Pearls of Wisdom Jewelry Podcast

Welcome to the Pearls of Wisdom podcast. Today, we have a fantastic guest, Kate Marks of Marks of Design, a well-known jewelry store that specializes in custom jewelry design in Shelton, Connecticut. Kate will be pulling back the curtain on her most successful marketing events to give you an inside look at what it takes to spark interest, drive sales, and leave a lasting impression on your customers. Have you ever wondered how to host successful online auctions? Kate shows how platforms like Facebook Live can be your best friend when it comes to connecting with customers in real-time. She also mentions how you can use these using social media to promote your event. Everyone’s already doing it but Kate knows how to do it RIGHT. Some of her most innovative events are ladies’ nights, wish list extravaganzas, and even whiskey and rocks nights. Plus, she’ll tell us all about the heartwarming diamond dig event that’s not only fun but also gives back to the community. Speaking of fun, she also recounts a thrilling encounter with a film crew reenacting a jewelry robbery in her store! What exactly happened there? You have to find out! We know you’re also curious about her staffing strategies. Discover how she manages to maintain a welcoming environment for customers while fostering a close-knit, family-like atmosphere among her employees. Oh, and did I mention the national rarities event? It also attracts new customers from far and wide. You won’t want to miss hearing how Kate Marks does that. So, if you’re ready to learn from one of the best in the business and learn the right way to market your jewelry, then grab a seat and tune in now! Kate Marks is about to drop some serious pearls of wisdom, and you won’t want to miss a single one! Brought to you by: Southern Jewelry News: https://southernjewelrynews.com/ Jewelry Store Marketers: https://jewelrystoremarketers.com/ Learn more about the Pearls of Wisdom Jewelry Podcast https://southernjewelrynews.com/podcast Subscribe on your favorite podcast platform: • Apple Podcast = https://podcastsconnect.apple.com/my.-.. • Amazon Music/Audible = https://www.audible.com/pd/Pearls-of.-.. • iHeartRadio = https://www.iheart.com/podcast/263-pe... • Spotify = https://open.spotify.com/show/6IU1OHw... • Google Podcast = https://podcasts.google.com/feed/aHR0...

Welcome to the Pearls of Wisdom podcast. We’re back with another special episode with a special guest: Kendall Wiley, the founder of Wiley’s Diamonds & Fine Jewelry. After graduating from the Texas Institute of Jewelry Technology, Kendall took the bold step of starting Wiley’s Diamonds and Fine Jewelry in 1994. But what makes his story so intriguing is what he’s built since then. He shared insights into his meticulous process of finding the right employees, using trusted networks like JHJ and RJO, and the importance of vetting candidates thoroughly to find his successor. He also mentioned exciting secrets about the fine jewelry business. His business has proven itself reputable in the industry, from sourcing the finest gemstones to staying ahead of the latest trends. With three decades of dedication to the industry, they have endured the industry’s hardships and, likewise, gained more experience and expertise. We also discussed the values that have guided Kendall’s business all these years — family, the special bonds he’s formed with his customers, and the invaluable support he found within the jewelry community. And with so much more to discover in life, Kendall yet again takes on an exciting journey beyond the confines of his jewelry store. Discover how he and his wife found a new adventure managing a lodge in Seward, Alaska, as part of their retirement plan. With breathtaking views of Resurrection Bay and a thriving business, Kendall proves that retirement can be an exciting adventure. Tune in and hear about his experiences meeting people around the world and the joy of running a successful business. Don’t miss out on Kendall’s journey from Texas to Alaska, filled with wisdom, adventure, and the spirit of entrepreneurship. Brought to you by: Southern Jewelry News: https://southernjewelrynews.com/ Jewelry Store Marketers: https://jewelrystoremarketers.com/ Learn more about the Pearls of Wisdom Jewelry Podcast https://southernjewelrynews.com/podcast Subscribe on your favorite podcast platform: • Apple Podcast = https://podcastsconnect.apple.com/my.-.. • Amazon Music/Audible = https://www.audible.com/pd/Pearls-of.-.. • iHeartRadio = https://www.iheart.com/podcast/263-pe... • Spotify = https://open.spotify.com/show/6IU1OHw... • Google Podcast = https://podcasts.google.com/feed/aHR0...

