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Storytelling For Business

Business & Economics Podcasts

Are you a business owner struggling to connect with your ideal clients? Or maybe you want to nurture an ongoing relationship, but you’re not sure how. If that strikes a chord, then this podcast is for you. Hello – I’m Katie Flamman from Storyteller Media. I’m an award-winning voiceover artist and I specialise in Storytelling for Business. I work with small businesses and global brands, telling their stories from my broadcast quality studio. I’ve been the voice of American Express, The council of Europe, The Royal Academy of Engineering, Barclays Bank, KPMG , Volkswagen, UNESCO, Cunard, and the British Heart Foundation, to name just a few. Whether your business is big or small, I believe that if you can harness the power of storytelling, you’ll engage your audience, connect with your customers and lasso leads. And the Storytelling for Business Podcast will help you. In each episode of the Storytelling for Business Podcast I'll be joined by storytelling experts, radio specialists and filmmakers as well as business owners. Each guest will share their experiences and thoughts about great storytelling.

Location:

United States

Description:

Are you a business owner struggling to connect with your ideal clients? Or maybe you want to nurture an ongoing relationship, but you’re not sure how. If that strikes a chord, then this podcast is for you. Hello – I’m Katie Flamman from Storyteller Media. I’m an award-winning voiceover artist and I specialise in Storytelling for Business. I work with small businesses and global brands, telling their stories from my broadcast quality studio. I’ve been the voice of American Express, The council of Europe, The Royal Academy of Engineering, Barclays Bank, KPMG , Volkswagen, UNESCO, Cunard, and the British Heart Foundation, to name just a few. Whether your business is big or small, I believe that if you can harness the power of storytelling, you’ll engage your audience, connect with your customers and lasso leads. And the Storytelling for Business Podcast will help you. In each episode of the Storytelling for Business Podcast I'll be joined by storytelling experts, radio specialists and filmmakers as well as business owners. Each guest will share their experiences and thoughts about great storytelling.

Language:

English


Episodes
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Physical: Body & Soul

2/28/2024
Is it enough to tell your story or should you be embodying your story? Katie talks to somatic speaking coach Stacia Keogh about how she helps business professionals connect with their bodies and emotions so they can make a greater impact with their storytelling. The pair discuss the power of emotion in storytelling and the importance of getting the basics right - and by basics Stacia means standing and breathing! Stacia emphasises the difference between a mission statement and a story, and highlights the three most important stories a business can tell: the story of origin, the purpose story, and the client's story. Key Takeaways Guest Information STACIA KEOGH - Embodied Speaking & Story Coach Email story@staciakeogh.co.uk Website: https://staciakeogh.co.uk PODCAST: FINDING MY VOICE GIVE IT A LISTEN! Resources and people Stacia mentions: Tony Robbins: https://www.tonyrobbins.com/biography/ Seth Godin: https://www.sethgodin.com Seth Godin, “Purple Cow: Transform your Business by Being Remarkable” https://amzn.eu/d/90DIxYq Phil Knight: https://en.wikipedia.org/wiki/Phil_Knight Phil Knight, “Shoe Dog: A Memoir by the Creator of NIKE” https://amzn.eu/d/a6tavfK Daniel H Pink: https://www.danpink.com/ Daniel H Pink, “Drive: The Surprising Truth about what Motivates us” https://amzn.eu/d/gSechAK Coldwell Banker Real Estate: https://www.youtube.com/@coldwellbanker Dove: Change One Thing Campaign: https://www.youtube.com/watch?v=c96SNJihPjQ Always: #LikeAGirl Campaign: https://www.youtube.com/watch?v=joRjb5WOmbM Your host: KATIE FLAMMAN (she/her) Voiceover Artist, Presenter, Announcer, Podcaster, Founder of Storyteller Media. Website: www.katieflamman.co.uk Podcast: https://katieflamman.co.uk/the-storytelling-for-business-podcast/ Voiceover services:

