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Powerful Personal Brand

Business & Economics Podcasts

Have you ever wondered why some people seem to get all the attention in your industry, press interviews, and opportunities flock to them? In this podcast, Claire Bahn, personal brand strategist, will discuss tangible ways to increase your visibility and influence in your industry. She will also interview industry leaders to learn how they built their reputations and influence to have a meaningful impact on their industry and business. Themes include: • How to become a thought leader • How to build a successful career using your personal brand • How to position yourself for increased opportunities (jobs, promotions, speaking engagements, etc.) • How to positively impact your industry and share your expertise to help others. • How a leader’s visibility impacts their company or startup. Learn more about Claire at: clairebahn.com Learn more about the podcast at: https://clairebahn.com/powerful-personal-brand-podcast/ Find Claire on Social Media at @clairebahn LinkedIn at: linkedin.com/in/clairebahn/ This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

Location:

United States

Description:

Have you ever wondered why some people seem to get all the attention in your industry, press interviews, and opportunities flock to them? In this podcast, Claire Bahn, personal brand strategist, will discuss tangible ways to increase your visibility and influence in your industry. She will also interview industry leaders to learn how they built their reputations and influence to have a meaningful impact on their industry and business. Themes include: • How to become a thought leader • How to build a successful career using your personal brand • How to position yourself for increased opportunities (jobs, promotions, speaking engagements, etc.) • How to positively impact your industry and share your expertise to help others. • How a leader’s visibility impacts their company or startup. Learn more about Claire at: clairebahn.com Learn more about the podcast at: https://clairebahn.com/powerful-personal-brand-podcast/ Find Claire on Social Media at @clairebahn LinkedIn at: linkedin.com/in/clairebahn/ This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

Language:

English


Episodes
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10 Ways You Could Be Sabotaging Your Personal Brand

2/21/2024
If you are serious about forging your personal brand, it’s worth it to address latent self-sabotaging ways. Here’s how to spot the 10 most common ways professionals sabotage their personal brands: Establishing a strong personal brand starts with addressing yourself. That can look like keeping your cool while strangers (or worse yet, “friends”) throw shade in your comment section. It can look like honing a new skill you want to be known for, launching a podcast even though you are scared stiff, or doing research on your audience before you draft any content. Your brand can only be as strong as you. If that sentence rubs you the wrong way, it could be a hint that there is a quality about yourself that you want to keep hidden. While perfectly human, our insecurities can sink our brand before it has a chance to put down roots. For a full breakdown of the self-sabotage I see the most often, watch the full video. Wondering how your personal brand ranks? Take my short Personal Brand Rating Assessment to find out: https://clairebahn.com/personal-brand-rating For More Personal Branding Tips Check-Out: ✅ The 3 A's of Personal Branding https://youtu.be/6pG9MgvNoJI ✅ Podcast Tips for Host and Guest https://youtu.be/6u_NBpbCe2c ✅ Why Personal Branding is Important for Your Career Advancement https://youtu.be/35dy_4XOn7g ✅ Common Myths and Mistakes of Digital marketing https://youtu.be/tCSHmVyq6fM Let’s connect on LinkedIn! https://www.linkedin.com/in/clairebahn/ Follow me on Instagram! https://www.instagram.com/clairebahn/ Say hello on Twitter! https://twitter.com/clairebahn About Claire Bahn Claire Bahn is a serial entrepreneur and the CEO and Founder of Claire Bahn Group (CBG), a strategic marketing communications and branding agency. CBG has deep expertise in public relations, strategic communications, personal branding, executive branding, reputation management, social media management, video production, podcast production, and promotion. For over 15 years, Claire has been helping leading businesses, high-achieving CEOs, executives, investors, and founders maximize their authority and influence to accelerate business growth, gain recognition and increase opportunities. As an entrepreneur and influencer with over 90,000 followers across social media, she learned the importance of creating and curating a strong personal and business brand to magnetize opportunities and boost visibility. Her mission is to help others leverage their brands to develop the authority, influence, and trust they need to exceed their career and life goals. She’s been featured in Entrepreneur, Forbes, This Week in Startups with Jason Calacanis, MarketWatch, and Ticker Australia, to name just a few. #collegeapplication #collegeapplications #collegeapplicant #collegeapplicationtips #collegeapplicationhelp #collegeapplicants #personalbranding #personalbrandingtips #CEObranding #marketingagency This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

Duration:00:17:47

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Essential Podcast Tips for Host and Guest: How to Get Started

10/19/2023
If you want to create a warm connection with your audience, look no further than these podcasting tips: My guest today has a professional background in radio, but you don’t need a background in broadcasting to launch a successful podcast. In this episode, we share practical podcast tips, lessons, hardships, and insights that we wish we knew when we first started our own podcasts. Whether you are a first-time podcast host or guest, these podcast tips will help illuminate your next steps and your potential strategies. What podcasting questions do you have? Guest Bio and Links: Ginni is the Founder & CEO at Ginni Media. With a career spanning over a decade in broadcast radio, Ginni has become a distinct voice in podcasting. Her family migrated to Australia from Sri Lanka when she was two years old. Shy and timid, in her first weeks at school, she didn’t speak at all. It was only through the encouragement of her teachers and best friend that she found the confidence to speak up. LinkedIn - https://www.linkedin.com/in/ginnisaraswati/ Website - ginnimedia.com Instagram - https://www.instagram.com/theginnishow/?hl=en Do you know how your personal brand ranks? Take my short Personal Brand Rating Assessment to find out: https://clairebahn.com/personal-brand-rating For More Personal Branding Tips Check-Out: ✅ The 3 A's of Personal Branding https://youtu.be/6pG9MgvNoJI ✅ Podcast Tips for Host and Guest https://youtu.be/6u_NBpbCe2c ✅ Why Personal Branding is Important for Your Career Advancement https://youtu.be/35dy_4XOn7g ✅ Common Myths and Mistakes of Digital marketing https://youtu.be/tCSHmVyq6fM Let’s connect on LinkedIn! https://www.linkedin.com/in/clairebahn/ Follow me on Instagram! https://www.instagram.com/clairebahn/ Say hello on Twitter! https://twitter.com/clairebahn About Claire Bahn Claire Bahn is a serial entrepreneur and the CEO and Founder of Claire Bahn Group (CBG), a strategic marketing communications and branding agency. CBG has deep expertise in public relations, strategic communications, personal branding, executive branding, reputation management, social media management, video production, podcast production, and promotion. For over 15 years, Claire has been helping leading businesses, high-achieving CEOs, executives, investors, and founders maximize their authority and influence to accelerate business growth, gain recognition and increase opportunities. As an entrepreneur and influencer with over 90,000 followers across social media, she learned the importance of creating and curating a strong personal and business brand to magnetize opportunities and boost visibility. Her mission is to help others leverage their brands to develop the authority, influence, and trust they need to exceed their career and life goals. She’s been featured in Entrepreneur, Forbes, This Week in Startups with Jason Calacanis, MarketWatch, and Ticker Australia, to name just a few. #collegeapplication #collegeapplications #collegeapplicant #collegeapplicationtips #collegeapplicationhelp #collegeapplicants #personalbranding #personalbrandingtips #CEObranding #marketingagency This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