Welcome back to another fun-filled episode of the Pearls of Wisdom Jewelry podcast! Today, Brooke and Chase Brinson, from Ed and Ethel’s Fine Jewelry in Christiansburg, Virginia, are back with us in this episode! They’re here to share some awesome insights into their small business journey, which saw a fantastic 50% increase in sales in 2022 and some seriously impressive holiday numbers last year. And as always, they’re not holding back on the secrets to their success! From getting involved in their community to trying out innovative marketing techniques like offering attractive financing options, they’re laying it all out for us. Listen in as we discuss the power of digital marketing, their experiences with financing programs, and the importance of constant adaptation in a dynamic marketplace. Get inspired by their resilience, determination, and commitment to excellence as they share invaluable pearls of wisdom for all our listeners. Seriously, these guys are like a goldmine of wisdom when it comes to running a business! Plus, find out what’s been flying off the shelves during the holidays—hint: lab-grown diamond studs and yellow gold hoops are having a serious moment. And what’s more? Brooke and Chase are giving us the lowdown on their upcoming events, like permanent jewelry showcases and appraisal clinics, and how they’re teaming up with vendors to make sure every customer leaves with a smile. You definitely don’t want to miss out on this chat—it’s packed with inspiration and enough entrepreneurial spirit to light a fire under anyone! Brought to you by: Southern Jewelry News: https://southernjewelrynews.com/ Jewelry Store Marketers: https://jewelrystoremarketers.com/ Learn more about the Pearls of Wisdom Jewelry Podcast https://southernjewelrynews.com/podcast Subscribe on your favorite podcast platform: • Apple Podcast = https://podcastsconnect.apple.com/my.-.. • Amazon Music/Audible = https://www.audible.com/pd/Pearls-of.-.. • iHeartRadio = https://www.iheart.com/podcast/263-pe... • Spotify = https://open.spotify.com/show/6IU1OHw... • Google Podcast = https://podcasts.google.com/feed/aHR0...

Glad to have you here in the first episode of Pearls of Wisdom after the holiday season. Didn’t we say we’ll make new memories this year? Well, here we are, kicking off 2024 with a fantastic episode featuring the one and only Joe Thacker, owner of Thacker Jewelry in Lubbock, Texas. Joe shares insights into the tremendous success of Thacker Jewelry’s December holiday sales with a record-breaking month despite the previous year’s challenges. What caught my attention was Joe’s strategic approach to clienteling with software to enhance customer relationships and drive sales. He shares the importance of continuous customer contact, recounting anecdotes about tracking special occasions like anniversaries and birthdays to foster a personalized experience. The discussion takes an intriguing turn toward the jewelry market, with Joe providing valuable insights into the ever-rising popularity of lab-grown diamonds. We talked about their unique strategy of not actively promoting these diamonds but rather addressing customer inquiries with transparency. Throughout the episode, Joe generously discusses his wealth of experience, marketing strategies, the importance of video marketing in showcasing their store’s identity, plus the incredible journey of Thacker Jewelry with over 50 years in the industry! Joe also shares some golden advice, like the importance of good software, employee care, and the enduring principle of the golden rule. He even recalls a heartwarming story about treating every customer with respect — a lesson that is sure to resonate deeply in jewelry retail. Join us as we create new memories and share knowledge on the ongoing journey here at the Pearls of Wisdom Podcast. Tune in and enjoy this episode because Joe Thacker has more valuable pieces of advice to share. Brought to you by: Southern Jewelry News: https://southernjewelrynews.com/ Jewelry Store Marketers: https://jewelrystoremarketers.com/ Learn more about the Pearls of Wisdom Jewelry Podcast https://southernjewelrynews.com/podcast Subscribe on your favorite podcast platform: • Apple Podcast = https://podcastsconnect.apple.com/my.-.. • Amazon Music/Audible = https://www.audible.com/pd/Pearls-of.-.. • iHeartRadio = https://www.iheart.com/podcast/263-pe... • Spotify = https://open.spotify.com/show/6IU1OHw... • Google Podcast = https://podcasts.google.com/feed/aHR0...

Welcome to the Pearls of Wisdom podcast. Joining us on this episode is Erika Godfrey of Hawthorne Jewelry. Erika’s story is a model of timeless tradition and the enduring spirit of family-owned businesses. Hawthorne Jewelry’s remarkable 145-year history is located right next door to its original storefront in Kearney, Nebraska, a community of about 35,000 people. During this episode, we’ll discover more about the Hawthorne Jewelry, from its origins with JD Hawthorne to the present day, where Erika carries on the family legacy. Erika will share the heartwarming tale of a clock from 1878 that her father sold but later returned to the store, which shows the sentiment of preserving family traditions. We talk about their successful marketing strategies, digital presence, and television appearances to show how a family jewelry store maintains its relevance and charm in a small town. She highlights the importance of energy and customer engagement in the jewelry industry, where they sell items that people don’t necessarily need but desire. She also discusses the impact of technological advancements, like lab-grown diamonds, and how the industry has adapted over her 26 years of ownership. Erika’s involvement with RJO as an approved vendor for their group adds another layer to her expertise. And, of course, in the lead-up to the holiday season, Erika shares some of the hot products at Hawthorne Jewelry, such as Basali, Allison Kaufman, and Jorge Revia pieces, along with unique custom designs featuring colored stones. So, if you’re a jeweler looking for insights and inspiration or just love hearing about everything jewelry, this episode is one you won’t want to miss. Tune in now and listen to the heartwarming stories of Hawthorne Jewelry. Brought to you by: Southern Jewelry News: https://southernjewelrynews.com/ Jewelry Store Marketers: https://jewelrystoremarketers.com/ Learn more about the Pearls of Wisdom Jewelry Podcast https://southernjewelrynews.com/podcast Subscribe on your favorite podcast platform: • Apple Podcast = https://podcastsconnect.apple.com/my.-.. • Amazon Music/Audible = https://www.audible.com/pd/Pearls-of.-.. • iHeartRadio = https://www.iheart.com/podcast/263-pe... • Spotify = https://open.spotify.com/show/6IU1OHw... • Google Podcast = https://podcasts.google.com/feed/aHR0...

