Real Estate Unscripted

In this episode of Real Estate Unscripted, hosted by Marjorie Adam, owner of Marjorie Adam Team, the focus is on the significant changes in the real estate industry, particularly around real estate commissions and lawsuits. The guest, David Lykken, owner of Transformational Mortgage Solutions, LLC (TMS) discusses the recent settlement with the National Association of Realtors (NAR) and the Department of Justice, highlighting the complexity of the lawsuit and the comprehensive resolution that’s awaiting ratification. The discussion uncovers how this settlement could benefit consumers, potentially improve the professionalism within the industry, and necessitate shifts in how real estate professionals operate. Specifically, the episode delves into the impact of these changes on realtors' practices, including the requirement for explicit buyer representation agreements and the need for realtors to articulate their value and services more clearly to clients. The conversation also explores how this settlement could encourage varied compensation models and introduce more accountability tools for realtors. The episode encourages realtors and lenders to become knowledgeable about the case and its implications to better support their clients through the transition.

"Real Estate Unscripted" offered a goldmine of advice from Marjorie Adam, owner of Marjorie Adam Team and Grant Wise, a consultant and Chief Growth Officer for top real estate teams as well as running a podcast “The Grant Wise Show”. Helping Ordinary Real Estate Agents Build Extraordinary Businesses at @likegrantwise. Think of it like matching your personality with your job—it's like finding the perfect puzzle piece. Grant stressed the importance of sticking to a plan and staying consistent, like keeping a steady rhythm in music. In the busy world of real estate, good communication and marketing are like the tools you use to build a house. But Marjorie and Grant reminded us to take a step back and think about what we really want, like planning the blueprint for our dream home. In real estate, you're not just making sales—you're creating something special. It's like being an artist in a constantly changing world. This episode wasn't just a chat; it was a roadmap to success, written in simple language for everyone to understand.

In this episode of Real Estate Unscripted, Marjorie Adam, owner of Marjorie Adam Team and guest Michelle Berman-Mikel, the CEO of Berman Media PD, will be discussing strategies for realtors and loan officers to help grow their business through social media, especially Instagram. Michelle shares her journey from quitting a traditional PR job to creating a successful media company that teaches how to leverage data for community building and conversion on social platforms. The conversation delves into the importance of personal connection, active prospecting, and engagement on Instagram, emphasizing the value of building relationships over seeking new followers. Michelle introduces her program, 'Beyond the Method,' a comprehensive course offering tactics and coaching for effective social media marketing, alongside a VIP program for more direct, customized coaching. The episode underscores the power of networking, storytelling, and genuine engagement in creating a vibrant, conversion-oriented online community.

In the latest Real Estate Unscripted Podcast, we have an insightful and motivating discussion that touches on various topics relevant to realtors and lenders. Host Marjorie Adam welcomes Maddy Rodriguez, Chief Operating Officer at Volentum. The conversation that unfolds is filled with valuable insights and practical advice. The main themes and messages that emerge from the podcast include the importance of mindset and resilience in the face of challenges, the significance of establishing and maintaining effective routines, and the power of surrounding oneself with supportive and like-minded individuals. One of the key points raised in the discussion is the emphasis on the importance of mindset. Maddy emphasizes the need to focus on morning and evening routines, highlighting the impact they can have on setting the tone for a successful day. Additionally, the conversation delves into the idea of finding balance and the necessity of continuously learning and evolving, especially in the face of disruptors such as the COVID-19 pandemic. The hosts also discuss the significance of reaching out for support and guidance, whether that comes in the form of coaching, mentorship, or simply finding a supportive community. The importance of authenticity and being relatable in the real estate industry is also stressed, as it can help in building trust and meaningful connections with clients. Overall, the podcast underscores the idea that success in the real estate industry is not without its challenges, but by cultivating a resilient mindset, establishing effective routines, and seeking out support and guidance, realtors and lenders can navigate the complexities of the industry and continue to grow their businesses. This discussion is particularly relevant in the current climate, where industries are facing unprecedented challenges. The themes of resilience, adaptability, and the pursuit of excellence resonate across various sectors, making this podcast a valuable resource for professionals in real estate and beyond.

