Standout Women: Personal Branding, PR & Thought Leadership For Visionary Women-logo

Standout Women: Personal Branding, PR & Thought Leadership For Visionary Women

Business & Economics Podcasts

𝗧𝗵𝗲 𝗦𝘁𝗮𝗻𝗱𝗼𝘂𝘁 𝗪𝗼𝗺𝗲𝗻 𝗦𝗵𝗼𝘄 is the podcast for visionary women experts who want to build their visibility, personal brands, and thought leadership and accelerate their impact, income, and businesses. Sound familiar? You're established yet ready to move to the next level but feel stuck. It's hard to articulate who you are and how you should present yourself online. In other words, you're ready to bet on yourself and put yourself out there, yet you're tired of feeling hidden, held back, and wondering, "What's my brand?" Join Standout Women Media founder and host Michelle B. Griffin, AKA The Brand Therapist, a personal branding, PR, and LinkedIn visibility expert, as we cover personal branding, marketing, and PR topics from the upcoming book, Own Your Lane™, and LinkedIn visibility strategies from The LinkedIn Branding Book. Hear inspiring stories in the Standout Women Series Spotlight showcase of past, present, and future clients and remarkable women in business who show us exactly how they're "owning their lane" while building their personal brands. Your weekly “therapy session” concludes with an actionable takeaway to implement so you’re clear, confident, and competitively advantaged to position yourself for success powerfully. About Michelle B. Griffin Michelle B. Griffin, aka "The Brand Therapist," is a top-ranked personal brand, PR, and LinkedIn visibility strategist, speaker, and author whose mission is to empower you to "put yourself out there to make your unique mark on the world." As the founder of Standout Women Media, Michelle positions visionary women (experts, authors, speakers) ready for what's next to become a magnet to opportunities with personal branding, PR, and LinkedIn™ visibility coaching, speaking, and training. With two decades in communications and marketing, a master's degree in PR, multiple industry credentials, and media mentions, Michelle is a sought-after personal branding speaker, educator, and guest contributor on professional visibility, LinkedIn thought leadership, and the importance of self-belief and self-promotion for women. Michelle authored The LinkedIn™ Branding Book, hosts the top-ranked Ask The Brand Therapist podcast, co-hosts The LinkedIn™ Branding Show, and leads a LinkedIn™ branding community of 1,700+ professionals. Her latest book, Own Your Lane™, will be published on October 15, 2024. Learn more at MichelleBGriffin.com and StandoutWomenMedia.com. Powerfully Position Yourself™ - Visit MichelleBGriffin.com to chart your personal brand journey so you can clearly and confidently "put yourself out there" and Own Your Lane of opportunity.

Location:

United States

Description:

𝗧𝗵𝗲 𝗦𝘁𝗮𝗻𝗱𝗼𝘂𝘁 𝗪𝗼𝗺𝗲𝗻 𝗦𝗵𝗼𝘄 is the podcast for visionary women experts who want to build their visibility, personal brands, and thought leadership and accelerate their impact, income, and businesses. Sound familiar? You're established yet ready to move to the next level but feel stuck. It's hard to articulate who you are and how you should present yourself online. In other words, you're ready to bet on yourself and put yourself out there, yet you're tired of feeling hidden, held back, and wondering, "What's my brand?" Join Standout Women Media founder and host Michelle B. Griffin, AKA The Brand Therapist, a personal branding, PR, and LinkedIn visibility expert, as we cover personal branding, marketing, and PR topics from the upcoming book, Own Your Lane™, and LinkedIn visibility strategies from The LinkedIn Branding Book. Hear inspiring stories in the Standout Women Series Spotlight showcase of past, present, and future clients and remarkable women in business who show us exactly how they're "owning their lane" while building their personal brands. Your weekly “therapy session” concludes with an actionable takeaway to implement so you’re clear, confident, and competitively advantaged to position yourself for success powerfully. About Michelle B. Griffin Michelle B. Griffin, aka "The Brand Therapist," is a top-ranked personal brand, PR, and LinkedIn visibility strategist, speaker, and author whose mission is to empower you to "put yourself out there to make your unique mark on the world." As the founder of Standout Women Media, Michelle positions visionary women (experts, authors, speakers) ready for what's next to become a magnet to opportunities with personal branding, PR, and LinkedIn™ visibility coaching, speaking, and training. With two decades in communications and marketing, a master's degree in PR, multiple industry credentials, and media mentions, Michelle is a sought-after personal branding speaker, educator, and guest contributor on professional visibility, LinkedIn thought leadership, and the importance of self-belief and self-promotion for women. Michelle authored The LinkedIn™ Branding Book, hosts the top-ranked Ask The Brand Therapist podcast, co-hosts The LinkedIn™ Branding Show, and leads a LinkedIn™ branding community of 1,700+ professionals. Her latest book, Own Your Lane™, will be published on October 15, 2024. Learn more at MichelleBGriffin.com and StandoutWomenMedia.com. Powerfully Position Yourself™ - Visit MichelleBGriffin.com to chart your personal brand journey so you can clearly and confidently "put yourself out there" and Own Your Lane of opportunity.

