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STR Data Lab™ by AirDNA

Business & Economics Podcasts

Whether you're on your first property or your 100th, having the right market data is crucial to starting and scaling your short-term rental business. Join Travel Economist Jamie Lane as he provides trusted insights and delves deep into the numbers that drive this multi-billion dollar industry.

Location:

United States

Description:

Whether you're on your first property or your 100th, having the right market data is crucial to starting and scaling your short-term rental business. Join Travel Economist Jamie Lane as he provides trusted insights and delves deep into the numbers that drive this multi-billion dollar industry.

Language:

English


Episodes
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Spring Trends and Market Review in the STR Data Lab

4/18/2024
In this episode of the STR Data Lab podcast, Jamie Lane and Scott Sage discuss various short-term rental (STR) data trends, starting with the notable surge in demand during March, attributed largely to the Easter holiday. This uptick in demand led to increased occupancy rates and revenue per available room (RevPAR), signaling a positive trend for the industry. However, they caution against viewing this as a definitive sign of recovery, pointing out ongoing challenges such as rising interest rates and international travel restrictions. They delve into the complexities of supply growth, noting a moderate increase in available listings but refraining from labeling it as a reacceleration. The discussion extends to different location types, with leisure destinations experiencing more pronounced growth compared to urban areas. Looking ahead to Memorial Day, Lane and Sage anticipate strong demand, particularly in coastal and mountainous regions. They emphasize the importance of contextualizing data to individual markets, offering insights into optimizing bookings for STR operators. Throughout the conversation, they stress the significance of understanding macroeconomic factors and leveraging data insights for strategic decision-making in the STR industry. They highlight the need for operators to stay informed about market trends and adapt their strategies accordingly, provide practical tips for operators to navigate the evolving landscape, including analyzing booking patterns and adjusting pricing strategies, and underscore the role of data-driven decision-making in ensuring the success and sustainability of STR businesses. Ultimately, Jamie and Scott advocate for a proactive approach to managing STR properties, grounded in a deep understanding of market dynamics and trends. They encourage operators to stay agile and responsive to changing market conditions, while remaining focused on delivering value to guests. You don’t want to miss this episode! ~~~~ Jamie’s Viral Tweet: https://twitter.com/Jamie_Lane/status/1775281707358335296 ~~~~ Signup for AirDNA for FREE👇 https://app.airdna.co/data ~~~~ Connect with Jamie on LinkedIn and Twitter: LinkedIn: https://www.linkedin.com/in/jamiehlane/ Twitter: https://twitter.com/Jamie_Lane ~~~~ Connect with Scott on LinkedIn: LinkedIn: https://www.linkedin.com/in/sagescott ~~~~ Connect with AirDNA on LinkedIn, Twitter, TikTok, and Instagram: LinkedIn: https://www.linkedin.com/company/airdna/ Twitter: https://twitter.com/airdna TikTok: https://www.tiktok.com/@airdna.co Instagram: https://instagram.com/airdna.co ~~~~ Find AirDNA at these upcoming events! https://www.airdna.co/events-airdna Episode 78

Duration:00:32:16

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Maximizing Short-Term Rental Returns Through Strategic Amenity Investments

4/11/2024
In this episode of the STR Data Lab podcast, hosts Jamie Lane and Scott Sage breakdown some short-term rental data analysis focusing on the impact of amenities on property performance. The episode kicks off with a lively discussion about the significance of the final four and the eclipse, setting the stage for a deep dive into actionable insights for property owners. Jamie shares insights from a recent viral analysis of eclipse data and introduces the concept of actionable analysis, which aims to help property owners enhance the profitability of their units. The hosts discuss the methodology behind their analysis, emphasizing the importance of comparing like-for-like properties to understand the true impact of amenities. They delve into the effects of various amenities such as pools, hot tubs, and kitchens on occupancy and average daily rates (ADR) across different location types. Scott and Jamie highlight the importance of considering seasonal variations and market dynamics when evaluating the ROI of amenities. They also touch upon emerging trends in alternative amenities, such as smart home devices and outdoor spaces, before concluding with a discussion on over-the-top amenities and the surprising ROI of string lights. Overall, the episode offers valuable insights and practical tips for property owners looking to maximize their rental income through strategic amenity investments. You don’t want to miss this episode! ~~~~ Jamie’s Viral Tweet: https://twitter.com/Jamie_Lane/status/1775281707358335296 ~~~~ Signup for AirDNA for FREE👇 https://app.airdna.co/data ~~~~ Connect with Jamie on LinkedIn and Twitter: LinkedIn: https://www.linkedin.com/in/jamiehlane/ Twitter: https://twitter.com/Jamie_Lane ~~~~ Connect with Scott on LinkedIn: LinkedIn: https://www.linkedin.com/in/sagescott ~~~~ Connect with AirDNA on LinkedIn, Twitter, TikTok, and Instagram: LinkedIn: https://www.linkedin.com/company/airdna/ Twitter: https://twitter.com/airdna TikTok: https://www.tiktok.com/@airdna.co Instagram: https://instagram.com/airdna.co ~~~~ Find AirDNA at these upcoming events! https://www.airdna.co/events-airdna Episode 77

Duration:00:23:45

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Maximizing Real Estate Income Through Short-Term Rentals with Erwan Le Roy