Welcome to Real Estate Unscripted, a podcast dedicated to equipping real estate professionals and lenders with valuable insights. During this episode, Marjorie Adam and her guest, President & Chief Transformational Officer of Transformational Mortgage Solutions David Lykken, examine the complex landscape of real estate commissions and lawsuits. They discuss the recent settlement reached by the National Association of Realtors (NAR) and how it has significant implications for the industry. They stress the importance of understanding the settlement and its impact on real estate professionals and their clients. One of the key takeaways from the discussion is the necessity for real estate professionals to become knowledgeable about the settlement and its consequences. They emphasize the importance of clear communication with clients regarding fees and services, as well as the need for transparency in negotiations. Additionally, they highlight the significance of buyer representation agreements and the need for clarity in compensation agreements between agents and clients. The conversation also touches on the evolving nature of the real estate industry and the opportunities it presents for professionals to differentiate themselves and provide added value to their clients. They emphasize the importance of adapting to change and the need for realtors and lenders to stay ahead of industry developments. Overall, the podcast provides valuable insights into the shifting landscape of the real estate industry and the opportunities it presents for professionals to enhance their services and provide added value to their clients. The discussion underscores the importance of clarity, transparency, and adaptability in navigating the changing dynamics of the industry. As the industry continues to evolve, staying informed and proactive is crucial for success in real estate.

In this episode of the Real Estate Unscripted Podcast, host Marjorie Adam engages in a discussion with Dr. Joey Faucette about the importance of maintaining a positive mindset in the face of uncertainty and change within the real estate industry. The conversation kicks off with a focus on the timely release of Dr. Joey's book, "Work Positive in a Negative World," which emphasizes the power of positivity and the opportunities that can arise from adversity. The conversation delves into the concept of expecting and engaging with adversity, with Dr. Joey stressing the importance of learning and enduring through challenging times. The idea of surrounding oneself with positive influences and avoiding "energy vampires" is highlighted as essential for maintaining a positive mindset. The hosts also touch upon the significance of setting intentional actions and focusing on small wins to achieve success. Throughout the discussion, there is an emphasis on the need for intention and action in the face of change, with a focus on practical steps like gratitude journals, morning routines, and the importance of providing value to clients. Dr. Joey underlines the significance of taking control of one's response to external factors and stresses the importance of setting intentional actions to overcome fear and pursue success. The main takeaway from this insightful conversation is the idea that amidst challenging times and industry shifts, there lies the potential for growth and opportunity. The messages shared by the hosts serve as a timely reminder for professionals in the real estate industry to embrace change, remain resilient, and maintain a positive and proactive mindset. This discussion resonates well in the context of the current real estate landscape, where professionals are navigating through industry shifts, changing client needs, and external uncertainties. The emphasis on intention, action, and positivity is crucial in ensuring success and adaptability in such dynamic environments.

In the latest Real Estate Unscripted Podcast, host Marjorie Adam and guest Ally Carty from ActiveComply, a company who helps Organizations compliantly reach prospective homebuyers. They delve into the essentials of boosting your digital presence for realtors and lenders. The duo emphasizes the power of authentic, relatable content on social media, stressing consistency and providing practical advice for engaging and approachable content creation. They tackle the challenges of adapting to the evolving digital landscape, highlighting the need for real estate professionals to bridge the gap between industry jargon and accessible language, especially for Gen Z and first-time homebuyers. The podcast also explores the personal and emotional aspects of the real estate industry, emphasizing the significance of sentimental connections in building lasting relationships with clients. Marjorie and Ally underscore the shift towards digital platforms for networking and customer engagement, urging professionals to embrace this transformation for competitiveness. In conclusion, the podcast delivers concise insights into the evolving real estate marketing landscape, emphasizing the importance of leveraging social media and digital presence to connect with a younger demographic. The key takeaways include the crucial elements of authenticity, relatability, and emotional appeal for success in the digital era of real estate.

Welcome to Real Estate Unscripted! The real estate industry is ever-evolving, and in a world where digital presence is crucial, the importance of video content creation cannot be overstated. In this episode of Real Estate Unscripted, host Marjorie Adam welcomes guest Ryan Grams, a filmmaker, digital coach, and technologist, to discuss the significance of video production for real estate professionals. Ryan, the founder of Studio Upgrade, shared valuable insights into the world of video content creation and the essential tools and techniques that can help individuals and businesses elevate their online presence. They discuss the importance of authentic and engaging content, highlighting the necessity of connecting with audiences in a genuine and relatable manner. He stressed the value of practice and commitment to honing one's video production skills, emphasizing that anyone can start with the resources at hand, such as a smartphone and basic lighting. In addition, Ryan provided practical advice on selecting the right gear, such as microphones, and demonstrated the significance of good audio quality in video production. Furthermore, Ryan discussed the launch of his 14-day video starter course, designed to help individuals master the basics of video production and elevate their content creation abilities. The course covers essential topics such as camera framing, audio techniques, and gear selection, catering to beginners as well as those with some experience in video creation. The insights shared by Grams underscore the growing importance of video content creation in the real estate industry. As the demand for digital engagement continues to rise, real estate professionals can benefit from prioritizing video production and leveraging online platforms to connect with their audience. His knowledge and resources provide a valuable roadmap for individuals looking to enhance their video content creation skills and make a meaningful impact in the real estate industry.