Language:

English


Episodes
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Finding The Brand Inside of You (for Fast Results): Standout Women Spotlight: Leigh Maneri

5/17/2024
It's another Standout Women Series spotlighting female experts and entrepreneurs building their visibility, personal brands, and thought leadership. This week's episode features a recent client, Leigh Maneri, The Holistic Brand Strategist, who shares her journey on finding the brand inside you, digging deep, connecting all the dots with all that makes you you, and getting out there with your gifts and genius. We discuss: Clarity in Branding:Identifying Core Strengths:Aligning All of You:Gaining Confidence:LINKS Connect with Leigh Maneri on LinkedIn Leigh Maneri.com Michelle B Griffin is a thought leadership-focused personal brand and PR strategist and founder of Standout Women Media who positions established women experts and authors into visible industry authorities. If you're ready to up-level, a powerful personal & PR brand foundation are key. Become clear, confident, and cohesive in your branding, positioning, messaging, LinkedIn, and PR strategy in 30 days with my Visible Brand Authority Accelerator™. Learn more MichelleBGriffin.com WORK WITH ME: Launch Your Authority Brand in 30 Days SPEAKING: Thought Leadership & Empowerment for Women MY NEW BOOK: Sign Up for VIP Updates (Oct 15, 2024) READ MY BOOK: The LinkedIn Branding Book JOIN: My LinkedIn Branding Community LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn

Duration:00:33:13

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How to Confidently Pitch (and Get Accepted) On Podcasts: The Step-By-Step Process With Podcast Publicity Expert Alice Draper

5/3/2024
Ready for PR to raise your visibility and authority in your field? Podcasts are one of the best ways to get in front of other audiences to share your message and expertise. If you're new to podcast publicity, this episode will share the exact process for getting your pitches accepted. Podcast publicity expert Alice Draper, founder of Hustinling Writers, details her best tips and brilliant ideas for handling rejection and follow-ups. Plus, get her strategies to find the perfect-fit podcasts to start pitching. LINKS Connect with Alice Draper on LinkedIn HustlingWriters Michelle B Griffin is a thought leadership-focused personal brand and PR strategist and founder of Standout Women Media who positions established women experts and authors into visible industry authorities. If you're ready to up-level, a powerful personal & PR brand foundation are key. Become clear, confident, and cohesive in your branding, positioning, messaging, LinkedIn, and PR strategy in 30 days with my Visible Brand Authority Accelerator™. Learn more MichelleBGriffin.com WORK WITH ME: Launch Your Authority Brand in 30 Days SPEAKING: Thought Leadership & Empowerment for Women MY NEW BOOK: Sign Up for VIP Updates (Oct 15, 2024) READ MY BOOK: The LinkedIn Branding Book JOIN: My LinkedIn Branding Community LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn

Duration:00:25:37

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How To Land Media & Speaking Opportunities Fast: The Power of a Clear Brand Message: Standout Women Spotlight: Sarah Anto

4/19/2024
It's another Standout Women Series spotlighting female experts and entrepreneurs building their personal brands and thought leadership. This week's episode features Sarah Anto, MBA, CPA, a consultant who empowers female founders preparing to launch their startups. Ready to launch her consultancy, Sarah had all the expertise but lacked a clear, confident, and cohesive way to present and position herself to be seen as more than an expert in her space and attract her ideal clients. She details her journey working with me, including how she found fast traction we honed in her unique expertise and thought leadership framework. Sarah shares how her brand positioning, messaging, and thought leadership pillars got her noticed fast---—booking discovery calls and securing media interviews within the first week. Sarah shares her stories and industry beliefs on women in tech, which got traction fast. From media mentions to speaking at the leading stage, Sarah is "proof positive" in the power of clarity, positioning, messaging, visibility, and authority-building foundation and assets. LINKS Connect with Sarah Anto on LinkedIn SarahAnto.com Read Sarah's Success Story Michelle B Griffin is a thought leadership-focused personal brand and PR strategist and founder of Standout Women Media who positions established women experts and authors into visible industry authorities. If you're ready to up-level, a powerful personal & PR brand foundation are key. Become clear, confident, and cohesive in your branding, positioning, messaging, LinkedIn, and PR strategy in 30 days with my Visible Brand Authority Accelerator™. Learn more MichelleBGriffin.com WORK WITH ME: Launch Your Authority Brand in 30 Days SPEAKING: Thought Leadership & Empowerment for Women MY NEW BOOK: Sign Up for VIP Updates (Oct 15, 2024) READ MY BOOK: The LinkedIn Branding Book JOIN: My LinkedIn Branding Community LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn

Duration:00:30:58

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How to Find Clarity and Become a Category of One for Your Expert Business with Julie Ciardi

