks for listening! Support the show Thanks for listening!

Duration:00:17:07

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TikTok & YouTube May Be the ONLY Ones Left for Video... Here's WHY

8/9/2022
What is the future of TikTok & Youtube? Rich goes over why he thinks that TikTok & Youtube will be the longest-standing video platforms, the differences between the two, and everything in between. Make sure to check out more episodes at www.ltspod.com/ Check out our agency over at www.alphasocial.media/ Find Rich on Instagram here www.instagram.com/rah.creative/ Thanks for listening! Support the show Thanks for listening!

Duration:00:20:16

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The Psychology Behind Up-Selling Your Customer...

8/5/2022
Rich goes over the psychology behind up-selling your customer. This is specifically for e-commerce businesses, softwares and service businesses! Learn how to understand the perspective of your customer and understand how they think about buying. Make sure to check out more episodes at www.ltspod.com/ WATCH HERE: https://www.youtube.com/channel/UCzP9vY3WfdzxB_9uUrOWb9g Check out our agency over at www.alphasocial.media/ Find Rich on Instagram here www.instagram.com/rah.creative/ Thanks for listening! Support the show Thanks for listening!

Duration:00:17:12

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Build an Audience That LOVES Your Brand... and BUYS from It!

8/1/2022
Rich goes over how you can create a social media identity in order to grow an audience that truly loves your brand. This of course leads to conversions down the road and Rich lays out the steps on how to. Make sure to check out more episodes at www.ltspod.com/ WATCH HERE: https://www.youtube.com/channel/UCzP9vY3WfdzxB_9uUrOWb9g Check out our agency over at www.alphasocial.media/ Find Rich on Instagram here www.instagram.com/rah.creative/ Thanks for listening! Support the show Thanks for listening!

Duration:00:13:01