Making Sales Social Podcast

Welcome to the Making Sales Social Podcast, where we dive into the latest strategies in virtual and social selling. In this episode, titled "Cross-Platform Social Selling," hosts Bob Woods, Brynne Tillman, and Stan Robinson Jr. explore how to leverage various social platforms to start crucial sales conversations. They discuss content teasers, platform-specific hooks, and the importance of targeting the right audience across platforms. Learn how to integrate campaigns, engage with interactive content, and drive engagement while maintaining a consistent brand message. Join us as we navigate the ever-evolving landscape of social sales.

Join us for another insightful episode of Making Sales Social as we delve into the art of scaling sales success with special guest Jason Kramer, founder of Cultivize. Discover key strategies and technologies essential for building a scalable sales process. From aligning with buyer journeys to leveraging AI, Jason shares invaluable insights gained from over 15 years of experience in B2B lead nurturing and sales strategy. Tune in for actionable tips and expert advice on taking your sales process to the next level.

Join us in this episode of Making Sales Social as we explore 'The Future of B2B Sales Post-Pandemic.' In a dynamic conversation, Stan Robinson, Jr. and Brynne Tillman delve into the shifts in sales strategies and tools brought about by the pandemic and how they're shaping the future of B2B sales. From the integration of digital tools into CRM systems to the rise of social selling and the newfound accessibility to high-level decision-makers, discover how sales professionals are adapting and thriving in this evolving landscape. Tune in for insightful discussions on leveraging social proximity, the changing mindset of sales professionals, and the exciting prospects of AI integration in the sales process. Don't miss out on valuable tips and tactics for navigating the post-pandemic B2B sales arena!

In this episode of Making Sales Social, we dive deep into the art of storytelling in sales with special guest Geoffrey Berwind. Discover how storytelling transcends traditional sales techniques, forging genuine human connections and igniting the imagination of prospects. From the science behind storytelling to effective techniques for captivating your audience, Geoffrey shares invaluable insights drawn from his two decades of experience. Tune in as we explore the essential role of origin stories, client success narratives, and example stories in crafting compelling sales pitches. Join us on a journey into the primal essence of storytelling and learn how to harness its power to make your sales soar.

In this episode of the Making Sales Social Podcast, join us as we explore the dynamic world of networking in the digital age. Delving into the conversation inspired by real-life experiences and observations, our hosts uncover invaluable insights into the art of building connections and driving business growth. From the primal origins of networking to the modern-day evolution facilitated by platforms like LinkedIn, learn how to leverage digital tools effectively. Discover practical tips for making meaningful connections, including utilizing LinkedIn's QR code feature and crafting personalized welcome messages. Explore the strategy of networking through client referrals and strategic introductions between partners. Gain valuable advice on remembering key details about contacts and leveraging tools like Sales Navigator for enhanced networking capabilities. Tune in to unlock the power of networking and unleash your digital success.

In this episode, Stan and Bob discuss the innovative ways to integrate chat GPT and AI into personal branding, providing practical advice and strategies for optimizing your content creation process. Learn about the CRISP model, a structured approach to crafting prompts for AI interaction, and how it can revolutionize your content strategy. Explore the importance of context, role, inspiration, scope, and prohibitions in guiding AI-generated content to align with your brand voice and goals. Discover how AI can serve as your "intern," assisting you in generating relevant and engaging content tailored to your audience's needs. Gain insights into how to tell your unique story effectively, whether it's in your LinkedIn profile, professional experience, or content creation.

In this episode of Making Sales Social, join host Bob Woods as he explores the realm of AI Sales Mastery with guest Jeffrey Boyle, CEO of Bomodo AI. Discover how AI is revolutionizing sales strategies for entrepreneurs and sales teams, providing them with powerful tools to scale their businesses. From content creation to personalized avatars, Jeffrey shares insights on leveraging AI while maintaining the crucial human touch in customer interactions. Tune in to learn how to navigate the digital era of sales effectively.

In this episode of the Making Sales Social Podcast, join hosts Brynne Tillman and Mark Gordon as they delve into the intricacies of "Building Relationships & Scaling Businesses." Mark shares his journey from call center work to becoming a leader in sales and community-building, emphasizing the pivotal role of genuine curiosity in creating meaningful connections. Together, they explore the power of social media in fostering relationships at scale, transforming handshakes into hugs, and accelerating business growth. From identifying gaps in businesses to providing holistic solutions, Mark offers insights drawn from years of experience in sales and entrepreneurship. Tune in to discover how to bridge the gap between personal connection and business success in the ever-evolving landscape of social selling.