Duration:00:38:48

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How to Leverage your Expertise with Your Personal Brand

6/29/2023
Is being an expert all it takes to build a brand? No. And here’s why: There is often a significant disconnect between “founder logic” and “customer logic.” In other words, the details that founders typically care about are rarely the same details that customers care about. That misunderstanding between them creates pain points for customers. My guest today is an industry expert who identified and leveraged that disconnection to build legitimacy into his personal brand. The way he built it might surprise you. Which tip did you find the most helpful? Share your thoughts in the comments! About the Guest: Bryan Clayton is the Tech Founder and CEO of GreenPal, an app called the Uber of lawn care. Bryan is in charge of GreenPal’s strategic direction and growth to become the platform that powers the lawn care industry. Bryan has been in the lawn care industry his entire working life starting with mowing neighbor’s lawns in high school to ultimately founding Peach Tree Inc, a market-leading landscape company in the southeast. Where to Connect with Bryan: Website - yourgreenpal.com LinkedIn -linkedin.com/in/bryan-clayton Instagram - @bryanmclayton Twitter - twitter.com/bryanmclayton Wondering how your personal brand ranks? Take my short Personal Brand Rating Assessment to find out: https://clairebahn.com/personal-brand-rating For More Personal Branding Tips Check-Out: ✅ The 3 A's of Personal Branding https://youtu.be/6pG9MgvNoJI ✅ Podcast Tips for Host and Guest https://youtu.be/6u_NBpbCe2c ✅ Why Personal Branding is Important for Your Career Advancement https://youtu.be/35dy_4XOn7g ✅ Common Myths and Mistakes of Digital marketing https://youtu.be/tCSHmVyq6fM Let’s connect on LinkedIn! https://www.linkedin.com/in/clairebahn/ Follow me on Instagram! https://www.instagram.com/clairebahn/ Say hello on Twitter! https://twitter.com/clairebahn About Claire Bahn Claire Bahn is a serial entrepreneur and the CEO and Founder of Claire Bahn Group (CBG), a strategic marketing communications and branding agency. CBG has deep expertise in public relations, strategic communications, personal branding, executive branding, reputation management, social media management, video production, podcast production, and promotion. For over 15 years, Claire has been helping leading businesses, high-achieving CEOs, executives, investors, and founders maximize their authority and influence to accelerate business growth, gain recognition and increase opportunities. As an entrepreneur and influencer with over 90,000 followers across social media, she learned the importance of creating and curating a strong personal and business brand to magnetize opportunities and boost visibility. Her mission is to help others leverage their brands to develop the authority, influence, and trust they need to exceed their career and life goals. She’s been featured in Entrepreneur, Forbes, This Week in Startups with Jason Calacanis, MarketWatch, and Ticker Australia, to name just a few. #personalbranding #personalbrandingtips #CEObranding #marketingagency #personalbranding101 #personalbrandstrategy This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

Duration:00:27:48

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Tips for Rebranding Within the Same Industry

6/22/2023
Are you due for a rebrand? If so, how can you do it without losing your audience and credibility? My guest today went from being a top-performing litigator who wore navy suits every day to becoming a colorful TikTok sensation. How did she pull it off? Through authentic personal branding. Now more than ever, those know, like, and trust factors are critical for separating yourself from other professionals doing the same thing. This video is a great starting point if you don’t know how to rebrand yourself successfully online. Which of these tips would move the needle on your personal brand growth? Share your thoughts in the comments! About the Guest: Nakia is an intellectual property attorney, business strategist, and success coach for attorneys. She provides the best solutions for entrepreneurs who want to be fully protected wherever they are in their business journey. Where to connect with Nakia: TikTok - https://www.tiktok.com/discover/yoursmallbizattorney Twitter - NakiaGrayEsq IG - https://www.instagram.com/nakiagrayesq/?hl=en LinkedIn - https://www.linkedin.com/in/nakiagrayesq/ Website - https://www.nakiagray.com/ Legal website - https://graylegalpc.com/ Wondering how your personal brand ranks? Take my short Personal Brand Rating Assessment to find out: https://clairebahn.com/personal-brand-rating For More Personal Branding Tips Check-Out: ✅ The 3 A's of Personal Branding https://youtu.be/6pG9MgvNoJI ✅ Podcast Tips for Host and Guest https://youtu.be/6u_NBpbCe2c ✅ Why Personal Branding is Important for Your Career Advancement https://youtu.be/35dy_4XOn7g ✅ Common Myths and Mistakes of Digital Marketing https://youtu.be/tCSHmVyq6fM Let’s connect on LinkedIn! https://www.linkedin.com/in/clairebahn/ Follow me on Instagram! https://www.instagram.com/clairebahn/ Say hello on Twitter! https://twitter.com/clairebahn About Claire Bahn Claire Bahn is a serial entrepreneur and the CEO and Founder of Claire Bahn Group (CBG), a strategic marketing communications and branding agency. CBG has deep expertise in public relations, strategic communications, personal branding, executive branding, reputation management, social media management, video production, podcast production, and promotion. For over 15 years, Claire has been helping leading businesses, high-achieving CEOs, executives, investors, and founders maximize their authority and influence to accelerate business growth, gain recognition and increase opportunities. As an entrepreneur and influencer with over 90,000 followers across social media, she learned the importance of creating and curating a strong personal and business brand to magnetize opportunities and boost visibility. Her mission is to help others leverage their brands to develop the authority, influence, and trust they need to exceed their career and life goals. She’s been featured in Entrepreneur, Forbes, This Week in Startups with Jason Calacanis, MarketWatch, and Ticker Australia, to name just a few. #rebranding #rebrand #rebrandingtips #rebranding101 #rebrandideas #rebrandexamples #rebrandvideo #rebrandyourself #rebrandyourbusiness #personalbranding #personalbrandingtips #CEObranding #marketingagency This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

Duration:00:26:00

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Growth Strategies from a Top Digital Content Creator

