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The Teacher Biz Podcast

Business & Economics Podcasts

Hey there! Welcome to The Teacher Biz Podcast with Heather O’Donnell. Each week, Heather shares strategies she’s used in her own online business to replace her teacher income (several times over) while working just 25 hours a week. Learn how a profitable teacher biz actually works (psst… we’re not throwing up resources on TPT) and how to get started without falling into the most common pitfalls and time wasters in the online business world. Through a mix of interviews and solo episodes, you’ll learn about building an email list, creating and selling digital products, time management, a must-have mindset for success, how to run a profitable business on your own schedule, and much more. Hit subscribe and get ready to learn how to build a profitable home business with a lot less effort than it takes to run a classroom! Connect With Heather: https://teacherbiz.com/about/ https://instagram.com/teacherbiz

Location:

United States

Description:

Hey there! Welcome to The Teacher Biz Podcast with Heather O’Donnell. Each week, Heather shares strategies she’s used in her own online business to replace her teacher income (several times over) while working just 25 hours a week. Learn how a profitable teacher biz actually works (psst… we’re not throwing up resources on TPT) and how to get started without falling into the most common pitfalls and time wasters in the online business world. Through a mix of interviews and solo episodes, you’ll learn about building an email list, creating and selling digital products, time management, a must-have mindset for success, how to run a profitable business on your own schedule, and much more. Hit subscribe and get ready to learn how to build a profitable home business with a lot less effort than it takes to run a classroom! Connect With Heather: https://teacherbiz.com/about/ https://instagram.com/teacherbiz

Language:

English


Episodes
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51: Creating a Work Schedule that Revolves Around Your Life

5/28/2024
Juggling work and personal life can be quite the circus act! However, Heather has found a few tricks that can really help in managing the chaos. She shares her experience of balancing work and family obligations, and provides tips for strategically allocating your time and tasks. Learn how to prioritize high brain power work, batch tasks for efficiency, and find pockets of time throughout the day to work on your business. Whether you have kids or other work obligations, this episode offers insights for creating a work schedule that revolves around your life rather than the other way around. Key Takeaways: Listen to Episode 32: Strategies for Building a Business with Limited Time (BTS of Heather’s Daily Routine) FREE RESOURCE ALERT → If you're ready to start your own Teacher Biz, check out the Teacher Biz Starter Guide! teacherbiz.com/Start Connect With Heather: teacherbiz.com/about instagram.com/teacherbiz

Duration:00:12:50

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50: How a Digital Product Shop Can Change Your Business with Monica Froese

5/21/2024
Monica Froese holds an MBA in finance and marketing and is a digital shop coach for small business owners and host of the popular podcast, Empowered Business Podcast®. She is the founder of the websites Redefining Mom®, Empowered Business™, and the popular digital product shop, Empowered Shop™. She helps small businesses grow sustainable and profitable digital product e-commerce shops. She spent 11 years working for a Fortune 100 company running multi-million dollar marketing campaigns with large brands like Microsoft and HP. Now she provides online marketing education to small businesses that are looking to build a profitable revenue stream through digital products through her online programs, Empowered Shop™, and podcast. In this episode, Monica discusses the power of digital products, the benefits of having a digital product shop, and the strategic use of sales funnels. She explains how her product shop, Empowered Shop™, has streamlined her business and provides a cohesive shopping experience for her customers. She also shares insights into her shop strategy, including her popular FriYay sales, and the value of email marketing in driving sales and nurturing your customers. Connect with Monica Froese: empoweredshop.com monicafroese.com Key Takeaways: Listen to Episode 04: 3 Reasons to Sell Your Products on Your Own Website (not on TPT!) Don’t forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/Start Connect With Heather: https://teacherbiz.com/about/ https://instagram.com/teacherbiz

Duration:00:36:37

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49: Stop Overthinking and Start Taking Action in Your Business

