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The P.T. Entrepreneur Podcast

Business & Economics Podcasts

The PT Entrepreneur Podcast with Danny Matta brings you interviews and insights from top physical therapy business owners. Topics range from starting and running a cash physical therapy practice to creating digital products and even physical products. The PT Entrepreneur Podcast gives you an inside look of the minds and businesses of some of the most successful physical therapists today. No empty fluff.... just actionable, helpful information you can use TODAY.

Location:

United States

Description:

The PT Entrepreneur Podcast with Danny Matta brings you interviews and insights from top physical therapy business owners. Topics range from starting and running a cash physical therapy practice to creating digital products and even physical products. The PT Entrepreneur Podcast gives you an inside look of the minds and businesses of some of the most successful physical therapists today. No empty fluff.... just actionable, helpful information you can use TODAY.

Language:

English


Episodes
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Ep707 | The Massive Value Of An Exit Interview

5/2/2024
In this recent podcast episode, Doc Danny highlights the significance of conducting exit interviews when employees depart from a company. Emphasizing the need for a safe and open environment during these interviews, he encourages business owners to embrace feedback without defensiveness. The goal is to gather valuable insights to enhance company culture, compensation, job roles, and leadership. The podcast underlines the importance of providing constructive feedback to departing employees to aid in their future development. Ultimately, exit interviews are portrayed as a tool for improving management practices and fostering a positive work environment, promoting growth and learning with an open mindset. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneur

Duration:00:13:42

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Ep706 | Cash-Based Practice Marketing That's Working Now With Jeremy Dupont

4/30/2024
In this podcast episode, Doc Danny and Jeremy Dupont discuss effective marketing strategies for physical therapy practices, emphasizing the importance of tracking metrics, data-driven decision making, and successful internal marketing campaigns to acquire new patients. They introduce Patch, a company providing services to set up backend systems, run Google Ads, and conduct tailored marketing campaigns. Key points include comparing Google Ads and Facebook Ads, implementing reason-why campaigns, and highlighting continuity and backend systems for long-term practice success. Clinicians interested in working with Patch are encouraged to visit their website, book a call with Jeremy, or follow him on Instagram for more information. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneur

Duration:01:16:09

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Ep705 | Why You Need Predictable Marketing

4/25/2024
In this episode, Doc Danny discusses the key challenges faced by service-based businesses, specifically physical therapy practices. He examines three main limitations: acquiring new clients, expanding physical space, and hiring the right staff. The primary focus is on client acquisition, highlighting the unpredictability of traditional strategies like word-of-mouth referrals. Doc Danny outlines four key areas: maximizing referrals, local marketing, digital presence, and paid advertising. Implementing strategies in these areas enables businesses to reliably attract new clients, facilitating growth and expansion. Doc Danny encourages listeners to assess their current efforts and consider resources like the Physical Therapy Business Mastermind and the Clinical Rainmaker Program for assistance. Tune in to gain insights into overcoming constraints in service-based businesses! Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneur

Duration:00:14:54

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Ep704 | Developing A Physical Product With Nate Henry

4/23/2024
In this podcast episode, Doc Danny and Nate Henry share their experiences navigating the Army-affiliated physical therapy program at Baylor University and their subsequent career paths, which led them to Columbus, Georgia. Nate's post-military journey is highlighted, as he collaborated with Troy, an investment banker, to develop myopox, an electrical stimulation device aimed at enhancing dry needling procedures for veterans through their nonprofit, the Resiliency Project. The challenges of communication with a Chinese manufacturer, FDA approval, and marketing strategies are discussed, underscoring the importance of partnerships and perseverance in the medical device industry. Nate's commitment to further innovation in physical therapy and sports medicine is emphasized, with listeners encouraged to support their venture.