In this episode of the Pearls of Wisdom podcast, we are thrilled to introduce our special guest from North Carolina—Dan Levinson of Ellis Fine Jewelers. Dan first shares the story of his family’s legacy and the origin of the name “Ellis Jewelers.” They recently celebrated their 70th anniversary and marked the occasion with a store renovation to create a fresh and inviting space for their customers. One of the highlights of this episode is the discussion of a heartwarming initiative Dan and his team started. Learn about their inspiring jewelry design contest that has been running for over a decade. The contest is not just about jewelry but also about nurturing creativity and boosting the confidence of local students. You'll hear about the positive impact this initiative has had on the young participants and the community as a whole. Dan shares his unique perspective as a third-generation jeweler and his approach to letting his children choose their paths. The importance of following one's passion and finding happiness is a recurring theme in his life and his store's ethos. Not only that, we also talk about the challenges of competing with larger jewelry stores in the bustling city of Charlotte. Dan reveals the secret to their success: building strong customer relationships and providing a personalized experience many appreciate. With that, Dan shares the exciting developments in their downtown area that make it a vibrant and thriving community. Tune in now. Don’t miss this chance to learn how this independent jeweler is making a meaningful connection to their community and the valuable lessons Dan Levinson shares about relationships and the pursuit of happiness in this industry. Brought to you by: Southern Jewelry News: https://southernjewelrynews.com/ Jewelry Store Marketers: https://jewelrystoremarketers.com/ Learn more about the Pearls of Wisdom Jewelry Podcast https://southernjewelrynews.com/podcast Subscribe on your favorite podcast platform: • Apple Podcast = https://podcastsconnect.apple.com/my.-.. • Amazon Music/Audible = https://www.audible.com/pd/Pearls-of.-.. • iHeartRadio = https://www.iheart.com/podcast/263-pe... • Spotify = https://open.spotify.com/show/6IU1OHw... • Google Podcast = https://podcasts.google.com/feed/aHR0...

While we’d love to capture all the pearls of wisdom from our special guests this year in a single episode, we don’t want you to miss out on every valuable advice. Here’s another round of wisdom-packed fun as we roll out Part 2 of the Best Advice of 2023! If you thought Part 1 was filled with great ones, prepare for this second part through the coolest moments and advice we heard exclusively here at the Pearls of Wisdom Podcast. While wrapping this up, we cannot help but realize that as our guests generously shared their wisdom, little did they know that their impact would extend beyond these conversations. In return for their insights, many of them have experienced transformative moments in their own lives as their connections, experiences, and knowledge grow. Becoming a part of our podcast family has shaped their journeys and created a ripple effect of positive change in this industry. Likewise, their stories and advice resonated with you, our valued listeners. You’ve shown us how these conversations have touched your lives, sparked new ideas, and provided a source of motivation. With that, we hope to provide you with more inspiring episodes with amazing individuals in 2024. But before anything else, let’s first tune in as we play the flashback button to 2023. Let’s reminisce and hear all these inspiring words that are truly worth listening to once more. Brought to you by: Southern Jewelry News: https://southernjewelrynews.com/ Jewelry Store Marketers: https://jewelrystoremarketers.com/ Learn more about the Pearls of Wisdom Jewelry Podcast https://southernjewelrynews.com/podcast Subscribe on your favorite podcast platform: • Apple Podcast = https://podcastsconnect.apple.com/my.-.. • Amazon Music/Audible = https://www.audible.com/pd/Pearls-of.-.. • iHeartRadio = https://www.iheart.com/podcast/263-pe... • Spotify = https://open.spotify.com/show/6IU1OHw... • Google Podcast = https://podcasts.google.com/feed/aHR0...

Joining us in this special episode of Chatting with Chuck is Jim Imhof, the Sales Director for Glock Watches. He will share the extraordinary fusion of two worlds you might never have imagined—the world of firearms and watches. Jim brings a wealth of experience, having spent 45 years in the watch business, including stints with brands like Boulevard, Citizen, and Seiko. For the past decade, he’s been an integral part of Bering Watches, a company with a 14-year history. In this episode, we discuss the remarkable history of Bering Watches, their commitment to quality, and the influence of their owner, Michael Witt. You’ll discover that Glock’s entry into watch manufacturing is a dedication to upholding Glock’s rigorous standards, just as they do with their firearms. They’re designed to withstand wear and tear, which makes them a smart choice for those who demand the best. Initially, Bering Watches primarily catered to a female audience, but they have expanded their offerings and have 700 active accounts in the US. So, how did Bering Watches and Glock Watches come together? The Glock family, with its roots in the jewelry business, sought to create special project watches. When the task proved challenging, Michael Witt was called upon for his expertise, and thus, the partnership began. Glock watches offer a range of movements, including Swiss-made Rhonda movements, Seiko automatic movements, and solar movements. Jim reveals that all these Glock watches are set to hit the market soon, and it already has a substantial network of accounts lined up, including independent owner-operators. If you’re interested in exploring the opportunity to become a prospective retailer, sales representative, or ambassador, tune in now and discover more about Glock Watches from Jim Imhof here. Brought to you by: Southern Jewelry News: https://southernjewelrynews.com/ Jewelry Store Marketers: https://jewelrystoremarketers.com/ Learn more about the Pearls of Wisdom Jewelry Podcast https://southernjewelrynews.com/podcast Subscribe on your favorite podcast platform: • Apple Podcast = https://podcastsconnect.apple.com/my.-.. • Amazon Music/Audible = https://www.audible.com/pd/Pearls-of.-.. • iHeartRadio = https://www.iheart.com/podcast/263-pe... • Spotify = https://open.spotify.com/show/6IU1OHw... • Google Podcast = https://podcasts.google.com/feed/aHR0...

