Celebration Pro Podcast

MEET AGENT O: Olivia Scholz aka "Agent O" helps your business go from struggling with frequent cash flow crunches to having enough cash in the bank to survive the ups and downs of a typical business. She found that 1 in 2 businesses fail within the first 5 years NOT because they are “bad at business” but because they do not have a profit strategy in place. So she created her Clarity to Profit Method to teach small business owners how to finally be and stay profitable. In her 22+ years in business, Olivia Scholz has been a small business owner of a manufacturing firm, a wholesaler, and even a luxury retail jeweler. Her early years were spent listening to "shop talk" over the dinner table since all of her family members were entrepreneurs. She eats, dreams, and thinks in spreadsheets and her passion is helping YOU keep more of the money you make. Seriously. Small business is her thing. There are a ton of coaches, consultants, and gurus out there. Work with one who is technically savvy, LISTENS, CARES, UNDERSTANDS, and DELIVERS. IN THE CONVO: CONNECT WITH OLIVIA: 📸 @agento_profitcoach 🌐 https://www.agentoconsulting.com 🎁https://www.agentoconsulting.com/profit-freebie/ CONNECT WITH CARIN: Hey CEO! Join us over at our new membership the Success Cellar 🍾 - exclusively for growth-minded wedding pros just like you! 🌟Write a review, share, and tag @celebrationpros for your first month free! 📸 - @celebrationpros 🌐 - www.carinhunt.com

MEET PRERNA: Co-founder of Content Bistro, and creator of the wildly popular, strategy-first copywriting program — Ready-to-Sell ™ Prerna Malik is a Copyhackers-certified conversion copywriter. ,,She uses her proprietary Conversion Brew ® process for writing conversion-rich, coercion-free emails that balance persuasion AND personality while blending sales strategies seasoned with integrity. ,,ALL of this ensures you get the ROI your business deserves.,,She has written for over 500 clients including industry icons such as Pat Flynn, Amy Porterfield, Joanna Wiebe and countless others. And clients have seen results like 7-figure launches and 6-figures in recurring revenue. ,,If you need her after work hours, you can find her introverting with her nose in a book, baking up a storm in the kitchen, or traveling the world with her husband and business partner, Mayank, and their daughter, Manini. IN THE CONVO: CONNECT WITH PRERNA: 📸 @contentbristro 🌐 https://contentbistro.com/ 🎁Amplify Your Sales: https://contentbistro.com/amplify/ CONNECT WITH CARIN: Hey CEO! Join us over at our new membership the Success Cellar 🍾 - exclusively for growth-minded wedding pros just like you! 🌟Write a review, share, and tag @celebrationpros for your first month free! 📸 - @celebrationpros 🌐 - www.carinhunt.com

MEET MARK: Mark is the wedding industry's leading expert on paid advertising. He and his team at The I Do Society help wedding businesses use Google Ads, Meta Ads (FB/IG) and TikTok Ads to reach and convert their ideal couples at scale. While hustling and working hard to grow his family's wedding business in his early 20s, he discovered advertising. Over time he learned how to use ads to reach and convert the right couples. He turned this new skill into a system so he could help his friends in the industry succeed with ads too. Today, thousands of businesses of all types in the wedding industry have been helped by Mark's expertise in advertising. IN THE CONVO: CONNECT WITH MARK: 📸 @theidosociety 🌐 https://theidosociety.com/ CONNECT WITH CARIN: Hey CEO! Join us over at our new membership the Success Cellar 🍾 - exclusively for growth-minded wedding pros just like you! 🌟Write a review, share, and tag @celebrationpros for your first month free! 📸 - @celebrationpros 🌐 - www.carinhunt.com

IN THE CONVO: Join us for an inspiring episode of the Celebration Pro Podcast featuring Nadine Boseman, a former middle school choir instructor who transitioned into a successful career as a master bridal seamstress and educator. Discover Nadine's journey and gain *gold nuggets* into creating unforgettable client experiences, building authentic vendor relationships, and discovering your unique superpower to attract ideal clients. With a focus on personal connections and incorporating a sensory experience into your service, Nadine empowers us all to follow our passion and embrace new beginnings in the wedding industry. Tune in to learn how to 'thread' your passion into a successful career and create magic moments for your couples! CONNECT WITH NADINE: 📸 @secretsofabridalseamstress 🎙️Secrets of a Bridal Seamstress CONNECT WITH CARIN: Hey CEO! Join us over at our new membership the Success Cellar 🍾 - exclusively for growth-minded wedding pros just like you! 🌟Write a review, share, and tag @celebrationpros for your first month free! 📸 - @celebrationpros 🌐 - www.carinhunt.com