4/5/2024
As a woman in business, we all have moments when we are confused about the next big thing and seek professional clarity to get to the next level for more visibility, authority, and industry opportunities. But how and where do you REALLY find it? This week's guest, The Clarity Catalyst Julie Ciardi, shares her clarity vs. confusion reframe and how it impacted her expert business six years ago to her work today with women. We break down the two keys to unlocking your potential in life and business, especially branding and marketing yourself as a woman in business. If you're stuck or just looking for that clarity kick, this week's insight will help you find clarity and embrace confusion for your next big breakthrough. LINKS Connect with Julie Ciardi on LinkedIn JulieCiardi.com Michelle B Griffin is a thought leadership-focused personal brand and PR strategist and founder of Standout Women Media who positions established women experts and authors into visible industry authorities. If you're ready to up-level, a powerful personal & PR brand foundation are key. Become clear, confident, and cohesive in your branding, positioning, messaging, LinkedIn, and PR strategy in 30 days with my Visible Brand Authority Accelerator™. Learn more MichelleBGriffin.com WORK WITH ME: Launch Your Authority Brand in 30 Days SPEAKING: Thought Leadership & Empowerment for Women MY NEW BOOK: Sign Up for VIP Updates (Oct 15, 2024) READ MY BOOK: The LinkedIn Branding Book JOIN: My LinkedIn Branding Community LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn

Duration:00:30:45

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How This Female Founder Got Traction for Her Nonprofit Marketing Consultancy With Better Positioning and Messaging: Standout Women Spotlight: Catrina Ossmann

3/22/2024
It's another Standout Women Series spotlighting women in business, sharing exactly how they're building their personal brands. This week's guest is Catrina Ossmann, a nonprofit marketing leader and founder of Clever Ideas Marketing. As a previous client, Catrina shares her struggles of not being well positioned, having an audience that is too broad, and feeling stuck on launching her personal brand. She details her journey working with me, including how she found fast traction when she "narrow-laned." We developed a new focus for her marketing consulting, offers, and speaking. It's a short but jam-packed series with helpful tips you can leverage for your brand. Learn her tips to get unstuck and amplify yourself as a solo founder. Ready to clarify your brand? I'm launching in-person VIP Days for my Own Your Lane personal brand and PR roadmap service. Get in touch with me for more details. LINKS Connect with Catrina Ossmann on LinkedIn Website: Clever Ideas Marketing for Nonprofit Marketing Michelle B Griffin is a thought leadership-focused personal brand and PR strategist and founder of Standout Women Media who positions established women experts and authors into visible industry authorities. If you're ready to up-level, a powerful personal & PR brand foundation are key. Become clear, confident, and cohesive in your branding, positioning, messaging, LinkedIn, and PR strategy in 30 days with my Visible Brand Authority Accelerator™. Learn more MichelleBGriffin.com WORK WITH ME: Launch Your Authority Brand in 30 Days SPEAKING: Thought Leadership & Empowerment for Women MY NEW BOOK: Sign Up for VIP Updates (Oct 15, 2024) READ MY BOOK: The LinkedIn Branding Book JOIN: My LinkedIn Branding Community LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn

Duration:00:24:25

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How To Grow Your Personal Brand with PR: The Step-by-Step-Process to Land Coverage Now

3/15/2024
Are you tired of constantly churning out social media content to build awareness, credibility, and visibility for your personal brand as a woman in business? Good news—there's another visibility stream to leverage, and it's easier than you think: public Relations or PR. You don’t need to be a large company with deep pockets to benefit from the power of PR. And more good news: garnering PR is a teachable skill. Now more than ever, the media wants to hear from subject matter experts, small businesses, and even solo businesses. This week's expert guest is Kathy Casciani, founder of Azul PR + Communications, which helps founders of service-based businesses and professional service providers use their subject matter expertise to gain visibility and land media coverage. Learn: Link Connect with Kathy Casciani on LinkedIn Ready for PR? Ready to get started with Personal Branding & PR? Contact me to learn more about how to build your personal brand and PR strategy roadmap. Learn more at https://michellebgriffin.com/theroadmap/ Ready for more in-person connection? My next in-person brand and business retreat will be announced soon. Contact me for more details. Michelle B Griffin is a thought leadership-focused personal brand and PR strategist and founder of Standout Women Media who positions established women experts and authors into visible industry authorities. If you're ready to up-level, a powerful personal & PR brand foundation are key. Become clear, confident, and cohesive in your branding, positioning, messaging, LinkedIn, and PR strategy in 30 days with my Visible Brand Authority Accelerator™. Learn more MichelleBGriffin.com WORK WITH ME: Launch Your Authority Brand in 30 Days SPEAKING: Thought Leadership & Empowerment for Women MY NEW BOOK: Sign Up for VIP Updates (Oct 15, 2024) READ MY BOOK: The LinkedIn Branding Book JOIN: My LinkedIn Branding Community LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn

Duration:00:30:20

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How this Woman Executive Is Building Her Side Business and Personal Brand With Events: NEW Standout Women Spotlight Feature

