The Paul Gough Show

In this one, I tackle a huge concern for private practice owners worldwide - "my clinic is growing, but am I staying legal?". To answer this, I've got a special guest, legal expert and founder of Conscious Counsel, Cory Sterling with me, who talks us through the common pitfalls to avoid, and the essentials to consider as your private practice grows. Failing to comply with the law can leave you, and your business, open to hefty fines and reputation-crushing lawsuits that could shut down your private practice for good, so it's important to make sure you're covered. To speak to Cory, and his team, for any of your legal questions, head to www.consciouscounsel.ca now. Interested in our UK, or US event coming up in June? Head to www.ppmliveuk.com for London, or email paul@paulgough.com for New Jersey if you're an ambitious private practice owner looking to scale your business.

If you struggle with getting started, listen to this… If you feel like you need to have all the answers before starting, listen to this... If you want to make more progress than ever before listen to this…. In this one, I talk about why so many private practice owners (and people in general) get stuck spinning their wheels and making no progress. And I share the mindset shift needed to break through to the next level - and feel great while doing it!

In this one, I discuss the idea of being part of a “PHYSIO CULT” and explain why it's so important to create your own if you're a business owner. The question “SHOULD you be part of a CULT?” was posed on social media lately and got a lot of responses. But I think most people missed the bigger point about what it really means to be part of a cult - and why it’s SO IMPORTANT that you consciously create your own (both at home and in the practice). Turn me up nice and loud and enjoy the show… If you want to hear more about our upcoming event in London, or if you want to learn more about PhysioFunnels, click the links below. - PPM LIVE, London, June 7-9th: www.ppmliveuk.com - PhysioFunnels: www.physiofunnels.com

In this one I tackle a post made by a DPT - Doctor or Physical Therapy - questioning the ethics of a Personal Trainer operating in a nearby gym who is using the term "DPT" (standing for 'Dynamic Personal Training'), in their marketing. Do you think it's right? ... Do you think it's an issue for the profession?... Should it be something that is exclusive to PTs? And, does it really make all that much difference if someone else uses it? Well, this PT (and many others) think it's "degrading" - and more. Tune in to find out MY thoughts on the post that racked up a LOT of heated debate on Facebook from PTs around the world... As mentioned on the Podcast, here's the dates for my next big events: London, June 7-9th (www.ppmliveuk.com) New Jersey, 29-30th (email: paul@paulgough.com) And, here's where to find the information on PhysioFunnels and getting your website and social media taken care of: www.physiofunnels.com

In this one, you can get the biggest lessons, shortcuts, and pitfalls, from five of the most successful private practice owners who attended our Las Vegas mastermind event. For this session, we welcomed five “PT turned successful entrepreneurs” to the stage to share their journey from growing from small clinics and solo practitioners to business owners that have multiple locations, a variety of cash-pay services, and managing big teams. Looking to grow your private practice in 2024, and finally earn the money and have the success you feel like you deserve? Start by grabbing one of Paul’s best-selling books written for private practice owners like you at www.PaulGough.com/books

In this one, you can learn from 4 of the most successful private practice owners in the UK who shared their best strategies and biggest lessons which have led to record-breaking achievements from the stage at February’s PPM LIVE Dublin event. For the packed room on Day 2 of PPM LIVE Dublin, this was an incredible session that inspired many with new ideas and mindset shifts, as well as helping clinic owners identify what mistakes they were making themselves in their private practice. Paul also shared his thoughts when he joined the success panel on stage, and discussed what he believed is key to achieving success and growing a profitable and scalable physiotherapy clinic in 2024 and beyond. To learn more about growing a profitable, successful private practice, grab your copy of one of Paul’s best selling books written from physio clinic owners like you at www.PaulGough.com/books

In this one I cover 9 of the most important aspects if you're trying to scale a CASH Pay clinic, OR move from insurance to cash. One of the most interesting of the 9 is how well you can differentiate yourself from cheaper or insurance providers your patients are considering. Most people think it's about "better service" or being "better" at the clinical skills side of things. Easy to think that way, but it's definitely NOT that simple. If you want them to pay more they to hear more than "we're better". I reveal what does make the difference, and more, on the podcast. Turn me up nice and loud and enjoy. About the new "Cash Pay Scale 24" event: It's taking place on March 8-9-10 in Las Vegas (Lake Las Vegas) and all of the details are here: www.CashPayScale.com. Simply fill out the form on the page if you want to apply for a seat.

In this one I share with you SEVEN different ways you are probably/possibly losing money in your physio business. At this time of the year it's easy to think about all the places you want to make money - but what about where you are LOSING it? Isn't that more important? Let's fix the LEAKS before you add anything new (it's also a LOT easier to do so). In this one I also talk to about some upcoming LIVE (in person) events: The first is happening in Dublin, Feb 22-23 (where we will cover all the things in this podcast in much more detail). Go here for details on that event: www.ppmlivedublin.com ...as well the all new CASH PAY SCALE, 3-Day Marketing Plan event we've got coming up in Las Vegas, on March 8-10. Details of that one are here: www.cashpayscale.com (there's just 12 seats for this one). Or, send an email to paul@paulgough.com to ask for more information.

