Unemployed & Afraid

If your personal brand and profile plays a part in your business, then it’s worth considering how you show up on LinkedIn. In this episode your host Kim Kerton shares some hard-earned lessons and perspective shifters for finding professional success (without all the heartache of endlessly posting) on LinkedIn, and how you can use it to support your business-building journey and grow your knowledge and voice while you do it. Connect with me on LinkedIn @kim-kerton Catch Joe McKay's episode about building a business as a LinkedIn Ghostwriter on Spotify, YouTube Music or Apple Subscribe to the Unemployed & Afraid newsletter at unemployedandafraid.com.au And don’t forget to follow Unemployed & Afraid on IG , LinkedIn and TikTik Join our Facebook Group And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod Support the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpod See omnystudio.com/listener for privacy information.

Ever felt FOPO (Fear Of Posting Online?), or how about a nagging feeling that you’re in the wrong line of work? In this episode, Joe McKay shares his journey from “boring” job to creative business owner as a LinkedIn Ghostwriter. In the sharing of his business story with your host Kim Kerton, you’ll hear about: Connect with Joe McKay on LinkedIn (naturally) @joemckay You can find more show notes and transcripts at unemployedandafraid.com.au/episodes. And don’t forget to follow Unemployed & Afraid on IG , TikTok and LinkedIn Join our Facebook Group And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod You can reach your host on email kim@unemployedandafraid.com.au on IG on LinkedIn or via unemployedandafraid.com.au Support the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpod See omnystudio.com/listener for privacy information.

If you’re experiencing analysis paralysis, or straight up procrastination on the things that could make you money in your business, it might be time to make a big old mess. In this episode your host Kim Kerton shares some game-shifting insight from an unlikely source about how to trust in our potential, and an approach to getting you out of your own way and into revenue raising action. Subscribe to the Unemployed & Afraid newsletter at unemployedandafraid.com.au And don’t forget to follow Unemployed & Afraid on IG , LinkedIn and TikTik Support the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpod See omnystudio.com/listener for privacy information.

Making money in your business doesn’t have to be hard, and this episode will share insights into the mindset of trusting our ability to make bank. We left off Part 1 of this epic chat with Brook McCarthy hearing about prioritisation, why it’s ok to figure it all out as you go and what we take into business from other roles – but this part is all about money – clearly one of the most important topics not to shy away from in business. In Part 2 of this chat, you’ll hear about: If you missed Part 1, make sure to give it a listen on the show feed. Connect with Brook on Instagram @brookmccarthy Grab the Minimum Viable Marketing Plan via hustleandheart.com.au You can find more show notes and transcripts at unemployedandafraid.com.au/episodes. And don’t forget to follow Unemployed & Afraid on IG , TikTok and LinkedIn Join our Facebook Group And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod You can reach your host on email kim@unemployedandafraid.com.au on IG on LinkedIn or via unemployedandafraid.com.au Support the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpod See omnystudio.com/listener for privacy information.

If you’ve struggled with the information overload we experience in the process of building our businesses, you will take so much away from this chat. Hear Brook McCarthy share the story of creating her coaching and training business over the last 16 years, plus some powerful circuit breakers around: Part 2 of this episode continues with some epic advice around making more money in your business, so jump straight over to that on the show feed when you’re ready. Connect with Brook on Instagram @brookmccarthy Grab the Minimum Viable Marketing Plan via hustleandheart.com.au You can find more show notes and transcripts at unemployedandafraid.com.au/episodes. And don’t forget to follow Unemployed & Afraid on IG , TikTok and LinkedIn Join our Facebook Group And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod You can reach your host on email kim@unemployedandafraid.com.au on IG on LinkedIn or via unemployedandafraid.com.au Support the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpod See omnystudio.com/listener for privacy information.