3/8/2024
For International Women's Day 2024, I'm kicking off a new profile series: Standout Women Spotlight. In this series, I showcase past, present, and future clients and remarkable women in business who show us exactly how they're building their personal brands. This week's guest is Shermalyn Sidonie-John, by day a brand and marketing executive, and on the side, a personal brand strategist for corporate women. As a previous client, Shermalyn shares her journey working with me, including how she leveraged her TEDx talk and pivoted to events to build and boost her impact and influence. Shermalyn shares how she ideated, operationalized, and successfully hosted a 100-person event in just 90 days! It's a short but jam-packed series with helpful tips you can leverage for your brand. LINKS Connect with Shermalyn Sidonie-John on LinkedIn Check out her Impactus event recap Ready for more in-person connection? My next in-person brand and business retreat will be announced soon. Contact me for more details. Michelle B Griffin is a thought leadership-focused personal brand and PR strategist and founder of Standout Women Media who positions established women experts and authors into visible industry authorities. If you're ready to up-level, a powerful personal & PR brand foundation are key. Become clear, confident, and cohesive in your branding, positioning, messaging, LinkedIn, and PR strategy in 30 days with my Visible Brand Authority Accelerator™. Learn more MichelleBGriffin.com WORK WITH ME: Launch Your Authority Brand in 30 Days SPEAKING: Thought Leadership & Empowerment for Women MY NEW BOOK: Sign Up for VIP Updates (Oct 15, 2024) READ MY BOOK: The LinkedIn Branding Book JOIN: My LinkedIn Branding Community LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn

Duration:00:23:39

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How These Four Women Business Owners Are Building Their Personal Brands on LinkedIn: Live from New Orleans From My First Brand Retreat

3/1/2024
Ready to build and boost your personal brand as a woman in business? Join us from the French Quarter in New Orleans for the kickoff of the Standout Women™ Amplified: Brand Your Way to a Bigger Business event. Hear the stories of Brenda Meller, RACHEL SIMON, and Michelle J Raymond live from New Orleans, the two-day brand-building intensive I hosted In New Orleans. As part of the event, we shared our stories and tips on Linkedin to build and boost your brand and business. As they say in New Orleans, we were definitely letting the "good times" and "good tips" roll. Ready for more in-person connection? My next in-person brand and business retreat will be announced soon. Contact me for more details. LINKS Connect with Brenda Meller Connect with Rachel Simon Connect with Michelle J Raymond Michelle B Griffin is a thought leadership-focused personal brand and PR strategist and founder of Standout Women Media who positions established women experts and authors into visible industry authorities. If you're ready to up-level, a powerful personal & PR brand foundation are key. Become clear, confident, and cohesive in your branding, positioning, messaging, LinkedIn, and PR strategy in 30 days with my Visible Brand Authority Accelerator™. Learn more MichelleBGriffin.com WORK WITH ME: Launch Your Authority Brand in 30 Days SPEAKING: Thought Leadership & Empowerment for Women MY NEW BOOK: Sign Up for VIP Updates (Oct 15, 2024) READ MY BOOK: The LinkedIn Branding Book JOIN: My LinkedIn Branding Community LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn

Duration:00:29:08

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ANNOUNCEMENT: My TWO BIG Updates to Amplify the Personal Brands of Women In Business

2/16/2024
Hey everyone! Thanks for tuning in after my brief hiatus. I've been busy working and launching my new pivot.. a direction that I was meant to be on all along. I think I called it my life's work in a recent LinkedIn post (see link below) Without giving too much away, I'll just say it's for women in business. especially those in mid-career who are so ready to get visible and get out there in a bigger way. I'm sharing TWO NEW announcements. Plus, more coming soon. This short episode gets right to it...I can't wait to share. LINKS Announcement 1 Announcement 2 LinkedIn Post That Details This Michelle B Griffin is a thought leadership-focused personal brand and PR strategist and founder of Standout Women Media who positions established women experts and authors into visible industry authorities. If you're ready to up-level, a powerful personal & PR brand foundation are key. Become clear, confident, and cohesive in your branding, positioning, messaging, LinkedIn, and PR strategy in 30 days with my Visible Brand Authority Accelerator™. Learn more MichelleBGriffin.com WORK WITH ME: Launch Your Authority Brand in 30 Days SPEAKING: Thought Leadership & Empowerment for Women MY NEW BOOK: Sign Up for VIP Updates (Oct 15, 2024) READ MY BOOK: The LinkedIn Branding Book JOIN: My LinkedIn Branding Community LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn

Duration:00:08:25

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How to Flex Your Courage Muscle and Get What You Want as a Woman In Business (More Visibility/More Money) With Laura Khalil

