The Remarkable Project

In this episode of The Remarkable Project Jay speaks with behavioural scientist, CEO, author and speaker Nuala Walsh, about why ego often hijacks decision-making, how to harness “decision friction”, and the key ways organisations can encourage and nurture customer loyalty. Nuala is an independent non-executive director, behavioural scientist, visiting fellow at the London School of Economics and author of Tune In: How to Make Smarter Decisions In a Noisy World. Recognised among the 100 Most Influential Women in Finance, she spent three decades in global asset management with Blackrock, Merrill Lynch and Standard Life Aberdeen as Chief Marketing Officer. As MindEquity CEO, she advises blue-chip companies, human rights and sports organisations. Holding multiple board roles, appointments include President of the Harvard Club of Ireland; Non-Executive Director at the British & Irish Lions; Chair of the Innocence Project London; Council Member at The Football Association; Advisor at World Athletics; Founding Director of the Global Association of Behavioural Scientists; and former Vice-Chair of UN Women (UK). A TEDx speaker, Nuala publishes in Forbes, Inc, HBR and Psychology Today, with insights featured from the Financial Times to Fox Business. Remarkable Takeaways Connect with Nuala Find her on Linkedin Follow her on X Learn more about her work and other endeavours via her website

In this episode of The Remarkable Project Jay speaks with author, speaker and founder Kristi Herold, who as CEO of JAM champions the culture and connections which can be built through play, about why welcoming a playful culture can be so powerful for adults as well as children, how meaningful guarantees can help build trust and team happiness drives great customer service, and ways to systemise the benefits of letting your guard down around colleagues and connections. Kristi Herold helps people connect and companies unlock profit through play. Her vision is to get 1 million people playing annually. She is the founder and CEO of JAM, one of the world’s largest adult recreational sports league providers as well as a team of PLAYmakers who help corporate cultures thrive. JAM has connected millions of people from all walks of life, through play since its inception in 1996, with its sports leagues operating in 12 different cities across Canada and the USA. The company has produced and delivered over 3,500 corporate events, connecting hundreds of thousands of people through play in over 30 different countries. Today JAM offers a wide range of virtual, hybrid and in-person play-based team building and learning experiences designed to help corporate cultures thrive. In addition to her role at JAM, Kristi authored ‘It Pays to PLAY – How Play Improves Business Culture’, consults to businesses on creating thriving workplace cultures, and is a sought-after keynote speaker. She is also passionate about the power of play for all ages, as well as giving back to her community. In 2019, Kristi and her team founded national not-for-profit Keep Playing Kids, in order to help ensure children from lower economic communities have free access to organised sports regardless of gender, skill level or family income. Kristi has been featured in Forbes and Fast Company, was named to the esteemed “Canada’s Top 100 Most Powerful Women”, was a top three finalist in the Canadian Women Entrepreneur Awards, and is the proud recipient of the North American Sport & Social Industry Association’s Industry Impact Award. She was also awarded the Governor General’s “Queen’s Diamond Jubilee” in recognition of her contribution to giving back to community. JAM has been certified as a “Great Places to Work – Canada” as well as being named one of the “Best Remote Startups” to work for. Remarkable Takeaways Connect with Kristi Purchase her book here Find her on Linkedin Learn more about her work and other endeavours via her website

