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eCommerce Marketing Society with Lisa Byrne

Business & Economics Podcasts

If you are an online store owner or eCommerce brand founder, you have FINALLY found your village! This podcast is for women growing their eCommerce business yet struggling with marketing, brand, direction, and how to get more sales. You will learn from and be inspired by the most exciting and successful female founders and marketing experts in the industry as they share their lessons on marketing, mindset, makin’ more sales, and how to ease the business growing pains I’m Lisa Byrne, an eCommerce Marketing Mentor for women with more than 22 years of experience in marketing. I’m a Mum of 2, an online shopping addict, a secret introvert, and a massive champion for women in business. eComm Grow Strong - 12-week Course & Coaching Program https://lisabyrne.com.au/ecomm-grow-strong/ eComm Scale Strong Mastermind https://www.lisabyrne.co/ess-application Follow me on Instagram https://www.instagram.com/lisabyrnemarketing/

Location:

United States

Description:

If you are an online store owner or eCommerce brand founder, you have FINALLY found your village! This podcast is for women growing their eCommerce business yet struggling with marketing, brand, direction, and how to get more sales. You will learn from and be inspired by the most exciting and successful female founders and marketing experts in the industry as they share their lessons on marketing, mindset, makin’ more sales, and how to ease the business growing pains I’m Lisa Byrne, an eCommerce Marketing Mentor for women with more than 22 years of experience in marketing. I’m a Mum of 2, an online shopping addict, a secret introvert, and a massive champion for women in business. eComm Grow Strong - 12-week Course & Coaching Program https://lisabyrne.com.au/ecomm-grow-strong/ eComm Scale Strong Mastermind https://www.lisabyrne.co/ess-application Follow me on Instagram https://www.instagram.com/lisabyrnemarketing/

Language:

English


Episodes
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How Cassie Pivoted And Scaled Her Magnesium Wellness Brand

3/19/2024
Meet Cassie Sanghvi, the innovative founder of The Base Collective, a leading magnesium wellness brand. Cassie shares her inspiring journey from her roots as a pharmacist to scaling a successful eCommerce brand and also being a part of my high-touch Mastermind, eComm Scale Strong. She discusses her business's pivotal moments, including the scaling challenges, the importance of understanding your numbers, and the transformative power of joining a mastermind group like eComm Scale Strong. https://thebasecollective.com/ NEW! Free Masterclass for 6-Figure Founders: The 7-Figure Strategy Masterclass! April 11, 12pm AEST Get your name on the list here https://lisabyrne.com.au/7-figure-products/ Applications are now open for eComm Scale Strong! The 6-month mastermind to help you scale to multi-six, seven figures and beyond! If it's time to finally get more strategy and support so you can smash through your current revenue and profit and bring more ease and flow into your marketing (and life!), then this mastermind is for you. Fill out the application form here so we can chat on the phone. See omnystudio.com/listener for privacy information.

Duration:00:27:23

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5 Marketing Myths That Are Stopping You From $10k Months

2/17/2024
Let's bust some myths! The 5 big lies about marketing that are holding you back. From believing everything needs to be perfect, to thinking you need to be everywhere at once, I'm here to tell you it's not true. I'll also explain why you don't need an agency to scale and remind you that nobody has it all figured out. Join me for a no-holds-barred discussion that will clear the path for your business to hit those 10K, 20K, and 50K months. Plus, don't miss out on my free three-day boot camp and the exciting launch of the revamped eComm Grow Strong program. Let's kick those myths to the curb and move your business forward. Find me at https://lisabyrne.com.au/ or over at Instagram at https://www.instagram.com/lisabyrnemarketing/ See omnystudio.com/listener for privacy information.

Duration:00:16:58

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How Leanne Doubled Her Revenue In Just 6 Months

2/4/2024
In this inspiring podcast episode, I chat with my client Leanne, the owner of a New Zealand-based small business called "The Book Shoppe." Leanne shares her journey from working in a high-stress job in the Department of Corrections to pursuing her passion for books and scaling a unique book subscription service. Leanne's dedication to her business and love for books has resulted in remarkable business growth since joining the eComm Scale Strong Mastermind and building a strong community of readers. We review her long list of achievements since joining the eComm Scale Strong mastermind like doubling her monthly revenue from $15k months to $30k months and earning $73k just through email marketing alone! Applications are now open for eComm Scale Strong! https://www.lisabyrne.co/ess-application The 6-month mastermind to help you scale to multi-six, seven figures and beyond! If it's time to finally got more strategy and more support so you can smash through your current revenue and profit and get some more ease and flow into your marketing (and life!) then this mastermind is for you. Fill in the application form here and we can make time to chat on the phone. See omnystudio.com/listener for privacy information.

