The Fit CEO Podcast with Chad Molyneux

This week I dive into the importance of nurturing leads in a trust recession. I explain the difference between prospecting and nurturing leads, emphasizing the need to build relationships with potential clients. I share strategies for engaging leads, such as social media interaction, providing value through custom resources, asking for opinions, giving recognition, and following through on promises. By understanding the human needs of prospects and nurturing them effectively, sales reps can increase sales by 50% and shorten the sales cycle by 23%. ______ 👀 Free Resource: Fit Pro Content Ramp Up Method: https://nlca.mykajabi.com/offers/FmbySEGV/checkout ______ 📨 Message me directly on IG: www.instagram.com/the_fit_ceo ______ ⭐️ If you are feeling stuck and you're ready to take the next step, check out Next Level Coaching Academy : https://course.thenextlevelcoachingacademy.com/10k-accelerator-vsl-corporate2coach ______ (02:46) The difference between nurturing and prospecting (03:35) The importance of nurturing leads and the statistics behind it (05:00) Key points in lead nurturing and understanding the individual's human needs (07:37) Identifying the human needs of certainty, connection and love, significance, and growth (09:17) Introduction to the five human needs: certainty, significance, love and connection, growth, and contribution (10:17) Importance of understanding the deeper "why" behind a prospect's goals (12:13) Key strategy: Engaging with leads on social media without the intent of booking a call (13:58) Sending custom resources to leads and selling them on the value (15:28) Asking for leads' opinions to build a connection (16:28) Giving recognition to leads for their commitment (17:10) Importance of following through on promises to build trust

In this week's episode, I address anxiety and its role in entrepreneurship. Anxiety is a normal and useful human experience, and accepting and using it as a tool can be a competitive advantage. I share different ways you can combat anxiety in your business. Tune in for these valuable insights on managing anxiety in business. ______ 📨 Message me directly on IG: www.instagram.com/the_fit_ceo ______ ⭐️ If you are feeling stuck and you're ready to take the next step, check out Next Level Coaching Academy : https://course.thenextlevelcoachingacademy.com/10k-accelerator-vsl-corporate2coach ______ (01:23) Anxiety is a normal part of the entrepreneurial experience. (02:47) Using anxiety as a competitive advantage. (03:48) Anxiety and overwhelm as normal human experiences. (04:18) Trying to eliminate anxiety creates more anxiety. (06:31) Anxiety is a normal response to stress. (10:09) Anxiety can be harnessed and used for productive action. (14:19) Clarity on critical tasks alleviates anxiety. (15:48) Practicing gratitude counters anxiety. (18:09) Shifting focus from oneself to helping others reduces anxiety.

In this episode, I wanted to go over my thoughts on the four enemies of success: discouragement, doubt, delusion, and delay. Drawing inspiration from Ed Mylette, I highlight how these adversaries can hold us back and shares strategies for overcoming them. I want to also emphasize the importance of awareness and the power of taking action. By recognizing and understanding these enemies, we can remove their power and move forward towards success. ______ 📨 Message me directly on IG: www.instagram.com/the_fit_ceo ______ ⭐️ If you are feeling stuck and you're ready to take the next step, check out Next Level Coaching Academy : https://course.thenextlevelcoachingacademy.com/10k-accelerator-vsl-corporate2coach ______ NLCA's Online Fitness and Nutrition Certification: https://course.thenextlevelcoachingacademy.com/fitness_and_nutrition_cert_paid ______ (01:13) Two conflicting voices in our head: the adversary and success (02:15) Four strategies of the adversary: discouragement, doubt, distraction, and division (03:43) Moral duty to fight the adversary and fulfill our purpose (04:40) Weapon 1: Discouragement - events that make us discouraged are lies (08:02) Weapon 2: Doubt - perpetual doubt hinders success (11:21) The use of delusion by the adversary to distort problems (12:48) The impact of ego and perception on personal growth (14:06) Overcoming the illusion of distant goals and realizing their proximity (16:29) The power of delay and its connection to perfection (19:36) Unfulfillment as a result of delaying action (20:37) The significance of timing in success and the danger of delay (22:44) Recognize and remove power from the adversary