Duration:00:25:34

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Digital: Story Data

2/28/2024
Your business data tells a story and that story can help you tell your business story. But how do you find that story? And what do you do with it when you do find it? Michael Humphrey is the co-founder of Digibubble a digital marketing agency. In this episode he shares with Katie how you can use data to craft compelling stories and help you understand your customers more. He also shares a tip or two about AI and making the most of ChatGPT. Key Takeaways: Guest Information MICHAEL HUMPHREY -Co-Founder, Digibubble Website: digibubble.co.uk Email: mike@digibubble.co.uk Links to tools Michael mentioned: ROI for digital advertising - https://www.digibubble.co.uk/roi-calculator/ Bonus tool – check how far your website meets Google’s standards: Website Grader - https://www.digibubble.co.uk/website-grader/ Your host: KATIE FLAMMAN (she/her) Voiceover Artist, Presenter, Announcer, Podcaster, Founder of Storyteller Media. Website: www.katieflamman.co.uk Podcast: https://katieflamman.co.uk/the-storytelling-for-business-podcast/ Voiceover services: https://katieflamman.co.uk/voiceover-services/explainer-videos/ Presenting services: https://katieflamman.co.uk/presenting/ Get in touch for a FREE demo read of your script: Email: katie@katieflamman.co.uk Phone: +44 (0)1892 249 001 Follow Katie on Socials (do mention the podcast!): LinkedIn: https://www.linkedin.com/in/katie-flamman/ Instagram: https://www.instagram.com/katieflamman/ X / Twitter: https://twitter.com/KatieFlamman

Duration:00:28:36

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Classics: Literary Lifeskills

2/28/2024
We’re delving back into the ancient Greeks and classical literature to learn some important lessons for modern business storytelling. Dr James McCabe is the Story Doctor and he shares how using dramatic storytelling techniques can help you get the attention and memory of your often distracted audience. Key Takeaways: Guest Information DR JAMES MCCABE -The Story Doctor – Storytelling Consultant, Speaker and Author. Want to find out more or work with James? Here’s the contact info: Email: james.mccabe@web.de LinkedIn: https://www.linkedin.com/in/drjamesmccabe/ Further info: https://businessofstory.com/podcast/rhetoric-vs-narrative/ https://vimeo.com/getbroadcasting/review/352498092/07e0f9d796 https://vimeo.com/getbroadcasting/review/352497780/e08e111cdd Your host: KATIE FLAMMAN (she/her) Voiceover Artist, Presenter, Announcer, Podcaster, Founder of Storyteller Media. Website: www.katieflamman.co.uk Podcast: https://katieflamman.co.uk/the-storytelling-for-business-podcast/ Voiceover services: https://katieflamman.co.uk/voiceover-services/explainer-videos/ Presenting services: https://katieflamman.co.uk/presenting/ Get in touch for a FREE demo read of your script: Email: katie@katieflamman.co.uk Phone: +44 (0)1892 249 001 Follow Katie on Socials (do mention the podcast!): LinkedIn: https://www.linkedin.com/in/katie-flamman/ Instagram: https://www.instagram.com/katieflamman/ X / Twitter: https://twitter.com/KatieFlamman

Duration:00:27:45

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Truth: LinkedIn Legend

2/28/2024
If you’ve been on LinkedIn over the last few years you’ve probably seen or at least heard of Lea Turner. Mainly because she’s not your “typical” LinkedIn user. Lea joins Katie to share her journey from her first awkward and boring post on LinkedIn to having a network of more than 150,000 people on the platform. She explains the importance of authenticity, the power of connecting and commenting as well as what to do and not to do if you want to make the most of LinkedIn Takeaways Guest Information LEA TURNER - LinkedIn trainer, Speaker, Charity Director and Founder of the HoLT business community. Want to find out more about Lea? Here are all the links you need: Website: www.leaturner.co.uk LinkedIn: https://www.linkedin.com/in/lea-turner/ Instagram: https://www.instagram.com/leadoeslinkedin/ YouTube: https://www.youtube.com/channel/UCLdp5SbR19GZJ0nE_fU4hEg X / Twitter: https://twitter.com/leadoeslinkedin Facebook: https://www.facebook.com/LeaDoesLinkedIn/ Lea is a Director of the charity, Hope4. Want to find out more about Hope4’s work to help people impacted by poverty, crime, trafficking and conflict - in Moldova and beyond? Click for more info: Website: https://hope4.org Donate: https://donorbox.org/hope4donate Get in touch here: Email: help@hope4.love Your host: KATIE FLAMMAN (she/her) Voiceover Artist, Presenter, Announcer, Podcaster, Founder of Storyteller Media. Website: www.katieflamman.co.uk Podcast: https://katieflamman.co.uk/the-storytelling-for-business-podcast/ Voiceover services: https://katieflamman.co.uk/voiceover-services/explainer-videos/ Presenting services: https://katieflamman.co.uk/presenting/ Get in touch for a FREE demo read of your script: Email: katie@katieflamman.co.uk Phone: +44 (0)1892 249 001 Follow Katie on Socials (do mention the podcast!): LinkedIn:

