Email Marketing & Copywriting

In this interview, Troy Ericson, host of the Email Marketing & Copywriting Podcast, reconnects with Mary Laske Bell, owner of Busy Bell, a boutique email marketing agency. Three years since their last discussion, Mary has progressed remarkably, now specializing in email list management for seven, eight, and nine-figure personal brands. Notably, she introduces the RADD method, an innovative approach revolutionizing email marketing, resulting in substantial revenue boosts for her clients. Mary shares her journey, starting from a demotion during maternity leave to her pivot into copywriting and then email marketing, driven by necessity during her husband's job loss due to COVID. Mary emphasizes the importance of personalized communication, data analysis, and continuous optimization. Her insights shed light on common pitfalls in email marketing and the significance of staying proactive and adaptable in a dynamic digital landscape. Join Troy's Private Email List: https://www.FAQemail.com/ Follow Troy on Social Media: Facebook: https://www.facebook.com/troyallenericson/ Instagram: https://www.instagram.com/yosoytroy/ LinkedIn: https://www.linkedin.com/in/troyericson/ Troy's Sites: https://www.Copywriting.org https://www.EmailDeliverability.com https://www.MailGenius.com https://www.EmailListManagement.com

Hillary Billing's created a TikTok account that went from 0-400,000 followers in just 40 days! She also worked with some of the biggest names and has an everything from a done for you agency to coaching on how to scale a social media presence. If you are someone that is interested in learning how to scale your social media presence, or you are just someone that is wanting to learn more about this, then checkout this awesome episode with Hillary Billings. Join Troy's Private Email List: https://www.FAQemail.com/ Follow Troy on Social Media: Facebook: https://www.facebook.com/troyallenericson/ Instagram: https://www.instagram.com/yosoytroy/ LinkedIn: https://www.linkedin.com/in/troyericson/ Troy's Sites: https://www.Copywriting.org https://www.EmailDeliverability.com https://www.MailGenius.com https://www.EmailListManagement.com

David Deutsch got his start at Ogilvy & Mather, an acclaimed Madison Avenue advertising agency, he took a break from the ad agency world and eventually became a direct response fundamentalist. He is now known internationally for his direct response copywriting and marketing strategist with decades of experience creating and overseeing winning direct mail and online promotions! To hear learn more about David and his story listen in on this great episode! Join Troy's Private Email List: https://www.FAQemail.com/ Follow Troy on Social Media: Facebook: https://www.facebook.com/troyallenericson/ Instagram: https://www.instagram.com/yosoytroy/ LinkedIn: https://www.linkedin.com/in/troyericson/ Troy's Sites: https://www.Copywriting.org https://www.EmailDeliverability.com https://www.MailGenius.com https://www.EmailListManagement.com

Pauline has been writing a weekly email for over 8 years and is also just very good at writing authentic personal copy. Pauline has also spent a lot of time in the army and has a bunch of doctorates and is overall really smart. Pauline is definitely a fan favorite amongst many copywriters so if you would like to listen more about her story then tune into this awesome episode! Join Troy's Private Email List: https://www.FAQemail.com/ Follow Troy on Social Media: Facebook: https://www.facebook.com/troyallenericson/ Instagram: https://www.instagram.com/yosoytroy/ LinkedIn: https://www.linkedin.com/in/troyericson/ Troy's Sites: https://www.Copywriting.org https://www.EmailDeliverability.com https://www.MailGenius.com https://www.EmailListManagement.com

Brian Kurtz is known for working at Boardroom Inc. for 34 years and helping them go from $5mil to $160mil. Brian also does a wide variety of marketing from traditional online copy to infomercials to sending over 1.3 billion pieces of direct mail. Brian Kurtz has experimented with it all, and if you would like to learn more about him and how he has done so much then tune into this episode! Join Troy's Private Email List: https://www.FAQemail.com/ Follow Troy on Social Media: Facebook: https://www.facebook.com/troyallenericson/ Instagram: https://www.instagram.com/yosoytroy/ LinkedIn: https://www.linkedin.com/in/troyericson/ Troy's Sites: https://www.Copywriting.org https://www.EmailDeliverability.com https://www.MailGenius.com https://www.EmailListManagement.com

Charles has an amazing story where at the age of two he was placed in a state run orphanage and eventually escaped at the age of 10 where he was living on the streets of Amsterdam, then coming to America to then start a charitable organization helping kids with disabilities. This story is truly amazing and uplifting, a great listen to say the least. Join Troy's Private Email List: https://www.FAQemail.com/ Follow Troy on Social Media: Facebook: https://www.facebook.com/troyallenericson/ Instagram: https://www.instagram.com/yosoytroy/ LinkedIn: https://www.linkedin.com/in/troyericson/ Troy's Sites: https://www.Copywriting.org https://www.EmailDeliverability.com https://www.MailGenius.com https://www.EmailListManagement.com