IN THE CONVO: Welcome to a raw conversation filled with hard truths, big love, and lots of name-dropping! Imagine turning a childhood knack for fundraising into orchestrating grand occasions that capture the heart of celebrations. That's the story of Keith Willard who now leads Keith Willard Events, crafting memorable moments for clients of all budgets - but known for his high-profile clients and sophisticated design style. Keith openly shares the twists of fate and the lessons learned in creating events that resonate long after the last toast is made. If you thrive on juicy conversations within the wedding industry - you're in for a treat. We're name-dropping, sharing some crazy stories, and having mutual ah-ha moments along the way. I hope you enjoy this convo as much as I did! CONNECT WITH KEITH: 🌐Keith Willard Events 📸 @keithwillard | @keithwillardevents 🎙️Behind the Veil CONNECT WITH CARIN: Hey CEO! Join us over at our new membership the Success Cellar 🍾 - exclusively for growth-minded wedding pros just like you! 🌟Write a review, share, and tag @celebrationpros for your first month free! 📸 - @celebrationpros 🌐 - www.carinhunt.com

IN THE CONVO: This week we welcome Brandee Gaar, the brilliant mind behind The Weeding Pro CEO, luxury wedding planner, podcast host, and industry thought leader. Brandee's journey from orchestrating childhood dinner parties to commanding a luxury event planning empire is awe-inspiring and yet feels familiar to many of us creative entrepreneurs. Join the convo as we dive into the numbers game that can make or break your wedding business with our in-depth conversation on pricing strategies and profitability. We explore establishing competitive pricing that aligns with market demands and your self-worth, while also taking a moment to understand the difference between revenue and profit. With Brandee's expertise, learn the strategy and tools to transform your financial understanding, enabling you to pay yourself a fair wage, recruit a dream team, and scale with confidence. It's not just about working harder; it's about working smarter with every dollar your business earns. Connect with Brandee: 🌐www.brandeegaar.com 📸 www.instagram.com/brandeegaar 🎁www.brandeegaar.com/6figureemails CONNECT WITH CARIN: Hey CEO! Join us over at our new membership the Success Cellar 🍾 - exclusively for growth-minded wedding pros just like you! 🌟Write a review, share, and tag @celebrationpros for your first month free! 📸 - @celebrationpros 🌐 - www.carinhunt.com

IN THE CONVO: Wedding business strategist, Michelle Loretta, recounts her impressive transition from accountant to stationer, and finally to a financial guiding light in the event industry. Discover how she turned her flair for numbers into a successful business, guiding fellow creatives through the art of business planning and the inevitable ups and downs of the market. Michelle's candid storytelling, from launching a stationery line to founding the Be Sage conference, offers invaluable lessons in perseverance and adaptation for anyone navigating their own business terrain. Honestly, one of my favorite convos yet! CONNECT WITH MICHELLE: 🌐 https://besageconsulting.com/ 📸 https://www.instagram.com/besagealways/ 🎁 Cashflow Planning for Event Business Owners -https://besageconsulting.com/cashflow CONNECT WITH CARIN: Hey CEO! Join us over at our new membership the Success Cellar 🍾 - exclusively for growth-minded wedding pros just like you! 🌟Write a review, share, and tag @celebrationpros for your first month free! 📸 - @celebrationpros 🌐 - www.carinhunt.com