6/14/2023
What can we learn from someone with 1 million followers about building a personal brand? After getting into the digital content creator game, you soon learn a few rules that apply to everyone. Effective growth strategies can be applied across a multitude of industries. The foundation of solid content creation is the same: answer your audience’s burning questions. Successful digital content creation is more than posting on Instagram at peak engagement times. Watch the full video to learn how my guest today built a TikTok following of more than 1.4 million. What unexpected takeaway did you learn from Eric’s story? Share your thoughts in the comments! About the Guest: Eric Ita is a world-class photographer, dog trainer and behaviorist, and a renaissance man with a particular love for nature and capturing moments. Eric has established more than 1.4 Million followers on Tik Tok since 2020, and uses his fresh and casual approach to continue building his online audience. Where to connect with Eric: YouTube - https://www.youtube.com/c/EricIta IG - https://www.instagram.com/ericandcaprithepup/ Website - https://www.ericandcaprithepup.com/about TikTik - https://www.tiktok.com/@ericandcaprithepup?lang=en For More Personal Branding Tips Check-Out: ✅ The 3 A's of Personal Branding https://youtu.be/6pG9MgvNoJI ✅ Podcast Tips for Host and Guest https://youtu.be/6u_NBpbCe2c ✅ Why Personal Branding is Important for Your Career Advancement https://youtu.be/35dy_4XOn7g ✅ Common Myths and Mistakes of Digital marketing https://youtu.be/tCSHmVyq6fM Let’s connect on LinkedIn! https://www.linkedin.com/in/clairebahn/ Follow me on Instagram! https://www.instagram.com/clairebahn/ Say hello on Twitter! https://twitter.com/clairebahn About Claire Bahn Claire Bahn is a serial entrepreneur and the CEO and Founder of Claire Bahn Group (CBG), a strategic marketing communications and branding agency. CBG has deep expertise in public relations, strategic communications, personal branding, executive branding, reputation management, social media management, video production, podcast production, and promotion. For over 15 years, Claire has been helping leading businesses, high-achieving CEOs, executives, investors, and founders maximize their authority and influence to accelerate business growth, gain recognition and increase opportunities. As an entrepreneur and influencer with over 90,000 followers across social media, she learned the importance of creating and curating a strong personal and business brand to magnetize opportunities and boost visibility. Her mission is to help others leverage their brands to develop the authority, influence, and trust they need to exceed their career and life goals. She’s been featured in Entrepreneur, Forbes, This Week in Startups with Jason Calacanis, MarketWatch, and Ticker Australia, to name just a few. #digitalcontentcreation #contentcreator #contentcreation #contentcreatortips #contentcreationtips #contentcreation101 #personalbranding #personalbrandingtips #CEObranding #marketingagency #contentcreationforbegginers #contentcreationtipsandtricks #TikTokcontentcreationtips #tiktkcontentcreation This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

Duration:00:43:44

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Personal Branding Strategies for College Applicants

6/7/2023
The rules for college applicants have changed. If you know anyone who will be applying to colleges soon, find out ways they can set themselves apart in their pursuit of enrolling in their dream university. Today’s student faces unique challenges when it comes to satisfying the criteria that is important to job recruiters and university enrollment personnel. My guest today makes a case for why students SHOULD post online and leverage their personal brands to their advantage. What are your thoughts about college applicants building their personal brands? Share your thoughts in the comments! About the Guest: Stacey Ross Cohen is the president and CEO of @CoCommPR, a personal branding expert, and the author of Brand Up: The Ultimate Playbook for College and Career Success in the Digital World Where to Connect with Stacey: LinkedIn - https://www.linkedin.com/in/staceycohen2/ Twitter - https://twitter.com/StaceyRossCohen IG - https://www.instagram.com/staceyrosscohen/ Website - https://staceyrosscohen.com/ Book link: https://www.amazon.com/Brand-Up-Ultimate-Playbook-College/dp/1637585381 For More Personal Branding Tips Check-Out: ✅ The 3 A's of Personal Branding https://youtu.be/6pG9MgvNoJI ✅ Podcast Tips for Host and Guest https://youtu.be/6u_NBpbCe2c ✅ Why Personal Branding is Important for Your Career Advancement https://youtu.be/35dy_4XOn7g ✅ Common Myths and Mistakes of Digital marketing https://youtu.be/tCSHmVyq6fM Let’s connect on LinkedIn! https://www.linkedin.com/in/clairebahn/ Follow me on Instagram! https://www.instagram.com/clairebahn/ Say hello on Twitter! https://twitter.com/clairebahn About Claire Bahn Claire Bahn is a serial entrepreneur and the CEO and Founder of Claire Bahn Group (CBG), a strategic marketing communications and branding agency. CBG has deep expertise in public relations, strategic communications, personal branding, executive branding, reputation management, social media management, video production, podcast production, and promotion. For over 15 years, Claire has been helping leading businesses, high-achieving CEOs, executives, investors, and founders maximize their authority and influence to accelerate business growth, gain recognition and increase opportunities. As an entrepreneur and influencer with over 90,000 followers across social media, she learned the importance of creating and curating a strong personal and business brand to magnetize opportunities and boost visibility. Her mission is to help others leverage their brands to develop the authority, influence, and trust they need to exceed their career and life goals. She’s been featured in Entrepreneur, Forbes, This Week in Startups with Jason Calacanis, MarketWatch, and Ticker Australia, to name just a few. #collegeapplication #collegeapplications #collegeapplicant #collegeapplicationtips #collegeapplicationhelp #collegeapplicants #personalbranding #personalbrandingtips #CEObranding #marketingagency This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

Duration:00:39:13

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How to Build A Personal Brand That Grows With You

5/24/2023
Many professionals who are considering a career change feel uneasy about pivoting their careers, especially after building a personal brand around their expertise. However, a career change does not mean you have to give up ground in your personal branding journey. Watch the full episode to learn how you can ensure your personal brand evolves as you do. What questions do you have about creating an adaptable personal brand? Add them in the comments! About the Guest: Charley is the Founder and CEO of Rocket Lawyer Incorporated, one of the most widely used legal services in the world. He is also a retired US Naval Officer and Golf War Veteran. His experience as an attorney representing startups exposed him to both the high cost and high value of great legal advice. Where to Connect with Charley: LinkedIn - @charleymoore Twitter - @charleymooreesq Website - https://www.rocketlawyer.com/ For More Personal Branding Tips Check-Out: ✅ The 3 A's of Personal Branding https://youtu.be/6pG9MgvNoJI ✅ Podcast Tips for Host and Guest https://youtu.be/6u_NBpbCe2c ✅ Why Personal Branding is Important for Your Career Advancement https://youtu.be/35dy_4XOn7g ✅ Common Myths and Mistakes of Digital marketing https://youtu.be/tCSHmVyq6fM Let’s connect on LinkedIn! https://www.linkedin.com/in/clairebahn/ Follow me on Instagram! https://www.instagram.com/clairebahn/ Say hello on Twitter! https://twitter.com/clairebahn About Claire Bahn Claire Bahn is a serial entrepreneur and the CEO and Founder of Claire Bahn Group (CBG), a strategic marketing communications and branding agency. CBG has deep expertise in public relations, strategic communications, personal branding, executive branding, reputation management, social media management, video production, podcast production, and promotion. For over 15 years, Claire has been helping leading businesses, high-achieving CEOs, executives, investors, and founders maximize their authority and influence to accelerate business growth, gain recognition and increase opportunities. As an entrepreneur and influencer with over 90,000 followers across social media, she learned the importance of creating and curating a strong personal and business brand to magnetize opportunities and boost visibility. Her mission is to help others leverage their brands to develop the authority, influence, and trust they need to exceed their career and life goals. She’s been featured in Entrepreneur, Forbes, This Week in Startups with Jason Calacanis, MarketWatch, and Ticker Australia, to name just a few. #personalbrandmarketing #personbrand #personabranding #CEObranding #branding #executivebranding #personalbrandingtips #personalbrandstrategy #personalbranding101 #personalbrandstrategies This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

Duration:00:26:09

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Marketing: How Hard Can It Be?