In this episode of The Remarkable Project Jay speaks with Marketing Author and Cognitive Psychologist, Matt Johnson, about why the nuance of cultural codes is so relevant to how smaller brands grow, how alignment around core purpose helps unlock value for all stakeholders, and when to lead versus when to listen. Matt Johnson, PhD is a speaker, writer, and researcher, specialising in the application of psychology and neuroscience to branding and marketing. Following his PhD in Cognitive Psychology from Princeton University, his work has probed the science of brand storytelling, experiential marketing, and consumer decision-making. He is the author of top-selling consumer psychology book, ‘Blindsight: The (Mostly) Hidden Ways Marketing Reshapes Our Brains’ (BenBella, 2020), and most recently, ‘Branding That Means Business’ (Economist Books, Fall 2022). In 2023, Matt was inducted into Thinkers50 Radar as one of 30 business thinkers with ideas most likely to shape the future. As a contributor to major news outlets including Psychology Today, Forbes, and the BBC, he provides expert opinion and thought-leadership on a range of topics related to the human side of business. Matt is also passionate about helping brands harness insights from neuroscience to better understand, serve, and interact with their consumers. To this end, he consults with a wide array of organisations, including as an expert in residence for Nike. Matt currently resides in Boston, MA, where he is a Professor of Psychology and Marketing at Hult International Business School, and an instructor at Harvard University’s Division of Continuing Education. He grew up in The Bay Area, California, and has lived and worked in San Diego, New Jersey, Berlin and Shanghai. Remarkable Takeaways Connect with Matt Explore his new book Branding That Means Business here Find him on Linkedin Explore his work via his blog/website Follow him on Twitter

In this episode of The Remarkable Project Jay speaks with Author and Customer Experience Expert, John Sills about how overall customer satisfaction has improved even though the functional experience hasn’t, what it looks like to build a culture that truly build a that satisfaction and how to get super clear on what really matters to your customers through acknowledging that your organisation is a small part of their overall life. John Sills is Managing Partner at the customer-led growth company, The Foundation, and author of The Human Experience. 25 years ago, he started his career on a market stall in Essex, and since then has worked in and with companies around the world to make things better for customers. He’s been in front-line teams delivering the experience, innovation teams designing the propositions, and global HQ teams creating the strategy. He's been a bank manager during the financial crisis (not fun), launched a mobile app to millions of people (very fun), and regularly visits strangers’ houses to ask very personal questions (incredible fun). He now works with companies across industries and around the world, and before joining The Foundation spent twelve years at HSBC, latterly as Head of Customer Innovation. His first book on the topic - The Human Experience - was published by Bloomsbury in February 2023, and his writing has been featured in The Guardian, The FT, and Management Today. Remarkable Takeaways Functionally the customer experience has improved but the customer satisfaction hasn’t. How can an organisation build a culture that encourages and promotes a more human experience? How to get super clear on what really matters to your customers through acknowledging that your organisation is a small part of their overall life. Connect with John Find out more about John and his new book at https://johnjsills.com/ Find him on LinkedIn: johnjsills Find him on Instagram: cx_stories Find him on Substack: CX Stories

In this episode of The Remarkable Project Jay speaks with Alison Shamir, an International Imposter Syndrome Expert, about how prevalent imposter syndrome is, how a better understanding of it can empower change and the three-step process she recommends for moving through Imposter Syndrome and capturing the untapped opportunity that sits on the other side. Alison Shamir is an International Speaker, Certified Coach and Media Contributor. As a founder herself and someone who has experience imposter syndrome firsthand, Alison has dedicated her own career to empower global organisations, teams & individuals with the knowledge, tools and methods they need to overcome Imposter Syndrome and present and perform as their most confident selves. Alison is also a proud member of the LGBTQIA+ community, passionate about Diversity, Equity and Inclusion and has held Leadership roles across the Technology and Media sectors. She combines both lived experience and professional expertise to help her clients make transformative change. Remarkable Takeaways Connect with Alison Find her on LinkedIn Learn more about Alison and her work via her website