IN THE CONVO: Ever felt like you're on a runaway train heading straight for Burnout City in the heart of the wedding industry? Yeah, me too. I spilled my guts about the panic attacks and the all-consuming exhaustion, and luckily, Kaitlyn Blair from Virtually Vital stepped in with her lifesaver kit of virtual assistance. Join us in some behind-the-scenes chaos that plagues so many creatives, and Kaitlyn walks us through the kind of organization and systems that make you fall back in love with your craft. CONNECT WITH KAITLYN: 🌐https://www.virtuallyvital.co/ 📸https://www.instagram.com/virtuallyvitalva/ 🎁Free Trello Board Workflow for Wedding Professionals: https://trello.com/b/ft715Umc/wedding-vendor-workflow CONNECT WITH CARIN: Hey CEO! Join us over at our new membership the Success Cellar 🍾 - exclusively for growth-minded wedding pros just like you! 🌟Write a review, share, and tag @celebrationpros for your first month free! 📸 - @celebrationpros 🌐 - www.carinhunt.com

Are you tirelessly spinning your wheels but going nowhere fast? Let's all say goodbye to the hustle that doesn't pay off and hello to actionable insights from Amanda McKinney, an accountability coach who's transforming our understanding of productivity. Together, we're digging past the busy work and focusing on income-producing activities that will take your wedding business to the next level. IN THE CONVO: We get real about what being "busy" truly means and the mistaken pride it often carries. Amanda opens up about her leap from the corporate grind to entrepreneurship, and how it uncovered unhealthy habits that might be holding you back too. We'll help you identify and shatter those invisible barriers, guiding you to shift focus onto what truly moves the needle in your work and personal life. Plus, we'll let you in on the secret sauce of goal setting and morning rituals that prime you for success. Tune in and let's take the first step together towards mastering our calendars, setting ambitious yet achievable goals, and embracing our unique productivity styles! CONNECT WITH AMANDA: 🌐 https://www.amandamckinney.com/ 📸 https://www.instagram.com/theamandamckinney/ 🎁 What's Your Productivity Personality? (Free Quiz) - https://www.amandamckinney.com/quiz CONNECT WITH CARIN: Hey CEO! Join us over at our new membership the Success Cellar 🍾 - exclusively for growth-minded wedding pros just like you! 🌟Write a review, share, and tag @celebrationpros for your first month free! 📸 - @celebrationpros 🌐 - www.carinhunt.com

IN THE CONVO: Struggling to strike the perfect balance between the whirlwind of the wedding industry and finding peace in your personal life? Jill Johnson joins us to share her journey from wedding venue coordinator to business coach & mentor, and now teaching the 'Hustle to Harmony' method that promises to fine-tune your productivity. Our conversation explores how tailored productivity systems can help maintain harmony in your schedule, especially when your passion for work tugs at the pull of family life. In this episode, we discuss the benefits of a morning ritual, implementing task prioritization, and transforming your commute into a learning opportunity. Through the convo, you'll gather insights on how to blend your business pursuits with personal time, and how to implement these practical strategies without feeling swamped by the to-do list. KEY TAKEAWAYS: CONNECT WITH JILL: 🌐stan.store/jilljohnston 📸 @itsjilljohnston 🎁FREE Stress-Free Passive Income Toolkit CONNECT WITH CARIN: Hey CEO! Join us over at our new membership the Success Cellar 🍾 - exclusively for growth-minded wedding pros just like you! 🌟Write a review, share, and tag @celebrationpros for your first month free! 📸 - @celebrationpros 🌐 - www.carinhunt.com

WHAT TO EXPECT: Are you ready to revolutionize your daily grind? Let me take you on a personal journey through the heart of time management, all tailored to the bustling life of an entrepreneur. I share a week in the life as the CEO of Celebration Pros where each day is intentionally planned to focus on income-producing moves. And because your peace of mind is the backbone of productivity, we start the entire convo on strategic morning and evening rituals, designed to support mental health and prime you for a day of wins! Plus, I share the secret to avoiding the over-commitment of tasks and how to plan a winning week! So turn up the volume and get ready to curate a routine and schedule that supports your unique life + business! 🎁 Download Carin's Weekly Focus Template CONNECT WITH CARIN: Hey CEO! Join us over at our new membership the Success Cellar 🍾 - exclusively for growth-minded wedding pros just like you! 🌟Write a review, share, and tag @celebrationpros for your first month free! 📸 - @celebrationpros 🌐 - www.carinhunt.com