Today on the Fit CEO Podcast, I take you behind the scenes of a NLCA student call, where we go over the importance of nurturing leads in order to avoid the cycle of good months followed by bad months. I give strategies for nurturing leads who are not yet ready to purchase, including tracking their information, sending relevant resources, and engaging with their social media posts. I also share a process for following up with leads who have said no to booking a call, as well as a process for following up with leads who have had a sales call but said no. These strategies will help coaches build trust and maintain a consistent pipeline of potential clients. ______ 🔔 Subscribe to my Youtube Channel: https://www.youtube.com/channel/UCcuJAZpe3kBMoxmKbHfRmlw ______ 🧰 Online Coach Resources: https://chadmolyneuxfitness.ac-page.com/newsletter ______ (02:43) Different approaches for nurturing leads close to the finish line and leads not close to the finish line. (08:03) Nurturing leads without the intent to sell and building trust. (10:08) Nurturing leads by sending resources and following up (15:30) Balancing time between new leads and warm leads (21:48) The progression of a sales cycle and how nurturing leads in this process can shorten bad cycles (26:14) Trying a different approach if prospects are not responding to fitness-related messages (30:09) Nurture process for individuals who said no to a sales call (32:44) Hot list and general list for tracking prospects (40:23) First contact: introducing a new post or resource (44:57) What to do if there is no response or negative feedback

In this episode of the Fit CEO podcast, I'm giving you a sales review on the importance of tie downs in sales calls. We go over the importance of educating prospects and asking specific questions, so you can prevent future objections and increase your closing rate. I provide examples of how to address common objections such as time, commitment, and affordability. I also share structured questions to incorporate into your sales script to pull out concerns and solidify commitments. Don't miss this masterclass in closing deals and increasing sales success! 🔥 ______ (01:20) NLCA closers close at 45% compared to industry standard of 25% (03:00) Definition and importance of tie downs in sales calls (04:35) Two ways to view tie downs: addressing concerns and confirming beliefs (07:29) How to address concerns about time (09:43) How to address concerns about being nervous to commit (10:26) The importance of taking action despite fear (11:38) Addressing concerns about affordability (14:32) Using structured questions to uncover concerns (15:46) Asking questions after the presentation (16:44) Asking questions before discussing the price ______ 📨 Message me directly on IG: www.instagram.com/the_fit_ceo ______ ⭐️ If you are feeling stuck and you're ready to take the next step, check out Next Level Coaching Academy : https://course.thenextlevelcoachingacademy.com/10k-accelerator-vsl-corporate2coach ______ 🧰 Online Coach Resources: https://chadmolyneuxfitness.ac-page.com/newsletter ______

This week on the podcast, I coach Camden Anderson on high level offer creation as we discuss the concept of "done for you" services in the fitness coaching industry. We explore offering services like grocery shopping and gym memberships as part of higher ticket packages, and brainstorm additional services for busy moms, including childcare options and interactive children's nutrition classes to get the whole family involved. The conversation delves into the importance of sustainability and mindset in fitness coaching, and the potential for fitness ascension programs to address these areas. ______ ⭐️ If you are feeling stuck and you're ready to take the next step, check out Next Level Coaching Academy : https://course.thenextlevelcoachingacademy.com/10k-accelerator-vsl-corporate2coach ______ 🧰 Online Coach Resources: https://chadmolyneuxfitness.ac-page.com/newsletter ______ 📨 Message me directly on IG: www.instagram.com/the_fit_ceo ______ (02:12) Offer advancement module, group coaching, and considerations for higher ticket clients (03:02) Clarification on the "done for you" grocery services and the impact on margins (05:01) Creating a master document for groceries, delegating the grocery service to the assistant coach, and establishing communication and handling of changes with clients (06:53) The potential to include gym memberships and determining the approach for offering and pricing of the service (09:18) Consideration of gym membership options, pricing strategies, and the potential impact on client acquisition and retention (12:10) Exploring client workout preferences and offering home workout equipment for clients who prefer exercising at home (13:34) Pricing feedback and considerations for coaching packages, close rates for existing offerings, and the popularity of the twelve-month package (15:01) Plans for an ascension program and its combination with the twelve-month package, along with considerations for including clients in the program (18:37) Consideration of "done for you" services for various client demographics, benefits of add-on services, and discussion on the business growth potential (24:49) The lack of data and established value in the online fitness coaching industry, along with the proposal for a business information newsletter to establish value (29:43) Brainstorming additional services for busy parents, including gym expense coverage, childcare, and educational seminars for children (34:39) Emphasis on a holistic approach to coaching, including sustainability, joint care, mindset training, visualization, breath work, and ongoing value provision (37:33) Transition considerations, including group coaching and ascension options, for ongoing value provision and client retention (39:27) Addressing clients' financial limitations and being direct in conversations about financial constraints (41:39) Discussion on the importance of challenging clients, seeking permission, and avoiding emotional reactions (45:31) Brainstorming an ascension program with a focus on sustainability, mindset coaching, and the incorporation of accountability measures

