HAR's Travel Agent Chatter | Friday 15

In episode 156 Steph is so excited to co-host with Meredith Calloway of GTN! You’ve sent along some fabulous questions this week, so please join us for some great Friday afternoon conversation! Here's Today's Questions! 1. Hi! I’d like to charge a fee for my business. I plan to specialize in luxury, which I think will make it easier to charge a fee, like Courtnie in your last podcast said. What is the best rate to charge? Any other fee-charging tips? —Anonymous 2. I'm currently with a Virtuoso host agency but thinking of making a change. Is there a way to filter your hosts to select for Virtuoso? I'm not sure I want to give that up. —C. 3. Hi there. I have a couple questions about becoming a travel agent and thought maybe you could send me more information. I would like to understand the difference between being a host agency and a franchise. There is so much information online that is untrue and it's hard to decipher between what's real and what people just put out there to take your money. Any information you could send me I would appreciate! Thanks, –Andrea C. TODAY’S RESOURCES: https://hostagencyreviews.com/page/tr... (Annual hosted travel advisor report gives idea of earnings over time for both FT and PT advisors to help with your planning.) https://hostagencyreviews.com/blog/tr... (Travel agent guide to charging fees.) https://hostagencyreviews.com/travela... (Luxury travel advisor Courtnie Nichols, who charges a $5k group planning fee and only takes on destination wedding a month.) https://hostagencyreviews.com/travela... (Italy Beyond the Obvious charges per person per day fees. They account for 80% of her income.) https://hostagencyreviews.com/blog/ho... (The different routes to become a travel agent.) https://hostagencyreviews.com/blog/tr... (Differences between travel franchise and a host agency.) https://hostagencyreviews.com/blog/tr... (Learn more about travel MLMs, why HAR recommends staying away from them if you want to be a travel advisor, and what to look out for.)

In episode 155 Steph co-hosts with Jenn Lee of TPI and their new franchise Vacation Planners! We’ve got some great, in-depth questions from you this week, so let’s get down to business. Join us! 1. Hello Stephanie, I am new to the industry and I am trying to find a travel host. If I am geared towards making money and want to make this a full-time job, would it be better to choose a host agency that offers leads? Would that make a difference? —Nina C. 2. If I am signing a contract with a host agency, am I required to provide my SSN along with my driver's license? I am not very comfortable providing that information but would like to know if the host agency needs that information prior to the training and hiring? ---Hemangi S. 3. Hi! I was reading your article on travel expenses travel agents can write off. What about writing off a cruise where you are escorting a group and while onboard you meet with them daily to answer questions, "herd cats" and also to organize and host group events both on the ship and at the ports? Sometimes a spouse goes along, sometimes just the TA. Typical Caribbean cruise, so not American-flagged (that pretty much limits it to Pride of America and American Cruise Line river cruises). –Mary S. TODAY’S RESOURCES: https://hostagencyreviews.com/blog/travel-leads (More about travel leads and what to consider with a leads program.) https://hostagencyreviews.com/page/travel-advisor-research-reports/ (Annual hosted travel advisor report gives idea of earnings over time for both FT and PT advisors to help with your planning.) https://hostagencyreviews.com/blog/role-reversal-thinking-like-travel-agency-fraudster-2017 (Learn more about travel agency fraud and the social engineering tactics fraudsters use.) https://hostagencyreviews.com/blog/independent-travel-agent-contracts (Things to look for in your contract with your host agency) https://hostagencyreviews.com/blog/travel-expenses (What travel expenses travel agents can, and can’t, write off.) https://hostagencyreviews.com/blog/5-steps-to-finding-groups (5 steps to finding groups – it’s not as hard as you think!) https://hostagencyreviews.com/blog/group-booking-tips-travel-advisors-agents (10 Insider Group Booking Tips From Travel Advisors) https://hostagencyreviews.com/blog/supplier-want-you-know-booking-groups (Here’s What Suppliers Want You to Know About Booking Groups)