MEET EMILY: Emily Foster is the owner of Emily Foster Creative, a brand and website design studio based in Portland, Oregon and working with creatives everywhere. She specializes in helping wedding vendors and photographers stand out with personalized, tailored branding and website design. She brings 7+ years of experience to helping business owners get clear on their brand strategy then transforming that into a brand that connects with their ideal clients. She's a wife/recent bride, bookworm, travel lover, and cat mom of two adorable cats, Elsa and Olaf. IN THE CONVO: CONNECT WITH EMILY: 📸@emilyfostercreative 🌐emilyfostercreative.com 🎁https://emilyfostercreative.com/elevated-website-checklist CONNECT WITH CARIN: Hey CEO! Join us over at our new membership the Success Cellar 🍾 - exclusively for growth-minded wedding pros just like you! Enjoy your first month for only $7 with code CELEBRATE7 or click here 📸 - @celebrationpros 🌐 - www.carinhunt.com

MEET CANDICE: Candice Coppola is an author, podcast host, business coach and entrepreneur who believes that you shouldn't have to do business (or happy hour!) alone. As a successful entrepreneur who grew a business from the spare bedroom of her home into a multi-country, multi-six figure company - it's safe to say she's navigated the bumpy road of entrepreneurship. She started her first company, Jubilee Events, during the great recession in 2008. With NO experience and NO contacts, she grew it into a recognizable brand and team. Over 12 years, she worked with clients from all over the world and produced events in excess of 1M. IN THE CONVO: Get ready to tap into the heartbeat of the wedding industry with Candice Coppola, a true connoisseur of celebration and an oracle for marketing to the fresh, vibrant Gen Z crowd. In our latest episode of the Celebration Pro podcast, you won't just be listening; you'll be equipping yourself with the insider knowledge that's reshaping the world of weddings. Candice, with her dual prowess as an author and a mentor to wedding planners, unveils the seismic shifts in client tastes and tech-savvy service delivery that are essential to captivate the up-and-coming generation. - Why understanding Gen Z is important - like, right now! - How to pivot into attracting this new group while still standing out as a unique business owner - The expectation of Gen Z and how to match + exceed them CONNECT WITH CANDICE: 📸 @ candice.coppola 🌐 https://candicecoppola.com/ 🎁Check out Candice's vault of resources: click here CONNECT WITH CARIN: Hey CEO! Join us over at our new membership the Success Cellar 🍾 - exclusively for growth-minded wedding pros just like you! Enjoy your first month for only $7 with code CELEBRATE7 or click here 📸 - @celebrationpros 🌐 - www.carinhunt.com

Ever find yourself stuck in a rut, communicating with clients in the same old way? Today I'm here to share a goldmine of insights from a recent workshop experience that will supercharge your client interactions. Transform your approach with personalized techniques that make each couple's wedding day as unique as their love story. Imagine your brand embodying values that resonate on a deeply personal level with your audience. That's what we're diving into, from the heartfelt impact of handwritten notes to the modern flair of personalized videos. These are the touches that have shaped my business and can redefine yours too. Plus, I'm extending an exclusive invitation for a 30-minute business audit session with yours truly—to give your brand that extra edge. All you have to do is leave a review and email me at hello@carinhunt.com. Celebrate the entrepreneurship journey with me, connect with your clients on a deeper level, and watch your business soar. Connect with the experts: Sara Dunn Just Bloom School Christy Townsend Alex Stark Gwen Tinsley CONNECT WITH CARIN: Hey CEO! Join us over at our new membership the Success Cellar 🍾 - exclusively for growth-minded wedding pros just like you! Enjoy your first month for only $7 with code CELEBRATE7 or click here 📸 - @celebrationpros 🌐 - www.carinhunt.com

MEET ADRIENNA: As a former wedding professional and current agency owner who has served over 150 vendors around the world, Adrienna is a sought-after thought leader in the world of wedding marketing and strategy. With a unique blend of real-world experience and signature step-by-step processes that are always backed with data, Adrienna knows how to simplify marketing so that wedding pros can confidently grow and scale their business. IN THE CONVO: CONNECT WITH ADRIENNA: 📸 @avaandthebee 🌐 www.avaandthebee.com 🎁 Open Adrienna's guide to marketing for Gen Z! CONNECT WITH CARIN: Hey CEO! Join us over at our new membership the Success Cellar 🍾 - exclusively for growth-minded wedding pros just like you! Enjoy your first month for only $7 with code CELEBRATE7 or click here 📸 - @celebrationpros 🌐 - www.carinhunt.com