Today, we have two special guests from the Jewelers Board of Trade, Jim Rocchio and Brenda Gamba, who will enlighten us on a topic many in the industry might not be aware of — the JBT rating. Based in Providence, Rhode Island, the Jewelers Board of Trade has been a pillar in the jewelry industry since its establishment in 1884. We’ll dive into details of what a JBT rating is and how it works. Jim, with 36 years at JBT, and Brenda, with 20 years, will break down the complexities of JBT ratings and what they mean for businesses in the jewelry industry. In this episode, we uncover the historical roots of the JBT, its significance, and the evolution of credit ratings within the jewelry sector. Discover how JBT helps maintain transparency within the jewelry industry and ensures that businesses are legitimate and trustworthy. We’ll also discuss the significance of JBT ratings for retailers who want to buy on credit, as well as for suppliers looking to make informed decisions. We also explore the lesser-known aspects of JBT, like other condition codes, capital ratings, and the impact of collection claims on your score. Find out why these codes matter and how they influence your business dealings. So, if you're curious about JBT ratings, want to know how they can benefit your business, or simply love all things jewelry-related, you don’t want to miss this episode. Tune in as it’s time to lift the curtain and discover more about your JBT rating! Brought to you by: Southern Jewelry News: https://southernjewelrynews.com/ Jewelry Store Marketers: https://jewelrystoremarketers.com/ Learn more about the Pearls of Wisdom Jewelry Podcast https://southernjewelrynews.com/podcast Subscribe on your favorite podcast platform: • Apple Podcast = https://podcastsconnect.apple.com/my.-.. • Amazon Music/Audible = https://www.audible.com/pd/Pearls-of.-.. • iHeartRadio = https://www.iheart.com/podcast/263-pe... • Spotify = https://open.spotify.com/show/6IU1OHw... • Google Podcast = https://podcasts.google.com/feed/aHR0...

Starting a podcast isn’t easy, and we are genuinely grateful for those who have followed us on this journey. In this special Thanksgiving episode of the Pearls of Wisdom Podcast, grab some turkey leftovers and join us as we take a reflective trip through the highs and lows of this past year. Unlike our usual episodes with guests, this time, it’s just Elisa and me sharing our thoughts on the challenges and triumphs that 2023 brought to the jewelry industry. It hasn’t been smooth sailing for everyone, but that makes the journey interesting, right? As we sit down before Thanksgiving, we acknowledge the difficulties many have faced this year and emphasize the importance of gratitude and finding reasons to be thankful. We look back to the many wonderful people we introduce to you on this platform, from vendors to retailers, who shared their experiences, insights, and wisdom, providing a unique perspective on the jewelry business from both sides of the fence. We talk about the experiences and unexpected joys that Pearls of Wisdom has brought to our lives and the lives of our listeners. We reminisce about memorable guests like the late Kate Peterson and recognize everyone’s impact on the industry. We also shared a heartwarming story of how our podcast played matchmaker! This year wouldn’t have been as incredible without all of you tuning in and supporting us. But the love and views you’ve thrown our way have made it worth every moment. From the industry’s challenges to heartwarming stories of love found, join Elisa and I as we celebrate and reminisce memorable and enriching conversations we shared in this Thanksgiving episode that make Pearls of Wisdom a podcast close to our home. We’re here to share stories, make connections, and, who knows, maybe help you find a date or a job. Brought to you by: Southern Jewelry News: https://southernjewelrynews.com/ Jewelry Store Marketers: https://jewelrystoremarketers.com/ Learn more about the Pearls of Wisdom Jewelry Podcast https://southernjewelrynews.com/podcast Subscribe on your favorite podcast platform: • Apple Podcast = https://podcastsconnect.apple.com/my.-.. • Amazon Music/Audible = https://www.audible.com/pd/Pearls-of.-.. • iHeartRadio = https://www.iheart.com/podcast/263-pe... • Spotify = https://open.spotify.com/show/6IU1OHw... • Google Podcast = https://podcasts.google.com/feed/aHR0...