4/4/2024
In this episode of the STR Data Lab, Jamie Lane, Chief Economist of AirDNA, interviews Erwan Le Roy, founder and CEO of Cash Flow Street. Erwan shares his journey from tech engineer to vacation rental investor, highlighting his strategy of building passive income through real estate. He emphasizes the importance of identifying markets with favorable regulations for short-term rentals, such as resort or commercial zones, to maximize profitability. Erwan’s portfolio spans six markets, including Maui, Napa Valley, Miami, and Paris. He advises listeners to focus on high-yield properties, utilizing tools like AirDNA's rentalizer for revenue projections. Erwan stresses the significance of operations and marketing, recommending a diversified tech stack and local market team for property management. He underscores the need for redundancy and accountability within the team to ensure smooth operations and maximize returns. Erwin also highlights the flexibility of short-term rental properties, which can easily transition to mid-term or long-term rentals during uncertain times like the COVID-19 pandemic. He discusses the significance of regulatory compliance and taxation integration into platforms like Airbnb for the sustainability and growth of the industry. Looking ahead, Erwin discusses the future opportunities in short-term rental investments, focusing on identifying profitable locations and properties with the help of data analysis tools like AirDNA. He plans to expand his mastermind group to assist investors in making informed decisions and maximizing profitability in the changing market landscape. He emphasizes the need for strategic investment decisions, aligning with opportunities in an evolving market while maintaining a focus on sustainable growth and giving back to the community. You don’t want to miss this episode! ~~~~ Connect with Erwan: https://www.instagram.com/cashflowstreet/ ~~~~ Signup for AirDNA for FREE👇 https://app.airdna.co/data ~~~~ Connect with Jamie on LinkedIn and Twitter: LinkedIn: https://www.linkedin.com/in/jamiehlane/ Twitter: https://twitter.com/Jamie_Lane ~~~~ Connect with Scott on LinkedIn: LinkedIn: https://www.linkedin.com/in/sagescott ~~~~ Connect with AirDNA on LinkedIn, Twitter, TikTok, and Instagram: LinkedIn: https://www.linkedin.com/company/airdna/ Twitter: https://twitter.com/airdna TikTok: https://www.tiktok.com/@airdna.co Instagram: https://instagram.com/airdna.co ~~~~ Find AirDNA at these upcoming events! https://www.airdna.co/events-airdna Episode 76

Duration:00:44:14

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Navigating the Challenges and Opportunities of Rental Arbitrage in 2024

3/28/2024
In this new episode of STR Data Lab, Jamie Lane, Chief Economist at AirDNA, and Scott Sage, VP of Marketing, dive into the hot topic of rental arbitrage in 2024. They reflect on the ups and downs faced by arbitrage businesses, from scaling challenges to the unexpected twists of the COVID-19 pandemic. Despite hurdles like managing cash flow and dealing with variable supply growth, they highlight how some entrepreneurs are still finding success, carving out niches in both the single-family and multifamily markets. Jamie and Scott break down the specifics of rental arbitrage, explaining the concept, its potential pitfalls, and the critical need to stay attuned to market trends and seasonal shifts. They discuss how to value an arbitrage business, comparing it with traditional property management models and arbitrage-based revenue streams, and why focusing on full apartment buildings could be a game-changer for efficiency and growth. Moving forward, Jamie and Scott explore the best U.S. markets for rental arbitrage in 2024, taking into account factors from rental premiums to regulatory environments. Jamie emphasizes the importance of thorough research and a deep understanding of market nuances before diving in, while Scott shares insights from his own experiences on negotiating with landlords to secure favorable agreements. Finally, the duo outlines the formula for success in rental arbitrage: strategic marketing, operational excellence, and dynamic pricing strategies. They conclude by affirming that with diligent preparation and execution, rental arbitrage remains a lucrative opportunity for savvy entrepreneurs in the short-term rental market. You don’t want to miss this episode! ~~~~ Signup for AirDNA for FREE👇 https://app.airdna.co/data ~~~~ Connect with Jamie on LinkedIn and Twitter: LinkedIn: https://www.linkedin.com/in/jamiehlane/ Twitter: https://twitter.com/Jamie_Lane ~~~~ Connect with Scott on LinkedIn: LinkedIn: https://www.linkedin.com/in/sagescott ~~~~ Connect with AirDNA on LinkedIn, Twitter, TikTok, and Instagram: LinkedIn: https://www.linkedin.com/company/airdna/ Twitter: https://twitter.com/airdna TikTok: https://www.tiktok.com/@airdna.co Instagram: https://instagram.com/airdna.co ~~~~ Find AirDNA at these upcoming events! https://www.airdna.co/events-airdna Episode 75

Duration:00:28:09

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Charting STR Trends: February's Recovery & Eclipse Pacing with Bram Gallagher

3/21/2024
In this episode of the STR Data Lab podcast, host Jamie Lane welcomes AirDNA’s Economist, Bram Gallagher, to explore February's short-term rental performance dynamics. After a January dip due to a northern cold snap, February showcased a robust 15.6% surge in demand from January's 1.2%, highlighting a strong desire to travel despite the off-season. The discussion highlights how weather conditions influenced rental performance, particularly the challenges faced in key skiing destinations like California and Colorado due to low snowpack in January. Nonetheless, February marked a turnaround, especially in ski markets such as Big Bear, California, which experienced a 16% year-over-year increase in demand. Jamie and Bram further examine broader economic indicators like unemployment rates and consumer price indices, presenting a cautiously optimistic economic outlook amidst some conflicting signals. They also anticipate the Federal Reserve's forthcoming announcement, expecting a hold on rates with potential future cuts. Wrapping up, the conversation shifts to the anticipated solar eclipse and its expected boost to travel demand, with notable booking surges in cities along the eclipse's path. This episode provides key insights into short-term rental performance, overarching economic trends, and upcoming events shaping the travel industry. ~~~~ Signup for AirDNA for FREE👇 https://app.airdna.co/data ~~~~ Connect with Jamie on LinkedIn and Twitter: LinkedIn: https://www.linkedin.com/in/jamiehlane/ Twitter: https://twitter.com/Jamie_Lane ~~~~ Connect with AirDNA on LinkedIn, Twitter, TikTok, and Instagram: LinkedIn: https://www.linkedin.com/company/airdna/ Twitter: https://twitter.com/airdna TikTok: https://www.tiktok.com/@airdna.co Instagram: https://instagram.com/airdna.co ~~~~ Find AirDNA at these upcoming events! https://www.airdna.co/events-airdna Episode 74