Duration:00:36:58

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The Exact Questions To Ask To Grow Your Revenue in 2024

1/23/2024
In this episode, I guide you through the most important questions to ask yourself to define your goals and focus for the year if you want more revenue, direction and profit! DM me the word PLAN and I will send you the free planning template to do with this episode. Applications are now open for eComm Scale Strong! https://www.lisabyrne.co/ess-application This is THE mastermind to help you scale from six figures to multi-six, seven and beyond! And the only one with private coaching and done-for-you strategy. Get a better strategy and more support so you can smash your goals for 2024 with more ease and flow. Fill in the application form here and we can make time to chat on the phone. Lisa Byrne eCommerce Marketing Coach for Women https://lisabyrne.com.au/ www.instagram.com/lisabyrnemarketing See omnystudio.com/listener for privacy information.

Duration:00:25:54

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The ONE Mindset That Elevates Your Business to $20k+ months

10/14/2023
This episode is brought to you by high-touch, highly personalised coaching container eComm Scale Strong. The high-touch, personalised coaching program for ambitious female eCommerce founders who are at $15k+ months and want to scale to six, multi-six, seven figures and beyond. There are only 10 spots available for the next intake. Find out more here. See omnystudio.com/listener for privacy information.

Duration:00:16:40

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Breaking the $20k per month ceiling: 3 reasons why you’re stuck under $20k months

9/27/2023
Are you stuck at $20k months and dreaming of $50k-100k ++ months? We are diving deep into the reasons why you may be stuck in the "messy middle" of online store growth and how you can smash through to new revenue and profit levels, without burning out. Today I'm sharing 3 areas of your business that might be keeping you stuck and how to make powerful changes to support your growth and allow you to step into CEO! This episode is brought to you by high-touch, highly personalised coaching container eComm Scale Strong. The high-touch, personalised coaching program for ambitious female eCommerce founders who are at $15k+ months and want to scale to six, multi-six, seven figures and beyond. There are only 10 spots available for the next intake. Find out more here. See omnystudio.com/listener for privacy information.

Duration:00:22:51

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Cash in on Q4: 5 Ways to Prep for Success Now!

9/24/2023
This is a power-packed episode to help you have the most successful Q4 yet! I cover 5 things to do right now to set yourself and your promotions up for success such as: I am running a FREE 3-Day Challenge in October and I want you to be there! It's called the "Product CEO Profit Challenge". I will show you how to amplify your profits and transform your role as CEO so you can get more done and make more money. SAVE YOUR SEAT: https://www.lisabyrne.co/product-ceo See omnystudio.com/listener for privacy information.

Duration:00:15:01

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Mum guilt, marketing and money with Kate Toon

8/10/2023
Join Kate Toon and I as we chat about growing a business whilst being a parent and all the highs and lows that come with it! Kate Toon recently published a brand-new book "Six Figures in School Hours". It's an honest and practical handbook covering mindset, productivity, money, family and self-care - a must read for anyone in the messy middle of building your business. This episode is brought to you by high-touch, highly personalised coaching container eComm Scale Strong. The high-touch, personalised coaching program for ambitious female eCommerce founders who are at $15k+ months and want to scale to six, multi-six, seven figures and beyond. There are only 10 spots available for the next intake. Find out more here. See omnystudio.com/listener for privacy information.

Duration:00:30:01

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Coaching Conversations: Scaling from $20k months to $80k months

7/20/2023
Welcome to a new segment on the podcast: Coaching Conversations! This is where I expand on the conversations I'm having with clients inside my 6-month mastermind for female eCommerce founders, eComm Scale Strong. This week's coaching conversation is around helping a new client in the skincare niche, scale from $20k months where she has been stuck, all the way to $50-80k months which is her big juicy goal! Listen in on how we're approaching this strategy and how I use my signature scaling framework "Purposeful, Practical and Profitable" to ensure we're building a business and marketing plan that is intentional, realistic and has a high ROI for this busy founder. Applications are now open for eComm Scale Strong! The mastermind to help you scale from 6 figures to multi-six, seven and beyond! If it's time to finally got more strategy and more support so you can smash through your current revenue and profit and get some more ease and flow into your marketing (and life!) then this mastermind is for you. Fill in the application form here and we can make time to chat on the phone. Lisa Byrne eCommerce Marketing Coach for Women https://lisabyrne.com.au/ See omnystudio.com/listener for privacy information.