Duration:00:27:37

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Legacy: Winnie The Pooh

2/28/2024
All businesses have a story to tell. And for many businesses the story they are telling is uniquely theirs. But what happens when your business is looking after the legacy of a story that is over a century old and in many ways belongs to hundreds of thousands of people? How do you tell that story? Well that’s what Neil Reed does, he and his wife own Pooh Corner in the village where A.A Milne wrote his famous Winnie The Pooh books. As well as housing a cosy tea room Pooh Corner also has a Pooh-seum with items telling the story of Winnie The Pooh. In this episode Neil shares how he brings his passion and dedication to the business and helps even the most dedicated Pooh fans learn more about their favourite bear and his history. Key Takeaways 1. Educate Your Customers: Neil emphasizes the importance of educating visitors about the brand and giving them a memorable takeaway. Share elements of your brand story that customers may not know, just like the constantly updated Pooh-Seum at Pooh Corner. 2. Listen to Your Customers: Remember, every customer has a story to tell. Take the time to listen to their why and make them feel seen and heard. Building these relationships can lead to repeat business and loyal customers. 3. Brands Evolve: Neil starts every day thinking about how to move the business forward, whether it's a small change or a significant investment. Keep evolving your brand to stay relevant and engaging for your audience. Guest Information NEIL REED Owner, Pooh Corner, Hartfield Website: https://poohcorner.co.uk Online shop: https://shop.poohcorner.co.uk Email: info@poohcorner.co.uk Tel: 01892 771155 Neil’s guitar company: https://www.fanoguitars.com Email: info@fanoguitars.com Your host: KATIE FLAMMAN (she/her) Voiceover Artist, Presenter, Announcer, Podcaster, Founder of Storyteller Media. Website: www.katieflamman.co.uk Podcast: https://katieflamman.co.uk/the-storytelling-for-business-podcast/ Voiceover services: https://katieflamman.co.uk/voiceover-services/explainer-videos/ Presenting services: https://katieflamman.co.uk/presenting/ Get in touch for a FREE demo read of your script: Email: katie@katieflamman.co.uk Phone: +44 (0)1892 249 001 Follow Katie on Socials (do mention the podcast!): LinkedIn: https://www.linkedin.com/in/katie-flamman/ Instagram: https://www.instagram.com/katieflamman/ X / Twitter: https://twitter.com/KatieFlamman

Duration:00:27:27

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Creative: Content & Connections

2/28/2024
There’s not a lot Melanie Perry hasn’t done. She spent 25 years in corporate, put on a charity ice show and won awards as a sports radio anchor and short comedy film producer. She now runs CR38TIVES - a networking group for people in the creative industries, and Poppy Perry Media - helping small businesses with explainer videos and commercial films. So she knows a thing or two about creativity and storytelling. Melanie’s passion for storytelling and video comes from watching adverts in the 1980s and ‘90s. In fact we can all learn something from them and they way they built emotional connections with their audience. Melanie also shares tips on how to do video without being in front of the camera and do it without breaking the bank! Takeaways Guest Information MELANIE PERRY Founder, Poppy Perry Media Want to work with Melanie? Get in touch with her here: Linktree: https://linktr.ee/MelaniePerry BOOK A VISIONARY VOYAGE SESSION: https://calendly.com/book-your-slot/visionary-voyage BOOK A STARRY EYED EXPEDITION: https://calendly.com/book-your-slot/starry-eyed-expedition-1-hour-197 BOOK AN EAGLE EYE SESSION: https://calendly.com/book-your-slot/eagle-eye WATCH SCOOTCH: https://vimeo.com/ondemand/scootch CR38IVES Networking group for Creative Professionals. YOUTUBE: @CR38IVES FACEBOOK: @CR38IVES INSTAGRAM: @CR38IVES TWITTER: @CR38IVES TIKTOK: @CR38IVES LINKEDIN: https://www.linkedin.com/company/86627991 Your host: Your host: KATIE FLAMMAN (she/her) Voiceover Artist, Presenter, Announcer, Podcaster, Founder of Storyteller Media. Website: www.katieflamman.co.uk Podcast: https://katieflamman.co.uk/the-storytelling-for-business-podcast/ Voiceover services: https://katieflamman.co.uk/voiceover-services/explainer-videos/ Presenting services: https://katieflamman.co.uk/presenting/ Get in touch for a FREE demo read of your script: Email: katie@katieflamman.co.uk Phone: +44 (0)1892...