Welcome to Real Estate Unscripted, a podcast dedicated to equipping real estate professionals and lenders with valuable insights. In this episode, host Marjorie Adam engages in a dynamic conversation with Phil Treadwell, a renowned speaker, mindset coach, and the Founder of M1 academy — a coaching and consulting firm focused on mindset and business success. Phil stresses the pivotal role of mindset in achieving success and underscores the need to build a robust foundation around it. He explores the distinctions between fixed and growth mindsets, advocating for embracing failure as a stepping stone to learning and growth. The discussion extends to the importance of daily habits in the realm of business success. Phil highlights the significance of setting high standards, fostering a growth-oriented mindset, and maintaining clarity in goal-setting. Accountability emerges as a key component, ensuring that goals are not just set but met. Throughout the episode, Phil and Marjorie emphasize the gradual nature of success, emphasizing the necessity of consistent and persistent effort. They navigate the challenges prevalent in the real estate and mortgage industry, providing practical strategies and resources for overcoming these hurdles. Ultimately, this episode serves as a valuable resource for real estate professionals and lenders, furnishing actionable insights and tools to navigate the intricacies of the industry. The themes of mindset, daily habits, accountability, and proactive action resonate with anyone aspiring to achieve success in their professional pursuits. Tune in for a journey into the core elements of triumph in the real estate world.

The real estate industry is ever-evolving, and in today's episode of Real Estate Unscripted, host Marjorie Adam brought together two industry experts, Mason Isgrig and Mindy Runion from ALCOVA Mortgage, to discuss the changing landscape of real estate investing and financing. The focus was on alternative financing solutions for investments and the opportunities available for realtors and lenders to grow their businesses. The discussion touched on a range of topics, including the debt service coverage ratio (DSCR) loan, prepayment penalties, interest-only options, and the benefits of brokered loans. Mason and Mindy emphasized the importance of understanding the various financing options to help investors grow their portfolios and navigate the complexities of real estate investing. One of the key takeaways from the conversation was the flexibility offered by alternative financing solutions, especially for investors looking to scale their portfolios. The discussion also highlighted the importance of good credit and the impact it has on interest rates and leverage. Both Mason and Mindy underscored the role of realtors in guiding investors through the financing process and the need for clear communication between all parties involved in a real estate transaction. They emphasized the value of education and the benefits of working with a knowledgeable lender to navigate the complexities of real estate financing. Overall, the episode shed light on the evolving nature of real estate financing and the opportunities it presents for realtors, lenders, and investors. The insights shared by Mason and Mindy underscored the need for continued education and awareness of the changing landscape of real estate financing, particularly in the current market conditions. This episode provided valuable insights into the current trends and options available in real estate financing, offering a timely and informative resource for professionals in the industry looking to stay ahead of the curve.

Welcome to Real Estate Unscripted! Today's episode features a conversation between host Marjorie Adam and guest Andrew Pawlak, CEO and Co-Founder of rebel iQ, on the topic of lead generation for real estate professionals. Andrew offers valuable insights into the shifting landscape of lead generation, particularly in light of new FCC regulations impacting online leads. He emphasizes the importance of capturing and converting leads through first-party lead generation, as opposed to relying on portals that sell leads to multiple competitors. The discussion outlines the implications of the new FCC rules, highlighting the need for businesses to adapt their lead generation strategies to comply with the changes. Furthermore, Pawlak stresses the significance of optimizing existing marketing efforts to maximize results, rather than solely focusing on acquiring new leads. He underscores the value of organic referrals and the trust factor inherent in such leads, advising real estate professionals to leverage their online presence to cultivate and convert organic referrals effectively. The conversation also touches on the importance of having robust lead generation systems in place to capitalize on both cold internet leads and warm referrals. Pawlak suggests that businesses should prioritize the optimization of their websites and existing marketing channels to enhance lead capture and conversion. Overall, the discussion spotlights the evolving nature of lead generation in the real estate industry and the need for professionals to adapt to these changes. The insights shared by Pawlak shed light on the shifting dynamics of lead generation and provide valuable guidance for real estate professionals looking to optimize their business strategies in a rapidly changing environment.