5/14/2024
Does this happen to you → You get stuck in a cycle of thinking and trying to have the perfect plan before you actually take action on anything? If so, you’re not alone. In this episode, Heather gives a short pep talk on taking action and breaking free from constant planning. She also shares her own experience of pivoting in her business and explains how even if your initial actions don't lead to the desired outcome, they can still be valuable in the long run. Don't let overthinking hold you back from accomplishing your goals! Hit play and get motivated to start making progress today! Key Takeaways: FREE RESOURCE ALERT → If you're ready to start your own Teacher Biz, check out the Teacher Biz Starter Guide! teacherbiz.com/Start Connect With Heather: teacherbiz.com/about instagram.com/teacherbiz

Duration:00:11:24

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48: The Power of Listening to Your Audience with Katie Azevedo

5/7/2024
Katie Azevedo, M.Ed., is the founder of SchoolHabits LLC, and the creator of the Executive Function Journal. She is a private executive function coach with over 18 years of teaching experience in the public school system and the private sector. With a Master's Degree in Special Education, Katie specializes in ADHD, learning disabilities, executive functions, test preparation, study skills, and creating systems to maximize efficiency. Through her blog on SchoolHabits.com, SchoolHabits University study skills course, YouTube video tutorials and private coaching sessions in her Massachusetts-based practice, she teaches students and professionals strategies to learn and work smarter. In this episode, Katie discusses how she transitioned from teaching to creating videos on study skills and learning strategies. She talks about the challenges she faced, including imposter syndrome, and how she overcame them. She also shares her excitement about expanding her business into the education system and her passion for helping students develop executive function skills. Connect with Katie Azevedo: schoolhabits.com/ Key Takeaways: Don’t forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/Start Connect With Heather: https://teacherbiz.com/about/ https://instagram.com/teacherbiz

Duration:00:37:56

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47: How to Show Up Consistently in Your Business

4/30/2024
Consistency is key! As a business owner, showing up consistently is so important for building credibility with your audience. It helps build trust, establishes reliability, and ultimately leads to more sales (which we all want!). In this episode, Heather shares her 3 tips for staying consistent, including batching content ahead of time, being realistic about your expectations, and letting go of perfectionism. Tune in and learn how to show up often in your business without feeling overwhelmed or stuck on a hamster wheel. Key Takeaways: FREE RESOURCE ALERT → If you're ready to start your own Teacher Biz, check out the Teacher Biz Starter Guide! teacherbiz.com/Start Connect With Heather: teacherbiz.com/about instagram.com/teacherbiz

Duration:00:16:19

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46: Social Media Strategies for Beginners

4/23/2024
In this episode of The Teacher Biz Podcast, Heather shares her free and effective social media strategies for growing your online business! Learn how to choose a platform that works best for you and then study performing posts to gain inspiration. Heather gives tips for creating captivating captions, selecting trending audio, and experimenting with different types of content, such as tutorials, behind-the-scenes, or step-by-step guides. If you’re new to promoting your business on social media (specifically Instagram), tune in for a simple yet strategic formula that will allow you to connect and engage with your ideal audience. Don’t forget to take action → Choose a social media platform, study it as a consumer, and take note of what works. Start posting, experimenting, and have fun along the way! Key Takeaways: FREE RESOURCE ALERT → If you're ready to start your own Teacher Biz, check out the Teacher Biz Starter Guide! teacherbiz.com/Start Connect With Heather: teacherbiz.com/about instagram.com/teacherbiz

Duration:00:15:47

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45: What if Your Product (or Business) Has Already Been Done Before?

4/16/2024
Are you feeling like your idea isn’t worthwhile because someone else has already created a similar product or business? Don't let comparison steal your confidence! Your product is still valuable. In this episode, Heather addresses the common fear of creating a product that already exists in the market. She explains that even though your product may cover a topic that has been done before, your unique perspective and personal stories make it worthwhile. She also shares how you can infuse personality and stories into products to make them stand apart from the crowd. Don’t let imposter syndrome hold you back, friend! Hit play and learn why YOUR product or business is still very much needed! Key Takeaways: Listen to Episode 04: 3 Reasons to Sell Your Products on Your Own Website (not on TPT!) Connect With Heather: teacherbiz.com/about instagram.com/teacherbiz

