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The Wealthy Coach

Business & Economics Podcasts

Welcome to the Wealthy Coach Podcast where established coaches, practitioners and professionals learn to become wealthy AF in business, in mindset, in clients, and in life! Kendra Perry, FDN-P, is a former Functional Health Coach turned online business strategist for established health & wellness practitioners. She is on a mission to help you a build freedom-based business and transform the health of the planet. In her weekly episodes, Kendra provides business strategy, tips, mindset hacks, and personal development gems to grow a virtual practice that gives you financial freedom while changing lives!

Location:

Canada

Description:

Welcome to the Wealthy Coach Podcast where established coaches, practitioners and professionals learn to become wealthy AF in business, in mindset, in clients, and in life! Kendra Perry, FDN-P, is a former Functional Health Coach turned online business strategist for established health & wellness practitioners. She is on a mission to help you a build freedom-based business and transform the health of the planet. In her weekly episodes, Kendra provides business strategy, tips, mindset hacks, and personal development gems to grow a virtual practice that gives you financial freedom while changing lives!

Language:

English


Episodes
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226: 5 Non-Negotiables of a Killer Online Program

5/6/2024
Join Kendra Perry on the Wealthy Coach podcast as she outlines the five key components of successful online programs: education, action steps, personalized support, accountability, and resources. Kendra emphasizes structuring educational content for easy understanding and the importance of clear directives for action. Personalized support, accountability, and purposeful resources are also crucial for client success. Tune in for actionable insights to elevate your coaching programs! MENTIONED ON THIS EPISODE Watch the free HTMA training video: https://go.kendraperry.net/practitioner-training Download my free program guide: https://go.kendraperry.net/what-to-sell-instead EPISODES YOU MAY ALSO ENJOY: 210: How To Run A Group Program When You Have No Audience 202: Real Coaches Share Their Experience Running Online Programs LEAVE THE PODCAST A 5-STAR REVIEW: HTTPS://RATETHISPODCAST.COM/WEALTHY

Duration:00:24:16

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225: Email Nurture Sequences: Get My Template!

4/29/2024
Join Kendra Perry in this podcast episode as she explores email marketing strategies for effective lead nurturing. Discover a concise ten-email nurture sequence template aimed at providing value, imparting philosophy, and guiding subscribers towards engagement or conversion. Kendra outlines each email's purpose, including confirming lead magnet delivery, addressing common myths, and highlighting success stories for credibility. Throughout the discussion, Kendra emphasizes the importance of linking recipients to long-form content, like podcasts, to deepen engagement beyond short-form platforms. She underscores the significance of personalized interactions for building trust and successful sales conversions in online coaching. Furthermore, Kendra shares insights from her program, Health Coach Accelerator, including professional templates to streamline email nurture sequence implementation for new marketers. The episode highlights how a well-crafted email nurture sequence can enhance audience relationships, leading to improved sales conversions through consistent value delivery and strategic communication. Tune in for actionable tips to elevate your email marketing efforts! Episodes you may also enjoy: 224: Create a Lead Generating Freebie Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy

Duration:00:19:30

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224: Create a Lead Generating Freebie

4/22/2024
In this podcast episode Kendra discusses the importance of creating a lead-generating freebie for building an email list. Our discussion emphasizes why an email list holds more value than social media, especially with platform changes on the horizon. We explore the risks of relying solely on social media and highlight the strategic advantages of cultivating an email list tailored to your audience's specific needs. Discover the concept of a "freebie funnel" and how top-of-the-funnel content can strategically guide potential leads towards engagement and eventual program enrollment. Learn key elements of crafting an effective freebie, including making it quick to consume, providing a quick win, and ensuring high-quality design. Kendra also shares practical tips on selecting tech tools like Convertkit or FG Funnels for opt-in pages and email marketing software. Plus, explore strategies for driving traffic, whether through organic social media efforts or utilizing paid methods like Facebook ads. Finally, we offer guidance on optimizing traffic generation through SEO tactics or collaborations, emphasizing the importance of consistently directing qualified traffic toward opt-in pages to ensure measurable success in growing your email list effectively. Tune in for actionable insights that will help you build a thriving email list and connect with your audience in meaningful ways! Resources mentioned in this episode: Convertkit FG Funnels Canva Episodes you may also enjoy: 148: A Cautionary Tale About Niching 81: How to grow an engaged email list Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy

Duration:00:31:57

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223: Are You Making These Pitch Mistakes in Your Webinar?