Duration:00:28:19

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Family: Animal Magic

2/28/2024
Jenny Christopherson grew up on a farm in rural Australia before moving to the UK and setting up Portland Vets. In this episode Katie and Jenny discuss the importance of purpose, values, and personal relationships in business and how important it is for storytelling for businesses. Jenny also shares some stories of unusual animal cases she’s been part of - including some interesting methods for operating on tortoises, giraffes and fish. Key Takeaways Guest Information JENNY CHRISTOPHERSON Founder and Veterinarian, Portland Vets. https://portlandvets.co.uk/ Your host: KATIE FLAMMAN (she/her) Voiceover Artist, Presenter, Announcer, Podcaster, Founder of Storyteller Media. Website: www.katieflamman.co.uk Podcast: https://katieflamman.co.uk/the-storytelling-for-business-podcast/ Voiceover services: https://katieflamman.co.uk/voiceover-services/explainer-videos/ Presenting services: https://katieflamman.co.uk/presenting/ Get in touch for a FREE demo read of your script: Email: katie@katieflamman.co.uk Phone: +44 (0)1892 249 001 Follow Katie on Socials (do mention the podcast!): LinkedIn: https://www.linkedin.com/in/katie-flamman/ Instagram: https://www.instagram.com/katieflamman/ X / Twitter: https://twitter.com/KatieFlamman

Duration:00:25:34

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Pictures: Visual Vocab

2/28/2024
Roxy van der Post is Founder and Creative Director, Mysotis Film and Photography, so she is very much a visual storyteller. Roxy’s love of all things visual came about after her father gave her one of his old cameras when she was 11, from photography she grew into videography and storytelling. But Roxy’s journey hasn’t always been easy, she’s had to rewrite her inner story and overcome her own limiting beliefs as well as the trials of running a business. Key Takeaways Guest Information Roxy van der Post (she/her) Founder and Creative Director, Mysotis Film and Photography Contact details Website: https://www.myosotisfilmphotography.co.uk/ LinkedIn: https://www.linkedin.com/in/roxyvanderpost/ Instagram: https://www.instagram.com/myosotisfilmphotography/ Email: myosotisfilmphotography@gmail.com Roxy mentions a company called Muse Storytelling. Here’s their website: https://www.musestorytelling.com Your host: KATIE FLAMMAN Voiceover Artist, Presenter, Announcer, Podcaster, Founder of Storyteller Media. Website: www.katieflamman.co.uk Podcast: https://katieflamman.co.uk/the-storytelling-for-business-podcast/ Voiceover services: https://katieflamman.co.uk/voiceover-services/explainer-videos/ Presenting services: https://katieflamman.co.uk/presenting/ Get in touch for a FREE demo read of your script: Email: katie@katieflamman.co.uk Phone: +44 (0)1892 249 001 Follow Katie on Socials (do mention the podcast!): LinkedIn: https://www.linkedin.com/in/katie-flamman/ Instagram: https://www.instagram.com/katieflamman/ X / Twitter: https://twitter.com/KatieFlamman

