The Copy Corner-logo

The Copy Corner

Business & Economics Podcasts

Two successful, charming, and funny writers: Dan Marzullo, leader of an award-winning team of marketers, content experts, and PR professionals alongside Terry Schilling, copywriter and brand messaging strategist tackle topics including copywriting, content marketing, freelance tips, and more. With surprise guests making appearances every once in a while, you won't want to miss these comical, life-changing episodes.

Location:

United States

Description:

Two successful, charming, and funny writers: Dan Marzullo, leader of an award-winning team of marketers, content experts, and PR professionals alongside Terry Schilling, copywriter and brand messaging strategist tackle topics including copywriting, content marketing, freelance tips, and more. With surprise guests making appearances every once in a while, you won't want to miss these comical, life-changing episodes.

Language:

English


Episodes
Ask host to enable sharing for playback control

How to Deal with Difficult Clients

6/22/2022
Do you ever find yourself in a bind where you're struggling to find quality clients? They're always saying "You're too expensive (you're really not)" or their budget isn't high enough. And they always have ridiculous timeframes in mind. If you're at a point where you don't know what to do, we're going to help you navigate these tough conversations. We cover everything from: • Client who don't pay on time (or at all) • How to fire a client • Dealing with scope creep • Setting...

Duration:00:16:15

Ask host to enable sharing for playback control

Invaluable FREE Tools To Help Run Your Writing Business

5/24/2022
We are big believers in investing in your business, but also know it's important to save where you can, especially with tech. This episode of The Copy Corner features listing the free tech tools we use to run our business every day. From helping stay focused to sending invoices and creating studio-sound audio, these tools are crucial and love that we don't have to pay for them. How many of these tools do you use every day? Enjoy.

Duration:00:15:24

Ask host to enable sharing for playback control

"How do you get so good at SEO?" with Jacob McMillen

4/20/2022
Seriously, what's a doable strategy to get your content to rank higher? How long does it typically take? How do you know what to write about? How do you make it different? On this episode of The Copy Corner we talk to friend and fellow writer, Jacob McMillen to get these answers and help us all write better content. Jacob is a sought-after content writer and strategist along with being a trusted voice in the copywriting community (If you look up "how to become a copywriter?" on Google...

Duration:00:43:17

Ask host to enable sharing for playback control

4 Tips to Have a Successful Client Interview Meeting

4/5/2022
Do you ever get nervous about getting on a sales call with a potential freelance client? - What should I ask? - Should I bring up budget? - How do I effectively bring up budget and not scare them away? - How do I prove my skill set so I get the project? This episode has you covered. We take a quick yet valuable deep dive into 4 tips to have a successful meeting with your prospect. Oh, and you'll sound and feel like a seasoned freelancer after every call (regardless if you get a yes...

Duration:00:17:58

Ask host to enable sharing for playback control

Easy Upsells To Make More Money Writing Online

3/15/2022
This is what you can do to help make more money as a writer and confidently sell your services. If you struggle with how and what to pitch clients so they pay your rates, this episode of The Copy Corner shares 3 upsells you can add to your services so you can get high-paying and long-term contracts. Enjoy.

Duration:00:13:28

Ask host to enable sharing for playback control

How to Grow an Engaged Online Community with Nick Entwistle

3/1/2022
There's one rule: You get one minute to create an ad. This one idea transformed "One Minute Briefs" into an online community of over 70K. How did they do it? We talk to Founder & Creative Director, Nick Entwistle to learn: • How they came up with the idea • What has been the secret to the OMB's success • How you can use your creativity to grow an online community • What Nick believes makes a message stick Enjoy! Follow and enter your ad by following One Minute Briefs on Twitter. If...

Duration:00:47:48

Ask host to enable sharing for playback control

The best ways to start a cold email

2/15/2022
How important are cold emails/DMs to your freelance marketing strategy? From researching prospects to writing an effective cold email, the process can be tiring and stressful—but it is effective when done right. But was does "done right" look like? This episode of The Copy Corner discusses the best ways to start a cold email that helps lead to a conversation and new customer for your freelance writing business. If you enjoy the show, the best way to show support is to rate and review us...

Duration:00:14:16

Ask host to enable sharing for playback control

How to successfully sell your writing services on Twitter with Alice Lemeé

2/9/2022
Do you want to know how you can use Twitter to grow your freelance writing business? In this episode of The Copy Corner, we talk with freelance writer and creator Alice Lemeé, who drops a value-packed mini masterclass about how to grow your Twitter following organically. She shares the 5 simple rules she follows when posting, which she used to grow her Twitter following to over 15K in less than 2 years. We also talk about how to start a good tweet, how she's growing her popular Internetly...