Duration:00:23:14

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Navigating Market Dynamics in Hotel and Short-Term Rental Investments

3/14/2024
In this episode of STR Data Lab, host Jamie Lane, Chief Economist at AirDNA, sits down with experts Mark Woodworth, Principal at R.M. Woodworth & Associates, and Jack Corgel, Sr. Advisor at CBRE Hotels, to explore the nuanced dynamics of market fluctuations in the lodging industry. They examine the ease of entry into the short-term rental business and compare it to traditional hotel investments, highlighting the significance of alternative use cases and the changing landscape of consumer preferences. Mark and Jack delve into the implications of supply fluctuations, underscoring the importance of understanding market cycles and tailoring investment strategies accordingly. They anticipate a resurgence of sustained growth in the traditional hotel industry, propelled by shifting demographics and consumer tastes. The conversation also covers the potential for branding in the short-term rental sector and the challenges associated with ensuring consistency across properties. Sharing valuable lessons from their extensive careers in hospitality, Mark and Jack stress the necessity of recruiting smart, young talent and staying flexible in the face of market changes. Looking forward, they express optimism for a market rebound and foresee opportunities for expansion and innovation within the lodging industry. Tune in to acquire strategic insights and considerations for maneuvering through market fluctuations and making well-informed investment decisions in the rapidly evolving lodging industry. You don’t want to miss this episode! ~~~~ Signup for AirDNA for FREE👇 https://app.airdna.co/data ~~~~ Connect with Jamie on LinkedIn and Twitter: LinkedIn: https://www.linkedin.com/in/jamiehlane/ Twitter: https://twitter.com/Jamie_Lane ~~~~ Connect with AirDNA on LinkedIn, Twitter, TikTok, and Instagram: LinkedIn: https://www.linkedin.com/company/airdna/ Twitter: https://twitter.com/airdna TikTok: https://www.tiktok.com/@airdna.co Instagram: https://instagram.com/airdna.co ~~~~ Find AirDNA at these upcoming events! https://www.airdna.co/events-airdna Episode 73

Duration:00:54:30

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Setting your STR Up for Success: Strategic Purchasing with Jeff Iloulian of HostGPO

3/7/2024
In this episode of STR Data Lab, host Jamie Lane, Chief Economist at AirDNA, sits down with Jeff Iloulian, CEO and founder of HostGPO. HostGPO is a members-only platform for vacation rental operators, offering access to discounted rates on essentials such as furniture, linens, mattresses, and various amenities. Jeff shares the inspiration behind HostGPO, spurred by his personal challenges in sourcing high-quality products for his vacation rental properties. The conversation explores HostGPO's target audience, encompassing both property management firms and individual homeowners and recognizes their distinct needs and aspirations. Jeff provides insights into the initial setup of a vacation rental, emphasizing the importance of careful planning, understanding the target guest demographic, and efficient budget allocation. He recommends opting for durable furniture selections and warns against the expense of custom-made items. The conversation also covers logistical considerations, such as delivery schedules and installation services, to efficiently facilitate property setup. Throughout the conversation, Jeff's expertise and passion for assisting vacation rental hosts shine through, providing actionable advice for those new to the industry. Lastly, Jeff encourages anyone interested in setting up vacation rentals to sign up for a free consultation with HostGPO to receive customized advice and leverage their strategic insights and partnerships. You don’t want to miss this episode! ~~~~ Connect with Jeff: https://www.linkedin.com/in/jeff-iloulian-bb0b6829/ https://hostgpo.com/ ~~~~ Signup for AirDNA for FREE👇 https://app.airdna.co/data ~~~~ Connect with Jamie on LinkedIn and Twitter: LinkedIn: https://www.linkedin.com/in/jamiehlane/ Twitter: https://twitter.com/Jamie_Lane ~~~~ Connect with Tyler: Linkedin: https://www.linkedin.com/in/tyler-coon-0003a3269/ https://www.savvy.realty/meet-the-team ~~~~ Connect with AirDNA on LinkedIn, Twitter, TikTok, and Instagram: LinkedIn: https://www.linkedin.com/company/airdna/ Twitter: https://twitter.com/airdna TikTok: https://www.tiktok.com/@airdna.co Instagram: https://instagram.com/airdna.co ~~~~ Find AirDNA at these upcoming events! https://www.airdna.co/events-airdna Episode 72

Duration:00:38:52

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The Art of Profitable Short-Term Rentals with Tyler Coon of Savvy Realty