Duration:00:12:39

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44: Creating an Evergreen Online Course with Lisa Marker Robbins

4/9/2024
Since 1999 Lisa Marker Robbins has supported thousands of students as an independent college counselor. In 2010, she doubled down specifically on college major and career coaching for students because she realized those two things were the cornerstone of post-high school planning. 4,000 students have benefited from her proven three pillar framework, moving them from overwhelmed and confused to clear, confident, and motivated about their future. In this episode, Lisa shares her journey of leaving the classroom and building an online business focused on college and career coaching for students. She discusses her transition from one-on-one coaching to creating an evergreen course, which allows her to reach more students and provide support on a larger scale. Learn strategies for growing your email list, finding a supportive community, and the secret to a successful online course launch. If you’re on the fence about starting your own teacher biz, hit play to hear Lisa’s thoughts on “being brave and taking the plunge!” Connect with Lisa Marker Robbins: courses.flourishcoachingco.com/majors flourishcoachingco.com instagram.com/flourishcoachingco facebook.com/flourishcoachingco Key Takeaways: Don’t forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/Start Connect With Heather: https://teacherbiz.com/about/ https://instagram.com/teacherbiz

Duration:00:27:43

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43: Starting an Online Teacher Biz (Answering Listener Questions!)

4/2/2024
Looking for answers to your burning questions about starting an online teacher business? Don’t miss this episode of The Teacher Biz Podcast where Heather answers questions from listeners just like you! She addresses concerns about standing out in a crowded market, the costs of starting a teacher biz, and the types of products that can be sold. She also explains the importance of being yourself, building relationships with customers, and leveraging your unique perspective and experiences. Hit play now to learn practical tips for differentiating yourself and succeeding in your teacher biz! Submit Your Own Questions Here: teacherbiz.com/listener-questions Key Takeaways: Resources Mentioned: Cost of Starting Your Teacher Biz Guide: teacherbiz.com/cost Teacher Biz Blueprint: teacherbiz.com/waitlist Kindergarten Ready Shop: kindergartenreadyshop.com/ Episodes Mentioned: 12: Creating a Digital Course 13: Why Digital Courses are Perfect for Teachers with Amy Porterfield 14: Mistakes to Avoid When Creating Your First Digital Course 22: Building Relationships with your Online Community 26: Teacher Biz Startup Costs: Breaking Down Initial Investments Connect With Heather: teacherbiz.com/about instagram.com/teacherbiz

Duration:00:19:20

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42: Making a MUCH Greater Impact Beyond the Classroom (24,000+ Students) with Carlin Liborio

3/26/2024
As an experienced educator, Carlin Liborio has been teaching grades K-6, coaching teachers, and writing curriculum for 17 years in 3 different countries. She specializes in helping teachers improve their students' writing skills and has worked on numerous TEA & Pearson anchor committees, item development, and standards setting for the new RLA STAAR test. Carlin’s goal is to help teachers feel empowered and prepared during these challenging times and to grow ALL students to become avid readers and writers. In this episode, Carlin shares her journey from being a fourth-grade language arts teacher to creating a thriving online business focused on helping teachers improve their students' writing skills. She discusses how she identified a gap in the market and developed digital resources to support teachers in preparing their students for standardized tests. Carling also talks about the importance of being authentic and true to yourself when creating content and building an online presence. She shares her strategies for balancing in-person professional development (PD) workshops with digital products and offers so much advice for teachers looking to start their own online business. This is such an inspirational episode that you don’t want to miss! Connect with Carlin Liborio: carlinliborio.com youtube.com/@teachingrlawithcarlinliborio instagram.com/carlinliborio facebook.com/CarlinLiborio Key Takeaways: Don’t forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/Start Connect With Heather: https://teacherbiz.com/about/ https://instagram.com/teacherbiz

Duration:00:39:58

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41: 3 Strategies for Adjusting When Things Don't Go as Planned