4/15/2024
Join us on the Wealthy Coach podcast as Kendra Perry shares her expertise on effective webinar strategies. Discover how webinars can be powerful sales tools when approached as engaging videos that seamlessly blend serving with selling. Kendra highlights common mistakes to avoid, such as neglecting to seek permission for sales pitches early on, losing energy, rushing through presentations, and failing to illustrate future outcomes for potential clients. To tackle these challenges head-on, Kendra offers practical suggestions, including promptly seeking permission to pitch, maintaining enthusiasm throughout the presentation, and slowing down during the pitch to ensure clarity and attention to detail. She emphasizes the importance of painting a compelling future vision post-solution resolution to emotionally engage audiences and guide them toward desired results. Furthermore, Kendra stresses the significance of highlighting benefits and outcomes over program features for a successful pitch delivery. By illustrating how program features translate into tangible benefits for clients and emphasizing their importance in achieving desired results, webinar presenters can effectively communicate the value proposition to their audience. These insights are aimed at enhancing webinar delivery effectiveness by optimizing communication strategies for successful client engagement and helping presenters steer clear of common pitfalls. Tune in for actionable advice that will elevate your webinar presentations and drive results! You may also enjoy: 187: Three Webinar Mistakes Every Coach Makes 147: Get More People To Show Up To Your Webinar Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy

Duration:00:29:11

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222: 3 Ways to Lower Your Ad Spend

4/8/2024
Join us as we explore Kendra's tips for making your digital ads work smarter, not harder and ultimately more cost effectively. She shares insights on testing copy and creative visuals to optimize the results of your ads. Learn how tailoring content for specific audiences can effectively engage them while lowering costs. Discover how tailoring your ads to specific groups of people can help you reach the right customers while spending less money. Kendra shares simple strategies, like using Facebook's tools to find the perfect audience based on things like where they live and how old they are. Plus, learn why it's often cheaper and more effective to show ads to people who already know your business. Kendra warns against blindly following Facebook's suggestions and suggests reaching out to their support team if you need help. She also recommends managing your ads yourself, which can save you a lot of money and give you more control over how they perform. And don't worry about feeling overwhelmed by all the options—Kendra encourages you to skip the fancy stuff Facebook recommends if it doesn't make sense for your goals. By keeping things simple and learning to manage your ads yourself, you can save money and get better results. Tune in for easy-to-follow tips that will help you get the most out of your digital advertising! Resources mentioned in this episode: ChatGPT Canva You may also enjoy: Episode 220: Behind-the-Scenes of my Facebook Ads Strategy Episode 221: Should You Hire a Marketing Agency? Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy

Duration:00:31:10

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221: Should You Hire a Marketing Agency?

4/1/2024
In this episode Kendra reviews the merits and challenges of hiring marketing agencies as a small business. These agencies provide various services, from organic content creation to managing paid advertising. Coaches often turn to agencies due to the intricate nature of online marketing. However, challenges arise with marketing agencies, as quality differs based on budget constraints; personalized marketing is vital for personal brands like coaches. Effective agency support can be costly, from $5000-$10,000 monthly for top-notch services. Kendra uses her own experiences as a case study and shares common missteps with marketing agencies, such as ineffective targeting strategies leading to high costs per lead. Understanding one's business niche and ideal client before engaging agency support is crucial to prevent resource wastage. Kendra advises business owners to manage strategic aspects like content planning and ad management personally while seeking affordable assistance for tasks like content repurposing. By actively participating in marketing decisions, entrepreneurs can optimize resources for sustainable growth without over-relying on costly agency services. Resources mentioned in this episode: fireflies.ai ChatGPT Canva You may also enjoy Episode 220: Behind-the-Scenes of my Facebook Ads Strategy Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy

Duration:00:17:30

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220: Behind-the-Scenes of my Facebook Ads Strategy

