Wool Academy with Elisabeth van Delden
Business & Economics Podcasts
At the Wool Academy Podcast, the show's host Elisabeth van Delden, talks to one wool industry expert every week. Guests of the show are wool growers, marketing experts, retail brands, researchers and many more. The focus of the Wool Academy Podcast is to find out what is working now to be successful in wool while discussing different business, product, brand and social media strategies. You will be surprised how many wonderful stories wool has to tell.
Location:
United States
Description:
At the Wool Academy Podcast, the show's host Elisabeth van Delden, talks to one wool industry expert every week. Guests of the show are wool growers, marketing experts, retail brands, researchers and many more. The focus of the Wool Academy Podcast is to find out what is working now to be successful in wool while discussing different business, product, brand and social media strategies. You will be surprised how many wonderful stories wool has to tell.
Language:
English
Episodes
#126 Nan Bray about sheep nutrition and land conservation
4/1/2021
Nan Bray is a sheep farmer in Tasmania where she runs her company White Gum Wool. In this Wool Academy Podcast interview, Nan explains her three commitments of excellence in sheep nutrition, conservation land ethic and thoughtful animal welfare.
Duration:01:15:13
#125 Sophie Holt about animal welfare on farm
3/11/2021
Tom and Sophie Holt raise Dohne Merinos on their farm Coonong Station in Australia. Coonong Station is RWS and Authentico accredited as well as being the only Australian wool producer to be Certified Humane. Coonong station is a declared native wildlife sanctuary and also operates a kangaroo rescue, rehab release facility and is all WIRES certified for native wildlife rescues and rehabilitation.
Sophie is studying to become a Master of Science in International Animal Ethics, Welfare and Law...
Duration:00:53:16
#124 Nora and Viktor Jelinek about the value of story telling
2/24/2021
Nora and Viktor Jelinek run a business by the name Visual Narrative. They are specialised in helping companies tell their stories successfully through photography.
They are particularly focused on helping sustainable and socially conscious businesses succeed through their beautiful images.
In this episode, Nora and Viktor Jelinek share insights into how also businesses in the wool industry can benefit from storytelling and how to go about it.
Duration:00:37:01
#123 Dr. Paul Swan about the future of wool sustainability standards
2/10/2021
Dr. Paul Swan is the Program Manager of the sustainability standard Sustainawool at the Australian Wool Exchange (AWEX).
In this Wool Academy Podcast interview, Paul Swan provides details about Sustainawool and discusses challenges and opportunities for sustainability standards within the wool industry.
Duration:01:04:49
#122 Cody Nicholson-Stratton about diversified livestock and local food systems
1/27/2021
Cody Nicholson-Stratton shares the story of how he and his husband Thomas were looking to diversify their family's farm and promote sustainability for future generations. Together with two more generations living and working on the farm, the two expanded the farm to include rabbits, chickens, sheep, goats, and grass-fed beef. They pride themselves in bringing food and fiber that has been ethically raised in a climate beneficial system to the local consumers; providing nutrient-dense protein,...
Duration:01:16:22
#121 Ethical, sustainable and profitable wool production
1/13/2021
Susan Finnigan together with her husband, son, and daughter-in-law grow fine merino wool on their sheep property Kia Ora in Australia. The farm is certified for several animal welfare and sustainability standards and their outstanding work has been recognised by several industry awards.
In this interview, Susan shares details about how she and her family grow ethical, sustainable, and profitable wool.
Duration:00:39:16
#120 Why Consumers Want To Know More
12/17/2020
Verena Keller is the Managing Director Sales, Marketing and Product at Know Your Stuff - an online platform that makes the textile supply chain fully transparent and traceable from fibre to finished product. In this episode, Verena Keller explains why there is an ever-growing desire to know where products came from as well as how and by whom they were made.
Duration:00:38:43
#119 Sustainability and Business Strategy go Hand in Hand - Interview with Ian Whiteford
12/2/2020
Ian Whiteford is responsible for Sustainability and Compliance at the Schottish weaving company Alex Begg. In this interview, Ian Whiteford shares insights about how the company started implementing its sustainability strategy and the lessons learned on the way.