In this episode of The Remarkable Project Jay speaks with Chris Wallace, President of Innerview Group, about the importance of creating collaborative conversation with your frontline team about business improvement, how to recognise and deal with the disconnect that sometimes happens between those teams and management and how to get your staff to believe in (and care about) your brand. As a marketing and customer experience strategist, Chris’ expertise centre’s on how organizations can improve alignment, between their go-to-market strategies and their frontline channels (sales, customer service, support, etc.). As President of InnerView, Chris and team have developed the breakthrough InFront platform, which applies market research processes to collect and analyse employee and partner, perceptions of customer needs and company value proposition. Apart from his client work, Chris is also an adjunct marketing professor at Villanova University (MBA) and is regularly published in outlets including, Harvard Business Review, Forbes and Ad Age. Three Remarkable Quotes "Your frontline staff are a channel. Treat them as a channel that needs to be convinced not one that can be taken for granted that they will deliver your message in the right way. " "How many times do organisations stop to ask its people “What do you love about what we do?” "It is one of the most basic, fundamental aspects of human relationships; Listening for needs and responding in a way that says “ I heard you and I’m here to support you. " Connect with Chris Find him on Linkedin Learn more about InnerView Group via their website

In this episode of The Remarkable Project Jay speaks with Carla Johnson, one of the world’s leading Innovation Architects, about some of the biggest misconceptions about how successful ideas are born, the building blocks and process for true innovative thinking, and the power of putting observation practices into your daily schedule. Carla Johnson helps leaders paralysed by traditional thinking and teams that lack purpose and progress. Carla’s spent 20 years helping leaders shatter limits and discover undiscovered possibilities. Through years of research, she’s developed frameworks and processes that teach people how to consistently produce inspired ideas that lead to uncommon outcomes. In this episode, we delve into the core themes of Carla's acclaimed book, Re:Think Innovation, where she challenges conventional thinking and invites readers to embrace creativity as a driving force for change. Through real-life examples and thought-provoking exercises, Carla reveals the secrets to fostering a culture of innovation and unlocking hidden opportunities within organisations. As a trusted advisor to numerous companies across diverse industries, Carla brings a wealth of knowledge and practical wisdom to the table. Her unique blend of strategic thinking, storytelling, and deep understanding of human behaviour allows her to guide organizations towards impactful innovation that drives growth and success. Remarkable Takeaways Connect with Carla Find her on Linkedin Learn more about Carla and her book via her website

Are you feeling a little nervous? Nervous about the economy. Nervous about your business? Or just a sense of unease when it comes to what the next 12 months might look like in this new world of business. Well today we wanted to do something a little different. Here at Remarkably, we have the privilege of having what many would call quite intimate conversations with business owners about how they are feeling in not only a post-covid business environment but also in the financial climate that many think we have yet to feel properly. The other unique position we are in is that we get to speak to experts regularly about what business owners should be doing right now to ensure they protect themselves for what is to come – whatever that may be. Overwhelmingly, the feedback is just two things. Make sure you solidify the relationships you have around you. And Lean into experience as an asset. So today, we are going to replay an episode from Season One with, who many describe, as the Godfather of Experience Marketing – Mr Joseph Pine. Mr. Pine is an internationally acclaimed author, speaker, and management advisor who has dedicated his career to exploring the changing landscape of business and the role of experience in creating value for customers. He has authored several best-selling books, including "The Experience Economy" and "Authenticity: What Consumers Really Want". In this episode, we will delve into Mr. Pine's insights on the Experience Economy, a concept he co-created with his partner James Gilmore. The Experience Economy describes the shift from a service-based economy to an economy where experiences are the key driver of growth and differentiation. We will explore how businesses can create memorable and authentic experiences for their customers and why this is crucial in today's hyper-competitive marketplace. Mr. Pine will share his thoughts on the impact of technology on the Experience Economy, and how companies can leverage it to enhance the customer experience. Join us as we uncover the insights and wisdom of Mr. B. Joseph Pine II on the Experience Economy and the power of customer experience in creating value for businesses and customers alike. Get connected with Joseph Pine at www.strategichorizons.com Twitter: @joepine LinkedIn: /joepine Recommended Books: The Experience Economy by Joseph Pines IIhttps://www.amazon.com.au/Experience-Economy-Competing-Customer-Attention/dp/1633697975/