5/17/2023
Marketing is easy in the same way that being a pro athlete is “easy” - it comes more naturally to some, but it always requires work. My team and I have a joke about pushing the marketing “easy button” that spits out organic followers and flawless content. The truth is that even for professionals, marketing is a challenge. If it were as easy as most people assume, why do the world’s most prolific brands designate one-third of their budgets toward marketing? Watch the full episode to find out what unseen work must go into effective marketing efforts. When did you first realize that Marketing is more complicated than it seems? I’d love to hear your story in the comments! For more expert Personal Branding tips, check out my free Masterclass: https://bit.ly/claire-bahn-masterclass. For More Personal Branding Tips Check-Out: ✅ The 3 A's of Personal Branding https://youtu.be/6pG9MgvNoJI ✅ Podcast Tips for Host and Guest https://youtu.be/6u_NBpbCe2c ✅ Why Personal Branding is Important for Your Career Advancement https://youtu.be/35dy_4XOn7g ✅ Common Myths and Mistakes of Digital marketing https://youtu.be/tCSHmVyq6fM Let’s connect on LinkedIn! https://www.linkedin.com/in/clairebahn/ Follow me on Instagram! https://www.instagram.com/clairebahn/ Say hello on Twitter! https://twitter.com/clairebahn About Claire Bahn Claire Bahn is a serial entrepreneur and the CEO and Founder of Claire Bahn Group (CBG), a strategic marketing communications and branding agency. CBG has deep expertise in public relations, strategic communications, personal branding, executive branding, reputation management, social media management, video production, podcast production, and promotion. For over 15 years, Claire has been helping leading businesses, high-achieving CEOs, executives, investors, and founders maximize their authority and influence to accelerate business growth, gain recognition and increase opportunities. As an entrepreneur and influencer with over 90,000 followers across social media, she learned the importance of creating and curating a strong personal and business brand to magnetize opportunities and boost visibility. Her mission is to help others leverage their brands to develop the authority, influence, and trust they need to exceed their career and life goals. She’s been featured in Entrepreneur, Forbes, This Week in Startups with Jason Calacanis, MarketWatch, and Ticker Australia, to name just a few. #marketing #marketing101 #marketingagency #marketingtips #marketingstrategy #personalbrandmarketing #personbrand #personabranding #CEObranding #branding #executivebranding This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

Duration:00:05:42

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Why Great Brands Use Storytelling

5/10/2023
The most successful brands lean on storytelling to connect with their audiences because it is a powerful tool. For as long as there has been language, there have been stories. A well-told story does more than capture someone’s attention; it sticks with them. That is precisely what you want from your personal brand, too. Watch this episode to learn why storytelling is so compelling and how you can incorporate it into your personal branding strategy. What can you offer others through your story? Share your thoughts in the comments! For more expert Personal Branding tips, check out my free Masterclass: https://bit.ly/claire-bahn-masterclass. For More Personal Branding Tips Check-Out: ✅ The 3 A's of Personal Branding https://youtu.be/6pG9MgvNoJI ✅ Podcast Tips for Host and Guest https://youtu.be/6u_NBpbCe2c ✅ Why Personal Branding is Important for Your Career Advancement https://youtu.be/35dy_4XOn7g ✅ Common Myths and Mistakes of Digital marketing https://youtu.be/tCSHmVyq6fM Let’s connect on LinkedIn! https://www.linkedin.com/in/clairebahn/ Follow me on Instagram! https://www.instagram.com/clairebahn/ Say hello on Twitter! https://twitter.com/clairebahn About Claire Bahn Claire Bahn is a serial entrepreneur and the CEO and Founder of Claire Bahn Group (CBG), a strategic marketing communications and branding agency. CBG has deep expertise in public relations, strategic communications, personal branding, executive branding, reputation management, social media management, video production, podcast production, and promotion. For over 15 years, Claire has been helping leading businesses, high-achieving CEOs, executives, investors, and founders maximize their authority and influence to accelerate business growth, gain recognition and increase opportunities. As an entrepreneur and influencer with over 90,000 followers across social media, she learned the importance of creating and curating a strong personal and business brand to magnetize opportunities and boost visibility. Her mission is to help others leverage their brands to develop the authority, influence, and trust they need to exceed their career and life goals. She’s been featured in Entrepreneur, Forbes, This Week in Startups with Jason Calacanis, MarketWatch, and Ticker Australia, to name just a few. #storytelling #storytellingtips #storytellingmarketing #storytellingmethod #storytellingtechniques #contentcreation #contentstrategy #personalbranding #personalbrandingtips #CEObranding #marketingagency #personalbrandingtips #personalbrand #brandingtips This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

Duration:00:13:48

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The Importance of Content Marketing & How ChatGPT is Disrupting the Space

5/3/2023
ChatGPT has been a major disrupter in many industries. When it comes to adapting to the changing landscape of content marketing, here is what you must know: In some ways, Chat GPT is just another tool; however, it’s a tool unlike any we have seen. Separating Chat GPT sensation from fact seems difficult, but with a few key insights and strategies, you can begin navigating the changing waters with more confidence. Which aspect of Chat GPT’s role in content marketing surprised you the most? Share your thoughts in the comments! About Matt: Matt Gerchow is the founder and CEO of AgencyHub. He is a digital marketing and SEO expert and thought leader who has launched and managed numerous digital marketing agencies, including the highly-regarded SteadyContent, which provides SEO-driven content for businesses, aFax, which provides fax numbers; and AgencyHub. Where to connect with the Matt: Website - https://mattgerchow.com/ LinkedIn - https://www.linkedin.com/in/matt-gerchow-b89832117/ Instagram - https://www.instagram.com/mattgerchow/?hl=en Facebook - https://www.facebook.com/mgerchow/ For more expert Personal Branding tips, check out my free Masterclass: https://bit.ly/claire-bahn-masterclass. For More Personal Branding Tips Check-Out: ✅ The 3 A's of Personal Branding https://youtu.be/6pG9MgvNoJI ✅ Podcast Tips for Host and Guest https://youtu.be/6u_NBpbCe2c ✅ Why Personal Branding is Important for Your Career Advancement https://youtu.be/35dy_4XOn7g ✅ Common Myths and Mistakes of Digital marketing https://youtu.be/tCSHmVyq6fM Let’s connect on LinkedIn! https://www.linkedin.com/in/clairebahn/ Follow me on Instagram! https://www.instagram.com/clairebahn/ Say hello on Twitter! https://twitter.com/clairebahn About Claire Bahn Claire Bahn is a serial entrepreneur and the CEO and Founder of Claire Bahn Group (CBG), a strategic marketing communications and branding agency. CBG has deep expertise in public relations, strategic communications, personal branding, executive branding, reputation management, social media management, video production, podcast production, and promotion. For over 15 years, Claire has been helping leading businesses, high-achieving CEOs, executives, investors, and founders maximize their authority and influence to accelerate business growth, gain recognition and increase opportunities. As an entrepreneur and influencer with over 90,000 followers across social media, she learned the importance of creating and curating a strong personal and business brand to magnetize opportunities and boost visibility. Her mission is to help others leverage their brands to develop the authority, influence, and trust they need to exceed their career and life goals. She’s been featured in Entrepreneur, Forbes, This Week in Startups with Jason Calacanis, MarketWatch, and Ticker Australia, to name just a few. #contentcreation #contentmarketing #contentstrategy #contentcreationtips #contentcreationstrategy #contentcreationexamples #contentcreation2023 #personalbranding #personalbrandingtips #CEObranding #marketingagency #chatgpt #chatgptexplained This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