Welcome to Real Estate Unscripted! In today's episode, Marjorie Adam, owner of Marjorie Adam Team, is joined by best selling author René Rodriguez, author of the WSJ best selling book Amplify your Influence. Together they delve into the magic of mentorship and mindset in the real estate world. Learn how following mentors and embracing change propels personal and professional growth. Rodriguez shares a story about connecting with mentor Robyn Lavassaur at a conference. Get pumped about being coachable and pushing past comfort zones for success. Find out why accountability and time management are key in the competitive real estate field. Rodriguez's drops some great quotes like "Coachable first, successful second" and "awkwardness is a requirement for growth". Listen for upbeat advice on thriving in the dynamic world of real estate!

Welcome to the latest episode of Real Estate Unscripted. Host, Marjorie Adam, owner of the Marjorie Adam Team, and marketing expert Neal Foard discuss the pivotal role of storytelling in marketing and branding. Neal, an advertising guru, emphasizes the necessity of authenticity and genuine connections in building a brand that fosters lasting customer loyalty. He illustrates with real-life examples, highlighting the impact of hero stories. The conversation covers celebrating people, delivering genuine value to customers, and the crucial role of social media in shaping a brand persona. Neal announces an upcoming course on storytelling for brands, stressing the importance of providing value and genuine connection. The discussion underscores the vital role of storytelling in marketing and branding, with Neal's insights offering a valuable perspective in a saturated market. His upcoming course reflects his commitment to sharing knowledge and fostering meaningful connections in the industry.

In the most recent episode of Real Estate Unscripted, host Marjorie Adam, owner of the Marjorie Adam Team, focuses on the dynamic and ever-changing real estate industry. The guest, Eva Gee Scott, an Insurance and Financial Services professional, highlighted the importance of strategic partnerships and the value of secondary team members in real estate. Throughout the conversation, Eva and Marjorie stressed the crucial role of both internal and external team members, encompassing office managers, sales teams, marketing professionals, insurance agents, property managers, and financial advisors. They emphasized clear communication, service ease, and creating seamless experiences for clients. They also underscored the need for collaborative efforts among realtors and lenders, leveraging technology, and implementing fun and useful systems for client interaction. Notable quotes included Eva's emphasis on dialing into the secondary team, and Marjorie's stress on collaboration between realtors and insurance agents for an enhanced client experience. These insights are vital as real estate professionals navigate market changes and evolving client needs. Collaboration, strong partnerships, and exceptional client experiences are highlighted as key principles for success in the real estate industry, essential for thriving in 2024 and beyond.

How will a proactive mindset shape your success in 2024? Welcome to Real Estate Unscripted! Today, Marjorie Adam, owner of Marjorie Adam Team, engages in a dynamic discussion with Jonathan Sweat, Branch Partner (NMLS #308553) of the Legacy Team at ALCOVA Mortgage (NMLS #50408) in Roanoke, Virginia. Together, they explore pivotal facets of preparing for 2024, both in the realm of business and personal life. Emphasizing the essence of clear goal-setting and reflective analysis of past successes, the conversation advocates for a proactive approach to planning amidst uncertainties. The key takeaway centers on approaching the year 2024 with a mindset rooted in optimism, intentionality, and proactive strategies. Delving deeper, the hosts underscore the significance of comprehensive planning, advocating for personal and professional growth while promoting harmony and sincere self-reflection. This robust foundation serves as a practical guide for achieving holistic success, attuned to the challenges of current events. The discussion further unfolds to spotlight seizing market opportunities, with a focus on specific goal-setting, effective marketing, and a proactive business planning mindset. As the conversation nears its close, Jonathan and Marjorie stress the enduring importance of advance planning, accountability, and continuous learning, highlighting their relevance in navigating the complexities of a changing world.

Need to figure out where you fit in today's challenging market? Welcome to Real Estate Unscripted! Today, host Marjorie Adam, owner of Marjorie Adam Team is joined by Chris Maxwell, the 'master of rates,' Vice President of the Secondary Market with ALCOVA Mortgage. Chris helps clarify Fed misconceptions and predicts mid-to-low sixes in future rates. He advises against indefinite waiting for sub-4% rates, emphasizing personal needs over speculation. Explore real estate intricacies with insights from experts in this episode. Marjorie and Chris go on to speak about the dynamic real estate landscape, dismissing the notion of waiting for price drops. The conversation covers refinancing, debunking the '1% rule,' and predicting a potential rate drop. They delve into the role of lenders, urging expertise and transparent communication. The episode wraps up with a discussion on realtors' value, emphasizing the need for expertise, tailored advice, and effective communication. The hosts stress the need for lenders and realtors to be trusted advisors, emphasizing adaptability and expertise.