1/19/2024
As a woman in business. you're ready for bigger things this year, wrote the vision board, and documented it in the journal... But two weeks in...let's do a reality check. 🤔 Following last week's themes. It's about taking action. Are you making progress or stalled for that ONE big thing you want for yourself this year? Whether you want to go after promotions, attract perfect-fit clients for your consultancy, speak on stages, guest on podcasts, write a book, or share insights on LinkedIn, it's all about powerfully positioning yourself with a clear brand to become seen, and heard, and valued in your field. Today's show is all about getting and keeping the 3 steps to build the HABIT of COURAGE to do those things (and more), And as a women consultant, service provider, and founder, this episode is for you. This week's guest, Laura Khalil helps women consultants and founders go after higher-paying B2B clients 𝗦𝗵𝗲'𝗹𝗹 𝘀𝗵𝗮𝗿𝗲: 𝘞𝘩𝘺 𝘊𝘰𝘶𝘳𝘢𝘨𝘦 𝘐𝘴 𝘢 𝘏𝘢𝘣𝘪𝘵 𝘏𝘰𝘸 𝘵𝘰 𝘍𝘭𝘦𝘹 𝘛𝘩𝘦 𝘔𝘶𝘴𝘤𝘭𝘦𝘴 𝘵𝘰 𝘎𝘦𝘵 𝘞𝘩𝘢𝘵 𝘠𝘰𝘶 𝘞𝘢𝘯𝘵How to Make More Money This Year + Advice on Niching and Pricing LINKS Connect with Laura Laura Kahlil on LinkedIn Michelle B Griffin is a thought leadership-focused personal brand and PR strategist and founder of Standout Women Media who positions established women experts and authors into visible industry authorities. If you're ready to up-level, a powerful personal & PR brand foundation are key. Become clear, confident, and cohesive in your branding, positioning, messaging, LinkedIn, and PR strategy in 30 days with my Visible Brand Authority Accelerator™. Learn more MichelleBGriffin.com WORK WITH ME: Launch Your Authority Brand in 30 Days SPEAKING: Thought Leadership & Empowerment for Women MY NEW BOOK: Sign Up for VIP Updates (Oct 15, 2024) READ MY BOOK: The LinkedIn Branding Book JOIN: My LinkedIn Branding Community LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn

Duration:00:24:53

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How These 4 “Redirects” Overcome Your Inaction So You Can (Finally!) Put Yourself Out There with Jen Laffin

1/12/2024
Are you living in your "comfort cave" -- warm and cozy, but getting NOWHERE (and ready to do something about it?) For many of us, when we're ready for bigger outcomes and opportunities, we stay paralyzed with fear and inaction. Watching the world and others go by doing things we dream of and deserve. Let's make this the year you FINALLY do that thing. On this week's episode of Ask the Brand Therapist, The Personal Branding Show for Standout Women, join me and this week's guest, Jen Laffin, a Success Mentor, who turns goal-setters into goal-getters to share her frameworks for ACTION. You'll learn: 1. Why we're biologically wired to want to stay inside our Comfort Cave where everything is familiar. and how to finally leave comfort for growth. 2. Why mistakes and failures are just data and how to redefine what they mean to us. 3. How every human experiences the self-doubt roadblocks that keep us stuck (procrastination/perfectionism/comparison/ imposter syndrome/confusion/etc. and how to contain them. 4. Her bonus tips to overcome "daily doubt" required for doing big things. LINKS Connect with Jen Laffin on LinkedIn Grab Her Goal Journaling PDF Learn my PYOT Pyramid Framework to (Finally) Put Yourself Out There TRANSCRIPT Read Here Michelle B Griffin is a thought leadership-focused personal brand and PR strategist and founder of Standout Women Media who positions established women experts and authors into visible industry authorities. If you're ready to up-level, a powerful personal & PR brand foundation are key. Become clear, confident, and cohesive in your branding, positioning, messaging, LinkedIn, and PR strategy in 30 days with my Visible Brand Authority Accelerator™. Learn more MichelleBGriffin.com WORK WITH ME: Launch Your Authority Brand in 30 Days SPEAKING: Thought Leadership & Empowerment for Women MY NEW BOOK: Sign Up for VIP Updates (Oct 15, 2024) READ MY BOOK: The LinkedIn Branding Book JOIN: My LinkedIn Branding Community LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn

Duration:00:27:39

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How to Triple Your Business in One Month: The Power of Niching and Positioning With Claire M Davis

12/22/2023
As a female founder, are you exhausted from constant social media and marketing efforts that just don't seem to pay off? If that's you, it might be because your strategy is too broad. It could be time to hone in on your niche, sharpen your positioning, and fine-tune your messaging. This can be your key to shifting from blending in to standing out. This week's episode features Claire M. Davis, who faced a similar challenge. Guided by her mentor to niche down for scaling up, Claire was hesitant but gave it a try. The results? Rapid and remarkable. Tune in to hear how she transformed her hobby business into tripling her sales in just three weeks. That’s not a typo. This is a perfect case study on the call "narrow lane" approach I speak often about. Yes, specificity and focus can propel you and your business. 💯 What You'll Learn: Niche Down Like a ProBrand Yourself DifferentlyPractical Steps for GrowthFor female founders wanting to sharpen their branding and positioning skills, this episode is a must. Claire's journey and insights are both inspiring and practical. Links Connect with Claire M Davis on LinkedIn TractionResume.com Michelle B Griffin is a thought leadership-focused personal brand and PR strategist and founder of Standout Women Media who positions established women experts and authors into visible industry authorities. If you're ready to up-level, a powerful personal & PR brand foundation are key. Become clear, confident, and cohesive in your branding, positioning, messaging, LinkedIn, and PR strategy in 30 days with my Visible Brand Authority Accelerator™. Learn more MichelleBGriffin.com WORK WITH ME: Launch Your Authority Brand in 30 Days SPEAKING: Thought Leadership & Empowerment for Women MY NEW BOOK: Sign Up for VIP Updates (Oct 15, 2024) READ MY BOOK: The LinkedIn Branding Book JOIN: My LinkedIn Branding Community LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn

Duration:00:22:48

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How to Start Creating Content (or Better Content) on LinkedIn For Your Personal Brand With AuthoredUp Founder Ivana Todorovic

12/15/2023
Ready to start creating content on LinkedIn but don't know where and how to start? Last year, Ivana Todorovic was in your shoes and got so fed up with the overwhelm that she founded AuthoredUp, (my go-to, all-in-one creation and analytics creator tool) for personal brands to create with ease and consistency on LinkedIn. As a 7x entrepreneur and female founder, Ivana is determined to help more of us "put ourselves out there" and I'm thrilled to interview for this week's episode. LEARN She'll share: • Enhance your professional brand with high-quality content. • Increase engagement and visibility on LinkedIn. • Save time and streamline your content creation process. • Gain valuable insights to tailor your content strategy. • Ensure your content aligns with LinkedIn standards. This is a don't-miss episode if you're ready to step out and learn more of what's in, what's out, and what's ahead with content creation on Linkedin in 2024.This week's guest LINKS Ivana Todorovic on LinkedIn AuthoredUp.com - All-In-One-Content Creation Tool Michelle B Griffin is a thought leadership-focused personal brand and PR strategist and founder of Standout Women Media who positions established women experts and authors into visible industry authorities. If you're ready to up-level, a powerful personal & PR brand foundation are key. Become clear, confident, and cohesive in your branding, positioning, messaging, LinkedIn, and PR strategy in 30 days with my Visible Brand Authority Accelerator™. Learn more MichelleBGriffin.com WORK WITH ME: Launch Your Authority Brand in 30 Days SPEAKING: Thought Leadership & Empowerment for Women MY NEW BOOK: Sign Up for VIP Updates (Oct 15, 2024) READ MY BOOK: The LinkedIn Branding Book JOIN: My LinkedIn Branding Community LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn

Duration:00:37:14

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How to Be "Opportunity Ready" for Your Personal Brand with Cher Jones

12/8/2023
You never know who is watching you...and you never get a second chance to make a first impression. In other words... is your brand #OpportunityReady? Whether it's your boss, your clients, colleagues, or the media, and especially on LinkedIn, opportunities are waiting for you but are you ready for them? This week's guest and fellow personal brand strategist, Cher Jones of Your Brand at Work,™ shares her brilliant #OpportunityReady framework so you will never miss a beat or a better opportunity in your work and career. LEARN The essential strategies for enhancing your personal brand, focusing on readiness for opportunities, clarity in communication, and a strong, cohesive digital identity. Foundational Work Needed for Your 'Opportunity Ready' Zone:Master Your Message:Boosting Your Online Presence:LINKS Connect with Cher Jones on LinkedIn Michelle B Griffin is a thought leadership-focused personal brand and PR strategist and founder of Standout Women Media who positions established women experts and authors into visible industry authorities. If you're ready to up-level, a powerful personal & PR brand foundation are key. Become clear, confident, and cohesive in your branding, positioning, messaging, LinkedIn, and PR strategy in 30 days with my Visible Brand Authority Accelerator™. Learn more MichelleBGriffin.com WORK WITH ME: Launch Your Authority Brand in 30 Days SPEAKING: Thought Leadership & Empowerment for Women MY NEW BOOK: Sign Up for VIP Updates (Oct 15, 2024) READ MY BOOK: The LinkedIn Branding Book JOIN: My LinkedIn Branding Community LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn

Duration:00:30:50

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How Self-leadership is the Secret to Leveling Up Your Personal Brand for Career Opportunities with Selina Yankson