Duration:00:17:18

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5 Ways To Achieve Lasting Profitability

5/29/2023
5 ways to increase your profit long-term by nailing the basics and creating new habits. Today we're covering: This episode is brought to you by high-touch, highly personalised coaching container eComm Scale Strong. The high-touch, personalised coaching program for ambitious female eCommerce founders who are at $15k+ months and want to scale to six, multi-six, seven figures and beyond. There are only 10 spots available for the next intake. Find out more here. See omnystudio.com/listener for privacy information.

Duration:00:18:55

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How Anna Built a Million Dollar Business Using Video Marketing

5/15/2023
Meet Anna Van Dijk, a long-time client and owner of two much-loved eCommerce brands LuncBox Mini and Krumbs Co. Anna has built a million-dollar business in just 5 years by focusing on helping and connecting with ideal customers through video. This episode is brought to you by high-touch, highly personalised coaching container eComm Scale Strong. The high-touch, personalised coaching program for ambitious female eCommerce founders who are at $15k+ months and want to scale to six, multi-six, seven figures and beyond. There are only 10 spots available for the next intake. Find out more here. See omnystudio.com/listener for privacy information.

Duration:00:38:29

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Coaching Conversations: Decrease Costs, Increase Profit

5/8/2023
Welcome to a new segment on the podcast: Coaching Conversations! This is where I expand on the conversations I'm having with clients inside eComm Grow Strong and my mastermind clients inside eComm Scale Strong. This week's coaching conversation is around profitability. I'm currently working with a client whose goal is to double her annual revenue, but she struggles with cash flow. In this episode, we talk about the importance of ensuring your business is operating as efficiently as possible before investing more time and money into marketing. This episode is brought to you by high-touch, highly personalised coaching container eComm Scale Strong. The high-touch, personalised coaching program for ambitious female eCommerce founders who are at $15k+ months and want to scale to six, multi-six, seven figures and beyond. There are only 10 spots available for the next intake. Find out more here. See omnystudio.com/listener for privacy information.

Duration:00:14:37

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7 Characteristics of 7-Figure Founders

3/21/2023
What do successful female founders of seven-figure eCommerce brands have in common? What actions do they take? Where do they focus? What do they invest in and what kind of mindset do they have? In today's episode, I'm breaking down the common traits, beliefs, actions and characteristics of the women I have worked with who have reached and exceeded that illustrious 7 figure eCommerce business so you can take even a smidge as inspiration to step into your own confidence and power as the CEO of your brand. If you would like my help to do this over the next 6 months, you need eComm Scale Strong. The high-touch, personalised coaching program for ambitious female eCommerce founders who are at $15k+ months and want to scale to six, multi-six, seven figures and beyond. There are only 10 spots available for the next intake. Find out more here. See omnystudio.com/listener for privacy information.

Duration:00:27:54

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How killer copy will help you sell more with Anita Siek from Wordfetti

3/9/2023
One thing I see missing in marketing every single day, is killer copy and clear messaging. I have dedicated an entire module to it inside eComm Grow Strong because words sell. I am obsessed with great copy, so when Anita Siek from Wordfetti came onto the eCommerce Marketing Society podcast I was in marketing nerd heaven! Anita is also a quirky, funny and smart character too - that's my type of gal! 👯‍♀️ We chat: There are so many golden nuggets in this episode, so pay attention! Are you a six figure founder and want to grow to multi-six, seven figures and beyond and STILL have time off, feel calm and in control? Then I'd love to invite you to join the waitlist for eComm Scale Strong! A small, intimate and transformational 12-month coaching container for women with 6-figure eCommerce businesses ready to build 7-figure empires (without working harder). There are only 10 spaces available and applications close on March 31st, 2023. Add your name here and I will be in touch within 24 hours https://www.lisabyrne.co/ess-waitlist See omnystudio.com/listener for privacy information.

Duration:00:51:45

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Student Success Story: How Sandra Took Mizzie The Kangaroo Global

2/27/2023
Meet Sandra the Founder of Mizzie the Kangaroo. Sandra joined eComm Grow Strong in 2022 after already putting two of her employees through the program, she decided she needed to take control of her own growth by ensuring her foundations were rock solid and she had the right organic marketing strategy in place. Sandra is an incredible woman who has led her business through some of the most extreme challenges a business can face, like disastrous Australian floods, a global pandemic that hit her wholesale revenue hard and difficult staff changes. But nothing is going to stop Sandra or Mizzie from bouncing around the globe and helping parents and children learn through play. Take a listen to this inspiring story of turning lemons into lemonade and never, ever losing sight of that big purpose and goal. Are you a six figure founder and want to grow to multi-six, seven figures and beyond and STILL have time off, feel calm and in control? Then I'd love to invite you to join the waitlist for eComm Scale Strong! A small, intimate and transformational 12-month coaching container for women with 6-figure eCommerce businesses ready to build 7-figure empires (without working harder). There are only 10 spaces available and applications close on March 31st, 2023. Add your name here and I will be in touch within 24 hours https://www.lisabyrne.co/ess-waitlist See omnystudio.com/listener for privacy information.