Duration:00:33:31

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Toolkit: Season 2 Takeaways

2/28/2024
Storytelling For Business is back for Season 2. And just like Season 1 Katie Flamman and her guests are sharing valuable insights to help you tell your story. You’ll hear everything from using power poses to boost your video confidence to operating on giraffes with a cherry picker and not forgetting the tricks you need to borrow from Homer’s The Iliad too. You can’t call this podcast bland! And we’re kicking off this season with the key takeaways from all 8 of Katie’s guests so you can get going straight away. KATIE FLAMMAN (she/her) (Series Host) Website: www.katieflamman.co.uk Podcast: https://katieflamman.co.uk/the-storytelling-for-business-podcast/ Voiceover services: https://katieflamman.co.uk/voiceover-services/explainer-videos/ Presenting services: https://katieflamman.co.uk/presenting/ Get in touch for a FREE demo read of your script: Email: katie@katieflamman.co.uk Phone: +44 (0)1892 249 001 Follow Katie on Socials (do mention the podcast!): LinkedIn: https://www.linkedin.com/in/katie-flamman/ Instagram: https://www.instagram.com/katieflamman/ X / Twitter: https://twitter.com/KatieFlamman Here are the contact details of all the season 2 guests featured in this episode, in order of appearance. MELANIE PERRY (from episode 14) Founder, Poppy Perry Media Linktree: https://linktr.ee/MelaniePerry ROXY VAN DER POST (from episode 12) Founder and Creative Director, Mysotis Film and Photography Website: https://www.myosotisfilmphotography.co.uk/ LinkedIn: https://www.linkedin.com/in/roxyvanderpost/ Instagram: https://www.instagram.com/myosotisfilmphotography/ Email: myosotisfilmphotography@gmail.com STACIA KEOGH (from episode 19) Embodied Speaking & Story Coach Email story@staciakeogh.co.uk Website https://staciakeogh.co.uk LEA TURNER (from episode 16) LinkedIn trainer, Speaker, Charity Director and Founder of the HoLT Website: www.leaturner.co.uk LinkedIn:

Duration:00:41:51

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Scrooge’s Secrets: Creative Corporate Content from ‘A Christmas Carol’

12/3/2023
This special festive episode of Storytelling For Business delves into the timeless lessons of "A Christmas Carol" and how they can inspire effective storytelling for businesses today. Yes, 180 years on from when it was first published. Katie Flamman discusses the relevance of Ebenezer Scrooge's transformation in relation to modern business practices, drawing attention to five key takeaways for business owners. Goodwill: Investing in Your Staff: Future Planning: Transformation: Spirit of Christmas: And whilst this is a Christmas special these are lessons that will see you through 2024 and beyond. Speaking of 2024 keep your eyes peeled and ears tuned in for Season Two, packed with even more captivating content to elevate your brand narrative and engage your audience. It’s due early February. Voice Over Credits Katie Flamman – your host! Please get in touch for voice overs, presenting and podcast hosting katieflamman.co.uk katie@katieflamman.co.uk Phone: 01892 249001 Linkedin: Katie Flamman Instagram: @katieflamman Bhavishna Parmar – Scrooge’s Niece Bhav specialises in voice overs with British English, British Urban, and Indian accents. She’s a trained actor and loves projects with a strong narrative and meaningful message. voiceofbhavnisha.com voice@voiceofbhavnisha.com Instagram: @voiceofbhavnisha LinkedIn: Bhavnisha Parmar Ruth Urqhart – Narrator Ruth is an award winning, Scottish female voice over artist and character voice actor. Ruth has provided voice overs for TV and radio commercials, global brands and corporate films as well as e-learning and online courses, medical narration, video explainers, and over 190 audiobooks. ruthurquhart.com ruthvoiceartist@gmail.com Philip Banks – Ebenezer Scrooge British voice actor Philip Banks is recognised globally for his work voicing news and TV networks including the BBC, CNN and CNBC. High profile projects include the world premiere of Star Wars Rogue 1 and The Queen starring Dame Helen Mirren. 300 million Americans know Philip for his TV Promo work for The Tonight Show with Jimmy Fallon and Late Night with Seth Meyers. Email: banksey@voiceoverist.uk https://www.facebook.com/watch/?v=923304497869591 https://www.bbc.co.uk/news/uk-scotland-north-east-orkney-shetland-46100326 IMDb: Philip Banks Tim Odofin – Charity gentleman and Ghost of Christmas Past Tim is an award-winning UK-based, African British voice actor. African accents are Tim’s niche - his voice will take you on a tour of North, East and West Africa as he can do the lot! Tim is experienced in commercials, explainer videos, promos and games.