In this one, Todd Wickstrom of Red Light Systems joins us to talk about how private practice owners looking to generate additional revenue to your clinic can use Red Light Therapy as a versatile, proven, and in-demand technology that patients love! Red Light Systems, is one of our trusted, and highly recommended PPM Live sponsors, and their tech can help you attract patients who are willing to spend BIG on natural and safe treatments that fix their problems. Whether that’s acute or chronic pain relief, improved sports performance, injury recovery, healthy weight loss, and much more, Red Light Therapy can be a powerful tool for bringing more cash into your clinic. Reach out to www.redlightsystems.com for more information, and to get your complimentary market analysis report.

In this one I catch up on the last few weeks since PPM LIVE, reviewing some of the best things to happen at the event, as well as share the exciting news that we’re coming to Dublin for a 2-day Marketing event on Dec 13-14th. Plus, don’t miss the EPIC rant in this one where I call out the sheer HIPOCRISY of some physio’s who are OK with going on STRIKE (in the UK) to get a pay rise, but are quick to criticize and judge business owners like you and I for learning how to market and sell (and give out selves an EARNED payrise). Tune in and enjoy the show. Details on Dublin are here: www.ppmlivedublin.com or email paul@paulgough.com

This one is for everyone who is coming to PPM LIVE... it's the official warm up to the SOLD OUT event that is bringing together 250 clinic owners from around the world. Here's how to get the best from it and what you can expect when you all get here... GROOVY. If you want to attend PPM LIVE from your own office or home, access the virtual pass here: www.ppmlive23.com

In this one I speak to the amazing Steve Mclean, a physio clinic owner from Scotland. Steve's build an incredibly successful clinic and in this episode we talk about life now that he's ALMOST out of patient care and managing ten staff, lessons he's learned about dealing with RISK, and the new project he's involved with that is making it easier for clinic owners to make more money, become more efficient and scale with ease. For full details on the new project mentioned during the show that Steve is involved with, go to: www.spryPT.com

In this one I answer questions from people interested in coming to PPM LIVE, as well as fend off a whole load of excuses as to why people who WANT TO COME, say they CAN'T! Is your excuse on here? FYI, this is a very lighthearted look at how many excuses or reasons, although seemingly valid, really do nothing but get in the way of making a big decision that leads to a lot of PROGRESS. Tip: this one might be worth listening to if nothing else but to learn how to handle ANY objection your clients give you about working with you. Book your seats here: www.ppmlive23.com

Yesterday, I hosted a live global broadcast to make a massive - some would say major - announcement about this year's PPM LIVE. If you are at all interested in coming, listen to this episode. Don't miss out on this GROOVY Marketing Superconference for Private Practice Owners, happening October 19th-22nd in Orlando. If you have any questions, please email paul@paulgough.com and we will get those answered for you quickly. Go to ppmlive23.com to book your seat!

In this one, I share some things I learned at a marketing conference I was at this week, as well as what to do if you're worried about how the "economic turmoil" will affect you, or concerned about being left OUT of the emerging trends happening in the PT profession. There's a LOT of turmoil in the profession right now and this podcast has a solution for you. Go here to book your seat for PPM LIVE 23: www.ppmlive23.com (in Orlando, October 19th-22nd)

This one comes hot on the heels of an "SOS" type conversation a member of my team had with a practice owner who, in her own words, is "$1,000's in debt and ready to close the practice." I don't give you advice to get out of debt or keep it open, only my thoughts on why such a thing happens in the first place in the hope you can avoid it or change course quickly if you think it's going to happen to you. And OH YEAH! It's the 600th EPISODE of the show. Thanks for listening this long... PPM LIVE details here: www.ppmlive23.com

Just recently, I flew 2,200 miles from Orlando to LA for PHYSIO treatment on my hip, and that was in spite of the fact I could have seen a local physio, or simply ask one of my own to look at a long-standing hip injury. The reason why I did might surprise you but it's something that you can implement into your own life any time you are ready and I'm as certain as anything that when you do, you will see heightened success in life and business. Details of PPM LIVE are here: www.PPMLIVE23.com

In this one, I am live from LAX airport and about to fly to Orlando. I've spent the week with Jason Han of HealthFit in Pasadena (working on my hip) and during the week, I shared something with him that really seemed to resonate. It’s about how to better manage your people and have better relationships with people in general. It’s all revealed on today's episode. Enjoy. P.S - don't forget to book your seat for PPM Live in October... Go to www.ppmlive23.com now!

Hey Planet Paul, welcome to another episode of the podcast! Today, we're going back to one of Paul's keynotes at PPM Live 2022. He talks about how to grow a company that ACTUALLY makes money. Your staff needs to have their roles and pay grades clearly defined, in order for both parties to be successful. This is just a sneak peek into what we will be talking about at PPM Live this October in Orlando. If you are FED UP, money is drying out, and you have too much to lose at the hands of big insurance... Or, if you're just getting started in scaling a 100% cash PT practice, then you NEED to be here. Go to ppmlive23.com to learn more and book your seat today! Enjoy the episode!

Welcome back to another episode of the podcast! We have a good one for you today, featuring all of our headliner speakers for PPM Live this October. In case you forgot, we've got "The Profit", Marcus Lemonis, The Love Doctor, Anil Gupta, and Financial Expert, Greg Crabtree. If you haven't booked your seat for PPM Live - what are you waiting for? You don't want to miss the opportunity to see our three amazing speakers in person. Go to www.ppmlive23.com to book your seat and enjoy the episode!