2/29/2024
In this episode of STR Data Lab, Jamie Lane, Chief Economist at AirDNA, sits down with Tyler Coon, CEO and founder of Savvy Realty, for a deep dive into the nuances of the short-term rental market. Tyler opens up about his transition from the broader real estate domain to carving a niche in STRs. He shares the strategic journey of identifying prime properties and the critical role of data tools like AirDNA. In a market that's constantly shifting, Tyler emphasizes the essence of agility and innovation to outpace competition. He breaks down how supply growth, occupancy rates, and average daily rates are pivotal in steering property performance toward success. Highlighting a trend towards self-management, Tyler discusses leveraging bespoke services, notably in revenue management, to optimize property earnings. Jamie and Taylor discuss specific market insights and strategies for investors, including the significance of amenities, property design, and revenue management in maximizing returns. Tyler shares success stories and emphasizes the value of expert guidance and local knowledge in navigating diverse markets. The discussion underscores the evolving nature of the STR industry and the opportunities it presents for informed investors willing to adapt and leverage emerging trends and technologies. You don’t want to miss this episode! ~~~~ Signup for AirDNA for FREE👇 https://app.airdna.co/data ~~~~ Connect with Jamie on LinkedIn and Twitter: LinkedIn: https://www.linkedin.com/in/jamiehlane/ Twitter: https://twitter.com/Jamie_Lane ~~~~ Connect with Tyler: Linkedin: https://www.linkedin.com/in/tyler-coon-0003a3269/ https://www.savvy.realty/meet-the-team ~~~~ Connect with AirDNA on LinkedIn, Twitter, TikTok, and Instagram: LinkedIn: https://www.linkedin.com/company/airdna/ Twitter: https://twitter.com/airdna TikTok: https://www.tiktok.com/@airdna.co Instagram: https://instagram.com/airdna.co ~~~~ Find AirDNA at these upcoming events! https://www.airdna.co/events-airdna Episode 71

Duration:00:38:20

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Airbnb, Expedia, and Vrbo Earnings Report Analysis & January Market Review

2/22/2024
In this episode of STR Data Lab, Jamie Lane, Chief Economist at AirDNA, and his co-host Scott Sage, VP of Marketing & Customer Experience, analyze the latest earnings reports from Airbnb and Expedia, offering a detailed analysis of key metrics and trends shaping the short-term rental industry. They start by dissecting Airbnb's performance and comparing AirDNA's estimates with the reported figures for metrics like total nights booked, gross booking value, revenue, and active listing growth. Remarkably, AirDNA's projections closely match Airbnb's disclosed outcomes, highlighting the accuracy of their data insights. Moving on to Expedia's earnings, specifically focusing on Vrbo, Jamie and Scott discuss the slower growth in bookings and listings for Vrbo in 2023. They highlight the impact of Expedia's integration efforts and marketing strategy adjustments on Vrbo's performance, along with promising initiatives like the new loyalty program aimed at driving future growth in supply and bookings. The episode wraps up with a comprehensive review of AirDNA's January market insights for the U.S. short-term rental sector. Despite a slight decline in demand and a slowdown in supply growth, Jamie and Scott identify key market trends, such as the influence of severe weather conditions on travel patterns and the continued popularity of warmer destinations during the winter season. They anticipate a gradual improvement in Average Daily Rates (ADR) as the industry adjusts to seasonal changes, ultimately forecasting a positive outlook for the short-term rental market in 2024. You don’t want to miss this episode! ~~~~ Signup for AirDNA for FREE👇 https://app.airdna.co/data ~~~~ Connect with Jamie on LinkedIn and Twitter: LinkedIn: https://www.linkedin.com/in/jamiehlane/ Twitter: https://twitter.com/Jamie_Lane ~~~~ Connect with Scott: Linkedin: https://www.linkedin.com/in/sagescott ~~~~ Connect with AirDNA on LinkedIn, Twitter, TikTok, and Instagram: LinkedIn: https://www.linkedin.com/company/airdna/ Twitter: https://twitter.com/airdna TikTok: https://www.tiktok.com/@airdna.co Instagram: https://instagram.com/airdna.co ~~~~ Find AirDNA at these upcoming events! https://www.airdna.co/events-airdna Episode 70

Duration:00:28:58

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Leveraging Investment Banking Expertise for STR Growth with Michael Chang

2/15/2024
In this episode, Jamie Lane, Chief Economist at AirDNA, is joined by Michael Chang, the podcast host of 'STR Like the Best' and co-founder of Trust B&B Vacation Rentals. They delve into Michael’s journey from being an investment banker to establishing a durable business model in the short-term rental industry. Starting with a single unit in New York, Michael's shift to short-term rentals was driven by his desire to balance building a family with his career. Utilizing his background in investment banking and leveraging data from AirDNA, Michael and his wife embarked on their STR management journey, steadily scaling their business. Michael stresses the importance of fostering strong relationships with operational partners, viewing them as vital allies in achieving excellence across various markets. Empowering local cleaning and customer service teams has been crucial in sustaining high operational standards. The conversation highlights the importance of data-driven decision-making in selecting markets and optimizing property performance. Michael emphasizes the need to comprehend key metrics such as revenue, average daily rate (ADR), and occupancy, focusing on profitability and operational efficiency. His strategy, which prioritizes sustainable growth over rapid expansion, centers around market-oriented operations and informed decision-making. Emphasizing the focus on downside risk and capitalizing on opportunities such as the rising viability of rental arbitrage in urban markets, Michael highlights the importance of closely following regulations, building strong teams, and valuing operational efficiency. The conversation also touches upon the role of technology and predictive analysis in maximizing potential earnings. You don’t want to miss this episode! ~~~~ Signup for AirDNA for FREE👇 https://app.airdna.co/data ~~~~ Connect with Jamie on LinkedIn and Twitter: LinkedIn: https://www.linkedin.com/in/jamiehlane/ Twitter: https://twitter.com/Jamie_Lane ~~~~ Connect with Michael Chang: Linkedin: https://www.linkedin.com/in/michaelhchang/ https://www.trustbnbcapital.com/ ~~~~ Connect with AirDNA on LinkedIn, Twitter, TikTok, and Instagram: LinkedIn: https://www.linkedin.com/company/airdna/ Twitter: https://twitter.com/airdna TikTok: https://www.tiktok.com/@airdna.co Instagram: https://instagram.com/airdna.co ~~~~ Find AirDNA at these upcoming events! https://www.airdna.co/events-airdna Episode 69