In this week's episode, I wanted to highlight the untapped potential of DMs, dismiss the negativity surrounding them and spotlight them as pivotal tools for nurturing professional relationships. There are four tips I shared that have skyrocketed call bookings in just two weeks. Tune in for a combination of practical advice and refine your DM communication tactics to not just connect but convert interactions into tangible business opportunities. ______ ⭐️ Online Coach Resources: https://chadmolyneuxfitness.ac-page.com/newsletter ______ (00:41) Additional free content. (01:10) Introduction to the topic of DMing and its importance for entrepreneurs. (02:17) Tip #1: Respond to DMs within 20 minutes or less to keep prospects' attention. (03:22) Tip #2: Follow up with prospects on the same day to increase response rates. (04:51) Tip #3: Discover the deep intrinsic pain of prospects to increase call bookings. (07:03) Tip #4: Preframe the booking process after prospects agree to the call. (10:56) Get the deeper intrinsic reason why they want to make this change. (11:30) Subscribe, leave a review, and see you in the next one. ————— ⭐️ If you are feeling stuck and you're ready to take the next step, check out Next Level Coaching Academy : https://course.thenextlevelcoachingacademy.com/10k-accelerator-vsl-corporate2coach —————

In this week's episode, I wanted to talk about the misconceptions and false expectations surrounding success and entrepreneurship. I share details of my own personal journey, and the challenges and setbacks I faced before achieving success. I urge everyone listening to set realistic expectations and embrace the process, rather than seeking quick results, just like fitness coaches ask of their clients. ————— 🌟 Apply for NLCA Today: https://nextlevelcoachingacademy.typeform.com/to/WZcEx99B ————— ⭐️ Follow Me on Instagram : https://www.instagram.com/the_fit_ceo ————— ⭐️ If you are feeling stuck and you're ready to take the next step, check out Next Level Coaching Academy : https://course.thenextlevelcoachingacademy.com/10k-accelerator-vsl-corporate2coach ————— (01:30) Business coaches set improper expectations (03:02) The importance of having the right expectations (04:47) Chad's experience is normal and not unique (05:20) The sacrifices made to become a full-time online fitness coach (06:53) Realizing when you need help in your business journey (10:16) Steps Chad took to raise the funds and join a business mentorship program (10:51) Struggling with debt and taking out a loan (12:20) Determination to find another business coach (13:13) Chad's breakthrough with his first $10,000 month (14:51) Chad's journey to making his first million (15:57) Viewing entrepreneurship as a game and being patient (17:20) Setting realistic expectations for success in entrepreneurship

This week I share about the hardest decisions I've had to make as an entrepreneur. I also wanted to go over the importance of building a personal brand to achieve success, the need to niche down in a saturated market, and the dangers of relying too heavily on one platform for lead generation. I hope my transparency and willingness to address the realities of entrepreneurship make this episode a must-listen for aspiring business owners like you. ————— 🏫 Join our Skool Community for Unfulfilled Corporate Professionals: https://www.skool.com/corporate2coach-academy-1996?invite=d3d2e4dcb1bf4668a44ca7a0c297683f ————— ⭐️ Follow Me on Instagram : https://www.instagram.com/the_fitceo/ ————— ⭐️ If you are feeling stuck and you're ready to take the next step, check out Next Level Coaching Academy : https://course.thenextlevelcoachingacademy.com/10k-accelerator-vsl-corporate2coach