Duration:00:31:05

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Upgrade Your Video Content Creation Game

4/26/2023
It’s no secret that video content drives engagement and growth. Here is how to leverage it for your personal brand: Not all video content is created equal. If you want to establish a greater degree of authority and visibility, upgrade your video content creation. In this episode, we explore what exactly that means and why your content should look like no one else's. Which of these video content creation tips have you felt resistant to try? Share your feedback in the comments! Which of these video content creation tips have you felt resistant to try? Share your feedback in the comments! About Keri: Keri Murphy is the CEO and founder of Inspired Living, an international speaker, media expert and business mentor who honed her expertise in the entrepreneurial field for over 20 years and on-camera for over 3 decades. Her company specializes in teaching entrepreneurs how to clarify their message, authentically show up on camera and leverage video in order to build an influential brand. Where to connect with Keri: Website - https://inspiredliving.tv/ YouTube - https://www.youtube.com/user/kmurphy237 Instagram - https://www.instagram.com/inspiredlivingtv/ Facebook - https://www.facebook.com/thekerimurphy For more expert Personal Branding tips, check out my free Masterclass: https://bit.ly/claire-bahn-masterclass For More Personal Branding Tips Check-Out: ✅ The 3 A's of Personal Branding https://youtu.be/6pG9MgvNoJI ✅ Podcast Tips for Host and Guest https://youtu.be/6u_NBpbCe2c ✅ Why Personal Branding is Important for Your Career Advancement https://youtu.be/35dy_4XOn7g ✅ Common Myths and Mistakes of Digital marketing https://youtu.be/tCSHmVyq6fM Let’s connect on LinkedIn! https://www.linkedin.com/in/clairebahn/ Follow me on Instagram! https://www.instagram.com/clairebahn/ Say hello on Twitter! https://twitter.com/clairebahn About Claire Bahn Claire Bahn is a serial entrepreneur and the CEO and Founder of Claire Bahn Group (CBG), a strategic marketing communications and branding agency. CBG has deep expertise in public relations, strategic communications, personal branding, executive branding, reputation management, social media management, video production, podcast production, and promotion. For over 15 years, Claire has been helping leading businesses, high-achieving CEOs, executives, investors, and founders maximize their authority and influence to accelerate business growth, gain recognition and increase opportunities. As an entrepreneur and influencer with over 90,000 followers across social media, she learned the importance of creating and curating a strong personal and business brand to magnetize opportunities and boost visibility. Her mission is to help others leverage their brands to develop the authority, influence, and trust they need to exceed their career and life goals. She’s been featured in Entrepreneur, Forbes, This Week in Startups with Jason Calacanis, MarketWatch, and Ticker Australia, to name just a few. #videocontent #videocontentcreation #creatingvideocontent #videocontenttips #videocontentexamples #videocontentstrategy #personalbranding #personalbrandingtips #CEObranding #clairebahn #clairebahngroup #brandingtips #brandingstrategy This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

Duration:00:22:44

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Authenticity as a Social Media Strategy: What you should know

4/19/2023
Did you know that small “imperfections” can actually inspire a more open connection with your online audience? Every platform has its twist on what an effective social media strategy looks like. However, there is a common thread that runs through all of them: authenticity. In this video, my guest and I discuss what authenticity is, what it isn’t, and how you can include more of it in your own social media strategy. Where do you have room for authenticity in your social media presence? Share your thoughts in the comments! Bio: Nicole is a chocolatier turned digital marketer and mom of 3 boys. She helps small businesses create awareness for their brands and connections and have real conversations with their customers. Where to connect with Nicole: Website - https://monomoysocialmedia.com/ LinkedIn - https://www.linkedin.com/in/monomoysocial/ Twitter - https://twitter.com/monomoysocial Facebook - https://www.facebook.com/Monomoysocial/ For more expert Personal Branding tips, check out my free Masterclass: https://bit.ly/claire-bahn-masterclass For More Personal Branding Tips Check-Out: ✅ The 3 A's of Personal Branding https://youtu.be/6pG9MgvNoJI ✅ Podcast Tips for Host and Guest https://youtu.be/6u_NBpbCe2c ✅ Why Personal Branding is Important for Your Career Advancement https://youtu.be/35dy_4XOn7g ✅ Common Myths and Mistakes of Digital marketing https://youtu.be/tCSHmVyq6fM Let’s connect on LinkedIn! https://www.linkedin.com/in/clairebahn/ Follow me on Instagram! https://www.instagram.com/clairebahn/ Say hello on Twitter! https://twitter.com/clairebahn About Claire Bahn Claire Bahn is a serial entrepreneur and the CEO and Founder of Claire Bahn Group (CBG), a strategic marketing communications and branding agency. CBG has deep expertise in public relations, strategic communications, personal branding, executive branding, reputation management, social media management, video production, podcast production, and promotion. For over 15 years, Claire has been helping leading businesses, high-achieving CEOs, executives, investors, and founders maximize their authority and influence to accelerate business growth, gain recognition and increase opportunities. As an entrepreneur and influencer with over 90,000 followers across social media, she learned the importance of creating and curating a strong personal and business brand to magnetize opportunities and boost visibility. Her mission is to help others leverage their brands to develop the authority, influence, and trust they need to exceed their career and life goals. She’s been featured in Entrepreneur, Forbes, This Week in Startups with Jason Calacanis, MarketWatch, and Ticker Australia, to name just a few. #personalbranding #personalbrandingtips #CEObranding #marketingagency #socialmediastrategy #socialmediastrategy2023 #socialmediastrategyexample #socialmediastrategytips #socialmediastartegy #authenticity #authenticityinbranding #authentic #aythenticbranding This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

Duration:00:26:13

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How To Build A Personal Brand With Purpose