Duration:00:39:37

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Exploring the Best Places to Invest in 2024 with Scott Sage

2/8/2024
In this special episode, Jamie Lane, Chief Economist at AirDNA, is joined by Scott Sage, AirDNA's VP of Marketing & Customer Experience and the new co-host for the podcast. Together, they discuss AirDNA’s latest report on the “Best Places To Invest For 2024,” revealing the much-anticipated ranking of the top investment markets in the U.S. Scott shares his journey from being an AirDNA customer to leading the company's Marketing and Customer Experience teams. He emphasizes the importance of aligning investment strategies with individual criteria, focusing on affordability, traveler demand, and regulatory risks. Jamie and Scott provide an in-depth look at the methodology behind the report, highlighting factors such as rental demand, revenue growth, investability, and regulation. This year’s report suggests a potential stabilization of the short-term rental market in 2024, following declines in revenues and occupancies over the past few years. Jamie and Scott discuss the broader economic outlook for 2024, including trends in the housing market and interest rates, hinting at a positive shift for short-term rental investments. They address the challenges faced by the industry and share their optimism for a rebound in 2024. Jamie and Scott reveal the ranking from the report, running through the top 5 markets identified as the best investment opportunities for the coming year. This episode also introduces a new tool within the AirDNA App, tailored to support personalized investment strategies. Tune in to gain valuable insights into the evolving landscape of short-term rental investments and discover the top markets poised for success in 2024! ~~~~ Best Places To Invest In For 2024 https://www.airdna.co/best-places-to-invest-in-vacation-rentals ~~~~ Signup for AirDNA for FREE👇 https://app.airdna.co/data ~~~~ Connect with Jamie on LinkedIn and Twitter: LinkedIn: https://www.linkedin.com/in/jamiehlane/ Twitter: https://twitter.com/Jamie_Lane ~~~~ Connect with Scott: Linkedin: https://www.linkedin.com/in/sagescott ~~~~ Connect with AirDNA on LinkedIn, Twitter, TikTok, and Instagram: LinkedIn: https://www.linkedin.com/company/airdna/ Twitter: https://twitter.com/airdna TikTok: https://www.tiktok.com/@airdna.co Instagram: https://instagram.com/airdna.co ~~~~ Find AirDNA at these upcoming events! https://www.airdna.co/events-airdna Episode 68

Duration:00:37:10

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Direct Booking Mastery with Mark Simpson: Boostly's Success Story

2/1/2024
In this episode, Jamie Lane, Chief Economist at AirDNA, welcomes Mark Simpson, the founder and CEO of Boostly. Mark shares his journey from growing up on a bed and breakfast farmstay in Scarborough to building Boostly, a comprehensive platform that assists hosts in the short-term rental industry to maximize direct bookings. Reflecting on his early experiences with offline marketing and Boostly's current success with 2,500 customers and 10,000 listings, Mark emphasizes the critical transition from being a hobbyist host to a business owner. He breaks down the stages of growth, offering valuable insights for hosts looking to scale from one property to managing multiple properties. Mark delves into the core strategy of transforming guests into influencers and superfans, highlighting the importance of social proof and building a loyal customer base. He explains how this approach is universally effective, regardless of the property's location or niche. Jamie and Mark explore essential metrics that hosts should monitor, such as booking activity and website engagement, to optimize performance. For hosts at various growth stages, Mark provides actionable steps, underlining the importance of property management software tools, the evolution of branding as property numbers increase, and the vital role of a direct booking website in establishing a unique identity. He also shares key metrics that hosts should concentrate on and recommends tools like Crazy Egg for comprehensive website analytics. Mark's expertise shines as he guides hosts from being solo entrepreneurs managing one property to becoming business owners with expansive portfolios. His ambition for Boostly includes achieving 100 million dollars in tracked direct bookings and positioning the platform as a significant voice for hosts in discussions with major OTAs. Mark's passion for empowering hosts with effective marketing strategies and data-driven insights makes this episode a must-listen for those seeking to boost their direct bookings and successfully grow their short-term rental business. Don't miss this episode! ~~~~ Signup for AirDNA for FREE👇 https://app.airdna.co/data ~~~~ Connect with Jamie on LinkedIn and Twitter: LinkedIn: https://www.linkedin.com/in/jamiehlane/ Twitter: https://twitter.com/Jamie_Lane ~~~~ Connect with AirDNA on LinkedIn, Twitter, TikTok, and Instagram: LinkedIn: https://www.linkedin.com/company/airdna/ Twitter: https://twitter.com/airdna TikTok: https://www.tiktok.com/@airdna.co Instagram: https://instagram.com/airdna.co ~~~~ Find AirDNA at these upcoming events! https://www.airdna.co/events-airdna Episode 67

Duration:00:45:40

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Charting ALTIDO by Joivy's Blueprint for Success with Will Parry