In this episode of The Remarkable Project Jay reconnects with one of the Podcast’s first guests, high-impact scientist, author and public speaker Paul Zak, to talk about why simple explanations often signal deep understanding, how community-building bolsters brand love in the brain, and what S.I.R.T.A. means to extraordinary experiences. Dr. Paul J. Zak, PhD, has been on a quest to understand the neuroscience of human connection, human happiness, and effective teamwork. His academic lab and companies he has started develop and deploy neuroscience technologies to solve real problems faced by real people.​ Paul was one of the first scientists to integrate neuroscience and economics into a new discipline: neuroeconomics. His research has identified the brain processes that support such behaviours as trustworthiness, generosity, and sacrifice. His work has been ground breaking in the academic, public, and now in business and healthcare settings. Fascinated by how to reduce the amount of wasted energy in creating experiences that are of no actual value to the end user, Paul looks at ways to harness brain imaging to understand what truly delights our customers. In his new book, Immersion: The Science of the Extraordinary and the Source of Happiness, he discusses the transition to an experience economy, as people increasingly crave the extraordinary, with his research showing that there’s a scientific formula to consistently create remarkable experiences. A professor of economics, psychology, and management at Claremont Graduate University, he is the author of two other ground-breaking books – Trust Factor and The Moral Molecule – and also a regular TED speaker, four-time tech entrepreneur, and corporate consultant. Remarkable Takeaways Connect with Paul Find him on Linkedin Learn more about Paul’s work at his website Purchase the book on Amazon here

In this episode of The Remarkable Project Jay speaks with Mark Carpenter, a master storyteller, educator and author, about why listening to yourself as well as others plays into powerful stories, how clarity, simplicity and impact affect story shareability, and what it is about great storytelling that builds credibility. Mark Carpenter is a serial storyteller. Even as a child, he loved to tell stories (mainly to get attention). He leveraged that ability into a career in marketing communications and public relations, then as a college professor and corporate facilitator. These days, Mark teaches people how to more intentionally tell stories that teach, lead, sell, and inspire to accomplish business and personal goals. He is the co-author of the best-selling book “Master Storytelling: How to Turn Your Experiences Into Stories that Teach, Lead, and Inspire” and co-creator of the Master Storytelling Workshop. Leveraging a 20-year career in corporate communication, 10 years working as an adjunct professor of communication, and 15 years facilitating training, Mark couples a lively, engaging style with purposeful, impactful learning. When he’s not training, speaking, coaching, or creating new content, Mark is likely hiking or snowshoeing in the mountains near his home in Utah in the United States, playing the piano, bragging about his grandchildren, or writing children's books. Remarkable Takeaways Connect with Mark Learn more about his words and work at the Master Storyteller website Check out some of his content on YouTube Read his book: Master Storytelling: How to Turn Your Experiences Into Stories That Teach, Lead, and Inspire. Find him on Linkedin

In this episode of The Remarkable Project Jay speaks with Account-Based Marketing (ABM) expert Shahin Hoda, about why client lifetime value is a crucial consideration when shaping an ABM strategy, how ABM addresses three main areas in driving growth, and the importance of being able to clearly identify target markets when assessing ABM options. Shahin Hoda is the Founder of xGrowth, a B2B growth agency helping organisations close more mid-market and large enterprise deals. He’s making that happen by popularising Account-Based Marketing (ABM) in Australia, working alongside B2B leaders to implement ABM strategies and build predictable revenue engines. When he’s not busy building ABM campaigns, he’s either playing a game of Tennis in Richmond (which he usually loses) or looking up smoothie recipes (because let’s be honest, who doesn’t like a nice smoothie). Remarkable Quotes "If your budget is tight and your client's budgets are tight, you want to be laser focused on the ones that are very suitable for what you're trying to offer." "Lifetime value, however you measure it, needs to be large enough to justify the investments you want to put in." "You have to tell them that “I want you to do business with me”. Connect with Shahin Find him on Linkedin Learn more about the work Shahin does with xGrowth via their website