In episode 154 Steph co-hosts Stephanie Gries of Travefy. (It’s a special Stephanie and Stephanie episode!) They’ve got some big questions to cover, so grab your note-taking materials and get ready to study up! 1. Hello HAR, I have learned so much from your site and have found it to be an invaluable resource, I only wish I had found it sooner! I been a travel advisor for about 3 years. I recently left my host. There were some areas of the business that I did not feel the owners were keeping the same priorities as when the agency was first started and not providing support that had also been promised. On top of taking a 60%/40% commission split- which I now know is not industry standard! In the IC contract that I terminated with my previous agency, there is a paragraph that reads: "Directly or indirectly, continuing for one year after the termination of this Agreement, contractor shall not, hire, solicit,induce, or attempt to induce any independent contractor working with the Company to terminate his/her/their Commission Sales Agreement with the Company, or otherwise cease his/her/their relationship with the Company." Do you think this holds any weight? Can they really hold me to not hiring anyone else from their agency for one year? We are all ICs, so I just don't see how they could actually enforce that? I appreciate any insight or resource you may have on this matter. —Anonymous 2. Hi Stephanie. When does it make sense from a money standpoint for an advisor to join Travefy? With all the startup costs what would you say is the tipping point where it makes sense for an advisor to switch over? —A Fan Named Stephanie with the Last Name Lee 3. What are some tricks for balancing a full time job with starting an agency? —Melissa A. TODAY’S RESOURCES: https://hostagencyreviews.com/blog/travel-industry-lawyer-list (List of travel industry attorneys) https://hostagencyreviews.com/blog/independent-travel-agent-contracts (Things to look for in your contract with your host agency) Jeff Ment’s website (the attorney we reached out to): Connecticut Law Enforcement Lawyer & Travel Lawyer | Ment Law Group https://hostagencyreviews.com/page/travel-advisor-research-reports/ (Annual hosted travel advisor report gives average commission split for new vs. experienced advisors.) https://hostagencyreviews.com/blog/best-travel-itinerary-builders (HAR’s comparison chart of travel itinerary builders for agencies.) https://hostagencyreviews.com/blog/free-travel-itinerary-template-for-advisors (HAR’s free travel itinerary building template.) https://travefy.com/ (Check out Travefy!) https://www.tiquehq.com/ (recommended Travefy resource) https://www.letslucia.com/ (recommended Travefy resource) https://travelindustrysolutions.com/ (recommended Travefy resource) https://www.facebook.com/groups/726852665417747 (Travefy user group)

In episode 153 Steph co-hosts with the one and only Mary Stein of HAR. Sponsored by Outside Agents - thanks Chad and team! Here’s a taste of the questions they’ll cover: 1. I keep noticing offers from my host agency/consortia/vendors that would provide perks for my clients and bonus commissions for me…after it is too late to claim them. How do other agents manage the flood of consumer and agent incentives so they can make recommendations that are good for their clients and good for them? —Vince K. 2. I am thinking about switching to another host agency because the one I am with really does not reach out to ask me why my sales are low. It is very difficult to find clients. I would like to sign up with a host agency that will reach out to their members to help them to figure out where they are struggling. Sorry for the long intro but my question is do I lose all my credentials that I already have with some vendors. I have completed my Disney Knowledge, Universal's course and some of Norwegian's courses. I appreciate everything you do for us agents. Thank you! —Lourdes P. 3. I'm in the process of getting a business bank account, and I recall something being mentioned in one of the Friday 15s or in the 7-day Setup about potentially setting up a trust account for client deposits. Is this just a secondary business bank account specifically for depositing client deposits, or is it something official that is regulated by the state or another overseeing agency as it is for lawyers? —Ashley R. TODAY’S RESOURCES: https://www.spoiledagent.com/ (Spoiled Agent lists supplier incentives for advisors in an organized way.) https://hostagencyreviews.com/hosts (List of host agencies.) https://hostagencyreviews.com/blog/tips-on-how-to-find-the-best-travel-host-agency (Advice on how to find the best host agency.) https://hostagencyreviews.com/blog/independent-travel-agent-contracts (Things to look for in your contract with your host agency) https://hostagencyreviews.com/blog/5-steps-to-finding-groups (Article series with advice on how travel agents can find group bookings.) https://hostagencyreviews.com/blog/best-disney-travel-agents-booking-secrets (Best Disney travel agents share their booking secrets.) https://hostagencyreviews.com/blog/universal-studios-hollywood-map-pdf (Universal Studios Hollywood map for your clients.) https://hostagencyreviews.com/blog/travel-agents-guide-hars-disney-world-planning-booking-cheatsheet (HAR guide on booking Disney World.) https://hostagencyreviews.com/blog/travel-agent-license-seller-of-travel-license (Information on Seller of Travel registration requirements for California, Florida, Hawaii, and Washington.) https://hostagencyreviews.com/blog/seller-travel-laws-service-fees (How seller of travel laws impact service fees.)