1/25/2024
Join Jamie Lane, AirDNA’s Chief Economist, as he chats with Will Parry, Co-founder and CEO of ALTIDO by Joivy, a leading property management company in Europe. Explore Altido's journey from its beginnings with the London Residence Club to its remarkable expansion and recent acquisition by the Italian residential operator, DoveVivo.Will takes us through the challenges and opportunities faced by Altido during the tumultuous pandemic times. He discusses how Altido navigated the complexities of the short-term rental market, adapted its business model, and managed to not only survive but thrive in the aftermath. From the initial impact on urban-focused operations to the subsequent resurgence of travel in 2022, Will shares the strategic decisions that propelled Altido forward. Looking ahead to 2024, Jamie and Will delve into evolving travel trends, the recovery of international tourism, and the unique factors contributing to the success of the short-term rental industry. Learn about Altido's focus on providing distinctive and experiential stays, aligning with the preferences of modern travelers. This episode offers valuable insights into the resilience of the short-term rental industry and the strategic vision that positions Altido for continued growth and success. You don’t want to miss this episode! ~~~~ https://uk.linkedin.com/in/wnaparry ~~~~ Signup for AirDNA for FREE👇 https://app.airdna.co/data ~~~~ Connect with Jamie on LinkedIn and Twitter: LinkedIn: https://www.linkedin.com/in/jamiehlane/ Twitter: https://twitter.com/Jamie_Lane ~~~~ Connect with AirDNA on LinkedIn, Twitter, TikTok, and Instagram: LinkedIn: https://www.linkedin.com/company/airdna/ Twitter: https://twitter.com/airdna TikTok: https://www.tiktok.com/@airdna.co Instagram: https://instagram.com/airdna.co ~~~~ Find AirDNA at these upcoming events! https://www.airdna.co/events-airdna Episode 66

Duration:00:41:57

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A Reflection on 2023 and a Look Ahead to 2024 with Bram Gallagher

1/18/2024
In this edition of the STR Data Lab podcast, Jamie Lane, chief economist at AirDNA, is joined by Bram Gallagher, fellow economist at AirDNA, to discuss the year-end numbers for 2023 in the U.S. short-term rental industry. They analyze the December figures, noting a 4.3% increase in demand compared to the same month last year, with supply growth cooling down to 10.8%. The occupancy rate settled around 49.9%, reflecting a return to pre-COVID levels. The Average Daily Rate slightly improved, signaling pricing adjustments amid changing occupancy. The conversation delves into the supply dynamics in the STR market, exploring the impact of new listings and regulations. Gallagher expresses confidence in the forecast for a 10.9% increase in supply for 2024, emphasizing the industry's adaptability to changes in demand. The discussion also touches on the broader economic landscape, considering factors such as the Federal Reserve's monetary policy and its potential effects on interest rates. Gallagher anticipates a more conservative approach to rate cuts in 2024, aligning with the strong economic indicators. The podcast concludes with insights into the international travel sector, identifying it as a growth area for 2024. The conversation highlights opportunities for the STR industry to cater to international travelers, particularly in urban locations. Overall, the podcast provides a comprehensive overview of key trends and factors shaping the STR market and its intersection with the broader economy. You don’t want to miss this episode! ~~~~ https://www.airdna.co/outlook-report-2024 ~~~~ Signup for AirDNA for FREE👇 https://app.airdna.co/data ~~~~ Connect with Jamie on LinkedIn and Twitter: LinkedIn: https://www.linkedin.com/in/jamiehlane/ Twitter: https://twitter.com/Jamie_Lane ~~~~ Connect with AirDNA on LinkedIn, Twitter, TikTok, and Instagram: LinkedIn: https://www.linkedin.com/company/airdna/ Twitter: https://twitter.com/airdna TikTok: https://www.tiktok.com/@airdna.co Instagram: https://instagram.com/airdna.co ~~~~ Find AirDNA at these upcoming events! https://www.airdna.co/events-airdna Episode 65

Duration:00:26:09

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Welcoming Uplisting to the AirDNA Family: Leveraging Property Management Systems in Short-Term Rentals

1/9/2024
In this episode of STR Datalab, Jamie Lane is joined by Demi Horvat, CEO of AirDNA, and Vinny Breslin, founder of Uplisting, as they dive into the exciting news of AirDNA's recent acquisition of Uplisting, marking a significant union of two major players in the short-term rental industry. Vinny shares the journey of Uplisting, from its early days in London to becoming a powerhouse in the Airbnb software space. The discussion covers the challenges faced, milestones achieved, and the pivotal role Uplisting plays in streamlining property management for hosts. Demi sheds light on the strategic rationale behind the acquisition, emphasizing the desire to bridge the gap between property acquisition and operations. The goal is to simplify the lives of short-term rental hosts by offering a comprehensive suite of tools under one umbrella. The episode delves into the key differentiators of Uplisting, such as reliability and customer support, and explores why a Property Management System (PMS) is crucial, especially as hosts expand beyond platforms like Airbnb. The episode wraps up by highlighting the vision for the combined forces of AirDNA and Uplisting, envisioning a streamlined experience for hosts, catering to a wider market, and addressing the unique needs of smaller operators. This episode is a must-listen for anyone in the short-term rental space, offering insights into industry dynamics, the power of acquisitions, and the evolution of property management systems. You don’t want to miss this episode! ~~~~ https://www.airdna.co/airdna-acquires-uplisting-press-release https://www.uplisting.io/ ~~~~ Signup for AirDNA for FREE👇 https://app.airdna.co/data ~~~~ Connect with Jamie on LinkedIn and Twitter: LinkedIn: https://www.linkedin.com/in/jamiehlane/ Twitter: https://twitter.com/Jamie_Lane ~~~~ Connect with AirDNA on LinkedIn, Twitter, TikTok, and Instagram: LinkedIn: https://www.linkedin.com/company/airdna/ Twitter: https://twitter.com/airdna TikTok: https://www.tiktok.com/@airdna.co Instagram: https://instagram.com/airdna.co ~~~~ Find AirDNA at these upcoming events! https://www.airdna.co/events-airdna Episode 64

