Social Post

Join MeetEdgar and Kate McKibbin for a chat about Marketing Funnels! Kate loves helping people to create, launch and grow their own profitable and impactful online businesses (using funnels!)Kate is the founder of https://hellofunnels.co/ and she believes funnels can be something any business owner falls in love with. And all you need is 3 simple things; 1 - You need a simple + effortless way to sell your product (that actually works!) 2 - You need a step-by-step plan to drive more of...

Today we're joined by Josh Garofalo. Download his copy makeover guide here: https://swaycopy.com/freelance-as-a-business/ Josh believes when your copy misses the mark, you scare away would-be customers, even if you have the best solution. Instead of choosing you, your prospects buy from an inferior competitor who nails their messaging, or they plod along as they always have. I hate when better technology loses to better messaging or the status quo. That’s why you need copy that bridges...

Often referred to as “the Queen of Facebook,” Mari Smith is considered one of the world’s foremost experts on Facebook marketing and social media. She is a Forbes’ Top Social Media Power Influencer, author of The New Relationship Marketing and coauthor of Facebook Marketing: An Hour A Day. Forbes recently described Mari as, “… the preeminent Facebook expert. Even Facebook asks for her help.” You can find more from Mari and tune into her FB Livestreams here:...

Today we dive into a fascinating conversation with Ashley Levesque. As Director of Marketing at Demio, Ashley is responsible for empowering scrappy marketing teams with the skills and confidence they need to run engaging events with their prospects and customers. She is dedicated to making marketers' lives easier and happier. If you want to read more and go further on her tips for keeping an engaged team, check them out here:...

Jessica Williamson is the Founder of Ete Swimwear turned online business success coach. Learn more about Jessica Here: https://www.jessicawilliamson.com.au/ Hailing from a background in digital marketing and advertising, and with no formal training in fashion, Jessica launched Ete at just 22 years of age. With Ete receiving almost instantaneous success, having been invited to showcase at New York Fashion Week just one week after launching making its fashion week debut in September...

In this episode, Sue gives actionable tips to build relationships and use social media to position yourself as an authority in your field. Have you been seeing everyone profiting on Instagram™ growing their followers and connecting to the right people who want to buy products and services? Well, you can absolutely do it too! Instagram™ might seem overwhelming, but it's actually pretty simple when you have the right strategy. If you're ready to show up on Instagram™ and start gaining...

What is this episode all about? Instagram followers that become customers! Elise dives into tips for writing copy, upcycling the video content you have to make sure you have social media that actually sells and you can have your best month ever. We also dive into TikTok for business. TikTok is a social media network that revolves around video sharing. TikToks are 15 or 60 seconds in length and can be created right in the TikTok App. The app allows for integration with other social media...

April believes: You know your product is awesome—but does anybody else? Forget everything you thought you knew about positioning. Successfully connecting your product with consumers isn’t a matter of filling in the blanks on an old-school positioning statement. Positioning is the foundation of everything we do in marketing and sales. It forms the backbone of our go-to-market strategy. Yet we don’t have a defined methodology for DOING it. At least we didn’t until now. Obviously Awesome goes...

This week on Social Post we are joined from a member of Team Edgar Tia Calvin. LEAD stands for Learn Experience As a Delegate. Our objective is to open our doors to students and recent graduates from marginalized communities and welcome them into the world of a tech startup. LEAD is a paid three month experience where you are assigned a functional team to work with and mentored by. Tia is our first delegate and is working with our marketing department so we are diving deep into her...

How You Can Tell If Your Blog Is Actually Working? Ryan Robinson of ryrob.com gets more than 4 million views on his blog and is here to share his strategy! Optimizing your blog’s performance doesn’t end here. Monitoring stats like your bounce rate, for example, can help you identify even more places with room for improvement. Blogging has evolved over the years. At first, you just needed to have a blog. It really didn’t matter if your blogs were poorly written or functioned only to cram...