In this episode of The Remarkable Project Jay speaks with keynote speaker, futurist, educator and author Mark Schaefer, about why personal trust is more critical in community building than ever, how the pandemic highlighted customers’ need to belong, and the importance of preserving community culture Mark W. Schaefer is a globally-recognised keynote speaker, educator, business consultant, futurist, and author who writes for {grow} – one of the world’s top marketing blogs. Mark has worked in global sales, PR, and marketing positions for more than 30 years, and now provides consulting services as Executive Director of US-based Schaefer Marketing Solutions. He specialises in marketing strategy and social media workshops, with his clients include both start-ups and global brands such as Adidas, Cisco, Johnson & Johnson, Dell, Pfizer, The US Air Force, and the UK government. Mark has advanced degrees in marketing and organisational development, and is a faculty member of the graduate studies program at Rutgers University in New Jersey. He is the bestselling author of 10 books including ‘The Tao of Twitter’ (the world’s top-selling book on Twitter), ‘The Content Code’, named by INC magazine as one of the Top Five marketing books of the year, and ‘KNOWN’, the all-time bestselling book on personal branding. Mark’s new book ‘Belonging to the Brand: Why Community is the Last Great Marketing Strategy’ describes an essential new path to connect to customers in the modern digital world. His written works are used as textbooks at more than 50 universities, have been translated into 15 languages, and can be found in more than 750 libraries worldwide. He is a regular contributing columnist to The Harvard Business Review, and continues to be a popular guest on many national television shows and periodicals including the Wall Street Journal, Wired, The New York Times, CNN, National Public Radio, CNBC, the BBC and the CBS NEWS. Remarkable Takeaways Connect with Mark Find him on LinkedIn Follow him on Twitter Learn more about Mark’s work, books and beyond via his website

In this episode of The Remarkable Project Jay speaks with business strategist, speaker and author Bryan Kramer, about why authenticity is a personal perception, how important simplicity is in brand building, and the power of creating community intimacy. Once described as the “Zen Master to Digital Marketers” by Forbes, Bryan Kramer is a renowned business strategist, global keynote speaker, executive trainer and coach, investor, two-time bestselling author including a TOP 150 USA best-selling book, and Forbes contributor. Bryan also created a global movement and is known for his keynotes, book, and talks on the H2H concept, stating “There is no B2B or B2C, it’s Human-to-Human, H2H.” He is the CEO of H2H Companies, an executive coaching company, and co-owner of PureMatter, a Silicon Valley marketing agency founded in 2001, which earned a spot as one of the “Fastest Growing Companies” three years in a row by the Silicon Valley Business Journal. Becoming a global leader in Digital and Influencer Marketing space, PureMatter works with some of the world’s most notable brands and helps modern businesses speak “human” Even with 33 years of business experience under his belt, Bryan still calls himself a “relentless entrepreneur” and an optimist. Remarkable Takeaways Connect with Bryan Find him on Linkedin Learn more about him and his businesses at his website

In this episode of The Remarkable Project Jay speaks with the co-founder of immersive hospitality company Viral Ventures, Aden Levin, about why reiteration of ideas is so key to ensuring a conversation-worthy customer experience over time, how strong data, customer insights and trusted partners provide commercial and creative validation, and the importance of fine details when it comes to both products and organisations. Aden Levin is the co-founder of Viral Ventures, a leading immersive hospitality company that uses data and technology to drive global experiences. They operate 18 venues globally, offering uniquely different experiences which range from the “rude dining” of Karen’s Diner through to creative cocktails at The Alice. Every aspect of Viral Ventures’ business is focused on creating unusual, unexpected and remarkable experiences that provide customers with something which steps beyond the typical. Aden’s expertise and experience draws from over 15 years of work in the events industry, stemming from the UK where he co-founded Mainstage Festivals, an outfit who run well-known music festivals in Europe and were featured on hit TV show Dragon’s Den. These days, via Viral Ventures, he helps pioneer and bring to market quality (and quirky) hospitality entertainment. In 2021 Aden and his business partner James were voted ‘Hospitality Young Entrepreneurs Of The Year’ in the Business News Australia Awards, and Viral Ventures has received multiple other awards and recognition for its ongoing global success. Remarkable Takeaways Connect with Aden Find him on Linkedin Learn more about Viral Ventures and their venues via their website

