Outside the Treatment Room

If you are like most small business owners, finding clients is likely your business’s biggest time drain. It’s the most essential task, yet it’s one that makes you absolutely no money until those clients come in for an appt. The faster you find clients, the more time you’ll have to actually earn money. We are looking for your dream clients. We look at the marketing strategies of how large corporations bring in their dream clients and then tailor those strategies to our small businesses.

Sometimes we feel that we need to be mulitmillionaires to have financial freedom. We don’t. We can work towards being debt free and gaining more income for our businesses. But Can we really earn more money in just a week? Yes, but you have to do some work! Let’s go through a few ways. The beauty of being your own boss is that you are in control of your destiny. Your income has the possibltiy of doubling, tripling, or even at a 10x.Can you imagine if you made double or 10 x more than last year? Would that give you the freedom you want? It’s something to work towards and it starts with earning that little bit more this week. Follow us at Rosegold Learning on IG and FB. Reach out to me on IG or FB to set up your free 30 minute call

Are you feeling stressed or burnt out? In today's episode we will talk about 4 of the more common issues business owners face: • #1. Lack of Clear Vision and Planning • #2. Time Management • #3. Marketing and Sales • #4. Isolation and lack of support Burnout is a state of emotional, physical, and mental exhaustion caused by prolonged stress. Thankfully we are living in a time where mental health is not only talked about but discussed freely. Listen in to hear about how we can improve our mental and physical health. If you would like to reach out please contact me at info@rosegoldlearning.com

What things does a beauty business need to get right? We have split the podcast into three sections, 1) Invest Invest in yourself, invest in your business and invest in your staff 2) Don’t sell yourself short Don't offer highly discounted sales to try to entice clients to come in Make sure your services are priced correctly 3) Show your passion. Be excited about what you do and it will show and be passed on to your clients. If you would like to have a free 30 minute call to discuss how to improve your business please reach out at info@spaolivia.com. Follow us on IG and FB @Rosegoldlearning

Why are you not getting clients and how can we change this? In this episode we discuss why clients are not coming in and some methods to bring them in. Why do we as business owners not know how to get clients in? No body taught us! We have a lack of business awareness; We assume that if we open a business and offer popular services, clients will come. Build an amazing reputation. I would love to be part of your journey.Just reach out when you are ready.Follow us at Rosegold Learning on IG and Facebook and there are many things coming out soon. We will have some business courses and (maybe even a collaboration with other amazing industry leaders) so please follow along with our journey. www.facebook.com/rosegoldlearning www.instagram.com/rosegoldlearning

Brazilian waxing can be the most terrifying service but the most wonderful. You will never get a dedicated, loyal client like the client who’s Brazilian area you treat! Though this is not a video but Brazilians definitely have been my specialty for years and it is a course I developed and teach. Many of you have asked for tips to do the perfect Brazilian wax. Once you master this it is one of the most sought after services with the most loyal clients. In this episode we talk about 10 tips to master the brazilian wax. 10- Education 9- Make your client feel comfortable 8- Let your client know what to expect 7- Please don't comment on their bodies 6- No matter their size they can get a brazilian 5- When a client talks about a bad experience, listen 4- Keep learning 3- Incorporate Retail 2- Keep Notes 1- Be thankful If you would like some info about our training classes please email us at info@spaolivia.com, text Connie at 613-884-7160 or go to rosegoldlearning on ig or fb

Why are reviews important? What happens when you get a bad review? What can we do to increase your reviews Follow us at www.facebook.com/rosegoldlearning www.instagram.com/rosegoldlearning

In this episode we talk about the trifecta of the ideal service 1) most profitable service 2) you are the expert 3) it's your most popular service Having this combination gives you that sweet spot of the perfect service. We want you to earn the most money per hour because you are the best at the service and it's the most popular on your menu. If you would like some help with tweaking your ideal service send us at message at info@rosegoldlearning.com. We would be happy to chat!

Our clients have the power to choose any service provider or business, so why would they choose you? How do you stand out from the competition? We will talk about three different ways to stand out 1) Branding 2) Social media 3) Building your niche If you would like any help with your business please contact us at info@rosegoldlearning.com. Follow our training page at: www.facebook.com/rosegoldlearning www.instagram.com/rosegoldlearning Our spa page www.facebook.com/spaolivia www.instagram.com/spaolivia

Has your client ever told you that your prices are too expensive? We all have gone through it. This episode will go over some methods to respond to these clients. We have broken it down to four methods. If you are looking for help with your business please reach out at info@rosegoldlearning.com. We always offer a free no obligation zoom call for 30 minutes.

How to personalize the best customer experience In this episode we discuss two ways to tailor your clients customer experience uniquely to them. 1) Understand your client- Take the time to truly listen and learn about their needs, preferences, and pain points. 2) Seek regular feedback- Encourage clients to provide feedback on their experiences with your service. Our clients crave personal attention. Giving them customized service will increase your sales and keep your clients loyal If you would like some help with how to create the best customized customer experience for your clients please reach out to Connie at info@rosegoldlearning.com or text Connie at 613-884-7160

Today’s podcast was inspired from a quote I read online. It said. "Dear small business owner, Just because it’s out of their price range does not mean it’s overpriced. You have to make a profit or you don’t have a business!" you are allowed to make a profit and to have a successful business you have to make a profit. Lately there has been alot of talk about laser hair removal treatments and the reasons that the prices are being driven down. How do you compete with a spa that has "cheap" prices? Listen in :) If you are looking for help with pricing your service I would be happy to offer a free, no obligation 30 min call. Follow us at www.facebook.com/rosegoldlearning www.instagram.com/rosegoldlearning or text Connie at 613-884-7160