In this personal episode of the Fit CEO podcast, I'm sharing ten super valuable lessons that I learned from my amazing parents. From my dad, I learned how to handle my own problems and the real value of hard work. It's not just a cliché; my dad really showed me what real hard work looks like through his dedication to manual labor and commitment to doing a good job without taking shortcuts. Then there's my mom, who taught me to never give up on myself and the incredible power of kindness. Her resilience and perseverance in the face of challenges have been truly inspiring. On top of all that, my folks also taught me the importance of going with the flow, being punctual, steering clear of drama, and staying committed in every aspect of life. These life lessons have truly shaped who I am today, and this episode is my way of paying tribute to the impact they've had on me. ________ 🏋️‍♂️ Join our Personal Trainer / Fitness Coach Online Community: https://chat.whatsapp.com/GAkQMBrg1h742pGWMZtjfq ————— ⭐️ Follow Me on Instagram : https://www.instagram.com/the_fitceo/ ————— ⭐️ If you are feeling stuck and you're ready to take the next step, check out Next Level Coaching Academy : https://course.thenextlevelcoachingacademy.com/10k-accelerator-VSL ________ (00:25) Lesson 1: How to handle my own problems. (02:13) Lesson 2: Never to give up on yourself. (05:01) Lesson 3: The value of hard work. (07:06) Lesson 4: The importance of kindness. (08:44) Lesson 5: The significance of having a big heart. (11:00) Lesson 6: Going with the flow. (12:22) Lesson 7: Early is on time. (13:40) Lesson 8: No drama. (15:42) Lesson 9: Learning from your mistakes. (19:20) Lesson 10: Commitment in all aspects of life.

In this episode of the Fit CEO Podcast, I wanted to share my tactical advice for improving sales skills and becoming a better leader. I go over the importance of understanding the "why of the why" in sales calls, and going beyond surface-level reasons to uncover the deep intrinsic motivations of potential clients. Inside, you'll also find strategies for using the "why of the why" in objection handling, helping clients overcome their fears and commit to making positive changes. By mastering these techniques, online fitness coaches can increase their closing rates and have a greater impact on others. __________ ⭐️ Looking for a freebie 👀 Click Here for NLCA's Free Client Delivery Mini Course: https://nlca.mykajabi.com/offers/DDLFxBow ⭐️ Learn more about NLCA's 10k Accelerator Program: https://course.thenextlevelcoachingacademy.com/10k-accelerator-VSL ⭐️ Follow Me on Instagram : https://www.instagram.com/the_fitceo/ __________ (01:02) Sales as an extension of coaching process. (03:22) Introduction to the concept of "why of the why". (04:36) Importance of finding the deeper motivation. (06:21) Techniques for uncovering the "why of the why". (07:55) Tying down the urgency. (09:18) Majority of leads need additional coaching and face objections. (11:15) Rule #1: Always agree with the objection. (12:15) Route #1: Get them to restate their emotional why. (13:51) Route #2: Paint the positive vision of making the change. (14:49) Ask if they are willing to settle for anything less than the positive vision. (16:57) Use the same approach for other objections. (17:31) Involve the spouse if necessary. (18:21) Closing remarks and importance of improving sales skills. __________

In this episode of the Fit CEO podcast, I wanted to go over the importance of aligning your marketing message with client success. In 2023 I made a mistake when I promised to help clients make $10,000 in four months, which attracted the wrong type of clients. I wanted to emphasize the need for proper expectations and a marketing message that attracts committed individuals. I encourage entrepreneurs in the fitness space to evaluate their own marketing messages and promises to ensure they are aligned with client success. Don't miss this tactical episode on improving your business strategies! ————— ⭐️ Learn more about NLCA's 10k Accelerator Program: https://course.thenextlevelcoachingacademy.com/10k-accelerator-VSL ⭐️ Follow Me on Instagram : https://www.instagram.com/the_fitceo/ ————— (00:02) Introduction to the podcast and the topic of tactical business strategies. (01:16) Announcement about bringing back vlogging and the mission behind it. (03:05) Setting better expectations for entrepreneurship and online coaching through vlogging. (04:05) Announcement of NLCA's new podcast, "Coach Collab" - coming soon! (04:46) Introduction to the main topic: the impact of marketing message on client success.(05:18) Sharing the mistake made in 2023 with a marketing message focused on quick money.(06:51) Attracting the wrong type of clients and the negative effects on brand perception and client results. (08:19) Pivoting in 2024 with a new marketing message focused on helping corporate professionals transition to full-time online fitness coaching. (10:11) The importance of aligning marketing promises with client success. —————