In episode 152 Steph co-hosts with the one and only Jenn of TPI and the chat on TPI’s new franchise, Vacation Planners! 1. What is your view on terms and conditions? I see so much talk about them but do I need to invest in getting custom terms and conditions for my agency? That seems crazy to me. —Anonymous 2. Hi Steph! I signed up for a host agency on your site and he asked me to Venmo over the payment to get started. He seems legitimate but it just has me worried. Is sending Venmo to a host agency normal? —Anonymous 3. First I would like to say how helpful your website and podcasts are. I listen to Spotify, watch YouTube videos and read all the articles every chance I can. Everything is SO HELPFUL! Thank you so much. I am still in the process of finding the best host to join and here's my question: I am a Brazilian and US resident and I was wondering if I could have customers from other countries as Brazilians would be a huge network of clients for me visiting the US. Do host agencies accept that or does it depend on the agency? Do their software of payments accept international credit cards/currency exchange? I would still be a US-based TA under a US-based host agency. Thank you! --Camila S. TODAY’S RESOURCES: https://hostagencyreviews.com/blog/seller-travel-laws-service-fees (Tom Carpenter explaining how charging service fees interacts with seller of travel registrations) https://hostagencyreviews.com/blog/travel-industry-lawyer-list (List of travel industry attorneys) https://asta.org (ASTA provides free T&C templates to members. Use TPI50 for $50 off ASTA membership.) https://travelindustrysolutions.com/ (Legal templates for travel agencies with membership) https://hostagencyreviews.com/hosts (List of host agencies.) https://hostagencyreviews.com/blog/tips-on-how-to-find-the-best-travel-host-agency (Advice on how to find the best host agency.) https://hostagencyreviews.com/blog/independent-travel-agent-contracts (Things to look for in your contract with your host agency) https://hostagencyreviews.com/hosts/travel-planners-international (TPI’s profile on HAR) https://www.facebook.com/groups/fiercelyforwardtraveladvisors/ (Fiercely Forward FB group for all advisors. Doesn’t need to be a part of TPI) jennl@tpionline.com (Jenn’s email) https://vacationplannersfranchise.com/ (Vacation Planners’ website to get on the franchise waitlist) https://hostagencyreviews.com/franchises/vacation-planners (Vacation Planners’ HAR profile)

In episode 151 Steph tackles some great questions with co-host Henley Vazquez from Fora! 1. I have my agency set up after going through your 7 Day Set Up program but now I’m lost on how to find clients and start advertising. I know there is no one way to do things, but what would you recommend for next steps once my agency has opened? I sent an email to my friends and family about my new agency and also set up social profiles. –Anonymous 2. I am looking for a host agency and I have never had one before. I have compared a ton on your site and I am feeling overwhelmed. What are the main things I should be looking for in a good host agency? Or should I start my own? ---Judi N. 3. I was just invited on my first fam trip! Do you have any advice on how to make the most of it or tips for a new travel agent going on their first fam? Thanks! ---Anonymous TODAY’S RESOURCES: https://hostagencyreviews.com/7DS-lite (HAR’s 7 Day Setup LITE is a free online course that helps you start your agency. It does not have support and takes you through resources to help you make things happen) https://hostagencyreviews.com/7DS-accelerator (HAR’s 7 Day Setup Accelerator course with 70+ easily digestible videos, 48 exclusive resources, monthly live meetups with HAR team and others for support and accountability, priority email support) https://hostagencyreviews.com/hosts (List of host agencies.) https://hostagencyreviews.com/blog/tips-on-how-to-find-the-best-travel-host-agency (Advice on how to find the best host agency.) https://hostagencyreviews.com/blog/travel-agent-fam-trip (Travel Agent FAM Trips: What They Are + How to Find Them) https://hostagencyreviews.com/blog/how-travel-agents-can-make-the-most-of-a-cruise-ship-inspection (How Travel Advisors Can Make the Most of a Cruise Ship Inspection) https://hostagencyreviews.com/blog/how-travel-agents-can-make-the-most-of-a-cruise-ship-inspection (The Definitive Site Inspection Checklist) https://hostagencyreviews.com/blog/make-your-travel-conference-count (5 Ways to Make Your Travel Conference Count)

