The Freelance Friday Podcast

The TikTok ban has officially been signed into law. Here's everything social media managers and content creators need to know, including timing of the TikTok ban, how to pivot your audience, communicate with clients about it. The TikTok ban has officially been signed into law. Here's everything social media managers and content creators need to know, including timing of the TikTok ban, how to pivot your audience, communicate with clients about it. Links Mentioned: Email Is for Everyone Waitlist https://courses.latashajames.com/courses/email-is-for-everyone How I Grew My Email List to 30K (video) https://youtu.be/tqEPeA8J8nQ Get Flodesk for 50% off (affiliate link) https://flodesk.com/c/BHANYK Interview about LinkedIn with Michelle J. Raymond https://youtu.be/eETmwJF0JPg All of my links - latashajames.com/links 0:00 - welcome 1:13 - a recap of the TikTok ban 6:25 - start an email list 10:23 - repurpose TikTok content 14:01 - create authoritative content 19:20 - final thoughts --- Support this podcast: https://podcasters.spotify.com/pod/show/thelatashajames/support

SMMA Open House on 4-24-24: https://event.webinarjam.com/register/36/r9qx4bvm Learn more about the Social Media Management Accelerator: https://latashajames.com/smma Thanks to Metricool for sponsoring this episode. Get 30 days free on any Metricool plan with code LATASHA using this link: ⁠https://my.mtr.cool/astrla⁠ Other resources mentioned: HoneyBook - get 50% off your first yearWhat Social Media Managers Need to Make it in 2024"The Gap" My social media and more: https://latashajames.com/links 0:00 - welcome! 0:59 - what are the steps you’d take to become a social media manager today? 3:04 - transitioning from corporate to freelance social media management 5:47 - what should go in a portfolio or case study? 7:09 - advice for a 19 year old looking to do social media consulting 8:44 - must have apps for social media managers 10:46 - Metricool (ad) 11:32 - conferences for social media managers 12:45 - how to level up your photography skills 14:32 - examples of cold pitching through DMs 16:55 - reaching your target audience on instagram 18:54 - overcoming imposter syndrome 21:22 - getting over the fear of starting 23:25 - is YouTube worth starting in 2024? 25:52 - a little podcast and life update --- Support this podcast: https://podcasters.spotify.com/pod/show/thelatashajames/support

Here are the pros and cons of hiring a team vs. working as a solopreneur, based on my experience being a freelance social media manager, having a team of 7, and being a solo content creator. After reading Paul Jarvis' "Company of One", I thought we should discuss! Thanks to Metricool for sponsoring this episode.Get 30 days free on any Metricool plan with code LATASHA using this link: ⁠https://my.mtr.cool/astrla⁠ Books Mentioned- Company of One: https://amzn.to/49x1pVt A Tribe Called Bliss: https://amzn.to/3PZKt2Z My social media and more: https://latashajames.com/links 0:00 - intro 1:28 - my entrepreneurship journey 6:05 - letting your business fuel lifestyle goals 9:00 - what to delegate or delete 12:14 - Metricool (ad) 13:22 - slow and steady… 15:25 - importance of community 19:03 - is it harder working alone or with a team? 21:01 - is growth limited without a team? 22:57 - how to be taken seriously as a solopreneur? 24:25 - how to prepare for sick leave as a solopreneur? 27:45 - what do you think? --- Support this podcast: https://podcasters.spotify.com/pod/show/thelatashajames/support

Is social media a highlight reel -- and SHOULD it be? Sharing my thoughts + some of the things I struggle with in life and entrepreneurship. Gentle warning that some mental health topics are discussed, so please protect yours! FREE email marketing course starts April 15, 2024! Register here: https://courses.latashajames.com/courses/email-is-for-everyone 0:00 - welcome 1:52 - is social media a highlight reel? 5:41 - having anxiety as a freelancer 10:33 - ageism in the marketing industry 14:20 - generational wealth building 18:16 - attachment styles and money 21:18 - why storytelling is making a comeback --- Support this podcast: https://podcasters.spotify.com/pod/show/thelatashajames/support

The Social Media Management Toolbox for Notion is here!!! Take 50% off - no code needed + get free access to onboarding call and freelance rate calculator: https://courses.latashajames.com/courses/notion-toolbox Thanks to Metricool for sponsoring this episode. Get 30 days free on any Metricool plan with code LATASHA using this link: ⁠https://my.mtr.cool/astrla⁠ --- Support this podcast: https://podcasters.spotify.com/pod/show/thelatashajames/support