4/12/2023
What do comparison and looking over your shoulder have in common? They both distract you from building an impressive personal brand. Today we talk about why building a personal brand feels daunting to everyone and how to get started even when you’re scared of rejection or failure. Which takeaway do you think was the most helpful? Share your thoughts in the comments! For more expert Personal Branding tips, check out my free Masterclass: https://bit.ly/claire-bahn-masterclass Guest Bio: Lia Garvin is the bestselling author of Unstuck, TEDx speaker and workplace strategist with experience leading team operations across Google, Microsoft, Apple, and Bank of America. She is a workplace strategist and organizational effectiveness, consultant. Lia’s motto is “disruption without destruction.” She offers simple, action-oriented solutions to get teams working at their best. Where to connect with Lia: Website - https://www.liagarvin.com/ LinkedIn - https://www.linkedin.com/in/liagarvin/ IG - https://www.instagram.com/lia.garvin/ Podcast - "Marketing Made Simple" https://podcasts.apple.com/us/podcast/managing-made-simple-for-team-leaders-founders-entrepreneurs/id1673837133 For More Personal Branding Tips Check-Out: ✅ The 3 A's of Personal Branding https://youtu.be/6pG9MgvNoJI ✅ Podcast Tips for Host and Guest https://youtu.be/6u_NBpbCe2c ✅ Why Personal Branding is Important for Your Career Advancement https://youtu.be/35dy_4XOn7g ✅ Common Myths and Mistakes of Digital marketing https://youtu.be/tCSHmVyq6fM Let’s connect on LinkedIn! https://www.linkedin.com/in/clairebahn/ Follow me on Instagram! https://www.instagram.com/clairebahn/ Say hello on Twitter! https://twitter.com/clairebahn About Claire Bahn Claire Bahn is a serial entrepreneur and the CEO and Founder of Claire Bahn Group (CBG), a strategic marketing communications and branding agency. CBG has deep expertise in public relations, strategic communications, personal branding, executive branding, reputation management, social media management, video production, podcast production, and promotion. For over 15 years, Claire has been helping leading businesses, high-achieving CEOs, executives, investors, and founders maximize their authority and influence to accelerate business growth, gain recognition and increase opportunities. As an entrepreneur and influencer with over 90,000 followers across social media, she learned the importance of creating and curating a strong personal and business brand to magnetize opportunities and boost visibility. Her mission is to help others leverage their brands to develop the authority, influence, and trust they need to exceed their career and life goals. She’s been featured in Entrepreneur, Forbes, This Week in Startups with Jason Calacanis, MarketWatch, and Ticker Australia, to name just a few. #personalbranding #personalbrandingtips #CEObranding #marketingagency #personalbrand #personalbrandingcoach #marketingagency #personalbrandingstrategy #brandingtips This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

Duration:00:27:07

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Successful Personal Branding: The Surprisingly Simple Ingredient

4/5/2023
Just because building a solid personal brand takes work doesn’t mean it has to be complicated. If you want to build a strong personal brand, it will need to look different than other brands. However, there is still a common thread that can be found running through all successful personal branding efforts. To find out what it is, watch the video. What were you surprised to learn from this interview? Share your thoughts in the comments! About The Guest: Vladimer Botsvadze is a world-renowned multi-award-winning digital transformation and social media thought leader, influencer, top-rated keynote speaker, professor, startup advisor, Fortune 500 consultant, mentor, and internet personality. He has more than 15 years of international experience with a proven track record of guiding top brands and executives worldwide to drive growth and position brands as market leaders in the industries. Where to Connect with the Guest: Website - https://www.vladimerbotsvadze.com/ Linkedin - https://www.linkedin.com/in/vladimerbotsvadze/?originalSubdomain=ae Twitter - https://twitter.com/VladoBotsvadze Instagram - https://www.instagram.com/vladimerbotsvadze/ For More Personal Branding Tips Check-Out: ✅ The 3 A's of Personal Branding https://youtu.be/6pG9MgvNoJI ✅ Podcast Tips for Host and Guest https://youtu.be/6u_NBpbCe2c ✅ Why Personal Branding is Important for Your Career Advancement https://youtu.be/35dy_4XOn7g ✅ Common Myths and Mistakes of Digital marketing https://youtu.be/tCSHmVyq6fM Let’s connect on LinkedIn! https://www.linkedin.com/in/clairebahn/ Follow me on Instagram! https://www.instagram.com/clairebahn/ Say hello on Twitter! https://twitter.com/clairebahn About Claire Bahn Claire Bahn is a serial entrepreneur and the CEO and Founder of Claire Bahn Group (CBG), a strategic marketing communications and branding agency. CBG has deep expertise in public relations, strategic communications, personal branding, executive branding, reputation management, social media management, video production, podcast production, and promotion. For over 15 years, Claire has been helping leading businesses, high-achieving CEOs, executives, investors, and founders maximize their authority and influence to accelerate business growth, gain recognition and increase opportunities. As an entrepreneur and influencer with over 90,000 followers across social media, she learned the importance of creating and curating a strong personal and business brand to magnetize opportunities and boost visibility. Her mission is to help others leverage their brands to develop the authority, influence, and trust they need to exceed their career and life goals. She’s been featured in Entrepreneur, Forbes, This Week in Startups with Jason Calacanis, MarketWatch, and Ticker Australia, to name just a few. #personalbranding #personalbrandingtips #CEObranding #marketingagency #personalbrandingstrategy #personalbrandingexamples #personalbrandstrategy #personalbrandagency #marketingagency #successfulpersonalbranding #personalbrandingsuccess #successfulpersonalbrand This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

Duration:00:22:35

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Why Content Marketing Matters

3/22/2023
Have you ever heard someone say, “Blogging is Dead”? This is flat-out untrue. Here is why: It all comes down to how you use content marketing. Chances are, you googled something today. Google is one of the most powerful search engines out there, and it rewards written content. If you want Google to point audiences and prospective clients your way, you must embrace content marketing. In this video, I explain the 3 Pillars of Content Marketing, how to use Content Batching to make your life easier, and how to gauge the value of the content you share with your audience. Which of the 3 Pillars will you use first? Share your thoughts in the comments! For more expert Personal Branding tips, check out my free Masterclass: https://bit.ly/claire-bahn-masterclass Listen to the Podcast here: https://player.captivate.fm/episode/71360a18-b58e-44ba-ba7a-23bcdc6008ac For More Personal Branding Tips Check-Out: ✅ The 3 A's of Personal Branding https://youtu.be/6pG9MgvNoJI ✅ Podcast Tips for Host and Guest https://youtu.be/6u_NBpbCe2c ✅ Why Personal Branding is Important for Your Career Advancement https://youtu.be/35dy_4XOn7g ✅ Common Myths and Mistakes of Digital marketing https://youtu.be/tCSHmVyq6fM Let’s connect on LinkedIn! https://www.linkedin.com/in/clairebahn/ Follow me on Instagram! https://www.instagram.com/clairebahn/ Say hello on Twitter! https://twitter.com/clairebahn About Claire Bahn Claire Bahn is a serial entrepreneur and the CEO and Founder of Claire Bahn Group (CBG), a strategic marketing communications and branding agency. CBG has deep expertise in public relations, strategic communications, personal branding, executive branding, reputation management, social media management, video production, podcast production, and promotion. For over 15 years, Claire has been helping leading businesses, high-achieving CEOs, executives, investors, and founders maximize their authority and influence to accelerate business growth, gain recognition and increase opportunities. As an entrepreneur and influencer with over 90,000 followers across social media, she learned the importance of creating and curating a strong personal and business brand to magnetize opportunities and boost visibility. Her mission is to help others leverage their brands to develop the authority, influence, and trust they need to exceed their career and life goals. She’s been featured in Entrepreneur, Forbes, This Week in Startups with Jason Calacanis, MarketWatch, and Ticker Australia, to name just a few. #contentmarketing #contentmarketingtips #contentmarketingstrategy #contentmarketingexamples #contentmarketingpillars #contentmarketingplan #personalbranding #personalbrandingtips #CEObranding #marketingagency #earnedmedia #earnedmediaexplained #earnedmediacoverage #earnedmediastrategy This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