In episode 150 Steph fields some great questions from our good friend Anonymous (ha!) about naming your biz and choosing a HA based on locality. She also breaks down how to become a travel agent in some handy steps! 1. I am just stepping into starting a travel agency at the very early stages and still working on what it would look like for me. When considering a niche and a business name, I suspect having the niche in the business name can help, but would it cause issues if I wanted to pivot or expand to a different niche at some point in the future and possibly require a business name change and rebranding challenges. Do you have any advice or should I just worry about the future. –Anonymous 2. How important is it to join a local host agency? —Anonymous 3. I know there isn’t one set answer for this, but how would you break down the steps on how to become a travel agent? —Anonymous TODAY’S RESOURCES: https://hostagencyreviews.com/blog/find-a-travel-niche (Guide to choosing a travel niche) https://hostagencyreviews.com/blog/tips-for-choosing-travel-agency-names (Tips for choosing travel agency names + examples) https://hostagencyreviews.com/7DS-lite (HAR’s 7 Day Setup LITE is a free online course that helps you start your agency. It does not have support and takes you through resources to help you make things happen) https://hostagencyreviews.com/7DS-accelerator (HAR’s 7 Day Setup Accelerator course with 70+ easily digestible videos, 48 exclusive resources, monthly live meetups with HAR team and others for support and accountability, priority email support) https://hostagencyreviews.com/hosts (Find a map of host agencies on our host agency list.) https://hostagencyreviews.com/blog/how-to-become-a-travel-agent (All you need to know to become a travel agent) https://hostagencyreviews.com/page/travel-advisor-research-reports/ (Travel agent survey data on employee travel agents and self-employed travel agents.)

In episode 149 Steph co-hosts with April Swales of Uniglobe. Here are the questions they’ll cover. Got some fun ones this week! 1. How do HAR courses differ from an IATA course or something offered through a host agency? –Anonymous 2. Hello HAR and team! I have a question about commissions. For travel agents based in Europe, as far as I know most airlines do not pay any commission. But it seems to me that this is not the case for TAs based elsewhere. I am asking this because I just got my IATA accreditation, and my business is mostly flight consulting. But I do this for clients based worldwide. 3. Most travel agents where I am from have to add a ticketing fee to their customers, and if they sell flight only then their only revenue will be that fee. In the end, if I don't get any commission from airlines, what is my benefit in using a GDS? TODAY’S RESOURCES: https://uniglobetravelcenter.com/mentor-u (UTC’s 3 month mentoring program) https://hostagencyreviews.com/blog/become-corporate-travel-agent (List of trainings specific to corporate advisors, including IATA) https://hostagencyreviews.com/blog/travel-agent-training-travel-agent-education (List of other travel agent training opportunities) https://har.news/roadmap (HAR’s course through ASTA. The Roadmap to Becoming a Travel Advisor.) https://hostagencyreviews.com/7DS-lite (HAR’s 7 Day Setup LITE is a free online course that helps you start your agency. It does not have support and takes you through resources to help you make things happen) https://hostagencyreviews.com/7DS-accelerator (HAR’s 7 Day Setup Accelerator course with 70+ easily digestible videos, 48 exclusive resources, monthly live meetups with HAR team and others for support and accountability, priority email support) https://hostagencyreviews.com/blog/travel-industry-terms (HAR’s travel industry glossary) https://hostagencyreviews.com/blog/travel-agent-commissions (All about travel agent commissions, including airline commissions.) https://hostagencyreviews.com/blog/travel-agency-accreditation (A list of the different travel agent accreditation options.) https://hostagencyreviews.com/blog/what-is-gds (An article on what the GDS is) https://hostagencyreviews.com/blog/airline-fare-types (All about airline fare types) https://hostagencyreviews.com/blog/travel-agency-debit-memo (What is a travel agency debit memo?) https://hostagencyreviews.com/blog/3-ways-travel-agents-save-you-money (3 ways travel agents save you money that OTAs can’t) https://hostagencyreviews.com/page/travel-advisor-research-reports/ (Travel agent survey data on fee charging practices: what they charge for, how much, fee structures and more.) https://hostagencyreviews.com/blog/what-is-gds (In-depth information on what the GDS, global distribution system, is and which travel advisors use it.) https://hostagencyreviews.com/blog/become-corporate-travel-agent (Tips on how to become a corporate travel agent.) https://hostagencyreviews.com/travelagentchatter/travel-agent-chatter-vol-5-karen-hurlbut-hurlbut-travel (Podcast episode with a corporate travel agent that does meetings and corporate travel management.) https://hostagencyreviews.com/travelagentchatter/lary-neron-airfare-consultant (Podcast episode with an advisor who books air only and charges $50-500 fees per ticket.) https://hostagencyreviews.com/blog/travel-agents-guide-to-charging-fees (Travel agent guide to charging fees.)