3/19/2024
Life doesn't always go according to plan, especially when running an online business! In this episode, Heather shares the challenges she faced during a recent launch and how she adjusted to make things work. Despite sickness, technical difficulties, and other obstacles, she navigated these setbacks and pivoted to keep her business running smoothly. Heather also provides three strategies for when things don't go as planned: eliminate what you can, ask for help, and prioritize and focus on what matters. Hit play and learn how to endure the ups and downs of running an online teacher biz! Key Takeaways: FREE RESOURCE ALERT → If you're ready to start your own Teacher Biz, check out the Teacher Biz Starter Guide! teacherbiz.com/Start Connect With Heather: teacherbiz.com/about instagram.com/teacherbiz

Duration:00:24:54

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40: Taking Small Steps Towards Big Goals with Ruth Soukup

3/12/2024
New York Times bestselling author Ruth Soukup is dedicated to helping women everywhere create a life they love. She is the host of the wildly popular Do It Scared podcast, as well as the founder of several successful brands, including Living Well Spending Less®, Elite Blog Academy®, and her newest endeavor, Thinlicious™, created to make getting healthy taste and feel good. Her practical advice has been featured all over, including Good Morning America, the Today Show, Family Circle, Entrepreneur, TIME and Fox News. In this episode, Ruth shares so much goodness about overcoming perfectionism and setting a strong foundation for your online business. Hear her insights on the power of taking small steps consistently over time, the importance of human connection in the age of AI, and her recent focus on showing up authentically on social media (primarily Instagram). Ruth also shares her predictions for the future of online business in 2024, including the effectiveness of blogging and other content formats. “Big goals never happen all at once. They are the result of small steps taken consistently over time.” Connect with Ruth Soukup: ruthsoukup.com instagram.com/ruthsoukup Key Takeaways: Don’t forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/Start Connect With Heather: https://teacherbiz.com/about/ https://instagram.com/teacherbiz

Duration:00:43:17

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39: Copywriting and Quiz Strategy for Online Businesses with Lindsay Roberts

3/5/2024
Lindsay Roberts is a dynamic Quiz Funnel Strategist committed to putting more money into the hands of more female founders, one quiz funnel at a time. She combines her digital marketing and copywriting expertise with a deep understanding of quiz funnel mechanics to create personalized, practical strategies that drive email list growth. Lindsay believes in the power of quizzes as a tool for customer engagement, deep audience insights, and enabling female-led businesses to customize their offerings more effectively. Her strategies are designed to amplify her clients' reach, ensuring their message sings to the right audience at the right time. In this episode, Lindsay shares her journey from the classroom to building her own online copywriting business. Learn about the power of storytelling in copywriting, the strategic use of quizzes to engage your audience, and how to write effective copy that will nurture and convert leads. Lindsay also emphasizes the importance of working on your mindset and explains why messy action always wins! Connect with Lindsay Roberts: femfrontier.com instagram.com/femfrontier Key Takeaways: Connect With Heather: https://teacherbiz.com/about/ https://instagram.com/teacherbiz

Duration:00:45:59

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38: A Teacher Biz Student’s Journey to Tutoring Freedom with Lynn Ash

2/27/2024
*Disclaimer: this episode includes mentions of the Parkland High School shooting which may be distressing to some individuals* Lynn Ash is a seasoned educator and entrepreneur with over two decades of enriching experience in the field of education. In addition to her roles as an educator, literacy coach and tutor, Lynn is a dynamic entrepreneur who has successfully merged her passion for education with innovative business ventures. She is the owner of Tutoring Freedom, a business designed to help fellow educators create a successful tutoring business that brings them the freedom to choose when and where they work, along with the opportunity to substantially increase their hourly salary - All on their own terms! In this episode, Lynn shares her journey from teaching to tutoring and how her business ideas evolved over time. She discusses the challenges she faced as a teacher and the impact of a tragic event on her decision to retire. Lynn also explains why she was drawn to the idea of starting a teacher biz and how she found the Teacher Biz Blueprint program. She highlights the importance of being relatable and authentic in business and shares her excitement about her new business, Tutoring Freedom. Connect with Lynn Ash: facebook.com/profile.php?id=61555403795282 instagram.com/tutoringfreedom/ Teacher Biz Blueprint: teacherbiz.com/waitlist Key Takeaways: Connect With Heather: https://teacherbiz.com/about/ https://instagram.com/teacherbiz