In this episode of The Remarkable Project Jay speaks with Entrepreneur, Author and Master Presenter, Paul Dunn, about why an abundant mindset benefits both sides of the impact exchange, how collective knowledge contributes to competitive advantage, and the idea that sharing your giving improves its cumulative impact on the world. Paul Dunn is a four-time TEDx speaker, entrepreneur, author and much more besides. He is a Senior Fellow in one of the World’s Leading Think Tanks, consulting to and leading-edge businesses around the world, and was honoured as a Social Innovation Fellow in his new home of Singapore, something he shares with film-star and philanthropist Jet Li and former Walmart Chairman, Rob Walton. Paul was one of the first 10 people in Hewlett Packard in Australia, before going on to create one of the country’s first computer companies and The Results Corporation, where he helped develop and grow 23,000 small and medium scale business enterprises. His programs are estimated to be used by almost a quarter-of-a-million companies around the world, but he continues to push boundaries, featuring in Forbes Magazine alongside Sir Richard Branson in a global piece on ‘disrupters’ in business. Paul's books, ‘The Firm of the Future’ and ‘Time’s UP’, co-written with Ron Baker, are best sellers. He is the co-founder of B1G1: Business for Good, the history-making Global Giving Initiative that’s already enabled businesses to create over 312 Million giving impacts globally. He speaks passionately to audiences around the world about Purpose and how we now can (and almost certainly need to) move beyond being Purpose-Driven to becoming Impact-Driven. Remarkable Takeaways

In this episode of The Remarkable Project Jay speaks with Michael Croaker, a long-standing leader in the world of theme park entertainment and experiences, about why learning how to be truly memorable can have profound business benefits, how storytelling and “predictable irrationality” contribute to the creative process, and the fine balance between messaging and memorable moments. Michael Croaker is an award winning 30-year theme park veteran. At 18 he was the youngest Live Show Announcer in the history of Sea World, and by his mid-20s he’d become Head of Show Production, writing and developing live park content and providing creative oversight broadly across the business. Going on to assume the role of Entertainment Manager for Wonderland Sydney, Michael successfully introduced powerhouse entertainment properties Marvel, Dreamworks and Hasbro into the park during his tenure. He was then Appointed to the role of Head of Entertainment for Village Roadshow Theme Parks in 2005, where he not only led diverse creative teams through compelling day trade content within Warner Bros. Movie World, Sea World and Paradise Country, but, together with his creative team, produce an annual series of large-scale park events including Fright Nights, Hooray For Hollywood, Carnivale and White Christmas. Today, he also manages to find time to work as a Communication Coach with his business, Stand & Deliver, and is host of the Park Life Podcast, a celebration of people and stories from within the theme park and attractions industry Whenever asked about what business he’s in, Michael’s answer is always the same, “the business of hardwiring memories for life”. Remarkable Takeaways Connect with Michael Find him on Linkedin Check out his Instagram Learn more about his business Stand & Deliver via their website

