Do You Even Lift Bro?

Summary The podcast episode features a lively discussion between Kyle and Michael, focusing on various aspects of the fitness industry, particularly the nuances of brand management and marketing strategies within niche markets like fitness expos. The conversation revolves around a specific incident involving REP Fitness, which faced consequences for not obtaining permission to use Arnold Expo's branding on their merchandise. This led to a broader discussion on the importance of adhering to brand guidelines and the potential financial implications of such oversights. They also touched on upcoming events like HomeGymCon and shared their personal experiences and insights on product reviews and the dynamics of community engagement within the fitness industry. Outline Follow Michael on IG: https://www.instagram.com/nicelikemike__/ Follow Kyle on YouTube: https://www.youtube.com/channel/UCFGCfbYPyFpITa0mbwbTmhA Follow Kyle on IG: https://www.instagram.com/kaizendiygym

Summary The conversation covers the announcement of Rep Ares V2, the frustration of Rep Ares V1 owners, Rep's approach to new product releases, the use of affiliate links by influencers, the controversy between Garage Gym Reviews and The Strength Co, and the influx of Chinese equipment manufacturers in the home gym market. We also cover topics such as buying knockoff products, supporting American companies, the ethics of buying knockoffs, controversy over GymPin's product and upgrading equipment. Takeaways Rep's announcement of Ares V2 has generated excitement and anticipation, but also frustration among recent buyers of the Ares V1. Rep's approach to new product releases has varied, with some products being teased out and others being announced without warning. The use of affiliate links by influencers can feel spammy and may not always align with the best interests of the consumer. The controversy between Garage Gym Reviews and The Strength Co highlights the influence of affiliate links in product recommendations. The home gym market is seeing an influx of Chinese equipment manufacturers, which can lead to a flooded market and potential issues with quality and originality. Buying knockoff products can be tempting due to their lower prices, but it raises ethical questions about supporting the original creators and American companies. The home gym community is divided on the issue, with some prioritizing cost savings and others valuing supporting the originators. The availability of knockoff products on platforms like Alibaba makes it difficult for consumers to differentiate between genuine and counterfeit items. Upgrading equipment can be a personal choice driven by aesthetics, functionality, or a desire for change. Chapters Follow Follow Michael on IG: https://www.instagram.com/nicelikemike__/ Follow Kyle on YouTube: https://www.youtube.com/channel/UCFGCfbYPyFpITa0mbwbTmhA Follow Kyle on IG: https://www.instagram.com/kaizendiygym

Episode Outline

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(Get Tickets Here for 2024 Here) Mike & Kyle chat about their HomeGymCon experiences.

Mike & @KaizenDIYGym chat Arnold, HomeGymCon, and make another big announcement!

Episode Outline Follow @nicelikemike__KyleKyle

Episode Outline Follow @nicelikemike__KyleKyle

*Use code DIY to save on HomeGymCon Episode Outline Follow @nicelikemike__MattKyleMattKyleSubscribe to Knurled News

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Links Buffalo Bully Fab WebsiteMatt's Review of the Bully Glyder Episode Outline

Links: GymPin WebsiteMattKyleMattKyleSubscribe to Knurled News Episode Outline:

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Tristan Buttle joined Kyle on the pod to discuss: Additional Links: Tristan Instagram some other linksMattKyleMattKyleSubscribe to Knurled News

Matt and Kyle chat about that home gym social media life. Links: Viral TikTok PostBully Glider Review Episode Outline: Follow: MattKyleMattKyleSubscribe to Knurled News

Matt and Kyle discuss new equipment in their homes along with other releases in the industry. Plus, Kyle updates us all on those jammer arm adapters. Links: Kabuki Bar Sold by RogueRogue MG-4Plate Loaded Pulley TowerNew Products from REP Episode Timeline: Additional Links: MattKyleMattKyleSubscribe to Knurled News

Kyle and Peej (@designbuildlift) chat about the role of DIY projects in a home gym, how they record and present these projects on social media, and end the episode with a game called “build, buy, burn.” Additional Links: Design. Build. Lift. - DIY Fitness Club@designbuildliftMattKyleMattKyleSubscribe to Knurled News

Matt and Kyle chat injuries, deloading, recovery times, and gym safety: Additional Links: MattKyleMattKyleSubscribe to Knurled News

Kim from Barbell Rescue Additional Links: Barbell Rescue WebsiteBarbell Rescue on InstagramBarbell Rescue on TikTokMattKyleMattKyleSubscribe to Knurled News