Duration:00:39:40

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37: The 4 Foundational Pieces Your Business NEEDS to Make Money

2/20/2024
As a teacher, it's common to leave money on the table when starting an online business. But by focusing on product creation, building an email list, developing a system for building your email list, and implementing a system for selling your products, you can create a business that makes money while also maximizing your earnings. In this episode, Heather uncovers the four foundational pieces that are essential for building an online business. She also introduces her signature program, Teacher Biz Blueprint, which provides teachers with the tools and strategies to start and grow their own online teacher businesses! Teacher Biz Blueprint: teacherbiz.com/waitlist Key Takeaways: Episodes Mentioned: 28: Lessons Learned from a Failed Business 36: Creating Effective Sales Pages That Drive Conversions with Bob Sparkins of Leadpages Connect With Heather: teacherbiz.com/about instagram.com/teacherbiz

Duration:00:37:30

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36: Creating Effective Sales Pages That Drive Conversions with Bob Sparkins of Leadpages

2/13/2024
Bob Sparkins, the Manager of Partnerships and Education at Leadpages, made the leap from being a high school history teacher to working in the online business world. After experiencing frustration with the limitations of the traditional classroom, Bob started exploring ways to make extra money online. He initially dabbled in network marketing but found more success in teaching others about online marketing tools and strategies. Eventually, his business income surpassed his teaching income, leading him to leave the classroom and join the Leadpages team. In this episode, Bob and Heather discuss the power of Leadpages, a tool that can help you build landing pages and sales pages to sell your digital products. Learn the benefits of using Leadpages, its ease of use, and the support provided by the Leadpages team. Bob also offers advice for teachers considering transitioning into the online business world, including the importance of valuing your expertise and not undercharging for your products. Connect with Bob Sparkins: As the Manager of Partnerships and Education at Leadpages, Bob Sparkins champions the customers of the top landing page and website building conversion platform and the audiences they serve. A former high school history teacher and academic team coach, Bob has taught business owners around the world how to leverage digital marketing to impact more people with less effort since 2006. He is the author of Take Action, Revise Later; and lives in Bloomington, Minnesota with his wife, Therese, and their amusing kids, Kira (kee-ra) and Landon. Connect with Bob on the social channels via @BobTheTeacher. instagram.com/bobtheteacher linkedin.com/in/bobtheteacher facebook.com/BobTheTeacher Start your free 14-day trial with Leadpages! teacherbiz.com/leadpages Key Takeaways: LEARN HOW TO START AND GROW YOUR OWN TEACHER BIZ! Join the Free Challenge! teacherbiz.com/challenge Listen to Episode 04: 3 Reasons to Sell Your Products on Your Own Website (not on TPT!) Connect With Heather: https://teacherbiz.com/about/ https://instagram.com/teacherbiz

Duration:00:41:54

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35: How to Choose the Right Business Mentor or Teacher

2/6/2024
Starting an online business can be overwhelming, especially if you're trying to figure it out on your own. That's why finding a mentor or teacher who can guide you along the way is so valuable! Having someone who has already figured out what works and what doesn't can save you so much time and effort. In this episode, Heather highlights the benefits of learning from someone who has already achieved success in the online business world. She also provides considerations for choosing the right mentor and teacher, including teaching style, relatability, and alignment with the desired business model. Whether you're just starting out or struggling to see success, finding the right mentor can be the missing piece to your teacher business puzzle! LEARN HOW TO START AND GROW YOUR OWN TEACHER BIZ! Join the Free Challenge! teacherbiz.com/challenge Key Takeaways: Teacher Biz Blueprint: teacherbiz.com/waitlist Episodes Mentioned: 28: Lessons Learned from a Failed Business 13: Why Digital Courses are Perfect for Teachers with Amy Porterfield 18: Learn the Power of Facebook Ads with Beth Anne Schwamberger Connect With Heather: teacherbiz.com/about instagram.com/teacherbiz

