Confessions of a Creative Director

All the way from Thailand, it's Creative Director and Creative Coach Rodd Chant! Rodd and I are kindred spirits who share the same passion for finding the perfect black t -shirt and for helping bring up the next generation of creative directors. I've been following him on LinkedIn for some time and a recent post really caught my eye. Rodd believes that AI will kill all agencies, but it might destroy those that sacrifice senior creative talent in the name of innovation and efficiency. --- Send in a voice message: https://podcasters.spotify.com/pod/show/cdconfessions/message Support this podcast: https://podcasters.spotify.com/pod/show/cdconfessions/support

Gordy Sang and Brian Siedband, Co-Chief Creative Officers and founders of Quality Meats Creative (recently named Ad Age Small Agency of the year!) share the story of their once-fledgling agency that is now exploding by forgoing conventional wisdom, trusting their instincts, maintaining a high standard of work, and fostering a collaborative environment where all disciplines are valued. --- Send in a voice message: https://podcasters.spotify.com/pod/show/cdconfessions/message Support this podcast: https://podcasters.spotify.com/pod/show/cdconfessions/support

On today’s show we’re talking to the irrepressible Cameron Day, Creative Director and Copywriter extraordinaire and author of Spitting Chiclets, his second book in a trilogy about the triumphs and tragedies of the advertising business. He’ll share his motivation for writing the books and some of the extraordinary lessons he learned from his father, legendary adman Guy Day, the Day in Chiat Day. Cameron has some great stories, including watching dailies for the most famous TV commercial of all time. Hint: it was in 1984! We’ll also talk about lessons he had to learn on his own, the hard way through a storied career that has taking him to some of the biggest agencies and personalities in the advertising universe. This is an amazing conversation and a history lesson featuring a who’s who of the business. You’re going to have Google at the ready to look up some of the names mentioned in the show if you don’t already know them. --- Send in a voice message: https://podcasters.spotify.com/pod/show/cdconfessions/message Support this podcast: https://podcasters.spotify.com/pod/show/cdconfessions/support

It's the very first edition of Wash-A-Pig Wednesday! Wash-A-Pig is a a unique card game that boosts your creative and advertising skills in a fun, engaging way. On this episode we play the game live with a few unsuspecting victims, er, panelists: Creative Director and creator of Stuff About Advertising Ashley Rutstein, Sell It Great's Pitch Guru Ben Levy and Wash-A-Pig inventor and Creative Director Todd Turner. --- Send in a voice message: https://podcasters.spotify.com/pod/show/cdconfessions/message Support this podcast: https://podcasters.spotify.com/pod/show/cdconfessions/support

The brilliant, charming and very funny Sean McBride, Chief Creative Officer of Arnold Worldwide, is here to talk about the resurgence of comedy in advertising, which I’m sure we all witnessed during this year’s Super Bowl. Sean is an expert in this area, overseeing creative for two of the longest running and funniest campaigns in advertising history. I’m talking about his work on Progressive’s iconic Flo and Dr. Rick campaigns, some of my all-time favorite ads! Sean and his team are doubling down on the laughs and have developed innovative ways to find and nurture the next generation of comedic ad writers and talent. --- Send in a voice message: https://podcasters.spotify.com/pod/show/cdconfessions/message Support this podcast: https://podcasters.spotify.com/pod/show/cdconfessions/support

Shlomo Genchin is a kind, generous and supremely talented creative machine! You probably know him from his super popular newsletter and website thecreativemarketer.net where he shares recipes, tools and techniques for writing creative copy, content and ads that help creatives achieve better work more consistently and efficiently. But he also has a day job as Creative Director at Ground Up VC where he helps 45 startups with all their creative and marketing needs. And he believes this sector is the Wild West for bold creative cowgirls and cowboys looking to disrupt and make career defining work. And he’s here to tell us all about it. --- Send in a voice message: https://podcasters.spotify.com/pod/show/cdconfessions/message Support this podcast: https://podcasters.spotify.com/pod/show/cdconfessions/support