****** Transcript + Show Notes: https://har.news/vol29 Special thanks to today’s sponsor: Caffeine Today’s guest is a former professional fundraiser who put those skills to work and went from travel being a part time job on the side in 2017 to full time in June 2018. Here’s the thing to know though. Even with $2.5M in sales, that’s not the metric our guest watches. This travel advisor has niched down into groups—both destination weddings and celebrations groups—with a minimum of 10 rooms and an average spend of $500-1000 per guest, per day. The metric she does watch is the steady income that comes from her group booking fee of $5,000 per group and the 18 clients that are in her VIP club where there is a $6.5k a year annual retainer that has a minimum annual travel spend of $50k, and that doesn’t include air. For today’s guest, commission is just icing on the cake. Courtnie Nichols is a study in crafting the business of your dreams by thinking about what you want out of life and reverse engineering your business to fit the lifestyle you want. She only books one destination wedding a month. She takes most of Friday off and focuses on self-care. She lays out who she wants to work with and sticks to it. And December? Forget about it! She and the TravelBash team take the entire month of December off. So come along for an inspirational conversation with a travel advisor who isn’t afraid to do things differently and by doing so, has found a work-life balance others dream of and a steady income stream that no pandemic or natural disaster can wreak havoc on.

In episode 148 Steph co-hosts with Katie WIlliams of Tern. Here are the questions they tackle this week! 1. I'd like to switch to Tern. We're currently on Axus. Is there an easy way to transfer that data or can you tell me the level of manual work that needs to be done by our team to make the move? –Anonymous 2. I have been diagnosed with ADHD and of course, some of the things I struggle with is creating processes and maintaining focus (among other things ). I'm relatively new and I would like my niche to include ADHD travelers. Any tips and tricks for ADHD advisors to start and keep up with processes and tasks? Thanks so much! –Sandra S. 3. Is there a way to tell if a host agency offers Tern on their HAR profile? –Anonymous TODAY’S RESOURCES: katie@tern.travel (Katie’s email — anonymous, reach out!) https://hostagencyreviews.com/blog/best-travel-itinerary-builders (Tern, Axus and other travel itinerary builder comparison chart) https://hostagencyreviews.com/hosts (Look on a host’s profile for more details)

In episode 147 Steph co-hosts with Lori Speers of Levarte Travel. Here’s a quick look at the three questions they cover this week. 1. I found a host agency which fits with my requirements but they don't have any reviews on host agency reviews. Is it okay or not to work with host agencies without any reviews on their profile? --Meseret G. 2. Is there an advantage to working with a host agency that has a storefront? Could you also please explain what the “Host Type” is on the HAR profiles. What is “Host Only” and what is “Hybrid (Host & Travel Agency)”? It’s my understanding that all host agencies are travel agencies. --Anonymous 3. Before I get started with my confusion I would like to tell you what an amazing job you and your team do!!! So thank you! (Aw, thank you!) I love organizing experiences and adventures. This is where I'm stuck at a crossroads; I want to start working and become more knowledgeable in the industry by working at a host agency, but I’m not quite ready to leap out on my own yet. I'm not sure which host would be the best fit for me as someone that has never done this before and would love to start this new adventure. - Stephanie U. TODAY’S RESOURCES: https://hostagencyreviews.com/blog/independent-travel-agent-contracts (What to look for in your contract with your host agency) https://hostagencyreviews.com/hosts (List of host agencies w/meta data on if they are a host or hybrid) https://har.news/roadmap (ASTA’s roadmap to becoming a travel advisor course) https://hostagencyreviews.com/page/host-week (Host Week! Party! YAY! ) https://hostagencyreviews.com/7-day-setup-accelerator (HAR’s course walking you through how to find a host, with community support, live Q&A calls and live expert calls) https://hostagencyreviews.com/blog/tips-on-how-to-find-the-best-travel-host-agency (Tips on how to find the best host agency for you) https://hostagencyreviews.com/blog/find-a-travel-niche (Finding a niche article with some brainstorming guides) https://hostagencyreviews.com/blog/travel-agent-training-travel-agent-education (Training and education options for ICs ) https://hostagencyreviews.com/travel-conferences-events (In person events, webinars, conferences, FAMs, etc.)