Welcome to Pearls of Wisdom! In this episode of “Chatting with Chuck,” our special guest, Shelia Bayes of Gem + Jewel, will share her journey in the jewelry industry and what she has accomplished so far to help other jewelers. Her first step in the industry began in Lexington, Kentucky, where she worked for a jewelry business while attending the University of Kentucky. After nearly a decade of experience, she boldly opened her store, and this year marks her impressive 30th anniversary! With no prior family background in the industry, her story is indeed an inspiration to all aspiring jewelers. Her passion for connecting with people and celebrating life’s special moments through jewelry is evident in her incredible journey. She’s witnessed the industry’s evolution from green books and landline phones to the digital age of e-commerce. Speaking of e-commerce, Sheila witnessed how many jewelers struggle with building and maintaining online stores and was determined to change that. In a groundbreaking move, she founded Gem + Jewel in 2018, an award-winning e-commerce aggregator. This platform provides solutions for those struggling with online sales intricacies. It makes e-commerce more accessible for retailers, vendors, and consumers. What’s even more exciting is the accessibility of this platform to Jewelers Mutual Insurance policyholders. For a mere $69 a month, retailers can start their e-commerce business without the hefty upfront costs, with the platform taking a modest 10% commission only when a sale is made. If you think that’s impressive, wait until you hear more from Sheila Bayes . Tune in now and don’t miss this episode to gain invaluable insights into jewelry and e-commerce. Join us as we Chat with Chuck and Shelia Bayes of Gem + Jewel. Brought to you by: Southern Jewelry News: https://southernjewelrynews.com/ Jewelry Store Marketers: https://jewelrystoremarketers.com/ Learn more about the Pearls of Wisdom Jewelry Podcast https://southernjewelrynews.com/podcast Subscribe on your favorite podcast platform: • Apple Podcast = https://podcastsconnect.apple.com/my.-.. • Amazon Music/Audible = https://www.audible.com/pd/Pearls-of.-.. • iHeartRadio = https://www.iheart.com/podcast/263-pe... • Spotify = https://open.spotify.com/show/6IU1OHw... • Google Podcast = https://podcasts.google.com/feed/aHR0...

Welcome to Pearls of Wisdom Podcast. In this episode of “Chatting with Chuck,” we have the pleasure of introducing you to Chris Snowden, the proud owner of Snowden Jewelers from Wilmington, NC, and Brenda Gamba from the Jewelers Board of Trade. Chris is a passionate expert with over three decades of experience. He, alongside his father, founded Snowden Jewelers 33 years ago, where you can find the highest quality of jewelry. Chris has seen it all, from being a twelve-year-old bench jeweler to running the show today. We first take a trip down memory lane as he reminisces about the fun rib cook-off competition at the Ten Carat Club’s initiation (a unique jewelers’ group for those not quite in the 24 Carat Club). Who won the contest? Well, you’ll have to listen to that story to find out. But it’s not only about barbecue—we also talk about the ins and outs of this industry. But don’t let Chris’ casual demeanor fool you—beneath that friendly smile lies a wealth of knowledge about gems, diamonds, and everything in between. From the latest trends in lab-grown diamonds to the dynamic market, Chris has something valuable to share, like how the jewelry industry is adapting to meet the diverse needs of its customers. And as a reminder to everyone, keep everything real and offer practical insights rather than lofty marketing jargon. This episode is filled with laughter, industry chatter, and the essence of the show itself— building connections and exploring new opportunities in the jewelry industry. Stay tuned, and don’t miss out! Brought to you by: Southern Jewelry News: https://southernjewelrynews.com/ Jewelry Store Marketers: https://jewelrystoremarketers.com/ Learn more about the Pearls of Wisdom Jewelry Podcast https://southernjewelrynews.com/podcast Subscribe on your favorite podcast platform: • Apple Podcast = https://podcastsconnect.apple.com/my.-.. • Amazon Music/Audible = https://www.audible.com/pd/Pearls-of.-.. • iHeartRadio = https://www.iheart.com/podcast/263-pe... • Spotify = https://open.spotify.com/show/6IU1OHw... • Google Podcast = https://podcasts.google.com/feed/aHR0...

Welcome back to the Pearl of Wisdom Jewelry podcast, live from the Atlanta Jewelry Show! In this episode, we have two incredible guests from the Atlanta Jewelry Show, Fran Robin and Amy Stire. Yup! A discussion with and about the show itself. We realized that interviewing the brilliant minds behind it would be a brilliant idea—and it did! Fran, an Account Executive who’s been a part of the Atlanta Jewelry Show for 16 years, shares her experiences working closely with exhibitors with invaluable support and guidance. Amy, a newer addition to the team but with deep ties to the show, handles marketing and advertising for exhibitors. The core of this episode revolves around the burning question: Why should companies on the verge of growth consider investing in a booth at the Atlanta Jewelry Show? Fran and Amy reveal the countless benefits. Beyond the shows, the team continues to support exhibitors with product launches, holiday deals, and customized advertising options. As they shared, a connection that price wars don’t easily sway. They also share their experiences and appreciation for the #SoHo or the “Southern Hospitality” charm of the Atlanta Jewelry Show. They paint a clear picture of the event’s schedule, starting with an education day on Friday, followed by an icebreaker event. Saturday marks the main show day for buyers and exhibitors to connect. There’s even a unique feature—early bird appointments for exclusive interactions between buyers and vendors! So, if you’re in the jewelry business, or even if you’re not, tune in to discover what makes the Atlanta Jewelry Show a fantastic experience for independent jewelers. More than just a show; it’s a family, an opportunity, and a celebration of hospitality and jewelry expertise for over 70 years. Don’t miss out! Brought to you by: Southern Jewelry News: https://southernjewelrynews.com/ Jewelry Store Marketers: https://jewelrystoremarketers.com/ Learn more about the Pearls of Wisdom Jewelry Podcast https://southernjewelrynews.com/podcast Subscribe on your favorite podcast platform: • Apple Podcast = https://podcastsconnect.apple.com/my.-.. • Amazon Music/Audible = https://www.audible.com/pd/Pearls-of.-.. • iHeartRadio = https://www.iheart.com/podcast/263-pe... • Spotify = https://open.spotify.com/show/6IU1OHw... • Google Podcast = https://podcasts.google.com/feed/aHR0...

