The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
Business & Economics Podcasts
Consumers are weird. They don't do what they say they will do and don't act how we think they "should." Enter Melina Palmer, a sales conversion expert with a personal mission to make your business more effective and brain friendly. In this podcast, Melina will take the complex concepts of behavioral economics (the study and science of why people buy - or not) and provide simple, actionable tips you can apply right away in your business. Whether you're a small business or thriving corporation, Melina's tips can help your business increase sales and get more customers.
Location:
United States
Description:
Consumers are weird. They don't do what they say they will do and don't act how we think they "should." Enter Melina Palmer, a sales conversion expert with a personal mission to make your business more effective and brain friendly. In this podcast, Melina will take the complex concepts of behavioral economics (the study and science of why people buy - or not) and provide simple, actionable tips you can apply right away in your business. Whether you're a small business or thriving corporation, Melina's tips can help your business increase sales and get more customers.
Language:
English
Website:
http://thebrainybusiness.com
389. The Power of Timeboxing with Marc Zao-Sanders
Duration:00:55:20
388. Precommitment Psychology: Sticking to Your Goals (Refreshed Episode)
Duration:00:29:39
387. Unlocking Exponential Growth: The Secret Sauce Behind Psychological Safety
Duration:00:56:46
386. Why Workplace Whistleblowing is So Rare w/ Nuala Walsh (Refreshed Episode)
Duration:00:40:12
385. Defeating Workplace Friction w/ Huggy Rao
Duration:00:51:47
384. The Hidden Tax of Sludge in Business (Refreshed Episode)
Duration:00:31:04
383. The Power of Ritual w/ Michael Norton
Duration:00:46:11
382. Understanding Customers Through Emotions w/ Nick Hobson (Refreshed Episode)
Duration:00:37:56
381. The Art of Effective Feedback w/ Therese Huston
Duration:00:52:00
380. Hacking Human Psychology: Leveraging the IKEA Effect in Business (Refreshed Episode)
Duration:00:36:19
379. Tuning In: How to Make Smarter Decisions in a Noisy World w/ Nuala Walsh
Duration:00:44:55
378. The Illusion of Focus: Why We Miss What Matters When it Matters Most (Refreshed Episode)
Duration:00:31:30
377. The Art of Crafting Gutsy yet Relevant Brand Messaging
Duration:00:45:47
376. Status Quo Bias (Refreshed Episode)
Duration:00:26:37
375. AI That Understands People: Blending Tech and Behavioral Science
Duration:00:54:25
374. Uncovering the Secrets of the Brain: A Tour of the Human Behavior Lab
Duration:00:36:18
373. The Art and Science of Influence w/ Rory Sutherland
Duration:00:56:28
372. Survival of the Brainiest: Using Evolutionary Thinking to Outsmart Your Competition
Duration:00:44:26
371. Habituation and Its Antidote: A Conversation with Cass Sunstein
Duration:00:33:57
370. Rethinking Business as Usual: Adapting Strategy for Changing Times (Refreshed Episode)
Duration:00:20:35