Dan Knowlton is one brother part of the Knowlton Marketing Company, a multi-award-winning Kent-based Video & Social Media Marketing Agency. Most marketers understand the power of social media. They get that it’s filled with audiences who match your ideal buyer personas, and a presence on social media is expected of any brand today. Adding video to the mix makes for a pairing that can elevate the trajectory of a brand. Dan shares the things to think about before and during a video marketing...

Tune in to hear tips from Julian Junemann on how to use data to structure your social media strategy. Julian is the founder of: https://measureschool.com/ Learn from his free courses here: https://measureschool.com/products/ If there’s one thing that every entrepreneur knows, it’s that if you are going to put in the work, you need to know what’s working for you. This is especially important if you are a solopreneur because your time is limited so you need to know that you’re spending your...

Being part of a marketing bundle has many benefits: - Your name gets associated with dozens of other high-quality brands - You reach a larger audience - You have people who are able to affiliate for your product to an audience that already trusts them - And you get to help cut through people's limiting beliefs and help them achieve their dreams. What could be better than that! Today Kyle Young walks us through the type of content that works in bundles, how to position yourself properly...

Today we chat to Alyssa Coleman about all things productivity to make your holiday season enjoyable. Find more from Alyssa here: https://www.alyssacoleman.ca/ The holidays can be a tough season for freelancers and solopreneurs. There’s no paid time off when you work for yourself. Adding the extra holiday expenses and additional social obligations to your already long to-do list might have you a little bit stressed. We know that some things are a little tougher when you’re the one calling...

Laura Belgray is the founder of Talking Shrimp: https://talkingshrimp.com/ When it comes to growing an audience and driving consistent traffic to your website, there’s nothing quite as useful as a big ol’ email list. No matter how big your email list grows, though, it won’t do you any good unless you know what to actually send people. So what are the ingredients of an email newsletter that your audience can’t resist opening? What can you send people that’ll make them click week after...

It’s tempting to “just get going” with your business efforts – to operate without a real strategy or even a loose plan. We’ve all done it. A random task here, a minor tweak there. Before you know it, you’re aimlessly meandering through your day like a kitten on roller skates. It’s not pretty and, well, it’s not very productive. (Not to mention dangerous!) Reel it in for a moment and get back on steady ground. We’re here to share Kate's secret sauce to productivity! Your Turn! Share...

We’ve all experienced the mind-numbing, pointless monotony of filling out time tracking forms & using "productivity tools" that monopolize the day, strip us of joy, and destroy every bone in our once motivated and productive bodies. (Or something like that.) Point is, we all know these tools shouldn’t be that way, but yet round and round we go, right? So, how do you transform your workflow into the powerhouse of productivity that you and your business deserve? Here’s where to...

Today Andrew Michael shares how his podcast and his network on social media has helped him launch a new business. Marketers constantly act on false assumptions and misinterpret signals about their target audiences, resulting in similar well-intentioned blunders. However, there is hope for the savvy marketer! (And for the DIY gift-givers of the world, but we’ll have to cover that in a different post.) It all starts with audience personas, or semi-fictional archetypes, that represent your...

Remember when receiving email felt exciting? You’d log onto your account and expectantly wait for the “You’ve Got Mail” sound. Well, sadly, those days are long gone. Today, we are all inundated with emails and consumers are no longer itching to hand over their email addresses to a business. But you know that there is “money in the list.” And that a bigger list can mean more opportunities to make money and build your business. So how can you entice people to sign up for your list? LEAD...

It’s official! MeetEdgar is now a Pinterest Marketing partner. You can now use Edgar’s powerful automation features to grow your brand with Pinterest and schedule Pinterest Pins so we’re celebrating with a Pinterest party! Tune in to learn what you should be thinking about while making your pins to show up in people's smartfeed, and why Pinterest is a keyword & graphically driven search engine (and how you can take advantage of that!) Pinterest is a powerful tool for small business owners,...