Duration:00:35:51

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Unraveling Unique Hospitality Niches with Michael Golden

1/4/2024
In Episode 63 of STR Data Lab, Jamie Lane, Chief Economist at AirDNA, is joined by Michael Goldin, co-host of Good Morning Hospitality and an experienced professional in the hospitality industry. Michael shares his journey in the vacation rental industry, from his beginnings at Rented and NoiseAware to his current roles as Co-Founder of Nook and Storied Collection, as well as an advisor to various companies. His focus is on exploring unique hospitality niches. Michael discusses the creation of 'Storied', a co-branded collection of Castle and Manor homes offering luxury retreat experiences. He describes Storied Collective as a soft brand company, similar in scale to hard brands like Marriott and Hyatt, but with more autonomy for its properties. Their aim is to bring professional hospitality to markets that previously lacked it. In the past year, they have added 12-14 properties to their portfolio and are actively expanding. Michael also delves into his latest venture, 'Nook', a high-end outdoor hospitality brand that provides luxury experiences in nature. He offers his perspective on the merging of the hotel and short-term rental industries and discusses the impact of branding on niche categories, ultimately enhancing the traveler experience. You don’t want to miss this episode! ~~~~ https://storiedcollection.com/ https://www.linkedin.com/in/michaelgoldin1 ~~~~ Signup for AirDNA for FREE👇 https://app.airdna.co/data ~~~~ Connect with Jamie on LinkedIn and Twitter: LinkedIn: https://www.linkedin.com/in/jamiehlane/ Twitter: https://twitter.com/Jamie_Lane ~~~~ Connect with AirDNA on LinkedIn, Twitter, TikTok, and Instagram: LinkedIn: https://www.linkedin.com/company/airdna/ Twitter: https://twitter.com/airdna TikTok: https://www.tiktok.com/@airdna.co Instagram: https://instagram.com/airdna.co ~~~~ Find AirDNA at these upcoming events! https://www.airdna.co/events-airdna Episode 63

Duration:00:37:27

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Housing Market Outlook and Investment Strategies for 2024 with Dave Meyer

12/28/2023
In Episode 62 of STR Data Lab, Jamie Lane, Chief Economist at AirDNA, welcomes Dave Meyer, Vice President of Data and Analytics at BiggerPockets, to share insights on the real estate market outlook for 2024. BiggerPockets is a community of 2.5 million people dedicated to achieving financial freedom through real estate investing, offering tools to track macroeconomic trends and long-term rental data. They take a close look at Dave's Year-End Report, which reviews the real estate market in 2023 and anticipates future trends. They explore the possibility of a recession and its potential effects on the housing market. The episode addresses the current market paradox where housing prices rise amidst recession fears. Dave clarifies this by explaining how affordability constraints are dampening demand. Dave shares several investment strategies, including house hacking and investing in new construction. He also discusses policy changes that might influence investment decisions and suggests resources for keeping track of the housing market. Don't miss this insightful episode for a deeper understanding of the real estate market's future trajectory! ~~~~ Dave’s 2024 State of Real Estate Investing Report: www.biggerpockets.com/report24 www.biggerpockets.com/strategybook https://www.instagram.com/thedatadeli/?hl=en ~~~~ Signup for AirDNA for FREE👇 https://app.airdna.co/data ~~~~ Connect with Jamie on LinkedIn and Twitter: LinkedIn: https://www.linkedin.com/in/jamiehlane/ Twitter: https://twitter.com/Jamie_Lane ~~~~ Connect with AirDNA on LinkedIn, Twitter, TikTok, and Instagram: LinkedIn: https://www.linkedin.com/company/airdna/ Twitter: https://twitter.com/airdna TikTok: https://www.tiktok.com/@airdna.co Instagram: https://instagram.com/airdna.co ~~~~ Find AirDNA at these upcoming events! https://www.airdna.co/events-airdna Episode 62

Duration:00:40:35

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Navigating the 2024 STR Landscape: Insights from AirDNA's Outlook Report with Bram Gallagher

12/21/2023
In Episode 61 of STR Data Lab, Jamie Lane sits down with Bram Gallagher, fellow economist at AirDNA, to review this year's performance and forecast the 2024 outlook for the U.S. short-term rental industry. 2023 brought challenges for STR operators, with a 4.9% drop in RevPAR — the first annual decline since AirDNA began tracking data in 2014. Yet, the industry saw remarkable milestones, with record-high demand in July and over 1.6 million listings by September. The economic landscape showed resilience, with unemployment remaining below 4% and a trend of declining inflation. However, these positive economic indicators, along with a growth in property supply, led to a leveling off in occupancy gains. STR operators experienced reduced pricing flexibility, as travelers showed a growing preference for more budget-friendly accommodation options. The absence of a recession in 2023, thanks to effective Federal Reserve measures, paves the way for a stable economic outlook in 2024. Factors such as declining inflation, strong employment, and excess savings are expected to fuel consumer spending. While the Fed may maintain high-interest rates, a potential rate cut by the end of 2024 could influence mortgage rates. The housing market, currently grappling with affordability issues, faces potential risks, with projections indicating a 2% decrease in home prices by 2024. The economic scenarios discussed include moderate downside, upside, and severe downside, each impacting revenue growth. The AirDNA 2024 Outlook Report predicts a positive shift in the market. Economic recovery is expected to boost demand growth to 10.7%, a rebound from 6.7% in 2023. Supply growth, moderated by high mortgage rates, is likely to align with demand, estimated at 10.9%. Occupancy rates are projected to stabilize at 54.7%, similar to 2023 levels. Average Daily Rates are expected to increase by 2.1%, leading to a 1.9% rise in RevPAR. Despite some economic uncertainties, the market outlook is cautiously optimistic. Bram concludes with a positive note on strong labor market growth as a promising sign for the coming year. You don’t want to miss this episode! ~~~~ 2024 Outlook Report: https://www.airdna.co/outlook-report-2024 ~~~~ Signup for AirDNA for FREE👇 https://app.airdna.co/data ~~~~ Connect with Jamie on LinkedIn and Twitter: LinkedIn: https://www.linkedin.com/in/jamiehlane/ Twitter: https://twitter.com/Jamie_Lane ~~~~ Connect with AirDNA on LinkedIn, Twitter, TikTok, and Instagram: LinkedIn: https://www.linkedin.com/company/airdna/ Twitter: https://twitter.com/airdna TikTok: https://www.tiktok.com/@airdna.co Instagram: https://instagram.com/airdna.co ~~~~ Find AirDNA at these upcoming events! https://www.airdna.co/events-airdna Episode 61