On today’s podcast, we have chief creative officer of NVE Experience Agency, the talented Shelly Elkins - Adweek Experiential Executive of the Year! And Shelley is here with a big proclamation that brand experience, also known as experiential ,has finally earned a seat at the big kids table and that we’ve entered the era of marketing with experience at the center of mix. As someone who has worked in this world for many years and who has had his heart broken by similar claims I was skeptical. But maybe, just maybe Shelley will change my mind. --- Send in a voice message: https://podcasters.spotify.com/pod/show/cdconfessions/message Support this podcast: https://podcasters.spotify.com/pod/show/cdconfessions/support

Happy New Year everyone, and welcome to the very first episode of 2024! I'm thrilled to have one of the hottest creative minds in the industry, someone who is breaking all the rules of marketing and advertising, and leading the brand Liquid Death to places few brands ever reach. I'm talking about the creative genius, Andy Pearson, who gives us a peek behind the curtain of how he and his team continue to defy the norms of our business and create work that is truly memorable and ultimately effective. Visit jaimecabreracreative.com to learn more about everything I spoke about in the intro or go directly to the items: https://patreon.com/confessionsofacreativedirector https://amzn.to/4aMRoFG --- Send in a voice message: https://podcasters.spotify.com/pod/show/cdconfessions/message Support this podcast: https://podcasters.spotify.com/pod/show/cdconfessions/support

Enjoy an in-depth with Mark DePace Chief Creative Officer and Zach Mortensen, the CEO of Ghost Robot. This innovative studio is a one-stop creative powerhouse for top tier clients like Netflix, Google, Peloton, Away, and Airbnb, just to name a few. Ghost Robot stands out as a channel agnostic creative hub, adept at solving complex marketing challenges with a diverse array of solutions from video games and apps to comic books, card games, and even podcasts. Today, we're getting an insider's look at how Mark and Zach balance their roles, perfectly meshing the creative and business sides of their company. They're here to share their insights on building a successful collaborative environment in the fast-paced world of running a creative business. --- Send in a voice message: https://podcasters.spotify.com/pod/show/cdconfessions/message Support this podcast: https://podcasters.spotify.com/pod/show/cdconfessions/support

On today’s show, we take a bit of a departure with former copywriter Ben Purkert, author of The Men Can't Be Saved, a wonderful novel set in the world of a branding agency and centered around a narcissistic young copywriter whose world comes crashing down after he gets laid off. While the book is fiction, it’s filled with stories inspired by his time in the industry we can all relate to like ECDs walking around like Golden Gods and overzealous copywriters who live and die over commas. The novel also touches on larger societal and agency issues like Toxic Masculinity, the search for purpose and male loneliness. --- Send in a voice message: https://podcasters.spotify.com/pod/show/cdconfessions/message Support this podcast: https://podcasters.spotify.com/pod/show/cdconfessions/support

On today's show, creative director Roberto Lastra shares his inspirational origin story as a kid from Mexicali, Mexico, who immigrated to the US during his teens. Pushing through culture shock and language barriers, he went on to work for five of the most famous agencies in the world before founding his own agency, Lovers Not Haters. Along the way, he learned that "The Less You Try To Fit In, The More You Do" and he’s passionate about the idea of bringing your whole self to work. --- Send in a voice message: https://podcasters.spotify.com/pod/show/cdconfessions/message Support this podcast: https://podcasters.spotify.com/pod/show/cdconfessions/support

Lucas Ribeiro and Kazuo Kobo are a dynamic duo of Creative Directors from Brazil, currently residing in New York City, where they work at the legendary McCann NY. They are Cannes Lion-winning creatives who have also taught at the Miami Ad School Brazil and recently published a book in Portuguese, translated as "Principles – 128 Principles for Becoming an Ad Agency Creative." The book is filled with great tools, techniques, and ideas they've developed along their journey. They are here to expand on an idea called "Batman or Superman: Skills vs. Talent." Learn more about them at www.landk.work. --- Send in a voice message: https://podcasters.spotify.com/pod/show/cdconfessions/message Support this podcast: https://podcasters.spotify.com/pod/show/cdconfessions/support