Duration:00:42:08
#118 How To Know If A Sheep Is Happy - Interview with Pam and Andre Christie-Smith
11/18/2020
Pam and Andre Christie-Smith farm in 6th generation on their sheep farm Kleiheuwel Trust in South Africa. In this episode, they share insights into their everyday farm life of running a sustainable and animal welfare friendly farm. They explain how they know if their sheep are happy through good shepherding and by looking at the numbers.
Duration:00:50:22
#117 The Value of Improving Sheep Genetics - Interview with Mark Ferguson
11/4/2020
Mark Ferguson is an Agricultural Geneticist specialised in sheep and other natural fibre animal breeds. Mark is also the host of the Head Shepherd podcast. On this show, Mark and Elisabeth talk sheep genetics and the importance of telling the wool story.
Duration:01:00:57
#116 Custodian of Land and Animals - Interview with Richard Daughertyrty
9/23/2020
Richard Daugherty is a South African wool grower based in Australia. He and his wife Sarah and their two children farm on Balala Station west of Uralla since 2011.
Richard is highly committed to regenerative farming and ensuring hight animal welfare standards. In this episode, Richard shares his story of starting to farm merino sheep and provides insights into different aspects of his farming practices.
This episode is recorded in partnership with The Schneider Group and their Authentico...
Duration:00:58:57
#115 How Merino Sheep Can Thrive in Europe - Interview with Lesley Prior
9/10/2020
Lesley Prior successfully breeds merino sheep on her farm near Devon in the UK. Something many sheep farmers never thought possible. In this Wool Academy Podcast interview, Lesley shares her vision of creating a large merino sheep flock in Europe and gives insights into her Tellenby Merino Sheep breeding business.
Duration:00:42:37
#114 It's never over until it's over - Interview with Dr. John Parkinson
8/27/2020
In this Wool Academy Podcast episode, Dr. John Parkinson shares insights about the wool textile recycling industry and his new old recycling business iinouiio.
Duration:00:56:09
#113 How to develop coarse wool product applications
8/13/2020
In this Wool Academy Podcast episode, Sustainability Wool Industry Expert and Journalist Tone Skardal Tobiasson shares insights into the different wool research projects she helped develop and coordinate successfully in Norway. The common thread of these Norwegian wool projects is the goal to identify and develop product applications for coarse wool while also working towards a more sustainable textile industry.
Duration:00:59:36
#112 When Wool Prices Collapse
7/31/2020
The Covid-19 pandemic has lead to a strong decrease of coarse wool prices. What does this mean for the little Flock Wool Trading Company who just collected its first container of Albanian wool ready for sale?
CEO of Flock Wool, Evan Thomsen and CMO Elisabeth van Delden talk openly about the devastating situation the pandemic has put the start-up into.
Duration:00:40:27
#111 Lean Methodologies and the Minimum Viable Product
7/30/2020
In this video, you can listen to Evan Thomsen and Elisabeth van Delden from Flock Wool talk about how they applied the lean methodologies and the concept of a minimum viable product to their wool trading business Flock Wool based out of Albanian.
Duration:00:32:37
#110 First Wool Collection
7/28/2020
In this Wool Academy Podcast Episode, you will learn how the Flock Wool Team collected its first container of Albanian wool. Evan Thomsen, CEO of Flock Wool and Elisabeth van Delden discuss the events as and how they happened.
Duration:00:11:41
#109 Albanian Sheep and Wool
7/16/2020
What do you know about Albanian Sheep and Wool? In this Wool Academy Podcast you will learn all about the Bardoka and the Ruda sheep and the type of wool they produce. Flock Wool CEO Evan Thomsen this time interviews Elisabeth van Delden about the different sheep breeds.
Duration:00:28:35
#108 Albanian Wool Industry
7/3/2020
In this interview, Flock Wool CEO Evan Thomsen gives insights about the Albanian wool industry. We discuss reasons why the Albanian wool industry got dismantled 30 years ago, why it never got back on its feet and what the situation is today.
Duration:00:24:50
#107 How Covid-19 also challenges a wool start up
6/1/2020
In this episode, Flock Wool CEO Evan Thomsen talks about how the Covid-19 pandemic has affected the company's operations in getting the company up and running to collect its first wool.
Gain insights how to stay flexible in a business during uncertain times.
Duration:00:27:27