This is the last part of three part mini series called Actionable Ways to bring in Clients. In part 1 we discussed how to get client quickly.- in less than 30 days. Part 2 we discussed gaining clients over a 6 month period and todays’ episode will be about long term goals of a one year period. We are separating todays episode in three parts 1 Define your audience 2 Craft your brand story 3 Plan your year

This is part two of a three part series entitled "Actionable Ways to Bring Clients In". Part one was how to gain clients in a very short period (30 days and under).Sometimes it is necessary to have strategies that bring in clients quickly but it is a lot of work for you and very reactive. The clients who respond to last minute sales are not always the long term clients you are looking for. Today's episode we will discuss some strategies that will bring in clients that we can do over a 3-6 month period. Next week we will complete the series when we discuss long term strategies to gain client over a one year time frame and longer. We discuss strategies for social media, gaining reviews and creating newsletters to bring in clients and keep them for the long term.

Many entrepreneurs fail to get customers because they simply believe that people will come to them just because they have opened a business. This is simply not true and a quick path to closing your doors. Today we will begin a new series called Actionable ways to bring in clients. It will be split into three parts Part 1- FAST ways to get clients in. This is today’s topic and we will go over strategies to bring clients in quickly in less than 30 days Part 2 will be how to gain clients in a in 6-12 months timeframe. This will be next Monday’s podcast. And finally part 3 – how to gain clients with a long term strategy 12 months and longer. Part three will be broadcast in two weeks. If you would like to review your business strategy on a free, no obligation 30 minute zoom call please email us at info@rosegoldlearning.com

We are all afraid to charge too much for our services. We are worried that if we are too expensive then clients won't come to us. In this episode we discuss what happens when you don't charge enough for your services. How do we justify charging more for seemingly the same service from somewhere else? Because you are not the same. You have different education, different experience, different connections with your clients and different training. When you don't charge enough you cannot afford to pay for marketing you can't afford to have a sale you can't afford to get advanced training you can't afford to purchase quality supplies you can't afford to pay yourself If you need help going over your menu pricing send me an email for a free, no obligation 30 min call. Send an email to info@rosegoldlearning.com. I am here to help you earn more money and grow your business! xo Connie

Why does loyalty play a part in growing your business? Truly loyal clients will defend you if someone writes a bad review online or tries to be a keyboard warrior hiding behind a nasty anonymous post. Listen to this weeks podcast to see how you can increase your client loyalty and customer retention. Follow us at www.instagram.com/rosegoldlearning and www.facebook.com/rosegoldlearning for more podcast info, business coaching, courses and mentorship programs coming soon! If you would like to book in for a free 30 min business coaching session over zoom email me at info@rosegoldlearning.com

Is your business ready, prices set, retail on the shelves, insurance, website, social media done? Sounds perfect- what could be missing? Clients. The biggest mistake that new business owners make is assuming that clients will come flocking in once you open your doors. Not that long ago you were able to place an ad in your local newspaper saying you are starting a new business and clients would show up. Why? because advertising was limited to a few places and most people got their information from those places. Those times are long gone. Today’s client is sophisticated, inundated with ads coming from all directions and overwhelmed with options. There are influencers, product placement in movies and tv shows, and celebrities pushing their own beauty lines. How do we compete with that? In this episode we look at two ways to gain new clients: 1) We look at the client's pain points and break them down. 2) We ask the clients for their opinions and feedback Seem simple? It can be but doing this properly can gain you followers and new clients. Best thing is the clients you attract are your ideal clients! Please follow us on social media @rosegoldlearning We will be adding some courses, business coaching and mentoring programs. If you have any questions please email us at info@rosegoldlearning.com

How to treat clients who have had bad experiences elsewhere We have all had bad experiences in the past. How do you deal with clients in your spa or salon who were traumatized by past experiences elsewhere? Listen to some personal stories from myself as well as some of our clients and how to overcome these negative memories. Our spa is known for being body positive because I never want clients to feel like I have felt in other places. Being a plus sized provider I can relate to clients feeling insecure coming in for treatments. Seven ways to help clients have a better experience with you: Invest in yourself with mentorship, business coaching and advanced training. Be the best version of yourself and the best in your field. With our business Rosegold Learning we train and will soon be offering a mentorship program. Follow us at @rosegoldlearning on IG and FB or send an email to info@rosegoldlearning.com for more info. Thank you so much for listening

Because waxing has high margins and low overhead expenses, it is one of the most lucrative personal services. In this episode we talk about how to earn more per hour. We talk about investing in your education whether that is at a trade show such as the IECSC, taking extra training to hone in on your niche. We discuss the difference between a business coach and a mentor. See below how to reach us for these services. knowing your numbers. How much do you currently earn per service and how long do they take to complete? You can increase the amount of money you make per hour by deleting a low valued service, increasing your pricing or reducing the time it takes to complete the service. Provide the very best customer experience with each appointment. Your clients come to see you. What you charge for your service is secondary compared to the connection they have with you. Nurture your clients and keep them referring others to you and coming back for their appts. If you would like more info about how to get to 100k (or more!) through business coaching or mentorship please contact us at info@rosegoldlearning.com.