3/25/2024
Listen as Kendra shares her journey with Facebook ads, highlighting her transition from relying on expensive agencies to mastering ads herself. Kendra's strategic approach involves running ads for her signature programs, targeting diverse audiences with tailored ad copies and graphics. For Health Coach Accelerator, ads direct traffic to a free guide, later nurturing leads for event invitations. Meanwhile, HTMA Expert utilizes an evergreen funnel strategy, guiding viewers directly to training videos, followed by program pitches and limited-time discounts. Throughout the episode, Kendra discusses the challenges she encountered, emphasizing the significant cost-saving aspect of managing ads independently. She details her meticulous testing methodology, which includes creating multiple versions of ad copy and graphics per audience segment for thorough evaluation. Kendra stresses the importance of continuous monitoring to optimize performance effectively, ensuring a return on investment. Her insights highlight the dynamic nature of digital advertising and the value of adapting strategies to suit individual business objectives. The episode provides valuable lessons for entrepreneurs looking to navigate the world of Facebook ads with confidence and success. Love the show? Subscribe, rate, review & share! ratethispodcast.com/wealthy

Duration:00:28:26

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219: What I've Learned from 5 Years of Running Group Programs

3/18/2024
This episode discusses the power of group coaching programs. Kendra emphasizes the shift from overwhelming education to actionable steps for transformation, urging coaches to provide meaningful guidance rather than bombarding clients with information. She stresses the importance of community engagement through intentional posts and networking calls, highlighting their role in fostering motivation and support. Continuation plans, offering ongoing support post-program completion, are key for sustained growth within the coaching framework. Kendra also emphasizes the need for tailored sales funnels based on audience preferences, advocating for data-driven marketing strategies and the importance of testimonials in making informed decisions. Different programs require unique promotional approaches to resonate with the target audience effectively. Lastly, Kendra underscores the importance of utilizing data to track and enhance business performance for effective decision-making. In a nutshell, her insights emphasize the effectiveness of group coaching, focusing on action-oriented transformation, meaningful guidance, and community support. Resources shared in this episode: https://app.mouseflow.com/ Love the show? Subscribe, rate, review & share! ratethispodcast.com/wealthy

Duration:00:30:59

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218: 5 Ways to Make Fast Sales

3/11/2024
This week Kendra speaks to the vital role of having a warm audience for fast sales. Discover actionable tips for accelerating your sales process, with a focus on cultivating trust and familiarity with your audience. Learn strategies like discounting main offers, hosting flash sales, or offering paid workshops to drive quick conversions. We'll also explore the power of reconnecting with past clients and introducing new offerings. If you're starting without a warm audience, fear not! Kendra shares effective ways to leverage your personal and professional networks, as well as conducting in-person workshops to kickstart your audience growth. Building a warm email list beyond social media platforms can be a key to sustained sales success in the long run. Tune in for expert insights on efficiently making sales and building lasting customer relationships. Love the show? Subscribe, rate, review & share! ratethispodcast.com/wealthy

Duration:00:25:41

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217: Why Lowering Your Prices Won't Increase Your Sales

3/4/2024
Join Kendra in this episode as she explores the misconception surrounding lowering prices to boost sales. Discover why price objections from potential customers might not always signal overly high prices but rather a misunderstanding of value or financial constraints. Learn the importance of effectively communicating your offer's value in language that resonates with your ideal client, whether it's through content, social media, emails, or sales copy. Gain insights into the necessity of clear messaging and detailed communication about every aspect of your program's value. Kendra also addresses common challenges such as insufficient sales, offering practical solutions to ineffective messaging or unclear targeting. Plus, uncover the importance of tracking numbers and monitoring conversion rates to accurately assess traffic and leads for more informed marketing strategies. Tune in for expert advice on enhancing your marketing efforts and making smarter business decisions. Love the show? Subscribe, rate, review & share! ratethispodcast.com/wealthy

Duration:00:32:41

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216: Pregnancy Real Talk

2/26/2024
Today’s topic is not something most women talk about. It’s also not the most popular. If you are someone who's struggled with infertility or finds pregnancy talk to be a sensitive topic, then this episode is not for you. In today’s Pregnancy Real Talk with Kendra Perry, she shares her pregnancy journey, including the mixed emotions she felt during some difficult moments. She also has news for you! So, tune in so you won’t miss what to look forward to with HCA. Give the podcast a 5-star review: https://ratethispodcast.com/wealthy

Duration:00:36:38

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215: Why I Decided to Shut Down HCA (And Re-Open It Again)

2/19/2024
Kendra Perry has decided to shut down HCA, and no one knows exactly why she did this. Was she misleading her clients? Did she want to put extra pressure on getting her last program? But now she has decided to reopen it. What really happened here? In this episode, Kendra finally addresses this burning question, shedding light on how she came up her ultimate decision. Give the podcast a 5-star review: https://ratethispodcast.com/wealthy

Duration:00:23:10

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I'm Sorry! The wrong episode was posted!