Welcome to Making Sales Social! In this episode, titled "Cold Calling is Better Than Social Selling (and AI is on the downturn)," hosts Brynne Tillman and Bob Woods take a surprising turn away from their usual focus on LinkedIn and social selling. Buckle up as they dive into why they believe cold calling is making a comeback, leaving social selling and AI in the dust. From the adrenaline rush of interrupting someone's day to the mystery caller advantage, Brynne and Bob explore the nostalgia of smile and dial tactics. But don't be fooled—this episode is packed with April Fools' Day fun! Tune in for insights on the importance of personalized outreach, generating engaging social media content, and leveraging AI for dynamic product descriptions. Join Brynne and Bob as they navigate the evolving landscape of sales, reminding us all to make our sales social. Don't miss out—subscribe to the podcast and leave a review to let us know what you think!

In this episode of the Making Sales Social podcast, host Brynne Tillman interviews Jeff West, author and sales expert. They discuss the importance of making personal connections in sales and how to overcome objections effectively. Jeff shares his insights on reframing objections, using empathy, and creating fusion points to engage both logic and emotion in the sales process. He also provides tips for getting past gatekeepers and offers a step-by-step approach to working objections like a pro. Don't miss this valuable conversation with Jeff West on Making Sales Social.

Join the trio of hosts Bob Woods, Brynne Tillman & Stan Robinson, Jr in this episode of the Making Sales Social Live podcast as they delve into the transformative power of emotional intelligence in the realm of social selling. From fostering authentic connections to honing active listening skills and maintaining authenticity, they explore practical strategies for leveraging emotional intelligence to enhance sales interactions. Tune in to uncover actionable insights that can elevate your approach to social selling and forge deeper, more meaningful relationships with prospects and clients.

In this episode of Making Sales Social, join hosts Bob Woods and C. Lee Smith as they dive into the intricate relationship between artificial intelligence (AI) and sales credibility. This episode explores how AI impacts sales professionals' credibility and authenticity in the digital age. From leveraging AI as a tool to reinforcing trustworthiness, Bob and Lee dissect key insights from their conversation, shedding light on strategies to maintain credibility while navigating the ever-evolving digital landscape. Tune in for valuable tips and insights on harnessing AI effectively to build trust and credibility in sales.

Welcome to the Making Sales Social Podcast! In episode 277, titled "7 Ways that LinkedIn’s Sales Navigator Rocks," Brynne Tillman and Stan Robinson, Jr. dive deep into the powerful features of LinkedIn Sales Navigator. From advanced search functions to smart links, they explore how Sales Navigator can revolutionize your sales approach. Discover how to leverage features like saved searches, personas, and account IQ to streamline your sales process and close deals faster. Join Brynne and Stan as they share their expert insights and practical tips to make your sales truly social. Tune in now to optimize your sales strategy with Sales Navigator!

In today’s episode, host Brynne Tillman engages in a dynamic conversation with sales expert Jeb Blount Jr. Dive into the depths of social selling as Jeb shares invaluable insights on leveraging platforms like LinkedIn to authentically connect with prospects. Discover strategies for integrating social selling seamlessly into your sales approach, building targeted prospect lists, and initiating warm conversations that lead to meaningful relationships. Gain practical tips on identifying value, crafting authentic messaging, and navigating the fine line between connection and transaction. Don't miss this episode packed with actionable advice from two seasoned professionals in the sales arena.

Join hosts Bob Woods, Brynne Tillman, and Stan Robinson Jr. as they bring you the latest insights and strategies for mastering social selling on LinkedIn. In each episode of 'Making Sales Social Live,' dive into candid discussions, expert tips, and real-world examples to elevate your sales game. From leveraging LinkedIn features to navigating the sales process with finesse, this podcast is your go-to resource for unlocking success in the digital sales arena. Tune in for actionable advice and lively conversations that will transform the way you approach social selling.