Welcome to the Pearls of Wisdom podcast! In this episode of Chatting with Chuck, our special guest is Katelynne Eslick, all the way from Glendive, Montana. Katelynne is a third-generation jeweler of Sugar Plum Fine Jewelry. This jewelry store has served its community for a solid decade and offers a full-service experience with a sharp focus on custom pieces and top-notch repairs. She originally thought she’d be an English major, destined for a career in editing books. But life had other plans, and she ended up professionally engaged in fine jewelry for over 15 years. She shared that for her, the Atlanta Jewelry Show was a golden opportunity to connect with vendors, explore new products, and meet face-to-face with her trusted partners. It’s a chance to get hands-on with jewelry, see the latest trends, and discover unique pieces that might surprise every jeweler, like the elusive gray sapphire she found. As a retail jeweler, Katelynne also appreciates the show’s unique atmosphere that allows her to focus entirely on her goals, unlike the daily grind of running her store. It’s a concentrated experience that helps her discover new trends and products that might have otherwise been lost in a sea of catalogs. Katelynne shared how she stumbled upon a fascinating piece of technology, an app-based lightbox that utilizes artificial intelligence to create engaging jewelry videos. This tool has proven invaluable for creating social media content and compelling product descriptions. In the spirit of exciting discoveries, Katelynne eagerly introduces a new jewelry line she’s sure her customers will adore, especially in anticipation of the upcoming holiday season. But let’s not spoil it anymore. Tune in now for this informative discussion with Katelynne Eslick and uncover her gems of wisdom that are truly worth listening to! Brought to you by: Southern Jewelry News: https://southernjewelrynews.com/ Jewelry Store Marketers: https://jewelrystoremarketers.com/ Learn more about the Pearls of Wisdom Jewelry Podcast https://southernjewelrynews.com/podcast Subscribe on your favorite podcast platform: • Apple Podcast = https://podcastsconnect.apple.com/my.-.. • Amazon Music/Audible = https://www.audible.com/pd/Pearls-of.-.. • iHeartRadio = https://www.iheart.com/podcast/263-pe... • Spotify = https://open.spotify.com/show/6IU1OHw... • Google Podcast = https://podcasts.google.com/feed/aHR0...

Welcome to the Pearls of Wisdom podcast! Joining us in this episode is none other than Eric Lux, the charismatic representative and Vice President of Rembrandt Charms. Rembrandt Charms has a remarkable history, dating back almost 60 years, when Eric's father started the company out of a chicken coop in Buffalo, New York. Over the years, Rembrandt Charms has become a global leader in the jewelry industry, renowned for its commitment to quality and an expansive collection of over 6,000 charms in various metals. In this episode, Eric shares why charm jewelry is so special. It's all about sentimentality. Each charm carries a personal memory and holds a unique place in the wearer's heart. Rembrandt Charms takes this sentiment seriously, and thus, they offer a lifetime warranty on their products. We also discuss the extensive support Rembrandt Charms provides to its retail partners, which helps them succeed in offering these sentimental treasures to their customers. With over 8,000 retail jewelers in the US and 3,000 more worldwide, it's evident that Rembrandt Charms has left an indelible mark on the industry. Beyond charms, we get to know Eric Lux on a personal level – from his love for car racing to his passion for skiing. It's clear that he brings the same dedication and enthusiasm to his personal pursuits as he does to Rembrandt Charms. Join us now to discover more wonders with Eric Lux of Rembrandt Charms by hitting that play button now. Let's add some #charm to your day! Brought to you by: Southern Jewelry News: https://southernjewelrynews.com/ Jewelry Store Marketers: https://jewelrystoremarketers.com/ Learn more about the Pearls of Wisdom Jewelry Podcast https://southernjewelrynews.com/podcast Subscribe on your favorite podcast platform: • Apple Podcast = https://podcastsconnect.apple.com/my.-.. • Amazon Music/Audible = https://www.audible.com/pd/Pearls-of.-.. • iHeartRadio = https://www.iheart.com/podcast/263-pe... • Spotify = https://open.spotify.com/show/6IU1OHw... • Google Podcast = https://podcasts.google.com/feed/aHR0...