In episode 146 Steph and the lovely Lindsay Lauer of Travel Leaders 365 answer your excellent questions! 1. Would the Accelerator course be helpful if I've been an employee? I'm thinking of going on my own. I do a volume of around $1M and have 2.5 yrs experience with over 1000 cruise bookings. --Anonymous 2. Can I require my agency's independent contractors (ICs) to work exclusively with my agency? A few prospective ICs have told me that exclusivity is not allowed by law. Is this correct? --Anonymous 3. I’m wondering if I can start with a host agency right away, or if I need to complete any training first. Does it vary by agency? --Donna A. TODAY’S RESOURCES: https://hostagencyreviews.com/7-day-setup-accelerator (HAR’s 7DS Accelerator Course - Start your agency faster, with the support you need) https://hostagencyreviews.com/blog/hosted-travel-advisor-report-2023 (HAR’s Hosted Advisor report 2023 with income data) https://hostagencyreviews.com/blog/the-employee-travel-advisor-research-report-summary-2023 (HAR’s Employee Travel Advisor report) https://hostagencyreviews.com/blog/beginners-guide-navigating-paying-estimated-taxes (Guide to paying and understanding estimated taxes) https://www.travelweekly.com/Mark-Pestronk/The-legality-of-IC-exclusivity (Attorney Mark Pestonk on if a host agency can require exclusivity of ICs) https://hostagencyreviews.com/blog/the-dangers-of-independent-contractor-travel-agent-misclassification (Hidden dangers of IC misclassification) https://hostagencyreviews.com/blog/travel-industry-lawyer-list (List of Travel Industry Attorneys) https://hostagencyreviews.com/blog/travel-agent-training-travel-agent-education (Training and education options for ICs )

In episode 145 Steph co-hosts with Connie Miller of Montecito Travel and they tackle your probing and ever-helpful questions. 1. I would love a conversation about how to execute charging fees when different trips take such a different amount of time. Some people know what they want - some don't. I've been experimenting and every person I've given an hourly fee (I've tested it at $75 and $100) and my estimated timeline, they've passed on my services. So I haven't gotten any fees in the six months I've been working on this. I've had some great success, but I have also wasted a ton of time with people shopping me and then taking my itinerary and booking it elsewhere to save $20 (especially on FIT trips). I've got to take control of my time and energy and make sure I'm spending time with the right people. But I have no idea how to actually implement fees and what a reasonable rate/package is. And I don't want to scare off people who could become great clients. --Kristina C. 2. Are Interline rates accessible by any travel agent? Hosting agency? I’m a newbie here looking for a HA -- majority of friends, family and neighbors are airline employees, so this would be a rather large target market for me (and frankly my niche in the cruise market). I'm familiar with Perx/ID90/Interliner, etc-- but can a new agent under a hosting agency access these rates? Or is there some sort of authorization process an agent needs to obtain in order to book these rates for clients? –Sean R. 3. Can you help me understand the technology needed to be a travel agent? What is most important if you are on a budget? –Jamie T. TODAY’S RESOURCES: https://www.youtube.com/watch?v=n0tJRK3OdX4 (HAR’s webinar on using HAR’s research reports to grow your agency) https://har.news/HWfeechart (Chart of fees) https://hostagencyreviews.com/blog/travel-agents-guide-to-charging-fees (A guide to charging fees) https://hostagencyreviews.com/blog/interline-cruise-rates (What are interline cruise rates and who qualifies?) https://hostagencyreviews.com/hosts (List of host agencies) https://hostagencyreviews.com/hosts/montecito-village-travel (Montecito Village Travel’s HAR profile)