Duration:00:41:40

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Student Success Story: Pivoting Products & Trusting Your Gut with Miranda from Mindful Marlo

2/23/2023
Meet eComm Grow Strong alumni, Miranda Kennedy, Founder of Mindful Marlo. We talk: Are you a six figure founder and want to grow to multi-six, seven figures and beyond and STILL have time off, feel calm and in control? Then I'd love to invite you to join the waitlist for eComm Scale Strong! A small, intimate and transformational 12-month coaching container for women with 6-figure eCommerce businesses ready to build 7-figure empires (without working harder). There are only 10 spaces available and applications close on March 31st, 2023. Add your name here and I will be in touch within 24 hours https://www.lisabyrne.co/ess-waitlist See omnystudio.com/listener for privacy information.

Duration:00:29:45

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Course, Group Program or Mastermind - Which Is Best For You?

2/13/2023
When I first started my business I knew I needed help. I didn't want to waste time faffing about so I was ready to invest in help. But what kind of help was best for me? A course, group program or mastermind? It was so confusing! Fast forward 6+ years and not only have I done all of the above, I've also created all of the above. In this episode of the eCommerce Marketing Society podcast, I'm going through the pros and cons of each to help you understand what the next best step is for you. Are you a six figure founder and want to grow to multi-six, seven figures and beyond and STILL have time off, feel calm and in control? Then I'd love to invite you to join the waitlist for eComm Scale Strong! A small, intimate and transformational 12-month coaching container for women with 6-figure eCommerce businesses ready to build 7-figure empires (without working harder). There are only 10 spaces available and applications close on March 31st, 2023. Add your name here and I will be in touch within 24 hours https://www.lisabyrne.co/ess-waitlist See omnystudio.com/listener for privacy information.

Duration:00:19:23

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Student Success Story: Laura from Wild Indiana

2/5/2023
eComm Grow Strong Student Success Story - Laura Turner, Wild Indiana When you're a Mum of three children, you need to create a business that works for you and your family - which as you know is easier said than done! Laura Turner is the founder of Wild Indiana, a mum of three young children (whom she homeschools by the way!) and a recent graduate of eComm Grow Strong. And I want to know, how the heck does she do it all?! Laura is so generous with us today, sharing how she manages her incredibly successful eCommerce business whilst homeschooling her kids. Hint: she realised she couldn't do it all! We chat: Take a listen, you'll love it! Are you a six figure founder and want to grow to multi-six, seven figures and beyond and STILL have time off, feel calm and in control? Then I'd love to invite you to join the waitlist for eComm Scale Strong! A small, intimate and transformational 12-month coaching container for women with 6-figure eCommerce businesses ready to build 7-figure empires (without working harder). There are only 10 spaces available and applications close on March 31st, 2023. Add your name here and I will be in touch within 24 hours https://www.lisabyrne.co/ess-waitlist See omnystudio.com/listener for privacy information.

Duration:00:36:14

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3 Reasons Why Your Marketing Isn't Working

1/16/2023
If you feel like you're trying really hard to market your business but the sales are slow, low, or hit a slump? Something isn't working! In episode 70 of the eCommerce Marketing Society podcast, we look at 3 reasons why your marketing isn't working and what to do about it. We cover: Ready to lay foundations, create a marketing strategy, implement an organic marketing plan and have my support for 12 weeks? Join eComm Grow Strong: https://www.lisabyrne.co/egs See omnystudio.com/listener for privacy information.

Duration:00:16:55

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Plan Your 2023 Power Moves: Product, Promotions & Profit

1/11/2023
The start of a new year is the perfect time to plan your power moves for a huge 2023! But if you're like a lot of the women I help, you're probably thinking "but I suck at planning". Well, we are going to smash through that story today as we break down: If you struggling with planning, marketing, direction and growth for your online store or product-based business, you need to join my group program, eComm Grow Strong. Join eComm Grow Strong: https://www.lisabyrne.co/egs Follow me on Instagram: https://www.instagram.com/lisabyrnemarketing/ Work with me: https://lisabyrne.com.au/ See omnystudio.com/listener for privacy information.

Duration:00:16:59