In this episode of The Remarkable Project Jay speaks with Stacey Brown Randall, an expert, coach and keynote speaker on the subject of referrals, about why it’s crucial to understand what’s REALLY happening when a referral takes place, how to define referrals and why it’s important to distinguish them from other forms of word-of-mouth, and the biggest misconceptions about why someone will or won’t refer your business. Stacey Brown Randall is a referrals expert and coach, author, keynote speaker, and Podcast host. She believes the easiest way to grow a business is through referrals, but knows that going after them can feel awkward. Even desperate. So, Stacey teaches business owners how to generate referrals naturally – without asking, manipulating or incentivising – to ensure that they don’t have to compromise their values or their relationships as they go about it. Her focus areas are business owners in the legal, financial, professional services, real estate and design industries, and she’s the multiple award-winning author of ‘Generating Business Referrals Without Asking’. Stacey also hosts the ‘Roadmap to Grow Your Business’ Podcast and speaks nationally on the topic of building long term success through quality referral generation. Remarkable Takeaways Connect with Stacey Find her on Linkedin and Instagram Learn more about her work and book with a visit to her website

A short episode to give our listeners an update as why we paused on the podcast and what our plans are moving forward with The Remarkable Project. If you have ANY feedback for us on what content you would like to hear or how we could better serve you, please email us at podcast@remarkably.com.au. Learn more about Convoy Collective here.

In this episode of The Remarkable Project Jay speaks with operations software and outsourcing company PartnerHero’s founder and CEO, Shervin Talieh, about why businesses should be thinking of themselves as a conduit to serve employees along their journey, how trust can transcend physical and cultural borders, and the benefits of approaching sales as a process of mutual discovery. Shervin Talieh is the founder and CEO of PartnerHero, an operations software and outsourcing company focused on new economy businesses. After seeing how outsourcing was essentially “a race to the bottom” during his time at technology startups and large consultancies, Shervin set out to build something different and focus on the humans at the centre of operations and outsourcing. His approach of “culture leads, success follows” allows PartnerHero to hire exceptional talent from around the world, and attract companies who are looking for more than inexpensive labour. Prior to PartnerHero, Shervin was the co-founder of Drumbi, a technology startup focused on orchestrating voice and data for new and innovative customer experience applications, and before that was a Partner at Accenture’s Los Angeles office. At Accenture, his responsibilities included developing and implementing the regional go-to-market plans for the Strategy Consulting, Technology, and Outsourcing service lines, and he also acted as a personal advisor to a select number of CXOs. Shervin is married with four children and two dogs. He volunteers at Life’s Kitchen, where he gets to work with young people who are eager to learn skills that will help them with life. REMARKABLE TAKEAWAYS CONNECT WITH SHERVIN Find him on LinkedIn Learn more about PartnerHero via their website

In this episode of The Remarkable Project Jay speaks with Rob Chesnut, Airbnb’s former General Counsel and Chief Ethics Officer, about why self-awareness is so important to professional and personal progress, how influential organisations are primed to pick up the slack of governments in areas where action matters to their customers, and the data that shows companies with intentional integrity outperform the market. Rob Chesnut retired in 2021 after over five years as Airbnb’s General Counsel and Chief Ethics Officer. A graduate of Harvard Law School and the University of Virginia, Rob worked with the U.S. Justice Department for 14 years, where he prosecuted bank robberies, kidnappings, murder, and espionage cases, including the prosecution of CIA employees Aldrich Ames and Harold Nicholson. He joined eBay in 1999 as its third lawyer, and went on to lead their North American legal team before later founding the business’ Trust and Safety team. The following 6 years saw him in the role of the General Counsel at digital education leader Chegg, where he helped take the company public in 2013. Rob joined Airbnb in early 2016, growing their in-house legal function from 30 to over 150 professionals in 20 offices around the world. His team led initiatives to promote home sharing and address regulatory issues with local governments and landlords around the world. He also developed a popular interactive employee program, Integrity Belongs Here, to help drive ethics throughout the culture at the company. His book Intentional Integrity: How Smart Companies Can Lead an Ethical Revolution was published by St Martin’s Press in July 2020, and acts as an extension of his work helping companies develop strategies to drive integrity into their culture. He lives in San Francisco, CA. Three Remarkable Takeaways Connect with Rob Find him on LinkedIn Learn more about Rob’s work at the Intentional Integrity website