Duration:00:32:05

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Scaling Success in the Vacation Rental Industry with Julie George

12/14/2023
In Episode 60 of STR Data Lab, Jamie Lane welcomes Julie George, a successful vacation rental manager, author, coach, and all-around industry expert. Julie recounts her impressive journey in the short-term rental industry, where she scaled her business from a single property in Cairns, North Queensland, to a portfolio of 130 properties within three years, generating over 8 million dollars on Airbnb. In 2019 she sold her entire portfolio and transitioned her focus to education and mentoring, guiding property managers worldwide in scaling their businesses and navigating unforeseen challenges. Julie shares her unique business approach of relying on co-hosts for managing properties in various geographical locations, the importance of dynamic pricing, and the trends she sees burgeoning in the industry. She stresses the importance of implementing efficient systems and the philosophy of 'keeping it simple' to avoid overcomplicating growth, especially with the plethora of new technologies available. Jamie and Julie also explore the industry's shift toward mid-term rentals and boutique hotels, highlighting the need for a clear understanding of target markets. Julie also sheds light on the upcoming STR wealth conference, painting it as a high-energy meeting hub for industry enthusiasts. Julie also offers free ebooks of her book 'Million Dollar Host' and a 15-minute Zoom call to the first five listeners who connect with her on social media. Don't miss this informative episode filled with valuable insights and tips for success in the vacation rental industry! ~~~~ Connect with Julie: https://linktr.ee/milliondollarhost https://www.instagram.com/milliondollarhost/ ~~~~ Signup for AirDNA for FREE👇 https://app.airdna.co/data ~~~~ Connect with Jamie on LinkedIn and Twitter: LinkedIn: https://www.linkedin.com/in/jamiehlane/ Twitter: https://twitter.com/Jamie_Lane ~~~~ Connect with AirDNA on LinkedIn, Twitter, TikTok, and Instagram: LinkedIn: https://www.linkedin.com/company/airdna/ Twitter: https://twitter.com/airdna TikTok: https://www.tiktok.com/@airdna.co Instagram: https://instagram.com/airdna.co ~~~~ Find AirDNA at these upcoming events! https://www.airdna.co/events-airdna Episode 60

Duration:00:37:55

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Growing Your Vacation Rental Business with Brooke Pfautz from Vintory

11/30/2023
In Episode 59 of STR Data Lab, Jamie Lane welcomes Brooke Pfautz, Founder and CEO of Vintory, who brings over 16 years of industry experience. Brooke shares his journey in the vacation rental sector, emphasizing his passion for numbers and metrics. He explains that Vintory focuses exclusively on the supply side, helping property managers in expanding their portfolios. He also discusses the concept of co-hosting and property management, noting that many short-term vacation rental managers began their careers as co-hosts. Jamie and Brooke dive into critical concepts like customer acquisition cost and the lifetime value of new properties. Brooke outlines key growth strategies, including leveraging referrals, providing value to realtors, participating in community activities, and using direct mail—an effective technique in the sector. He highlights the importance of consistency and patience in marketing to attract and retain customers, drawing parallels between customer acquisition costs and lifetime value metrics in both the vacation rental and SaaS industries. The episode also explores the potential benefits of diversifying into different markets. Brooke talks about Vintory's operational strategies and how his innovative approach to idea-sharing on LinkedIn led to his book, "Vacation Rental Secrets." This book offers insights from 52 top vacation rental managers, each sharing their top 10 industry mistakes, making it a valuable resource for investors. Don't miss this episode for a deep dive into effective strategies for growth in the vacation rental industry. ~~~~ Connect with Brooke: Vintory.com brooke@vintory,com https://www.linkedin.com/in/d-brooke-pfautz-1a4a4a1/ ~~~~ Signup for AirDNA for FREE👇 https://app.airdna.co/data ~~~~ Connect with Jamie on LinkedIn and Twitter: LinkedIn: https://www.linkedin.com/in/jamiehlane/ Twitter: https://twitter.com/Jamie_Lane ~~~~ Connect with AirDNA on LinkedIn, Twitter, TikTok, and Instagram: LinkedIn: https://www.linkedin.com/company/airdna/ Twitter: https://twitter.com/airdna TikTok: https://www.tiktok.com/@airdna.co Instagram: https://instagram.com/airdna.co ~~~~ Find AirDNA at these upcoming events! https://www.airdna.co/events-airdna

Duration:00:30:36