Duration:00:48:45

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Ep703 | The Danger Of Living A Lukewarm Life

4/18/2024
In this episode of the podcast, Dr. Danny explores the concept of living a "lukewarm life" and why it is a dangerous place to be. He starts by describing this predicament as a state where one doesn't hate their job or situation, but also doesn't love it. This is a common situation for many people, especially those in clinical director roles or other stable positions that lack true fulfillment. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneur

Duration:00:13:05

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Ep702 | Business Lessons From The Masters Golf Tournament

4/16/2024
In this episode of the podcast, Doc Danny recounts his recent experience at the prestigious Masters golf tournament held at the Augusta National Golf Course. Securing tickets through a challenging lottery system, Doc Danny and his wife were fortunate to attend the Monday practice round. Reflecting on his past employment at Augusta National during high school, Doc Danny gains fresh insights while attending with first-time visitors. He highlights key business lessons learned from the Masters, including effective communication, successful branding through merchandise, meticulous attention to detail, and the cultivation of exclusivity through symbolic elements like the coveted green jackets. Furthermore, Doc Danny underscores the importance of identifying unique brand elements, as exemplified by the iconic food offerings at the Masters. Ultimately, he emphasizes how these lessons in crafting an exceptional customer experience are universally applicable and can contribute to the success of any business. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneur

Duration:00:27:27

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Ep701 | Why We Undervalue Ourselves

4/11/2024
In this podcast episode, Doc Danny addresses the prevalent undervaluation of physical therapists' expertise, drawing parallels to professions like software development. Through poignant anecdotes and impassioned advocacy, he highlights the transformative impact of physical therapy interventions and urges fellow therapists to reassess their pricing strategies to reflect the true value they bring to clients' lives. By embracing a mindset that recognizes their worth, physical therapists can not only enhance personal satisfaction but also cultivate sustainable business success, ultimately emphasizing the importance of pricing their expertise accordingly. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneur

Duration:00:10:40

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Ep700 | Cash-Based Practice Business Finance 101

4/9/2024
In this podcast episode, Doc Danny discusses the significance of financial understanding in a physical therapy business, emphasizing the stages of profitability in a cash-based or hybrid practice. He highlights the most profitable stage as the initial phase with the owner as the sole provider, leading to high net profit margins, but warns about the challenges of the growth stage when transitioning to a standalone clinic with increased overhead costs. Doc Danny stresses the importance of non-active revenue and expanding the clinic with additional providers to enhance business resilience and value. He encourages owners to embrace the growth. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneur

Duration:00:27:42

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Ep699 | Why Plan Of Care Packages Are So Important

4/4/2024
In this episode, Dr. Danny discusses the significance of incorporating a plan of care package in cash-based physical therapy practices. He highlights the issue of patients discontinuing care prematurely and stresses the importance of committing to a full plan to address underlying issues effectively. By implementing upfront commitment to a plan of care package, clinics can benefit from stable cash flow, improved patient outcomes, increased referrals, and opportunities for additional services. However, a key challenge lies in the lack of sales training for clinicians, which can be addressed through specialized programs like the "Clinical Rainmaker" to enhance the sales process seamlessly. Dr. Danny underscores the pivotal role of plan of care packages in the success of cash-based physical therapy practices and urges listeners to adopt this strategy for enhanced clinical and financial results. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneur

Duration:00:11:49

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Ep698 | Lessons Learned From The Spring 2024 Mastermind Event

4/2/2024
In this podcast episode, Doc Danny and Yves discuss the recent PT Biz Mastermind live event, which saw the largest attendance ever. The episode emphasizes the importance of finding a supportive community, especially for entrepreneurs who often feel isolated. The PT Biz Mastermind has become a tight-knit community where members can celebrate wins, share challenges, and learn from one another. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneur

Duration:01:08:25

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Ep697 | Is It Too Late To Start A Cash-Based Clinic?

3/28/2024
In this episode of the podcast, Doc Danny addresses the common concern among healthcare clinicians, specifically physical therapists, who feel that they may have missed out on the opportunity to start their own private practice. He provides a different perspective on this issue, explaining that although the landscape has changed over the years, there is still a large untapped market of individuals who are unaware of or not actively seeking out cash-based or hybrid practices. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneur

Duration:00:12:19

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Ep696 | How To Gain Business Momentum

3/26/2024
In this episode, Doc Danny explores the concept of momentum in business and life, using his son's journey in 6th grade as a powerful example. He emphasizes the importance of consistent progress, focusing on the process, and staying emotionally stable for long-term success. Doc Danny shares valuable insights on measuring progress, making incremental improvements, and overcoming challenges to sustain momentum toward achieving goals. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneur

Duration:00:31:16

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Ep695 | What I Learned From A Mastermind Member's Mom