Duration:00:11:01

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Rebrand Yourself Successfully: The Tips I Wish I Knew Earlier

3/15/2023
Rebranding yourself might feel terrifying, even when it’s necessary. Here is what I learned from my rebranding journey: There are many questions about rebranding successfully. How do you know when a rebrand is in order? How will your audience respond? How do you announce your rebranding efforts? Like many aspects of life, there is no one cut-and-dry method to follow. That doesn’t mean there are no guiding posts to help you along the way. Watch the full video to learn how I performed my lifestyle rebranding and what I learned from the experience. What other questions do you have about rebranding yourself successfully? Share your questions in the comments! For More Personal Branding Tips Check-Out: ✅ The 3 A's of Personal Branding https://youtu.be/6pG9MgvNoJI ✅ Podcast Tips for Host and Guest https://youtu.be/6u_NBpbCe2c ✅ Why Personal Branding is Important for Your Career Advancement https://youtu.be/35dy_4XOn7g ✅ Common Myths and Mistakes of Digital marketing https://youtu.be/tCSHmVyq6fM Let’s connect on LinkedIn! https://www.linkedin.com/in/clairebahn/ Follow me on Instagram! https://www.instagram.com/clairebahn/ Say hello on Twitter! https://twitter.com/clairebahn About Claire Bahn Claire Bahn is a serial entrepreneur and the CEO and Founder of Claire Bahn Group (CBG), a strategic marketing communications and branding agency. CBG has deep expertise in public relations, strategic communications, personal branding, executive branding, reputation management, social media management, video production, podcast production, and promotion. For over 15 years, Claire has been helping leading businesses, high-achieving CEOs, executives, investors, and founders maximize their authority and influence to accelerate business growth, gain recognition and increase opportunities. As an entrepreneur and influencer with over 90,000 followers across social media, she learned the importance of creating and curating a strong personal and business brand to magnetize opportunities and boost visibility. Her mission is to help others leverage their brands to develop the authority, influence, and trust they need to exceed their career and life goals. She’s been featured in Entrepreneur, Forbes, This Week in Startups with Jason Calacanis, MarketWatch, and Ticker Australia, to name just a few. #personalbranding #personalbrandingtips #CEObranding #marketingagency #earnedmedia #earnedmediaexplained #earnedmediacoverage #earnedmediastrategy #earnedmediaexamples #earnedmediaideas #Rebrand #Rebranding #how to rebrand yourself This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

Duration:00:08:44

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Earned Media: How to Stand Out Like You Deserve

3/8/2023
Why is it so hard to get press coverage these days? The world of PR is changing. The process for getting earned media is different from what it was ten years ago. In this video, we discuss what the Press looks for when selecting their coverage and what you can do to score your earned media. Which of these pitching tips will you put into practice first? Share your thoughts in the comments! Guest Bio: About the Guest: Kristin Marquet is the Founder of Marquet Media, Editor-in-Chief, and the creative director for the award-winning PR firm, Creative Development Agency. She has attended MIT and Boston University and holds degrees in literature and Marketing/Public Relations. She has contributed to Forbes.com, Entrepreneur.com, and NYDailyNews.com. Twitter - https://twitter.com/kristinmarquet?lang=en IG - https://www.instagram.com/femfounder/?hl=en Website - https://www.marquet-media.com/about-us Before you start launching any public relations campaigns there are a few details that need to be ironed out first. Without an established brand, public relations will do you little good. Here are some popular questions about establishing your brand with quality public relations campaigns: How do you build a personal brand for yourself when you’re not yet an expert in your field or industry? How long should it take before you see your first press feature? When does publishing a book make the most sense? KEY TAKEAWAYS COVERED IN THE PODCAST ● The Public Relations industry is largely broken ● Publishing a book will not make you wealthy ● Your content is the building material of your brand ● It’s normal to feel overwhelmed by options As always, I’d love to know what lightbulb moments you take away with you and what you think, so please feel free to connect with me on my social media! THE ONE THING YOU NEED TO REMEMBER ABOVE ALL ELSE: Make your mistakes early on before you gain a huge audience. Knowing where to start is far more important than seeing rapid results. If you know where to focus (on quality, not quantity) you set yourself up to be aligned with micro-influencers and values that legitimately lead to sustained growth and an engaged audience. What steps can you take today that will set up your business for effective PR in the future? What is the most important and what do you think is distracting you? ------------------------------------------------------------------------ 00:00 Intro 00:55 The Cornerstone of Publicity Campaigns 03:00 Getting started 07:55 A realistic timeline for beginners 10:58 Why the Field of PR is "broken" 13:10 The truth about writing a book 15:50 Why writing a book won't make you rich 17:25 How to use a book to build your business 20:12 Publishers' standards are Higher than you think 24:35 How have things changed in PR? 26:47 Leveraging Micro-Influencers 30:35 Know Your Audience 32:10 The consequence of skipping your talking points ------------------------------------------------------------------------ About the Guest: Kristin Marquet is the Founder of Marquet Media, Editor-in-Chief, and the creative director for the award-winning PR firm, Creative Development Agency. She has attended MIT and Boston University and holds degrees in literature and Marketing/Public Relations. She has contributed to Forbes.com, Entrepreneur.com,...

Duration:00:23:17

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Do You Have a Personal Brand Copycat?