Welcome to another episode of Chatting with Chuck here at the Pearls of Wisdom podcast. Today, we’re joined by Jacob Dupuis from B&D Sales and Service, who shares many interesting insights about laser technology. He first introduces us to the B&D Sales and Service, a laser company originally focused on servicing the jewelry industry in the Northeast, particularly Rhode Island. They started by liquidating equipment from businesses going out of business and then selling it to the jewelry market in New York. In 1984, they ventured into Europe, bringing German lasers back to the 1984 Providence trade show, making them pioneers in introducing high-quality lasers to the jewelry industry. Jacob will share the secrets behind their success and commitment to maintaining a service-first mentality. We’ll also talk about the pricing of laser welders, from historical costs to the accessibility of modern options. Jacob will provide insights into the range of prices and what differentiates various laser models. Our conversation will highlight the latest laser technology, the Evo X, a desktop laser gaining attention in the industry. Find out why it’s a favorite among jewelers and how its features make a big difference. We’ll also address a common concern in the jewelry community—laser troubleshooting. Jacob will reveal how B&D can assist you, regardless of your laser’s brand. Their experience ensures they can help you get your laser back in action. Discover their comprehensive support, from phone consultations to video calls that guide you through diagnostics and potential repairs. BD Sales is your go-to solution for all your laser technology needs. Don’t miss out. Tune in now to explore the world of lasers in jewelry with our expert guest. Brought to you by: Southern Jewelry News: https://southernjewelrynews.com/ Jewelry Store Marketers: https://jewelrystoremarketers.com/ Learn more about the Pearls of Wisdom Jewelry Podcast https://southernjewelrynews.com/podcast Subscribe on your favorite podcast platform: • Apple Podcast = https://podcastsconnect.apple.com/my.-.. • Amazon Music/Audible = https://www.audible.com/pd/Pearls-of.-.. • iHeartRadio = https://www.iheart.com/podcast/263-pe... • Spotify = https://open.spotify.com/show/6IU1OHw... • Google Podcast = https://podcasts.google.com/feed/aHR0...

Welcome to Pearls of Wisdom. In this episode, we’ll explore the fine personalized jewelry with Andreas Argentinis from Savannah, Georgia. He is also the mastermind behind Metal Pressions, a company crafting exquisite jewelry for over 15 years. But what sets Metal Pressions apart? Let’s find out. At Metal Pressions, they believe in taking personalized jewelry to the next level. Andreas walks us through their innovative approach, where they infuse elements from high-end designer pieces into their creations. From the artful mix of metals to the addition of bezels, depth, and contrast, and the brilliance of burnished and pave stones — Metal Pressions ensures each piece is not just personal but visually captivating and incredibly unique. We talk about Metal Pressions’ groundbreaking platform that encourages customers to design their own jewelry. Andreas shares how this live, interactive, and collaborative design experience puts customers in the driver’s seat of showcasing their creativity. Andreas also shares the potential of lab-grown diamonds, which sparks an intriguing conversation. But it’s not just about the jewelry. Metal Pressions offers a comprehensive partnership package for retailers, complete with a captivating catalog and specialized training programs, ensuring sales staff can maximize the potential of this revolutionary platform. Andreas also takes time to share insights into the impact of online marketplaces like Etsy and the need for traditional jewelry stores to adapt and regain their foothold in personalized jewelry. Through Andreas, we learn that understanding each store’s unique needs and overcoming resistance to change are important steps in this transformative journey. Don’t miss out on this episode that promises the secrets of fine personalized jewelry and inspires you to welcome the beauty of customization. Brought to you by: Southern Jewelry News: https://southernjewelrynews.com/ Jewelry Store Marketers: https://jewelrystoremarketers.com/ Learn more about the Pearls of Wisdom Jewelry Podcast https://southernjewelrynews.com/podcast Subscribe on your favorite podcast platform: • Apple Podcast = https://podcastsconnect.apple.com/my.-.. • Amazon Music/Audible = https://www.audible.com/pd/Pearls-of.-.. • iHeartRadio = https://www.iheart.com/podcast/263-pe... • Spotify = https://open.spotify.com/show/6IU1OHw... • Google Podcast = https://podcasts.google.com/feed/aHR0...