3/21/2024
Dr. Danny shares key learnings and a heartwarming interaction from the recent March PT Biz Mastermind live event, where he speaks with a member's entrepreneurial grandmother. The grandmother's successful entrepreneurial background highlights the importance of having supportive role models or mentors in starting a business. Dr. Danny emphasizes the significance of surrounding oneself with encouraging individuals who can guide through the challenges of entrepreneurship. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneur

Duration:00:10:28

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Ep694 | What We're Learning Now With Yves Gege

3/19/2024
Danny and Yves discuss the significance of lifelong learning and exploring diverse knowledge areas, citing examples from Leonardo Da Vinci's autobiography and The Rolling Stones' biography. They highlight how biographies offer insights into successful individuals' thinking and make success more relatable. Emphasizing the value of reading broadly and seeking mentorship, they stress the role of expanding perspectives and overcoming challenges in personal and professional growth. Danny and Yves highlight the value of lifelong learning and venturing beyond one's expertise through reading diverse materials. They discuss how biographies offer insights into successful individuals' thinking processes, making success more relatable and attainable. Mentorship and surrounding oneself with positive influences are underscored as essential for overcoming challenges and fostering growth in new endeavors. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneur

Duration:01:00:10

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Ep693 | What To Do If You're Feeling Stuck

3/14/2024
In this podcast episode, Dr. Danny discusses two key insights from Rick Rubin's latest book on managing business challenges. The first takeaway highlights the idea that excessive efforts to foster creativity or tackle problems can hinder progress, advocating instead for physical activity to stimulate innovative thinking without external distractions. The second point underscores the importance of viewing challenges as opportunities for growth and creativity, encouraging a shift from a victim mentality to an empowered mindset. Dr. Danny recommends incorporating physical activity and a positive mindset shift to enhance problem-solving skills and turn obstacles into catalysts for success, providing valuable advice for entrepreneurs navigating the intricacies of the business landscape. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneur

Duration:00:09:35

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Ep692 | 5 Keys To Create Lifelong Patients with Yves Gege

3/12/2024
In this episode, Danny and Yves dive into the topic of patient retention and the importance of developing ongoing wellness programs in physical therapy practices. They highlight how most physical therapy focuses on resolving injuries, but many patients have a desire to achieve long-term health and fitness goals. This is where retention programs come into play. Head to the link below to participate in our 5 Day Challenge! https://www.physicaltherapybiz.com/challenge www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/

Duration:01:09:27

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Ep691 | Is The PT Profession Starting To Change?

3/7/2024
In this episode of the podcast, Doc Danny discusses the feedback he received from friends who attended the 2024 Combined Sections Meeting (CSM), the largest physical therapy conference in the US. In the past, Doc Dany felt that the conference did not adequately represent the areas of physical therapy he was interested in, such as performance and movement-based approaches. However, his friends reported positive changes they observed at this year's conference. Head to the link below to participate in our 5 Day Challenge! https://www.physicaltherapybiz.com/challenge www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/

Duration:00:10:30

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Ep690 | Copywriting For Clinicians With Jeremy Dupont

3/5/2024
In this episode of the podcast, Danny and Jeremy dive into the world of copywriting for physical therapy clinics. They discuss the importance of using words effectively to drive action and build rapport with your target audience. Many physical therapists already possess strong communication skills, and the key is to practice putting those skills into writing. Head to the link below to participate in our 5 Day Challenge! https://www.physicaltherapybiz.com/challenge www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/

Duration:00:57:09

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Ep689 | Who Is Your Perfect Patient?

2/29/2024
In this podcast episode, Doc Danny addresses the challenges of starting a physical therapy practice and offers advice on how to choose a niche if you are unsure where to focus. The early stages of starting a practice can be overwhelming, and Danny acknowledges the emotional difficulties that come with it. Head to the link below to participate in our 5 Day Challenge! https://www.physicaltherapybiz.com/challenge www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/

Duration:00:13:05

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Ep688 | The 3 Areas You Should Outsource In Your Business

2/27/2024
In this episode of the podcast, Danny dives into the topic of outsourcing for physical therapy entrepreneurs. We explore the three key areas that should be outsourced as soon as possible to maximize productivity and success. Head to the link below to participate in our 5 Day Challenge! https://www.physicaltherapybiz.com/challenge www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/

Duration:00:18:50