****** Transcript + Show Notes: https://har.news/vol28 Starting a business is not easy. Starting a successful business is even harder. Judi Lombardi has done both the past 9 months with her newly opened travel agency, Memories on the Move Travel. A seasoned traveler with a passion for planning, she finally made the leap a decade after she first started exploring the idea of starting a travel agency. In 2023, she took the plunge! You’ll hear what gave her the push she needed to make that leap, why she chose to take HAR’s Accelerator course versus doing it on her own, and how she had a lightbulb moment about being an entrepreneur while watching Host Week EduSpots. Opening in June of 2023, Memories on the Move is on track to replace Judi’s previous salary by June of 2024. While Judi has shied away from doing any formal advertising, her agency is a great case study in the power of referrals, hand written notes, and client testimonials. Oh, and did we mention she has a 100% testimonial return rate from her clients? She’ll share her secret sauce for that too! When it comes to fees, this Massachusetts based advisor came up with a creative workaround that her clients loved, gave her a little more time to figure out her fee structure, AND helped paved the way for charging fees when she was ready. It’s a must listen for any new advisor or veteran advisors getting ready to start implementing fees. And for any entrepreneur that feels overwhelmed with ideas to implement and has trouble staying on task, this former speech therapist has a solution for that too. It’s called her tickler file and every advisor should have one. Whether you’re new or experienced, there’s a little something for everyone in this episode! We’ve got inspiration. We’ve got effective organic marketing tips that don’t take a lot of time but have a lot of impact. We’ve got advice for newbies, from a successful newbie, Won’t you join us?

In episode 144 Steph chats with the fabulous Jenn Lee of TPI as they answer some great questions from you, our audience. Here are this week's questions! 1. I have turned down several Canadians because I'm afraid I'm not licensed to work with them. But I've recently been told this isn't correct.. Can you please help me figure out what the current regulations are? I'm talking specifically about potential clients who live in Canada booking through me, a Tennessee-based agent. I've been reached by a couple in Vancouver and one in Toronto wanting to plan honeymoons to the Caribbean. We were specifically looking at Sandals, which I'm sure does tons of business with all nationalities. But I wanted to look at other resorts as well. Thanks for any insight you can provide! --Kristina C. 2. How do you find the best Host Agency for you? –Tracy E. 3. How do you become a top seller of travel? –Tracy E. TODAY’S RESOURCES: https://hostagencyreviews.com/blog/canadian-regulations-travel-agencies-nutshell (Canadian travel agency regulations in a nutshell) https://hostagencyreviews.com/blog/travel-industry-lawyer-list (Travel industry attorney list) https://www.carpentertaylor.com/ (Tom Carpenter’s law office) https://www2.arccorp.com/articles-trends/the-latest/fraud-awareness-webinar-recap-2023-schemes-2024-readiness/ (ARC’s webinar on fraud) https://hostagencyreviews.com/blog/tips-on-how-to-find-the-best-travel-host-agency (Download our free excel sheet with questions to ask your prospective host agencies) https://hostagencyreviews.com/blog/independent-travel-agent-contracts (Things to look for in your host agency contract) https://www.youtube.com/playlist?list=PLdEeS4KrdBLqVDL24Cw8Mw2XeMQVBwmec (Watch all of Host Week on our YouTube playlist!) https://www.youtube.com/live/tT7cHbr_y-g?feature=shared&t=16745 (Jenn’s EduSpot on Curating a Loyal Fanbase: Creating Meaningful Connections) https://www.youtube.com/live/tT7cHbr_y-g?feature=shared&t=3894 (Host Week One Thing on Using Admins to Grow your Biz) https://www.youtube.com/live/uSpIVKiHowY?feature=shared&t=17445 (EduSpot with Tamay Shannon on using ChatGPT for your agency) https://har.news/advrm -Travel advisor roadmap

Tune in to see if you won. :) We'll see you next year! Host Week 2024 Landing Site: https://har.news/hostweek View Host Week Magazine: https://har.news/2024HWmagazine Host Week Specials: https://har.news/deals Register for Host Week 2025: https://har.news/signupHW2025 7-Day Setup Course with HAR: https://har.news/7DScourse Host Week 2024 Survey: https://har.news/hwsurvey