12/1/2023
How well do you know the person behind your personal brand? It's often ignored, but your inner thoughts and outer image play a critical role in your professional presence. This concept of self-leadership is needed for a confident and aligned personal brand in your career and business. That's why this week's episode features Selina Yankson, an Executive Self-leadership Coach at Mid-Career Mentor, who brilliantly shares how to start your self-leadership journey to personal and professional success. LEARN Exploring the 'Three Yous': Understand the concept of the 'Three Yous' – how your public persona, private life, and inner desires shape your personal brand. How to Address Internal Challenges: Learn strategies for overcoming self-doubt and societal pressures that impact your career trajectory. The 'You Review' Method: Discover the 'You Review' method for self-assessment, a practical tool for setting and achieving personal goals. LINKS Connect with Selena Yankson on LinkedIn Subscribe to The You Review Newsletter Michelle B Griffin is a thought leadership-focused personal brand and PR strategist and founder of Standout Women Media who positions established women experts and authors into visible industry authorities. If you're ready to up-level, a powerful personal & PR brand foundation are key. Become clear, confident, and cohesive in your branding, positioning, messaging, LinkedIn, and PR strategy in 30 days with my Visible Brand Authority Accelerator™. Learn more MichelleBGriffin.com WORK WITH ME: Launch Your Authority Brand in 30 Days SPEAKING: Thought Leadership & Empowerment for Women MY NEW BOOK: Sign Up for VIP Updates (Oct 15, 2024) READ MY BOOK: The LinkedIn Branding Book JOIN: My LinkedIn Branding Community LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn

Duration:00:16:54

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How to Do What You Love (Without Leaving Your Job) and Build a "Side Brand" With Kate Volman

11/24/2023
Are you an aspiring “side brander?” That’s the term I’ve coined for someone who wants to pursue a passion project or calling while still working their job. In this week's episode, I interview Kate Volman, CEO of Floyd Coaching and author of Do What You Love, all about helping us take action and pursuing what lights us up even while working a full-time job. LEARN: > The seven myths stopping people from exploring their pursuits. > Why exploring your creative pursuits is the key to living a creative life and growing personally and professionally. > The power of dreams to help you and your team become more fully engaged in business and life. > Simple strategies to get out of our heads and start exploring our creativity. LINKS Connect with Kate Volman on LinkedIn KateVolman.com ABOUT KATE VOLMAN Kate Volman is the CEO of Floyd Coaching. With over twenty years of experience developing and leading life-changing programs for entrepreneurs and leaders, she has a passion for helping people grow. In addition to serving on the leadership team for multiple organizations throughout her career, she also used her entrepreneurial skills to start and run a boutique marketing firm. Her enthusiasm and passion for helping people explore their creativity personally and professionally make her a sought-after speaker, trainer, and executive coach. She leverages her knowledge and experience in personal development and company culture to help people live more fulfilling lives. Kate is the author of Do What You Love: A Guide to Living Your Creative Life Without Leaving Your Job. She hosts two podcasts: Lead With Culture and Create For No Reason. Kate is a multi-passionate leader, fitness enthusiast, podcaster, content creator, book lover, and author. Michelle B Griffin is a thought leadership-focused personal brand and PR strategist and founder of Standout Women Media who positions established women experts and authors into visible industry authorities. If you're ready to up-level, a powerful personal & PR brand foundation are key. Become clear, confident, and cohesive in your branding, positioning, messaging, LinkedIn, and PR strategy in 30 days with my Visible Brand Authority Accelerator™. Learn more MichelleBGriffin.com WORK WITH ME: Launch Your Authority Brand in 30 Days SPEAKING: Thought Leadership & Empowerment for Women MY NEW BOOK: Sign Up for VIP Updates (Oct 15, 2024) READ MY BOOK: The LinkedIn Branding Book JOIN: My LinkedIn Branding Community LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn

Duration:00:25:06

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Personal Brand Style: How to Be More Confident, Make a Statement and Stand Out On Stage, in Photoshoots and at Work with Angela Foster

11/17/2023
Are you familiar with the '7-Eleven Rule' where strangers make 11 decisions about you within seven quick seconds? When it comes to personal brand style, this matters even more. Yet, establishing a style that reflects your business brand can feel overwhelming and unattainable. This week's guest on Ask The Brand Therapist: Personal Branding for Leaders, is all about how to make your wardrobe work for your personal brand to make a powerful first impression (and spend less time second-guessing yourself.) Imagine showing up prepared and confident in brand photoshoots, keynote presentations, work, and everyday life with a wardrobe filled with clothes that fit your height and flatter your body. My guest, Angela Foster, the go-to style coach for women leaders and founders, will help us achieve just that. She shares her 'Brilliant First Impression' framework, a three-step method that transforms your closet into a treasure trove of outfits that truly mirror your personal brand. Learn actionable tips to curate a wardrobe that not only flatters your body shape but propels your career and business forward as well as ensuring you step onto the stage or into a photo shoot confident and dressed to impress. LINKS: Connect With Angela Foster on LinkedIn Grab Angela's Free Resource: How to Make a Brilliant First Impression Michelle B Griffin is a thought leadership-focused personal brand and PR strategist and founder of Standout Women Media who positions established women experts and authors into visible industry authorities. If you're ready to up-level, a powerful personal & PR brand foundation are key. Become clear, confident, and cohesive in your branding, positioning, messaging, LinkedIn, and PR strategy in 30 days with my Visible Brand Authority Accelerator™. Learn more MichelleBGriffin.com WORK WITH ME: Launch Your Authority Brand in 30 Days SPEAKING: Thought Leadership & Empowerment for Women MY NEW BOOK: Sign Up for VIP Updates (Oct 15, 2024) READ MY BOOK: The LinkedIn Branding Book JOIN: My LinkedIn Branding Community LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn

Duration:00:31:07

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How Writing a Book Boosts Your Authority and Builds Your Personal Brand with Michelle J Raymond

11/10/2023
If you've ever dreamed of writing a book to share your message and wisdom, this episode is for you. Ever since age 13, I wanted to pen a book and it wasn't until decades later, in November 2022, did I realize that goal with the publishing of THE LINKEDIN BRANDING BOOK by #MichelleSquared with my co-author Michelle J Raymond. That's why I'm excited to have her as this week's guest of Ask The Brand Therapist: Personal Branding Talk Show so we can share our strategies and stories so you can bring your "book baby" into the world. We'll discuss: • How to turn your idea into committed action • The hardest and easiest parts of the process • Why you need a long runway to promote vs write • The beautiful benefits that far outweigh the headaches And our hilarious stories you may or may not want to repeat. LINKS Connect with Michelle J Raymond on LinkedIn Listen: The LinkedIn Branding Book Turns One: Our Best Tips & Takeaways (Plus Ones You Can't Avoid) Writing Your First Brand-Building Book Learn: Book Marketing And Publishing Tips With #MichelleSquared Michelle B Griffin is a thought leadership-focused personal brand and PR strategist and founder of Standout Women Media who positions established women experts and authors into visible industry authorities. If you're ready to up-level, a powerful personal & PR brand foundation are key. Become clear, confident, and cohesive in your branding, positioning, messaging, LinkedIn, and PR strategy in 30 days with my Visible Brand Authority Accelerator™. Learn more MichelleBGriffin.com WORK WITH ME: Launch Your Authority Brand in 30 Days SPEAKING: Thought Leadership & Empowerment for Women MY NEW BOOK: Sign Up for VIP Updates (Oct 15, 2024) READ MY BOOK: The LinkedIn Branding Book JOIN: My LinkedIn Branding Community LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn

Duration:00:38:21

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How to Be More Relatable In Sharing Your Content: The Power of Two Formula for Your Personal Brand

11/3/2023
Struggling to find the right balance between your personal and business content on LinkedIn? In this week’s episode of Ask The Brand Therapist, answers this question from Val Roskens Tews. You’ll discover: LINKS Connect with Val Rosken Tews on LinkedIn The LinkedIn Branding Book + 50-page workbook How to Be Balanced and "Per-fessional" in Your Brand Michelle B Griffin is a thought leadership-focused personal brand and PR strategist and founder of Standout Women Media who positions established women experts and authors into visible industry authorities. If you're ready to up-level, a powerful personal & PR brand foundation are key. Become clear, confident, and cohesive in your branding, positioning, messaging, LinkedIn, and PR strategy in 30 days with my Visible Brand Authority Accelerator™. Learn more MichelleBGriffin.com WORK WITH ME: Launch Your Authority Brand in 30 Days SPEAKING: Thought Leadership & Empowerment for Women MY NEW BOOK: Sign Up for VIP Updates (Oct 15, 2024) READ MY BOOK: The LinkedIn Branding Book JOIN: My LinkedIn Branding Community LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn

Duration:00:09:09

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How to "Un-Button" Your Content Writing and Easily Turn Conversations Into Opportunities for Your Personal Brand + LinkedIn Content Tips With Heidi Medina

10/27/2023
Is your content suffering from professional doom and gloom and wasting your time, money, and sanity with NO results? Posting without a payoff is a waste of time, money and sanity. No one has time for that. This week's episode of Ask The Brand Therapist with expert guest Heidi Medina will share her story of how she transformed her content and her bank account with the a-ha of content that solves, shares, AND sells. Learn how to shift your content strategy into conversation-starting and client-attracting content that gets the eyeballs and stops the scroll, and starts conversations that lead to more visibility and opportunities for your personal brand. Plus; LinkedIn content best practices to implement now to see faster results. LINKS Connect With Heidi Medina on LinkedIn Otter.ai (for talk-to-text posting) use this link for one free month of Otter Pro AuthoredUp - my go-to LinkedIn creation tool Michelle B Griffin is a thought leadership-focused personal brand and PR strategist and founder of Standout Women Media who positions established women experts and authors into visible industry authorities. If you're ready to up-level, a powerful personal & PR brand foundation are key. Become clear, confident, and cohesive in your branding, positioning, messaging, LinkedIn, and PR strategy in 30 days with my Visible Brand Authority Accelerator™. Learn more MichelleBGriffin.com WORK WITH ME: Launch Your Authority Brand in 30 Days SPEAKING: Thought Leadership & Empowerment for Women MY NEW BOOK: Sign Up for VIP Updates (Oct 15, 2024) READ MY BOOK: The LinkedIn Branding Book JOIN: My LinkedIn Branding Community LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn

Duration:00:28:38