Ever wondered how you could set yourself up for success in the New Year? Well our host Marjorie Adam, owner of Marjorie Adam Team and our guest Haley Garcia, founder of Haley Garcia Group unravel the secrets of goal planning and reflection, an essential step towards making your dreams a reality. They kick things off by discussing how to establish a theme for the year, celebrating their victories, and the importance of identifying energy leeches which may be holding them back. They also shed light on the importance of consistency when forming new habits and discuss how personal goals are just as important as their professional ones. Moving on they dive headfirst into the world of SWOT analysis – a critical tool when planning your goals. It's crucial to approach this process with honesty and transparency, especially when addressing potential weaknesses and threats within your teams. They offer strategies for personal and team growth and explore how they turn threats into opportunities. You'll hear them discuss the 'seven boxes of life exercise' and why having specific, attainable goals with a solid plan in place to achieve them is critical. Lastly, they roll up their sleeves and discuss one of the most important aspects of planning – financial reviews and lead tracking. From personal budgets and subscription services to the importance of an end-of-year lead tracker, they cover it all. They argue that understanding where your leads are coming from and how much each source is costing you is key to success. And of course, you can't forget about the significance of tracking vital information and analyzing year-over-year data to identify trends. So, strap in and prepare to ring in the New Year armed with the knowledge and strategies to make it your best year yet!

Feel the surge of positive energy and motivation as a dear friend JJ Mazzo and Marjorie Adam owner of Marjorie Adam Team navigate the challenging terrain of today's real estate market. They promise to equip you with their personal strategies to maintain mental clarity and motivation, discussing the importance of a rigid morning routine and the need to limit consumption of news and social media. Listen closely as JJ shares invaluable advice on cultivating a positive environment by surrounding yourself with like-minded individuals and severing ties with negativity. Dive into the practical strategies they have both utilized to achieve success in the current real estate climate. They underscore the need for massive action and goal setting as vehicles to overcome anxiety sparked by lack of results, while emphasizing the need for constant skill improvement and the forging of strong partnerships. They will also highlight the profound impact of giving back to the community and the significance of consumer education in our field. Lastly, take cue from their experiences and insights on how loan officers and realtors can leverage the opportunities in the current market. They will share their thoughts on recruiting top talent, generating leads, and building relationships with partners who could provide valuable services to clients. Also, JJ and Marjorie will share their methods to stay motivated, like visualizing the end goal and taking time to relax. They invite you to listen, take action, and seize your path to success.

Prepare to be enlightened as they unfold the ongoing changes in realtor commissions and examine their potential impacts on the real estate industry. Our expert guest for this episode is none other than Jonathan Kaufman, a broker from Nest Realty, who helps us decode the class action lawsuits against NAR and MLS, and the ripple effects they may cause in the real estate market. They explore the nuances of million-dollar settlements already made and what realtors need to do to stay ahead of the curve. They then dabble in the evolution of the buyer presentation, dissecting the worth of a buyer's agent and methods to communicate that effectively to clients. Embark on this journey with Jonathan and Marjorie Adam owner of Marjorie Adam Team, as they highlight the significance of not just pitching but showing commitment and follow-through to clients. They also focus our lens on the role of compensation in the process and the possible changes it might undergo due to industry modifications. Towards the end, they tackle the opposition that accompanies change and strategies to effectively ride this wave. Jonathan shares his wisdom on bracing for change, proactive communication with clients, and the weight transparency carries in building trust. They also accentuate the pivotal role of realtors in the home buying process, and how to effectively convey our value to potential clients. As they wrap up, they underline the importance of educating oneself and understanding the buyer's journey. Get ready to face these industry shifts head-on with them.

Join us for an eye-opening conversation with an interview that host, Marjorie Adam owner of Marjorie Adam Team did with David Lykken host of podcast Lykken on Lending. Their discussion takes a deep dive into the metamorphosis of buyer agency agreements, illuminating how shifts in commission structures have left indelible imprints on the real estate market. They discuss a rundown on the history of these changes, state issues, and court settlements that provide a comprehensive view of how realtors and lenders are affected, and strategies for navigating through this new landscape. Their conversation doesn't stop there. They wrestle with the complexities of negotiating commissions and buyer compensations. They also discuss the implications of abolishing buyer agency compensation and how it impacts the role of realtors in property sales. The high-priced market and its challenges for unrepresented buyers, especially first-time and VA buyers, come under our lens. While they deliberate on the consequences for listing agents flooded with unrepresented buyers. We top the discussion off with a valuable conversation on how realtors and lenders can prove their worth to clients in this ever-changing environment. Upgrading skills and adapting become pivotal for realtors, while lenders take on the crucial role of providing financial advice.