If you’ve never felt slightly envious of another person’s success, this episode isn’t for you. If you have, you’re in good company, so how can we reflect on envy and use it as a tool for reflection, and progress? In this episode your host Kim Kerton shares a personal story about a recent experience of joyful jealousy, how it almost derailed her business-goals, and some helpful ways to get you back on track if you’re ever stuck in a comparison trap. Here's the podcast episode I mentioned in the show "Building Doors with Lauren Karan" Subscribe to the Unemployed & Afraid newsletter at unemployedandafraid.com.au And don’t forget to follow Unemployed & Afraid on IG , LinkedIn and TikTik Join our Facebook Group And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod Support the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpod See omnystudio.com/listener for privacy information.

What could happen to your business if you started collecting rejections? If you set a goal not to achieve a big dream, but to be rejected 100 times? Imagine the potential yeses, or the “what about this’s” you never thought of. In this episode, Kim Kerton chats to Penny Locaso, Founder of Hacking Happy Co., about her journey through changing her life, career, and the many no’s that led to a whole lot of happy in her business. This chat is guaranteed to supercharge your belief in yourself, you’ll hear about: You can connect with Penny on LinkedIn @pennylocaso Join the waitlist for her exciting Freedom School via https://hackinghappy.kartra.com/page/freedomschool And browse her work at hackinghappy.co You can find more show notes and transcripts at unemployedandafraid.com.au/episodes. And don’t forget to follow Unemployed & Afraid on IG , TikTok and LinkedIn Join our Facebook Group And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod You can reach your host on email kim@unemployedandafraid.com.au on IG on LinkedIn or via unemployedandafraid.com.au Support the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpod See omnystudio.com/listener for privacy information.

Truth is, we’re all a little vulnerable to the myriad of masterclasses, webinars and coaching must-haves in business. So how do we identify when seeking knowledge and guidance becomes toxic procrastination? In this episode your host Kim Kerton shares an insight into knowledge and outsourcing overload, and how to redirect your trust in yourself and what you already know, so that you can keep moving forward. Subscribe to the Unemployed & Afraid newsletter at unemployedandafraid.com.au And don’t forget to follow Unemployed & Afraid on IG , LinkedIn and TikTik Join our Facebook Group And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod Support the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpod See omnystudio.com/listener for privacy information.

What happens when you have big business dreams, but your mind, body or current circumstance won’t let you chase them? In this episode you’ll hear from Cherie Donnellan, the creative force behind the newly launched gourmet Marshmallow brand Hella Mallow, and in the telling of how she got here she’s sharing with you: Business is deeply personal, and the experience can be isolating, let this chat (and all our others) enable you to feel seen and supported. Follow Hella Mallow on IG @hellamallow And on TikTok @hellamallow And make sure to check out the Hella Mallow website hellamallow.com.au You can find more show notes and transcripts at unemployedandafraid.com.au/episodes. And don’t forget to follow Unemployed & Afraid on IG , TikTok and LinkedIn Join our Facebook Group And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod You can reach your host on email kim@unemployedandafraid.com.au on IG on LinkedIn or via unemployedandafraid.com.au Support the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpod See omnystudio.com/listener for privacy information.

Between what to charge, what we don’t yet know and learning when and how to say no – service-based business owners have a lot to battle with. In this episode you’ll hear from Hayleigh Watson, AKA Hali Helper, about her experience developing a virtual assistant agency that specialises in helping overwhelmed women-led businesses, and all the growth that’s coming with it, including: Connect with Hayleigh via IG @halihelper or on her website halihelper.com.au Listen to her podcast Girls Gotta Work You can find more show notes and transcripts at unemployedandafraid.com.au/episodes. And don’t forget to follow Unemployed & Afraid on IG , TikTok and LinkedIn Join our Facebook Group And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod You can reach your host on email kim@unemployedandafraid.com.au on IG on LinkedIn or via unemployedandafraid.com.au Support the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpod See omnystudio.com/listener for privacy information.

