Brian Pasch Podcast
Business & Economics Podcasts
Join Brian Pasch as he interviews automotive leaders, entrepreneurs, and disruptors as he seeks to educate and elevate the automotive industry.
Location:
United States
Description:
Join Brian Pasch as he interviews automotive leaders, entrepreneurs, and disruptors as he seeks to educate and elevate the automotive industry.
Language:
English
Episodes
Clarivoy Offers Dealers The Holy Grail: Marketing Attribution Insights
5/24/2024
Join me as I sit down with Steve White to discuss this automotive shopper identity graph (now over 140 million shoppers) and how it powers actionable marketing attribution reports.
Duration:00:26:49
Outsell Expands Integrations and Activation Opportunities for Dealership First Party Data
5/22/2024
Join me as I sit down with John Clavadetscher to discuss how Outsell leads the way for lifecycle marketing with expanded data input which create a powerful customer engagement platform.
Duration:00:32:10
Urban Science fills Gaps In Your Sales Process To Improve Sales and Lower Defection Rates
5/21/2024
Join me as I sit down with Eric DeMont to review for SalesAlert and TrafficView are giving dealers the insights to improve their sales processes and eliminate labor waste.
Duration:00:32:26
automotiveMastermind Expands Services To Help Dealers Embracing First-Party Data Management
5/20/2024
Join me as I sit down with Matt Niess to discuss the expanded service offerings which automotiveMastermind offers dealers who are considering a CDP or an advanced approach to first-party data management.
Duration:00:32:14
TransUnion Delivers The Tools Dealers Need To Elevate The Customer Experience and Accelerate Profitability
5/17/2024
Join me as I discuss with Satyan Merchant the new tools which TransUnion can offer dealers who are ready to elevate the customer experience and lower their operating costs.
Duration:00:47:31
CallRevu Acquires TotalCX – Get The Story from CEO Ben Chodor
5/16/2024
Brian Pasch sat down with Ben Chodor to discuss his recent acquisition of TotalCX making them the largest call measurement and customer communication platform in automotive retail. Listen in to catch a glimpse of their future growth plans which include complete customer contact measurement and seamless API connections to CDPs.
Duration:00:22:33
Activator.ai Innovates Automotive CDP Frameworks by Leveraging Salesforce and Fluency Technologies
5/10/2024
Join me as I speak with Bobby Gaudreau about the advances their hybrid CDP platform has made in the last year and why they can accelerate and scale based on their technology partnerships with Salesforce and Fluency.
Duration:00:37:57
Podium Supercharges Customer Engagement Using AI
5/10/2024
Join me and Ross Tinkham of Podium as we discuss the latest update to the Podium Platform including their new AI assistant and plans to add email as an engagement channel.
Duration:00:36:03
Supercharge Your SEO Strategies
4/30/2024
Join me and Zach Billings of Wikimotive as we sit down to discuss the latest SEO strategies and updates to the Google algorithm which will give dealers a competitive edge in their market.
Duration:00:38:21
fullthrottle.ai Powers Advanced Marketing Automation With Their Patented Identity Framework
4/26/2024
Join with me as I sit down with Will McGinnis of fullthrottle.ai to discuss their patent for identity resolution and how their technology platform produces powerful marketing outcomes.
Duration:00:31:31
Dealers Partner with Foureyes to Improve Their Sales Processes
4/25/2024
Join me and Dave Steinberg as we discuss how Foureyes technology fixes holes in dealer sales processes and creates better engagement with shoppers.
Duration:00:33:25
Penny Perfect Payments Everywhere: Build Trust and Increase Engagement
4/23/2024
Join me and Aaron Bickart of OfferLogix as we discuss their latest updates to their platform which integrates marketing pricing and consumer credit.
Duration:00:23:44
Speed Layer from Auto Genius increases website conversions by 30%
4/22/2024
Join me as I discuss Speed Layer technology developed by Ben Hadley and the team at Auto Genius which is transforming website speed and increase conversions.
Duration:00:44:27
Fullpath Unlocks The Full Potential Of Dealership First Party Data with Their Open Ecosystem
4/19/2024
Join Brian and Mike Colacchio of Fullpath as they discuss the real-time audience features in Fullpath CDXP and the new API integrations that enhance customer data records for better activation
Duration:00:40:13
Audience Management Starts With Transparency which Yields Greater Performance and ROI
4/16/2024
Join me and Megan Hortan as we discuss why all marketing audiences are not created equal. In fact, most dealers have to blindly trust audience resellers that their audience is made up of in-market shoppers. Why guess when you can test the benefits of fully transparent active shopper audiences?
Duration:00:30:05
Orbee Leads The Way: Greater Interoperability Improves Dealership Marketing and Customer Experience
4/15/2024
Join me and Atul as we discuss Orbee's vision to develop stronger connections between technology companies that serve automotive retailers.
Duration:00:41:23
AIM is DriveCentric’s Latest Product Innovation: Learn How AI Fills Gaps in Retention Marketing
4/1/2024
Join me and Steve Roessler from DriveCentric as we discuss thier new product call AIM (Augmented Intelligence Marketing).
Duration:00:35:31
CarNow and Kia Deliver the Future Architecture of Modern Retailing
1/31/2024
Learn about the breakthrough partnership that Kia and CarNow have introduced to automotive retailing which allows for dealer choice while preserving a Kia branded retail experience.
Duration:00:27:43
Introducing Stella 360CX CoPilot
1/29/2024
Join me and Rich Sands as we discuss their existing new platform and all the major integration announcements coming at NADA including being selected by Microsoft as their official automotive AI partner.
Duration:00:24:12
Understanding The Benefits of a Connected Retail Platform
1/9/2024
Join me as I sit down with Sam Vukas (COO) and Gino Cipperoni (CRO) of Dealer eProcess to discuss the advantages dealers have when they switch from a static website to a Connected Retail Platform (CRP).
Duration:00:37:46