2/19/2024

Duration:00:01:34

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214: How To Execute A Successful Multi-Day Challenge

2/12/2024
With a multi-day challenge of combining storytelling and strategy, you can boost engagement and achieve success more efficiently. Enhance your strategy, boost engagement, and become a highly successful coach. In this episode, Kendra Perry reveals how to execute a successful multi-day challenge. She talks about her early days in business, a stressful five-day challenge, and how you can learn from her mistakes. Discover how the three-day challenge can be your golden ticket to engagement and sales. Tune in now!

Duration:00:20:57

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213: Three Sales Page Mistakes That Wreck Your Conversion

2/5/2024
Your sales page is a vital piece in selling your coaching program. You should have a great strategy on what to put on your sales page to make conversions. Today, Kendra Perry will talk about the three sales page mistakes that wreck your conversion in selling your coaching program or course. She also shares some ideas on how to correct those mistakes. Kendra also leaves some tips on what you can do to your sales page to ensure conversions. Don't miss this opportunity, and join Kendra Perry in this episode today.

Duration:00:15:17

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212: Is It Possible To Sell Without A Sales Call?

1/29/2024
Many coaches and practitioners have approached Kendra Perry to ask one question: is it possible to sell without a sales call? Kendra says yes – but there are some caveats. In this episode, she explains everything you need to consider if you want to close sales successfully even without lifting your phone. Love the show? Subscribe, rate, review & share! https://kendraperry.net/

Duration:00:13:25

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211: Who Should You Hire First in Your Business?

1/22/2024
Know when to delegate control, as strategic hiring isn't just about growth—it's about mastering the art of liberation. In this episode, Kendra Perry ponders the ultimate question: "Who Should You Hire First in Your Business?" She discusses when to start building your team, emphasizing the importance of timing and strategy. She also shares her journey as an entrepreneur who transformed her business through strategic hiring. Kendra provides a roadmap for entrepreneurs at different stages of growth, explaining the telltale signs on when it’s time to outsource and on identifying tasks ripe for delegation. Tune in now! Love the show? Subscribe, rate, review & share! https://kendraperry.net/

Duration:00:20:20

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210: How To Run A Group Program When You Have No Audience

1/15/2024
A group program is your ticket to freedom and an easy avenue to go. In a coaching program, you need many people to sell it to, but how can you sell it to people when you are a startup with no audience? Today, Kendra Perry talks about how coaches can run a group program when they have no audience. She explains the value of the “No Launch Launch” and leveraging your networks in enrolling people into your program. She also added that the best way to launch depends on your price point and what you offer. So, what are you waiting for? Join Kendra as she dives deeper into running a group program today. Love the show? Subscribe, rate, review & share! https://kendraperry.net/

Duration:00:24:36

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209: I Only Worked 10hrs/Week And This Is What Happened

1/8/2024
Kendra Perry generates money, although she works fewer hours in a week. Do you want to know her secret? Tune in to this episode because Kendra will reveal what happens when you work ten hours a week and how to make it possible. She also explains why a group coaching program will be your ticket to freedom. She also touches on how hiring a team helps in your business. Find out more from Kendra Perry to work fewer hours a week and achieve the freedom you deserve. Join Kendra Perry today! Join the 6-Figure Wellness Offer Challenge: https://kendraperry.net/challenge Give this podcast a 5-star review: https://ratethispodcast.com/wealthy Love the show? Subscribe, rate, review & share! https://kendraperry.net/

Duration:00:25:13

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208: Selling An E-Book Or Membership? Think Again...

1/1/2024
Success isn't found in selling low-ticket dreams; it's making high-value solutions to transform lives. Happy 2024! To kick off the new year, our host Kendra Perry discusses the pitfalls of selling e-books and memberships in the coaching industry. Learn why these seemingly popular revenue streams might not be the golden ticket for your coaching business. Kendra emphasizes the critical role audience size plays in the success of these ventures. Drawing from her own journey, she shines a light on the challenges faced, including the exhausting cycle of creating consistent content and the struggle with retention rates in memberships. Tune in now and start the new year right! Join the 6-Figure Wellness Offer Challenge: https://kendraperry.net/challenge Give this podcast a 5-star review: https://ratethispodcast.com/wealthy Love the show? Subscribe, rate, review & share! https://kendraperry.net/

Duration:00:21:24