We decide to make a change in our business, or to start one for the first time, but in order to make it real we have to tell other people about it - insert the ick factor, because pivoting in public sucks. In this episode your host Kim Kerton shares an insight into the personal side of professional pivots large and small, to make you feel less alone in the process. Subscribe to the Unemployed & Afraid newsletter at unemployedandafraid.com.au And don’t forget to follow Unemployed & Afraid on IG , LinkedIn and Threads Join our Facebook Group And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod Support the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpod See omnystudio.com/listener for privacy information.

How comfortable are you with learning on the go in your business, and could you ask for help and guidance more often than you do? In this episode Kim Kerton chats to multi-passionate entrepreneur and board director Michelle Cox about how she’s grown, and continues to refine, her portfolio career. You’ll hear about: You’ll feel seen, inspired and supported in the epic journey that is business ownership, and all the self-mastery that comes with it, after listening to this chat. Check out Michelle’s ceramics work Flung website flung.com.au and @Flungceramics Listen to her fabulous podcast One Question on Apple or Spotify You can find more show notes and transcripts at unemployedandafraid.com.au/episodes. And don’t forget to follow Unemployed & Afraid on IG , Threads and LinkedIn Join our Facebook Group And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod You can reach your host on email kim@unemployedandafraid.com.au on IG on LinkedIn or via unemployedandafraid.com.au Support the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpod See omnystudio.com/listener for privacy information.

Do we really have a choice to be anything other than persistent when building a business? In this episode your host Kim Kerton shares an insight into finding her voice, the role of grit in business-building and coming full-circle. Need some business solidarity? This is for you. Join the Unemployed & Afraid mailing list at unemployedandafraid.com.au And don’t forget to follow Unemployed & Afraid on IG , LinkedIn and Threads Join our Facebook Group And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod Support the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpod See omnystudio.com/listener for privacy information.

Creating any new business is hard going, but especially when your idea is challenged and you have to find it within yourself to stay committed to your vision. Lauren Yehezkel, Founder of Lydy knows all about this, she’s raw and real about the experience of building her brand and shares with us in this episode: Follow Lydy (and stay kind!) on: TikTok @reusablelydy IG @reusablelydy And check out the Lydy website lydy.com.au to purchase You can find more show notes and transcripts at unemployedandafraid.com.au/episodes. And don’t forget to follow Unemployed & Afraid on IG , Threads and LinkedIn Join our Facebook Group And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod You can reach your host on email kim@unemployedandafraid.com.au on IG on LinkedIn or via unemployedandafraid.com.au Support the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpod See omnystudio.com/listener for privacy information.

Building a business is guaranteed to come with some angry, frustrating, sad and highly stressful moments, but how can you use them to keep growing? The journey behind Lauren Karan’s building of her tailored recruitment solutions business Karan & Co is filled with deeply insightful and relatable moments. You’ll hear about: It’s a brilliant chat with business inspo for you through every minute. Check out Lauren’s podcast Building Doors and the Karan & Co website karanandco.com.au Connect with Lauren on LinkedIn You can find more show notes and transcripts at unemployedandafraid.com.au/episodes. And don’t forget to follow Unemployed & Afraid on IG , Threads and LinkedIn Join our Facebook Group And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod You can reach your host on email kim@unemployedandafraid.com.au on IG on LinkedIn or via unemployedandafraid.com.au Support the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpod See omnystudio.com/listener for privacy information.

When you commit to an action for your business goals and follow the journey that’s right in front of you, and not be too attached to an end goal, what happens next is nothing short of incredible. I’ve got an brilliant conversation and business story for you today – Mike Halligan, Co-Founder of Scratch which is an epic direct to consumer healthy dog food brand – shares his very impressive and inspiring story. You’ll hear about: There’s one part where we get into the depths of making it work financially - trying to balance the phase of not paying yourself, while hustling in consulting to make money on the side, all while scaling up and taking on staff in your business – hugely impactful conversation so make sure you stick around for all of it as you’re guaranteed to feel the business inspo you need to keep going. Check out Scratch at https://www.scratchpetfood.com.au/ Follow Scratch on IG @worldofscratch Check out the Off The Leash online mag And give the puppy training podcast a listen You can find more show notes and transcripts at unemployedandafraid.com.au/episodes. And don’t forget to follow Unemployed & Afraid on IG , Threads and LinkedIn Join our Facebook Group And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod You can reach your host on email kim@unemployedandafraid.com.au on IG on LinkedIn or via unemployedandafraid.com.au Support the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpod See omnystudio.com/listener for privacy information.