Duration:00:18:51

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Toolkit: Storytelling Takeaways

9/3/2023
Over the past eight episodes of Storytelling For Business you’ve heard from experts and business owners sharing their stories and their best tips for you to share your stories. It’s a lot to take in. So in this episode Katie Flamman shares the insights and key takeaways she’s picked up from the series and helps you craft compelling stories that will resonate with your audience. Guest Information Here are the contact details of all the guests featured in this episode, in order of appearance. To find out more about your host, check out these links: www.katieflamman.co.uk Podcast Voiceover services Presenting services Get in touch for a FREE demo read of your script: katie@katieflamman.co.uk Phone: +44 (0)1892 249 001 Follow Katie on Socials (do mention the podcast!): LinkedIn: https://www.linkedin.com/in/katie-flamman/ Instagram: @Katieflamman X / Twitter: @Katieflamman Mark Turnbull (from Episode 7) Check out Mark Turnbull’s family business, Turnbull’s Northumbrian Food, here: turnbullsfood.co.uk Follow Mark on LinkedIn: linkedin.com/in/markpturnbull/ Want to go from Shopkeeper to Retail Pro? Join Mark’s Retail Success Club at Impact Retail Training: impactretailtraining.com mark@impactretailtraining.com Ally Lang (from Episode 6) Want to find out more or work with Maple Street Creative? Here’s the contact info: maplestreetcreative.co.uk production@maplestreetcreative.co.uk Tel: +44 (0) 207 907 0690 Connect with Ally Lang here: LinkedIn: linkedin.com/in/ally-lang-a2b967161/ Want to reach out to Ally? Get in touch! allyl@maplestreetcreative.co.uk Gareth Dimelow (from Episodes 1 & 2) Find out more about Inside Stories agency here: Insidestories.guru Tel: 07516 823195 Want to work with Gareth? Get in touch with him or his business partner, Terry. Gareth Dimelow: gareth@insidestories.guru LinkedIn:

Duration:00:26:59

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Authenticity: Owning Your Story

9/3/2023
Let’s be honest, most industries have a stereotype, whether that’s the nerdy IT department, the super cool and super young social media team or the grey boring accountants who love a spreadsheet and tax returns. So when you are storytelling for business, how do you avoid being cast as that stereotypical person? Katie Flamman is joined by Dai Rose, a very much not grey financial advisor to explore just that. Dai shares how he actively markets himself as the opposite to the stereotypical finance person and how that has helped him build trust and connection with potential clients and his local community. Key Takeaways Guest Information Check out Dai’s business, Sterling Welsh, Independent Financial Advisors: www.sterling-uk.net Email: drose@sterling-uk.net Tel: +44 (0)1792 720510 To find out more about your host, check out these links: www.katieflamman.co.uk Podcast Voiceover services Presenting services Get in touch for a FREE demo read of your script: katie@katieflamman.co.uk Phone: +44 (0)1892 249 001 Follow Katie on Socials (do mention the podcast!): LinkedIn: https://www.linkedin.com/in/katie-flamman/ Instagram: @Katieflamman X / Twitter: @Katieflamman

Duration:00:29:41

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Intimacy: The Art Of Radio

9/3/2023
Some of the most memorable stories are told out loud. In fact the first stories to be shared were spoken. So storytelling for business and audio goes hand in hand. But why is spoken word so powerful and how can you maximise your impact when sharing your business story this way? Joining Katie Flamman today is audio wizard Ally Lang. He runs the UK’s largest independent advertising agency for radio and has also worked at the BBC at a number of radio stations. He shares his insights into making compelling audio to tell your business story. Key Takeaways Guest Information Want to find out more or work with Maple Street Creative? Here’s the contact info: maplestreetcreative.co.uk production@maplestreetcreative.co.uk Tel: +44 (0) 207 907 0690 Connect with Ally Lang here: LinkedIn: linkedin.com/in/ally-lang-a2b967161/ Want to reach out to Ally? Get in touch! allyl@maplestreetcreative.co.uk To find out more about your host, check out these links: www.katieflamman.co.uk Podcast Voiceover services Presenting services Get in touch for a FREE demo read of your script: katie@katieflamman.co.uk Phone: +44 (0)1892 249 001 Follow Katie on Socials (do mention the podcast!): LinkedIn: https://www.linkedin.com/in/katie-flamman/ Instagram: @Katieflamman X / Twitter: @Katieflamman