When most people think about accessibility, the first thing that comes to mind are mobility challenges. According to the Center for Disease Control (CDC), approximately 61 million adults across the United States identify as having a disability of some kind. Some disabilities are not visible or obvious, like sensory or dietary needs. About 10% or 6.1 million people have hidden or invisible disabilities. People with hidden disabilities are protected by the Americans with Disabilities Act (ADA) which includes being entitled to accommodations in lodging. What does this mean for our international travelers, though? How can travel advisors continue to provide stellar service through accommodations, amenities and cultural experiences as the country’s aging population grows at a rapid rate? These and other questions will be explored in “Shifting Identities: Making Travel More Accessible”. This presentation will focus on five aspects of diversity – language, dietary restrictions, transportation, religion and technology – to share the impact of accessibility in travel. Take away: 1. Learn the accessibility features (and new logo) to highlight with travel amenities as a new approach to meeting the needs of your client. 2. Hear relevant examples of “travel gone wrong” to avoid. 3. Simulate how to ask the uncomfortable, but needed questions so your client enjoys the best travel experience from beginning to end. 4. Incorporate immersive cultural experiences for an inclusive travel itinerary while promoting repeat business. (They will tell their friends!) Host Week 2024 Landing Site: https://har.news/hostweek View Host Week Magazine: https://har.news/2024HWmagazine Host Week Specials: https://har.news/deals Register for Host Week 2025: https://har.news/signupHW2025 7-Day Setup Course with HAR: https://har.news/7DScourse Host Week 2024 Survey: https://har.news/hwsurvey

Aubrey Jackson's 10 years of journalistic experience and love of travel serve as the perfect ingredients for content creation success. The TV news anchor turned luxury travel specialist discovered organic marketing success by creating content that "tell stories" of destinations she highlights, further educating her online audience while enlightening her clients. During this Host Week workshop you will learn how to utilize storytelling to create content that informs your audience and inspires them to complete an action like "book a call" with you and leave the session with actionable steps to begin creating content today and the best apps to use and download right to your iphone, to create 30 to 60 length video content that converts! Take away: •- Identifying "your go to platform" short form content is everywhere and though you may feel like you have to be, I advise choosing a platform to master and in this session I will share why Tiktok became my "platform of choice" - What type of storyteller are you? Story Type #1: Educational Story. ... (inform and educate) Story Type #2: Entertainment Story. ... (sell a dream) Story Type #3: Vulnerable/personal Story. ... (share a relatable experience) - Best apps to download to and use for editing on your phone Host Week 2024 Landing Site: https://har.news/hostweek View Host Week Magazine: https://har.news/2024HWmagazine Host Week Specials: https://har.news/deals Register for Host Week 2025: https://har.news/signupHW2025 7-Day Setup Course with HAR: https://har.news/7DScourse Host Week 2024 Survey: https://har.news/hwsurvey

Have you ever seen one of your friends, family members or clients post fabulous pictures about the amazing adventure they just took, but they didn’t hire YOU to craft the experience? It happens. Jenn Lee, VP Industry Engagement and Support with TPI, knows EXACTLY why this happens and will share what you should start and stop doing to ensure you have clients for a lifetime. Take away: - Understand what actions you are taking that “push” people away. - Understand what motivates people to stay loyal to your brand. - Strategies to leverage loyal clients to gain more clients. - Strategies to create true connections with your clients. Host Week 2024 Landing Site: https://har.news/hostweek View Host Week Magazine: https://har.news/2024HWmagazine Host Week Specials: https://har.news/deals Register for Host Week 2025: https://har.news/signupHW2025 7-Day Setup Course with HAR: https://har.news/7DScourse Host Week 2024 Survey: https://har.news/hwsurvey

Our Luminary Awards recognize the best of the best host agencies for their commitment to making the industry better for hosted travel advisors. This is a segment best watched instead of listened to. Find the video here---> https://www.youtube.com/live/tT7cHbr_y-g?feature=shared&t=15536 Read more about the Luminary Awards and view the winners on our blog: https://hostagencyreviews.com/blog/best-host-travel-agency-2024 Host Week 2024 Landing Site: https://har.news/hostweek View Host Week Magazine: https://har.news/2024HWmagazine Host Week Specials: https://har.news/deals Register for Host Week 2025: https://har.news/signupHW2025 7-Day Setup Course with HAR: https://har.news/7DScourse Host Week 2024 Survey: https://har.news/hwsurvey