Duration:00:25:56

Ask host to enable sharing for playback control

Answered: What's ONE thing that helped scale your freelance writing business?

1/18/2022
On this episode The Copy Corner, Dan and Terry answer the question many freelancers ask themselves when they feel they hit a plateau...What's ONE thing that can help scale my freelance writing business? They both describe one significant investment they made that helped them go from consistently looking for clients to consistently hitting revenue goals and attracting the right projects. Plus, they went live on LinkedIn for this episode and received a handful of questions from viewers about...

Duration:00:20:17

Ask host to enable sharing for playback control

How to Build an Authentic Brand Voice with Jess Sanfilippo & Maria West of House of Wise

11/16/2021
House of Wise is a luxury CBD brand empowering women to take control of their stress, sex, sleep, strength and wealth. In less than a year, they have become a force in the CBD space and growing a loyal following on Twitter and Instagram. How have they been able to resonate with hundreds of thousands of woman so fast? To find out, Terry Schilling talked to Jess Sanfilippo, Head of Marketing, and Maria West, Content Manager of House of Wise. Jess and Maria share how Twitter helped them both...

Duration:01:04:58

Ask host to enable sharing for playback control

How To Write Must-Open Emails With Allea Grummert (Email Marketing Specialist and Copywriter)

11/2/2021
If you're looking for a mini masterclass in email copywriting, you came to the right episode. This one is full of actionable advice to help you win more customers as it features guest co-host Allea Grummert who specializes in writing email nurture series for bloggers. We jump right into how Allea decided to offer email writing services and the importance of finding your niche. We chat about how to market and package your copywriting services and then end with how to write emails that stand...

Duration:00:49:30

Ask host to enable sharing for playback control

How to launch a successful writing career with Erin Balsa

9/21/2021
Terry and Dan answer the TOP questions they get asked about finding paid writing jobs and growing a successful freelance career (wow, what a hook). To help answer these questions, they welcome Erin Balsa, Marketing Director at the Predictive Index to the show. Together, they tackle topics like the #1 thing clients look for when hiring writers, the best advice for sending cold emails and DMs to prospects, how to improve your chances to get contract work and stand out from other freelancers,...
Ask host to enable sharing for playback control

Why Your Content Isn't Working (And How To Fix It) With Guest Brooklin Nash

9/15/2021
Do you put in a lot of blood, sweat, beer and coffee into your content but still not getting the leads or engagement you hoped for? Whether you're a B2B or B2C brand, or a solopreneur with a blog, this episode is going to share things to avoid when creating and posting content. Plus best practices for research, headlines, link-building, and pleasing Google's algorithm to rank higher. Oh, and you're going to learn from one of the best and brightest in the content biz—Mr. Brooklin Nash,...
Ask host to enable sharing for playback control

How to Know It's Time to Hire a Mentor (And Where to Find a Good One)

8/23/2021
Investing in a business coach/mentor can help you in many different ways. Two heads are better than one.

Duration:00:10:50

Ask host to enable sharing for playback control

How to Grow Your Freelance Writing Business Through Networking

8/18/2021
On this weeks episode, Dan and Terry talk about how to successfully network and build a relationship with people.

Duration:00:09:59

Ask host to enable sharing for playback control

Best Software and Chrome Extensions

8/9/2021
In this episode, Dan and Terry discuss their favorite software and chrome extensions that they use as writers.
Ask host to enable sharing for playback control

How to Turn Your Idea Into a Business and Launch It

7/27/2021
➡️ How to turn your idea into a business (and launch it!) ⬅️ ➡️ The idea: A service booking non-fiction authors as guests on podcasts to promote their books and market to wider audiences ➡️ The history: We started helping clients interviewed on podcasts about 1 ½ years ago and had great traction in this niche with clients ➡️ Actions to get an idea like this off the ground: 1. Figure out what your acquisition channel will be to help validate the idea. 2. Think about what you need to put...

Duration:00:14:43

Ask host to enable sharing for playback control

How to Write Better CTAs

7/12/2021
Dan and Terry talk about how to write the best CTAs. You don't want to miss the examples and the formula they give you!

Duration:00:12:24

Ask host to enable sharing for playback control

The Compelling Website Copy Checklist

6/21/2021
In today's episode of The Copy Corner, Dan and Terry talk about website copy and how to not sound like everyone else in your industry.

Duration:00:10:02

Ask host to enable sharing for playback control

Four Copy Tips to Help Your Landing Page Convert

6/7/2021
In today's episode of The Copy Corner, Dan & Terry talk about a few more copy crimes to never commit on your home page and landing pages.

Duration:00:09:23