Duration:00:28:41

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34: Leaving Teaching for an Online Business

1/30/2024
Have you ever felt trapped within the walls of your classroom, wondering if there's another way to use your teaching skills? If so, you're not alone! Join Heather as she shares her journey from a challenging teaching environment to becoming an online business owner. Like many teachers, Heather invested years in education only to find herself in difficult teaching situations with lack of support, limited resources, and even received physical attacks from students. Learn how she was able to push past the frustration and eventually find fulfillment, financial stability, and make a greater impact beyond the limitations of the traditional classroom. If you've ever dreamed of leveraging your teaching skills for a different career path, click play now! LEARN HOW TO START AND GROW YOUR OWN TEACHER BIZ! Join the Free Challenge! teacherbiz.com/challenge Key Takeaways: Teacher Biz Blueprint: teacherbiz.com/waitlist Listen to Episode 28: Lessons Learned from a Failed Business Connect With Heather: teacherbiz.com/about instagram.com/teacherbiz

Duration:00:33:12

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33: Challenges and Rewards of Running a Brick and Mortar Business with Michele Caruana

1/23/2024
Michele Caruana is a former corporate marketer turned entrepreneur who specializes in helping people create indoor play spaces as physical brick and mortar businesses. With a background in business and economics, Michele opened two indoor playground locations and operated them for almost six years before selling them. She now dedicates herself full-time to sharing her knowledge and experience through her course, Play Cafe Academy, and her YouTube channel and podcast, The Profitable Play Podcast. In this conversation, Michele shares her journey from the corporate world to becoming a successful business owner in the indoor playground industry. She discusses the differences between physical and online businesses, highlighting the challenges and rewards of each. She emphasizes the importance of making informed decisions when starting a brick and mortar business and offers valuable insights into funding, location selection, and team management. She also addresses the common misconceptions teachers have when transitioning into the business world and provides practical advice for aspiring entrepreneurs! Connect with Michele Caruana: Michele Caruana is a business strategist, coach, and online educator in the family entertainment and indoor play industry. After owning her own indoor playground locations for over 5 years before selling, Michele now helps people launch and operate their indoor playground or family entertainment centers with more joy and ease through simple and streamlined systems, templates, processes, and training. She does this through her online courses, Play Cafe Academy YouTube Channel, and Profitable Play Podcast. Michele is also a wife and a mother of two young boys and is passionate about helping other parent entrepreneurs create their own unique dream businesses that truly serve their families and impact their communities for the better. Podcast: https://podcasts.apple.com/us/podcast/the-profitable-play-podcast/id1604289396 Website: http://www.michelecaruana.com/ Youtube: https://www.youtube.com/playcafeacademy?sub_confirmation=1 Key Takeaways: Connect With Heather: https://teacherbiz.com/about/ https://instagram.com/teacherbiz

Duration:00:52:49

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32: Strategies for Building a Business with Limited Time (BTS of Heather’s Daily Routine)

1/16/2024
Finding time to pursue your passions and build a business can seem like an impossible task, especially if you have a demanding schedule and limited free time. However, building a profitable business with limited time IS possible, and Heather is living proof of that! This episode of The Teacher Biz Podcast takes you behind the scenes of Heather’s daily routine as a mom and business owner. Hear her advice for implementing a structured daily routine, setting yourself up for success, and protecting your work time. Whether you have small children at home, a full-time job, or a busy schedule, Heather’s routine can provide valuable insights and strategies to help you make the most of your time and build a thriving teacher biz! Key Takeaways: Teacher Biz Starter Guide - teacherbiz.com/start Listen to Episode 28: Lessons Learned from a Failed Business Connect With Heather: teacherbiz.com/about instagram.com/teacherbiz

Duration:00:37:21