Welcome to the Pearls of Wisdom! In this episode, we welcome special guest John Carter of Jack Lewis Jewelers, a historic store in Bloomington, Illinois, founded in 1927. John shares the store’s journey, from its beginnings serving railroad employees during the Great Depression to its evolution into a more inclusive and accessible jewelry destination. Fast forward to the 70s, when John Wolverine took over the store. John Carter, who started working there in high school, eventually bought the store in 2011 and became the third-generation owner, continuing the legacy. The story turns towards modernity as John emphasizes reshaping the store’s image. He emphasizes the importance of inheriting both the good and the bad when taking over a long-standing business and his commitment to changing the store’s perception. Working closely with marketing expert Josh, they shattered the notion of exclusivity and opened their doors to all budgets and tastes. One standout campaign they launched was “Size Doesn’t Matter. She Does,” conveying their commitment to serving everyone. The store’s excellent service and client-focused approach gained numerous five-star reviews. John also discusses “Blingfest,” a fun and engaging event that helped them connect with a broader audience through social media. He advises jewelry store owners to find a marketing partner who understands their vision and gives campaigns time to mature. John highlights the power of video content, even for those new to it. Authenticity matters more than perfection; starting small with informative videos can make a big impact. Tune in for more exciting facts about Jack Lewis Jewelers and discover how it evolved its legacy while staying true to its community and values. Brought to you by: Southern Jewelry News: https://southernjewelrynews.com/ Jewelry Store Marketers: https://jewelrystoremarketers.com/ Learn more about the Pearls of Wisdom Jewelry Podcast https://southernjewelrynews.com/podcast Subscribe on your favorite podcast platform: • Apple Podcast = https://podcastsconnect.apple.com/my.-.. • Amazon Music/Audible = https://www.audible.com/pd/Pearls-of.-.. • iHeartRadio = https://www.iheart.com/podcast/263-pe... • Spotify = https://open.spotify.com/show/6IU1OHw... • Google Podcast = https://podcasts.google.com/feed/aHR0...

In this episode of Pearls of Wisdom Jewelry Podcast, we’ve got an important and eye-opening discussion as a special guest and security expert joins us—Kenny Mullins of Positive Protection, Inc. Kenny has a wealth of experience in the security field, and he's here to share his insights on keeping your precious gems and jewelry safe. We start by discussing the common pitfalls and complacency that often catch people off guard in the jewelry industry. You'll hear stories that will make you think twice about how you protect your valuables. Kenny takes us through his 25-year career, including his time with the NYPD and his transition to working with Positive Protection, Inc. You’ll gain valuable knowledge about the sophisticated tactics used by thieves and the importance of not advertising your valuable possessions. We discuss practical tips, like the significance of not wearing your badge outside the show, especially in bustling cities. It’s scary how a small ID can inadvertently make you a target! Plus, Kenny shares insights into using shipping services to protect your jewelry investments. But that’s not all—we discuss jewelry store security and offer advice for brick-and-mortar store owners. We touch on the importance of advanced camera systems, silent alarms, and even the consideration of self-defense options for those trained and prepared. Throughout the conversation, we stress the value of organizations like the Jewelry Security Alliance (JSA) and their role in preventing thefts and supporting the industry. This episode contains essential information to help you protect what matters most. Tune in and stay vigilant because safety should always be a priority! Brought to you by: Southern Jewelry News: https://southernjewelrynews.com/ Jewelry Store Marketers: https://jewelrystoremarketers.com/ Learn more about the Pearls of Wisdom Jewelry Podcast https://southernjewelrynews.com/podcast Subscribe on your favorite podcast platform: • Apple Podcast = https://podcastsconnect.apple.com/my.-.. • Amazon Music/Audible = https://www.audible.com/pd/Pearls-of.-.. • iHeartRadio = https://www.iheart.com/podcast/263-pe... • Spotify = https://open.spotify.com/show/6IU1OHw... • Google Podcast = https://podcasts.google.com/feed/aHR0...

Welcome to the Pearls of Wisdom podcast. In this episode, we’re diving headfirst into the world of precious gems and captivating stories with an incredible guest, Doug Meadows, the mastermind behind David Douglas Diamonds & Jewelry. Doug’s journey takes us back to 1926, when his grandfather started a trade shop in Detroit. After his dad and uncle took over the business, Doug began his apprenticeship as a bench jeweler. His engaging storytelling reveals the story behind the creation of David Douglas Diamonds in 1985, a name inspired by his and his brother’s names. From Detroit to Atlanta, Doug’s story is a rollercoaster of partnerships, successes, and challenges at 23. Years later, he’s ready to share his success with everyone. Discover his intriguing strategy—passing the reins to his then 13-year-old son to gain real-world experience. A proud father, Doug applauds his son’s achievements as an award-winning jewelry designer and discusses his unique contributions to the company. Our conversation shifts to video marketing. Doug emphasizes the power of videos in building trust and fostering customer connections. From preferring interviews over scripted content to his foray into different production levels, Doug’s got some valuable takeaways to share. And guess what? You don’t need a fancy setup to create compelling content. Doug emphasizes the power of smartphones—your pocket-sized studios. So, stay tuned. His journey will surely inspire you; his insights on these topics are pure gold. Get ready to be motivated, entertained, and connected as we continue this podcast journey with Doug Meadows. Brought to you by: Southern Jewelry News: https://southernjewelrynews.com/ Jewelry Store Marketers: https://jewelrystoremarketers.com/ Learn more about the Pearls of Wisdom Jewelry Podcast https://southernjewelrynews.com/podcast Subscribe on your favorite podcast platform: • Apple Podcast = https://podcastsconnect.apple.com/my.-.. • Amazon Music/Audible = https://www.audible.com/pd/Pearls-of.-.. • iHeartRadio = https://www.iheart.com/podcast/263-pe... • Spotify = https://open.spotify.com/show/6IU1OHw... • Google Podcast = https://podcasts.google.com/feed/aHR0...