Let's chat - this is the truth about sponsorships, brand deals, and how to make money as a content creator. FREE How to Get Brand Deals LIVE CLASS: https://sidewalkerdaily.lpages.co/how-to-land-paid-brand-deals-latashajames/ Thanks to Metricool for sponsoring today's episode! Check out their LinkedIn study and use code LATASHA for 30 days free on any Pro Plan: https://metricool.com/linkedin-trends-study/?utm_source=latasha-podcast&utm_medium=influencers&utm_campaign=latasha-linkedin-ad-read_2024&utm_term=q1 Other Tools Mentioned - HoneyBook: http://share.honeybook.com/latasha Rella: https://getrella.com/?via=latasha Time Stamps - 0:00 - Why I’m making this episode 0:35 - Free brand deals class invite 1:37 - Gifting vs. affiliate vs. sponsorships 5:30 - Step by step process of working with brands 6:24 - New LinkedIn Study from Metricool! (ad) 7:50 - How to find brand sponsors 11:40 - Negotiating with sponsors 16:42 - Contracts for content creation brand deals 21:44 - Getting approval on sponsorship content 25:29 - How to reach out to creators for sponsorships? 28:01 - When to stop accepting free product? 29:38 - How to approach boutique hotels as a content creator? 30:01 - My first sponsorship deal 31:12 - My opinion on working with a talent manager --- Support this podcast: https://podcasters.spotify.com/pod/show/thelatashajames/support

Selling, showing up, and sharing to a public audience doesn't come naturally to everyone, including me. Here's how I've learned to serve, not sell, and self-promote without the sleaze. The Social Media Management Toolbox for Notion is 50% off till 3/31/24! Check it out: https://courses.latashajames.com/ Let me know what you think of this episode on Instagram @thelatashajames, or: Website: https://latashajames.com/ LinkedIn: https://www.linkedin.com/in/latashajames/ YouTube: https://www.youtube.com/@thelatashajames --- Support this podcast: https://podcasters.spotify.com/pod/show/thelatashajames/support

AHHHH! The Social Media Management Toolbox for Notion is finally here!!! Take 50% off - no code needed till 3/31/24 + get free access to an onboarding call and freelance rate calculator: https://courses.latashajames.com/courses/notion-toolbox Mentioned: HoneyBook - take 50% off for a year (affiliate): http://share.honeybook.com/latasha Find me here - Freelance Friday Club: https://www.freelancefriday.club/ Website: https://latashajames.com/ Instagram: https://www.instagram.com/thelatashajames/ --- Support this podcast: https://podcasters.spotify.com/pod/show/thelatashajames/support

Here's what's new in social media marketing for March 2024: another TikTok ban, editing comes to Instagram DMs, and social media moderation could change forever. WATCH this episode here: https://youtu.be/nqgghKRkbjw Thanks to Metricool for sponsoring today's episode. Get 30 days free on any Metricool plan with code LATASHA using this link: https://my.mtr.cool/astrla Check out their new LinkedIn study here: https://metricool.com/linkedin-trends-study/ --- Support this podcast: https://podcasters.spotify.com/pod/show/thelatashajames/support

Exposing how much it costs to run my social media management and content creation business, plus all the tools it takes to do so! Thanks to Metricool for sponsoring today's episode. Get 30 days free on any Metricool plan with code LATASHA using this link: https://my.mtr.cool/astrla Check out all the tools mentioned here: https://latashajames.com/tools 0:00 - Intro 0:59 - Metricool (ad) 2:12 - Tools I’m getting rid of 10:48 - Admin tools I use for my online business 17:15 - Tools I use as a content creator --- Support this podcast: https://podcasters.spotify.com/pod/show/thelatashajames/support

These are the biggest social media trends for 2024 - according to social media managers (and other Social Media Marketing World 2024 attendees)! WATCH this episode here: https://youtu.be/ETILO49UHvQ People Featured: Valeria https://www.instagram.com/thesocialseahttps://www.thesocialsea.ca/ Anniston https://www.instagram.com/metricoolapphttps://my.mtr.cool/astrla⁠ Ashley https://www.instagram.com/lavashley_social/https://www.lavashleysocial.ca/ --- Support this podcast: https://podcasters.spotify.com/pod/show/thelatashajames/support

YES, it is possible to make $100,000 as a YouTuber or content creator in 2024. Here's advice from many six-figure content creators, thanks to a recent study from Kajabi. WATCH this episode here: https://youtu.be/g0wMBasgsfo Thanks to Munch for sponsoring today's episode. Get started here: https://www.getmunch.com/?utm_source=youtube&utm_medium=video&utm_campaign=FreelanceFriday_0124&utm_id=FreelanceFriday_0124 Link to full report: https://creatortrends.kajabi.com/ Find me here: https://latashajames.com/smmahttps://freelancefriday.club/https://www.youtube.com/@thelatashajames --- Support this podcast: https://podcasters.spotify.com/pod/show/thelatashajames/support

