Ask Phill: What's e-coming?

Join us for a chat with Love Stories, the Dutch brand transforming the lingerie industry with a unique approach centered around women's needs and preferences. In this episode, we have the pleasure of sitting down with Claudia Moron, the Head of Ecommerce at Love Stories. Together, we'll explore how this innovative brand, crafted by and for women, is making a significant impact with its creative, customer-focused strategies and reshaping the way we think about lingerie. Love Stories stands out for its unique blend of comfort, style, and self-expression, tailored specifically to the modern woman. Claudia shares the brand's journey, highlighting how their commitment to understanding and responding to women's needs has been central to their success. From embracing headless CMS for a flexible ecommerce platform to implementing Gorgias for personalized customer interactions, Love Stories exemplifies cutting-edge strategies in digital retail. Get ready for an insightful look into a brand that's as bold and authentic as the women it represents.

Today's a journey from Amsterdam to Asia as we chat with Jason Denham, the creator behind Denham. We're exploring the incredible story of this brand and how it conquered the Asian market while staying dedicated to quality. In our exploration, we'll delve into Denham's triumphs and the challenges they've faced on their path to success. Discover how Jason Denham strategically utilized collaborations to shape Denham's unique identity in the world of fashion and denim, forging connections between East and West. Join us for an engaging discussion about Denham's evolution, from its humble beginnings to its strategic embrace of collaborations, all while nurturing a steadfast love for denim.

Today we’re talking about a subscription-based approach in ecommerce: how it differs from traditional purchasing, how it benefits the customer and the company and what the main challenges are of this approach. For this we’re diving into the world of grooming and shaving with a company that's revolutionising the way men approach their daily routines. Joining us today is Luc from Boldking, a trailblazer in the shaving industry known for their unique subscription model. We’ll hear all the insights into how they run such a successful subscription based store and a deep dive into their omnichannel strategies.

Today we're joined by Tom and Olivier from the inspiring brand Ekster. One significant chapter in Ekster's journey revolves around their expansion into the US market. We'll explore the strategic decisions behind this move, the unique challenges they faced, and the lessons learned along the way. From cultural nuances to market dynamics, we'll discover how Ekster tailored their approach to thrive in the American landscape.

Today we’re talking about finding the balance between ecommerce and physical retail. More and more digital brands are syncing their ecommerce store with physical stores, and the two can be a great compliment to each other. Today we’re joined by Christian and Eva from Shaping New Tomorrow, the effortlessly cool Aalborg fashion brand that have found that sweet spot between online and offline. We’ll hear all the insights into how they achieve this with their Shopify store.

Today we’re talking to Dick de Leeuw from MR MARVIS, the marvellous menswear brand from Amsterdam and one of the biggest Shopify merchants in the Netherlands. This time we’re talking about headless ecommerce. We want to clear up when headless is an option, and when to consider Shopify Hydrogen or the new native capabilities on Shopify 2.0. MR MARVIS has recently made the switch from Shopify native to a headless setup on Shopify Plus. We’ll be asking Dick why they made the switch and what the benefits have been since the rebuild.

It’s the final episode of series two and we’re thrilled to be joined by Stefan Bay Jensen, design technologist at Camille Brinch Jewellery! From a home-studio in her parent’s shed to a professional workshop and a growing e-commerce team, Camille Brinch is writing the textbook direct-to-consumer success story. Stefan is here to share the technical details of an e-commerce brand on the rise, with his takes on Shopify Editions, finding the balance between digital and physical retail and how he uses data to drive the business forward.

Co-founders of London ecommerce consultancy Vervaunt join to share their wisdom. Paul Rogers and Josh Duggan open up on TikTok, Pinterest, and getting a competitive edge over rival brands.

1-800-D2C is a D2C e-commerce directory helping professionals find the best tools for their e-commerce tech stack. Founder Tim Masek knows a thing or two about ecommerce and shares his hottest takes.

Miista’s Pablo Villasenín Sanchez talks high fashion in the e-commerce age, sustainability and shaking up the fashion industry by sourcing materials close to home and repairing over replacing.

Gaia Gaia’s Quince and Zoe Karssen discuss ecommerce strategy, previous successes with the Zoe Karssen brand and adapting to the new ecomm landscape by getting back to basics.

Life-proof clothing from Labfresh that’s splash, stain and smell-resistant. The future of fashion? Find out for yourself as we talk technology, TikTok, Dragon’s Den and next steps for the forward-thinking brand.

Series 2 is here! Founders Paul & Martijn kick off with some Ask Phill mythbusting: inspiration at the Canton Fair, why Shopify, and how Parfumado laid the foundations for Ask Phill today.

With a brand new flagship store in the centre of Amsterdam, Filling Pieces are here to stay. Ecommerce manager Paulinho Chin gives the full story to explain how the brand bridge the gap between streetwear and high fashion. More info: Filling Pieces Case StudyAsk PhillSponsor KlaviyoAsk Phill Blog

Since 2004 Patta has travelled its own path. From the Amsterdam streets to an internationally recognised, black-owned brand pushing collaborations with the cream of the fashion, streetwear and music industries. Co-founder, Edson Sabajo, and COO, Danny Haryono, share all. More info: Patta Case StudyAsk PhillSponsor KlaviyoAsk Phill Blog

In just 5 years, Vedder & Vedder has become an internationally acclaimed personalised jewellery brand boasting celebrity collaborations with Chantal Jansen, Sylvie Meis and Rita Ora. In this episode we’ll hear the story of sisters Anne and Esther Vedder and how their brilliant social media marketing strategy crowned them the undisputed queens of Dutch DTC. More info: E-commerce Ask PhillSponsor KlaviyoAsk Phill Blog

Parfumado is Amsterdam’s subscription perfume brand and runaway D2C success. From winning an investment on Dragon’s Den, to working with the biggest influencers in the Netherlands, co-founder Martijn van Rooy tells all. E-commerce Ask PhillSponsor KlaviyoAsk Phill Blog

FÉST founder Femke Furnée details her journey from selling items on Marktplaats to ecommerce success. Plus working with her brother and how the coronavirus pandemic changed everything. More info Fest Case StudyAsk PhillSponsor KlaviyoAsk Phill Blog

Ace & Tate founder Mark de Lange shares the story of the brand that revolutionised the European eyewear industry. He talks about finding the right balance between commerce and branding, and how to make sure your D2C brand comes across in the right way. More info: Ask PhillSponsor: KlaviyoAsk Phill Blog

Ask Phill founders Paul & Martijn tell you their story from start-up agency to Europe's leading Shopify Plus partner. They discuss e-commerce trends and how they see the future of Shopify shaping up. More info: Ask Phill websiteSponsor: KlaviyoAsk Phill BlogAbout Ask Phill