3/1/2023
Imitation is not always the sincerest form of flattery. If you do something really well, it’s only a matter of time before someone notices and possibly copies some of your ideas. It’s going to happen. However, inspiration is not the same as flat-out copying another’s brand. That is what happened to me. It takes a lot of devotion and legwork to build a powerful personal brand from the ground up. Don’t be afraid of protecting the fruit of your labor. Listen to the full episode to find out how you can protect yourself and your brand from copycats. Has this ever happened to you? Share your story with us in the comments! For More Personal Branding Tips Check-Out: ✅ The 3 A's of Personal Branding https://youtu.be/6pG9MgvNoJI ✅ Podcast Tips for Host and Guest https://youtu.be/6u_NBpbCe2c ✅ Why Personal Branding is Important for Your Career Advancement https://youtu.be/35dy_4XOn7g ✅ Common Myths and Mistakes of Digital marketing https://youtu.be/tCSHmVyq6fM Let’s connect on LinkedIn! https://www.linkedin.com/in/clairebahn/ Follow me on Instagram! https://www.instagram.com/clairebahn/ Say hello on Twitter! https://twitter.com/clairebahn About Claire Bahn Claire Bahn is a serial entrepreneur and the CEO and Founder of Claire Bahn Group (CBG), a strategic marketing communications and branding agency. CBG has deep expertise in public relations, strategic communications, personal branding, executive branding, reputation management, social media management, video production, podcast production, and promotion. For over 15 years, Claire has been helping leading businesses, high-achieving CEOs, executives, investors, and founders maximize their authority and influence to accelerate business growth, gain recognition and increase opportunities. As an entrepreneur and influencer with over 90,000 followers across social media, she learned the importance of creating and curating a strong personal and business brand to magnetize opportunities and boost visibility. Her mission is to help others leverage their brands to develop the authority, influence, and trust they need to exceed their career and life goals. She’s been featured in Entrepreneur, Forbes, This Week in Startups with Jason Calacanis, MarketWatch, and Ticker Australia, to name just a few. #personalbranding #personalbrandingtips #CEObranding #marketingagency #personalbrandcoach #personalbrandingagency #personalbrandstrategist #reputationmanagement This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

Duration:00:14:25

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How to Get a NIL Contract with a Great Personal Brand

2/22/2023
Why is it that the most talented athletes don’t always get the best branding NIL contracts? At the end of the day, professional sports is a form of entertainment. That means that companies and brands will prefer to partner with athletes who deliver that “wow” factor instead of with athletes who are the most talented. Today we learn what criteria these brands and companies look for when offering NIL contracts to college athletes. What did you find surprising about what brands look for when offering an NIL contract to an athlete? Share your thoughts in the comments. Do you prefer YouTube? Watch here: https://youtu.be/6nIDCiGvV5Y About the Guest: Richie Frieman is an Author, Illustrator, Pro Wrestler, and Co-Founder of Brand U Sports Website: brandusports.com IG - https://www.instagram.com/brandusports/ Twitter - https://twitter.com/brandusports For more expert Personal Branding tips, check out my free Masterclass: https://bit.ly/claire-bahn-masterclass For More Personal Branding Tips Check-Out: ✅ The 3 A's of Personal Branding https://youtu.be/6pG9MgvNoJI ✅ Podcast Tips for Host and Guest https://youtu.be/6u_NBpbCe2c ✅ Why Personal Branding is Important for Your Career Advancement https://youtu.be/35dy_4XOn7g ✅ Common Myths and Mistakes of Digital marketing https://youtu.be/tCSHmVyq6fM Let’s connect on LinkedIn! https://www.linkedin.com/in/clairebahn/ Follow me on Instagram! https://www.instagram.com/clairebahn/ Say hello on Twitter! https://twitter.com/clairebahn About Claire Bahn Claire Bahn is a serial entrepreneur and the CEO and Founder of Claire Bahn Group (CBG), a strategic marketing communications and branding agency. CBG has deep expertise in public relations, strategic communications, personal branding, executive branding, reputation management, social media management, video production, podcast production, and promotion. For over 15 years, Claire has been helping leading businesses, high-achieving CEOs, executives, investors, and founders maximize their authority and influence to accelerate business growth, gain recognition and increase opportunities. As an entrepreneur and influencer with over 90,000 followers across social media, she learned the importance of creating and curating a strong personal and business brand to magnetize opportunities and boost visibility. Her mission is to help others leverage their brands to develop the authority, influence, and trust they need to exceed their career and life goals. She’s been featured in Entrepreneur, Forbes, This Week in Startups with Jason Calacanis, MarketWatch, and Ticker Australia, to name just a few. #personalbranding #personalbrandingtips #CEObranding #marketingagency #NILcontract #NILcontracts #namelikenessimage #nameimagelikenessdeals #sportsmarketingandmedia #sportsmarketing This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

Duration:00:32:18

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How to Build Your Personal Brand in 2023

2/15/2023
Recessions are a great time to start investing in your personal brand. It might sound counter-productive, but it’s true. Investing in your personal brand is no different from investing in the stock market. Regular attention to your investment is what yields long-term gains. Recessions also allow you to rise above your competition. So here is what you should know about investigating in your brand 2023: KEY TAKEAWAYS COVERED IN THE PODCAST ● Your brand is not for you ● It takes time to build a solid personal brand ● Getting started is more important than getting it perfect As always, I’d love to know what lightbulb moments you take away with you and what you think, so please feel free to connect with me on my social media! THE ONE THING YOU NEED TO REMEMBER ABOVE ALL ELSE It’s tempting to take your foot off the gas peddle when a recession is looming, in addition to the normal challenges of building a personal brand. Don’t let conditions scare you away from investing in your authority and expertise. For More Personal Branding Tips Check-Out: ✅ The 3 A's of Personal Branding https://youtu.be/6pG9MgvNoJI ✅ Podcast Tips for Host and Guest https://youtu.be/6u_NBpbCe2c ✅ Why Personal Branding is Important for Your Career Advancement https://youtu.be/35dy_4XOn7g ✅ Common Myths and Mistakes of Digital marketing https://youtu.be/tCSHmVyq6fM Let’s connect on LinkedIn! https://www.linkedin.com/in/clairebahn/ Follow me on Instagram! https://www.instagram.com/clairebahn/ Say hello on Twitter! https://twitter.com/clairebahn About Claire Bahn Claire Bahn is a serial entrepreneur and the CEO and Founder of Claire Bahn Group (CBG), a strategic marketing communications and branding agency. CBG has deep expertise in public relations, strategic communications, personal branding, executive branding, reputation management, social media management, video production, podcast production, and promotion. For over 15 years, Claire has been helping leading businesses, high-achieving CEOs, executives, investors, and founders maximize their authority and influence to accelerate business growth, gain recognition and increase opportunities. As an entrepreneur and influencer with over 90,000 followers across social media, she learned the importance of creating and curating a strong personal and business brand to magnetize opportunities and boost visibility. Her mission is to help others leverage their brands to develop the authority, influence, and trust they need to exceed their career and life goals. She’s been featured in Entrepreneur, Forbes, This Week in Startups with Jason Calacanis, MarketWatch, and Ticker Australia, to name just a few. #personalbranding #personalbrandingtips #CEObranding #marketingagency This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

Duration:00:15:20