Here's what's new in social media marketing right now: UMG pulled music from TikTok, Threads is testing bookmarks, and Instagram turned off read receipts. Thanks to Metricool for sponsoring this video. Get 30 days free on any Metricool plan with code LATASHA using this link: ⁠https://my.mtr.cool/astrla⁠ My New LinkedIn Newsletter, "The Age of Authority": https://www.linkedin.com/newsletters/7157092636284145664/ --- Support this podcast: https://podcasters.spotify.com/pod/show/thelatashajames/support

What should freelancers do during slow seasons? How can they know when to pivot? I'm hosting a free SMMA Open House this week: https://event.webinarjam.com/register/34/klw1ru2y Learn more about the Social Media Management Accelerator: https://latashajames.com/smma Thanks to Madelyn of Madelyn Victoria Co. for this question. Find Madeline here: Website - madelynvictoriaco.com Instagram - @madelynvictoriaco Get featured on a future episode by following the prompts here: https://latashajames.com/podcast-feature --- Support this podcast: https://podcasters.spotify.com/pod/show/thelatashajames/support

Should you offer social media management or content creation to your freelance clients? According to Leah of Jar of Stars Creative (and me!), the answer could be... why not both? Interested in following Leah's social media marketing journey? I'm hosting a free SMMA Open House next week: https://event.webinarjam.com/register/34/klw1ru2y Thanks to Munch for sponsoring today's episode. Get started here: https://www.getmunch.com/?utm_source=youtube&utm_medium=video&utm_campaign=FreelanceFriday_0124&utm_id=FreelanceFriday_0124 Find Leah here: https://www.instagram.com/jarofstarscreativehttps://www.tiktok.com/@jarofstarscreativehttps://www.jarofstars.cohttps://www.instagram.com/hoshikarin Learn more about the Social Media Management Accelerator: https://latashajames.com/smma --- Support this podcast: https://podcasters.spotify.com/pod/show/thelatashajames/support

Why is everyone quitting YouTube? Here's my perspective.If you come here for advice, this one doesn’t have a concrete lesson or takeaway. Just my personal feelings on the state of YouTube. Thanks for being here. WATCH this video + see links to other videos mentioned: https://youtu.be/s-Yd-UwSiyk Social Media Management Accelerator Early Bird is open! Save $100 on tuition here: https://latashajames.com/smma Join the Freelance Friday Club to get more unfiltered takes like this: https://freelancefriday.club/ --- Support this podcast: https://podcasters.spotify.com/pod/show/thelatashajames/support

Here's how to get paid to travel as a freelancer and everything you need to know about travel-related business expenses, invoicing, and more. Thanks to Metricool for sponsoring today's episode. If you're looking for a social media management tool to take your socials to the next level, use code LATASHA to try any of their Premium plans 30 days for free. https://metricool.com/?utm_source=latasha-podcast&utm_medium=influencers&utm_campaign=latasha-podcast-ad-read_2024&utm_term=q1 Check out the Social Media Management Accelerator: https://latashajames.com/smma Some of my freelance travel essentials: https://amzn.to/494UnaL --- Support this podcast: https://podcasters.spotify.com/pod/show/thelatashajames/support

Joy Aliba Edumu is the founder of Virtual Joy, which helps business owners and entrepreneurs in the aspects of administrative work, social media management and podcast management. Her first client paid just $5/hour, and she now has packages up to $2000/month! What an upgrade. 🙌🏽 In this episode, you'll learn: Find Joy here: https://www.thevirtualjoy.com/ MENTIONED - CONTRACTS: http://share.honeybook.com/latashahttps://www.coachesandcompany.com/ref/latasha.james/ Share your story and be on the show here! https://latashajames.com/podcast-feature --- Support this podcast: https://podcasters.spotify.com/pod/show/thelatashajames/support

These are the skills I think social media managers need in 2024. Thanks to Munch for sponsoring today's episode. Get started here: https://www.getmunch.com?utm_source=youtube&utm_medium=video&utm_campaign=FreelanceFriday_0124&utm_id=FreelanceFriday_0124 WATCH this episode here: https://youtu.be/-bhkVlOnmwg FREE social media manager starter kit: https://bit.ly/thesmmstarterkit Social Media Management Accelerator: https://latashajames.com/smma --- Support this podcast: https://podcasters.spotify.com/pod/show/thelatashajames/support

Sharing three business and social media-related habits I've managed to keep up with so far this year, plus the three things that help me maintain healthy habits. Join the Freelance Friday Club: https://freelancefriday.club/ Join the Social Media Management Accelerator: https://latashajames.com/smma Find me on - YouTube: https://www.youtube.com/@thelatashajames Instagram: https://www.instagram.com/thelatashajames/ TikTok: https://www.tiktok.com/@thelatashajames --- Support this podcast: https://podcasters.spotify.com/pod/show/thelatashajames/support