Duration:00:22:33

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Drama: A New Chapter

9/3/2023
Storytelling for business is all well and good when it's going well and you're getting your message across in the way you expect it to be received. But what happens when your story makes an impact for all the wrong reasons.? That’s what happened to Mark Turnbull from Turnbull’s Northumbrian Food, in the North East of England. He tells Katie Flamman how he dealt with the backlash from his most expensive pork pie creation to turn it into a positive; Mark also shares his journey from a high street shop to an out-of-town food hall and how storytelling played a pivotal role in his marketing strategy. Key Takeaways Guest Information Check out Mark Turnbull’s family business, Turnbull’s Northumbrian Food, here: turnbullsfood.co.uk Follow Mark on LinkedIn: linkedin.com/in/markpturnbull/ Want to go from Shopkeeper to Retail Pro? Join Mark’s Retail Success Club at Impact Retail Training: impactretailtraining.com mark@impactretailtraining.com To find out more about your host, check out these links: www.katieflamman.co.uk Podcast Voiceover services Presenting services Get in touch for a FREE demo read of your script: katie@katieflamman.co.uk Phone: +44 (0)1892 249 001 Follow Katie on Socials (do mention the podcast!): LinkedIn: https://www.linkedin.com/in/katie-flamman/ Instagram: @Katieflamman X / Twitter: @Katieflamman

Duration:00:27:17

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Vulnerability: Connect And Reflect

9/3/2023
Storytelling in business should go beyond just highlighting your successes; it's about being real, vulnerable, and authentic. But can you do that without oversharing and scaring away your audience and potential clients? Lizzy Parsons from Start Small Plan Big chats with Katie Flamman about how sharing her vulnerabilities helped her connect with the readers of her newsletter and social media posts. And how her vulnerability was actually a strength. Key Takeaways Guest Information Want to find out more about Lizzy, the Business Organisation Queen? Visit startsmallplanbig.co.uk Do you need Lizzy’s help? Get in touch! lizzy@startsmallplanbig.co.uk Want to check out Lizzy’s content on LinkedIn? Follow her here: linkedin.com/in/startsmallplanbig-thebusinessorganisationqueen To find out more about your host, check out these links: www.katieflamman.co.uk Podcast Voiceover services Presenting services Get in touch for a FREE demo read of your script: katie@katieflamman.co.uk Phone: +44 (0)1892 249 001 Follow Katie on Socials (do mention the podcast!): LinkedIn: https://www.linkedin.com/in/katie-flamman/ Instagram: @Katieflamman X / Twitter: @Katieflamman

Duration:00:25:11

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Impact: Audience Involvement

9/3/2023
Impact. You know it’s important, but how do you make impact when storytelling for business? In this episode Katie Flamman chats with Chris Lomas from the Charity Hope4. He shares how being real and relatable on LinkedIn has helped them grow their community. He also emphasises his focus on forming relationships rather than constantly begging for support. Key Takeaways GUEST INFORMATION Want to find out more about Hope4’s work to help people impacted by poverty, crime, trafficking and conflict - in Moldova and beyond? Click for more info: hope4.org Donate: donorbox.org/hope4donate Get in touch here: help@hope4.org Want to see Chris storytelling on LinkedIn? Follow him here: linkedin.com/in/chris-lomas To find out more about your host, check out these links: www.katieflamman.co.uk Podcast Voiceover services Presenting services Get in touch for a FREE demo read of your script: katie@katieflamman.co.uk Phone: +44 (0)1892 249 001 Follow Katie on Socials (do mention the podcast!): LinkedIn: https://www.linkedin.com/in/katie-flamman/ Instagram: @Katieflamman X / Twitter: @Katieflamman

Duration:00:26:28

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Inspiration: Storytelling On Screen

9/3/2023
Storytelling for business doesn’t have to be boring. In fact it really shouldn’t be. But how do you get your message across on screen when you are telling your business stories? And how do youmake sure it’s engaging and not another naff corporate video? Katie Flamman sits down with Jules Sander, an experienced professional in film production and storytelling. Jules shares her journey from working behind the camera to becoming a client herself, gaining valuable insights into both sides of the creative process. Key Takeaways Guest Information Want to work with Jules? Get in touch with her here: juliesanderg@gmail.com LinkedIn: www.linkedin.com/in/julie-jules-sander-5751374/ To find out more about your host, check out these links: www.katieflamman.co.uk Podcast Voiceover services Presenting services Get in touch for a FREE demo read of your script: katie@katieflamman.co.uk Phone: +44 (0)1892 249 001 Follow Katie on Socials (do mention the podcast!): LinkedIn: https://www.linkedin.com/in/katie-flamman/ Instagram: @Katieflamman X / Twitter: @Katieflamman