In this week's episode, I host a call for NLCA students and go over the 9 principles I believe will help them achieve success in 2024. By implementing these principles and staying committed to your goals, you can thrive in 2024 and beyond, too. ————— (02:31) Introduction to the topic of entrepreneurial principles for success (03:36) Sharing of wins by participants (08:02) Principle 1: Focus on your economy, not the external economy (11:14) Devote yourself to your four buckets: wealth, health, relationships, personal development (12:28) Discussion of the biggest opportunity in the coaching space for 2024 (13:15) Focus on your economy, wealth, health, relationships, and personal development. (14:23) Cut the anchors - negative things, behaviors, and people holding you back. (18:08) Develop a "one more" mindset - push yourself to do more. (20:15) Control your inputs - what you allow into your brain. (25:37) Surrounding yourself with positive and supportive people. (29:08) Developing a consistent sleep routine for better energy as an entrepreneur. (31:37) The need to sacrifice and give up certain things for success. (35:26) Get organized: plan weeks, track sales data, know targets (39:03) Know your finances personally and professionally (46:58) Importance of having a specific audience and problem to solve (53:52) Being more human in a robotic world (56:13) Growing and connecting with free and client communities (58:08) Building in-person connections with clients (01:00:07) Entrepreneurs stepping up during chaotic times ————— 🏋️‍♂️ Join our On-Demand Resources for Online Fitness Coaches Email List: https://chadmolyneuxfitness.ac-page.com/newsletter ————— ⭐️ Follow Me on Instagram- Click Here! : https://www.instagram.com/the_fitceo/ ————— ⭐️ If you are feeling stuck and you're ready to take the next step, check out Next Level Coaching Academy : Click Here!

As we approach the end of the year, it's important to take the time to reflect on our mistakes and learn from them. In this week's podcast, I will share with you the five biggest mistakes I made in 2023 and the action items I have identified to rectify them. It's crucial to acknowledge our shortcomings and use them as stepping stones for growth and improvement. So, let's dive into my reflections and the valuable lessons I've learned. ————— (02:11) The importance of learning from mistakes (02:57) Mistake #1: Buying into negative economy headlines and its impact (07:09) Mistake #2: Not being consistent with off-the-field activities (11:10) Mistake #3: Personal Mistake (11:58) Struggles with substances in 2023 (14:43) Regret over using substances and new expectations in 2023 (16:45) The need to surround myself with people who can help me grow (19:21) My plan to attend events and conferences to meet new people (20:49) Recognizing the need for intentional action instead of messy action (22:31) Potential changes in NLCA to align with new principles (23:06) The importance of self-reflection for personal growth ————— 🏋️‍♂️ Join our Personal Trainer / Fitness Coach Online Community: https://chat.whatsapp.com/GAkQMBrg1h742pGWMZtjfq ————— ⭐️ Follow Me on Instagram : https://www.instagram.com/the_fitceo/ ————— ⭐️ If you are feeling stuck and you're ready to take the next step, check out Next Level Coaching Academy : https://course.thenextlevelcoachingacademy.com/10k-accelerator-VSL —————

Merry Christmas everyone! This week I wanted to expand on my predictions for the online coaching space in 2024. Hear my thoughts on the prediction of AI with coaches needing to decide how and where to integrate it into their businesses. I also predict a shift in content creation and in assistant coaching. Let me know what you think 2024 will bring in the comments! ————— 🏋️‍♂️ Fitness & Nutrition Certification: https://course.thenextlevelcoachingacademy.com/fitness_and_nutrition_cert_paid ————— ⭐️ Follow Me on Instagram : https://www.instagram.com/the_fitceo/ ————— ⭐️ If you are feeling stuck and you're ready to take the next step, check out Next Level Coaching Academy : https://course.thenextlevelcoachingacademy.com/10k-accelerator-VSL ————— (01:01) The importance of the last week of the year (02:23) Predictions for the online coaching space in 2024 (03:18) AI Predictions in the Online Space (06:51) Something with content will change in 2024 (09:56) The stability of personal brand (10:58) Coaches need to stand out more than ever (11:36) Coaching industry becoming more mature, need to stand out (12:43) Niche down based on category of person and specific challenge (16:20) Wellness coaching will become more predominant than weight loss coaching (18:13) Assistant coaching role will explode in 2024 (20:04) Closing remarks and call to action —————