Being in the business development phase, when you’re pumping out content, meeting people and having conversations just to have them is such a confusing time in business – it feels like you’re going nowhere and everywhere all at once. The story you’re about to hear from Natalia Tapia, Co-Founder of tech platform Graduated, will give you exactly what you need to navigate your own build phase with confidence, trust and resilience. You’ll hear about: Growing a business at any phase is never easy, but it’s always worth it. Connect with Nat on LinkedIn Check out Graduated at graduated.io You can find more show notes and transcripts at unemployedandafraid.com.au/episodes. And don’t forget to follow Unemployed & Afraid on IG , Threads and LinkedIn Join our Facebook Group And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod You can reach your host on email kim@unemployedandafraid.com.au on IG on LinkedIn or via unemployedandafraid.com.au Support the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpod See omnystudio.com/listener for privacy information.

“Acting as if” has to be one of the best business mantras out there, and this chat is full of so many more incredible and relatable takeaways for those of us dreaming of building our businesses to their heights. Viv Conway is one part of the force behind the brand Girls Get Off that if you haven’t heard of before, well, you’re welcome. The ground covered by Viv in the sharing of her own business-building story is vast and golden - you’ll hear about: If you’re facing a sprint or feeling a little overwhelmed at what’s in front of you, this podcast episode of Unemployed & Afraid is going to give you exactly what you need. Follow Girls Get Off on IG @girlsgetoff Listen to the Girls Get Off Podcast Connect with Viv on IG @vivconway_ Check out the GGO website… girlsgetoff.com.au You can find more show notes and transcripts at unemployedandafraid.com.au/episodes. And don’t forget to follow Unemployed & Afraid on IG , Threads and LinkedIn Join our Facebook Group And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod You can reach your host on email kim@unemployedandafraid.com.au on IG on LinkedIn or via unemployedandafraid.com.au Support the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpod See omnystudio.com/listener for privacy information.

Getting to know who you are, how you work, and how to uniquely thrive in business truly is a story of “doing the work” personally and professionally, and if you’re ready for that, I have no doubt you’re going to love this chat. Cherie Clonan, CEO of The Digital Picnic is the business friend we all need in our life, and it’s my privilege to share her story with you today. In it you’ll hear about: Connect with Cherie on LinkedIn Make sure to follow them on IG @thedigitalpicnic Check out their LinkedIn Masterclass I mentioned You can find the conversation transcript at unemployedandafraid.com.au/episodes. And don’t forget to follow Unemployed & Afraid on IG , Threads and LinkedIn Join our Facebook Group And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod You can reach your host on email kim@unemployedandafraid.com.au on IG on LinkedIn or via unemployedandafraid.com.au Support the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpod See omnystudio.com/listener for privacy information.

This business story is going to be deeply supportive to what I would argue is the most important aspect of working for yourself and building a business - the personal evolution you go through that really makes or breaks - learning to look at yourself in new ways and truly acknowledge all that you’re capable of that you may not have always thought you were. Eric Mirbach is Co-Founder and CEO of Berlin based creative services agency Very Good Looking, and in the sharing of his business journey you’ll hear about: If embracing your full self and all of your capability in business is on your bingo-card, this episode is for you. Connect with Eric on LinkedIn @ericmirbach Check out his work at verygoodlooking.berlin You can find the conversation transcript at unemployedandafraid.com.au/episodes. And don’t forget to follow Unemployed & Afraid on IG , Threads and LinkedIn Join our Facebook Group And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod You can reach your host on email kim@unemployedandafraid.com.au on IG on LinkedIn or via unemployedandafraid.com.au Support the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpod See omnystudio.com/listener for privacy information.