Kim Krause Schwalm has generated over $1 Billion in sales to her name for herself and her clients, she also helped the healthy directions supplements business, and hit what today would be $40 million/year. Kim is a very interesting person that I have been able to get to know more at events like Copy Accelerator, and I think she has a lot of important information worth listening to. Join Troy's Private Email List: https://www.FAQemail.com/ Follow Troy on Social Media: Facebook: https://www.facebook.com/troyallenericson/ Instagram: https://www.instagram.com/yosoytroy/ LinkedIn: https://www.linkedin.com/in/troyericson/ Troy's Sites: https://www.Copywriting.org https://www.EmailDeliverability.com https://www.MailGenius.com https://www.EmailListManagement.com

This is an interview with Tara Wagner who is a breakthrough coach for small business owners on the verge of burnout! If you want to start learning how to create full time profits with a part time schedule that doesn't burn you out, then tune into this interview! Join Troy's Private Email List: https://www.FAQemail.com/ Follow Troy on Social Media: Facebook: https://www.facebook.com/troyallenericson/ Instagram: https://www.instagram.com/yosoytroy/ LinkedIn: https://www.linkedin.com/in/troyericson/ Troy's Sites: https://www.Copywriting.org https://www.EmailDeliverability.com https://www.MailGenius.com https://www.EmailListManagement.com

This is an interview with Amy Lacey who sells a really cool product that more people need to know about! If you want to start learn how to scale your small business into something that is in stores as big as Whole Foods and Walmart, then tune into this podcast so you can know exactly how Amy did it! Join Troy's Private Email List: https://www.FAQemail.com/ Follow Troy on Social Media: Facebook: https://www.facebook.com/troyallenericson/ Instagram: https://www.instagram.com/yosoytroy/ LinkedIn: https://www.linkedin.com/in/troyericson/ Troy's Sites: https://www.Copywriting.org https://www.EmailDeliverability.com https://www.MailGenius.com https://www.EmailListManagement.com

This is an interview with a serial entrepreneur Jon Benson who sold $1 Billion worth of stuff and is creator of VSL! In this video, Jon Benson explains how to get into copywriting and the whole online space, talking about his beginnings and his business journey. If you want to start copywriting or grow an online business, you absolutely don't want to miss this - so sit back, relax and enjoy! Join Troy's Private Email List: https://www.FAQemail.com/ Follow Troy on Social Media: Facebook: https://www.facebook.com/troyallenericson/ Instagram: https://www.instagram.com/yosoytroy/ LinkedIn: https://www.linkedin.com/in/troyericson/ Troy's Sites: https://www.Copywriting.org https://www.EmailDeliverability.com https://www.MailGenius.com https://www.EmailListManagement.com

Meet my new COO, Dom Chiaravalloti! Dom first reached out to me during Copy Accelerator Virtual 2020, begged to meet me, drove all the way to Orlando, and slowly proved himself as a copywriter. The beginning was rough... and I didn't realize just how much Dom had changed over just a few years (his story is WILD). If you want to start copywriting you absolutely don't want to miss this - so sit down and watch this video until the end! We also make a couple of special announcements about our plans with Email Paramedic! Join Troy's Private Email List: https://www.FAQemail.com/ Follow Troy on Social Media: Facebook: https://www.facebook.com/troyallenericson/ Instagram: https://www.instagram.com/yosoytroy/ LinkedIn: https://www.linkedin.com/in/troyericson/ Troy's Sites: https://www.Copywriting.org https://www.EmailDeliverability.com https://www.MailGenius.com https://www.EmailListManagement.com

Most people WISH they could become a professional musician... or find some other way to make millions... Well, Sean Ferres has done both. And frankly, I'm a little jealous since I haven't had the time to join band... So, I ask Sean how he did it. You'll learn alllll about copywriting AND music. Join Troy's Private Email List: https://www.FAQemail.com/ Follow Troy on Social Media: Facebook: https://www.facebook.com/troyallenericson/ Instagram: https://www.instagram.com/yosoytroy/ LinkedIn: https://www.linkedin.com/in/troyericson/ Troy's Sites: https://www.Copywriting.org https://www.EmailDeliverability.com https://www.MailGenius.com https://www.EmailListManagement.com

Jason Capital has sold $75,000,000 worth of courses in every niche imaginable... Dating, Basketball, Supplements, Biz Opp, Real Estate, etc We chatted about that, the mistakes he's made along the way, what he's currently up to, and how you can copy some of his success (I've spent a lot of money with him over the years & it's worked out every time)... But you get to see a lot of it for free. Just watch now & dive into Jason Capital's world! (perfect for course sellers) Join Troy's Private Email List: https://www.FAQemail.com/ Follow Troy on Social Media: Facebook: https://www.facebook.com/troyallenericson/ Instagram: https://www.instagram.com/yosoytroy/ LinkedIn: https://www.linkedin.com/in/troyericson/ Troy's Sites: https://www.Copywriting.org https://www.EmailDeliverability.com https://www.MailGenius.com https://www.EmailListManagement.com