Welcome back to Making Sales Social! In today's episode, host Brynne Tillman sits down with Bradley Jacobs, founder and CEO of Milance. Milance supports independent business owners, entrepreneurs, and fractional executives in their business development efforts. Brynne is excited to explore how Bradley addresses one of the biggest challenges faced by independents: scaling their businesses. Bradley shares his insights into combining social media with productive selling techniques, emphasizing the importance of building trust and adding value before selling. Drawing from his own experience, Bradley discusses his journey of building a fractional COO business and the key challenges faced by entrepreneurs in balancing client service with business development. As the conversation delves deeper, Bradley reveals practical strategies for independent consultants and fractional executives to streamline their business development efforts. He emphasizes the significance of budgeting for sales and marketing tools that automate tasks while still delivering results. Bradley also introduces Milance's unique approach to curating targeted lists of potential clients, saving time and energy for busy professionals. Throughout the episode, Brynne and Bradley discuss personalized outreach on platforms like LinkedIn and highlight the transformative potential of leveraging tools like Milance to identify and engage with high-value prospects effectively. Tune in to discover actionable insights and strategies for scaling your independent business in today's competitive landscape. Don't miss out on this dynamic conversation between two sales experts!

Johnny Beirne joins us today to share his expertise on how to transform your online presentations from mundane to mesmerizing. Throughout the episode, he'll provide insights on ways to use your presentations to make people want to sign up for whatever you're selling. Johnny will also share a couple of tactics that will allow you to create online courses faster, as well as deliver a very engaging and professional live presentation. One of the highlights of our conversation is the "Pattern Interrupt" technique. Johnny believes that if your audience isn't impressed with what they see from you, they won't be impressed with what they get and are likely to spend their money elsewhere. If you're new to webinars or need some guidance to enhance your presentation skills, this episode is for you! Johnny Beirne is CEO of Digital Business Institute and the author of the book "Say it Once. Sell it Often", where he focuses on replacing relentless competition with recurring revenue. He is a webinar wizard and expert when it comes to creating compelling videos for online presentations. Johnny is not only a master at crafting unique webinars but also a visionary in utilizing video to captivate and educate audiences. He has an in-depth understanding of the visual aspect of online presentations as well as their content. Johnny works with course creators and subject matter specialists who rely on webinars to generate revenue. Learn more about Johnny by visiting his website. You can also follow and connect with him on LinkedIn.

In this episode of Making Sales Social, we're discussing the importance of content in social selling. Content is the king of the buyer's journey, and it's crucial to engage potential buyers with relevant content before they even recognize their need for your product or service. Throughout the episode, we'll be exploring the three overall stages of the funnel: top, mid, and end of the sales cycle, and even beyond that. We'll also be discussing the different types of content that you can use in your social selling strategy. If you're not using content in your sales process, you're doing yourself a disservice, so tune in to learn more.

Carol Mahoney joins us on this episode to discuss the importance of humanizing sales and navigating the intersection of social dynamics and buyer-centricity. As entrepreneurs and executives, we often claim that our buyers are our top priority, but do our actions and systems reflect that statement? Carol helps us tackle this dilemma by diving into common mistakes businesses make and why they may not be prioritizing their buyers as they should. She also shares strategies to ensure that we stand by our goals of putting our buyers first, regardless of our industry or position within a company. Whether you're a solopreneur or in marketing, this episode is for you because, in any aspect of offering solutions to customers, their needs should always come first. Tune in to learn how to humanize your sales approach and truly prioritize your buyers. Carol Mahoney is a renowned sales expert, author, and founder of Unbound Growth. With her book "Buyer First: Grow Your Business With Collaborative Selling," she is revolutionizing the sales industry and changing the way buyers perceive it. Carol is also known as a sales therapist at Harvard Business School, where she serves as an entrepreneurial sales coach for their MBA program. She is a highly sought-after keynote speaker who inspires audiences to shift their mindset and prioritize putting buyers first in all their interactions. Learn more about Carol by visiting her keynote and blog page. You can also follow and connect with her on LinkedIn.

We've said it before, and we've said it a few times over: If there's one thing about LinkedIn that's constant, it's change. Join us in this episode as our experts from Social Sales Link break down five significant changes that are either on the horizon or already happening. From small tweaks to big shifts, we're here to simplify it all for you. Plus, we give a shoutout to Kevin D. Turner, who keeps a close eye on LinkedIn changes over on his profile. Tune in now to stay updated and make the most of your LinkedIn experience!