Duration:00:23:02

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Chemistry: The Power Of Story

9/3/2023
There’s no denying stories are powerful. But what is it that gives them this power? Why do good stories have such an impact? And how can you harness this when it comes to telling your business story? Gareth Dimelow from Inside Stories is back with Katie Flamman to delve deeper into storytelling for business and how a great story can affect your brain chemistry. Key Takeaways Guest Information Find out more about Inside Stories agency here: Insidestories.guru Tel: 07516 823195 Want to work with Gareth? Get in touch with him or his business partner, Terry. Gareth Dimelow: gareth@insidestories.guru LinkedIn: https://www.linkedin.com/in/gareth-dimelow-b05296a/ Terry Bower - terry@insidestories.guru LinkedIn: https://www.linkedin.com/in/terrybower-insidestories To find out more about your host, check out these links: www.katieflamman.co.uk Podcast Voiceover services Presenting services Get in touch for a FREE demo read of your script: katie@katieflamman.co.uk Phone: +44 (0)1892 249 001 Follow Katie on Socials (do mention the podcast!): LinkedIn: https://www.linkedin.com/in/katie-flamman/ Instagram: @Katieflamman X / Twitter: @Katieflamman Resources mentioned in this episode Andrew Stanton Ted Talk: “The clues to a great story” Simon Sinek Ted Talk: “How great leaders inspire action”

Duration:00:26:17

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Clues: Finding Your Story

9/3/2023
Storytelling for businesses is an essential part of your marketing strategy. It helps audiences connect with you and your brand and ultimately helps you make sales. But how do you even begin to tell your story if you’re not sure what your story is? In this episode Katie Flamman talks to Gareth Dimelow from Inside Stories. They discuss the importance of understanding your business story as well as the keys to creating compelling stories that connect. Key Takeaways Guest Information Find out more about Inside Stories agency here: Insidestories.guru Tel: 07516 823195 Want to work with Gareth? Get in touch with him or his business partner, Terry. Gareth Dimelow: gareth@insidestories.guru LinkedIn: https://www.linkedin.com/in/gareth-dimelow-b05296a/ Terry Bower - terry@insidestories.guru LinkedIn: https://www.linkedin.com/in/terrybower-insidestories To find out more about your host, check out these links: www.katieflamman.co.uk Podcast Voiceover services Presenting services Get in touch for a FREE demo read of your script: katie@katieflamman.co.uk Phone: +44 (0)1892 249 001 Follow Katie on Socials (do mention the podcast!): LinkedIn: https://www.linkedin.com/in/katie-flamman/ Instagram: @Katieflamman X / Twitter: @Katieflamman Resources mentioned in this episode Andrew Stanton Ted Talk: “The clues to a great story” Simon Sinek Ted Talk: “How great leaders inspire action”

Duration:00:23:46

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Introducing Storytelling For Business

8/28/2023
Are you a business owner struggling to connect with your ideal clients? Or maybe you want to nurture an ongoing relationship but you're not sure how? If that strikes a chord, then this podcast is for you. Hello, I'm Katie Flamman from Storyteller Media. I'm an award-winning voiceover artist and I specialize in storytelling for business. Whether your business is big or small, I believe that if you can harness the power of storytelling, you'll engage your audience, connect with your customers, and lasso leads. And the Storytelling for Business Podcast will help you. As well as entertaining and inspiring stories this series gives you practical tips to use in your business. And at the end of the series, I'll pull everything together into a handy guide so you can harness your storytelling superpower. To find out more about your host, check out these links: www.katieflamman.co.uk Podcast Voiceover services Presenting services Get in touch for a FREE demo read of your script: katie@katieflamman.co.uk Phone: +44 (0)1892 249 001 Follow Katie on Socials (do mention the podcast!): LinkedIn: https://www.linkedin.com/in/katie-flamman/ Instagram: @Katieflamman X / Twitter: @Katieflamman

Duration:00:02:50