Highdive Advertising has become a go-to shop for top brands looking to make a splash at the Super Bowl. It might have a little to do with the fact that Chade Broude, Co-Founder and Chief Creative Officer of Highdive, sold through his first Super Bowl script one year into his career and has been creating winning spots ever since. Today, he’s opening up his playbook to reveal 4 simple concepts to keep in mind when working on a spot for the big game, including my favorite which is the Two Beer Rule! So if those SB briefs are starting to come in, you’re gonna wanna listen carefully to our conversation. Learn more about Chad here: https://www.linkedin.com/in/chad-broude-13b74b11/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/cdconfessions/message Support this podcast: https://podcasters.spotify.com/pod/show/cdconfessions/support

Donny Dykowsky is an accomplished musician, composer, songwriter and founder of The Ski Team – a premiere production, custom music and sonic branding studio out of Jersey City, New Jersey. His work has garnered Lions, Pencils, Clios, Webbys, Sundance Premiers, and is on permanent display at the MOMA. Check out our amazing conversation where he shares some hot tips that Creative Directors can use when working with a composer or custom music producer. --- Send in a voice message: https://podcasters.spotify.com/pod/show/cdconfessions/message Support this podcast: https://podcasters.spotify.com/pod/show/cdconfessions/support

Kevin Lynch is an accomplished Copywriter and Creative Director , whose with an incredible career that has taken him across the globe with stops in China and Sweden where he was most recently Creative Director at Oatly. Kevin has always made career decisions by asking: What stories will I be able to tell? and he’s here to share with us his 5 Principles for Finding Success in a non-linear career. --- Send in a voice message: https://podcasters.spotify.com/pod/show/cdconfessions/message Support this podcast: https://podcasters.spotify.com/pod/show/cdconfessions/support

Aaron North was recently described as a marketing genius by the master marketing genius Ryan Reynolds for his work as CMO of Mint Mobile. And after our conversation, I would have to second Ryan's assessment. Aaron is here to give us a sneak peek at the multi-agency strategy and workflow that he's perfected to create Mint Mobile's amazing work. Learn more about Aron here: https://www.linkedin.com/in/aronnorth/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/cdconfessions/message Support this podcast: https://podcasters.spotify.com/pod/show/cdconfessions/support

Brett Essman is a Creative Director extraordinaire Brett Essman from ad agency Preston Spire in Minneapolis Minnesota. Brett’s here to talk about being proactive as a Creative Director and looking for the opportunity to create big ideas in every brief And when you boil all that down, what he’s really describing is this idea of not becoming complacent but pushing yourself to go above and beyond. It’s about the grit and perseverance you need to get to do the work that makes you feel fulfilled. And what I love about Brett is that he’s not all talk, he’s got the case studies to back it all up. Check out his work here https://www.linkedin.com/in/brettessman/ and here http://www.brettessman.com/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/cdconfessions/message Support this podcast: https://podcasters.spotify.com/pod/show/cdconfessions/support

Today’s guest is Andres Fabian, a globe-trotting Dominicano creative director who has worked on three different continents for companies and agencies like Leo Burnett, Kelly Bluebook, Innocean and VMLY&R. On this episode Andres discusses his experience as a Latino creative in the world of advertising. It’s an important conversation we all need to hear, and we both share personal stories about the most outrageous things we’ve been told or overheard to the weird practice of code-switching to the need for real action around diversity in our industry. This is can’t miss episode especially for people of color or under represented groups in our industry . --- Send in a voice message: https://podcasters.spotify.com/pod/show/cdconfessions/message Support this podcast: https://podcasters.spotify.com/pod/show/cdconfessions/support

Fresh off her appearance at Cannes, Margaret shares her thoughts on the power of AI and how she's harnessing it to take GS&P to new heights in innovation. --- Send in a voice message: https://podcasters.spotify.com/pod/show/cdconfessions/message Support this podcast: https://podcasters.spotify.com/pod/show/cdconfessions/support

On this historic 50th Episode of COACD we’re talking with the brilliant and super humble Greg Hahn Co-Founder and Chief Creative Officer of Mischief @No Fixed Address which was recently ranked among the Top Three Best Agencies in the world by AdAge! He’s pulling back the curtain to share some of the guiding principles and philosophies that make Mischief such a magical, mystical and near mythical shop. Plus, we'll also get a glimpse of Greg the kid from Ohio who dreamed of becoming a guitar shredding god! --- Send in a voice message: https://podcasters.spotify.com/pod/show/cdconfessions/message Support this podcast: https://podcasters.spotify.com/pod/show/cdconfessions/support