WHAT TO EXPECT: Something a little different today! Mr. ChatGPT and I have a conversation on being a business owner in the wedding industry. I didn't read the questions ahead of time, here are the topics we discussed: Business Strategy:Client Relations:Trends and Innovation:Marketing and Branding:Challenges and Solutions:Team Management:Industry Ethics and Professionalism:Adaptability and Flexibility: CONNECT WITH CARIN: Hey CEO! Join us over at our new membership the Success Cellar 🍾 - exclusively for growth-minded wedding pros just like you! Enjoy your first month for only $7 with code CELEBRATE7 or click here 📸 - @celebrationpros 🌐 - www.carinhunt.com

MEET SHANE: Shane McMurray, CEO and founder of the Wedding Report, holds the goal to help wedding professionals generate more profit, build a better marketing message, make superior pricing decisions, close more sales, generate more qualified leads, identify core customers, get funding, and find the best opportunities by providing a realistic, unbiased understanding of the wedding market through independent research. His research has been mentioned in Axios, Bloomberg, FastCompany, Forbes, Los Angeles Times, NPR, The New York Times, The Washington Post, The Wall Street Journal, and hundreds of other publications, magazines, books, and news articles worldwide. His research is also used by tourism boards, government agencies, investment firms, insurance companies, students and researchers. Shane holds a Bachelor of Science in Information Technology and a Master of Business Administration E-Business. He has 20+ years of experience working with information and data in addition to 15+ years of experience researching the wedding industry. IN THE CONVO: CONNECT WITH SHANE: 🌐 wedding.report 📧 letschat@wedding.report CONNECT WITH CARIN: Hey CEO! Join us over at our new membership the Success Cellar 🍾 - exclusively for growth-minded wedding pros just like you! Enjoy your first month for only $7 with code CELEBRATE7 or click here 📸 - @celebrationpros 🌐 - www.carinhunt.com

Happy New Year! The word of the year is INTENTION, because action without intention is wasted time. In this episode we chat about: CONNECT WITH CARIN: Hey CEO! Join us over at our new membership the Success Cellar 🍾 - exclusively for growth-minded wedding pros just like you! Enjoy your first month for only $7 with code CELEBRATE7 or click here 📸 - @celebrationpros 🌐 - www.carinhunt.com

MEET JESSICA: Jessica Smith is a mom of two, married to her best friend, and on a mission to help women create and maintain healthy habits for life. She helps women learn to eat like they love themselves and move their bodies with intention and consistency. I'm your hype girl, motivational guru, & forever cheerleader to become a better version of YOU. IN THE CONVO: CONNECT WITH JESSICA: 📸 - @thefitlifewithjessica 🌐- www.thefitlifewithjessica.com 🎁- Plan a Week of Meals in 20 Minutes CONNECT WITH CARIN: Hey CEO! Join us over at our new membership the Success Cellar 🍾 - exclusively for growth-minded wedding pros just like you! Click here for a free month for you!click here for free month for you both!📸 - @celebrationpros 🌐 - www.carinhunt.com

MEET HEIDI: Heidi Thompson is the best-selling author of Clone Your Best Clients and the wedding business coach & marketing strategist behind Evolve Your Wedding Business where she helps wedding professionals book more ideal clients and craft a business that gives them the income, life, and freedom they want. Her business & marketing expertise has been featured on several wedding and business outlets and events including The Huffington Post, Wedding Business Magazine, Sprouting Photographer, WeddingMBA, Aisle Planner, Honeybook, and WeddingWire World. She is the creator and host of Book More Weddings Summit & Wedding Business CEO Summit. Over the past 10+ years, Heidi has helped thousands of wedding pros of all kinds across 6 continents grow their businesses without working 60+ hour weeks. CONNECT WITH HOLLY: 📖 Read her book! 🎁 Grab Her "Best Clients Interview Guide" 📸 @evolveyourweddingbusiness 🌐 https://evolveyourweddingbusiness.com/ CONNECT WITH CARIN: Hey CEO! Join us over at our new membership the Success Cellar 🍾 - exclusively for growth-minded wedding pros just like you! Click here for a free month for you!click here for free month for you both!📸 - @celebrationpros 🌐 - www.carinhunt.com