This year at 100 Million Mastermind, I met a guy named Travis Chappell who is THE guru of podcasts. He has over 3,000,000 podcast downloads, built a multi-7 figure business from it, and has gotten to interview his heroes like Shaquille O'Neal, Rob Dyrdek, Grant Cardone, and John Maxwell... If you want to hear him tell you how he did it... Listen to this episode now! Join Troy's Private Email List: https://www.FAQemail.com/ Follow Troy on Social Media: Facebook: https://www.facebook.com/troyallenericson/ Instagram: https://www.instagram.com/yosoytroy/ LinkedIn: https://www.linkedin.com/in/troyericson/ Troy's Sites: https://www.Copywriting.org https://www.EmailDeliverability.com https://www.MailGenius.com https://www.EmailListManagement.com

I hadn't heard of Sarah Turner until I met her at Sam Ovens' Quantum Mastermind... Only to find out that she's sold over $27,000,000 online AND has over 250,000 subscribers! Best of all, she's pretty anti-social-media... So this episode should help give you confidence if you're a shy copywriter! Join Troy's Private Email List: https://www.FAQemail.com/ Follow Troy on Social Media: Facebook: https://www.facebook.com/troyallenericson/ Instagram: https://www.instagram.com/yosoytroy/ LinkedIn: https://www.linkedin.com/in/troyericson/ Troy's Sites: https://www.Copywriting.org https://www.EmailDeliverability.com https://www.MailGenius.com https://www.EmailListManagement.com

Alex Cattoni is one of the best copywriters in the world and the founder of The Copy Posse... with over 200,000 subscribers! But, you may not know that she started as an intern at MindValley... and quickly grew into one of the internet's most famous copywriters! How did she do it? Watch this video now! Join Troy's Private Email List: https://www.FAQemail.com/ Follow Troy on Social Media: Facebook: https://www.facebook.com/troyallenericson/ Instagram: https://www.instagram.com/yosoytroy/ LinkedIn: https://www.linkedin.com/in/troyericson/ Troy's Sites: https://www.Copywriting.org https://www.EmailDeliverability.com https://www.MailGenius.com https://www.EmailListManagement.com

We've all heard of webinars. Joel Erway has sold over $100,000,000 using them. But what he shares in this episode is the NEW version of webinars... according to the Webinar King himself! Listen in & try this out ASAP. Join Troy's Private Email List: https://www.FAQemail.com/ Follow Troy on Social Media: Facebook: https://www.facebook.com/troyallenericson/ Instagram: https://www.instagram.com/yosoytroy/ LinkedIn: https://www.linkedin.com/in/troyericson/ Troy's Sites: https://www.Copywriting.org https://www.EmailDeliverability.com https://www.MailGenius.com https://www.EmailListManagement.com

Most people know Chris Evans as the co-founder of Traffic & Funnels, alongside Taylor Welch. But what you may not know is how they met, their church lives before, and the near-failures they overcame to make Traffic & Funnels one of the biggest companies in the industry! Any entrepreneur, leader, or CEO will get massive insight into internet marketing, leadership, and life - all in one episode! Join Troy's Private Email List: https://www.FAQemail.com/ Follow Troy on Social Media: Facebook: https://www.facebook.com/troyallenericson/ Instagram: https://www.instagram.com/yosoytroy/ LinkedIn: https://www.linkedin.com/in/troyericson/ Troy's Sites: https://www.Copywriting.org https://www.EmailDeliverability.com https://www.MailGenius.com https://www.EmailListManagement.com

Most people only dream of making $1,000,000 per month. Tanner Chidester does it every month. But what's more impressive is that he started at Olive Garden, grew his online fitness coaching business from nothing, began business coaching, and started making 8 figures per year. That's when Tanner realized that business wasn't all about Lambos, penthouses, and the Miami Lifestyle. He got rid of that stuff & started enjoying the game of business even more. I promise you will learn a TON about life & business in this episode! Join Troy's Private Email List: https://www.FAQemail.com/ Follow Troy on Social Media: Facebook: https://www.facebook.com/troyallenericson/ Instagram: https://www.instagram.com/yosoytroy/ LinkedIn: https://www.linkedin.com/in/troyericson/ Troy's Sites: https://www.Copywriting.org https://www.EmailDeliverability.com https://www.MailGenius.com https://www.EmailListManagement.com

In this episode, you'll learn the beginnings of Alen Sultanic - the founder of Nothing Held Back! Alen has been an OG in the Direct Response Marketing Community for decades... But only recently became an Internet Marketing Celebrity - although he probably won't admit it! Today, I FINALLY managed to get him on my podcast - my most popular episode ever! If you are thinking about scaling an online business, you will get a TON of insights and strategies you can incorporate immediately! Join Troy's Private Email List: https://www.FAQemail.com/ Follow Troy on Social Media: Facebook: https://www.facebook.com/troyallenericson/ Instagram: https://www.instagram.com/yosoytroy/ LinkedIn: https://www.linkedin.com/in/troyericson/ Troy's Sites: https://www.Copywriting.org https://www.EmailDeliverability.com https://www.MailGenius.com https://www.EmailListManagement.com