The Marchitect
Business & Economics Podcasts
Presented by Pavilion, Powered by Casted & Produced by Share Your Genius
The tide has turned, b2b buyers and sellers interactions have changed.
Introducing a podcast series, The Marchitect, for b2b (product) marketing executives.
Each episode will feature in-depth advice from executives who will tell you how they built impactful teams, optimized go-to-market efforts, and enabled customer-facing teams.
The Marchitect is an easily digestible way to learn from your peers as you aspire to be an Architect of Growth.
Welcome, and enjoy this podcast.
Visit https://www.productmarketingcommunity.co to get access to all of the latest and greatest product marketing content!
Location:
United States
Description:
Presented by Pavilion, Powered by Casted & Produced by Share Your Genius The tide has turned, b2b buyers and sellers interactions have changed. Introducing a podcast series, The Marchitect, for b2b (product) marketing executives. Each episode will feature in-depth advice from executives who will tell you how they built impactful teams, optimized go-to-market efforts, and enabled customer-facing teams. The Marchitect is an easily digestible way to learn from your peers as you aspire to be an Architect of Growth. Welcome, and enjoy this podcast. Visit https://www.productmarketingcommunity.co to get access to all of the latest and greatest product marketing content!
Language:
English
S3 E9: Navigating Sales & Marketing Alignment with Kevin "KD" Dorsey
Duration:00:35:56
REPLAY: Pricing with Confidence with Kyle Poyar (OpenView), Mark Stiving (Impact Pricing), & Jason Oakley (Productive PMM)
Duration:00:32:40
S3 E8: Product Launch 101 with Jason Oakley & Yi Lin Pei
Duration:00:52:44
S3 Episode 7: Transform Your Sales Pitch in 8 Steps with April Dunford
Duration:00:52:00
S3 Episode 6: Stop Leading with Benefits?! Fletch PMM’s Robert and Anthony Explain Why.
Duration:00:48:29
S3 Episode 5: Unleashing Value with ABM and Product Marketing
Duration:00:45:46
S3 Episode 4: What do Content & Sales need from PMM with Morgan, Ashley & Devin
Duration:00:53:15
S3 Episode 3: Positioning to W.I.N. in an era of SaaS Rationalization
Duration:00:29:55
S3 Episode 2: How to GTM with Karen Steele and Sangram Vajre
Duration:00:45:09
S3 Episode 1: Setting the Record Straight on Positioning and Messaging with April Dunford, Emma Stratton, and Peep Laja
Duration:00:44:30
S2 Episode 18: Positioning to W.I.N with Clari
Duration:00:38:47
S2 Episode 17: Positioning to W.I.N with Slack, Highspot & Clozd
Duration:00:57:59
S2 Episode 16: Positioning to W.I.N with Slack, Qualtrics & Airmeet
Duration:00:30:25
S2 Episode 15: Positioning to W.I.N with Salesforce & Kajabi
Duration:01:05:53
S2 Episode 14: Amanda, Kyle, Sangram: Your Go-to for GTM & Positioning to W.I.N
Duration:00:42:10
S2 Episode 13: Robin & Indy's Excellent Adventure (Positioning to W.I.N at Salesforce, Google, Linkedin, Box & more)
Duration:01:05:24
S2 Episode 12: Positioning to W.I.N with Vidyard, Ada & Clozd
Duration:00:48:40
S2 Episode 11: How to Position to W.I.N with Atlassian
Duration:00:45:58
S2 Episode 10: Learn how Salesforce, Adobe, Tealium, Salesloft, Marketo and Enverus Position to W.i.N
Duration:00:51:38
S2 Episode 9: Positioning Your Product to W.I.N. (Highspot, Klue, Gong, 6sense)
Duration:00:54:03